mobile application development tips for small business
TRANSCRIPT
Mobile Application Development Tips for Small Business
Nowadays, mobile devices are becoming a dominating mode of communication and apps are now becoming an Essential part of how we interact with technology, whether it be personal or business. Creating an app for your business takes a lot of planning and thinking, so we have provided with a list of tips that small businesses must follow to create a leading mobile app.
1. Specify the purpose of your app
This is the first step in processing your mobile app tactic. Creating a clear view of the business or customer need your app will solve is really very important in motivating mobile users to download it. Take into account your competitors’ mobile apps as well, and try to find out how your app can do better.
2. Search out your target Customer/Market
Describing your target client or market is the hard part. But, once you know who you are targeting, then it is much easier to understand which type of app you can develop to reach them. So, look for survey results, ask your current clients for feedback. Are they more likely to be iOS or Android users? What type of app could resonate with them? All, these are some very important elements that will help you come up with a mobile app developing strategy.
3. Keep Your App Simple, But Unique
Uniqueness is one of the most important requirements in the process of making your app a commercial success. Keep your app design simple, user-friendly and consistent. Make it better, faster, more powerful or differently distinguished from other apps in the marketplace. Also, it is very important that this difference with added value is clearly understood and appreciated by customers. However, don’t try to be a solution for every problem.
4. Keep Your App Simple, But Unique
Developing an app using text, visuals, video, content and resources you already use in many other channels lets you to make an app that reflects your brand with the same loaded look and feel of native Android and iPhone apps. For instance, if you are running a restaurant, then you can include your menu, wine list and operating hours, and then you could lure the customer to return to the app simply by including an RSS (Rich Site Summary)feed of the daily specials.
5. Great App Design
The average attention span is about 10 seconds, so your apps need to provide an immediate and obvious value. Based on your knowledge of the business, you should create an outline of what the app should do. To get the best results, you have to find a team of mobile app developers that has a proven track record. Also, ask for samples of how they currently do things
6. Design An App For Many Platforms
You can develop an app for lots of platforms at the same time, instead of spending all your time and money with a single platform before moving to the next one. Moreover, new frameworks allow app developers to easily take benefits of HTML5 and CSS3 web standards, and enabling web apps to look and feel like native ones. Also, as they are web applications, so they can be easily distributed via QR codes, text messages or social media channels such as Facebook and Twitter. According to global technology company
7. Create A Fast Mobile App
Your mobile app should load faster than a mobile website. So, ensure that the mobile app development company you hired keeps the app’s download time to no more than 5 seconds.
8. Testing Your Mobile App
You must test the mobile application thoroughly in order to prevent bugs from getting to the end user. Bear in mind that if app users face problems or issues, then your company’s brand name will take a decline.
9. Costing
A key actor in your app success is the cost of an mobile app. While a free mobile app always sounds better to mobile users, but it won’t be as good for you, particularly as you had to pay for costs such as the Developer’s License for the app development company you dealt with. So, before releasing the app make a great financial decision. The average return on investment (RPI) for a small business app is really dependent upon what their app does. If the cost of developing the app is recovered in 1 or 2 years, then it’s a good investment
10. Carefully Plan Promotion Strategy For Your App
Don’t make assumptions that your app to be appreciated and loved by users just because you believe it’s great. Remember, bringing something genuinely valuable to the table won’t matter finally, if you don’t take the time to bring forth with a promotion strategy. Take into account both your target audience and the kind of industry you are in.
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