mobile is everywhere for hotel guests
TRANSCRIPT
Mobile devices like smartphones are ranked as the most important travel accessory, and potential guests use them to book travel in various situations, according to data from Hotels.com.
EVERYWHEREMOBILE IS
FOR HOTEL GUESTS
Canadian mobile bookingCanadian mobile booking
U.K. mobile trends
Global mobile usage
U.S. travelers’ habits
27%have booked via mobile while lying in bed with their partner
That number jumps to for travelers age 30-39
42%regularly book hotel stays on mobile devices
49%
10%have booked while sitting on the toilet
46%use them to access maps
54%rank the ability to book using di�erent payment methods as important
45%compare deals
42%book hotels 40%
check the weather
45%believe mobile makes them “more spontaneous when traveling.”
37%of people use mobile devices as their primary information source
14%from the U.K. waited until arriving at an airport to book a hotel
11%in the U.K admit to booking via mobile while at work
69%check in on social media for 1 to 2 hours a day while traveling
25%want to use their phones as ID, to open hotel locks and for self-service check-in
© 2016 STR, Inc. All Rights Reserved. illustrations: annamarie hudsonSource: Hotels.com Mobile Travel Tracker