MOCHA MAN STYLE2 0 2 1 M E D I A K I T

OUR MISSIONMocha Man Style's mission isto help men live life to thefullest.

Through our engaging content, we sharethe latest trends, identify examples ofgreatness, spark conversations, andacknowledge the responsibility all menhave to next generation.

Mocha Man Style the men's guide to thegood life.

MOCHA MAN STYLE2 0 1 9 M E D I A K I T

FOUNDERFREDERICK J. GOODALL

Frederick J. Goodall has been a professionalblogger, writer, and marketer for over a decade.He is a graduate of Howard University and lives inHouston, TX with his three children (and one dog).

Frederick is also a sought-after expert on mediaoutlets such as NPR, CNN, HLN, Black Enterprise,Ebony, HuffPost, The New York Times, Newsday,and several radio stations across the country.

He has received numerous blogging awards andhas been listed on the Top 100 Social MediaPower Influencers in Houston.

Frederick launched Mocha Man Style in 2012 tohelp men achieve success and fulfillment in allaspects of their lives.

MOCHA MAN STYLE

The Mocha Man is savvy,sophisticated, and

successful. He isindependent and enjoys

the finer things in life. Hetakes pride in being well-

informed, fashionable, andculturally astute.

$95K

38

79%

92%

67%

AUDIENCEAVERAGE INCOME

AVERAGE AGE

COLLEGE DEGREE

OWN HOME

HAS CHILDREN

55%MARRIED

REACH

TOP U.S. CITIES

Houston

Washington, D.C.

Dallas

Atlanta

New York

1.

2.

3.

4.

5.

6. San Antonio

7. Detroit

8. Philadelphia

9. Los Angeles

10. Chicago

TOP INTERNATIONAL CITIES

London

Sydney

Calgary

Dubai

Stockholm

1.

2.

3.

4.

5.

6. Melbourne

7. Dublin

8. Montreal

9. Rome

10. Paris

32,000+110,000+125,000+5,000+

SOCIAL

UMV

PV

E-MAIL

Advertise on

MochaManStyle.com and

maximize your reach. We offer

affordable and effective

products and services to meet

your needs.

We have worked with major

brands such as Coca-Cola,

Disney, Kellogg’s, Verizon,

General Mills, Home Depot,

Lexus, Chrysler, Ford,

Samsung, Toyota, Proctor and

Gamble, Gillette, Dove Men +

Care, Allstate, Campbell's,

Kohl’s, Starbucks, Spotify,

Omron, GoDaddy, Marriott,

Foot Locker, Universal Studios,

and many others.

SERVICES & PRODUCTSBrand AmbassadorSpokespersonSponsored PostsAffiliate MarketingBanner AdsBuyer’s GuidesExperientialEventsCustom VideoSocial Media MarketingE-mail MarketingInfluencer Recruitment

ADVERTISE

January – Health & Fitness Tips,

Winter Fashion, Grooming

February – Black History Month,

Technology, Valentine Gift Guide

March – Spring Fashion, Personal

Development

April – Career, Food/Dining

May – Fatherhood/Family

June – Father’s Day Gift Guide,

Black Music Month, Men's Health

Month

July – Summer Fashion, Fitness

August – Mental Health, Back to

School

September – Fall Fashion,

Fatherhood/Family

October – Domestic Violence

Awareness, Relationships,

Fall/Winter Boot Guide

November – Men’s Health,

Grooming, Black Friday/Cyber

Monday, Food/Recipes

December – Holiday Gift Guides,

Food/Recipes

In addition to our regular features, we

will focus on the following content:EDITORIALCALENDAREDITORIALCALENDAR

SPONSORED POSTSWe are storytellers atheart and it is our goal

to create compelling,authentic stories that

resonate with ouraudience. We offersponsored posts on

our website and socialmedia channels.

These are originalstories based on our

opinion of yourproduct, service, or

event and includeoriginal photography

and/or brand suppliedphotography, links,

and brand messaging.

600x300 px supplied ad with

link to preferred URL

Native sponsorship of one

section of the newsletter

600x300 px supplied ad with

link to preferred URL

80–120 words of copy written

by our writers to support the

your campaign (advertiser to

supply copy points)

Our editors will create a

custom newsletter with the

story dedicated to you or your

campaign (advertiser to supply

brand messaging)

We publish a new newsletter each

week and send to our list of

engaged subscribers. You can

connect with them through the

following options:

Standard Ad

Native Ad

Sponsored Edition

E-MAILNEWSLETTER

EVENTS & SPONSORSHIPSMore than a staticwebsite,MochaManStyle.com isdedicated to creatingcaptivating events wherepeople can cometogether and enjoymemorable, one-of-a-kind experiences. Ourevents draw a diverse,active, and well-connected audience.Contact us forsponsorship and vendoropportunities, or to hireus to plan and manageyour event, or serve asevent host/MC.

CONTACTFor rates and more information on how

you can share your message with

Mocha Man Style's audience,

please contact Frederick J. Goodall at

fred@mochamanstyle.com or 281-468-0186