mobiilistrategia @ finug 22.10.2013

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MandatumLife.fi Redesign MOBIILISTRATEGIA Aki Ranin @ FINUG 22.10.2013

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Avaus oli SAP:n käyttäjäryhmän FINUG:n tapahtumassa 22.10.2013 puhumassa mobiilistrategian merkityksestä.

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Page 1: Mobiilistrategia @ FINUG 22.10.2013

MandatumLife.fiRedesign

MOBIILISTRATEGIA Aki Ranin @ FINUG 22.10.2013

Page 2: Mobiilistrategia @ FINUG 22.10.2013

AGILE CONSULTANCY EST. SPECIALISTS 2013 120+ OFFICES IN HELSINKI, FINLAND AND WROCLAW, POLAND ANNUAL REVENUE GROWTH 2007-2012 30 %

Page 3: Mobiilistrategia @ FINUG 22.10.2013

Muutoksen ajurina Enterprise Mobility

ME KULUTTAJINA ME TYÖNTEKIJÖINÄ

Page 4: Mobiilistrategia @ FINUG 22.10.2013

Mobiilin lupaus yrityksille

HAJAUTETTU KÄYTTÖKOKEMUS

ROOLIKOHTAINEN KÄYTTÖKOKEMUS

Page 5: Mobiilistrategia @ FINUG 22.10.2013

Kuka tarvitsee mobiilistrategia

Integrations Policy Users Security Connectivity Partners Vendors VARs ISVs OEM Integrators BUSINESS Users Roles Suppliers Vendors Customers

Processes Service Reporting Sales Field Backoffice IT FICO Legal Support Sourcing Management Drivers Growth Innovation Brand perception

Customer satisfaction Retention Efficiency Insight Productivity Value chain Customers Suppliers Partners Vendors Self-service Extranets eCommerce Loyalty Process Data collection

Platforms MDM Delivery App Stores Security MEAP Integrations ERP Backends Offline sync Caching Conflict resolution Optimization Apps Custom Native

APIs IDEs Hybrid Container Modeling language HTML5 App server Javascript Off the shelf Licensing SaaS Perpetual Lease Infrastructure Cloud Public

Private Datacenter Shared Dedicated Devices Type Smartphone Tablet Laptop Phablet Features Cameras GPS Accelerometer Manufacturers iOS Android

Windows Sourcing Model Lease Own Level Global Local Networks Cost management Operators Support Devices Applications Platforms Networks

Page 6: Mobiilistrategia @ FINUG 22.10.2013

Näkökulmina bisnes, ihminen, teknologia

Page 7: Mobiilistrategia @ FINUG 22.10.2013

Mistä aloittaa mobiilistrategia

Polku 0. YRITYS > MISSIO > ORGANISAATIO > ROOLI

Polku 1.

ROOLI > PROSESSI > DATA > TARVE

Polku 2. ROOLI > KÄYTTÖYMPÄRISTÖ > LAITE

Polku 3.

TARVE > LAITE > OFFLINE > PLATFORM > SMP > iOS TABLETTI

...

Page 8: Mobiilistrategia @ FINUG 22.10.2013

• Mobility ambition definition • Mobily profiles for user roles • Technology decision tree • Solution template hierarchy

• Competence assessment • Trainings & Rollouts • Change management

• Hosting and infrastructure • Application management • Device management • Development roadmaps

• Analytics & Metrics • Customer service • Support and maintenance

• Business case discovery interviews • Program and project definitions • Vendor and technology selection

Mobile roadmap

People

Processes

Technology

New revenue channels

New innovations

Products and services

Process efficiency

Customer experience

Process insights

Mobile strategy

Productivity gains

Getting started with your Mobile Journey

How do we run this?How do we get started?Where’s the beef?Discover OperateDefine & Deliver

• Use cases and concepts • Workflows and data models • Prototypes and pilots • Application development

Solution delivery