Gene’s ReportMultiple topics!

Marketing CTE in WV

A new Logo and Tag Line!

You can use the new CTE logo and tag line ◦Within usage guidelines◦Logo must stay the same, especially the colors

◦You will see it nationally as “Learning that works for America”

Marketing CTE in WV

Radio Campaign◦Three, 30-second spots on country music stations mostly

◦Statewide campaign◦Manufacturing, Mining and Marcellus

Marketing CTE in WV

“Hi. My name is Karen Price, Executive Director of the West Virginia Manufacturers Association. Manufacturers large and small, have jobs going unfilled because they can’t find workers with the right set of skills. You can get those skills at your local Career and Technical Center. Whether you are a high school student or an adult, you can start a career at the CTE center near you.

Manufacturing, Mining or Marcellus Shale - Career and Technical Centers are ready to launch your career.”

Probable Script

Launch of the Employer Portal◦ An official launch event in the rotunda of the

capitol during the legislative session.◦ Media coverage for the event◦ Industry participation

The Employer Portal◦ To connect employers in WV with you completers◦ It’s simple, clean, easy to navigate, 95% finished

Thanks to Marian Covey!

Marketing CTE in WV

Next TopicTeacher Recognition

One-page form Who submitted it Teacher’s name and contact info Describe what they did – briefly. Hit “submit” Dr. D’Antoni will send the teacher a congratulatory note.

Use it whenever you say to yourself, “Wow, that was great.”

Recognize Your Best

There will be a gala at this year’s conference

Getting rid of the “Oscar/Hollywood theme

Celebrating our stars - our best Same categories + one “Good food, nice music, nice event” “Keep it moving, pick up the pace” “Shorter videos”

Celebrating Stars Event

Best Business and Industry Involvement

Best Community InvolvementBest ConcentrationBest Academic Partnership (new)Best Experienced TeacherBest New TeacherBest Support Staff

Award Catagories

A one/two-page nomination formForms online- next weekNominations close March 153 finalist will be notified by April 1

Finalists will submit a ONE minute video by June 1- Make it good!

Winners announced at the gala

Nomination Process

Marketing tells the world we are good.

Recognition encourages us to tell ourselves.

We are proud of CTE in WV

Questions?