modamix plus size contemporary
TRANSCRIPT
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The Modamix woman is confident, trend
setting and wants to take pride in her
wardrobe. The brand is catered to ages
25 and beyond and is ageless. She wants
to look good and feel good. Modamix
allows her to show off her curves by
concentrating on quality fabrics and a
perfected fit.
Modamix offers a full Plus Size Sportswear
Contemporary line available in sizes 0x-3x
and 14w-24w.
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PRODUCT OFFERING & CLASSIFICATIONS
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Major Dept. stores-
Lord & Taylor, Macy’s
.Com businesses-
Amazon, Gwynnie
Bee, Hey Gorgeous!,
Lane Bryant
Specialty stores nationwide
LOCATIONS
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TOPS - $59-$79
BOTTOMS - $69-$89
SWEATERS -$79-$99
SKIRTS - $79-$99
JUMPSUITS - $99-$119
DRESSES - $129-$159
JACKETS - $109-$129
OUTERWEAR - $169-$199
PRICING STRUCTURE
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AVAILABILITY
11 DELIVERIES OFFERED
SPRING – FEBRUARY, MARCH & APRIL
SUMMER – MAY & JUNE
FALL – AUGUST, SEPTEMBER & OCTOBER
HOLIDAY – NOVEMBER & DECEMBER
RESORT– JANUARY
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ADJACENCIES
MODAMIX
ELOQUII
MYNT 1792
JUNAROSE
ASOS CURVE
MELISSA MCCARTHY
JESSICA SIMPSON
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SOCIA MEDIA, EVENTS, & COLLABORATIONS
PRESS- VOGUE, PEOPLE STYLE WATCH, THE NEW YORKER, PLUS MODEL MAGAZINE
CURVYCON & FULL FIGURED FASHION WEEK
MARKETING