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    Motivation Concepts

    7-1Copyright 2011 Pearson Education

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    Chapter Learning Objectives

    After studying this chapter, you should beable to:

    Describe the three elements of motivation.

    Identify four early theories of motivation andevaluate their applicability today.

    Apply the predictions of the self-determinationtheory to intrinsic and extrinsic rewards.

    Compare and contrast goal-setting theory andmanagement by objectives.

    Contrast reinforcement theory and goal-settingtheory.

    Demonstrate how organizational justice is arefinement of equity theory.Copyright 2011 Pearson Education 7-2

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    Defining Motivation

    The result of the interaction betweenthe individual and the situation.

    The processes that account for anindividuals intensity, direction, and

    persistence of effort toward attaining a

    goal specifically, an organizational goal.

    Three key elements:

    Intensity how hard a person tries

    Direction effort that is channeled toward,Copyright 2011 Pearson Education 7-3

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    Early Theories of Motivation

    These early theories may not be valid,but they do form the basis for

    contemporary theories and are still

    used by practicing managers.

    Maslows Hierarchy of Needs Theory

    McGregors Theory X and Theory Y

    Herzbergs Two-Factor Theory

    McClellands Theory of NeedsCopyright 2011 Pearson Education 7-4

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    Maslows Hierarchy of Needs

    There is a hierarchy of five needs. Aseach need is substantially satisfied, the

    next need becomes dominant.

    Assumptions

    Individuals

    cannot move tothe next higher

    level until allneeds at the

    current (lower)Copyright 2011 Pearson Education 7-5

    Self-Actualization

    Esteem

    Social

    Safety

    Physiological

    Lower Order

    External

    Higher OrderInternal

    See E X H I B I T 7-1

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    McGregors Theory X and

    Theory YTwo distinct views of human beings:

    Theory X (basically negative) and TheoryY (positive).

    Managers used a set of assumptions basedon their view

    The assumptions molded their behavior

    toward employees

    Theory X

    Workers have littleambition

    Dislike work

    Avoid responsibility

    Theory Y

    Workers are self-directed

    Enjoy work

    Accept responsibility

    7-6Copyright 2011 Pearson Education

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    Herzbergs Two-Factor Theory

    HygieneFactors

    Motivators

    Achievement

    Responsibility

    Growth

    Work

    Conditions

    Salary

    CompanyPolicies

    Copyright 2011 Pearson Education 7-7

    See E X H I B I T S 7-2 and 7-3

    Key Point: Satisfaction and dissatisfaction are not opposites

    but separate constructs

    Extrinsic andRelated to

    Dissatisfaction

    Intrinsic andRelated to

    Satisfaction

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    McClellands Three Needs

    TheoryNeed for Achievement (nAch)

    The drive to excel, to achieve in relation to aset of standards, to strive to succeed

    Need for Power (nPow)

    The need to make others behave in a waythat they would not have behaved otherwise

    Need for Affiliation (nAff)The desire for friendly and close interpersonal

    relationships

    People have varying levels of each of theCopyright 2011 Pearson Education 7-9

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    Performance Predictions forHigh nAch

    People with a high need for achievementare likely to:

    Prefer to undertake activities with a 50/50

    chance of success, avoiding very low- orhigh-risk situations

    Be motivated in jobs that offer high degree of

    personal responsibility, feedback, andmoderate risk

    Not necessarily make good managers toopersonal a focus. Most good general

    managers do NOT have a high nAchCopyright 2011 Pearson Education 7-10

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    Self-Determination Theory

    Goal-Setting Theory

    Management by Objectives (MBO)

    Self-Efficacy Theory

    Also known as Social Cognitive Theory orSocial Learning Theory

    Reinforcement Theory

    Equity Theory

    Expectancy Theory

    Contemporary Theories ofMotivation

    Copyright 2011 Pearson Education 7-11

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    Self-Determination Theory

    People prefer to feel they have controlover their actions, so anything that

    makes a previously enjoyed task feelmore like an obligation than a freely

    chosen activity will underminemotivation.

    Major Implications for Work Rewards

    Intrinsic and extrinsic rewards are not independentExtrinsic rewards may decrease intrinsic rewards

    Goal setting is more effective in improvingmotivation

    Verbal rewards increase intrinsic motivation;Copyright 2011 Pearson Education 7-12

    See E X H I B I T 7-4

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    Lockes Goal-Setting Theory

    Basic Premise:That specificand difficultgoals, with self-

    generated feedback, lead to higher

    performanceDifficult Goals:

    Focus and direct attention

    Energize the person to work harderDifficulty increases persistence

    Force people to be more effective andefficient

    Relationship between goals andCopyright 2011 Pearson Education 7-13

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    MBO is a systematic way to utilizegoal-setting.

    Goals must be:Tangible

    Verifiable

    Measurable

    Corporate goals are broken down

    into smaller, more specific goals ateach level of organization.

    Four common ingredients to MBOprograms:

    Goal s ecificit

    Implementation: Managementby Objectives

    Copyright 2011 Pearson Education 7-14

    See E X H I B I T 7-5

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    Banduras Self-Efficacy Theory

    An individuals belief that he or she is

    capable of performing a task.

    Higher efficacy is related to:

    Greater confidence

    Greater persistence in the face of difficulties

    Better response to negative feedback (workharder)

    Self-efficacy complements Goal-SettingTheory

    Copyright 2011 Pearson Education 7-15

    See E X H I B I T 7-6

    Given Hard Goal

    Higher Self-Set Goal

    Increased Confidence

    Higher Performance

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    Increasing Self-Efficacy

    Enactive masteryMost important source of efficacy

    Gaining relevant experience with task or job

    Practice makes perfectVicarious modeling

    Increasing confidence by watching others performthe task

    Most effective when observer sees the model to besimilar to him- or herself

    Verbal persuasionMotivation through verbal conviction

    Pygmalion and Galatea effects - self-fulfillingCopyright 2011 Pearson Education 7-16

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    Similar to Goal-Setting Theory, butfocused on a behavioral approach rather

    than a cognitive one

    Behavior is environmentally caused

    Thought (internal cognitive event) is not

    importantFeelings, attitudes, and expectations are ignored

    Behavior is controlled by its consequencesreinforcers

    Reinforcement Theory

    Copyright 2011 Pearson Education 7-17

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    Adams Equity Theory

    Employees compare their ratios ofoutcomes-to-inputs of relevant others.

    When ratios are equal: state of equity exists

    there is no tension as the situation isconsidered fair

    When ratios are unequal: tension exists due

    to unfairnessUnderrewarded states cause anger

    Overrewarded states cause guilt

    Tension motivates people to act to bring their

    situation into equityCopyright 2011 Pearson Education 7-18

    See E X H I B I T 7-7

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    Can be four different situations:

    Self-InsideThe persons experience in a different job in the

    same organization

    Self-Outside

    The persons experience in a different job in a

    different organization

    Other-Inside

    Another individual or group within the organization

    Equity Theorys Relevant

    Others

    Copyright 2011 Pearson Education 7-19

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    Reactions to Inequity

    Employee behaviors to create equity:Change inputs (slack off)

    Change outcomes (increase output)

    Distort/change perceptions of selfDistort/change perceptions of others

    Choose a different referent person

    Leave the field (quit the job)

    Propositions relating to inequitable pay:Paid by time:

    Overrewarded employees produce more

    Underrewarded employees produce less with low quality

    Paid by quality:Copyright 2011 Pearson Education 7-20

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    Justice and Equity Theory

    Organizational

    Justice

    DistributiveJustice

    Fairness ofoutcome

    ProceduralJustice

    Fairness ofoutcome process

    InteractionalJustice

    Being treatedwith dignity andrespect

    Copyright 2011 Pearson Education 7-21

    See E X H I B I T 7-8

    Overall perception

    of what is fair in the

    workplace.

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    Vrooms Expectancy Theory

    The strength of a tendency to act in acertain way depends on the strength of an

    expectation that the act will be followed by

    a given outcome and on the attractivenessof the outcome to the individual.

    Copyright 2011 Pearson Education 7-22

    See E X H I B I T 7-9

    Expectancy ofperformance

    success

    Instrumentalityof success in

    getting reward

    Valuation of thereward in

    employees eyes

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    Integrating ContemporaryMotivation Theories

    Based on Expectancy Theory

    Copyright 2011 Pearson Education 7-23

    See E X H I B I T 7-10

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    Global Implications

    Motivation theories are often culture-bound.

    Maslows Hierarchy of Needs Theory

    Order of needs is not universal

    McClellands Three Needs Theory

    nAch presupposes a willingness to accept riskand performance concerns not universal traits

    Adams Equity TheoryA desire for equity is not universal

    Each according to his need socialist/formercommunists

    Desire for interesting work seems to be 7-24Copyright 2011 Pearson Education.

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    Summary and ManagerialImplications

    Need Theories (Maslow, Alderfer,McClelland, Herzberg)

    Well known, but not very good predictors of

    behavior

    Goal-Setting Theory

    While limited in scope, good predictor

    Reinforcement Theory

    Powerful predictor in many work areas

    Equity Theory

    Best known for research in organizational7-25Copyright 2011 Pearson Education

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    All rights reserved. No part of this publicationmay be reproduced, stored in a retrieval system,

    or transmitted, in any form or by any means,

    electronic, mechanical, photocopying, recording,or otherwise, without the prior written permissionof the publisher. Printed in the United States of

    America.

    Copyright 2011 Pearson Education7-26Copyright 2011 Pearson Education