1
Our Journey from PC to Mobile Game Publishing
LE HONG MINH CEO & CHAIRMAN, VNG
2
A LOOKBACK IN VNG’S HISTORY
4
SUCCESSFUL FORMULA IN PC ERA
5
WE HAVE A NICE LITTLE 8 YEARS OF GROWTH
UNTIL…
6
RAPIDLY CHANGING ENVIRONMENT
7
CHALLENGES TO PUBLISHERS IN MOBILE ERA
8
OUR RESPONSE: BUILD AN INTEGRATED GAME BUSINESS MODEL
9
OUR OBJECTIVES IN THE MOBILE AGE