mobilité paris at the paris autosalon 2016

EXPERIENCE THE FUTURE OF MOBILITY

MONDIAL DE L‘AUTOMOBILE 2016 PARIS // 1. – 16. OCTOBER 2016

30. SEPT. – 4. OCT. 2016

PRELIMINARY VERSION

Etienne CochetCommissaire Général

Uwe AnsorgeCEO House of New Mobility

2MOBILITE PARIS 2016

KEY FACTS MONDIAL DE L’AUTOMOBILE

KEY FACTS NEW MOBILITY WORLD

In The Mondial de l´automobile in Paris has always been the place where the automotive industry showcased their latest innovations and technologies. For the 2016 show the new exhibition concept MOBILITÉ PARIS will integrate all individual and public transportation needs and possibilities.

Targeted to international B2B players, political and media players this cross-industry platform provides the unique opportunity to both experience smart mobility in smart cities as well as technology products for connected and autonomous cars.

Discover main innovations, trends and players who drive new mobility solu-tions from global players, hidden champions and small startups.

We invite you to be part of the community that starts to reinvent personal mobility. Welcome to Paris, welcome at the Mondial de l`Automobile,

Etienne Cochet

EXPERIENCE THE FUTURE OF MOBILITY AT MOBILITE PARIS 2016 An new exposition at the hotspot of automotive & mobility

→ 1,253,513 Visitors

thereof 300.000 during the first 5 days

→ Worlds’ largest automotive fair

→ more than 10,000 journalists

from 103 countries

→ Debut at Frankfurt Autoshow IAA 2015

→ 180 cross-industry exhibitors

→ 300 conferences and panels

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E-MOBILITY→ Electric vehicles→ Electric bikes and trikes→ Infrastructure solutions → Energy management→ Charging services→ Financing models

MOBILITY SERVICES→ Car- / Bike- / Scooter-sharing→ Car-pooling→ Intermodal services→ Limousine and taxi services→ Parking services→ Corporate Mobility→ Fleet Management→ Routing

CONNECTED CAR→ Connectivit y / Infrastructure→ Autonomous driving→ Driver assistance / Safety → Communication / Services→ Intelligent navigation→ Information / Entertainment

URBAN MOBILITY→ Intermodal transport options→ Real-time traffic management→ Solutions for urban

infrastructure→ Municipal services→ Low-emission zones→ Local public transport→ Logistical and transport

solutions

AUTOMATED DRIVING→ From driver assistance to automated driving→ Improved road safety→ Efficent mobility→ Human Machine Interface→ Optimized test methods→ Innovative parking solutions→ Highly precise, continually

updated information and

mapping

FIVE CORE THEMES DRIVE NEW MOBILITY – worldwide and in our exhibition theme parks


PRESS DAY AND PROFES-

SIONALS

MOBILITY FESTIVAL

MOBILITY FESTIVAL

CONGRESS DAY 1

CONGRESS DAY 2

→ PR Events→ Presentations→ Networking

→ Shows→ Game show→ ‚mobility movies‘→ Performances→ Presentations

→ Shows→ Game show→ ‚mobility movies‘→ Performances→ Presentations

→ See detailed

Program and

description on

page 20

→ See detailed

Program and

description on

page 20

FRIDAY, 30. SEPT. SATURDAY, 1. OCT. SUNDAY, 2. OCT. MONDAY, 3. OCT. TUESDAY, 4. OCT.

PRESS & B2B ONLY B2B & B2C B2B & B2C B2B & B2C B2B & B2C

FIVE DAYS OF INSPIRATION

FOR EXPERTS, MEDIA AND THE PUBLIC. MOBILITE PARIS welcomes everyone who is interesting in shaping the mobility of the future. The exchange of ideas, experiences and networking will drive the transformation of the ecosystem. Furthermore, a perfect place to initiate new business through our conference and exhibition.

FROM FRIDAY, 30. SEPTEMBER UNTIL TUESDAY

4. OCTOBER, MOBILITE PARIS WILL ENGAGE

B2B AND B2C AUDIENCE ALIKE IN HALL 7.1.

16.000 squaremeters are waiting to be explored. Infotainment, Entertainment, Networking and a lot of interaction at the Outdoor Testparcours will make the MOBILITE PARIS the perfect platform for smart mobility.

REMARK: THE MONDIAL DE L´AUTOMOBILE WILL CONTINUE UNTIL 16. OCT. 2016

VIPS WILL BE INVITED TO A GALA EVENING ON THURSDAY, 29. SEPT. BETWEEN 8PM AND MIDNIGHT

E-MOBILITYAUTOMATED

DRIVING

MOBILITY SERVICES

CENTRAL PLAZA

FESTIVAL & CONGRESS

STAGE

START-UP ZONE

CONNECTED CAR

URBAN MOBILITYFAIR GROUND

HALL LOCATION

The community is invited to bring their contribution to the mobility ecosystem to Paris. MOBILITE PARIS is the most official platform with a wide range of participation options.


THE EXHIBITION FLOOR


→ DISRUPTION LEADS TO NEW MOBILITY ECOSYSTEMS → CROSS-INDUSTRY COLLABORATION AND DIALOGUE WITH REGULATORS

BE PART

OF THE COMMUNITY

3. AND 4. OCTOBER 2016

AT THE 2 DAY B2B

CONFERENCE

The Automotive Industry is facing unprecedented change. New players are threatening to disrupt an industry that has thrived for more than 100 years and forms the backbone of some or Europe’s largest economies. At the same time, the new world of mobility opens up huge opportunities for both established and emerging players.

Increasing urbanization will further increase congestion and creates demand for new vehicle concepts and smart, multi-modal mobility. The threat of global warming calls for clean energy sources and more sustainable mobility concepts.

The digitization of the automobile turns cars turn into app platforms and wallets on wheels, leading to a shift in value creation from physical goods to digital services. At the same time this transformation introduces questions related to data ownership and exposes us to cyber security threats.

New consumption models are putting car ownership into question and connected, self driving cars promise to completely reshape how we think about mobility. New ecosystems will form around new business models that promise to turn the industry on its head. However, in order to make autonomous, driverless cars a reality, a range of technology and regulatory challenges will need to be addressed.

MOBILITE PARIS CONGRESSFostering Innovation through Collaboration

No single industry will be able to single-handedly find the answer to these challenges. Inno-vative solutions to these complex ecosystem challenges require cross-industry collaboration. Siloed thinking will have to make way for collaboration and the open exchange of ideas. The complex regulatory challenges ahead call for an open dialogue between citizens, corpora-tions and policy makers.

The congress at MOBILITE PARIS will bring together top level executives, policy makers and thought leaders from across the global mobility ecosystem. It will create a unique opportunity for attendees to develop new relationships with leaders representing diverse industries in-cluding telecommunications, energy, the insurance sector, internet and social media, mobility and transportation as well as the automotive sector. MOBILITE PARIS will bring together policy makers and industry leaders to explore regulatory changes that establish a solid legal framework for the mobility revolution that is ahead of us.

Startups will compete for awards and find a great platform to develop relationships with corporations and the investor community.

The 2-day congress will take place from Monday, 3. October 2016 to Tuesday, 4. October 2016. The congress will take place in a separate section of Hall 7.1, which will be the home of the MOBILITE PARIS exhibition.

CONGRESS MAIN STAGE

B2B AREA

HALL LAYOUT CONCEPT

CENTRAL PLAZA IN THE HEART

OF HALL 7.1


THE MOBILITY REVOLUTION ON STAGE! Exchange of knowledge, experience and ideas

CONGRESS

HALL 7.1

CONNECTED CAR

AUTOMATED DRIVING

MOBILITY SERVICES URBAN SOLUTIONS

E-MOBILITY OUTDOOR

CE

NTRAL PLAZA

play · explore · cre

ate

START-UP

ZON

E

S

TART-UP ZONE START-UP ZONE


HOW TO BECOME AN EXHIBITOR Various options to participate

MOBILITE PARIS offers a simple THREE STEPS PROGRAM to engage with your business partners and customers.

STEP 1Exhibit in a theme park, in the startup zone or with your own stand.

STEP 2Additional sponsors-hip possibilities & congress

STEP 3Meeting space and hospitality facilities


STEP

1STEP

2STEP

3CHOOSE FROM ONE OF THE FOLLOWING EXHIBITION OPTIONS

CHOOSE SPONSORSHIP PACKAGES

BOOK MEETING SPACE AND HOSPITALITY FACILITIES

A: THEME PARKS

The theme parks represent our core themes “Connected Car”, “Automated Driving”, “E-Mobility”, “Urban Mobility“ and “Mobility Services”. They create a visual and thematic framework for the visitor within which you can optimally present your brand. Being part of a theme park has a range of additional benefits including full service booth design and construction as well as extensive communi-cation services that generate impact before, at and after the event.

B: STARTUP ZONE

The Startup Zone is open to representatives of the Star-tup Ecosystem, including startups, incubators / acce-lerators, investors, corporate venturing and innovation teams who want to showcase their work with startups. Besides individual startups we offer accelerators and corporate venturing and innovation teams the oppor-tunity to present their portfolio companies.

C: EXHIBITION SPACE

If you prefer to set up your own stand to present inno-vations and the company, book your stand in the exhibi-tion space for a price of 175 euros per square metre.

→ CENTRAL PLAZA

→ MOBILITY FESTIVAL

→ B2B CONGRESS (Tickets included in theme park packages)

→ PROMOTIONAL OPPORTUNITIES

→ ON-SITE BRANDING INDOOR AND OUTDOOR (big screens, signage and venue branding...)

→ 2 + 3 WHEEL OUTDOOR TEST TRACK

→ SPECIAL EVENTS

→ MEDIA AND PR OPPORTUNITIES

Download our saleskit: → www.houseofnewmobility.com

or contact us: → [email protected]

MOBILITE PARIS OFFERS 3 STEPS to engage with your business partners and customers


VALUE ADD OF THEME PARK PARTICIPATION

→ POSITIONINGThe position of each theme park on one of the main aisles enables visitors to easily find their bearings. For exhibitors, that means a constantly high visibility level and, therefore, the ongoing opportunity for interesting contacts.

→ COMMUNICATION AND PREach theme park benefits from integration in the communication concept for the Mon-dial de l‘Automobile and MOBILITE PARIS. In addition, individual communication actions are being developed for each of the theme parks that will reflect the exhibitor structure and the key topics and business sectors. The aim is individually tailored visitor adverti-sing to the relevant target groups.

→ ON-SITE VISITOR ADVERTISINGThe MOBILITE PARIS is already at the central gangway of the Mondial de l`Automobile. Through visitor signage, flyers and entrance info even visitors not aware of the MOBILITE PARIS will be attracted to visit the event.

→ FULL SERVICE PARTICIPATION OPTIONSYou don´t have to worry to create and build your own stand. The stand construction, stand set-up, electric power and further services are included. Each theme park has its own individual profile and design concept. Your own branding will be highly visible in the designated branding areas. Please ask us for specific stand layouts and branding opportunities.

→ COOPERATION PARTNERSMedia partner, industry associations and public institutions are cooperating towards development of the agenda and priorities of each theme park. The aim is to present the most important and current topics at MOBILITE PARIS.

LAYOUT AND

EQUIPMENT VARIES

BETWEEN THE THEME

PARKS. HERE: EXAMPLE

OF STANDS OF

„MOBILITY SERVICES“

THEME PARK.

PACKAGES PROVIDE FULLY EQUIPED STANDS

XLLMSXS

€ 50,000

€ 25,000

€ 15,000

€ 10,000

€ 5,000

Example: Connected Car Pavillon


XS S M L XL

PRICE „All Inclusive“ price net EUR 4,900 9,900 15,000 25,000 50,000

AREA Approx. square metres 4 10 15 25 50

STAND DESIGN Individual subject to consultation within the common design theme √ √ √ √ √

STAND CONSTRUCTION AND SET-UP

(slight variations within theme parks possible)

Wall design: based on overall design concept √ √ √ √ √

Floor covering: carpet or laminate √ √ √ √ √

Lighting: integrated in overall lighting concept √ √ √ √ √

Signage, graphical displays: individual based on design concept √ √ √ √ √

Logo √ √ √ √ √

Graphic display opportunities (vary between theme parks) 1 1 2 4 6

Stand furniture:

Demo spaces, e.g. bar counter incl. seating (chairs, bar stools) 1 1 2 3 4

Corner couches or chairs with table 1 2

Info counter 1

Sideboards (lockable) 1 2 3

Waste paper baskets 1 1 1 2 2

BASIC SERVICES Exhibitor wifi (standard bandwith) √ √ √ √ √

Power supply: Connection points providing 220V (3 kW electrical power sup-ply connection inc. connection charges and consumption)

√ √ √ √ √

Cleaning and waste disposal: Cleaning prior to start of show and each day plus waste disposal each evening

√ √ √ √ √

Insurance: General Mondial exhibitor insurance √ √ √ √ √

OVERVIEW „ALL INCLUSIVE“ PACKAGES Services part 1 of 2


XS S M L XL

MARKETING AND PR General PR communication services √ √ √ √ √

Internet press inbox: Up to two press releases per language and up to 5 images / fotos √ √ √ √ √

Matchmaking opportunities: e.g. coffee bar for networking √ √ √ √ √

Presence on MOBILITE PARIS website and printed brochure √ √ √ √ √

Logo in printed list of exhibitors: Entry including company logo in the printed list of exhibitors to make show visitors and decision-makers aware of your presence.

√ √ √ √ √

CATERING Catering for exhibitors and their visitors in official communication area (coffee / tea / water / biscuits & pastries) √ √ √ √ √

CONFERENCE Included conference tickets 1 2 3 5

Discount for conference (additional tickets after package S) 50 % 25 % 25 % 25 % 25 %

Staff catering hot lunch (extra charge) √ √ √ √ √

EXHIBITOR CARDS Number of exhibitor passes 5 10 15 20 24

INVITATIONS Number of included visitor / guest passes 5 10 15 20 24

OVERVIEW „ALL INCLUSIVE“ PACKAGES Services part 2 of 2


→ Startups

→ University Spin-offs

→ Angel Investors

→ Incubators

→ Accelerators

→ Venture Capitalists

→ Corporate Venturing

→ Corporate Innovation Teams

THE STARTUP ZONE

The automotive industry is at the cusp of a major transformation that will profoundly change how we think about personal mobility and transformation.Digitization creates endless opportunities to reinvent the future of mobility and startups around the world are pushing the envelope with respect to technology and new business models. More and more traditional businesses seek to tap into the innovative power of startups as they embark on the journey to rethink their business and related products and services. And investors are always looking for the next future unicorn. The “Startup Zone” at MOBILITE PARIS is an open innovation platform and brings together the startup ecosystem with corporate innovation teams and investors. It is a theme park in its own in which startups present innovations across our core themes of “Connected Car”, “Automated Driving”, “E-Mobil-ity”, “Urban Solutions” and “Mobility Services”. The Startup Zone is a “Marketplace of Innovation” that allows innovators from around the world to present their ideas and make new connections across the emerging ecosystem of mobility.

Apart from the theme park packages there are various further options to participate at the MOBILITE PARIS. Choose the best options for you or con-tact us to find the best way to present your company.


STARTUPS CORPORATE INNOVATION TEAMS AND

PRICE „All Inclusive“ price net (+ VAT) 2,500 € 14,900 €

AREA Approx. square metres 3 20

STAND DESIGN Demo Table (ca. 120 x 70 cm) in the Startup Zone Theme Park 1 6

DEMO POINT Bar stools or chairs 3 18Graphic Table Display A2 1 6Graphic Wall Extra 1Monitor Extra ExtraLockable sideboard Extra 1Waste paper bin Extra 1

BASIC SERVICES Exhibitor wifi (standard bandwith) √ √

Wifi: Wifi connection (standard bandwidth) √ √

Power supply: Connection points providing 220V √ √ Insurance: General Mondial exhibitor insurance √ √

MARKETING AND PR General Marketing and PR Services √ √

Internet press inbox: Up to two press releases per language and up to 5 images / fotos √ √

Matchmaking opportunities: e.g. coffee bar for networking √ √Presence on MOBILITE PARIS website and printed brochure √ √

Logo in printed list of exhibitors: Entry including company logo in the printed list of exhibitors to make show visitors and decision-makers aware of your presence.

√ √

SPEAKING TIME Participation in Startup Pitches (2 x 5 minutes) 1 x 5 minutes6 x 5 minutes for each startups plus

10 min for corporate sponsor

CONFERENCE Included conference tickets 0 2

Discount for conference (additional tickets after package S) 50 % 25 %

EXHIBITOR TICKETS Included tickets to conference and exhibition 2 20

OVERVIEW „STARTUP ZONE“ PACKAGES Services


THE MOBILITY REVOLUTION ON STAGE Exchange of knowledge, experience and ideas

The congress will bring together top level executives, policy makers and thought leaders from across the global mobility ecosystem.

A unique opportunity for attendees to develop new relationships with leaders representing diverse industries including telecommunications, energy, insurance, internet, social media, mobility, transportation and, of course, the automotive industry.

time of day 4. OCT. 2016 – CONFERENCE DAY 2

08:00 - 09:00 Breakfast

09:00 - 10:30 Key Note

10:30 - 11:00 Exhibition and Networking Break

11:00 - 12:00 Track 1 - Connected Car and Auto-mated Driving

Track 2 - Urban Mobility, New Mo-bility Services and Electric Mobility

Track 3 - Startup Zone

Break Out Sessions Break Out Sessions Break Out Sessions

12:00 - 13:30 Networking Lunch Break

13:30 - 15:30 Break Out Sessions Break Out Sessions Break Out Sessions


time of day 3. OCT. 2016 – CONFERENCE DAY 1

08:00 - 09:00 Registration & Breakfast

09:00 - 10:30 Key Note - The Future of Mobility

10:30 - 11:00 Networking Break

11:00 - 12:00 Key Note

12:00 - 13:30 Networking Lunch Break

13:30 - 14:30 Track 1 - Connected Car and Auto-mated Driving

Track 2 - Urban Mobility, New Mobility Services and Electric Mobility

Track 3 - Startup Zone

Break Out Sessions Break Out Sessions Break Out Sessions

14:30 - 15:00 Networking Break Networking Break Networking Break

15:00 - 16:00 Break Out Sessions Break Out Sessions Break Out Sessions


18:00 - 22:00 Networking Reception including Keynote on Innovation Management and Award Ceremony for Winners of the Startup Contest

PLEASE NOTE→ The detailed programme will be available end of March 2016

→ Bookings will be possible from March 2016

→ Entrance for package exhibitors included

(depending on package size)

Note: The program is subject to change without notice.


→ BRANDING→ MULTIMEDIA→ SPECIAL EVENTS & SPONSORING

→ VISITOR APP: MOBILITE PARIS GUIDE→ PROMOTIONAL ACTIVITIES

There is nothing more convincing than personally experiencing the modern possibilities of travel. The MOBILITE PARIS Outdoor Test Track provides an excellent opportunity to do so:Neither will bicycle and tricycle fans miss out: electrified two- and three-wheeled travel alternatives make it possible to instantly try out pedelecs, e-bikes and the likes in a test track specifically set up for this purpose.

Mobility is more than just moving people from A to B. Mobility is personal and our individual mobility needs depend on various options. These options are getting more and more convenient, more affordable and at the end they will give us more of the most important thing in life: Time. Reflecting and making people aware of that is the main objective of the New Mobility Festival that will be held during the week-end of the MOBILITE PARIS. It is an inspiring program that is build on the curiosity of people and on the motivation to explore the new. Play. Explore. Create. Details of the programm will be available soon.

→ MOBILITY FESTIVAL → OUTDOOR TEST TRACK

→ B2B CONGRESS

→ CENTRAL PLAZA

ADDITIONAL SPONSORSHIP PACKAGES There are various opportunities to present your company to customers, partners or employees. Please contact us to find an individual and appropriate solution for you.

It is all about collaboration and x-industry. Connected Thinking, open Innovation we could add an endless amount of Buzzwords. At the End they are all focusing on one thing: The Exchange of Knowledge, Experience and Ideas of people. That’s what convinced us, to put this new congress as a main pillar in the concept of MOBILITE PARIS. It is the first event, which puts all the different themes under the umbrella of one subject. → Please see also page 18

FROM THOUGHT LEADERSHIP TO A NEW DYNAMIC IN AUTOMOTIVE INNOVATION CIRCLES

The Central Plaza is one of the highlights of MOBILITE PARIS. As an information and enter-tainment platform you can promote your brand in a live environment on stage.

→ PROMOTIONAL OPPORTUNITIESMobile camera teams will capture what is going on in the hall and at the stands. They will report on the most interesting novelties and activities at the MOBILITE PARIS throughout the day in news segments on the Central Plaza. Through our international PR network we will distribute the latest news.

→ PROMOTIONAL OPPORTUNITIES

Whether exclusive top management events or stage shows at the Central Plaza for the public, the MOBILITE PARIS offers the perfect environment for supporting events. The in-frastructure of the Action Areas is designed for a broad diversity of possible uses. Scalabili-ty and flexibility have been considered from the outset.

→ SPECIAL EVENTS

The action areas of the MOBILITE PARIS offer extensive possibilities for brand promotion and generating widespread awareness of the most important highlights. Prominent place-ment of brand towers as well as omnipresent multimedia / TV installations inform visitors about your company and brand.

→ ON-SITE BRANDING INDOOR AND OUTDOOR


HOUSE OF NEW MOBILITY GmbH

Tel + 49 (0) 81 52-99 88 346Fax + 49 (0) 81 52-99 88 [email protected]

Postal address:House of New Mobility GmbHSchloss Seefeld, Schlosshof 782229 Seefeld, Germany

MONDIAL DE L’AUTOMOBILEc/o AMC Promotion

Tel +33 (0)1 56 88 22 40Fax +33 (0)1 42 56 50 [email protected]

Postal address:39, avenue Franklin Roosevelt75008 Paris, France

CONTACT INFORMATION

MONDIAL DE L‘AUTOMOBILE 2016 PARIS // OCTOBER 1 – 16