multiple topics!. a new logo and tag line! you can use the new cte logo and tag line ◦ within...
TRANSCRIPT
Gene’s ReportMultiple topics!
Marketing CTE in WV
A new Logo and Tag Line!
You can use the new CTE logo and tag line ◦Within usage guidelines◦Logo must stay the same, especially the colors
◦You will see it nationally as “Learning that works for America”
Marketing CTE in WV
Radio Campaign◦Three, 30-second spots on country music stations mostly
◦Statewide campaign◦Manufacturing, Mining and Marcellus
Marketing CTE in WV
“Hi. My name is Karen Price, Executive Director of the West Virginia Manufacturers Association. Manufacturers large and small, have jobs going unfilled because they can’t find workers with the right set of skills. You can get those skills at your local Career and Technical Center. Whether you are a high school student or an adult, you can start a career at the CTE center near you.
Manufacturing, Mining or Marcellus Shale - Career and Technical Centers are ready to launch your career.”
Probable Script
Launch of the Employer Portal◦ An official launch event in the rotunda of the
capitol during the legislative session.◦ Media coverage for the event◦ Industry participation
The Employer Portal◦ To connect employers in WV with you completers◦ It’s simple, clean, easy to navigate, 95% finished
Thanks to Marian Covey!
Marketing CTE in WV
Next TopicTeacher Recognition
One-page form Who submitted it Teacher’s name and contact info Describe what they did – briefly. Hit “submit” Dr. D’Antoni will send the teacher a congratulatory note.
Use it whenever you say to yourself, “Wow, that was great.”
Recognize Your Best
There will be a gala at this year’s conference
Getting rid of the “Oscar/Hollywood theme
Celebrating our stars - our best Same categories + one “Good food, nice music, nice event” “Keep it moving, pick up the pace” “Shorter videos”
Celebrating Stars Event
Best Business and Industry Involvement
Best Community InvolvementBest ConcentrationBest Academic Partnership (new)Best Experienced TeacherBest New TeacherBest Support Staff
Award Catagories
A one/two-page nomination formForms online- next weekNominations close March 153 finalist will be notified by April 1
Finalists will submit a ONE minute video by June 1- Make it good!
Winners announced at the gala
Nomination Process
Marketing tells the world we are good.
Recognition encourages us to tell ourselves.
We are proud of CTE in WV
Questions?