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Moral Capitalin the Twenty-First Century
Zoltan J. Acs
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Moral
Capital
in the Twenty-First Century
Zoltan J. Acs Department of Management
London School of Economics London, WC2A 2AE
July 2015
Abstract: This paper recasts Piketty’s Capital in the Twenty-First Century in light of Acs’ Why Philanthropy Matters: How the Wealthy Give and What It Means for Our Economic Well-Being. Philanthropy matters in this debate because, as moral capital, philanthropy offers an alternative solution to the Piketty conundrum, and it does so without relying exclusively on a wealth tax and government intervention. Moral capital over the centuries strengthened both capitalism and democracy by investing in opportunity (slavery, suffrage and civil rights), which in turn leads to long-term economic growth and greater equality. By focusing on university research—which is critical in promoting technological innovation, economic equality, and economic security—that creates a large, well-functioning middle class (The Economist, March 2015), moral capital represents the missing link in the theory of capitalism development. Keywords: philanthropy, competition, education, opportunity, entrepreneurship, innovation, inequality, Piketty JEL: L26, J24, O20, P16
Acknowledgments: I would like to thank participants Darrell West, Rollin A. J. Van Broekhoven, Magnus Henrekson, Randal Morck, Fiona Sussan, Micro Tonin, Paul Willman, David Soskic, Tino Sanandaji, Pontus Braunerhjelm, Johanna Palmberg, Johan Eklund, Karen Wilson, and Charles Keidan for their valuable comments at the LSE seminar, “Billionaires: Advanced Capitalism, Philanthropy, and Democracy,” which was held in London in 2015, and at the Swedish Philanthropy Summit 2015, held in Stockholm. Funding was provided by the LSE Knowledge Exchange Project.
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Introduction
When I asked my publicist what makes a bestseller, she replied “four factors”: How well known
is the author? How interesting is the subject matter? How broad is the book’s scope and reach?
And what is the “X” factor? I applied this logic to Thomas Piketty’s book, Capital in the Twenty-
First Century, and found the following: the author was not well known, the subject was
marginally interesting, and the book did have a broad reach. Most importantly, however, the X
factor was huge, and the book became an international sensation.
So what is the X factor that catapulted Capital onto the bestseller list? The book feeds
into the growing global debate about the long-term evolution of capitalism, inequality, the
concentration of wealth, and prospects for future social stability. Piketty puts the distribution of
wealth front and center in this debate and opens a window onto a future that is both brilliantly
illuminating and deeply alarming for any person concerned with human rights, equality, and
social justice. He asks the critical question, “Where is the capitalist system going in the long
run?” The answer, according to Derber (2015): “If we do not pursue that conversation, we may
lose our hope to solve urgent problems of extreme inequality, dynastic wealth and democratic
collapse” (p. xi).
Capital has been the subject of much debate. Soskice (2014), for example, argues that
Piketty’s central analysis of the current rise in inequality makes little sense because he bases it
purely on neoclassical mathematical analysis. Acemoglu and Robinson (2015) state “that general
economic laws are unhelpful as a guide to understand the past or predict the future, because they
ignore the central role of political and economic institutions…in shaping the distribution of
resources in society.” However, these critics seem to have missed the essential point about
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capitalism, which, as Marx and Schumpeter both suggested, is an evolutionary process. If this is
true, then surely some general laws and institutions are needed to explain its evolution; for
example, what are the dynamics that propel the system forward? More to the point as Hopkins
(2014) argues that by leaving out government we have an incomplete story about Capital, “Even
if the fact of capital accumulation may respond to an economic logic, the process is embedded in
a very political logic, as is the reconstitution of capital.”
Because they do not understand the function of giving (Clinton, 2012), Piketty and others
dismiss moral capital—defined as “the resources that sustain a moral community” (Haidt, 2012,
p. 292)—as a hoax. Thus this paper aims to recast the great debate about Capital in the Twenty-
First Century through the eyes of philanthropy, the art of putting wealth to work for the common
good (Acs and Phillips, 2002; Acs and Braunerhjelm, 2005; Acs, 2013). The common good is
carefully described as a capitalist venture in social betterment. This is distinctly different from
the “acts of kindness” of the Great Society, or helping the poor in Victorian England, which were
not philanthropy but a form of charity. Why this critical distinction? Because when moral capital
is absent, wealth remains concentrated, rent-seeking flourishes, and innovation and
entrepreneurship and democracy suffer (Baumol, Litan, and Schramm, 2007). Philanthropy
propels the dynamics of capitalism in two primary ways. First, it lays the groundwork for new
cycles of enterprise by strengthening institutions that promote opportunity, innovation, and
entrepreneurship. Second, it provides a mechanism for dismantling accumulated wealth that is
made in the past and reinvesting it in ways that will strengthen future equality of opportunity.
This paper builds on the general laws of capitalism laid down by Piketty and shows how
moral capital, while not altering the general laws of capitalism, can move the system toward
long-run stability and growth. It does so by redirecting the flow of rents from individuals’ capital
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to produce moral outcomes in the form of opportunity. The next section examines the last great
book on capitalism by Joseph Schumpeter. The third section recasts Schumpeter’s Capitalism,
Socialism, and Democracy (CSD) as capitalism, philanthropy, and democracy, thus setting the
stage for 21st-century dynamics. The forth section provides a framework for the understanding
the ecosystem of moral capital in the theory of capitalist development. Section five offers
evidence on the financial size of moral capital in the 21st century as applied to the American
experience, suggesting that philanthropy provided much of the fuel that propelled American
capitalism to triumph in the 20th century and is now spreading around the world in the 21st
century (Solamon, 2014).
Capitalism, Socialism, and Democracy
Capitalism, Socialism, and Democracy (1942) sits midway between Marx’s Capital (1851) and
Piketty’s Capital in the Twenty-First Century (2014). Published in 1942 as World War II raged,
the bestseller CSD fed into the growing debate about economics, specifically the long-term
evolution of capitalism, inequality, the concentration of wealth, and the prospects for social
stability. Although the news was filled with reports on the battles of Stalingrad and Midway, the
world also was looking ahead to what the world would look like after the bombs stopped falling.
In CSD, Schumpeter provided a chilling and sober account of the great debate between
capitalism and socialism, making three predictions. First, he asked the obvious: “Can capitalism
survive?” followed by his response, “I do not think so.” He then asked, “Can socialism work?”
replying, “Of course.” Finally, on the question “Will socialism be democratic?” he punted. In
other words, he was hopeful that socialism would be democratic but was unsure of the final
outcome. Schumpeter turned out to be wrong on all three counts: capitalism did survive and
flourish, while socialism not only failed, it turned out to be authoritarian and undemocratic.
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Let’s start by explaining precisely what we mean by capitalism, and then examine why
Schumpeter did not believe it would survive. Capitalism, or bourgeois society, is a cultural
phenomenon that arose out of the success of business. Entrepreneurs and industrialists are not
born into the bourgeoisie like a feudal lord. Its foundation—the cement, steel, and glass of
capitalism—all consist of economic material. The entire focus of a bourgeois society is on the
economic side of life, and success is measured in terms of money. Capitalist society is defined by
an institutional pattern of which three elements are of key importance: private property,
regulation of the production process through contracts, and finance. In this world, economic
decisions are made in the privately owned and privately managed firms that lead to the
accumulation of capital.
Advanced capitalism is an evolutionary process in which the system relies on
entrepreneurship and innovation. “Evolutionary” refers to the fact that the system is constantly
changing as entrepreneurs create new firms that kill things: firms, products, processes and
existing jobs and thus is never stationary. New technologies and innovations created by the
capitalist enterprise are what keeps the engine going—just think of what happened to the
typewriter, the radio, even television! This process of change revolutionizes the economic
structure from within, continually breaking down the old models and creating new ones. “This
process of Creative Destruction is the essential fact about capitalism. It is what capitalism
consists of and what every capitalist concern has got to live with...This evolutionary process is
not about how entrepreneurs administer existing organizations but in how they build and destroy
them.”
However, at some point in the not too distant future, this process of change could come to
an end, if all needs are met and no new goods are needed, while at the same time production has
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achieved a state of perfection. Economic growth would come to a halt and a stagnant state with
no growth would ensue. There would be nothing left for entrepreneurs to do and capitalism could
not survive.
Let’s next turn to the meaning of socialism. A socialist society refers to one with an
institutional pattern whereby control over the means of production and over production itself is
vested with a central authority. In other words, the economics of society belong to the public
rather than the private sphere. A socialist system replaces markets with planning, the
entrepreneur with the manager, and private property is replaced by state ownership. What
happens to private property under this model obviously depends on how each country chooses to
apply it. Historically, in some countries the state simply confiscated private property, in others it
redistributed wealth. But capital as we know it disappears along with capital markets.
The central tenet of socialism is that the economy is centralized. The state controls
production, and decisions on how and what to produce, and on who is to receive what goods, are
made by public authority rather than by privately owned and managed firms. Schumpeter refers
to the “march into Socialism,” by which he means the migration of people’s economic affairs
from the private to the public sphere.
According to Schumpeter, this process was accelerated by the catastrophic events of the
twentieth century—two world wars and the Great Depression, along with hyper-inflation in
Europe. What stands out in an analysis of capitalism is the role of the bourgeoisie,. Since the
bourgeoisie exists only as an economic force, its social function is not as easily defensible as was
the position of the nobility under feudalism, who were born into it. The capitalism social system
turns on private property, thus under capitalism the bourgeois fortress is politically defenseless,
leaving it vulnerable to aggression, by the working class especially if there is rich booty to be
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gained. As Schumpeter said, “It is possible to buy the working class off for a time, but this last
resort fails as soon as the aggressors discover that they can have it all. Faced with increasing
hostility of the environment and by the legislative, administrative and judicial practice born of
that hostility in the 20th century the world lost patience in the Enlightenment.” The Age of
Enlightenment (or simply the Enlightenment, or Age of Reason) is an era from the 1620s to
the 1780s in which cultural and intellectual forces in Western Europe emphasized reason,
analysis, and individualism rather than traditional lines of authority.
By the early 20th century Socialism and its variants spread to most parts of the world.
Capitalism (entrepreneurship and innovation), democracy (economic freedom), and philanthropy
were rejected by nationalizing capital, replacing the market with central planning, and
exchanging democracy for totalitarianism. In effect, a new world order was put in place. There
was great sympathy for the socialists, even in the United Kingdom, especially during the Great
Depression and WWII. Only a few countries stood against this Orwellian future.
It is interesting to examine what was happening in the United States during this period of
expanding socialism in the 1930s and 1940s. While the private sector in the Soviet Union was
essentially taken over by the state, there was a more nuanced reaction in the United States.
Nevertheless, taxation and wage policies during the 1930s made it possible to expropriate the
bulk of the income from the upper brackets. The total national income in the United States paid
out in 1929 was $80.6 billion; the income bracket above $50,000 retained $5.2 billion after
paying taxes. In 1936, just seven years later after Herbert Hoover raised marginal taxes rates on
the rich the total national income paid out was estimated at $64.2 billion as the depression spread
around the country. The amount going to the rich was down to $1.2 billion. And this does not
include the inheritance taxes that were also raised significantly. The point is that a tremendous
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transfer of wealth took place in the United States even during the Depression? The transfer of
wealth from those in the upper income brackets to the lower income brackets in the United States
is quantitatively comparable with that affected by Lenin in the Soviet Union who confiscated
almost all of the wealth of the upper income classes.
That brings us to democracy, “a system of government in which all the people of a state
or polity...are involved in making decisions about its affairs, typically by voting to elect
representatives to a parliament or similar assembly.”1 Democracy consists of four key elements:
(1) a political system for choosing and replacing the government through free and fair elections;
(2) the active participation of the people, as citizens, in political and civic life; (3) the protection
of the human rights of all citizens; and (4) the rule of law, whereby all laws and procedures apply
equally to all citizens.
In 1942, the question of whether socialism would be democratic was a major concern, as
it was clear by that time that the Communist Party in the USSR was not democratic. British
socialism was expected to be more or less so, but what about the rest of the world? What would
happen in Eastern and Central Europe and in China? Schumpeter was not clear on these
questions, but as it turned out, socialism is not a democratic system.
While not democratic, socialism has a certain amount of political legitimacy. Since the
British enlightenment, in the nineteenth century political legitimacy has derived from the popular
consent of the governed, both explicit and implicit, and any government that lacks the consent of
the governed is not legitimate. In other words, a system need not be democratic to be
considered legitimate, a condition that can be established by having codified laws, customs, and
cultural principles. The legitimacy of a state derives from having won a civil war, as in China; a
revolution, as in Russia; or an election, as in Chile after the election of Salvador Allende to the
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presidency. Thus the actions of a communist government are considered legitimate, providing
they are endorsed by the people. In a democracy, however, legitimacy derives from the popular
perception that the elected government abides by democratic principles in governing and thus is
legally accountable to its people.
Was Schumpeter aware of any solution to the dynamics of the capitalist system other than
a socialist system? Schumpeter alluded to this problem in the “lost Chapter 7” of the Theory of
Economic Development (1937/1911). Chapter seven was published in the original 1911 German
version but not included in the first American version in 1937. In this lost chapter Schumpeter
wrote of the economy as a whole. He understood that the entrepreneur was involved in both an
economic and a social process that seeks to change society through innovation. Schumpeter
wrote, “His position as entrepreneur is essentially only a temporary one, namely, it cannot also
be transmitted by inheritance: a successor will be unable to hold onto that social position, unless
he inherits the lion’s claws along with the prey” (as quoted in Acs, 2009 p. 320). In other words,
a mechanism is needed to hold the legitimacy of the social pyramid together when the offspring
only inherit money as opposed to money and the entrepreneurial skill. If the children are not
entrepreneurs, that social position needs to be reinvented with each new generation. Schumpeter
was never able to fully close the circle on this story and instead veered off in the direction of the
great Marxian drama of the 20th century—socialism.
Capitalism, Philanthropy, and Democracy
By the end of the 20th century, socialism had collapsed. The system simply could not keep pace
with the economic output of its competitors. Capitalism (entrepreneurship and innovation) has
had a fresh start, socialism has been relegated to the dustbin of history, and democracy is
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flourishing in a majority of countries around the world. The fall of the Berlin Wall, as interpreted
by Fukuyama’s (1989) book The End of History and the Last Man drove the final nail into the
coffin of Capitalism, Socialism, and Democracy and the views presented by Schumpeter.
However, no new blueprint has emerged along the lines of CSD for the world to follow. What
would a new blueprint look like? Part of the answer is found in Alexis de Tocqueville who
wrote, that while both socialism and democracy appeal to our better side, socialism is about
equality via servitude and restraint, whereas democracy seeks equality of opportunity. So we
should start our search by seeking answers to the question of how we create equality of
opportunity for all and promote democracy.
Schumpeter was wrong in his prognosis, at least in the short run, and he missed an
essential aspect of capitalism. The answer to the turnaround question is to be found, I believe, in
the role played by moral capital and the part philanthropy plays in promoting equality of
opportunity in the capitalist system, especially in the United States. Through philanthropy,
private individuals create public goods, rather than relying on the state to do it all. Philanthropy
gives legitimacy to the bourgeoisie (entrepreneurs and capitalists) by reconstituting private
wealth to create public goods. We are not arguing that government does not create opportunity,
but, rather, that philanthropy gives opportunity an extra push without political or market
constraints.
Schumpeter and many others missed the importance of this great 19th-century invention:
the redirection of capital from private ends to public goals, including the private creation of
public goods—in short, philanthropy. According to Oliver Zunz, “American philanthropy today
expands knowledge, champions social movements, defines active citizenship, influences
policymaking and addresses humanitarian crisis. How did philanthropy become such a powerful
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and integral force in American Society?” (Zunz, 2012). At the heart of this drama is the
entrepreneur, who sets the capitalist system in motion through innovation and then uses his
wealth and skills for the public good (West, 2014). The bilateral relationship between
entrepreneurship and institutions is the hallmark of capitalism: our institutions determine the type
of entrepreneurship we will have, just as entrepreneurs determine the type of institutions we will
have (Henrekson and Sanandaji, 2010).
The tension in advanced capitalism is therefore not between the winners and losers who
are sorted out by creative destruction as Piketty suggests (uber destroying the jobs of drivers who
bought a permit vs those that do not need a license). But between enabling the creation of vast
wealth by those who innovate and protecting opportunity for those who do not—the great sea
saw of civilization. Philanthropy has the potential to mitigate inequality as it softens the hard
edges of the free market. Recycling wealth reduces income inequality and contributes to a more
just and prosperous society.
So the issue is what to do with wealth?: keep it, tax it away, give it away. If you leave
only money to the next generation, you leave them poor. They will squander it. This was true in
the past, and it still pertains to systems that protect the nobility—the major difference between
the American experiment and the class systems of old Europe and much of the world. Cornelius
Vanderbilt made a fortune in the railroad and left a huge fortune to his children. Much of the
fortune disappeared over time. At the last family reunion in 1973 we failed to find one
millionaire among the 120 present. Today in the United States parents are leaving their children
less and less money. It does the children little good and it does society even less. Today we are
starting to return to a world where wealth is used to create a better future for all.
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In the 21st century, the world is returning to its 19th-century roots of liberal democracy
and capitalism is flourishing across the globe. However, the world has not yet come to
understand and appreciate the fact that these two forces cannot survive and prosper without
philanthropy. While capitalism is a cultural phenomenon and democracy has institutional
underpinnings, philanthropy is a natural force that has existed in all societies and has taken
different forms historically, but it was never used to create opportunity. Nevertheless, the need to
look after each other is part of humans’ DNA. In this debate we need to understand the dynamics
of socioeconomic formations, and recognize that philanthropy matters because it offers an
alternative solution to the Piketty conundrum without relying exclusively on a wealth tax.
The question today, as in 1942, is what will our future society look like—the X factor
that catapulted Piketty’s Capital in the Twenty-First Century to the bestseller list. Piketty (p.1:
The distribution of wealth is one of today’s most widely discussed and controversial issues.
But what do we really know about its evolution over the long term? Do the dynamics of
private capital accumulation inevitably lead to the concentration of wealth in even fewer
hands, as Karl Marx believed in the nineteenth century? Or do the balancing forces of
growth, competition, and technologic progress lead in later stages of development to
deduced inequality and greater harmony among the classes, as Simo Kuznets thought in the
twentieth century? What do we really know about how wealth and income have evolved
since the eighteenth century, and what lessons can we derive from that knowledge for the
century now under way?
According to Piketty, the main driver of inequality is the tendency of return on capital to exceed
the rate of economic growth, r > g, where r historically is close to 5 percent and growth in
Organization for Economic Co-operation and Development member countries g is below 2
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percent. I believe, however, that the real X factor was the policy prescription—a global tax on
capital—that was embraced by the Left and lamented by the Right. Therefore, the real issue is
whether capitalism can be both economically and morally robust.
To understand the question, “How does inequality matter in terms of our economic well-
being?” we need to examine the laws of capitalism. Here Piketty was brilliant. The first
fundamental law of capitalism links the stock of capital to the flow of income from capital: α = r
× β, where β is the capital/income ratio, r is the rate of return on capital, and α is the share of
national income from capital. Piketty examined this accounting identity over the past two
centuries in great detail.
The second fundamental law of capitalism is β = s/g, where s is the savings rate and g is
the growth rate. In the long run, the capital-income ratio is related in a simple and transparent
way to the savings rate, s, and the growth rate of national income, g. Fundamentally, a country
that saves a lot and grows a little will accumulate an enormous store of capital relative to income.
The law is asymptotic, meaning that it is valid only in the long run. The difference between the
first and second laws is that the first is an accounting identity, whereas the second is the result of
a dynamic process the economy tends toward, given the savings rate, s, and growth rate, g.
Piketty’s analysis, however, is not without his critics. For example, Soskice (2014) argues
that Piketty’s purely neoclassical and mathematical analysis of the growth of contemporary
inequality makes little sense. Soskice recommends “a more realistic model in which businesses
determine investment growth based on their expectations of output growth, with monetary policy
bringing savings into line with business determined investment; the implication of this model is
that β does not change at all. And in fact as other recent empirical work which I reference has
noted, β has not changed significantly over these recent decades.”
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Piketty has lots of critics. For example, Rognlie (2015) starts his discussion of Piketty by
looking at the data on inequality over the past 70 years. He argues that, although both gross and
net measures are important, the net viewpoint—which is much rarer in the recent literature—is
more directly applicable to the discussion of distribution and inequality because it reflects the
resources individuals are ultimately able to consume. This measure reveals a striking discrepancy
in the long-term behavior of gross and net shares, showing that the net capital share generally fell
from the beginning of the sample through the mid-1970s, at which point the trend reversed.
There is a moderate increase over the long run in the aggregate net capital share, but this is due
entirely to the housing sector. Acemoglu and Robinson (2015) state:
General economic laws are unhelpful as a guide to understand the past or predict the future, because they ignore the central role of political and economic institutions, as well as the endogenous evolution of technology, in shaping the distribution of resources in society….the main economic force emphasized in Piketty’s book, the gap between the interest rate and the growth rate, does not appear to explain historical patterns of inequality. The critics’ views aside, to understand why Piketty is right about the laws of capitalism
we must go back to the building blocks of modern society. Capitalism, philanthropy, and
democracy are the fundamental pillars of modern civilization. Democracy goes back to the 5th
century BC in the Greek city state of Athens. In the 17th century, the West invented capitalism,
which brought the Industrial Revolution, jobs, and opportunity to millions. However, the
institutional structure that sustained this development was much broader and had roots that go
back much farther. Philanthropy is older than Rome itself. The concept of moral capital emerged
only in the 19th century. While capitalism is governed primarily by the market system and
democracy by the political process, philanthropy is to a large degree independent of both forces.
Nevertheless, it also reinforces and nourishes both by relying on the better side of human nature.
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Philanthropy as an institution directly alters the ownership of capital and the allocation of
income in the capitalism system. It can do this in partnership with government, and in fact it
works best when government and philanthropy work hand in hand. So how does philanthropy
solve the Piketty conundrum? The answer is rather simple: by increasing the growth rate of the
economy, g, to mitigate the difference between r and g and reduce the share of income going to
the owner of capital. Thinking of the two laws together, the aim is to maintain the dynamism of
the system (efficiency) while solving rising income inequality (equity). This is done in part by
increasing growth, g, and reducing the share of capital income going to the rich while
maintaining a high r. The focus is on the capital/income ratio. Philanthropy focuses on the stock
of capital (wealth) and not the flow of income, and it does not affect the stock of capital but
redirects the flow of income to opportunity-creating activities. In other words, by turning a share
of capital into moral capital, philanthropy reduces the size of r and increases the growth rate of
the economy, g, and thus the Piketty conundrum is solved, r ≈ g.
A few years ago, as I was trying to get a better understanding of advanced capitalism, I
wrote in the American Interest that the essence of advanced capitalism today is not a static “iron
triangle” that balances the interests of large corporations and organized labor with the active
intervention of government. Nor is it a free-for-all in which the interests of the many are readily
subsumed by the acquisitive appetites of the few. Rather, advanced capitalism is a dynamic
process that balances wealth and opportunity—the great seesaw of civilization. It follows that the
success of advanced capitalism must turn not on its transient ability to generate macroeconomic
growth but on its sustained ability to generate microeconomic opportunity.
The forces of capitalism, philanthropy, and democracy need to be woven together
institutionally into a global system of opportunity and prosperity for all. The central mission of
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globalization is to help make this a reality. We need to establish a dialogue among the wealthy,
the research institutions, and the education institutions. We need to bring the cultural, natural,
and institutional aspects of humanity together to ensure our social survival throughout and
beyond the 21st century. While many look to government as the solution to our conundrum and
others espouse the free market, I suggest that philanthropy holds the key to our future because it
is a key to competition and the key that unlocks regional competitiveness.
Philanthropy has long been a distinctive feature of American culture, but its crucial role
is the economic well-being of the nation—and the world—which remains largely unexplored
(Zunz, 2012). Philanthropy achieves three crucial aims: it deals with the question of what to do
with capital—keep it, tax it, or give it away. By investing part of your capital in a foundation that
works for the public good, you maintain the stock of capital and the capital/income ratio while
income flows to a privately created public good, which complements government creation of
public goods. Moreover, by focusing on education, science, and medicine, philanthropy has a
positive effect on long-run economic growth.
For wealth to invigorate the capitalism system, it needs to be kept in rotation like the
planets round the sun. Philanthropy strengthens capitalism in two ways: first, when targeted
toward universities, research, and other productive uses, philanthropy lays the groundwork for
new cycles of innovation and enterprise. Second, it strengthens capitalism by providing a
mechanism for dismantling wealth accumulated in the past and reinvesting it in the
entrepreneurial potential of the future. When philanthropy is absent, capital remains
concentrated, rent-seeking flourishes, and innovation and entrepreneurship suffer. In other
words, monopoly spreads (Acs, 2013).
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But how can philanthropy be a part of capitalism? Capitalism, as Max Weber (1958)
showed, is a relatively orderly system of institutions and incentives governed by the tractable
logic of supply and demand. Philanthropy, by contrast, lacks a set of laws to explain its ebb and
flow. Philanthropy is subject to the whims of the wealthy, like the royal art patrons from
European history. Furthermore, philanthropy is not only largely ungoverned by economic
principles, it is also relatively free of the checks and balances found in democracy, such as
elections and referendums (Acs, 2013).
The answer to this puzzle is found in the writings of moral philosopher Adam Smith, who
wrote, “There are evidently some principles of [man’s] nature, which interest him in the fortune
of others and renders their happiness necessary to him.” Philanthropy is governed by natural
principles and embedded altruism, while capitalism is governed by culture and institutions (Acs,
2013, pp. 143-144). While philanthropy has been loyal to the institutions of capitalism, is it
rarely considered intertwined with capitalism, even though it both emanated from and
continually nurtured the capitalist system. This invisible, underappreciated force for progress
within advanced capitalism is the secret ingredient that fails to get mentioned in economic
accounts of capitalism, like Piketty’s Capital.
Philanthropy does not interfere with the dynamics of capitalism. Individuals are free to
accumulate capital, and because the growth rate of the economy is not compromised with taxes,
the capital/income ratio can rise in the long run. I have argued that philanthropy propels the basic
machinery of capitalism, along with government and taxes. Therefore, in addition to well-
functioning markets, property rights, contract law, capital markets, and the like, philanthropy—a
little understood economic force—provides an institutional element that promotes the vital
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nonmonetary institutional forces needed to achieve growth through technological innovation,
thereby promoting economic equality and cultivating economic security (Acs, 2013).
The Ecosystem of Moral Capital
This paper has described advanced capitalism as interplay between innovators and entrepreneurs
on the one hand, and the vast system of universities, foundations, and research institutions they
have created on the other. This back-and-forth has helped society navigate the dual obligation to
create both wealth and opportunity—the critical balancing act that determines the true strength of
any civilization. By opportunity in this case I mean the extent to which individuals can particpate
in the economic sysem, which is perhaps how the term is most commonly used, as well as the
ability of new firms and new ideas to enter the economy.
Prosperity is often defined in terms of easily expressed statistics such as GDP, which
allow easy comparisons between countries and provide a stable quantitative assessment of how
an economy has performed. My goal is to get people to think about prosperity not just in terms of
GDP but also in terms of some key features of the economy that, in my view, underpin its
strengths and weaknesses.
The ecosystem of advanced capitalism is organized around four characteristics:
opportunity, entrepreneurship and innovation, wealth creation, and philanthropy. I define these
characteristics as currents, like those in the ocean, which shift over time and space with the
changing contours of the ocean floor and the shoreline. In the context of the political economy,
none of the four “currents” I have described is a necessary or sufficient condition for economic
prosperity. Rather, each has played a vital role in shaping the unique prosperity of the economy
19
during certain periods in history, often but not necessarily assisted by the strength of other
currents.
During the 1990s the current of innovation was larger than life, as entrepreneurs invented
and commercialized the products of the digital age, primarily in information technology and
telecommunications. It was the age of personal computers, the Internet and smart phones. The
digital revolution and globalization created not only new products and services but also large
amounts of wealth in country after country, as entrepreneurs and venture capitalists created a
new economic landscape. Today the current has shifted and the focus is on wealth and
opportunity, which loom large as these waves of innovation crash ashore in country after
country.
Figure 1: The Currents of Prosperity
The current our story centers on is philanthropy, or moral capital, which as we have
argued will be increasingly important globally as the currents of wealth and opportunity come
innova&on
capital
moral capital
opportunity
20
into sharp relief. Over the coming decades, these currents will alter the content of our political
economy.
At the heart of advanced capitalism—and the ability to attract and sustain entrepreneurial
activity—is acceptance of the cycle of creative destruction. To some, this is a double-edged
sword. On the one hand, creative destruction enables superior innovations to displace old
companies and products. However, this process can also be damaging, as the losers are put out of
work and, in some cases, entire towns or regional economies suffer. The governments of some
countries play an active role in holding creative destruction at bay, whereas others support a
system that allows creative destruction to do its work despite the uncertainty it can bring. This
nurtures dynamism and, perhaps most importantly, fuels the entrepreneurial spirit of advanced
capitalism.
Advanced capitalism has created the world’s largest system of knowledge-creating
universities and research centers, some of which are private and all of which have benefited from
a vast allocation of philanthropic capital, which itself is tied to capitalism. Furthermore,
foundations developed during the 19th century explicitly to recycle wealth have sustained and
challenged existing ways of creating opportunity for millions of people, which is itself the
fundamental benchmark by which advanced capitalism should be judged.
These efforts have contributed to the creation of opportunity much more than are often
acknowledged. It is easy to point out that income inequality and persistent poverty are the result
of a heartless and individualistic system of capitalism, and this may cause some people to
conclude that advanced capitalism is a failure. However, this ignores the fact that advanced
capitalism has stayed true to opportunity creation throughout much of its long history. The scope
of philanthropy in modern civilization is unmatched by any other time in history. Therefore, the
21
tension in advanced capitalism is not between the winners and losers that are sorted out by
creative destruction but between enabling vast amounts of wealth creation for those who
innovate while protecting opportunity for all. The clash of these two currents is the greatest
challenge for the ecosystem of advanced capitalism.
What is missing from this story is the role of government. The government is an actor.
The collective will of the people and how it impacts our lives is a very real and important part of
this debate. For most of the 20th century the citizenry looked to government to solve most of its
problems, thus a large and growing government was viewed as crucial to the working of the
entrepreneurial ecosystem.
Figure 2: The Ecosystem of Moral Capital
government
Innova&on
capital
Moral Capital
opportunity
22
Figure 2 places government front and center in our story. The center ball is bigger than
the others because many people consider government more important than the other currents.
Moreover, not only the size but the role of government is a central issue, as it is seen as playing
an important role in all four currents. First, government plays a direct and important role in
opportunity by providing education, equal opportunity, and decent wages. Of course government
may not do any of this. Second, while it does not play a direct role in innovation, government is
seen as a facilitator that supports innovation with research and development grants, financing,
regulation, and technology transfer. Third, government plays an important role in wealth. It is
supposed to get the rich to pay their fair share through progressive income taxes, the capital
gains tax, and inheritance taxes. Finally, the government interacts with philanthropy and charity.
Over the years especially since the Second World War the government has taken over many
functions once provided by charities in, education, health care, medical research and the arts. If
government put too much pressure on the system, the balance of advanced capitalism would shift
in fundamental ways.
23
Figure 3: The Ecosystem of Socialism
This leads to a very interesting question, “How large should the government be?” And,
“What should it do?” This is one of society’s most debated questions, both today and in the past,
and is at the heart of almost all discussions about opportunity, innovation, wealth, and
philanthropy. Figure 3 shows a more or less socialist model, as envisioned by Schumpeter and
most socialists, in which the government is pervasive, large, and intrusive. It intervenes into
opportunity, innovation, wealth, and moral capital and tries to manage the four currents, although
it does leave some things to the private sector. History has shown us that it is as hard to manage
the currents of the political ecosystem as to change the course of a mighty river; the effort may
succeed for a while, but in time the river will once again find its own way.
government
Innova&on
capital
Moral capital
opportunity
24
Figure 4: The Ecosystem of Limited Government
Figure 4 represents the currents of prosperity with the government playing a limited role.
The idea of a small government suggests that the currents of the political economy are so strong
and changeable that no government can control its outcome. Therefore, government is most
effective when it sets the rules of the game with respect to how we navigate the economic
currents, both nationally and internationally.
government
Innova&on
capital
moral capital
opportunity
25
Figure 5: The Ecosystem of Moral Capital with limited philanthropy
Figure 5 depicts the world as seen by Piketty, and most liberals and social democrats
today who would have us believe that moral capital does not play a significant role in advanced
capitalist countries. In Piketty’s model, government is large and moral capital is very small. In
this view, markets don’t function without the state as partner, nurturer, and regulator. The state
can also play the role of innovator and provide social cohesion by producing and redistributing
public goods. In this sense, the state is the ultimate philanthropist; where there is a just tax
system, it acts in a democratic fashion.
In the figure, the line from wealth goes through government to opportunity and then to
innovation, with the state playing an active role in creating wealth. This leads to interesting
questions: “Is government more effective than philanthropy in creating opportunity?” Does
Philanthropy help? and “What are the limits of the welfare state?”
government
Innova&on
capital opportunity
26
Moral Capital in the 21st Century
To answer these questions, in this next section, we present some of the first data on moral
capital. While internationally comparable data on the Ecosystem of Moral Capital opportunity
(education), entrepreneurship (startup rates), wealth (Billionaires), has been around for a while.
Such data are now available in some form in most countries; for example, we know which
countries are the most entrepreneurial, which have the most billionaires, and which offer its
citizens the most opportunity. However, data on moral capital in any of its dimensions has not
been available even at the country level. We start by looking at contributions from the wealthy
that have transferred ownership of capital to moral capital. Next we present data on the size of
moral capital in the US and around the world as data allows. Based on this information, we can
start to consider just how important moral capital is in today’s global society.
As we have previously pointed out, philanthropy strengthens capitalism by introducing
new institutions, which in turn create opportunity for agents that leads to entrepreneurship and
innovation. Innovation leads to increased productivity and regional competitiveness, for which it
is often overlooked. In the founding document of the Marshall Institute for Philanthropy and
Social Entrepreneurship at the London School of Economics, Sir Tom Hughes-Hallett wrote,
“Private contributions to the public good of time, talent and treasure will be the crucial
ingredients of a successful society and a new, more responsible model of capitalism.” Paul
Marshall, who donated $50 million to establish the institute, added that “London is the most
exciting city in the world, a crossroads for global commerce, learning and creativity, and it is
fitting that our new Institute will be situated at the heart of this great city.”2
If philanthropy introduces new institutions into the capitalist model, it is the investment
in place that leads to a better world. By place we mean where the investment was made, the city
27
the region the organization (Acs, 2015). The Marshall Institute will enrich LSE, London and the
UK. Perhaps the most visible aspects of this are the moral investment made in education.
Education in America started out by following the English model’s focus on the classics,
religion, and language. However, it took an interesting turn in the 18th century when it broke
from the continental approach and shifted to a more practical model led by Benjamin Franklin
and Thomas Jefferson. King’s College, which became Columbia University, announced in 1754
that its curriculum would emphasize surveying, navigation, geography, and history.
Ben Franklin’s College of Philadelphia, later the University of Pennsylvania, made even
greater strides in this direction. In 1756, the college’s president proposed that “economic
abundance” would require forming a succession of sober, virtuous, industrious citizens and
checking the trend of growing luxury. To carry out his vision, the president designed a course of
study approved by Franklin and the college’s trustees that increased the emphasis on practical
studies and science.
As historian Frederick Rudolph (1990) put it in his history of American colleges, “The
King’s College prospectus of 1754 and the College of Philadelphia’s curriculum of 1756 may not
have been the first shots in an exchange heard around the world, but they were nonetheless
certain indications that the English colonies of North America were beginning to respond not to
English needs but to American aspirations” (p. 33). This experiment was made possible by the
growing largess of the bourgeoisie’s new wealth.
However, this was not the only shift to set the stage for innovation, as the federal
government also moved into high gear. The land-grant universities were so called because of the
Morrill Federal Land-Grant Act of 1862, sponsored by Congressman Justin Smith Morrill to
support agricultural education. Morrill suggested that colleges in America should “top off a
28
portion of the studies established centuries ago as the mark of European Scholarship and replace
the vacancy—if it is a vacancy—by those of a less antique and more practical value” (Lucas,
1994, p. 147).
Wisconsin’s public university system is a prominent example. Like many of the
universities emerging at the beginning of the 20th century, Wisconsin was experimenting with
new methods of productivity that would benefit society. Under the leadership of Charles Van
Hise, its president from 1903 to 1918, the university set about innovating and expanding with the
ultimate goal of serving the state’s entire population.
While the federal government was funding and experimenting with higher education, a
comparable effort was underway that was funded by the private wealth of the new land. Johns
Hopkins, John Rockefeller, and Leland Stanford all founded new research universities modeled
after Humboldt University in Germany. These institutions funded with American fortunes
created three of the world’s greatest universities. Stanford University, for example, was founded
in the fall of 1885 with Stanford’s grant of $8 million and 10,000 acres of land. Today the
university has an $18 billion endowment, enrolls roughly 15,000 students, and is ranked at the
top in several fields, including engineering and technology, life and physical sciences, and health
sciences. In creating Stanford University, Leland envisioned ways to provide a “practical
education” that still guide the university more than 100 years later.
The world today is witnessing the evolution of this tradition of giving, but with a new
twist. On September 8, 2014, Harvard University announced that it had received the single
largest gift in its 378-year history. This gift was not from an American billionaire but from
brothers Gerald Lok-chung Chan and Ronnie Chi-chung Chan of Hong Kong, who made the
$350 million unrestricted contribution through their education-focused charity, the Morningside
29
Foundation. Morningside is the philanthropic unit of the Chan’s private equity and venture
capital firm, the Morningside Group. The money was given to the Harvard School of Public
Health, which has been rebranded as the T. H. Chan School of Public Health. This is the first
time Harvard has named one of its schools to recognize a gift and the only second of its schools
to bear the name of an individual; the John F. Kennedy School of Government was so named in
1966.
On January 27, 2014, former New York City mayor Michael Bloomberg announced his
latest donation to Johns Hopkins University, a $350 million gift that was the largest in the
university’s history. Bloomberg has given $1.1 billion dollars to his alma mater over the last four
decades, a staggering amount of money that makes him the most generous donor to any
educational institution in the United Sates. Bloomberg’s Giving Pledge letter sheds light on what
he hopes to accomplish by giving money away: “If you want to fully enjoy life—give. And if
you want to do something for your children and show how much you love them, the single best
thing—by far—is to support organizations that will create a better world for them and their
children” (www.thegivingpledge.org).
However, the most spectacular development in creating a better world for our children’s
children, to echo Mayor Bloomberg, was made by American billionaire Stephen A.
Schwartzman, the founder of Blackstone Capital, who donated $100 million to build a world-
class college in China. Schwartzman College is a state-of-the art facility at Tsinghua University
in Beijing, which will house the new college. Originally established in 1911 by an agreement
between the Qing Emperor and the U.S. government to prepare Chinese students to study in the
U.S., Tsinghua University has long served as a bridge between the East and the West. The new
college will house Schwartzman scholars, which are modeled after the Rhodes scholars. Each
30
new cohort of Schwartzman scholars will join a global network of the world’s most talented
young leaders, who will help to build strong links between China and a rapidly changing world.
Each year, 200 exceptional men and women will be accepted to the program: 45 percent from the
U.S., 20 percent from China, and 34 percent from the rest of the world. Designed to prepare the
next generation of global leaders, the Schwartzman scholarship is the first to respond specifically
to the geopolitical landscape of the 21st century. “Whether it’s politics, business or science, the
success of future leaders around the world will depend upon an understanding of China’s role in
global trends” (http://schwarzmanscholars.org/about).
We present some evidence on the rise of moral capital to provide a better sense of these
global trends. First, we estimate the size of moral capital measured in dollars for a segment of the
U.S. education establishment in the 20th century. Using balance sheet data, Table 1 presents the
estimated size of the moral capital of the largest 25 universities in the United States and lists
their total assets. It also lists real assets, which measures buildings and land. The top 25
universities have moral capital of $484,663,000, or almost half a trillion dollars. However,
endowments alone do not paint an adequate picture of the size of universities’ moral capital and
they greatly underestimate the size of moral capital, which is over a trillion dollars for the top
1,000 colleges and universities in the United States.3
Table 1: Moral Capital for the Top 25 Universities in the U.S.
University Total Assets Real Assets Endowment
($Millions) ($Millions) ($Millions)
Harvard University 74209.807 5793.371 30435.375
Yale University 31265.211 4347.257 19345 University of Texas System(15) 54112.7 13144.6 18263.85
Princeton University 22754.06 3227.763 18200
Stanford University 37987.903 5994.616 17035.804
31
MIT 17719.84 2516.264 10149.564 University of Michigan, Ann Arbor 16435.216 5369.4 7691.042 Columbia University 14728.942 3068.544 7654.152
Texas A&M University System 9078.661 9078.661 7638.555 Northwestern University 10917.16 1683.639 7118.595
U Pennsylvania 16017.853 4369.373 6754.658 University of Chicago 12525.477 3733.388 6570.875
University of Notre Dame 10329.366 1350.192 6329.866 University of California System(10) 53356.279 26179.885 5962.906 Emory University 11456.053 2777.055 5816
Duke University 15536.933 3276.533 5555.196 Washington University in Saint Louis 9807.33 1901.786 5225.992 Cornell University 11505.819 3544.465 4946.954
University of Virginia 8978.546 3097.929 4788.852
Rice University 6686.951 1183.159 4418.595 University of Southern California 8790.257 2537.902 3488.933
Dartmouth College 6182.484 944.327 3486.383 Vanderbilt University 7605.896 1781.293 3399.293
New York University 12258.579 5481.727 2755 Brown University 4415.343 1019.875 2624.332
Totals 484,662,666 117,403,004 215,655,772
Source: Compiled by the author
The list includes both public and private schools, and it shows that Americans have
funded private universities at a level that is on par with or surpasses the state institutions. This
creates a competition for faculty, research, and students, which leads to a healthy and innovative
system. Harvard tops the list with an endowment of $30 billion, followed by Yale with $20
billion, the Texas system with $20 billion, and Stanford University with $18 billion. However,
the sum of the total moral capital, including endowment and real assets, is much larger.
The top 1,000 universities have a total endowment of half a trillion dollars, with an
average endowment each of $500 million. Most of these institutions are private, but even small
colleges like Smith College, with 2,000 undergraduates, have an endowment of more than $1
32
billion. Without this inflow of funds that generates over $50 billion a year in income, these
universities would not be able to compete with one another. These figures understate these
institutions’ wealth because they do not include the value of land and buildings, which can run
into the billions in urban areas.
Table 2 lists the European universities by endowment; the top 50 present an interesting
comparison to the United States, as moral capital in European universities is far less than in the
United States. While Oxford and Cambridge lead the field with close to 5 billion euros, the next
entry falls off rapidly, at around 1 billion euros. Each country seems to have one well-endowed
institution, such as the University of Lund in Sweden, the University of Helsinki in Finland, and
Heidelberg University in Germany. But the fact remains that, while Europe is in some ways
similar to the United States, for example, it is a liberal democracy, Europe’s investment in moral
capital is far short of what it should be.
Table 2: List of European Universities by Endowment
Institution Country Endowment 2010 (€m)
Endowment 2009 (€m)
University of Cambridge UK 5,354.6
University of Oxford UK 4,284.0
Swiss Federal Institute of Technology Zurich Switzerland 1,100.6 1,058.5
University of Copenhagen Denmark 1,003.8
University of Zurich Switzerland 960.4 941.5
Utrecht University Netherlands 749.0
Lund University Sweden 724.5
Central European University Hungary 656.62
University of Oslo Norway 652.8
University of Helsinki Finland 624.0
University of Amsterdam Netherlands 613.5 597.9
University of Bern Switzerland 584.3
École Polytechnique Fédérale de Lausanne Switzerland 595.5 600.4
Ruprecht Karls University of Heidelberg Germany 579.2
33
Karolinska Institutet Sweden 576.1 535.2
University of Groningen Netherlands 576.0
Uppsala University Sweden 549.6
Technical University of Munich Germany 548.0
Technical University of Denmark Denmark 546.7
University of Vienna Austria 493.6
Ludwig Maximilians University of Munich Germany 485.4
University of the Basque Country Spain 483.4
Radboud University Nijmegen Netherlands 482.3 461.7
Aarhus University Denmark 480.3
University of Tübingen Germany 479.0
Leiden University Netherlands 477.8
Erasmus University Rotterdam Netherlands 470.0
Vrije Universiteit Netherlands 433.6 420.1
University of Strasbourg France 432.0
Stockholm University Sweden 417.7
Ghent University Belgium 410.0
Royal Institute of Technology Sweden 403.8
Pierre and Marie Curie University (Paris 6) France 400.0
Delft University of Technology Netherlands 382.7
Free University of Berlin (excl. Charité) Germany 380.0
University of Barcelona Spain 379.3
Université Catholique de Louvain Belgium 370.0
Humboldt University of Berlin (excl. Charité) Germany 352.0
University of Basel Switzerland 351.4
University of Geneva Switzerland 349.1 292.3
University of Milan Italy 341.0
University of Lausanne Switzerland 323.9
Maastricht University Netherlands 323.0 322.1
Eindhoven University of Technology Netherlands 293.7
Albert Ludwigs University of Freiburg Germany 268.3
Source: http://en.wikipedia.org/wiki/List_of_European_universities_by_endowment
If moral capital is in fact a part of the institutional structure of advanced capitalism, we
should see evidence of this both across countries and over time. Table 3 lists the largest
charitable foundations in the world. The most interesting observation is that most of these
foundations are a rather recent phenomenon. The oldest is the Kamahameha Schools, founded in
34
1887, The Rockefeller Foundation, created in 1913, followed by the Knut and Alice Wallenberg
Foundation in 1917, and the Kresge Foundation in 1924. W. K. Kellogg, Welcome, and the Lilly
Endowment were founded in the 1930s, and 20 were founded after 1950. So in fact philanthropy
is in fact primarily a development of the 20th century, and the pace is accelerating. The second
observation is that the United States is no longer such an outlier in philanthropy, as fully one-
third of the foundations are outside the U.S., as are three of the seven largest. The largest
foundation is the Stichting INGKA Foundation in the Netherlands; founded in 1982, it has $36
billion in assets. The Welcome Trust is the third largest, with $22 billion in assets in the UK in
1936. The Mohammed bin Rashid Al Maktoum Foundation, founded in 2007 in the United Arab
Emirates, has $37 billion in assets.
Table 3: List of Wealthiest Charitable Foundations in the World
Rank Organization Country Headquarters Endowment
(USD) Endowment
(home currency) Founded
22 Andrew W. Mellon Foundation
United States New York City, New York
$5.26 billion 1969
2 Bill & Melinda Gates Foundation United States
Seattle, Washington $34.6 billion 1994
30 Calouste Gulbenkian Foundation
Portugal Lisbon $3.5 billion €2.8 billion (EUR)
1956
17 David and Lucile Packard Foundation
United States Los Altos, California $5.8 billion 1964
5 Ford Foundation United States New York City, New York $11.0 billion 1936
16 Garfield Weston Foundation
United Kingdom London $6.5 billion £4.2 billion (GBP)
1958
20 Gordon and Betty Moore Foundation
United States Palo Alto, California $5.4 billion 2000
4 Howard Hughes Medical Institute United States
Chevy Chase, Maryland $16.1 billion 1953
6 J. Paul Getty Trust United States Los Angeles, California
$10.5 billion 1982
18 John D. and United States Chicago, Illinois $5.7 billion 1975
35
Rank Organization Country Headquarters Endowment (USD)
Endowment (home currency) Founded
Catherine T. MacArthur Foundation
2 Kamehameha Schools United States Honolulu, Hawaii $7.3 billion 1887
21 Knut and Alice Wallenberg Foundation
Sweden Stockholm $5.3 billion kr 32.7 billion (SEK)
1917
9 Li Ka Shing Foundation
Hong Kong Hong Kong $8.3 billion $64.4 billion (HKD)
1980
13 Lilly Endowment United States Indianapolis, Indiana $7.28 billion 1937
7 Mohammed bin Rashid Al Maktoum Foundation
United Arab Emirates
Dubai $10.0 billion $36.7 billion (AED)
2007
29 Realdania Denmark Copenhagen $3.5 billion €2.8 billion (EUR)
2000
15 Robert Bosch Foundation Germany Stuttgart $6.9 billion
€4.5 billion (EUR) 1964
8 Robert Wood Johnson Foundation
United States Princeton, New Jersey $9.0 billion 1972
28 Rockefeller Foundation
United States New York City $3.51 billion 1913
1 Stichting INGKA Foundation Netherlands
Leiden, Netherlands $36.0 billion 1982
27 The California Endowment
United States Los Angeles $3.7 billion 1996
10 The Church Commissioners for England
United Kingdom London $8.1 billion £5.2 billion (GBP) 1948
31 The Kresge Foundation United States Troy, Michigan $3.0 billion 1924
25 The Leona M. and Harry B. Helmsley Charitable Trust
United States New York City $4.1 billion 1999
23 The MasterCard Foundation
Canada Toronto, Canada $4.9 billion 2006
19 The Pew Charitable Trusts United States Philadelphia $5.6 billion 1948
26 Tulsa Community Foundation
United States Tulsa, Oklahoma $3.8 billion 1998
14 W. K. Kellogg Foundation United States
Battle Creek, Michigan $7.26 billion 1930
36
Rank Organization Country Headquarters Endowment (USD)
Endowment (home currency) Founded
3 Welcome Trust United Kingdom London $22.1 billion £14.2 billion (GBP)
1936
11 William and Flora Hewlett Foundation United States
Menlo Park, California $7.4 billion 1967
24 William Penn Foundation
United States Philadelphia $4.4 billion
Source: http://en.wikipedia.org/wiki/List_of_wealthiest_charitable_foundations
What is the size of moral capital in the United States? While the figures are open to
interpretation, we estimate that moral capital in the United States in the 20th century at about $5
trillion. One trillion dollars in the Universities, one trillion dollars in large foundations and one
trillion dollars in other institutions and two trillion dollars in the churches (not measured here). If
the total capital stock of the United States is around $50 trillion moral capital is about 10% in the
United States. It is certainly more than 5% and most likely not over 10% so better data and more
careful measurement might help hone the figure.
What we see here is that moral capital in the 21st century seems to be emerging as an
international force. The evidence supports our theoretical story that philanthropy is necessary for
social progress and that this form of social organization seems to be spreading around the world.
The ecosystem of moral capital provides a unique lens through which to view the emerging
globalization that is characterizing the world today. We can view this system today from six
regions of the world: North America, Europe, Asia, Africa, the MENA countries, and Latin
America. Each region approaches the currents of advanced capitalism differently, but all
participate in at least some of its currents.
37
Table 4 offers preliminary insight into the ecosystem of moral capital for seven
countries: the United States, Sweden, China, India, Saudi Arabia, Nigeria, and Brazil. We
measure the four currents of prosperity: opportunity with education; entrepreneurship with the
Global Entrepreneurship Index; wealth with the number of billionaires; and philanthropy with
the global giving rank. Of the seven countries, Sweden ranks second and China ranks fourth. It is
interesting that both countries exhibit weakness in giving relative to the other currents; in fact,
Sweden ranks below Nigeria and is almost at the level of Saudi Arabia. Perhaps Sweden’s
socialist orientation has altered the nation’s character, as it had a strong tradition of
entrepreneurship and philanthropy dating back to Alfred Nobel, who is remembered as one of the
world’s greatest philanthropists and entrepreneurs.
Today that entrepreneurial spirit is struggling to foster a startup culture, as country after
country in Europe becomes increasingly risk averse. This is particularly true of high-tech
startups: Europe has yet to produce a single Internet company valued at more than $10 billion.
Meanwhile, there are six privately owned startups in the U.S. worth $10 billion or more, and two
in Asia. Of course this affects wealth creation too, so moral capital is affected by cultural
malaise. As we see in Table 4 below, Sweden is lower in giving than in the other currents of
advanced capitalism. If the country could resurrect the spirit of an era when giving was in the
blood of the nation, the Swedish model might once again become a shining beacon that leads the
world through dangerous currents.
38
Table 4: Global Ranking of the Ecosystem of Moral Capital
Country Innovation Opportunity Moral Capital Wealth
Measure GDP (PPP) GEI Ranking
Education Rank Volunteering
Billionaires Rank Score
United States $45,336 1 5 1 1 2 Sweden $34,926 5 12 40 23 20 Saudi Arabia $27,346 31 34 47 29 35 China $7,958 61 91 128 2 70 India $3,390 104 135 69 4 78 Nigeria $2,295 84 152 21 60 79 Brazil $10,264 100 79 90 7 80
• The U.S.—good ecosystem, weak on opportunity • Europe—good ecosystem, weak on moral capital and entrepreneurship • Saudi Arabia—average ecosystem, weak moral capital • China—average ecosystem, weak moral capital and entrepreneurship • Brazil—weak ecosystem, weak moral capital, opportunity, and
entrepreneurship • India—weak ecosystem, weak moral capital, opportunity, and
entrepreneurship • Nigeria—weak ecosystem, limited opportunity and moral capital
While global figures on moral capital are not available the global stock of capital is around $200
trillion (Economist, June 2015, p. 93). What is the size of Moral Capital in the World? If we use
the United States, as an example, 10% moral capital, then the world should have moral capital of
$20 trillion dollars. If we count non US countries we have $150 trillion dollars in capital and
moral capital should be around $15 trillion. About half of this is in the hands of the 0.01percent.
If we have 2,000 billionaires, a conservative estimate, they hold ten billion dollars each then
moral capital if given away would be at the U.S. average in the 21st century. However, actual
moral capital in the world is closer to 1.5% today. Three quarters of the global capital is outside
of the United States while three quarters of the philanthropy is inside the United States. This is
the challenge for the 21st Century.
39
Summary
We recast Piketty’s Capital in the 21st Century in light of Acs’ Why Philanthropy Matters: How
the Wealthy Give and What It Means for Our Economic Well-Being. Philanthropy matters in this
debate because philanthropy as moral capital offers an alternative solution to the Piketty
conundrum without relying exclusively on a wealth tax and government intervention. While both
socialism and philanthropy appeal to our better side, socialism is about equality in servitude and
restraint, while democracy seeks equality in opportunity. Moral capital strengthens both
advanced capitalism (innovation and entrepreneurship) and democracy (economic freedom) by
creating competition through investment in opportunity, which in turn leads to long-run
economic growth. By focusing on university research that creates a large, well-functioning
middle class (Economist, March 2015), which is necessary for technological innovation,
economic equality, and economic security, moral capital is the missing link in the theory of
capitalism development.
In these early years of the 21st century, the world is at the dawn of its rebuilding, while it
also faces two great moral challenges. The first is to figure out the institutional structure of
advanced capitalism in a globalized world—call this the great social sustainability challenge. As
Richard Florida suggests, removing trade barriers and capital flows creates efficient markets, but
the results are what economists call a zipf distribution: there are big winners and lots of losers.
Economic opportunity tends to concentrate in the hands of a few. Losers get mad. Religion or
some facsimile thereof becomes the default. People tend to think of the system as unfair. Crime
spreads and societies fragment. This is true in the developed and developing worlds. Both Marx
and Keynes knew this and suggested that institutions need to be rigged. Tax and wage policies
were suggested by Keynes and nationalization of the means of production by Marx.
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Social sustainability has three broad solutions: get the losers above a minimum level of
mass consumption (illusions of fame trumps economics); restore order (or, as Cheney suggests,
ram it down their throats) at home and abroad; and create structures that enable the full use of the
people’s talent, self-expression, and entrepreneurship. In a nutshell, the solution is to create
opportunity for all. This is a global issue.
The second great challenge is ecological sustainability. Global warming has been at the
forefront of global discussions for years, with conflicting views and different ideological
positions in an ongoing debate. The preponderance of the evidence supports the view that
average global temperatures are rising, the polar ice caps are melting, and weather patterns are
becoming more erratic. The result will be—and already is—wide scale flooding, spreading
desserts, and increased human suffering. The various sustainability challenges are linked to one
another, thus the more we create social sustainability—opportunity for all—the easier it will be
to find solutions to our environmental problems through entrepreneurship and innovation. These
two great moral challenges, like slavery in the 19th century and the creation of the middle class
(women’s suffrage, equal opportunity, discrimination, gay rights) in the 20th century, need to be
addressed.
This paper takes a long-term view of the institutional structure of modern society, arguing
that the institutions of advanced capitalism have evolved from socialism and totalitarianism to
philanthropy and democracy, and that the key to the sustainability of the system is moral capital.
The global forces of capitalism, philanthropy, and democracy need to be woven into a global
system of opportunity and prosperity for all. The central mission of globalization is to help make
this a reality. We need to bring the cultural, natural, and institutional aspects of humanity
together to ensure that our society prospers throughout the 21st century. While many look to
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government as the solution to our conundrum and others espouse a free market, it is philanthropy
that holds the key to our future, as it introduces both efficiency and equity into the system.
Aristotle wrote, “To give away money is an easy matter and in any man’s power. But to
decide to whom to give it, and how large and when, and for what purpose and how, is neither in
every man’s power nor an easy matter.” The success of the 21st century will be judged not at the
beginning of the century, not today, but down the road. The real question is not, “What is the
future of Capitalism?” the real question is “How will the currents of capitalism shape the 21st
century?” How will the currents of capitalism wash ashore in the next decade or two? The simple
answer to this question, Is that moral capital will continue to shape the world. Why, because that
is what human nature is about. And it is human nature that will shape the course of history.
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1 See http://en.wikipedia.org/wiki/Democracy#cite_note-‐. 2 Marshall is chairman and chief investment officer of Marshall Wace LLP, one of Europe’s leading hedge fund
groups. 3 Some comments on moral capital: Assets devoted to the "production of higher education" ought rightfully to be
included as portions of moral capital. At minimum, the long term assets, or in particular, the capital assets are directly devoted to the production of education-‐-‐for the long term. In the same vein, the returns to university endowment funds, independent of how the money is actually invested, are utilized to fund the investments and other activities that are directly related to the production of education. Both of these long term investments are inputs into the production of education process and are properly included in moral capital.
It could be argued that short term assets and the other remaining long term assets of universities are also part of the moral capital. Consider for example working capital. If the university is to be productive in the education enterprise, it is necessary to fund the short term or day to day activities of that enterprise which means the working capital is a necessary investment in the enterprise. Consider some of the other assets: Even if those assets are not directly related to the current education activities, those investments generate returns which are used in the production of education process, just as real assets are used. Taken together, the combined investments in real assets and endowed funds are a lower limit of any estimate of moral capital contributed by universities. Furthermore, the table states accounting values, which are likely to be below current market values. Consequently, if we accept the argument that ALL assets of a university are moral capital, even the total assets value may be an understatement of the value of that moral capital.
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The value of real estate may be especially understated when using book values given the physical location of
many universities in urban centres’ where land has appreciated substantially in value. As a general accounting principle, there is an objective to state conservative values.
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