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Demo “Pharmaceutical Companies” Buzziness® “Turning Buzz into Business for Companies”

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Demo “Pharmaceutical Companies”

Buzziness® “Turning Buzz into Business for Companies”

Find out what the Perception of Society is about the disease 1

Identify how Patients are affected by the Disease 2

Understand the Patient Disease Process: how they get to know, whom they turn to, what they do… 3

Establish the Action Key Parameters (Media, Messages, Timing…) that lead to the prompt development of the Product Strategy 4

Find Out the Market Key Drivers that allow to put into practice the Medicine release in order to guarantee its success 5

Buzziness®: How MyObserver is adapted to Customer´s Goals

Project Summary R

Concept to Research: Irritable Bowel Syndrome and its Derivatives (i.e.: Irritable Intestine)

Research Period: February, March, and April 2011

Languages: Spanish, English, German, French, and Italian

Scope: All Internet (Social Networks, News, Forums, Blogs, Twitter, and other sites 2.0 (ex. Web Portals))

Drug: Linaclotide

General Concepts: Symptoms and/or Alternative Solutions

Associated Concepts with the Patient: Awareness, Terminology, Symptoms, Ways of Proceeding,…

Associated Concepts with the Doctor: Perception, Patient Frustation…

Associated Concepts with “disinformation”

Other concepts to detect

Key

Concepts 1

Doctors

Gastroenterologists

General Medicine/Primary Healthcare

Drugs

Patients

Carers/Relatives

Possible

Segmentations 2

Competitor #1

Competitor #2

Competitor #3

Competitor #4

Competitor #5

Comparative

Buzz share 3

The Briefing: What Customer wants to know

1. Communication: Key Themes oriented to Linaclotide Communication

I. Information: Kind of Information and Patient Search Process

II. Body: Parts of the Organism associated to Irritable Bowel Syndrome

III. Patients: Segmentation of Patients according to the Analized Information

2. Disease: Tems associated to the Disease

I. Related Diseases: Glossary of similar identified Diseases

II. Denomination: Names with what the IBS is known

III. Tests: List of Medical Tests associated to the Disease

IV. Other Diseases Relation: Glossary of Diseases identified when talking about IBS

3. Patients: Critical Concepts Association in the Communication with the Patient

I. Qualtity of Life: Negative aspects that interfere in the Patient Life

II. Advice: Whom they turn to for help

III. Key Concepts: List of Concepts associated to Patient “Happiness and Calmly”

61,34%

242.591 Concep

265.528 extracted Concepts: 8,63% of information removed because of the wide dispersion

1.555 Unique Concepts detected once the dispersion factor was removed

1.058 Concepts related to Business

All Business Concepts have been segmented in 5 Categories and 19 Sub-Categories

148.794 Business

MyObserver: What Customer gets…

4. Remedies: List of Solutions, Remedies and Practices for the Cure of the Disease

I. Food: Different meals that “help” to fight the Disease

II. No Pharmaceutical Options: Dietetics, Exercise, Therapy…

III. Prohibitions: Food, Drinks, Bad Habits,…

IV. Without Prescriptions: Natural Medicine, Herbal Medication and Derivatives

5. Symptoms: Associated to IBS

I. Comorbidity: Anxiety, Depression, Stress…

II. Intolerance: Food, Gluten, Lactose…

III. Discomfort: Pain, Spams,…

IV. Manifestation: List of adittional “Symptoms” named by the Patients

V. Intestinal Transit: Constipation, Hard Stools, Straining,…

61,34%

242.591 Concep

265.528 extracted Concepts: 8,63% of information removed because of the wide dispersion

1.555 Unique Concepts detected once the dispersion factor was removed

1.058 Concepts related to Business

All Business Concepts have been segmented in 5 Categories and 19 Sub-Categories

148.794 Business

MyObserver: What Customer gets…

1. Disease: Diseases and Tests Related to Irritable Bowel Syndrome or its Treatment

2. Report: List of Reports related to the Disease and its Treatment

3. Internet: Sites that are being pointed out when talking about disease aspects

4. Intolerance: Direct Reference to a Product that produces Intolerance and it is related to IBS

5. Drugs: Related with the own disease and similars

6. Non Drug: List of Products that can be used as a remedy of the disease

7. Organization: List of Entities with different characteristics and Action Sectors that are suggested when talking about IBS

8. Key People: List of People from different Sectors that have been associated to IBS

9. Area: Countries and Cities that are named in the communication of the Disease

77,59%

21.931 Entity

17.016 Business

26.244 Extracted Total Entities: 16,43% of information is removed because of wide dispersion

329 Unique Entities are detected after eliminating the dispersions factors

265 Entities related to Business

All Business Entities are segmented in 9 different Categories and 54 Sub-Categories

MyObserver: What Customer gets…

GLOBAL

• Blog: 7

• Search Engines: 2

• Forum: 1

• Marketplace: 3

• News: 3

• Organizations: 4

• Web Portal: 7

• Social Network: 1

• Web: 10

• Web 2.0: 4

SPANISH (Sites: 42) FRENCH (Sites: 30)

ENGLISH (Sites: 210) GERMAN (Sites: 97)

ITALIAN (Sites: 49)

• Total Sites: 428

• German: 22,66%

• Spanish: 9,81%

• French: 7,01%

• English: 49,07%

• Italian: 11,45%

✔ Two languages: over 70% of the Market

✔ Huge Diversity by Type of Site

✖ 28 Sites are the same comparing with ORM1 and 23 with ORM2, 11 are equal in both

• Blog: 5

• Search Engines: 3

• Forum: 4

• Marketplace: 3

• News: 1

• Web Portal: 8

• Web: 3

• Web 2.0: 3

• Blog: 19

• Search Engines: 23

• Forum: 3

• Marketplace: 30

• News: 13

• Organizations: 61

• Web Portal: 17

• Social Network: 3

• Web: 30

• Web 2.0: 11

• Blog: 7

• Search Engines: 6

• Forum:6

• Marketplace: 11

• News: 15

• Organizations: 12

• Web Portal: 16

• Web: 19

• Web 2.0: 4

• Blog: 12

• Search Engines: 1

• Forum: 5

• News: 5

• Organizations: 3

• Web Portal: 11

• Web: 10

• Web 2.0: 2

18,69%

16,82%

13,79% 11,68%

10,98% 8,64%

8,18%

5,61% 4,67% 0,93%

Organizaciones Web PortalBlog Marketplace NoticiasBuscador Web 2.0 ForoRed Social

Organizations Blogs Search Engines Social Networks

Web Marketplaces Web 2.0

Web Portal News Forums

MyObserver: Different countries, languages… and behaviors

Groups of help and consultation for Patients and/or Professionals

MarketPlaces that are Pharmacies Online

Sites with specific content about drugs

Sites with medicine content oriented to Professionals

Sites that talk about Homeopathy, Hypnosis or Natural Medicine

1. Associations

2. Drug Stores

3. Drug

4. Medicine

5. Alternative Medicine

Sites with topics different of ORM’s but that contain IBS 6. Others

Similar to the previous but including Wellness content 9. Health and Beauty

Company Sites that commercialize a Product or a Product Line

Similar to Medicine but focused on advice for patients

7. Product

8. Health

MyObserver: When Sites are not just Webs, Blogs or Forums…

16,82%

428 Sites

72 SItes

Medicine (24) 1

IBS Specialist: 29,17% (7)

General: 20,83% (5)

Information: 20,83% (5)

Symptoms: 8,33% (2)

Digestive Specialist: 8,33% (2)

Cardiovascular Specialist: 4,17% (1)

Dermatology Specialist: 4,17% (1)

Erectile Dysfunction Specialist: 4,17% (1)

Health (15) 2

General: 46,67% (7)

Remedies and Natural Products: 20,00% (3)

Nutrition: 20,00% (3)

Digestive Specialist: 6,67% (1)

Fertilization Methods: 6,67% (1)

Health and Wellness (6) 4

General: 66,67% (4)

Nutrition: 16,67% (1)

Yoga and Pilates: 16,67% (1)

Drugs (5) 5

Product: 60% (3)

Nutrition: 20% (1)

Laxatives and Slimming: 20% (1)

Pharmaceutical (5) 6

General: 80% (4)

Laxatives and Slimming: 20% (1)

Alternative Medicine (4) 7

General: 75% (3)

Specialist Homeopathy: 25% (1)

18,69%

16,82%

13,79% 11,68%

10,98%

8,64%

8,18%

5,61% 4,67% 0,93%

Organizaciones Web Portal

Blog Marketplace Noticias

Buscador Web 2.0 Foro

Red Social

4,17%

5,56%

6,94%

6,94%

8,33%

13,89%

20,83%

33,33%

0% 5% 10% 15% 20% 25% 30% 35%

General

Medicina Alternativa

Farmacéutico

Medicamento

Salud y bienestar

Otros

Salud

Medicina

Editorial, Leisure, Land Registry,

Religión, Insurance, Television,

Economy: 100% (10)

Others (10) 3

General (4) 7

Information: 100% (4)

Organizations

Blogs

Search Engines

Social Networks

Web

Marketplaces

Web 2.0

Web Portal

News

Forums

Medicine

Health

Others

Health and Wellness

Drugs

Pharmaceutical

Alternative Medicine

General

MyObserver: When Sites are not just Webs, Blogs or Forums…

11,68%

428 Sites

50 SItes

Health and Wellness (16) 1

General: 50% (8)

Nutrition Specialist: 31,25% (5)

IBS Specialist: 6,25% (1)

Fitness: 6,25% (1)

Natural Products: 6,25% (1)

Medicine (6) 3

IBS Specialist: 50% (3)

General: 16,67% (1)

Hipertensión Specialist: 16,67% (1)

Lactose Intolerance Spe.: 16,67% (1)

Leisure (5) 4

General: 20% (1)

Press Releases: 20% (1)

Social: 20% (1)

Travel: 20% (1)

Video Games: 20% (1)

Alternative Medicine (3) 7

Hypnotherapy Specialist: 100% (3) Health (11) 2

General: 45,45% (5)

Nutrition Specialist: 45,45% (5)

IBS Specialist: 9,09% (1)

18,69%

16,82%

13,79% 11,68%

10,98%

8,64%

8,18%

5,61% 4,67% 0,93%

Organizaciones Web Portal

Blog Marketplace Noticias

Buscador Web 2.0 Foro

Red Social

2,00%

6,00%

6,00%

10,00%

10,00%

12,00%

22,00%

32,00%

0% 5% 10% 15% 20% 25% 30% 35%

Ciencia y Teconología

Medicina Alternativa

Actualidad

General

Ocio

Medicina

Salud

Salud y bienestar

General: 100% (5)

General (5) 5

General: 100% (3)

Present (3) 6

General: 100% (1)

Science and Technology (1) 8

Organizations

Blogs

Search Engines

Social Networks

Web

Marketplaces

Web 2.0

Web Portal

News

Forums

Health and Wellness

Health

Medicine

Leisure

General

Present

Alternative Medicine

Science and Technology

MyObserver: When Sites are not just Webs, Blogs or Forums…

18,69%

16,82%

13,79% 11,68%

10,98%

8,64%

8,18%

5,61% 4,67% 0,93%

Organizaciones Web Portal

Blog Marketplace Noticias

Buscador Web 2.0 Foro

Red Social

ORM

49,07%

22,66%

11,45%

9,81% 7,01%

en de it es fr

29,05%

14,29%

14,29%

10,95%

9,05%

8,10%

6,19% 5,24% 1,43% 1,43%

Organizaciones Web Marketplace

Buscador Blog Portal

Noticias Web 2.0 Red Social

Foro

49,07%

428 Sites

210 SItes

Organizations

Blogs

Search Engines

Social Networks

Web

Marketplaces

Web 2.0

Web Portal

News

Forums

Organizations

Search Engines

News

Forums

Web

Blogs

Web 2.0

Marketplaces

Web Portal

Social Networks

Alternative Medical Clinic

Medical Clinic

Others

Health

Product

Association

Health and Wellness

Organizations (61)

Medicine

Health

Others

Drugs

Health and Wellness

Alternative Medicine

Pharmaceutical

General

Web (30)

Phamaceutical

General

Health and Wellness

Leisure

Marketplaces (30)

MyObserver: When Sites are not just Webs, Blogs or Forums…

22,66%

428 Sites

97 SItes

18,69%

16,82%

13,79% 11,68%

10,98%

8,64%

8,18%

5,61% 4,67% 0,93%

Organizaciones Web Portal

Blog Marketplace Noticias

Buscador Web 2.0 Foro

Red Social

ORM

49,07%

22,66%

11,45%

9,81% 7,01%

en de it es fr

19,59%

16,49%

15,46% 12,37%

11,34%

7,22%

7,22%

6,19% 4,12%

Web Portal Noticias

Organizaciones Marketplace Blog

Foro Buscador Web 2.0

News (15) Web (19)

Organizations

Blogs

Search Engines

Social Networks

Web

Marketplaces

Web 2.0

Web Portal

News

Forums

Web

Organizations

Forums

Web Portal

Marketplaces

Search Engines

News

Blogs

Web 2.0

Medicine

Others

Health

Health and Wellness

Alternative Medicine

Health

Medicine

Health and Wellness

General

Consumption

Others

Present

General

Health

Pharmaceutical

Web Portal (16)

MyObserver: When Sites are not just Webs, Blogs or Forums…

Sum-Ups and Recommendations C

1. Create a Global Communication Strategy based

on the Site Typology already found

2. Point out special Goals for each country based

on their own language Features and Sites

1. Stablish a Scorecard Internet Mode lbased on

the Linaclotide content on these Sites

2. “Let the Message to spread out” through Push

and Pull Strategies

1. Find a Common Meating Point for all the

Languages, “legible” and with “Visible

Headlines” for any of them

✖ There is no a Common Typology between countries, what should affect the local Strategy

✔ Due to the worldwide use of the English Language, the Strategy must be “Local” for UK (Clinics, Alternative Medicine and Marketplaces) and General (covering the rest of the Countries)

✔ Germany is the only country where News have more relevance and should be focused on Medicine and Health

✔ Italian, Spanish and French follow a similar behavior (Blog, Web Portal and Web) focused on Medicine and Health too, so it enables a common way of communication

✔ Translations into Five Languages could be a Competitive Advantage for Linaclotide placement in the market

MyObserver: Fine Takeaways, Right Decisions

25,45%

24,63% 22,85%

17,16% 9,92% Enfermedad

Síntomas

Comunicación

Pacientes

Remedios

51,60% 31,52%

8,15% 4,51% 4,22% en

de

it

es

fr

0% 50% 100%

de

en

es

fr

it

Total general

Enfermedad

Síntomas

Comunicación

Pacientes

Remedios

Overall Total

Disease

Symptoms

Communication

Patients

Remedies

Disease

Symptoms

Communication

Patients

Remedies

✔ Disease, Symptoms and Communication occupy more than 72% of the total analized content

✖ English and German are the most used languages in the Communication Content, with similar percentages to Number of Sites’

✔ There is a big communication opportunity for the rest of the languages

✔ Evenness defined in the Content by each language compared to General Results

✔ General Strategy for Content, Communication and Marketing Messages must have the same weight

MyObserver: What customers are really talking about

24,63%

148.794 Concep.

36.648 Business

✔ Slang and Symptoms no specified by Almirall

Patient misunderstand Symptoms

They use their own words

They associate Symptoms of other Diseases with IBS

Digesive Problems: Indigestion, Disorders, Bad Digestion,…

Headache: Migraine…

Gastrointestinals Problems: Heartburn, Disorders,…

Belly Problems: Spasms, Sharp pain…

25,45%

24,63% 22,85%

17,16% 9,92% Enfermedad

Síntomas

Comunicación

Pacientes

Remedios

30,98%

22,55% 19,65%

18,17% 8,66%

Manifestación

Intolerancia

Comorbilidades

Malestar

TránsitoIntestinal

Communication Patients Remedies Disease Symptoms

Manifestation

Intolerance

Comorbidities

Discomfort

Intestinal Transit

Disease

Symptoms

Communication

Patients

Remedies

0%

2%

4%

6%

8%

10%

12%

14%

16%

Pro

ble

mas

Dig

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Do

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Cab

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Pro

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Gas

tro

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Pro

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Infe

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Pro

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Pro

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Est

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Do

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Mar

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Tras

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Alim

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Pro

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Inco

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Pro

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Inte

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Hip

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con

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V

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test

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pro

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ms

Hyp

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nsi

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Feve

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alit

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fis

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ret

enti

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M

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b

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hin

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Po

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fu

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MyObserver: What customers are really talking about

22,85%

148.794 Concep.

33.999 Business

Communication and/or Content Search by Theme:

Research: Data, Surveys, Clinical Research,…

Solutions: Treatments, Drugs, Results, Tests, Innovations…

Suspicion: Symptoms, Causes, Effects, Transmissions…

Confirmation: Risks, Knowledge, Consequences…

Food and Nutrition: Necessities, Types…

Help Request: Contact, Advice…

Detection: Diagnosis, Criteria, Tests…

But they appear disordered…

25,45%

24,63% 22,85%

17,16% 9,92% Enfermedad

Síntomas

Comunicación

Pacientes

Remedios

62,46% 25,02%

12,52% Información

CuerpoHumano

Pacientes

19,06%

18,48%

18,09%

17,10%

13,89%

8,03% 5,36% Investigación

Soluciones

Sospecha

Confirmación

Alimentación y Nutrición

Petición Ayuda

Detección

Communication Patients Remedies Disease Symptoms

Information

Human Body

Patients

Disease

Symptoms

Communication

Patients

Remedies

Research

Solution

Suspicion

Confirmation

Food and Nutrition

Help Request

Detection

MyObserver: What customers are really talking about

22,85%

148.794 Concep.

33.999 Business

25,45%

24,63% 22,85%

17,16% 9,92% Enfermedad

Síntomas

Comunicación

Pacientes

Remedios

62,46% 25,02%

12,52% Información

CuerpoHumano

Pacientes

Suspicion Detection Confirmation Solution Food and Nutrition

Research Help

Hypothetical Patients´ Life Cycle with Irritable Bowel Syndrome

1 2 3 4 5 6 7

Disease

Symptoms

Communication

Patients

Remedies

Communication Patients Remedies Disease

Information

Human Body

Patients

Symptoms

MyObserver: What customers are really talking about

22,85%

148.794 Concep.

33.999 Business

Segmentation extracted from the Internet with independence of the profile’s veracity and accuracy :

✔ Great Worried about how children are affected by IBS, existing different points ot view

✔ Removing Generics (Patients), the Linaclotide target almost coincides with a 20%

✔ Profile not defined by Age but by Sex

25,45%

24,63% 22,85%

17,16% 9,92% Enfermedad

Síntomas

Comunicación

Pacientes

Remedios

62,46% 25,02%

12,52% Información

CuerpoHumano

Pacientes

40,54%

25,15%

19,69%

6,25% 5,12%

1,27% 1,06%

0,92% Niños

Genérico

Mujeres

Adultos

Hombres

Personas Mayores

Adolescentes

Mujeres Embarazadas

Disease

Symptoms

Communication

Patients

Remedies

Communication Patients Remedies Disease

Information

Human Body

Patients

Symptoms

Children

Generic

Women

Adults

Men

Elderly

Adolescents

Pregnant Women

MyObserver: What customers are really talking about

9,92%

148.794 Concep.

14.760 Business

Remedies that appear among Patients as Alternative or “Definitive” Solutions:

Therapy: Generic, Cognitive, Alternative...

Diet: Diet, Dietetic, Diet Without Gluten, Control…

Exercise: Sports, Yoga…

Esotericism: Under advertisement format!!

Hypnosis: Hypnotherapy and Hypnosis

Nutritional Supplements: Supplements, Complements, Calcium…

25,45%

24,63% 22,85%

17,16% 9,92% Enfermedad

Síntomas

Comunicación

Pacientes

Remedios

58,98%

17,66%

14,80% 8,56%

Opciones NoFarmacológicas

Alimentos

Sin Recetas

Prohibiciones

Disease

Symptoms

Communication

Patients

Remedies

Communication Patients Remedies Disease

Non-pharmacological Options

Food

Non-prescription

Prohibitions

Symptoms

0%

5%

10%

15%

20%

25%

30%

Ther

apy

Die

t

Exer

cise

Eso

teri

cism

Vit

amin

s

Hyp

no

sis

Die

tary

Su

pp

lem

ents

Acu

pu

nct

ure

/Ch

ines

e

Med

icin

e

Ho

meo

pat

hy

Rel

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ion

/Sp

irit

ual

ity

Hea

t

Mas

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Ost

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Psy

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Rem

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Qu

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Ho

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ther

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MyObserver: What customers are really talking about

✔ Drug, Region and Internet mean more than 77% of the total analyzed Content

✖ English and German are the main languages, as it happened in the Analysis of Concepts

✔ There is again a communication opportunity for the rest of the languages

✔ There is not a Total Evenness and we will have to make some modifications by Countries according to the communication

28,00%

25,10% 24,41%

11,72%

3,63%

2,76% 2,40% 1,87%

0,11% Medicamento

Región

Internet

Organización

Enfermedad

Persona Clave

Informe

No Medicamentos

Intolerancia

68,21%

25,73%

3,20% 1,90% 0,96%

en

de

it

es

fr

0% 20% 40% 60% 80% 100%

Medicamento

Región

Internet

Organización

Enfermedad

Persona Clave

Informe

No Medicamentos

Intolerancia

Total general

de

en

es

fr

it

Overall Total

Intolerance

Non-drugs

Report

Key People

Disease

Organization

Internet

Area

Drug

Drug

Area

Internet

Organization

Disease

Key People

Report

Non-drugs

Intolerance

MyObserver: Whose customers are really talking about

25,10%

17.106 Entity

4.294 Business

✔ UK is positioned as one of the main exponents with regard to Information about IBS, not only thanks to the numerous Organizations dewvoted to this issue, but also to the number of specialist clinics ,both of traditional and alternative medicine, treating the disease.

✔ Content from the US is obtained from trials carried out by RSearch Engines in universities, laboratories and clinics

✔ Germany is referred to mainly by Specialist Organizations and the media

28,00%

25,10% 24,41%

11,72%

3,63%

2,76% 2,40% 1,87%

0,11%

Medicamento

Región

Internet

Organización

Enfermedad

Persona Clave

Informe

No Medicamentos

Intolerancia

0%

5%

10%

15%

20%

25%

30%

35%

40%

UK

USA

Ale

man

ia

Ital

ia

Ind

ia

Fra

nci

a

Euro

pa

Esp

aña

Irla

nd

a

Au

stra

lia

Jap

ón

Lib

ia

Can

adá

Ch

ina

Wal

es

Sue

cia

Nu

eva

Ze

lan

da

Co

lom

bia

No

rue

ga

Esco

cia

Din

amar

ca

Ho

lan

da

Suiz

a

Lati

no

amé

rica

Sud

áfri

ca

Ira

n

Pak

ista

n

0%

5%

10%

15%

20%

25%

30%

35%

40%

Lon

do

n

Man

che

ste

r

Leic

est

er

Live

rpo

ol

Shef

fie

ld

Surr

ey

Oxf

ord

Esse

x

Ke

nt

Du

dle

y

Lee

ds

Bri

sto

l

Bir

min

gham

Yo

rksh

ire

Ro

che

ste

r

Co

ven

try

War

wic

ksh

ire

Drug

Area

Internet

Organization

Disease

Key People

Report

Non-drugs

Intolerance

Report Non-drugs Intolerance Key People Internet Organizat. Disease Area Drug

MyObserver: Whose customers are really talking about

11,72%

21.931 Entity

1.994 Business

Internet Service Provider: Communities, Forums and Blogs

University: Cambridge, Munich,North Carolina, Adelaide, UCLA…

Help: Bowel Foundation, The IBS Network, National Association Colitis, Colostomy Association…

Hospital:Clinic Mayo clinic, Box Hill, Wythenshawe, Virgen Macarena

Self Help: Gut Trust

Specialists: WDHD, DGVS and ASGE

Clinic: Orthomed and Reflex

28,00%

25,10% 24,41%

11,72%

3,63%

2,76% 2,40% 1,87%

0,11%

Medicamento

Región

Internet

Organización

Enfermedad

Persona Clave

Informe

No Medicamentos

Intolerancia

19,58%

15,10%

13,66% 10,85%

10,32%

8,65%

6,60%

5,61%

4,10%

1,90%

1,82% 1,29%

0,53%

Laboratorio

Salud

Proveedor Internet

Proveedor Información

Universidad

Ayuda

Hospital

Autoayuda

Especialistas

Clínica

Editorial

51,16%

23,26%

10,85%

5,04% 5,04% 4,65%

Bayern

Salix

Novartis

AltheRx Pharmaceuticals

GlaxoSmithKline

Ironwood Pharmaceuticals

64,82%

35,18%

NHS FDA

Laboratories Health

Drug

Area

Internet

Organization

Disease

Key People

Report

Non-drugs

Intolerance

Report Non-drugs Intolerance Key People Internet Organizat. Disease Area Drug

Laboratory

Health

Internet Service Provider

Information Provider

University

Help

Hospital

Self Help

Specialists

Clinic

Editorial

MyObserver: Whose customers are really talking about

3,63%

21.931 Entity

618 Business 28,00%

25,10% 24,41%

11,72%

3,63%

2,76% 2,40% 1,87%

0,11%

Medicamento

Región

Internet

Organización

Enfermedad

Persona Clave

Informe

No Medicamentos

Intolerancia

Doctor: Andrea Favara, Eric Bardot, Dr. Maigne, Peter Layer, Stefano Spina…

Author: M.O. García Alonso, Spiler RC, Mayer EA, Camilleri M, María Escudero…

Hypnotherapist: Margaret Houghton, Paul McKenna and Nigel Magowan

Psychologist: M.A Carrión García and Elena Muñoz Marrón

Researcher: Lin Chang and Marc Pimentel

Blogger: Pari (Italia)

2,76%

21.931 Entity

470 Business

91,09%

6,00% 2,92%

RelacionadasColon Irritable

EnfermedadesRelacionadas

Prueba

Disease

IBS Related Disseases.: Crohn, Epstein Barr and OCD Related Dioseases.: Hay Fever and Hyperplasia Testing: ERCP

44,89%

22,13%

10,43%

7,23%

4,26%

3,19%

2,98% 2,34% 1,91%

0,64%

Doctor

Autor

Hipnoterapeuta

Psicóloga

Terapeuta

Jugador Beisbol

Investigador

Blogger

Ejecutivo/a Organización

Dietista

Key People

Drug

Area

Internet

Organization

Disease

Key People

Report

Non-drugs

Intolerance

Report Non-drugs Intolerance Key People Internet Organizat. Disease Area Drug

IBS Related Diseases

Related Diseases

Testing

Doctor

Author

Hypnotherapist

Psychologist

Therapist

Baseball Player

Researcher

Blogger

Executive Organization

Nutritionist

MyObserver: Whose customers are really talking about