my project report on kajaria ceramics ltd.for bba

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A Project Report On Training Undertaken at “KAJARIA CARAMICS LTD." “EFFECTIVENESS OF TRAINING AND DEVELOPMENT” Submitted in partial fulfillment for the Award of degree of BACHELOR of BUSINESS ADMINISTRATION Submitted By- submitted to- 1

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Page 1: My Project Report on Kajaria Ceramics Ltd.for BBA

A

Project Report

On

Training Undertaken at

“KAJARIA CARAMICS LTD."

“EFFECTIVENESS OF TRAINING AND DEVELOPMENT”

Submitted in partial fulfillment for the

Award of degree of

BACHELOR of BUSINESS ADMINISTRATION

Submitted By- submitted to-

JAGDISH S.R. RAWAT

BBA Part III (Head of Department)

Enrolment No.- 07/99410

2007-2010

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Page 2: My Project Report on Kajaria Ceramics Ltd.for BBA

PREFACE

“Learning categorizes you and practicing on that learning specializes you”.

Theoretical concepts taught and discussed in the classroom prove useful if they have to

remain relevant. Practice orientation of management student is must generating

competence to deal with issues at grass root level it is for this reason that six week

training project study is prescribed as apart of syllabus for BBA Degree in Alwar.

This training is the mode of imparting practical training to the student. The objective is to

provide a deep insight into practical aspects of the functioning of the organization. The

train apprises the student to the actual function, responsibility and problem faced by an

organization. It provides him with the knowledge of the various kind of problem that crop

up in the day to day functioning of the organization .The way they are solved by the

departments and appraisal of the crucial decision taken by the manager at the crucial

time.

I was fortunate enough to complete my human resource training at Kajaria Ceramics,19

K.M. Stone, Bhiwadi – Alwar road, Village-Gailpur, Post Box No. 01 , P.O – Tapukara –

301707 Distt. Alwar (RAJ.)

This has given me an altogether new experience, which would be immense help to me

in my days to come.

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Page 3: My Project Report on Kajaria Ceramics Ltd.for BBA

ACKNOWLEDGEMENT

I express my sincere thanks to my project guide , MS. KSHAMA AGGARWAL

designation LECTURER department BBA ,for guiding right form of inception till the

successful competition of the project . I sincerely acknowledge her for extending their

valuable guidance ,support for literature ,critical reviews of project an the report and

above all the moral support she had provided to me with all stages of this project.

I would also like to thanks the supporting staff MR. ONKAR SINGH (SR. MANAGER)

and MR.RAVINDER SINGH (PERSONNEL AND ADMINISTRATION) , for their help

and cooperation throughout my project.

Signature of student

JAGDISH

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Page 4: My Project Report on Kajaria Ceramics Ltd.for BBA

EXECUTIVE SUMMARY

The project was undertaken to analyze the concept of, “Training method effectiveness

in meeting the objectives of an organization” and to adopt the best practices of the

industry to serve the customer.

To accomplish the above, around 42 employees of kajaria ceramics limited, a

manufacturing plant of a Global business firm, in gailpur (bhiwadi) was surveyed and

interviewed. The core purpose of the survey was to find out employee perspective

towards the training (mainly induction) that are given to them.

An interview based on a questionnaire to know what does the employee feels in

general towards its own organization and the training methods used. The idea behind

the study is to adopt the best practices and to eliminate the pitfalls of the system. The

project is an approach is how to give feedback on training method effectiveness in

meeting the objectives of the organization.

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Page 5: My Project Report on Kajaria Ceramics Ltd.for BBA

TABLE OF CONTENTS

i. PREFACE

ii. ACKNOWLEDGEMENT

iii. EXECUTIVE SUMMARY

1. INTRODUCTION TO INDUSTRY…………………………….……………….………6

2. INTRODUCTION TO ORGANIZATION………………………………………..……11

3. RESEARCH METHODOLOGY………………………..………………….……....…24

A. TITLE OF THE STUDY………………………………………………....…….25

B. DURATION OF THE STUDY……………………………..…………….....…26

C. OBJECTIVE OF THE STUDY…………………………………………..……27

D. TYPE OF RESEARCH…………………………………………………..……28

E. SAMPLE SIZE AND METHOD OF SELECTING SAMPLE…………..…..30

F. SCOPE OF STUDY……………………………………………………..….…31

G. LIMITATION OF THE STUDY………..………………….………………..…32

4. FACTS AND FINDINGS…………………………………………………………...…34

5. ANALYSIS AND INTERPRETATION………………………………………..…..…36

6. SWOT…………………………………………………………………………….……40

7. CONCLUSION………………………………………………………………….......…43

8. RECOMMENDATIONS AND SUGGESTIONS…………………………...…...….45

9. APPENDIX……………………………………………………………………..………48

10. BIBLIOGRAPHY………………………………………………………………………54

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Page 6: My Project Report on Kajaria Ceramics Ltd.for BBA

INTRODUCTION

TO

INDUSTRY

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Page 7: My Project Report on Kajaria Ceramics Ltd.for BBA

ABOUT CERAMIC INDUSTRY

Rumors have it that the first clay tiles were produced seven to eight thousand years ago

in the area now known as the Holy Land. Many sources independently verify that the

actual known history of Tiles, (and the known usage of wall and floor tile coverings) can

be traced back as far as the fourth millennium BC (4000 BC) to Egypt.

In the early days, the tiles were hand-made, each tile was hand-formed and hand-

painted, thus each was a work of art in its own right. Ceramic tile was used almost

everywhere on walls, floors, ceilings, fireplaces, in murals, and as an exterior cladding

on buildings.

Today Ceramic tile throughout the world is not hand-made or hand-painted for the most

part. Automated manufacturing techniques are used and the human hand does not

enter into the picture until it is time to install the tile. They are used in an almost infinite

number of ways and you dont have to consider yourself wealthy to own them. In

commercial buildings, where both beauty and durability are considerations, ceramic tiles

will be found, particularly in lobby areas and restrooms.

In fact most modern houses throughout use Ceramic tiles for their bathrooms and

kitchens and in every vital area of the premise. Ceramic tiles are also the choice of

industry, where walls and floors must resist chemicals. And the Space Shuttle never

leaves without its protective jacket of high tech, heat resistant tile.

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Page 8: My Project Report on Kajaria Ceramics Ltd.for BBA

OVERALL PICTURE OF THE INDUSTRY

Ceramic tiles as a product segment has grown to a sizeable chunk today at 340 Millions

Square meters production per annum. However, the potential seems to be great,

particularly as the housing sector, retail, IT & BPO sectors have been witnessing an

unprecedented boom in recent times. The ceramic tiles sector has been clocking a

robust growth of 12-15% consistently over the last few years. Today, India figures in the

top 5 countries in the world manufacturing ceramic tiles.

The key drivers for the ceramic tiles in India are the boom in housing sector coupled by

government policies fuelling strong growth in housing sector. The retail boom in the

Indian economy has also influenced the demand for higher end products. Overall the

bullish growth estimates in the Indian economy has significantly influenced the growth of

the Indian Ceramic tile industry.

The main product segments are the Wall tile, Floor tile, Vitrified tile and Porcelain tile

segments. The market shares are 35%, 53% and 12% respectively for Wall, Floor &

Vitrified/Porcelain tiles. The tiles are available in a wide variety of designs, textures and

surface effects. They cater to tastes as varied from rustics to contemporary marble

designs in super glossy mirror finishes.

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Page 9: My Project Report on Kajaria Ceramics Ltd.for BBA

CURRENT STATUS OF THE INDUSTRY

The ceramic tiles industry in India has followed similar trends internationally which have

been characterized by excess capacities and falling margins. Countries like Malaysia,

Thailand, Indonesia, Sri Lanka and Vietnam are setting up their own plants. China has

emerged as a major competitor. Producers from Spain and Italy have the advantage of

lower transportation costs while exporting to USA and Germany. In India, the per capita

consumption is as low as 0.30 square meters per person compared to China (2 square

meters per person), Europe (5 to 6 square meters per person) or Brazil (2.5 square

meters per person). Rising disposable incomes of the growing middle class and 40

millions units of hosing storage hold out a great potential.

A major change that took over the ceramic tiles industry, was the introduction of vitrified

and porcelain tiles. These new entrant product types are said to be the tiles of the

future. Internationally these tiles are already the major sellers.These category of

products account for 13% of all organized sales in this industry.

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Page 10: My Project Report on Kajaria Ceramics Ltd.for BBA

MEMBERS IN CERAMIC TILE INDUSTRY

Name of Member

Anant Raj Industries Ltd.

Antique Granito Pvt. Ltd.

Asian Granito (India) Ltd.

City Tiles Ltd.

Century Tiles Ltd.

Deco Lights Ceramics Ltd.

Euro Ceramics Ltd.

Gokul Ceramics Pvt. Ltd.

H. & R. Johnson(India) Ltd.

Jalaram Ceramics Ltd.

Kajaria Ceramics Ltd.

Lorenzo Vitrified Tiles Pvt. Ltd.

Murudeshwar Ceramics Ltd.

Oracle Granito Ltd.

Orient Ceramics And Industries Ltd.

Radiant Floor Tiles Pvt. Ltd.

RAK Ceramics India Pvt. Ltd.

Regent Granito (India)Ltd.

Restile Ceramics Ltd.

Sentini Cermica Pvt. Ltd

Silica Ceramica (P) Ltd.

Vrundavan Ceramics Ltd.

Varmora Granito (P) Ltd.

Sogo Ceramics Pvt. Ltd.

Somany Ceramics Limited

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Page 11: My Project Report on Kajaria Ceramics Ltd.for BBA

INTRODUCTION

TO

ORGANIZATION

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Page 12: My Project Report on Kajaria Ceramics Ltd.for BBA

COMPANY’S PROFILE

ABOUT KAJARIA CERAMICS LIMITED

YEAR EVENTS 1985 - The Company was incorporated on 20th December at Kanpur. It

manufactures glazed and unglazed wall & floor tiles. The company obtained the

certificate of commencement of business on 20th January 1986. It was promoted by

Shri Ashok Kumar Kajaria, his associate and Kajaria Exports Ltd.

The Company entered into a technical collaboration agreement with Todagres S.A.,

Spain for the manufacture of ceramic glazed wall & floor tiles.The agreement provides

for supply of technical know-how and manufacturing assistance necessary design,

drawings, specifications and also train the company's personnel and provide technical

assistance for the setting up of the plant.The company undertook a project to set up a

plant for the manufacture of 12,000 tpa of ceramic glazed wall/floor tiles in various

shades. The plant is located on a plot of 17.5 acres acquired from UPSIDC at

Sikandrabad Industrial Area in Bulandshahr district of U.P. main plant and machinery

was supplied by Sacmi Imola and Omis Due SPA of Italy.

Three D.G. sets of a total capacity of 835 KVA were installed to meet contingent power

requirement.

The company has an obligation to export 25% of the production for a period of 5 years

from the date of commercial production. It was hopeful of meeting the export

requirement with the help of the promoter company, Kajaria Exports, Ltd.

The company received the necessary registration for the expansion of the installed

capacity from 12,000 tpa to 26,000 tpa.

1989 - The company maintained an average capacity utilization of 120%. The company

started exporting tiles to the Gulf countries, Europe and Bangladesh. New range of tiles

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Page 13: My Project Report on Kajaria Ceramics Ltd.for BBA

were introduced in the market. Various new designs and prints were introduced in the

market.

The expansion programme was on the verge of completion and production at the

expanded capacity was expected to commence in June, 1990.

1991 - The company was awarded "CAPEXIL" special exports award for the year 1992

for being the largest exporter of ceramic tiles from the country.

1993 - The company proposed a further expansion of the installed capacity to 1,30,000

MT with the support of technical collaborators M/s. Todagres SA of Spain.

1994 - During the year the company successfully launched wall tiles manufactured with

single firing technology which was well accepted in the market.

2003 -The Members approved the of Mr. Rishi Kajaria as Director on the Board and

ratification of re-appointment of Mr D.D.Rishi in the capacity of Jt.Managing Director of

the Company for a period of 5 years and volunatry delisting of equity shares from U P

Stock Exchange Association Ltd.,Delhi Stock Exchange Association Ltd. and Calcutta

Stock Exchange Association Ltd.

Kajaria Ceramics Ltd has informed that the securities of the company have been

delisted from the Delhi Stock Exchange Association Ltd w.e.f December 10, 2003.

2004 -Kajaria Ceramics Ltd has informed that consequent upon acquisition of R&TA

Division of M/s Computech International Limited by M/s MCS Limited, the Registrar &

Transfer Agent of the Company stands changed from M/s Computech International Ltd

to M/s MCS Limited. The change of the same has been approved by the Board of

Directors in their meeting held on December 26, 2003Commenced the commercial

production of its additional capacity of 2 million sq mtr per annum on February 27, 2004,

with an investment of Rs.340 million at Gailpur Plant. With this expansion, the

aggregate capacity of the company has become 14 million sq.mtr per annum.

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Page 14: My Project Report on Kajaria Ceramics Ltd.for BBA

CURRENT STATUS

Kajaria Ceramics Limited is the largest manufacturer and exporter of ceramic wall and

floor tiles in India. Kajaria is the first tile company to win the Superbrand Status.

Kajaria`s distribution network comprises of about 600 dealers . Kajaria Ceramics is the

largest manufacturer of ceramics tiles in India. It has an annual capacity of 21 mn. Sq.

mtr. Distributed across two plant – Sikandrabad at Uttar Pradesh (capacity 6.90 mn. Sq.

mtrs) and Gailpur at Rajasthan (capacity 14.10 mn. Sq. mtrs.).

The Company is in advance stage of commissioning 2.5 mn sq mtr vitrified tile facility at

Sikandrabad (Uttar Pradesh), adding a margin-accretive product vertical to the business

model. After this, the aggregate capacity of the Company would become 23.50 mn sq

mtr of tile production per annum.

The company has received the ISO 9001 (for quality management), ISO 14001

(environment management), OHSAS 18001 (for safety and health management) and

SA-8000 (for commitment to society) certifications across its plant. ), These plants also

fulfill international norms.

It is a continuous process, which allows us to express through tiles what words can't say

and provide our consumers with new and innovative options. The new range of tiles

released this year adds to the already impressive Kajaria Collection. Certificate in

Recognition of Export achievement in respect of Glazed Ceramic Tiles for the year

2008-2009.

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Page 15: My Project Report on Kajaria Ceramics Ltd.for BBA

CORPORATE INFORMATION

BOARD OF DIRECTORS

Mr. Ashok Kajaria (Chairman & Managing Director)

Mr. D.D.Rishi (Joint Managing Director)

Mr. Chetan Kajaria (Whole Time Director)

Mr. Rishi Kajaria (Whole Time Director)

Mr. R.P.Goyal (Independent Director)

Mr. R.K.Bhargava (Independent Director)

Mr. D.P.Bagchi (Independent Director)

Mr. R.R.Bagri (Independent Director)

Mr. R.C. Rawat VP (F&A) & Company Secretary

COMMITTEE OF THE BOARD

Audit Committee

Mr. R.P.Goyal - Chairman

Mr. R.K.Bhargava - Member

Mr. R.R.Bagri - Member

Share Transfer and Investors Grievances Committee

Mr. R.R.Bagri - Chairman

Mr. Ashok Kajaria - Member

Mr. D.D.Rishi - Member

Project Management Committee

Mr. Ashok Kajaria - Chairman

Mr. D.D. Rishi - Member

Mr. Chetan Kajaria - Member

Mr. Rishi Kajaria – Member

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Page 16: My Project Report on Kajaria Ceramics Ltd.for BBA

REGISTERED OFFICE

A-27 & 28, Sikandrabad Industrial Area,

Sikandrabad, Dist. Bulandshahr, (U.P.)

CORPORATE OFFICE

J-1 / B-1 (Extn.), Mohan Co-operative Industrial Estate,

Mathura Road, New Delhi 110044

WORKS

1. A-27 & 28, Sikandrabad Industrial Area,

Sikandrabad, Distt. Bulandshahr, (U.P.)

2. 19 km Stone, Bhiwadi- Alwar Road,

Village Gailpur, Dist. Alwar (Rajasthan)

AUDITORS

M/s O.P.BAGLA & CO.,

Chartered Accountants

BANKERS

State Bank of India

Canara Bank

State Bank of Mysore

Oriental Bank of Commerce

HDFC Bank Limited

State Bank of Indore

REGISTRAR & SHARE TRANSFER AGENT

M/s MCS Limited

F-65, 1st Floor, Okhla Industrial Area, Phase-1

New Delhi 110020

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Page 17: My Project Report on Kajaria Ceramics Ltd.for BBA

PRODUCTS

Kajaria ceramics ltd. Mainly manufactures only ceramic;s products. The main products it

manufactures are follows as :-

1. Floor tiles

2. Wall tiles

Dimensions mm

Thickness

(In mm)

Piece/

Box(No.)

CoverageBo

x (Sq. Mt.) Wt./Sq.Mt.

(Kg.)

Loadabil

ity in 20

Ft FCL

No. of

boxes in

20 Ft,

FCL

300 x 300

F7.7 10 9 16.25

16.74 Sq.

Mt.1860

450 x 450

F10.20 5 1.013 20.98

1134.56

Sq.Mt.1120

200 x 200

W6.6 25 1.00 12.40

2000 Sq.

Mt.2000

250 x 400

W8.0 10 1.00 14.6

1760 Sq.

Mt.1760

300 x 200

W7.0 15 0.90 11.6

2052

Sq.Mt.2280

300 x 450

W- 8 1.08 17.592

1425.60

Sq.Mt.1320

300 x 600

W- 6 1.08

21 per

box

1144.80

Sq.Mt.1060

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Page 18: My Project Report on Kajaria Ceramics Ltd.for BBA

. Due to their Packaging they are able to minimize the loss due to breakage in

transportation. Each box of tiles are packed in a Cartoon and then each box is

SHRINKED wrapped to ensure safety of the material. Then these boxes are loaded on

the pre designed EURO Pallets, secured heavily with Plastic straps. The container

stuffing is also done in the presence of experienced personnel, to ensure best stuffing

and maximum material can be loaded.Now they have standardized the quantity, which

can be stuffed in a Container, which is listed above in previous page.

DEALERS AND SUB DALERS SHOWROOMS

kajaria ceramics has a strong distribution network of about 600 dealers and over 6000

sub dealers spread all over india.

These dealer showrooms showcase innovative products, panels combinations for

customers to choose from. The display division of the marketing department has done a

remarkable job by upgrading 6000 dealer and 6000 sub-dealer showrooms across the

country.

INTERNATIONAL MARKET

KAJARIA Ceramics exports to more than 20 countries round the Globe. The

International Marketing operations are organized by a specialist export division that

manages a network of international agents and distributors supported by our exclusive

office/showroom in UAE. Now in international markets we enjoy a similar brand Recall

as that of Domestic.

Our Brand "Kajaria" has today become synonym of Quality, service and innovation not

only in the domestic market but even in the international market. "Kajaria" products are

also well accepted in European market. With increased capacity, increase in turnover

and a growing domestic and exports market, Kajaria Ceramics is set to emerge as a

leader in the international ceramic tiles market.

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Page 19: My Project Report on Kajaria Ceramics Ltd.for BBA

CHAIRMAN’S MESSAGE

India being one of the largest domestic market and an emerging Global center is very

well positioned to take the mantle of a Global manufacturing base. Kajaria Ceramics Ltd

has played its own role in achieving this goal. Since our founding in mid 1988, we have

been moving forward on many fronts to capitalize on solid growth opportunities, to

improve our operating efficiency and to sharpen our business portfolio’s focus. Today, as

a result of our internal growth initiatives and several strategic and innovative initiatives,

our business has grown many folds.

We started with one mn sq mtr capacity in 1988. Today the aggregate capacity of the

Company is 21 mn sq mtr distributed across two plants. Sikandrabad at Uttar Pradesh

(capacity 6.90 mn sq mtrs) and Gailpur at Rajasthan (capacity 14.10 mn sq mtrs).

We are also in advance stage of commissioning 2.5 mn sq mtr vitrified tile facility at

Sikandrabad (Uttar Pradesh), adding a margin-accretive product vertical to the business

model. After this, the aggregate capacity of the Company would become 23.50 mn sq

mtr of tile production per annum.

Apart from growth, the company is focusing up on larger consumer satisfaction in the

years to come.

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AWARDS AND RECOGNITIONS

Kajaria Ceramics Limited has been awarded the "Super Brand" Title. Kajaria is the only

ceramics tile company who have won the status of consumers "Super Brand".

Mr. Ashok Kajaria (Chairman & Managing Director) receiving the award presented by

Honorable Minster for Civil Aviation, Mr. Praful Patel.

The company has had a unique distinction of having received the President's Award for

achieving the highest exports in the industry.

Kajaria Ceramics is the largest exporter of ceramic tiles in India and consistently

winning the Export Awards.

Mr. Chetan Kajaria with the National Export Award Presented by The Prime Minister of

India.

Kajaria Gailpur is the only plant in India to have the following four ISO

Certifications.

Achievements for Kajaria are not just about being number one brand; the company is

conscious of its social responsibilities and committed to improving the quality of life. In

2001 Kajaria became one of a handful of companies in India and the only one in the

tiles industry to adopt a formal environment policy. To fulfill this obligation Kajaria

undertook extensive product reformulation, process modification, equipment redesign

and re-cycling and re-use of materials. For this it was bestowed the ISO 14001

certification. The company was awarded the prestigious OHSAS 18001 for fulfilling

international standards in occupational health and safest management system

specifications.

It’s no surprise that Kajaria Ceramics is also amongst a very few ceramic tile companies

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in the world to get this certification.

It was also the first company in the ceramic tile industry to receive the ISO 9002

certification confirming its adherence to global standards of quality.

CAPEXIL AWARD

Certificate in Recoginition of Export achievement in respect of Glazed Ceramic Tiles for the year 2008-2009.

CAPEXIL AWARD

Certificate in Recoginition of Export achievement in respect of Glazed Ceramic Tiles for the year 2008-2009

Kajaria Gailpur is the only plant in India to have the following four ISO Certifications

Achievements for Kajaria are not just about being number one brand; the company is conscious of its social responsibilities and committed to improving the quality of life. In 2001 Kajaria became one of a handful of companies in India and the only one in the tiles industry to adopt a formal environment policy. To fulfill this obligation Kajaria undertook extensive product reformulation, process modification, equipment redesign and re-cycling and re-use of materials. For this it was bestowed the ISO 14001 certification. The company was awarded the prestigious OHSAS 18001 for fulfilling international standards in occupational health and safest management system specifications. It’s no surprise that Kajaria Ceramics is also amongst a very few ceramic tile companies in the world to get this certification. It was also the first company in the ceramic tile industry to receive the ISO 9002 certification confirming its adherence to global standards of quality.

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Page 22: My Project Report on Kajaria Ceramics Ltd.for BBA

MISSION

kajarias main mission is to make its product keeping in mind the ecological

environment in the country. It aims that the pollution should not be increased.

To work with vigour, dedication and innovation to achieve excellence in service,

quality, reliability, safety and customer care as the ultimate goal.

To consistently achieve high growth with the highest levels of productivity.

To contribute towards community development and nation building.

To be a responsible corporate citizen nurturing human values and concern for

society, the environment and above all, the people.

Our mission is to strive for excellence in production and marketing of Ceramic.

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VISION

The ability to think about or plan the future with imagination or wisdom or a mental

image of what the future will be .kajaria ceramics limited has few visions they are as

follows :-

We will offer unparalleled value to create customer delight and enhance

business productivity.

We will also generate value for our capabilities beyond Indian borders and

enable millions of India's knowledge workers to deliver their services

globally.

Build a globally respected and enduring business firm so that they get

closer to realizing their vision and become a leader in their industry.

A Leader in the Indian Automobile Industry, Creating Customer delight &

Shareholders Wealth.

A Pride of India.

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RESEARCH

METHODOLOGY

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Page 25: My Project Report on Kajaria Ceramics Ltd.for BBA

TITLE OF THE STUDY

I have done my training in KAJARIA CERAMICS LIMITED at 19 k.m. stone , gailpur

bhiwad-alwari. My title was to check the effectiveness of training and development of

human resource in kajaria ceramics limited (manufacturing plant) ,and to know that how

training and development create a change in work capability of employees and

workers.

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Page 26: My Project Report on Kajaria Ceramics Ltd.for BBA

DURATION OF THE STUDY

The duration of the project study was of 6 weeks according to university‘s syllabus and I

have done my training in KAJARIA CERAMICS LIMITED from 16 th October to

3rddecember 2009 successfully .

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OBJECTIVES OF THE STUDY

The basic purpose of the research was to identify the position of the employees .The

key objectives of the research are as follows:-

To know about the how they get training.

To know about the employees satisfaction from training.

With the help of the questionnaire the company can made the important changes

in the training procedure so that the company reaches towards the employee

satisfaction.

It helps understanding perception of the employees about the training and

accordingly designs the training process.

Collecting information about the training methods used in an organization.

Determining and evaluating the effectiveness of the training methods in meeting

the objectives of the organization.

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Page 28: My Project Report on Kajaria Ceramics Ltd.for BBA

TYPES OF RESEARCH

There are many types of the research like descriptive , analytical, applied, qualitative,

action, quantitative.

Descriptive Research:

This research is the most commonly used and the basic reason for carrying out

descriptive research is to identify the cause of something that is happening.  For

instance, this research could be used in order to find out what age group is buying a

particular brand of cola, whether a company’s market share differs between

geographical regions or to discover how many competitors a company has in their

marketplace. However, if the research is to return useful results, whoever is conducting

the research must comply with strict research requirements in order to obtain the most

accurate figures/results possible.

Analytical Research:

I also have collected data from already available information. I got the information from

the newspapers with the help of that information (phone no.) I used to take appointment

with the concerned person. In this research correlation technique is used to analyze the

data.

Applied Research:

The research which has immediate commercial potential is called applied research.

Applied research can further be classified as problem oriented and problem solving

research.

.

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QUANTITATIVE RESEARCH :

Quantitative research is used to measure how many people feel, think or act in a

particular way. These surveys tend to include large samples - anything from 50 to any

number of interviews. Structured questionnaires are usually used incorporating mainly

closed questions - questions with set responses. There are various vehicles used for

collecting quantitative information but the most common are on-street or telephone

interviews.

.

QUALITATIVE RESEARCH :

Qualitative research is used to help us understand how people feel and why they feel as

they do. It is concerned with collecting in-depth information asking questions such as

why do you say that?. Samples tend to be smaller compared with quantitaive projects

that include much larger samples. Depth interviews or group discussions are two

common methods used for collecting qualitative information.

ACTION RESEARCH :

Action research is a methodology that combines action and research to examine

specific questions, issues or phenomena through observation and reflection, and

deliberate intervention to improve practice.

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Page 30: My Project Report on Kajaria Ceramics Ltd.for BBA

SAMPLE SIZE AND METHOD OF SELECTING SAMPLE

Once the researcher has clearly specified the problem and developed an appropriate

design and data collection instrument, the next step in the research process is to select

those elements from which the information will be collected.

SAMPLE SIZE

I have taken kajaria ceramics ltd. Manufacturing plant in gailpur ,bhiwadi as a sample

size.

I have taken personal interviews of hr manager, trainers of the employees.

I took survey of about over 350 of employees (officials and labour) in the plant.

METHOD OF SELECTING SAMPLE

1. PRIMARY RESEARCH:

Under this research I have selected sample with the help of questionnaire.

2. SECONDARY RESEARCH :

Personal interviews

Collection of information in a face to face situation

Company magazines

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SCOPE OF STUDY

Organizations find it increasingly difficult to stay competitive in today’s global economy.

Leaders in the workplace are using benchmarking, competency, competency models,

and competency studies to help make human resource decisions, such as hiring,

training, and promotions. In training and development (T&D), it is helpful for

competencies to focus on knowledge, skills and/or abilities. But neither the field of T&D,

nor competency within the field, is static. Reported here is a careful review of literature

showing the trends in competency over the past three decades in the training and

development field, and provides some speculation regarding competencies needed in

the near future for professionals in T&D. Two of the most apparent changes in T&D are

the shift to performance improvement and the use of technology. Thus the skills,

knowledge, and abilities involving these areas will continue to become increasingly

necessary for T&D professionals.

The survey conveyed would help the kajaria ceramics limited to make some

important changes in its training and development procedures. This survey would

provide some knowledge about the training procedures in human resource field and

also the position of its products in comparison with others.

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LIMITATIONS OF THE STUDY

Most of the respondents were reluctant in giving information.

It was very difficult to connect the trainees and supervisors ,as they were busy

with their regular day to day activities.

The short period had been given, so the study does not covers the whole.

There were few places which are not allowable to go in, except of regular

employees.

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FACTS

AND

FINDINGS

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FACTS

There are many facts I have in kajaria ceramics limited few are as follows :-

The training and development procedures in kajaria ceramics limited are good.

The employees in kajaria ceramics limited are encouraged by their superiors so

that they can work efficiently and learn more about their job.

The duration of the training procedure in kajaria ceramics for the employees is

sufficient for their effective learning.

The trainers in the kajaria ceramics create a friendly atmosphere so that the

employees can ask their queries without hesitation.

The atmosphere provided in the training area is very clean so that the employees

do not feel annoyed.

It’s a 24 hours running plant, which runs in three shifts.

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FINDINGS

86% of employees told that after training their understanding and appreciation of

the job is increased, however 14% employees feel that the training provided to

them has not helped them to resolve their personal queries.

The employees were not so much happy with the training as they feel that some

alternative knowledge should be provided to them.

The training schedule of the employees was abrupt and hectic so they felt very

tired mentally and physically.

Some of the employees felt that the training provided to them was not so good

for their learning.

The environment and working conditions for employees are good.

A food mess runs whole day for workers.

Tea provision is also provided for employees.

Safety securities are provided while working and training.

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ANALYSIS

AND

INTERPRETATION

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ANALYSIS AND INTERPRETATION

Analysis of General feedback

Objectives of the training program –

Around 90% of the employees have responded on the positive side, that the

objective of the training has been achieved, though they are not fully satisfied

because only 7% have responded to 6 (fully satisfied) option.

Achievement of Personal Objective –

Though around 85% are of the view that somewhat their personal objectives are

achieved but around 17% fully agree to that.

Enhancement of appreciation and understanding of job as a whole –

Here we got a good response, around 66% agree that after training their

understanding and appreciation of the job has increased, however they have

come up with different suggestions.

Overall rating of the program –

Though only 60% have rated the program positively but only 10% have rated

them as ‘Excellent’.

Length of the Training program –

Around 74% feel that the length of the program is ‘Just right’, rest are of not

satisfied.

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Logical sequence of the Training program –

Only around 48% are of the opinion that the program was well sequenced, rest

want more improvement.

Pacing of the Training program –

Here around 81% of the respondents feel that the pacing of the program was

‘Just Right’.

Best things that respondents liked about the program are:

Informative content

Friendly atmosphere

Its practical exposure

And few liked the Trainer also.

Things they didn’t liked about the Content are:

No alternate knowledge was provided

Abrupt and hectic schedule

Its long stretch

Few didn’t liked the trainer and the tests conducted

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Page 39: My Project Report on Kajaria Ceramics Ltd.for BBA

SWOT

ANALYSIS

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SWOT ANALYSIS

Let us understand the industry with SWOT analysis –

STRENGTH

Consistent growth of 12-15 percent inspite of slowdown in economy.The Indian

ceramic export market is rising at the rate of 15 percent per annum.

The top management enjoys a tile industry experience of more than two decades

Kajaria is India’s largest ceramic floor and wall tile manufacturer; its expanded

capacity and improved capacity utilisation provides attractive economies of scale.

Kajaria is present across the entire value chain, from glazed ceramic tiles to

polished porcelain tiles to glazed porcelain tiles.

Kajaria’s R&D team creates around 8-10 designs everymonth and was credited

with a number of pioneering initiatives

Kajaria’s multi-layered distribution channel (owned showrooms and dealer/sub-

dealer network) in India and 20 nation footprint enhance reach.

Kajaria’s institutional clients in India, comprising DLF, Unitech , Mantri Group and

Raheja Developers, among others, drive product off take.

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WEAKNESS

Low per capita consumption (0.15 sq.mt. p.a.)as compared to developed nations.

Not much importance given on brand building and network thus creating

hindrance for export growth.

OPPURTUNITY

The construction and Housing Boom to provide bolstering demand for ceramic

tiles.

The untapped rural market supported by a strong growth witnessed by Indian

Agriculture provides tremendous potential for the domestic ceramic

manufacturers.

THREATS

Freight, supply of power and gas remains the key cost-related issues impacting

the industry.

Basic Customs Duty on import of ceramic tiles from China and raw materials

imported from abroad should be corrected to prevent dumping of tiles from

China.

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CONCLUSION

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CONCLUSION

Kajaria ceramics is a very big brand name and I am very thankful to the kajaria

ceramics people to help me in completing my project in kajaria ceramics ltd. Kajaria

ceramics provides me the good opportunities to make my skills stronger in human

resource management. I am also very thankful to my project guide Mrs. kshama

aggarwal for giving me her useful guidelines and important time. While doing this project

I have talked with many people and came to know about the human resource and I

learnt that how the companies’ works and what they have to do for retaining there

position in the human resource. Kajaria ceramics ltd. has trained me to face the

challenges whatever in the human resource.

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RECOMENDATION

AND

SUGGESTIONS

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Page 45: My Project Report on Kajaria Ceramics Ltd.for BBA

RECOMMENDATIONS AND SUGGESTIONS

The object of the training programme must be properly communicated to the

workers

Importance of training must enlightened among the new comers and

inexperienced workers.

Advanced technical aids can be used by he management to have effective

results.

The organization is suggested to place Indians as the top-level superiors for

better communication.

The trainee can be motivated to use the programmes more effectively in

developing others.

The management has to conduct the training and development programmme in

frequent intervals.

Time allocation is needed so as to make the programme successful.

Different methods can be adopted in a single programme to maintain

participation of workers.

Training should be such that it breaks the mental barriers of employees so that

they come out with their suggestions, complaints, and necessities. The

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organization can get the basic feedback which will ultimately help in increasing

the productivity.

Ensure that training contributes to competitive strategies of the firm. Different

strategies need different HR skills for implementation. Let training help

employees at all levels acquire the needed skills.

Ensure that a comprehensive and systematic approach to training exists, and

training and re-training are done at all levels on a continuous and on-going basis.

Ensure that there is proper linkage among organizational, operational and

individual training needs.

Create a system to evaluate the effectiveness of the training.

Any Training program must contain inputs which enable the participants to gain

skills, learn theoretical concepts and help acquire vision to look into the distant

future.

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APPENDIX

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Page 48: My Project Report on Kajaria Ceramics Ltd.for BBA

APPENDIX

Study on training and development of employees at kajaria ceramics ltd.

Personal data

Name :

Age :

Sex : Male Female

Education :

Designation :

Nature of job :

Grade :

Department :

Marital status : Married Unmarried

Native place :

Monthly income :

Questionnaires for workers :

A. Objectives and needs

I. Very good

II. Good

III. Little

IV. Very little

V. Fully useful

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1. To which extend you are aware of needs and objectives of programme at a time

of your nomination period.

1) 2) 3) 4) 5)

2. To which extend the programme objectives are explained.

1) 2) 3) 4) 5)

3. To which extent the conducted programme was in line with your needs .

1) 2) 3) 4) 5)

4. To which extent you got satisfaction.

1) 2) 3) 4) 5)

B. Session voice

I. Too much

II. Much

III. Less

IV. Look less

V. Just right

1. Session duration .

1) 2) 3) 4) 5)

2. Quality of material during training period.

1) 2) 3) 4) 5)

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3. Technical methodology.

1) 2) 3) 4) 5)

4. Communication.

1) 2) 3) 4) 5)

5. Trainee involvement and participation.

1) 2) 3) 4) 5)

6. Rate of safety measures given during training period.

1) 2) 3) 4) 5)

7. Training circumstances.

1) 2) 3) 4) 5)

C. Practical applicability

1. How you feel in training period .

1) 2) 3) 4) 5)

2. Do you find any deviation between initial stage and end stage of programme .

1) 2) 3) 4) 5)

3. Usefulness of training in growth and development of personal things .

1) 2) 3) 4) 5)

D. Training aids

1. Which aids are used and rate how much it is used.

1) 2) 3) 4) 5)

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E. General headings

I. Very good

II. Good

III. Bad

IV. Worst

V. Outstanding

1. Audio- visual aids .

1) 2) 3) 4) 5)

2. Group discussion .

1) 2) 3) 4) 5)

3. Slides.

1) 2) 3) 4) 5)

4. Charts.

1) 2) 3) 4) 5)

5. Lecture.

1) 2) 3) 4) 5)

6. Practical session .

1) 2) 3) 4) 5)

F. General

I. Excellent

II. Good

III. Okay

IV. Bad

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V. Poor

1. You should mark the performance of the training programme as learning

experience.

1) 2) 3) 4) 5)

2. How is your relationship with other participants.

1) 2) 3) 4) 5)

3. How is your involvement in the programme .

1) 2) 3) 4) 5)

G .Overall satisfaction .

If it is low, please specify reason give your kindly suggestions for further

improvement ……………………

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BIBLIOGRAPHY

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Page 54: My Project Report on Kajaria Ceramics Ltd.for BBA

BIBLIOGRAPHY

WEBSITES :

WWW.KAJARIACERAMICS.COM

WWW.GOOGLE.COM

WWW.WIKIPEDIA.COM

HRMBA.BLOGSPOT.COM

ALLMBASTUFF.BLOGSPOT.COM

BOOKS REFFERED :

QUANTITATIVE TECHNIQUES FOR MANAGEMENT – DR.N.P. AGGARWAL

HUMAN RESOURCE MANAGEMENT- C.B. GUPTA

NEWS PAPERS :

TIMES OF INDIA

DELHI TIMES

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