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Understanding Non-Technical Skill Priorities in Entry and Mid Level Recruitments

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PRELUDE TO RESEARCH

30 lakh graduates join the Indian job market every year but only about 5 lakh are considered employable (NSDC)

Over 80% of engineering graduates in India unemployable (Aspiring Minds Report 2016)

Only 3% engineers have suitable skills to be employed in software or product market, and only 7% can handle core engineering tasks (Aspiring Minds Report 2016)

52% of Indian employees remain somewhat dissatisfied in their jobs (Dale Carnegie India)

Growing skills gap in India is estimated to be more than 25 crore workers by 2022 (NSDC)

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Objectives: To understand important attributes for hiring entry level and mid level employees

Sample: 75 HR Heads, CHRO etc.

Interview method: Online & Telephone Location: Across India primarily metros

Analysis: Entry level vs. Mid level

RESEARCH OVERVIEW

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WHAT’S NEW WITH THIS

• Considers companies with 50+ full time employees

• Combines hard and soft skills• Covers all levels of hiring including senior

management / board

Other Global/India

Survey

• Included companies with 10+ employees (startups)

• Only soft skills• Major focus on entry level hiring• Captures new attributes like commitment,

ability to learn, responsibility, set goals etc

MTHR LeadCap Survey

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• More than two third respondents were top executives or heads of business units / regions / divisions• One third of the participating companies belonged to IT / consulting industry• Average no of employees in participating companies is 345

Key Insights

20%

3%

17%

11%

26%

23%

< 50 50–150 151–500 501–1,000

1,001–5,000 > 5,000

Q9.Level Q11a. What is the approximate number of employees in your company? Q11b.Type of the company

NO OF EMPLOYEE

RESPONDENT PROFILE

9%6%

19%

4%7%

34%

10%

6%5%

BFSI Constuction Manufacturing Education

Logistics Consulting/IT Healthcare/Media Hospitality

Other

TYPE OF THE COMPANY

23%

10%

19%2%

45%

2%

Top Executive/Owner Middle Management & AdvisersSenior Executive/Board Member Fuctional staffHead of Business Unit/Head of RegionOther

LEVEL

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• 15% companies surveyed were MNCs• Mumbai/MMR, Bengaluru and Pune are top 3 cities covered

Key Insights

12.Company domicile? 14.Postal Code/City?

85%

15%

India Multinational

COMPANY DOMICILE

RESPONDENT PROFILE

1%

30%

4%

5%1%3%

10%

45%

1%

Ahmedabad Bengaluru Chennai Delhi/NCRHyderabad Kolkata Pune Mumbai/MMROther locations

CITY

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KEY HIGHLIGHTS

Ability to learn, responsibility and

commitment are top 3 important attributes

considered while hiring for entry level candidates

For mid level – communications, credibility and ability to set goals are

top 3 attributes considered

A majority stress on hard skill for entry level while

they stress on soft skills for mid level hiring

Education system, quality of engineering / technical colleges and quality of

faculty / teaching are rated poorly by almost three

fourths of HR professionals

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• Ability to learn, responsibility and commitment are top 3 important attributes considered while hiring for entry level candidates

• For mid level – communications, credibility and ability to set goals are top 3 attributes considered

Key Insights

IMPORTANT ATTRIBUTES – HIGH

1. From the following list, please select the ten most important attributes that are required for a typical entry level and middle level employee. Rank them from 1 (most important) to 10 (least important). 2. What is the middle level of these qualities that you look out for, when you are recruiting a employee in your company? 1-Low, 7-High

ENTRY LEVELMIDDLE LEVEL

Ability to learn Responsibility

75%

Commitment

63% 68% 5.50

Communication Enthusiasm Analytical skill

44%46%51%

Collaboration Discipline Attention to detail

42% 39%41%

Communication Credibility Ability to set goals

74%86%100%

Ability to achieve goals Commitment Flexibility

62% 54%74%

54%

Reliability Ability to learn

43%

Collaboration

43%

3.43 3.36

3.31 3.20 3.06

7 6.71 5.80

5.805.2 5.03

5.03 4.61 4.61

6.42 4.62

3.92

Weighted average on 7 point scaleTotal percentage

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COMPARISION WITH OTHERS

Rank

1 Communication Problem Solving Communication Communication

2 Well Organized Coordination Interpersonal skills Ability to learn

3 Team Player People Management Adaptability Responsibility

4 Always Punctual Critical thinker Problem Solving Commitment

5 Critical thinker Negotiation Emotional Intelligence Credibility

6 Social Quality Control Creativity Enthusiasm

7 Creativity Service Orientation Proactivity Analytical skill

8 Interpersonal skills Decision Making Leadership Ability to set goals

9 Adaptability Active Listening Time management Ability to achieve goals

10 Friendly personality Creativity Discipline Flexibility

Relevance: Global Market Indian Market

Source: MTHR LeadCap Survey - Future of Jobs Report, World Economic Forum – India Today - Linkedin

NEW

ATTRIBUTES

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• A majority stress on hard skill for entry level while they stress on soft skills for mid level hiring

Key Insights

59%

41%

More importance to hard skills like subject or domain knowledgeSoft skills like team work and communication

Q3. While selecting an entry level candidate, which one do you give more importance to – hard skills like subject knowledge or soft skills like team work and communication?

IMPORTANCE TO SKILLS

44%

56%

Entry level Middle level

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4%

26%

37%

19%

10% 1%

Poor Somewhat poor Neither good nor bad

Somewhat Good Good Excellent

• Education system, quality of engineering / technical colleges and quality of faculty / teaching is ratted poorly by almost three fourths of HR professionals

Key Insights

Q4. How well does the education system meet the needs of a competitive economy like India?Q5. How do you assess the following? Quality of engineering / technical schools in India? Quality of faculty and teaching 1 is extremely poor and 7 is excellent

1%4%

31%

37%

21%

6%

Extremely poor PoorSomewhat poor Neither good nor badSomewhat Good Good

QUALITY OF ENGINEERING / TECHNICAL QUALITY OF FACULTY AND TEACHING

1%12%

22%

37%

25%

3%

Extremely poor PoorSomewhat poor Neither good nor badSomewhat Good Good

EDUCATION SYSTEM IN INDIA

EDUCATION SYSTEM IN INDIA

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Organizations- 1. Include new age skills while framing HR policies / new talent acquisition strategies 2. Match new skills to overall company culture, vision etc.

Line Managers-Evaluate /Interview candidates based on new skills

HR Head /Managers / Recruiters-1. Ready reckoner / guideline while hiring new talent 2. Update existing guidelines

Job Seekers/ Students- 1. Match themselves with Industry demand 2. Acquire skills which are missing

Colleges / Institutions-1. Impart necessary training to ensure they meet industry

demand 2. Benchmark themselves with industry requirements

and assess gaps

Skill Development Org- Develop training programs which would boost the new age skills and reduce skill gaps

DIRECTIONS FOR IMPLEMENTATION

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Q&A