monetize and promote your app with iad...monetize and promote your app with iad carol teng shashank...
TRANSCRIPT
![Page 1: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/1.jpg)
© 2015 Apple Inc. All rights reserved. Redistribution or public display not permitted without written permission from Apple.
#WWDC15
Monetize and Promote Your App with iAd
Carol TengShashank Phadke
Media
Session 503From design to launch
![Page 2: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/2.jpg)
![Page 3: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/3.jpg)
Generate Revenue
Acquire Customers
![Page 4: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/4.jpg)
Acquire Customers
Monetize
![Page 5: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/5.jpg)
Acquire Customers
Monetize
![Page 6: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/6.jpg)
PromoteMonetize
![Page 7: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/7.jpg)
PromoteMonetize
![Page 8: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/8.jpg)
PromoteMonetize
![Page 9: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/9.jpg)
Monetize Promote
![Page 10: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/10.jpg)
Introducing LiteRightThe next great camera app
New camera appSpecial filtersFree app with in-app purchase available
![Page 11: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/11.jpg)
The Road Ahead
Design Develop Launch Grow
![Page 12: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/12.jpg)
Design
The Road Ahead
Develop Launch Grow
![Page 13: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/13.jpg)
Design
The Road Ahead
Design Develop Launch Grow
![Page 14: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/14.jpg)
Monetizing My App with iAd
![Page 15: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/15.jpg)
Monetizing My AppKey benefits
70% revenue share
![Page 16: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/16.jpg)
Key benefits
70% revenue shareGreat user experience
Monetizing My App
![Page 17: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/17.jpg)
Key benefits
70% revenue shareGreat user experienceGlobal reach
Monetizing My App
![Page 18: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/18.jpg)
Key benefits
70% revenue shareGreat user experienceGlobal reachPrivacy controls
Monetizing My App
![Page 19: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/19.jpg)
Key benefits
70% revenue shareGreat user experienceGlobal reachPrivacy controlsBuilt into the iOS
Monetizing My App
![Page 20: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/20.jpg)
Multiple ad formatsMonetizing My App
Banner Medium Rectangle Pre-Roll Interstitial
![Page 21: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/21.jpg)
Banner Medium Rectangle Pre-Roll Interstitial
Multiple ad formatsMonetizing My App
![Page 22: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/22.jpg)
Banner Medium Rectangle Pre-Roll Interstitial
Multiple ad formatsMonetizing My App
![Page 23: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/23.jpg)
Banner Medium Rectangle Pre-Roll Interstitial
Multiple ad formatsMonetizing My App
![Page 24: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/24.jpg)
Banner Medium Rectangle Pre-Roll Interstitial
Multiple ad formatsMonetizing My App
![Page 25: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/25.jpg)
Multiple ad formats
Banner Medium Rectangle Pre-Roll
Monetizing My App
Interstitial(video coming soon)
![Page 26: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/26.jpg)
The Road Ahead
DevelopDesign Launch Grow
![Page 27: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/27.jpg)
The Road Ahead
DevelopDevelopDesign Launch Grow
![Page 28: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/28.jpg)
Easy IntegrationExamples
![Page 29: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/29.jpg)
Easy IntegrationExamples
Banner
![Page 30: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/30.jpg)
Easy IntegrationExamples
Banner Interstitial
![Page 31: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/31.jpg)
Easy IntegrationBanner
Link iAd framework
![Page 32: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/32.jpg)
Easy IntegrationBanner
Link iAd frameworkImport iAd
import iAd
var myViewController:MyViewController = ... myViewController.canDisplayBannerAds = true
![Page 33: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/33.jpg)
Easy IntegrationBanner
Link iAd frameworkImport iAdConfigure view controllers
import iAd
var myViewController:MyViewController = ... myViewController.canDisplayBannerAds = true
![Page 34: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/34.jpg)
Easy IntegrationBanner
![Page 35: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/35.jpg)
// (1) In AppDelegate.swift: func application(application: UIApplication, didFinishLaunchingWithOptions launchOptions: [NSObject: AnyObject]?) -> Bool { UIViewController.prepareInterstitialAds() return true }
Easy IntegrationInterstitial
![Page 36: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/36.jpg)
Easy Integration
// (1) In AppDelegate.swift: func application(application: UIApplication, didFinishLaunchingWithOptions launchOptions: [NSObject: AnyObject]?) -> Bool { UIViewController.prepareInterstitialAds() return true }
Interstitial
![Page 37: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/37.jpg)
Easy Integration
// (1) In AppDelegate.swift: func application(application: UIApplication, didFinishLaunchingWithOptions launchOptions: [NSObject: AnyObject]?) -> Bool { UIViewController.prepareInterstitialAds() return true }
Interstitial
// (2) In myViewController.swift prior to interstitial override func prepareForSegue(segue: UIStoryboardSegue, sender: AnyObject?){ … // if third time presenting this view controller, display interstitial ad destination.interstitialPresentationPolicy = ADInterstitialPresentationPolicy.Automatic }
![Page 38: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/38.jpg)
Easy Integration
// (1) In AppDelegate.swift: func application(application: UIApplication, didFinishLaunchingWithOptions launchOptions: [NSObject: AnyObject]?) -> Bool { UIViewController.prepareInterstitialAds() return true }
Interstitial
// (2) In myViewController.swift prior to interstitial override func prepareForSegue(segue: UIStoryboardSegue, sender: AnyObject?){ … // if third time presenting this view controller, display interstitial ad destination.interstitialPresentationPolicy = ADInterstitialPresentationPolicy.Automatic }
![Page 39: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/39.jpg)
InterstitialEasy IntegrationEasy IntegrationEasy Integration
![Page 40: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/40.jpg)
Easy IntegrationTools for testingEasy IntegrationEasy Integration
![Page 41: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/41.jpg)
Launch
The Road Ahead
Design Develop Grow
![Page 42: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/42.jpg)
LaunchLaunch
The Road Ahead
Design Develop Grow
![Page 43: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/43.jpg)
![Page 44: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/44.jpg)
Banner Interstitial
![Page 45: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/45.jpg)
![Page 46: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/46.jpg)
Grow
The Road Ahead
Design Develop Launch
![Page 47: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/47.jpg)
Grow
The Road Ahead
Design Develop GrowLaunch
![Page 48: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/48.jpg)
Enabling GrowthContinuous cycle
Monetize
![Page 49: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/49.jpg)
Enabling GrowthContinuous cycle
Monetize Promote
![Page 50: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/50.jpg)
Enabling GrowthContinuous cycle
Monetize Promote
![Page 51: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/51.jpg)
Enabling GrowthContinuous cycle
Monetize Promote
![Page 52: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/52.jpg)
Enabling GrowthContinuous cycle
Monetize Promote
![Page 53: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/53.jpg)
Enabling GrowthContinuous cycle
Monetize Promote
![Page 54: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/54.jpg)
Promoting My App with iAd
![Page 55: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/55.jpg)
Promoting My AppMy audiences
Acquire Re-engage
![Page 56: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/56.jpg)
My audiences
Acquire Re-engage
Promoting My App
![Page 57: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/57.jpg)
My audiences
Acquire Re-engage
Promoting My App
![Page 58: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/58.jpg)
Audience SegmentationExample
![Page 59: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/59.jpg)
Audience SegmentationExample
Starter Pack Purchasers
Dormant Users
![Page 60: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/60.jpg)
Audience SegmentationImplementation
Segment starter pack purchasers
if purchasedStarterPack == true {
}
![Page 61: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/61.jpg)
Audience SegmentationImplementation
Segment starter pack purchasers
if purchasedStarterPack == true {
let sharedclient = ADClient.sharedClient()
}
![Page 62: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/62.jpg)
Audience SegmentationImplementation
Segment starter pack purchasers
if purchasedStarterPack == true {
let sharedclient = ADClient.sharedClient() sharedClient.addClientToSegments([“d1b7b0”], replaceExisting: false)
}
![Page 63: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/63.jpg)
Audience SegmentationImplementation
Segment starter pack purchasers
if purchasedStarterPack == true {
let sharedclient = ADClient.sharedClient() sharedClient.addClientToSegments([“d1b7b0”], replaceExisting: false)
}
![Page 64: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/64.jpg)
Audience SegmentationImplementation
Segment starter pack purchasers
if purchasedStarterPack == true {
let sharedclient = ADClient.sharedClient() sharedClient.addClientToSegments([“d1b7b0”], replaceExisting: false)
}
![Page 65: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/65.jpg)
iAd Workbench
![Page 66: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/66.jpg)
![Page 67: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/67.jpg)
DemoRe-engage existing users
Shashank Phadke
![Page 68: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/68.jpg)
![Page 69: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/69.jpg)
Method of ADClient class
Measure PerformanceAttribution API
ADClient.sharedClient().lookupAdConversionDetails ({ (appDownloadDate:NSDate!, lastClickDate:NSDate!) -> Void in // send to my analytics package
… })
![Page 70: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/70.jpg)
Method of ADClient classlookupAdConversionDetails
Measure PerformanceAttribution API
ADClient.sharedClient().lookupAdConversionDetails ({ (appDownloadDate:NSDate!, lastClickDate:NSDate!) -> Void in // send to my analytics package
… })
![Page 71: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/71.jpg)
Method of ADClient classlookupAdConversionDetails • App download date
Measure PerformanceAttribution API
ADClient.sharedClient().lookupAdConversionDetails ({ (appDownloadDate:NSDate!, lastClickDate:NSDate!) -> Void in // send to my analytics package
… })
![Page 72: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/72.jpg)
Method of ADClient classlookupAdConversionDetails • App download date• Last click date
Measure PerformanceAttribution API
ADClient.sharedClient().lookupAdConversionDetails ({ (appDownloadDate:NSDate!, lastClickDate:NSDate!) -> Void in // send to my analytics package
… })
![Page 73: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/73.jpg)
GrowDesign Develop GrowLaunch
![Page 74: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/74.jpg)
PromoteMonetize
![Page 75: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/75.jpg)
PromoteMonetize
![Page 76: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/76.jpg)
![Page 77: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/77.jpg)
More Information
Technical SupportiAd Developer Forumshttp://devforums.apple.com/community/ios/connected/iadint
iAd Developer Guidehttp://developer.apple.com/iad
General InquiriesJosh Kahn, iAd Technologies [email protected]
![Page 78: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/78.jpg)
Related Sessions
What’s New in iTunes Connect Presidio Wednesday 11:00AM
![Page 79: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/79.jpg)
iTunes Connect Lab App Store Lab B Tuesday 9:00AM
iAd Technologies Lab Media Lab A Tuesday 11:00AM
iTunes Connect and App Analytics Lab Developer Tools Lab C Tuesday 2:30PM
iTunes Connect Lab App Store Lab B Wednesday 9:00AM
iTunes Connect and App Analytics Lab Frameworks Lab E Wednesday 1:30PM
iTunes Connect Lab App Store Lab B Thursday 9:00AM
iTunes Connect and App Analytics Lab Frameworks Lab E Thursday 2:30PM
iTunes Connect Lab App Store Lab B Friday 9:00AM
iAd Technologies Lab App Store Lab C Friday 9:00AM
Labs
![Page 80: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.vdocuments.site/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/80.jpg)