Media Kit

Mumzworld is the one-stop online marketplace for all

mumz needs

We provide families with one place to search, compare and

buy from a huge range of leading brands

200,000 mothers visit every month

Mumzworld.com is the #1 Mother, Baby & Child shopping site in the Middle East

68% Aged 25 to 34 Years

8,000 shoppers actively

browse every day

320,000Mothers +

16% Aged 35 to 44 Years

92 MinutesSpent OnlinePer Session

55% traffic from UAE

27% traffic from KSA

+310,000 Facebook

Likes

100,000 MummyFollowers

Data from Google Analytics April 2016

Engage with mothers looking to buy the best products for their growing family’s needs

+

Advertise to shoppers from the biggest regional markets

+

Connect socially and emotionally with mothers

Interact with new mums, seasoned mothers and the whole family

50,000 users opted in for 3rd Party Mailers

30,000 users can receive 3rd Party Mailers in the UAE

Traffic across Regions

Page Views750,397

Page Views218,259

UAE KSA

Unique Visitors111,768

Unique Visitors37,943

Data from Google Analytics April 2016

Direct Marketing Solutions

Standard Mailers (UAE & KSA)Open Rate : 20% - 30% (can be sent to 50,000 users every month in UAE & KSA)

Newsletter ‘Leaderboard’ Sponsorship(can be sent to 250,000 users everyday)

ADVERTISE HERE

Display Advertising Solutions

Homepage Spotlight (Desktop) – 970px X 450px

ADVERTISE HERE

Homepage Spotlight (Mobile)

ADVERTISE HERE

ADVERTISE HERE

Skyscraper (Desktop) – 160px X 600px

Featured Brand and Sponsored Logo

ADVERTISE HERE

Social Media Marketing (Facebook & Instagram)

ADVERTISE HERE

ADVERTISE HERE

Sponsored Spotlight leading to Sponsored Native Article

ADVERTISE HERE SPONSORED ARTICLE

Native Blog Article on Mumzblog

SPONSORED ARTICLE

Offline Advertising - Sampling

Per product per box

Offline Advertising - Sampling

Per leaflet / voucher insertion (can be sent to 8,000 users every month in UAE)

Offline Advertising - Sampling

Branded Tape

Pricing

Advertising Solutions Listed Rates Agency Rates

EMAIL MARKETING

Direct Marketing• Newsletter Leaderboard Sponsorship• Dedicated Mailer (UAE & KSA)

$5,000$115 CPM

$3,500$80 CPM

BANNER ADVERTISING

• Homepage Spotlight (Desktop and Mobile Site) 970px X 450px• Skyscraper (Desktop) 160px X 600px

$95 CPM$40 CPM

$65 CPM$30 CPM

NATIVE ADVERTISING – Per Article / Post

• Native Blog Article• Sponsored Blog Article• Facebook Post• Instagram Post

$5,000$2,000$2,000$2,000

$5,000$2,000$2,000$2,000

Pricing

Advertising Solutions Listed Rates Agency Rates

OFFLINE ADVERTISING

Sampling Per Product• Up to 1,500 boxes• 1,500 to 3,000 boxes• Above 3,001 boxes

Sampling Per Voucher• Up to 1,500 boxes• 1,500 to 3,000 boxes• Above 3,001 boxes

$2.50$2.00$1.50

$1.50$2.60$1.00

$2.00$1.50$1.00

$1.20$1.00$0.90

EVENTS

• Breakfast Morning with 20 minute demo + online/offline promo• Breakfast Morning with 20 minute demo only

$5,000$2,500

$5,000$2500

Customized Solutions Available upon Request

Thank You