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Silvester van Koten CERGE-EI, Prague Andreas Ortmann The University of New South Wales, Sydney More Competitive Electricity Markets: Structural vs Behavioral Measures An Experimental Investigation Guided by Theory and Policy Concerns

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Page 1: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Silvester van KotenCERGE-EI, Prague

Andreas OrtmannThe University of New South Wales, Sydney

More Competitive Electricity Markets:Structural vs Behavioral Measures

An Experimental Investigation Guided by Theory and Policy Concerns

Page 2: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

1. Theoretical Physics

Page 3: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

2. Bridge model experimentation

Page 4: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

3. Bridge

Page 5: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

1. Theory 2. Engineering 3. ImplementationTheoretical Physics Bridge Experimentation Bridge

Theoretical Economics Market ExperimentationExperimental & Computational

Economics

Competitive MarketE.g., Energy Market

Page 6: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Silvester van KotenCERGE-EI, Prague

Andreas OrtmannThe University of New South Wales, Sydney

More Competitive Electricity Markets:Structural vs Behavioral Measures

An Experimental Investigation Guided by Theory and Policy Concerns

Page 7: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Market share of the largest generator in the electricity

market in %

Concentration Generators

Page 8: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

1. Behavioral Remedy• Introduce a forward market (Allaz & Vila, JET

1993)

2. Structural Remedy• Add one more competitor by divestiture

Introduction Setup Results

What is the most effective pro-competitive policy?

Behavioral Structural Design

Page 9: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Behavioral:forward market

Introduction Setup Results Behavioral Structural Design

Page 10: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

( ) 60p Q Q

A

Spot MarketFriday

Week 1

Demand20

20Q=20+20=40P=20

B

2345Introduction Setup Results Behavioral Structural Design

Page 11: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Forward Market

( ) 60p Q Q

Spot Market

Monday

Friday

Trader

12

12 24

Demand12

12Q=12+12+24=48P=12

A

B

A

B

24

Week 12345Introduction Setup Results Behavioral Structural Design

Page 12: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

( ) 60p Q Q

Spot Market

Q=40P=20

23Introduction Setup Results

( ) 60p Q Q

Spot Market+

Forward Market

Q=48P=12

Behavioral Structural Design

Page 13: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Introduction Setup Results

Spot MarketProfit Function

1 2 1 2[ ] 60p q q q q

1 1 2 1 1(60 )( )q q q f

1 2 160 2 0q q f

1 2 12 60q q f

Demand Schedule (Duopoly)

First Order Conditions

iq Total Production (Forward + Spot)

if Production sold in Forward Market( )i iq f Production sold in Spot Market

Price Spot Market Production

Allaz & Villa (JET 1993): Cournot competitionBehavioral Structural Design

Page 14: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Introduction Setup Results

1 2 12 60q q f

1 20 & 0f f

1 212 & 12f f

1 215& 0f f

1 2 400

1 2 288

1 450 2 225

Reaction function 15

Nash-Equilibrium

“Backstabbing”

“Forward market boycott”

(“Stackleberg Equilibrium”)

12

Behavioral Structural Design

Page 15: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

• Theory shows that a forward market has a pro-competitive effect (Allaz & Villa, JET, 1993)

Introduction Setup Results Behavioral Structural Design

Page 16: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

2 Firms

3 Firms

4 Firms

Without Forward Market

M2 M3 M4

92.7% 102.7% 102.9%

“2 are few and 4 are many” Huck et al. (JEBO, 2004)

Introduction Setup Results

Can we trust this theory?

Behavioral Structural Design

Page 17: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

2 Firms

3 Firms

4 Firms

Without Forward Market

M2 M3 M4

With Forward Market

M2F M3F –

92.7% 102.7% 102.9%

“2 are few and 4 are many” Huck et al. (JEBO 2004)

80%? 92%?100%? 110%?

Introduction Setup Results

Can we trust this theory?

Behavioral Structural Design

Page 18: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Structural:One more competitor

Introduction Setup Results Behavioral Structural Design

Page 19: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

What is the right comparison?

• By entry?1. Increased competition2. Cheaper aggregate production3. Capital cost of new plants

• By divestiture?1. Only increased competition

Brandts et al (EJ, 2008)Add one more competitor:

Introduction Setup Results Behavioral Structural Design

Page 20: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

• Treatments:• M2, M2F, M3, M3F & M4

• Demand:• As in Brandts et al (2008)

• Costs: Steeply increasing marginal costs• (Newbery, EER 2002).• As in treatment M3 of Brandts et al (2008)

( ) (0,2000 27 )p Q Max Q

Introduction Setup Results Behavioral Structural Design

Introducing a forward market

Adding one more competitor by divestiture

Experiment comparing

with

Behavioral measure Structural measure

Page 21: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Introduction Setup Results

23( ) 2mc q q

2

13( ) 2

q

xc q x

3 22 13 3x x x

Behavioral Structural Design

Page 22: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

M2 M3M2 M3Behavioral Structural DesignIntroduction Setup Results

Page 23: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

M2 M3Introduction Setup Results Behavioral Structural Design

Page 24: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Introduction Setup Results

M2 M3Behavioral Structural Design

Page 25: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Introduction Setup Results

M2 M3

M3 M4

Behavioral Structural Design Predictions

Page 26: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Introduction Setup Results

M2 M3

M3 M4

Behavioral Structural Design Predictions

Page 27: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Introduction Setup Results

M3 M1

⅓q

⅓q

CM3(⅓q)

CM3(⅓q)

⅓q

CM3(⅓q)

CM1(q) = 3 CM3 (⅓ q)

Behavioral Structural Design Predictions

cost

cost

cost

cost

cost

cost

Page 28: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Introduction Setup Results

M3 M1

⅓q

⅓q

CM1(⅓q)

CM1(⅓q)

⅓q

CM1(⅓q)

131 3( ) 3 ( )M MC q C q

11( ) ( )xM MxC q xC q

( ) ( )yxxMy MxyC q C q

Behavioral Structural Design Predictions

Page 29: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Introduction Setup Results

2

13( ) 2

q

xc q x

3 22 13 3x x x

3 22 32 3

[ ] [ ]c q c q4 3

3 44 3 [ ] [ ]c q c q

M3

M2 M4

Behavioral Structural Design Predictions

Page 30: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Market with TWO

producers

Market with THREE

producers (original market)

Market with FOUR

producers

Total Production

2*q

Total Costs

2*TC

Total Production

3*q

Total Costs

3*TC

Total Production

4* q

Total Costs

4*TC

0 0 0 0 0 0 2 3 3 6 4 11 4 11 6 30 6 30 8 62 8 62 10 111 9 84 12 180 12 180 12 180

364 112

Adding competition byEntry

(Brandts et al. 2008)

Page 31: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

• Ran main sessions in:– October 2009, December 2009, and April 2010

• Ran robustness tests in:– October 2010 and January 2013

• 11 independent obs (groups) for each treatment• Total of 198 subjects

– Prague business school• Average Earning 500CKZ = €20

– PPP: €34– Minimum: 330 CKZ– Maximum: 1080 CKZ

Introduction Setup Results Behavioral Structural Design Predictions

Page 32: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Introduction Setup Results Behavioral Structural Design Predictions

Page 33: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures
Page 34: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Introduction Setup Results

PredictionsBehavioral Structural Design Predictions

2 Firms

3 Firms

4 Firms

Without Forward Market

M2 M3 M4

With Forward Market

M2F M3F –

40

40/44

43

45

44

Page 35: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

3035

4045

5055

1 4 8 12 16 20 24Period

M2_mean M2F_meanM3_mean

M2, M2F, M3

Introduction Setup Outcomes Results Conclusion

Page 36: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

3035

4045

5055

1 4 8 12 16 20 24Period

M3_mean M3F_meanM4_mean

M3, M3F, M4

Introduction Setup Outcomes Results Conclusion

Page 37: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

2 Firms

3 Firms

4 Firms

Without Forward Market

M2 M3 M4

With Forward Market

M2F M3F –

Averages

Standard errors based on groups (N=11)

39.4

46.1

44.1

49.4

46.1

115%105%

98.7% 102.5%

110.0%

104.9%Confirming meta-analysis Huck et al. (JEBO 2004)

Percentages of the Nash-Equilibrium prediction

Introduction Setup Outcomes Results Conclusion

Page 38: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

8 12 16 20 24Period

M2_mean M2F_meanM3 mean

M2, M2F, M3

Introduction Setup Outcomes Results Conclusion

M2F

M2

***

39.3

46.3

Page 39: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

8 12 16 20 24Period

M2_mean M2F_meanM3 mean

M2, M2F, M3

Introduction Setup Outcomes Results Conclusion

M3

M2**

M2F

M2

***44.2

39.3

Page 40: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

8 12 16 20 24Period

M2_mean M2F_meanM3 mean

M2, M2F, M3

Introduction Setup Outcomes Results Conclusion

M2F

M2

***M3

M2**

M2F

M3ns

44.2

46.3

Page 41: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

12 16 20 24Period

M3, M3F, M4

Introduction Setup Outcomes Results Conclusion

M3F

M3***

44.2

49.6

Page 42: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

12 16 20 24Period

M3, M3F, M4

Introduction Setup Outcomes Results Conclusion

M3F

M3***

M4

M3ns

44.2

46.2

Page 43: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

12 16 20 24Period

M3, M3F, M4

Introduction Setup Outcomes Results Conclusion

M3F

M3***

M4

M3ns

M3F

M4***

46.2

49.6

Page 44: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Introduction Setup Results Behavioral Structural Design

Introducing a forward market

Adding one more competitor by divestiture

Conclusions of comparison

with

Behavioral measure Structural measure

• Are equally effective in M2• Behavioral measure more effective in M3

– Contrast with Brandts et al (2008) • Are equally effective in M3 if adding one more

competitor is done by entry

Page 45: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Silvester van Koten,CERGE-EI, Prague

Andreas Ortmann, The University of New South Wales, Sydney

Structural versus Behavioral Measures in the Deregulation of Electricity Markets:

An Experimental Investigation Guided by Theory and Policy Concerns

Page 46: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Introduction Setup Outcomes Results Conclusion Complication

Observed Forward Market

Predicted

Inexperienced

Experienced

2 firms 85.7 85.6 62.5 4 firms 89.1 99.9 76.8

Ferreira, Kujal & Rassenti, 2009

Are these results robust for experienced players?

Page 47: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

M2, M2F, M3

Introduction Setup Outcomes

Experienced

Inexperienced

3035

4045

5055

1 4 8 12 16 20 24Period

M2_mean M2F_meanM3_mean

3035

4045

5055

Aggr

egat

e Pr

oduc

tion

1 4 8 12 16 20 24Period

run4xM2_mean run4xM2F_meanrun4xM3_mean

Results Conclusion Complication

Page 48: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

3035

4045

5055

1 4 8 12 16 20 24Period

M3_mean M3F_meanM4_mean

3035

4045

5055

Agg

rega

te P

rodu

ctio

n

1 4 8 12 16 20 24Period

run4xM3_mean run4xM3F_meanrun4xM4_mean

Introduction Setup Outcomes

Experienced

Inexperienced

M3, M3F, M4

Results Conclusion Complication

Page 49: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Introduction Setup Outcomes

M2 M2F M3 M3F M4 run123 (Inexperienced)

39.3 (1.5)

46.3 (2.0)

44.2 (1.2)

49.6 (0.6)

46.2 (1.0)

run4 (Experienced)

43.1 (1.5)

45.7 (2.4)

42.0 (1.6)

50.9 (0.2)

46.4 (0.9)

Effect Experience

+3.8 -0.6 -2.2 +1.3 +0.2

Significance (two-sided test)

0.08 0.85 0.25 0.03 0.89

Results Conclusion Complication

Page 50: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

M2, M2F, M3

Introduction Setup Outcomes

Experienced

Inexperienced

3035

4045

5055

1 4 8 12 16 20 24Period

M2_mean M2F_meanM3_mean

3035

4045

5055

Aggr

egat

e Pr

oduc

tion

1 4 8 12 16 20 24Period

run4xM2_mean run4xM2F_meanrun4xM3_mean

Results Conclusion Complication

Page 51: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

3035

4045

5055

1 4 8 12 16 20 24Period

M3_mean M3F_meanM4_mean

3035

4045

5055

Agg

rega

te P

rodu

ctio

n

1 4 8 12 16 20 24Period

run4xM3_mean run4xM3F_meanrun4xM4_mean

Introduction Setup Outcomes

Experienced

Inexperienced

M3, M3F, M4

Results Conclusion Complication

Page 52: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

-10

010

2030

% IN

CR

EASE

1 4 8 1 2 16 20 2 4Perio d

Increase in production by Experienced SubjectsIntroduction Setup Outcomes Results Conclusion Complication

Page 53: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Silvester van KotenCERGE-EI, Prague

Andreas OrtmannThe University of New South Wales, Sydney

More Competitive Electricity Markets:Structural vs Behavioral Measures

An Experimental Investigation Guided by Theory and Policy Concerns

Page 54: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Plot & Uhl, SEJ, 1981

Page 55: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Plot & Uhl, SEJ, 1981

Page 56: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures
Page 57: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures
Page 58: More Competitive Electricity Marketsidei.fr/sites/default/files/medias/doc/conf/eem/papers... · 2013. 1. 29. · More Competitive Electricity Markets: Structural vs Behavioral Measures

Silvester van KotenCERGE-EI, Prague

Andreas OrtmannThe University of New South Wales, Sydney

More Competitive Electricity Markets:Structural vs Behavioral Measures

An Experimental Investigation Guided by Theory and Policy Concerns