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State of the Survey: MI Retail Climate 18th Annual Wholesaler Guide August 2009 w w w. m m r m a g a z i n e . c o m

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Page 1: MMR August 2009

w w w . m m r m a g a z i n e . c o m A u g u s t 2 0 0 9

18th Annual Wholesaler Guide

Survey: MI Retail Climate

State

2009Wholesaler

of the

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2 MMR AUGUST 2009

Features

AUGUST 2009 VOL.168 NO. 8 Contents24

76

78

Cover design by Laurie Chesna.

www.MMRmagazine.com

4 Editorial 6 Upfront 17 People 75 At a Glance

87 New Products102 Supplier Scene106 Classifi eds112 Advertisers’ Index

Departments

18 Upfront Q&A: Tom VallisMMR chats with LPD Music’s vice president about the company’s recent distribution partnership with Line 6.

24 Report: State of the WholesalerAn in-depth look at current trends and future outlook amongst MI wholesalers and distributors. Increasing margins, more fl exible terms, and proprietary brands are just some of the routes being pursued to maneuver a volatile economic climate.

35 18th Annual Wholesaler Guide

76 Retail: Low Country Music & the Bluegrass Guru

For the past 20 years, Low Country Music in Moncks Corner, S.C. has been the go-to place for area musicians of all levels to learn and play music. Owner Richard Chapman, the “Bluegrass Guru,” bring a unique degree of dedication to his retail operation.

78 Sabian SR2Entering the emerging market for used musical gear, Sabian’s new SR2 cymbals are carefully reconditioned, playable cymbals that provide consumers with an attractive alternative to brand new product.

81 Survey: MI Retail 2009

84 Webwise: Do it Yourself SEOExperts offer advice on how to increase your Web site’s exposure via Search Engine Optimization

MMR Musical Merchandise Review® (ISSN 0027-4615) founded in 1879, is published monthly by Symphony Publishing, LLC, 21 Highland Circle, Suite 1, Needham, MA 02494 (781)453-9310, publisher of School Band and Orchestra, Choral Director, Music Parents America and JazzEd. All titles are federally registered trademarks and/or trademarks of Symphony Publishing, LLC. Subscription Rates: U.S.A., US possessions, one year $32; two years $40. Canada one year $80; all other countries one year $159. Single issues $5 each. May Supplier Directory $35. Periodical-Rate Postage Paid at Boston, MA and additional mailing offi ces. POSTMASTER/SUBSCRIBERS: Send address change to Musical Merchandise Review, P.O. Box 8548, Lowell, MA 01853. Periodicals circulation is directed to music dealers and retailers, wholesalers and distributors, importers and exporters and manufacturers of all types of musical instruments and their accessories, related electronic sound equipment, general musical accessories, musical publications and teaching aides. The publishers of this magazine do not accept responsibility for statements made by their advertisers in business competion. No portion of this issue may be reproduced without the written permission of the publisher. Copyright ©2009 by Symphony Publishing, LLC, all rights reserved. Printed in USA.

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Editorial

4 MMR AUGUST 2009

PUBLISHERSidney L. Davis

[email protected]

ASSOCIATE PUBLISHERRick Kessel

[email protected]

EDITORChristian Wissmuller

[email protected]

ASSOCIATE EDITOREliahu Sussman

[email protected]

ASSOCIATE EDITORDenyce Neilson

[email protected]

ADVERTISING SALES Iris Fox

[email protected]

CLASSIFIED AD SALESMaureen Johan

[email protected]

PRODUCTION MANAGERLaurie Guptill

[email protected]

GRAPHIC DESIGNERSAndrew P. Ross

[email protected]

Laurie [email protected]

CIRCULATION MANAGERMelanie A. Prescott

[email protected]

ADMINISTRATIVE ASSISTANTPopi Galileos

[email protected]

WEBMASTERSanford Kearns

[email protected]

SYMPHONY PUBLISHING, LLCXen Zapis • Chairman

Lee Zapis • [email protected]

Rich Bongorno • Chief Financial Offi [email protected]

Corporate Headquarters26202 Detroit Road, Suite 300, Westlake, Ohio 44145

440-871-1300www.symphonypublishing.com

PUBLISHING, SALES & EDITORIAL OFFICE: 21 Highland Circle, Suite 1, Needham, MA 02494

(781) 453-9310 Fax: (781) 453-9389www.mmrmagazine.com

Volume 168, Number 8, August 2009

®

sdavis@ symphonypublishing.com

Back To The Basics

Wholesalers are marching lockstep with dealers as the two distribution chan-nels concentrate on merchandising basics with an emphasis on accessories and proprietary products. Similar to our July report on California dealers,

this month we turn the spotlight on a sampling of mid and small size wholesalers and distributors and fi nd a similar approach to a stalled economy. While dealers are empha-sizing repair, our poll of distributors notes an increase in parts; dealers are seeking to broaden their mix while pursuing less burdensome purchasing requirements; distribu-tors are responding with the introduction and promotion of proprietary lines; dealers are reducing inventories and distributors have implemented faster response times and 24/7 Web sites. We found California dealers inventive in creating traffi c with expanded hours and emphasis on lessons and special events; distributors have expanded their “sale” offerings along with in-store displays and “close-out” buying opportunities.

Much like their retail counterparts we also report on a wholesaler movement toward social networking sites. As noted by Musicorp’s Dan Roberts: “We are active with e-mail newsletters to consumers, maintaining individual web-sites for our proprietary products, plus social networking sites for our brands on Twitter, MySpace, Facebook and YouTube.” Dana B. Good’s Dale Titus relates they have started promoting their Aria guitar brand on Shopatron. “Basically consumers order through a Web site and the nearest participating dealer makes the sale,” he explains. “We feel good about this because it gives us a chance to help the dealer without them having to do anything more than fi ll the order.”

Our mini survey on the economy (page 81) refl ected the general state of the body retail, with two-thirds of the respondents noting a decrease in sales for the past six months while entry and lower end products paid the bills. Commenting on the Inter-net, Joel Kipp of Musician’s Pro Shop in Burlington, Iowa echoed a contrary viewpoint share by many independents: “Customers are getting tired of the run-around with online ordering. There’s no support, no one to help them with the operation, and the full potential of the product is never realized.”

In another vein we relate the following approach to selling big-ticket items by a Mas-sachusetts car dealer. The dealership has taken an aggressive follow-up campaign to showroom visitors by sending a personalized postcard including a photo of the exact model that the mail recipient showed an interest in and a savings coupon for the par-ticular model. The dealership’s general manager said, “We are trying to give that cus-tomer some enticement to return and make a purchase.” Since the campaign’s launch the company has sent out an average of 300 postcards per month, and is averaging three to fi ve postcard-generated sales per month! While this method may not be cost effec-tive for guitar strings, it’s worth consideration for, say, the keyboard market

This issue has been timed for early distribution at Summer NAMM. For those deal-ers in attendance at the Nashville venue, we invite you to visit our booth, 1031.

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The leading line of digital pianos just got grander.

©2009 CASIO AMERICA, INC.

For more information please visit www.priviapiano.com

Casio created a new category of lightweight digital piano six years ago with the introduction of the first Privia. Casio redefines the category with a new line of Privia digital pianos. Experience the most genuine Grand Piano sound, nuance and feel available in a package that is shockingly easy to carry. The new Privia series is the most realistic, dynamic and expressive yet.

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UpfrontHal Leonard forms Joint Venture with Music Sales, Acquires Shawnee PressHal Leonard chairman and CEO Keith Mardak, and Robert Wise, chairman and managing director of the Music Sales Group, recently announced the forma-tion of Music Sales America (MSA), a new joint venture between their two companies created to expand the avail-ability of Music Sales publications in North America.

With creative input from both publish-ers, MSA will produce publications which Hal Leonard will exclusively distribute throughout North America. As part of the long-term deal, Hal Leonard will also gain exclusive distribution rights to the entire catalog of Music Sales Corporation, and the publishers it represents. Barrie Ed-wards will remain the president of the US-based Music Sales Corporation.

Music Sales Corporation publishes songbooks and sheet music for many of the most respected artists in popular music, including AC/DC, Tori Amos, Bob Dylan, Pink Floyd, Paul Simon, Cat Stevens and many others. They boast a backlist of more than 6,500 titles, and publish over 100 new US releases a year.

MSA will also distribute in North America publications from the classical imprints within the Music Sales Group, including Bosworth & Co., Chester Mu-sic, Novello & Company, J. Curwen &

Sons, Edition Wilhelm Hansen, and Unión Musical Ediciones.

Comments Wise, “This development represents the latest chapter in the long and successful history of Hal Leonard and Music Sales working together. The formation of MSA will allow us to expand the volume, availability and distribution of Music Sales product in North America. Hal Leonard is not only our proven part-ner, but also the print publisher with the most extensive distribution network.”

Mardak states, “Music Sales is the larg-est print publisher in Europe, with a dis-tinguished history and a vigorous output of new titles. We are thrilled with this new deal, which will help two thriving and distinctive publishers create new products and make the most effi cient, cost-effective use of their respective resources.”

Additionally, Hal Leonard Corpora-tion has purchased Shawnee Press, Inc., one of the premier publishers of cho-ral and instrumental music. Shawnee is based in Nashville and since 1989 had been operating as an independent sub-sidiary of Music Sales Corporation, the U.S. publishing arm of the Music Sales Group.

Mardak comments on the acquisition, “The Shawnee name is synonymous with quality. The addition of these publica-

tions and their formidable stable of writ-ers will serve as a perfect complement to our current choral operations.”

6 MMR AUGUST 2009

Sonaré Winds Terminates Distribution AgreementThe Sonaré Winds division of Verne Q. Powell Flutes has announced that it will be terminating its agreement with Sch-reiber & Keilwerth to distribute Keilw-erth saxophones and York brass band instruments in North America.

Powell president, Steven Wasser, said, “We are proud to distribute such high qual-ity instruments. However, the pricing on Keilwerth and York instruments does not allow enough room for an effective market-

ing program, so we reluctantly initiated a request to Schreiber to terminate our agree-ment. They agreed to our request and we

will be terminating the distribution agree-ment effective September 30, 2009. In the interim, we are continuing to market and support the product lines.”

As of this date Schreiber has not made a determination as to whether they will sell direct or select an alternative dis-tributor for this market.

Sonaré Winds proudly manufac-tures instruments with exceptional acoustical performance and value through partnerships with world re-nowned instrument makers Verne Q. Powell f lutes and Blackburn trum-pets.

Keith Mardak

Robert Wise

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©2009 Taylor G

uitars

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Always to our own tune.

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Upfront

Rhodes ReturnsRhodes Music Corporation has commenced the manufacturing and shipping of the iconic Rhodes electro-mechanical keyboard to domestic and international markets from its factory in Long Beach, Calif.

Evolving from a piano invented by Harold Rhodes during World War II designed to provide a keyboard that in-jured serviceman could play while in bed, the Rhodes piano features unique functionality: unlike the action in a con-ventional piano, where each key causes a corresponding hammer to strike sets of strings, in a Rhodes the hammers strike the tines, instead. The distinctive sound became a favorite of many musicians from the mid-1960s onwards, with a number of notable players embracing the instrument (Joe Zawinul, Stevie Wonder, Chick Corea, Donald Fagen, and Herbie Hancock, to name but a few).

Leo Fender entered a joint venture with Harold Rhodes in 1959 and for many years afterwards the instruments were known as “Fender Rhodes.” The

(then) fi nal model, the Rhodes Mark V, was released in 1984. “The most impor-tant thing to us is sticking to the integrity of the original instrument design,” says Joseph A. Brandstetter, CEO of Rhodes Music Corp. “This is what Harold Rhodes wanted. The Rhodes Music Corporation is proud to maintain Harold’s vision of innovative quality and American inge-nuity.”

Rhodes can be found online at www.rhodespiano.com.

8 MMR AUGUST 2009

Peavey AwardsPeavey Awards Recording Academy honorees Charley Pride, Pinetop Per-kins and Dorothy Moore joined Peavey Electronics in celebrating the “Birth-place of America’s Music” at the third annual Mississippi Grammy Legacy and Peavey Awards gala, hosted by Mississippi Governor Haley Barbour and endorsed by The Recording Acad-emy, on May 28 in Robinsonville.

The Peavey Awards debuted in 2007 and have since honored the accom-plishments of Jerry Lee Lewis, Marty Stuart, Brandy, Paul Overstreet, Mavis Staples, The Williams Brothers, The North Mississippi Allstars, James Bur-ton and more. Proceeds from the an-nual event bene t the Mississippi Blues Commission, whose Blues Trail project places interpretive markers at notable

historical sites related to the history and growth of blues music throughout the state.

Peavey Electronics joined the Mis-sissippi Development Authority in sponsoring the event.

To nd out more, visit www.peavey.com.

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You know us for songbooks, reference books, and DVDs, but did you know Hal Leonard also carries the hottest new software releases from the biggest names in the business? Be a part of one of the

fastest growing segments of the industry by simply calling your Hal Leonard sales rep today!

Exchangeability on all titles

Computerized inventory control

Prompt notification of hot new releases

Complimentary display boxes available to eliminiate theft

www.halleonard.com/dealers

Save freight costs by adding software to your Hal Leonard orders!

Call our E-Z Order Line today!

Ask about our no-risk, no-hassle software Rack n Roll program that brings the product right out on your sales floor!

See us at NAMM Booth 1018

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Upfront

Annual Kaman Charity Golf OutingIndustry executives seen at the annual Kaman charity golf outing to ben-efi t the Fidelco Guide Dog Foundation and the Hole in the Wall Gang Camp which took place on June 2, 2009 are:

Harvey Levy of Levy’s Leathers with Gary Ciocci of PremierGuitar magazine.

Kevin and Tom Dougherty of TKL Corp. Jim Rockwell of KMC with Chuck Bashaw KMC Music

Harvey Levy of Levy’s Leathers, Boby Yerby of Remo, Greg Grieme DANSR,and Fred Theriault of Long & McQuade.

Rick Carl of Kaman Corp.

Kathy Fine of KMC with Dan Skutt and Richard Berger of Grover/Trophy Inc.

10 MMR AUGUST 2009

Mr. Holland’s Opus Foundation, Lowrey Make $25k Instrument DonationThe Mr. Holland’s Opus Foundation (MHOF), a non-profi t organization that supports music education programs in schools nationwide, surprised students at the Farnsley Middle School in Louisville,

KY with the donation of $25,000 worth of instruments to the school’s music program. Farnsley Middle School serves 1,100 6th through 8th grade students in the Louisville area. Over 300 music

students at the school took part in the unveiling during early morning classes. Farnsley’s current school music program budget is $5,500 a year for both orchestra and band, so the donation came as a well-needed boost to the music program and the students.

The donation was generated by funds raised through Lowrey (www.lowrey.

com). In March of 2008, Lowrey’s na-tional music organization, L.I.F.E. (Low-rey Is Fun and Easy) established the ‘Kids Need Music’ program designed to bridge the gap between musical generations.

LIFE Members nationwide, mostly re-tirees, held dozens of auctions, bake-sales and sold orange wristbands to help raise funds so that younger musicians would have the same opportunities to know the joy and accomplishment of making music. The organization chose The Mr. Holland’s Opus Foundation as the recipi-ent of their fundraising efforts

New Site for Steve Weiss MusicA leading retailer of drum and percus-sion musical instruments and music for almost 50 years, Steve Weiss Music, Inc. has redesigned their Web site to enable our customers to have a better buying and information gathering experience, as well as a more extensive ability for our vendor partners to reach potential cus-tomers with their product information and introductions.

The redesigned www.steveweissmusic.com is described by the company as, “the leading site to learn about new prod-uct introductions, see the latest books and music literature for percussion and see and hear sound samples and videos of many products that are not found in most local music stores.”

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See us at NAMM Booth 710

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UpfrontNew Facility for Full CompassIn June, Full Compass, one of the na-tion’s largest professional audio, video, A/V and lighting equipment retail-ers began moving into its new 140,000 square foot facility located in the Silicon Prairie Business Park in Madison, Wis.

Full Compass has expe-rienced rapid growth during the past 31 years and has out-grown three previous loca-tions. The new warehouse will span 80,000 square feet, double its current size, and will allow

Full Compass to stock more than 100,000 products. The new building also features a sound equipment museum, two fully equipped production studios and a res-

taurant with a full-time chef. The build-ing rests on 15 acres of land, allowing the facility to double in size for future expansions.

NAMM Dealers Award SBO ScholarshipsThe NAMM organization and sev-eral individual NAMM dealers par-ticipated in the awarding of $20,000 in scholarships and matching mu-sic products for ten students and their school programs. The 9th An-nual Music Students Scholarship was conducted by SCHOOL BAND AND ORCHESTRA, ( a sister publi-cation to MMR) and attracted more than seven thousand essays from students ranging from the 4th to the 12th grade who answered the question, “How Does Music Unite Cultures Within Your School And

Community?” Along with NAMM industry co-sponsors included Al-fred Publishing, Avedis Zildjian Co. and Yamaha Corporation of Ameri-ca as well as Hershey Fund Raising. To-date the SBO scholarship pro-gram has resulted in the awarding of $180,000 in student scholarships and matching music products.

Student winners came from seven states and the Republic of Kosovo. There were two winners each from the states of Texas and California. NAMM member music dealers making the award presenta-tions to students within their school district were: Melhart Music Center, McAllen, Texas.; Gwinnett Discount Music, Lawrenceville, Ga.; The Vio-lin Shop, San Diego, Calif.; Subur-ban Music, Wheaton, Ill.; The Foxes Music Co., Falls Church, Va.; and Henri’s Music Co., Green Bay, Wis.

The essay Judging Committee included Andrew Surmani, Alfred Publishing; Joe Lamond and San-dra Jordan, NAMM; Earl Hurrey, National Association of Music Ed-ucators; Michael Skinner, DANSR; Vic Firth, Vic Firth Co.; and Roger Eaton and Jay Schreiber, Yamaha Corporation of America.

Lilian Chou receiving her $1,000 check from Kimberly Morales of Suburban Music in Wheaton, Ill.

Kevin Landis of Foxes Music Store in Falls Church, Va. presents Gavin Scott with his check as Lynette Blacksten, Music Dept. chair for Ellen Glasgow Middle School, looks on.

Pictured from left to right: Jim Janssen (President, Henri’s Music), Shannon Waterworth (Green Bay Store & Band Division Mgr.), Alexis Sell ($1,000 Essay Contest Winner), Kay Sell (Alexis’ Mom), and Tim Kozlovsky (8th Grade Band Director, Pulaski Middle School).

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These principles are the foundation of every Yamaha B&O product

and service. They are the reasons you can DEPEND ON YAMAHA.

QUALITY SUPPORT PROFESSIONALISM VALUE

Band & Orchestral©2009 Yamaha Corporation of America www.yamaha.com/band

See us at NAMM Booths 104, 136

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Upfront

14 MMR AUGUST 2009

Falcetti Music Scholarships AwardedFour graduating high school seniors will enter college this fall with Falcetti Music Foundation scholarships to assist them, up from a single scholarship award granted when Sam and Peggy Falcetti launched their scholarship program a year ago.

The Falcettis founded Falcetti Music stores in Massachu-setts and Connecticut and operated them for 50 years, re-tiring in 2007. They immediately started the Falcetti Music Foundation in 2008 to reward promising music students.

Peggy Falcetti said word of the availability of awards of $1,000 each got around to more high school guidance offi ces and mu-sic departments this year, prompting a burst of applicants from which four were selected.

Recipients of the scholarships this year are: Noah Lis, 18, graduating from Palmer High School and bound for Westfield State College; Three graduates of Enrico Fermi High School in Enfield, Conn., all bound for the University of Connecti-cut: Spencer Reese, Tyler Reese and Andrew Pizzuto.

As required under scholarship rules, all are majoring in mu-sic at a college or university in Massachusetts or Connecticut. Scholars are selected considering their musical ability, need and academic achievement.

The program is open to graduating high school seniors from Hampden and Hampshire counties in Massachusetts and, in Connecticut, from Enfield and closely surrounding communities.

Sam and Peggy Falcetti, at left, with scholarship winners, left to right, Tyler Reece, Spencer Reece, Andrew Pizzuto and Noah Lis at a recent check presentation at Falcetti Music’s, Springfi eld, Mass., store.

California Music Programs in PerilHot on the heels of MMR’s coverstory on the Golden (not so Golden?) State last month, a staggering $24 billion budget defi cit is bringing California to the brink of collapse. According to the Associated Press, if California goes down, so goes the nation: California’s annual $1.7 trillion economy is the world’s eighth-largest economy and provides a substantial portion of tax revenue for the government; California alone funds many social programs for the entire nation.

Among many proposed budget cuts which may soon be affecting Californians is a sizable reduction in education – and, of course, music education – which will, in turn, no doubt be felt by MI retailers, suppliers, and wholesalers.

Education funding would be reduced by $5.3 billion. School districts have already laid off 30,000 employees. Class sizes are expected to surge from 20 to 30 students and many after school programs, arts and music classes will be cut. A national education survey conducted this year ranked California 47th in per-student spending.

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See us at NAMM Booth 810

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16 MMR AUGUST 2009See us at NAMM Booth 311

UpfrontFor the second time in the last two years, raids of several local retailers and wholesale companies were conducted in Seoul, Korea. Initiated by the French company Vandoren SAS, the raid was conducted by the Korean Custom au-thorities.

Several counterfeit boxes of reeds bearing the Vandoren name and im-age were seized during the action. Confi scation of stock and legal ac-tions against the infringement activi-ties are being undertaken. Penalties will be determined by a judge in the coming weeks.

“As you know, the high quality of Vandoren products is the result of a long experience and of our constant will to

improve our products in order to sat-isfy our clients’ expectations,” declared Bernard Van Doren. “As is the case for all products of high quality sold under famous trademarks, Vandoren reeds

are being counterfeited; the fake Van-doren reeds can be very harmful in the trust relationship we have built with

our customers. It is important to real-ize that fake products are being sold in packaging that is now nearly identical to the original ones but the products inside the box are of very poor quality and does not meet any of our quality and selection standards. Clients think that they have bought real Vandoren

reeds when actually they have been sold second-rate products. It is es-sential that dealers go to legitimate

sources to purchase Vandoren prod-ucts. Anyone buying Vandoren prod-ucts from non-official sources could be buying and reselling fake products without realizing it.”

For more information on this case, visit www.vandoren.com

Vandoren Uncovers Counterfeit Reeds

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AUGUST 2009 MMR 17

PeopleTornavoz Music has named Jay Morrissey its new key accounts manager. Mor-rissey will lead the com-pany’s business develop-ment efforts, creating and strengthening relationships with important dealers around the country.

Morrissey began his MI career selling guitars at a small music retailer in New Jersey. From there he went on to hold management positions in Guitar Center’s fi rst New York/New Jersey metro area store, and at Mars Music’s Charlotte, NC location. He was then recruited by San Diego based Taylor Guitars, where he worked as a national accounts represen-tative, regional sales manager, and na-tional accounts manager servicing Gui-tar Center, Musician’s Friend, and Sam Ash. Most recently, Morrissey worked as CA Guitars’ VP of Sales and Marketing.

TC Group Americas has announced that Marc Ber-trand will succeed John Maier as CEO effective July 31, 2009. TC Group Ameri-cas Inc., formed in January 2009, distributes Tannoy, Lab.gruppen, TC Electron-ic, TC-Helicon, Dynaudio Acoustics, Lake, and Linn products in the US and Canada.

Anders Fauerskov, CEO of corporate parent TC Group, confi rms the appoint-ment. “The board of directors is very pleased to announce that Marc Bertrand has accepted the position of CEO for TC Group Americas and we are fully con-fi dent that under Marc’s leadership the company will continue its strong growth and performance. Marc brings nearly 20 years of industry experience to the posi-tion and has a proven track record of suc-cess in our organization.”

Morrissey

Bertrand

DRINK AND STICK HOLDERSThe Musician’s Choice for Swiggin’ N Giggin’

For a full list of our products and for details about becoming a SwirlyGig retailer, visit us online at www.swirlygig.com

612 721 5012or email [email protected]

ORIGINAL SWIRLYGIG FOR HALF-INCH TUBINGIN CHROME OR BLACK

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See us at NAMM Booth 911

People.indd 17 7/1/09 4:32:12 PM

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18 MMR AUGUST 2009

LPD Music Partners With Line 6

How did your arrangement with Line 6 come about?

Shortly after Winter NAMM, Line 6 had made the decision to work with a distribution partner for specifi c products, mostly everything with the exception of their guitars and amplifi ers, which remain dealer direct. They wanted to reach a broader range of dealers. They began interviewing distribution partners and felt as though we were the best fi t. Even though we are a full line distributor, I think Line 6 went with us because we specialize in the guitar end of things. We placed our fi rst order in May, and things are going extremely well so far. It has ac-tually exceeded our expectations.

In the big picture what does this partnership mean for LPD?

It’s just now getting out of the gate. In the long run I think it will help us to pro-

mote our proprietary products, as well as the other products we carry, bringing us to the forefront as far as distributors go. I think there is an im-

pression among some dealers that we are more of a regional operation because we don’t have multiple locations to ship from. We have our one location here in the De-troit area. However, we do sell nationwide, particularly our proprietary products, which are geared toward Latin markets. Those products are sold heavily in Cali-fornia, Texas, Florida, and New York. Again, maybe this will bring us more in the fore-front, and dealers will realize that we are not just a regional distributor. What’s great about Line 6 is, unless you are a direct dealer, we are going to be the only source. Our focus will be on

getting Line 6 to smaller, mom and pop dealers who are not already carrying Line 6.

How are you marketing the Line 6 products to

dealers?We have a full line

catalogue being released soon and will, of course,

have a major spread of Line 6 in that. Our Web site will feature the products, including the password protected pages on our site, which are strictly for dealers. We have just sent out press releases to let people know. We plan on putting a lot of effort behind this. As I said, it has been great so far. I think this is one of the easiest products I have ever had to sell.

Looking ahead to the following year, what kind of growth do you think you will see as a result of the new partnership?

It might be a bit diffi cult to nail it down to Line 6. We recently took on distribution for Sparrow Guitars as well, which is a

really cool product. Line 6 is a product that virtually every dealer can sell, with-out much effort. Our hope is to expand the scope of the product and get it into more stores. We are confi dent that our dealers will have great success in moving the product, and once they do, they will obviously have to come back for more. In the long run, we feel as though the Line 6 partnership will be very good for LPD.

Have you received any feedback from dealers yet or is it too early?

I think it is too early, but the reorders speak for themselves. We’ve been getting

LPD Music, in Madison Heights, Mich., has partnered with Line 6 as

a distributor of the Line 6 PODS, effects, digital wireless systems, and

accessories. Vice president Tom Vallis has been both surprised and pleased

with this new venture.

UpfrontQ&A

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So why stock anything else?What other cymbal brand gets this sort of following year after year? From New Beat HiHats to K Custom Hybrids, Zildjian is the proven gold standard of cymbals. No other cymbal line truly defines your store or excites your customers as much. You know that your Zildjian stock will quickly turn time and time again. And for 2009, we have put together an aggressive schedule of promotions that you will not want to miss. Now more than ever, Zildjian is the only serious choice.

THEY KNOW WHAT THEY WANT...

zildjian.com

©2009 Avedis Zildjian Com

pany

See us at NAMM Booth 600

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20 MMR AUGUST 2009

pretty regular reorders. Our fi rst order came in late May and we’ve already had to restock quite a few of the items several times already.

Have things gone smoothly with Line 6 in terms of support and communication?

They have been wonderful to work with. They came out for trainings several times to insure that our staff is well versed in the products, which is very important. The training really helped to spark sales. We speak everyday and have developed a friendship in a short amount of time.

Does LPD have their sights set on any other product lines in the near future?

If you were to tell me a year ago that Line 6 was interested in working with us as a distributor, I wouldn’t have believed you. Most companies have sold direct to dealers only. Maybe now we will start seeing more major manufacturers decid-ing to work with a distributor on certain product lines. With that in mind, I sup-pose the sky’s the limit.

UpfrontQ&A

See us at NAMM Booth 1436

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See us at NAMM Booth 1226

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NewsAUGUST 2009

ADVERTORIAL

Back to School, Back to Music Advocacy!It’s that magical time of year that parents across the country celebrate and children dread—back to school. But with current economic challenges and recent cuts in education budgets, there seems to be less to cheer about.

Music education is the seed that, once

planted, helps children to grow, learn and

discover their innate musical potential.

When kids learn music in school, it not

only helps foster their self-discipline and

self-expression, but may also improve

their academic performance.

Music education enables our own

industry to thrive as well. And, when

budget cuts threaten school music programs,

they also threaten our collective future. That’s why NAMM is

devoted to ensuring that every child receives a complete education

that includes music and the arts. As the association for the

international music products industry, NAMM remains active at

the forefront of music education advocacy, policy and promotion.

Our efforts include facilitating the Support Music Coalition, which

provides tools and information to keep music programs in public

schools; ghting for music education on Capitol Hill; highlighting

school districts around the United States that excel in music

education for the association’s Best Communities for Music

Education list; and sponsoring Music Education Days at each

of the NAMM shows, where regional music teachers can attend

education-focused NAMM U sessions and network with Member

companies. The NAMM Foundation also works to validate the

social and academic benets of music making through the funding

of groundbreaking scientic research.

Today’s music education students are tomorrow’s music makers.

As our nation’s children head back to school, we encourage you to

join in your community’s efforts to support music education. Visit

www.namm.org/publicaffairs and www.supportmusic.com

to learn more about how you can get involved, as well as how to

contact your elected ofcials so you can let your voice be heard.

By supporting a complete education that includes music and the

arts, we can help enrich the world and promote a brighter future

for us all. Mary Luehrsen

NAMM Director of Public Affairs

and Government Relations

Note from Joe MaryNAMM relentlessly represents the importance of access to music education in public schools, and champions the need for every child in America to receive a complete, well-rounded education that includes music and arts education. We do this work in communities, with our state legislatures, and on Capitol Hill. We will continue the crusade this year by making sure this important message is heard.

Keeping the Message in the MediaNAMM public relations efforts focus on placing stories in hundreds of local community newspapers timed to appear in the fall, back-to- school time frame. These stories concentrate on why it’s important for kids to study music in school, leading parents, educators and press to www.wannaplaymusic.com for the latest research, articles and information to support the proven benefits of playing music.

Facts like:

development of children’s (and teen’s) cognitive skills.

inspires creativity.

and help kids and teens connect socially with their peers.

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NAMM News is published by NAMM. To keep up-to-date on the latest breaking industry news,

back Digital e-newsletter at [email protected].

NAMM News August 2009

NAMM in the SchoolsIn 2009, NAMM will launch SchoolJam USA! This program provides hundreds of music-loving young adults the opportunity to perform, increasing their love for playing music and promoting the benefits of music for teens, as well as, school music programs, nationally. Best of all, it’s a win-win for schools, bands and music retailers alike, as bands vie to win gear for them—and their school music programs—from NAMM Member music stores. NAMM will promote SchoolJam USA in schools across the country and launch the program with a national media campaign, reaching out to the public through TV, radio, online and print coverage.

Grow Your Lesson ProgramWhile some schools are cutting their music programs, you have the opportunity to grow yours! Many kids—as well as their parents—are looking for a place to learn to play a musical instrument. Now is the time to advertise your programs—by running ads in your regional paper, distributing fliers at area schools, posting ads on community boards, tweeting your message on Twitter or posting a message on your FaceBook page. And be sure your lesson program

is included in NAMM’s new Wanna Play? Lesson Locator. Simply send your store’s information to us at [email protected]. Don’t have a music lesson program? Sit in on the NAMM U sessions during Summer NAMM to get tips and ideas on how to start one.

Be an Active Voice in Your Community

Supportmusic.com gives you the tools to take action and support the importance of a music-based curriculum. As a NAMM Member, you are an important link to music education in your community by creating the music makers of the future. Visit www.supportmusic.comto take advantage of the many valuable tools for music advocacy, provided by NAMM in partnership with MENC. To learn more, order your free materials and/or find out how you can get involved, call us at 800-767-6266, e-mail [email protected] visit www.namm.org.

MMR_23 23 7/1/09 4:05:32 PM

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REPORT: WHOLESALERS & D ISTR IBUTORS

24 MMR AUGUST 2009

StateWholesaler

of the

It may seem that everyday one gets out of bed in the morning, it’s a wild, wild world out there where economic paradigm shifts are as rapid as they are unnerving. Still, retailers, particularly (exclusively?) the independent ones, not only continue to rely on their big and small wholesalers and distributors, but also are anxious to partner with them more than ever. Better deals, better margins, bet-ter terms – along with a better understand-ing of exactly what is happening to those on the front lines of MI retailing are no longer a luxury but a necessity, requiring creativity and new approaches from suppliers.

None are simply waiting for better times, and some are working to make these times better … a sowing before the inevitably next reaping.

“On the negative side of things, we are simply not moving through our products

like we are used to,” states Dale Titus of Dana B. Goods bluntly. “On the posi-tive side of things, the current economic conditions have inspired us to streamline our procedures, adopt new marketing technologies, and improve our machine in every way. When consumer confi -dence returns to the U.S., we feel that Dana B. Goods, and our dealers, will really reap the benefi ts of the work we are doing now. For example, we are in brand-building mode for Aria and MTD [guitars and basses]. We love planting those seeds!”

Business trends include change of business habits: St. Louis Music’s presi-dent Stan Morgan notes that an uptick in the frequency of phone calls corresponds with smaller orders. “It’s hard to tell for sure, but retailers seem to be ordering

Proprietary brands, deals for retailers, and increasing margins are the battle cries

As Universal Percussion’s Tom Shelley puts it: “GM plants are

closing, so nobody is too big to fail. Nothing would surprise me

these days.”

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AUGUST 2009 MMR 25

Businessis tough for everyone, and dealers need to make more margins.That’s the solution to all of this – make more margin.”

“ less, more often.” He adds that more of the “best sellers” are moving even better than ever. A call for the demand of the staples is a common theme.

WD Music’s Larry Davis insists that there are great opportunities in a recession. While he only has anecdotal evidence, it seems that for those in the business of repairing and upgrading instruments are experiencing a boost in business. “All those who repair guitars can’t keep up with their work – and report to me they are seeing customers bring in guitars they haven’t seen in years!” he laughs.

This is a time for suppliers to fi nd bet-ter/more use of the Internet, particularly in the way they can serve their clients. New Web sites, better ways to communi-cate through e-mail, and even the explo-ration of social networking sites are all becoming tools used daily.

While each who participated in this in-depth report represents a company that is an unique entity in its own right, an overall battle cry for all on both sides of the counter emerged: If you’re not moving forward, you’re falling behind.

Assessing the Business Climate“Business for our independent retail-

ers has been a struggle this year com-pared to last year but fortunately, Musicorp’s business has held up well,”

says Dan Roberts, Musicorp’s vice presi-dent of sales. “There are several factors that have kept Musicorp’s business run-ning well: Excellent product selection of accessories and proprietary product lines, exceptional customer service in taking care of our dealers’ business, and

the marketing tools that we provide to help our dealers draw customers to

their stores, through special offers and other materials.”

Universal Percussion’s Shelley says they are actually boasting their

inventory. “I’ve really loaded up – I want to be the guy that has the stuff,” he says. Recently acquired deals with lines such as Evans Drumheads, and Tama have helped considerably. “If you want Tama parts but aren’t a Tama dealer, I can sell to most retailers in most states. And now I’m a full Zildjian dealer.”

Smaller suppliers dealing with smaller products – i.e., instrument parts – seem to be almost benefi ting from the current economic climate. WD Music’s Larry Davis has been in business long enough that this is the third recession he’s had to wiggle through. “We’ve always done well during them in part because we do everything guitar-related, and when you see sales of new guitars getting severely depressed, people look to get more out of their current guitar. We are seeing business up across the board.” WD has increased their inventory, ratcheted up their spread and depth, and is reaching out to more dealers every day.

Mark Ragin, CEO of St. Louis Music reports that they are showing a whop-ping increase on a variety of numerical fronts. Since his revered U.S. Band Com-pany purchased long-respected St. Louis Music from LOUD and brought it back to its original home in St. Louis, merg-ing the two in the shadow of the Gateway Arch, the new St. Louis Music (SLM) has picked up 1,203 new clients since Novem-ber 14th through May 31st. And the sales period from January 1st through May 31st

showed a 44 percent increase against the same fi ve-month period of 2008. Then again, the company’s recent moves of establishing new partnerships (such as Martin accessories) and acquiring other organizations (like Zonda Reeds), it’s not a big surprise that they are already increasing business. “We’re very pleased that dealers continue to move their busi-ness our way,” Ragin says.

“Right now our business is holding its own compared to last year, which was a very good year for M&M Mer-chandisers,” says COO Chuck Franklin. “We started the year off a little slow for a January, but business picked up over the next few months.” He adds that while he’d like to see the business grow fur-ther, so many retailers are fl at or showing only modest growth patterns, and those people “should feel pretty good given the present economic situation.”

Some are offering a more sober-ing assessment. Pete D’Addario of P & D Wholesale Music supplies reports that business in general is down. The

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26 MMR AUGUST 2009

All wholesalers and distributors interviewed for this special report demurred on offering advice to retailers per se – as one said, he doesn’t pretend to know exactly what a retailer is going through these days. However, the participating wholesalers could make observations regarding dealers who are doing more than just surviving.

“I’m a humble parts merchant, and don’t pretend to know what it takes to work be-hind [an MI] coun-ter. I do know that it’s a tough econo-my and all I can say

is just be smart and careful. There is a lot of quicksand. I know dealers who are having an awful time.”

Larry Davis, WD Music

“A lot of dealers are realizing that to have any kind of success, you have to have a strong teaching pro-gram. If you don’t do that, then you have nothing.”

Pete D’Addario, P & D Music Wholesale

“We have no-ticed that the deal-ers who are consis-tently stocking our products and are putting together nice displays are having good sell through. It is the

same as the months after 9/11. The dealers who could afford to keep their hooks and shelves full were able to recover faster and benefi t the most. With that said, we are very sensitive to the diffi culties that our dealers are facing and are constantly reaching out to them to see how we can help.”

Dale Titus, Dana B. Goods

“I talk to dealers on a daily basis, and those that are having especially challenging plans are the ones with no solid game plan. They didn’t run a special sale this

month. They didn’t run a hot two-for-one promotion. Those able to be ag-gressive are doing better. The band and orchestra guy who, say, decides to add violins and strings is going to do better. This is the time to try new things and experiment. The retailer who is waiting for the customer to come in has a challenge.”

Mark Ragin, St. Louis Music

“Dealers [doing well] are running promotions and offering lessons and educational programs to draw more traffi c into their stores. They are also hosting

events and keeping up with custom-ers via mailing lists and email. They are maintaining a good presence online with e-commerce sites and social networking sites.”

Dan Roberts, Musicorp

“To Drum Shop Owners: Don’t run out of 5As [drum sticks]! [Laughs] Keep all your main-stream items well stocked. Focus on

the meat and potatoes. Don’t skimp or cut back on those, and have ex-tra. And carry the low end products. Middle- to high-end products are not moving now. It’s a test for survival on who can manage their money best.”

Tom Shelley, Universal Percussion

“We are fi nding the dealers who are doing the best are refusing to listen to economic gloom and doom and keep a positive attitude with their employees and customers and evaluating products and lines they carry, focusing attention on prod-ucts that offer better margins not necessarily found in big box stores. Those marketing differently, spend-ing less on Yellow pages and direct mail and more on social network sites, are better off.”

Vanetta Wilson, Chesbro Music

“The more pro-gressive shops are operating business as usual but watch-ing their expenses more closely and running more in-store specials. They are placing more or-

ders but in smaller amounts and only bringing in what is or has been sold in-stead of looking to keep extra invento-ry in stock. My advice to dealers would be quite simple: Watch your expenses, carry more accessories, and run in-store specials on a regular basis.”

Chuck Franklin, M&M Merchandisers

“The band and orchestra guy who, say, decides to add violins and strings is going to do better. This is the time to try new things and experiment. The retailer who is

waiting for the customer to come in has a challenge.”Mark Ragin, St. Louis Music

Many Retailers Are Doing More Than Just SurvivingWhat’s Working

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AUGUST 2009 MMR 27

percussion distributor says that they were down even before this most re-cent downturn. D’Addario [no relation to D’Addario String company] points out that the percussion industry as a whole as been a little too “successful” for its own good. A combination of more, lower-end products that are in fact of higher quality are cutting into the more profitable high-end. “Those $6,000 drum sets are just not moving.” Then there is the too-low end. Drums are available at certain mainstream big box stores, and he laments the poor quality of some of those instruments. “Poorly made drums are like a tennis racket – if it looks beautiful but doesn’t work well, you’re not going to use it.” Finally, there’s the cost of his entry-level products, which are creeping up. What he used to pay $199 for he’s now paying closer to $250. Combine that with schools cutting music programs, and the assessment is grim.

“It’s all taken a big bite out of the busi-ness.”

The sunny side is the percussion ac-cessory segment, which he says is going strong. “I still sell a boatload of Vic Firth

sticks. Sticks and drum heads because drummers break those.”

Dana B. Goods is also reporting a soft-er year. “I think we’re experiencing the same challenges as everyone,” says Titus, marketing communications manager.

Tom Vallis, vice president of LPD says that while our overall domestic business is about the same as last year, their proprietary lines have increased substantially both domestically and in-ternationally.

“Our business has been affected by the economy mainly on the high end instru-ment side,” says Chesbro Music’s Vanetta Wilson. “Last year we had trouble getting low to middle priced instruments from the factory due to capacity and this year there is no problem.”

Trends, Deals, and Proprietary Lines“It is no surprise that our accessory

items like our pedal lines and our value-priced Aria guitars and MTD Kingston basses are selling well,” says Titus. “But many of our boutique, high-end products are not selling through very quickly.”

Shelley says his Remo hand percus-sion products are doing particularly

well. Otherwise, it’s the low end that is carrying the day. Inexpensive drum-sticks, particularly Universal’s own Cannon brand, are strong. “Cannon percussion products, entry level player [products], drum pads, bell kits acces-sories are doing well. Also things like cymbal felts and wing nuts – people are buying those more than ever. They want to keep their current set working well rather than buy new.”

The most importantfactor in offering a proprietaryline is its sell through and pro tability for a dealer.”

See us at NAMM Booth 1122

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“Right now it seems as though con-sumers are spending their time at home,” Franklin of M&M says. “We are seeing that accessories across the board are do-ing very well. I guess the guy or gal who wants a new guitar is satisfi ed right now with putting some fresh strings or new pickups on their old guitar instead of spending the money for a new instru-ment. We saw this trend going into the latter part of 2008, and we increased our offerings in this category going into 2009 and it has worked out well for us. In our spring catalog we added over 600 items

and most of them fell into the accessory category.”

One “trend” seems to never dissipate – it’s just that during these times, it be-comes even more important.

“Retailers are looking for margin, and looking for the better deals,” Ra-gin of SLM states. Recently they put to-gether a 16-page f lyer of close out items and emailed it out in PDF form just to see if there was any interest in that at all. They never got to print it because retailers immediately jumped on all the bargains. Now they are doing another

one filled with nothing but close out items.

“And we’re having a record year for reeds,” he adds. “We’re already at the numbers we were at for the entire last year, and that was a record year, too.” Building on their wide selection, they recently added Tom Alexander Superial reeds, and the previously mentioned acquisition of Zonda Reeds, which are made in South America.

LPD has been ambitious with their proprietary lines, and Vallis says that’s where the increase has been for them. “Paracho Elite, our Latin themed instru-ment line, is now being carried by sev-eral of the major U.S. retailers and we have expanded in offering this product to dealers in both Europe and Japan,” he says. “Many dealers are fi nally realizing the importance in offering products for the increasingly growing Latin popula-tion.” He adds that they have taken on distribution of Canadian guitar maker Sparrow this year. “They offer guitars with custom paint fi nishes reminiscent of the days of tattoos, hot rods, and pin-ball machines, which has been popular. We are basically helping build this brand from the ground up in the U.S. market.” They are also experiencing a record year for our Italia Guitars, a line that features guitars with the same retro fl air of the Italian made guitars from the 1960s.

“And finally, we have also just an-nounced that we worked out a deal to distribute Line 6 PODs, effects, wire-less products, and accessories. We ex-pect this to contribute tremendously to our overall growth this year. We are continually looking for new product and new lines to keep up with the most current and hottest trends, as well as offering dealers mainstay items that will keep them profitable. A lot of ef-fort goes into selecting and building our proprietary lines, because it is so important and contributes to much of our success at LPD. While we are a full line distributor, our proprietary lines have certainly been the most affective in developing relationships with retail-ers. For example, something as simple as our City Limits Strap Line has been a huge success for us. A lot of thought went into branding and strap selection, by offering dealers unique straps, with good quality materials, while making sure that we could offer all this at ex-cellent price points.

28 MMR AUGUST 2009See us at NAMM Booth 1300

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“The most important factor in offer-ing a proprietary line is its sell through and profi tability for a dealer. For this reason, when we develop a proprietary line, we spend a great deal of time and re-search analyzing the marketability, and working with the factories on quality so that we are able to confi dentially guaran-tee to our dealers that this product will be a success. If you can encourage dealers to try your product and they can experi-ence its success for themselves, they will begin to look to you for other products as well.”

For WD Music, the current trend is to fi x guitars, so retailers who have guitars parts behind the counter – or worse, in

a box in the back room – don’t do as well as those who display openly on the fl oor. “A lot of dealers don’t like to mess with guitar parts for a number of reasons, but if they are willing to make the effort, it’s a profi table business. The parts that go into a guitar are wear items. The knobs, the pick guards – they probably get more abused than car parts. Especially the way rockers play! A few new parts bring the guitar back to life.”

Universal Percussion is like many whole-salers, and is reacting to the current times by running more specials. They are also getting manufacturers to cooperate with co-ops. “For example, we had a May Day sale on May 1st that allowed all domestic suppliers

10 percent off on one order – order on May 1, and you get an extra 10 percent,” explains Shelley. “There were no strings attached and we really did a mountain of business. We’ll do that again in July for Summer NAMM. The manufactures have really stepped up and helped out. Some that weren’t willing to do that the fi rst time have come back and asked to participate again.

“Business is tough for everyone, and dealers need to make more margins. That’s the solution to all of this – make more margin.”

Wilson of Chesbro reports accessories are holding their own in this economy and niche products such as ukuleles are up. And their proprietary product lines

MMR: What niche in the business does Harris fi ll?

Marc Harris: We consider our-selves more of a manufacturer/dis-tributor as we sell primarily our own branded prod-ucts. We sell our products to both retailers and oth-er distributors, in-cluding exporting to distributors in other countries.

MMR: How is business for Harris?

MH: Strangely, it’s up from last year, but we’ve had fewer transac-tions. The phone is ringing less, but we’re processing larger orders. We’ve had success with larger cus-tomers ordering more.

MMR: What reaction to the market has Harris had?

MH: We’re putting forth a strong marketing effort. We’re participat-ing in additional trade shows, and reaching out to fi nd new customers. We went to the Consumer Electron-ic Show (CES) for instance, we went

to Music Messe and came back with business. We’re not just sitting back and waiting for people to fi nd us.

MMR: What changes have you made in recently?

MH: We’ve di-versifi ed into gift items. Sev-eral years ago we stumbled on a couple of gifts, novelty items re-ally – things like

a guitar mouse pad. We distributed those really just as a favor, and they started selling really well. Next we found a guitar rug, and we just dis-played one at a NAMM show in our booth, and during the show there were so many dealers who wanted it we started offering those. The two products opened our eyes to the potential of gift products, and that’s an area we’ve expanded in.

MMR: That does seem like a high-margin area that not all dealers participate in.

MH: It’s not for everyone, but we’ve been singing the praises of the prof-

its available to those who diversify into gifts. Like now we also have a line of guitar pick necklaces that tested well and are selling through. I would challenge any dealer not al-ready doing it to try it.

MMR: What are some of the trends, successes at Harris?

MH:US Blues [products] have been successful. We’re trying to do more unique things like our round guitar amp, which has been a good success. We also have a line of harmonicas.

We had a line of guitars, and they sold through, but we wanted to remain true to what our original intention was.

MMR: How are you using the Inter-net? Your dealers can’t order online from it …

MH: We don’t do online ordering, but qualifi ed music dealers can get a password and get access to our whole-sale pricing. But to place the order, we want them to call. Otherwise, they can email it in or go through an inde-pendent rep. We’d like to have online ordering one day though again, we believe in picking up the phone. The world has lost the personal touch.

Seven Minutes with Harris Musical ProductsHarris Musical Products is a manufacturer and distributor of musical instruments and accessories, and for over 80 years through three generations, the Harris’s have been a proud part of the music products industry. Some of the products they handle include US Blues, Buckaroo Cymbals, Picks by the Pound, and assorted strings and gifts. They also are partners with Wheatware, which makes products, including musical ones, with biodegradable wheat.

“It’s not for everyone, but we’ve been singing

the praises of the pro ts available to those who

diversify into gifts.”

AUGUST 2009 MMR 29

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30 MMR AUGUST 2009

have experienced increases which include the Anthem and Tanara brands. “These electric, bass, and acoustic lines are pro-duced solely for the independent dealers with competitive margins and features. Teaching impulse gifts and items under $5.00 price points are remaining strong in the music gift market, while gifts over $15.00 have softened.” She adds that they have created special programs in each category of the business, and also have given specials to dealers on select prod-ucts with special pricing and terms.

“We are always looking for new prod-ucts to enhance our offerings to the MI and you never know what that will be,” adds Franklin. “Just like this last cata-log we produced where we partnered with Hohner, VOX, Grover… and we in-creased the Hal Leonard offerings so we will continue in that same fashion as we move forward. One specifi c new product we will be offering is our Bass Guitar For Dummies Pack. We have once again part-nered with Wiley Publications and this will be the third product in this line.

“As for pricing it seems the past year or so it is a moving target but I think we will see some stability on that issue as we move through the year.”

The Increasing Importance of the Internet

Across the board, wholesalers and distributors who offer retailers the ability to order online say use of this feature is increasingly popular, though all seem interested in augmenting the personal touch they provide with real human support, as opposed to replac-ing it. SLM has ballooned in personnel and now has eight inside sales people in the office plus two more that work from home. Newly installed president Stan Morgan hired another 10 to work as outside sales rep.

Yet while the personal touch is im-portant, they have established a web site that allows retailers to order on line. “Every SLM dealer receives a per-sonal account code and password, and they can get online 24/7 and see their inventory levels, adjust them, see their cost, and fill up their shopping cart,” Ragin says. The order goes out the next business day (sometimes sooner) and shoots back an email to the dealer with the UPS shipping code so they can track it. But he adds that this is mostly for those who send five to 25 orders a day. “For the dealer that wants one or-der, we still prefer they call and speak with one of our sales people, because then if say a certain mouthpiece is out, sometimes we can get them a better one at the same price, or make other sug-gestions.”

Davis of WD Music proudly tells that his was one of the earliest in the business to do a business-to-business Web site for their retailers. “We set one up in 1998, and it’s funny, at fi rst there wasn’t much action … and now this past January we signed up one thousand dealers alone!” Davis is eager to do business with anyone big or small. Sometimes a dealer will say he or she is working out of his or her base-ment and ask if they can become part of the WD network; Davis tells them that’s how his business started.

“Online ordering has grown since we introduced it and we are constantly reviewing to see how we can update the site to enable more dealer usage,” Wilson says. “Right now a majority of our cus-tomers prefer to speak with an account

MMR_30 30 7/1/09 3:48:21 PM

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AUGUST 2009 MMR 31

“executive. The web site is used during non-business times to check inventory availability. Also, authorized dealers use the web to place orders for consumer di-rect shipments.”

“The technology of the Internet and potential of email has given us the abil-ity to communicate with LPD’s customer base in real time,” says Vallis. “We are able to relay new product information, order status, specials, pricing information, and communicate this immediately to our dealer base, which has increased overall effi ciency and help us increase our sales.” Their Web site is maintained internally by a full time Webmaster/graphic artist.

Musicorp too has reached out to dealers online: “Growth in online par-ticipation in the last year has been huge!” says Roberts. “The convenience of stock-checking on a 24/7 basis, as well as entering orders on the dealers’ own timetables, has been extremely well received.”

P & D has just activated their Web site so authorized dealers can place orders that way, and increasingly, their deal-ers are taking advantage of it, reports D’Addario.

M&M Merchandisers recently did a major overhaul to their site, and the new look and feel has received good marks from its retailers, reports Franklin. “The dealers are really starting to use the site a lot. We see increased traffi c almost daily. I think the biggest advantage for the deal-er is the convenience. They can go to the site whenever they feel they have the free time to do so and they can do everything from check stock to track shipments all with the click of a button.”

While none sell direct, the aware-ness of how consumers use the Internet is fully realized. Roberts points out that the consumer has been using technol-ogy to research products before going to dealers’ stores to make purchases, there-fore there’s a very real need “to make sure that Musicorp support our dealers with as much information as they can about the products they sell.”

And the power of social networking sites has not escaped them either. “Musi-corp is also active in supporting its pro-prietary brands with email newsletters to consumers, individual Web sites (such as MBT Lighting, Barcus-Berry and Stage-line), plus social networking sites for our

brands on Twitter, MySpace, FaceBook, and YouTube.”

Titus reports that Dana B. Goods has invested a lot of time and resources into their Internet activity. “Besides partici-pating in many of the social networking sites, we have also started working with Shopatron for Aria. This will allow con-

Besidesparticipatingin many of the social networking sites, we have also started working with Shopatron.

MMR_31 31 7/1/09 3:48:27 PM

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sumers to buy Aria products directly from the www.ariausa.com site, with the nearest participating Aria dealer getting the sale. We feel good about this because it gives us a chance to help the dealers sell Aria guitars and basses without having to do anything more than fulfi ll the order.”

Credit CrunchIt appears, at least as far as MI whole-

saling is concerned, the credit issues affecting other industries aren’t as pro-nounced in this industry.

Shelley reports that they haven’t had problems from Universal’s bank, even though he does business with one of the ones that almost went bankrupt and re-ceived bailout money. Credit restrictions are tighter in general for the bank’s clients, though his company has not experienced problems. As far as credit to his customers go, “I would say our credit department is a little more careful watching customers – we don’t know if everyone is going to make it through this economy. I hope they do.”

“Musicorp still makes every effort to provide the terms that its dealers request,” says Roberts. “If open terms are requested, Musicorp asks for credit references and if those references are positive, a line of credit is established, subject to monthly review.” But like other companies, they have seen more dealers using credit cards for pay-ments in the last couple of years. “Some dealers that are experiencing weaker cash fl ows are more in need of open terms to help them get product in their stores and have time to sell through it, then pay the invoice. The current conditions in the marketplace require Musicorp to be more vigilant in order to maximize sales oppor-tunities while minimizing the risk.”

Roberts adds that they’ve seen some dealers have their lines of credit reduced by banks or by their credit card companies during the period of the credit crunch “but fortunately, Musicorp’s dealers have been able to secure fi nancing options for the most part. Due to current economic con-ditions, the recent trend shows more credit card and COD dealers are requesting open terms. Changes imposed by Credit Card companies are reducing and constraining available credit lines for some dealers.”

“We work on a very relaxed, hand-shake type [credit] system, and St. Louis Music will continue to do that until there’s an issue,” Ragin says. “We’ve had to get strict with a few retailers who fell a little behind, but by and large business hasn’t been affected.”

MMR_32 32 7/1/09 3:48:34 PM

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accessories = pro ts

See us at NAMM Booth 1401

MMR_33 33 7/1/09 4:05:54 PM

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Full Ads_aug.indd 34 7/7/09 7:52:54 AM

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ALABAMA Howard Core Company, L.L.C. 99 Symphony WayP.O. Box 5680 Anniston, AL 36205 (256) 238-9966(800) 633-2302 (orders only)Fax (256) 238-VIOL (8465)E-mail: [email protected] site: www.howardcore.comAlex Weidner, managing partnerTom Core, sls. mgr.

Categories: S&F, ACC, luthier supplies, books, tools, cases, strings & bows.

Principal Brands: Instruments - Jo-hannes Köhr (Exclusive); August F. Köhr (Exclusive); Gewa (USA Exclu-sive); Jaeger Cases (USA Exclusive); Franz Sandner; K500 series; S.I.R.

Cellos (USA Exclusive); HC Master Series; Semmlinger Cellos; Christopher Basses; Wilfer BassesBows - Glass-er Bows; Marco Raposo Bows (USA Exclusive) Alfred, Hartmut, & Gerald Knoll; Horst Schicker; Lothar Seifert; Strings - Crown (USA Exclusive), Pi-rastro, Larsen, Thomastik, Super-Sen-sitive, Jargar, D’Addario, Goldbrokat, Westminster, Strad, Prim, Hill, & Corelli; Hannabach Classical Guitar Strings (USA Exclusive) Cases - Core Cases (Exclusive), Gewa (USA Exclusive), Negri (USA Exclusive), Concord; Bobelock, Winter. Accessories - Teller, Aubert Mirecourt Bridges, Despiau Bridges, RDM Prod-ucts, Ulsa end pins, Wittner metro-nomes & string adjusters, D’Addario Accessories, Intellitouch tuners , Viva

La Musica; Everest , Kun, Kohr Fittings, Old Wood Finishing Products (USA Exclusive), Royal Oak Rosins & String Cleaner (USA Exclusive), Exclusive U.S.A distributor for Herdim tools.Categories: PS/R: Pro Sound/Recording; Stringed & Fretted: ETH, Ethnic: ACC, Accessories: BI Band Instruments: PRC: Percussion: PM Print Music: P/KB: Piano/Keyboard

ARIZONADBL Distributing LLC 16648 N 94th StreetScottsdale, AZ 85260(480) 596-8636(800) 733-6766Fax: 800.388.9636E-mail: [email protected] site: www.dbldistributing.com Bruce Kuperman, SVP of Sales

Categories: Pro Sound and Recording; Stringed and Fretted; Piano and Key-board; Percussion; Accessories

Principal Brands: Pro Sound and Re-

Wholesaler Guide

18th Annual

PS/R: Pro Sound/

Recording

S&F: Stringed & Fretted

ETH: Ethnic

ACC: Accessories

BI: Band Instruments

PRC: Percussion

PM: Print Music

P/KB: Piano/Keyboard

MMR_35 35 7/1/09 3:49:38 PM

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36 MMR AUGUST 2009

cording; Denon Professional; Marantz Professional; Tascam; Numark; Pioneer DJ; Gemini; Gem Sound; audio-tech-nica PRO; Apple; Cerwin-Vega!; Ion; Ortofon; Fender Audio; Hosa; Nady; Technics; Pyle; CAD; AKG; Sennheiser; Azden; Sony; Stanton; Phonic; Emi-nence; Amplivox; The Singing MachineStringed & Fretted: Yamaha Guitars; Nady Guitars; GHS Strings; ShubbPiano & Keyboard: Casio; Yamaha; The Singing MachinePercussion: Yamaha; StaggAccessories: Hosa; audio-technica PRO; Sennheiser; Buttkicker; Ultimate Sup-port; Stagg; Littlite; Corriciadan Slides

ARKANSASOSP Worldwide 920 South DFort Smith, AR 72901(800) 281-6607Web site: ospworldwide.comChris Ward, Buyers Group Member Relations

Categories: PS/R, S&F, ACC, PRC, P/KB

CALIFORNIAAmerican Music and Sound 5304 Derry Ave., Suite CAgoura Hills, CA 91301(818) 597-7711(866) 474-7711Fax: (818) 597-0411E-mail [email protected] site www.americanmusicandsound.comLynn Martin, pres.

Categories: PS/R, S&F, ACC, P/KB, PRC

Principal Brands: Allen & Heath, Focus-rite, Hagstrom Guitars, Jay Turser Gui-tars and Basses, KV2 Audio, NetCIRA, Novation, Quik Lok, Stardraw, Studio-logic, Vestax, UDG (Ultimate DJ Gear), Walden Guitars, Turbosound, Mano Percussion, Profi le, Wharfedale Pro.

Dana B. Goods 4054 Transport St., Unit AVentura, CA 93003(805) 644-6621(800) 741-0109Fax (805) 644-6332E-mail: [email protected] site: www.danabgoods.comDana Teague, Michael Brown, Dale Ti-tus, Craig Costigan, James Garza, Marc Boomer, Jimmy Christen

Wholesaler Guide

Digital Pianos & Keyboards“From Italy...the Land of Music, History & Design”

Now available in the USA! Portable Digital Pianos & Ensemble

Traditional Styled Digital Pianos, Grands & EnsembleDigital Church Keyboard

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Eight Models to Choose From

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MMR_36 36 7/1/09 3:49:43 PM

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AUGUST 2009 MMR 37

Wholesaler Guide Categories: PS/R, S&F, ACC

Principal Brands: Aria, MTD Kingston, ADK Mics, T-Rex Engineering, Red Witch Analog Pedals, Lehle Switchers, Humfrees.RockCable, Humfrees.

Dealer Direct1852 Langley AveIrvine, CA 92614Orders: (800) 211-3319Supplier/Vendor: (949) 863-0019Toll-Free Fax: (866) 643-7406Supplier/Vendor Fax: (949) 752-0056Web: www.OrderDealerDirect.comTony Blair, pres./CEOAlex Folken, import/export mgr.Chuck G. Lightner controller

Categories: S & F, ETH, PS/R, ACC, BI, PRC

Principal Brands: Kay guitars, banjos, mandolins, resonator guitars, ukuleles, violins, electric guitars, electric bass gui-tars, amplifi ers, harmonicas, pitch pipes, and accessories; Santa Rosa guitars, cuatros, banjos, mandolins, ukuleles, violins, electric guitars, and accessories. Performance Plus guitars, amps, guitar, banjo, ukulele, violin, viola, cello, cuatro and chromatic pitch pipes, wood and metal classic guitar foot stools, woven and hootenanny guitar and banjo straps, pegwinders, capos, picks, guitar parts, pickups, guitar cables, patch cables, speaker cables, adapter cables, trans-formers, mic mixers, recorders, violin bows, rosin and cases, nylon bags, mic cables, microphones, microphone ac-cessories, mic stands, speaker stands, music stands, orchestra stands, amp stands, display stands, keyboard stands, keyboard benches, guitar hangers, guitar stands, karaoke stands, drums, bongos, congas, bell kits, percussion kits, snare kits, tambourines, cymbals, thrones, drum sticks, timbale sticks, small per-cussion products, drum keys and acces-sories; Cable Corp guitar cables, patch cables, linking plugs, speaker cables, midi cables, microphone cables, adapter cables,)

Distributed Brands: 1st Note, Acme, Al Cass, Anton Breton, Attack Drumheads, Audio-Technica, Augustine, Austin City, Bel-monte, Black Diamond, Blitz, Cable Corp, CB, Cherub, Chicago Blues, Clayton, D’Addario, D’Andrea, Danelectro, Dean Markley, Dunlop, E-Note, E-Bow, Fender, Fort Bryan, French American Reeds, G7th, Gibraltar, Gill, Golden Gate, Gretsch,

Grover, Guild, Hamilton, Herco, Hercules, Hohner, Ingles, Intelli, Intellitouch, John Pearse, Kay, Korg, Kyser, La Bella, La Voz, Latin Percussion, Lee Oskar, LM Straps, Marshall, Matrix, Mel Bay, Mighty Bright, Mighty Mite, MXR, National, Onboard Research, Paige, Performance Plus, Perri’s Straps, ProMark, QwikTime, QwikTune, Remo, Rico, Rotosound, Santa Rosa, Savarez, Schaller, Seiko, Shubb, Signal Flex, String Swing, Super-Sensitive, TKL, Toca, Tone, Trophy, Ultra, Vandoren, Vic Firth, Vox, V-Tech, Wittner, Yamaha, etc.

Digital Edge Distribution 2660 3rd St. #201 San Francisco, CA. 94107 (415) 285-9860 Dealer Order Line: (800) 811-1991Fax: (415) 285-9862 E-mail: [email protected] Web site: www.Digitaledge.CC

Categories: Music software and digital audio-related products.

Principal Brands: Ars Nova, BBE Sound, CakeWalk, Emedia, Cool SFX, Har-monic Vision, Image Line, MakeMusic,

just kinda different.

Hear the Changes

LEW SOLOFF

Sonaré TR-800

ANNE DRUMMOND

Powell 14K

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w w w . s o n a r e w i n d s . c o m

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Wholesaler GuideMiBAC, M Audio/Midiman, Musitek, PG Music, Sonic Network, Sony, Sound Quest, Tascam, U&I Software, Waves

European Crafts, Inc. 3637 Cahuenga Blvd.Hollywood, CA 90068(323) 851-4070(800) 851-0750Fax: (323) 851-0148E-mail: [email protected] site: www.europeancrafts.net Mirek Strizka, pres.

Categories: S&F, ETH, ACC, BI, PRC

Principal Brands:Savarez, SKB, Remo, Rico, Speedfi re, Hohner, Martin, Shure, Pro-Mark, Regal Tip, Vater, D’Addario, Dunlop, Selmer, Bach, Electra, Estrella, Ace, Wittner, Augustine, Aranjuez, DeVillier, Schaller, Amati, Strunal, La Bella, Super-Sensitive, Dominant, Yamaha, La Voz, Jones, Otto Link, Rovner, Lee Oskar, Hamilton, Pignose, Gorilla, Grover, Trophy, Tric, Blitz, Ping, Shubb, Kyser, Universal Percussion, Danmar, Atlas, Neotech, Berg Larsen, Bobby Dukoff, Meyer, Clayton, Kun, Dean Markley, D’Angelico, Fort Bryan,

Glasser, Harmon, Herco, Micro, K & M, Kratt, Leo Quan, Pro Co, Rhythm Tech, Resonans, Rotosound, Claude Lakey, American Plating, John Pearse, Dunlop, Pyle Amplifi ers, Lone Star Guitars, Bari Reeds, Miri Reeds, Zildjian.

KMC Music, Inc.3690 Jurupa StreetOntario, CA 91761(909) 969-9200Principal Brands:(Please see Connecticut listing.)

Major Music Supply 918A Clement St., Suite 103San Francisco, CA 94118(888)-996-2567 (orders only)(415)-221-6666Fax: (415) 221-9666E-mail: [email protected] site: www.majormusicsupply.comWeb site: www.revivalacoustics.comMike Mulqueen, sls. mgr.

Categories: S&F,ETH,PRC, ACC

Principal Brands: Instruments: Revival Acoustic Guitars, Revival Mandolins, Revival Resonators, Vivace Stringed

Instruments, Makai Uke Co., Adagio Violins, Verano Classical Guitars, Armor Cases, MMS World Instruments, WB Percussion.

The Music Link Corp. 380 Valley Dr.Brisbane, CA 94005(415) 570-0970(888) 552-5465Fax: (415) 570-0651Web site: www.themusiclink.netE-mail: [email protected]

Categories: PS/R, S&F, ETH, ACC, BI, PRC, P/KB

Principal Brands: Johnson acoustic & electric guitars, amplifiers, resonators, mandolins, ukuleles; Recording King banjos, acoustic guitars & art guitars; The Loar archtop acoustic guitars & mandolins; Paris Swing Co. man-dolins; Dell’Arte gypsy jazz acoustic guitars; AXL guitars & amplifiers; Palatino violin-family instruments & accessories; Palatino band instru-ments; Palatino pianos; Lucida clas-sical & traditional mariachi guitars; Antonio Hermosa classical guitars;

Learn how you can make more revenue stocking Mel Bay products:www.melbay.com/shopatron or call 1-800-863-5229

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See us at NAMM Booth 1236

See us at NAMM Booth 518

MMR_39 39 7/1/09 4:06:12 PM

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For the finest handmade acoustic pickupsBy Canada’s leading pickup manufacturer

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MMR_40 40 7/1/09 4:06:29 PM

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AUGUST 2009 MMR 41

Wholesaler Guide Koloa professional ukuleles; Guard-ian bags & cases; Baltimore guitars; Antonius violin-family instruments; CODA drums & percussion; Savannah folk instruments; AXL guitar accesso-ries & cables.

Saga Musical Instruments P.O. Box 2841137 Utah Ave.South San Francisco, CA 94080(650) 588-5558(800) BUY-SAGA (289-7242)Fax: (650) 871-7490Web site: www.sagamusic.comE-mail: [email protected] Keldsen, pres.

Categories: S&F, ACC, ETH, folk insts., parts.

Principal Brands: Cremona and Anton Breton Bowed Instruments; H. Siegler and J. La Salle bows; Blueridge, Durango, and Trinity College Guitars; Gitane and Cigano Gypsy Jazz Guitars; Regal Wood and Metal Body Resonator Guitars; J. Navarro and Valencia Classical Guitars; Gold Star, Rover, and Saga Banjos; Kentucky and Rover Mandolins; Trinity

College Celtic Mandolins, Mandolas, Oc-tave Mandolins and Bouzoukis; Maha-lo and Hamano Ukuleles; Saga Electric Guitar Kits; Saga Acoustic Mandolin and Banjo Kits; Superior and Golden Gate Bags and Cases; Travelite Cases; Golden Gate Fretted Instrument Parts and Accessories; Anton Breton Bowed In-strument Parts and Accessories.

Trax Distributors 16851 Victory Blvd. #11Lake Balboa, CA 91406(818) 902-0619(800) 334-TRAXFax: (818) 902-2126E-mail: [email protected] site: www.traxdist.comErnie Taylor, pres.

Categories: PS/R, Karaoke Systems, hardware, Microphones, CDG, DVD, VCD software & CD accessories

Principal Brands: Pocket Songs, Multimu-sic Karaoke, Latin Stars, Legends, Panora-ma Hits Monthly,RSQ, Vocopro, ARK, Pro-2, Audio 2000,V2Go, Chartbuster, Singing Machine, Just Tracks, RJ Tech, Thayer’s, Stage Stars, Todos A Cantar.

Tornavoz Music 1455 19th St.Santa Monica, CA 90404E-mail: [email protected] site: www.tornavozmusic.com(310) 586-1180Fax: (310) 586-1181

Categories: Jose Ramirez, Cordoba, Paco de Lucia, Aparicio, Contreras, Lori-ente, Matsuoka, Sakurai-Kohno, Iberia, Humicase

Principal Brands: S & F

Vitali Import Company, Inc. 13020 Whittier Blvd.Whittier, CA 90602-3045(562) 698-6508(800) 325-8154Fax: (562) 698-2429E-mail: [email protected] Site: www.vitaliimport.comLauretta Craven, pres.

Categories: S&F, ETH, ACC, PM

Principal Brands: Aubert Bridges, Corelli, Jargar, D’Addario, Kun Shoulder Rests, La Bella, Millant rosin, Pirastro, Prim, Savarez, Super-Sensitive, Thomastik.

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COLORADO DJ Miller Music/PROsing Karaoke 6365-53rd St. North, Suite BPinellas Park, FL 33781(800) 776-7464Fax: (888) 388-9740E-mail: [email protected] site: www.prosing.comDale Miller, pres.Judi Miller, v.p.

Categories: PS/R, products for singers, kara-oke, CDGs, DVDs, equipment, accessories.

Principal Brands: Sound Choice, MMO/Pocket Songs, VocoPro, RSQ, Chart-buster, Forever Hits, IXT Systems, Emer-son, Audio 2000 Disney, V2GO.

CONNECTICUTFBT - U.S.A.P.O. Box 8144Berlin, CT 06037(800) 333-9383Fax: (860) 829-1026E-mail: [email protected] site: www.fbtusa.netTom Concorde, v.p.Carol Concorde, cust. svc. mgr.Dennis Marturano, tech. spt. mgr.

Categories: PS/R, PRC, Guitar Amps

Principal Brands: FBT Professional Audio, QUBE Audio, Kempton Audio, Cicog-nani Guitar & Bass Guitar Amps, Equipment: FBT Maxx, Hi Maxx, Verve, Jolly, PSR powered and passive speakers, Formula series mixers, Symbol amps, Amico portable sound systems, FBT Modus powered and passive line arrays, Qube Audio powered & passive line arrays and speakers, Qube amplifi cation, Kempton GT, PW Speakers, Kemp-ton KA series amps, Kempton mixers, Cicognani series guitar and bass amps, Brutus series guitar amps, Imperium se-ries guitar amps, Indy series bass guitar amps, Dragon effects pedals.

KMC Music, Inc.55 Griffi n Rd. SouthBloomfi eld, CT 06002(860) 509-8888(877) KAMANMUSICFax: (860) 509-8891(Sales) (877) KAMANFAXE-mail: [email protected], [email protected] sites: www.kamanmusic.com (por-tal to Kaman brands),

Wholesaler Guide

Find it in the Hot News section of MMR’s Web site,

Breaking News

www.MMRmagazine.com

See us at NAMM Booth 343

See us at NAMM Booth 212

MMR_42 42 7/1/09 3:50:01 PM

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Neighbors can’t hear it.

Parents can’t hear it.

Cops can’t hear it.

NAMM Nashville 7•17•09

Introducing JamHub.™ Now your band can jam anywhere, anytime virtually silent to the outside world. Just pick a color section and plug in your instruments, mics and headphones. Then control your own individual mixes with new clarity and no volume wars. JamHub is also portable and affordable, with 3 models

starting at only $299 street. So jam more, and get better faster.

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MMR_43 43 7/1/09 4:06:38 PM

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AUGUST 2009 MMR 45

www.kmconline.com (ordering), http://kdn.kamanmusic.com (dealer support materials and specials ) .Ed Miller, pres.Larry Dunn, v.p. fi nance, CFOPaul Damiano, Senior v.p. sls. & mktg.Robert E. Lee, v.p. sls.Bob Crescitelli, v.p. opns. Chuck Bashaw, v.p. purchasing & int’l logistics Frank Untermyer, v.p. & g.m. Ovation/Hamer/Gretsch Drums

Categories: PS/R, S&F, ETH, ACC, BI, PRC, PM, P/KB

Principal Brands: Ovation, Adamas, Ap-plause, Celebrity, Takamine, Jasmine, Hamer USA, Hamer, Slammer, Genz Benz, Latin Percussion, Gretsch Drums, Toca Percussion, Gibraltar Hard-ware, Sabian Cymbals, Dixon Drums, Dixon Hardware, Fender Accessories, CB Drums, CB Educational Percus-sion, Rhythmix, Vic Firth Educational Percussion, Tranzamp, Seiko, Cherub, Matrix, Hercules Stands, Lee Oskar, Dean Markley, Adamas Strings, Elixir Strings, Levy’s Leathers, Eldon, Becker, Academy, Schuster, Kessler, Belmonte, Glen Ingles Display Products, Mon-tana, Powerfl ex, Retro Parts, SignalFlex, Ultra, Windsor, Martin Strings, Monster Cable, TKL, Harley Davidson musical accessories, Remo World Percussion, Re-union Blues, Gretsch guitar accessories, Bigsby bridges, Guild guitar accessories.

Magnamusic Distributors Inc. 74 Amenia Union Rd.P.O. Box 338Sharon, CT 06069-0338(860) 364-5431Fax: (860) 364-5168E-mail: [email protected] site: www.magnamusic.comMadeline Mix Hunter, pres.

Categories: ACC, PM, recorders & his-torical woodwinds

Principal Brands: Recorders: Aura, Coolsma, Dolmetsch, Zen-On. Publish-ers: Anfor, Ascolta, Avondale, Barandol, Broken Consort, Cheap Trills, Consort Music, Dolce Edition, Dolmetsch Li-brary, Dovehouse, Early Music Library, Edition Baroque, Hawthorne, Harp-sichord & Fortepiano Magazine, Hug, Jolly Robin Press, London Pro Musica, L’Oiseau Lyre, Loux, Magnamusic, Marlborough, Mayfair, Moeck, Muses Gardin, Musica Budapest, Pan, Peacock

Wholesaler Guide

Music teachers are amazed.

Arthur Zorn, music teacher,composer and choirmaster from

Montpelier, Vermont, couldn’tbelieve the rich tone and quick,highly-responsive action of thenew Ritmüller GH148R. “The newRitmüller was tremendous. It’scrazy how they produce sucha great piano for the price.” To learn more or to become a

Ritmüller dealer, email us at:[email protected] or

call 1.800.435.5086.

RitmullerUSA.comA product of Pearl River Piano Group

MMR_45 45 7/1/09 3:50:07 PM

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46 MMR AUGUST 2009

Wholesaler GuidePress, Muro, Pelican, Polyphonic Pub-lications, Recorder Magazine, Schott, Sweet Pipes, Tomus.

The Music People! Inc./ TMP Pro Distribution 154 Woodlawn Rd. Suite C Berlin, CT 060371-800-289-8889Fax: 860-828-1353E-mail: [email protected] site: www.musicpeopleinc.com or www.tmppro.com

Jim Hennessey, pres.

Categories: PS/R, ACC, P/KB

Principal Brands: Microphones: AKG, Astatic, Audio Spectrum, Audio-Tech-nica, Audix, Beyerdynamic, CAD/Eq-uitek, CAJ Countryman, Earthworks, Electro-Voice, Sennheiser, Shure, Sony, Telex, Wireless - Audio-Technica, Beyer Dynamic, Electro-Voice, Nady, Samson, Shure, Sony, Telex. Headphones: AKG, Audio-Technica, Sennheiser, Sony, Sound Systems: Atlas Sound, Commu-nity Sound, Electro-Voice, EAW, Fostex,

Gemini, InterM, JBL, Mackie, QSC, TOA, Williams Sound. Cables, Inter-faces & Connectors: Hot Wires, Pro Co. DJ/Lighting: Gemini, Numark. Mixers : Alesis, Allen and Heath, Bi-Amp, Bogen, Mackie, Midas, Soundcraft, Toa. DSP’s/EQ’s/Processors: Ashly, Alesis, Bi-Amp, dbx, Klark Teknik, Lexicon, Rane, Symetrix, Toa. Amplifi ers: Ashly, Bi-Amp, Bogen, Crest Audio, Crown, In-terM, Lab Gruppen, Samson, QSC, Toa. Accessories - On-Stage Stands, On-Stage Gear, DrumFire, AKG, Atlas, Raxxess, VERSA-TEK, Hennessey Guitar Parts. Drum Sticks: On-Stage Sticks.

On-Stage Stands 154 Woodlawn Rd. Suite C Berlin, CT 060371-800-289-8889Fax: 860-828-1353E-mail: [email protected] site: www.onstagestands.com Jim Hennessey, pres.

Categories: ACC

Principal Brands: On-Stage Stands: microphone, guitar, keyboard, speaker, amp, lighting, rack, karaoke, orchestra and sheet music stands. Accessories: microphone accessories, mic clips, pop-fi lters, windscreens, Posi Lok lock-ing microphone booms, bags, cases, etc; On-Stage Gear: Guitar Straps, pick holders, keyboard dust covers, sustain pedals; DrumFire drum hardware, drum bags, snare wire replacements. Trade-marks: Hex-Base (mic stands and studio booms), Flip-It (guitar stands), Hen-nessey (Guitar Parts).

P&D Wholesale Music Supply 1660 Barnum Ave.Stratford, CT 06614(800) 823-5188Fax: (203) 377-2576Pete D’Addario, ownerJohn Rampino, natl. sls.Outside Reps: Gary Castelluccio & Associates

Categories: PRC, ACC

Principal Brands: Drums & percussion: Basik Drums, R.C. International Acrylic Drums, Tree Works, Swingtime Percus-sion. Acc. and Drum Hardware: Aquar-ian, Dan-Mar U.S.A, Cannon, Rhythm Tech, Grover, Trophy, Duplex, Noble & Cooley, Zero-Rings, Stick Handler, TPS, Neary Drum Torque, Lug Lock, Pro-Mark, Remo, Muffl ’s & Practice Pads,

Nothing New to Offer?

North American importer • 818 W. Evergreen Ave., Chicago, IL 60642 • 888-707-4455www.deniswickusca.com • [email protected]

Attract customers and establish your store as the place with the lat-est and greatest with exciting new products from Denis Wick. Wickdoesn't just offer one or two new sizes; they've developed entirelynew mouthpiece lines and accessories, and are on the cutting edgeof new mute materials. Set your store apart with Denis Wickproducts. You'll always have something new to talk about.

To get your store on the leading edge, call a DANSR representativeat 888-707-4455 or email us at [email protected]

Products in Demand. Performance by Design.

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SOMETHING BETTER WILL COME ALONG WHEN HELL FREEZES OVER.deanmarkley.com 800 800 1008 Blue Steel’s™ proprietary Cryo-Tech® processing re-aligns and re-organizes the strings’ molecular structure into a more re-active configration. This tighter molecular configuration gives you a super brilliant string with extended life.

© Ramirez & Associates

BAD TO THE BONE.

See us at NAMM Booth 1218

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Wholesaler Guide H.Q. Percussion, Real Feel, Shine On, Trick, Groove Juice, Blitz, Buckaroo, Ace, Latin Groove, Nomad, Kaces, SKB, Drum Heads, Attack, Remo, Drumsticks, Mal-lets, Brushes; Vic Firth, Pro-Mark, Regal Tip Hotsticks, Mike Balter, Vater, Innova-tive Percussion Inc., Swingtime Percus-sion, Slug Accessories; Cymbals: Sabian Solar, Imported Brass; Latin American Products: Bongos, Congas, Timbales, Cowbells, Maracas, Fort Bryan, Kaces, Perfekktion Bags, Qwik Time.

Tamarkin Company, Inc. 177 Rowley St., #2Winsted, CT 06098800 521 5464Fax: 860 379 4834E-mail : [email protected] site: tamarkincompany.netJohn Macbeth; pres.Tom Daley: whse. Mgr.

Principal Brands: Hardshell Cases, Chipboard Cases, Gig Bags, Grand Prix Cases, Edge Microphones,Bedford Stringed Instruments, Blitz, Hamilton, Kyser, Huang, Flinthill, Fort Bryan, Grover, Intelli, Intellitouch,Qwik Tune,

Concerto Manuscript, String Swing, Sound Barrier, SKB, RDM, Topp Pro, TKL, Jensen, JJTubes, Pignose, Latch Lake, Mighty Mite, Palmer, Pocket Rockit Amp, Cherub,Luthier Supplies

FLORIDAGerman American Trading Co., Inc.P.O. Box 17789Tampa, FL 33682(813) 961-8405Fax: (813) 961-8514E-mail: [email protected] Neidhardt, pres.

Categories: S&F, ETH, ACC, BI, P/KB

Principal Brands: August Foerster, Bohe-mia, Discacciati, Silvetta, Hopf, Musima, Wilhelm Eberle, Anton Schneider, Lenzner, Ratz & Pschera, Goldbrokat, Rubner, Adler, Meinel, Schlegel, Gebr. Moennig, Otto Jos. Klier, Fisoma, Eber-hard Meinel.

Mid-East Mfg., Inc. 7694 Progress Cir.West Melbourne, FL 32904

(321) 724-1477Fax: (321) 952-1080E-mail: [email protected] Kundrat, pres.

Tropical Music Export Enterprises, Inc.6850 S.W. 81st TerraceMiami, FL 33143(305) 740-7454Fax: (305) 740-7456E-mail: [email protected] site: www.tropicalmusic.comPeter Marrero, U.S. sls. mgr.

Categories: PS/R, S&F, ACC, PRC, light-ing. Branches in Chile, Puerto Rico, Do-minican Republic, Costa Rica, Trinidad, Guatemala.

Principal U.S. Brands: American Drum Works, Biscayne, H. Hoffer, Juggs, Mano Percussion, MAS, Palmer, Palmer Espana, Pro-Lok, Snug Fit, Starforce, Topp Pro Music Gear, Windfi eld, Afrosound Percus-sion, Vizcaya Guitars, Palmer Marquis.

WD Music Products, Inc. 17570 N. Tamiami TrailSuite 1

Cutting custom pickguards is just the beginning...

Find out how other companies like yours are using lasers for musical instrument customization.

From creating unique projects like cutting custom pickguards to engraving on guitar bodies, our laser systems provide a wide variety of capabilities. Create all the pickguard patterns you see here and so much more with one very versatile laser system.

All it takes is one idea.

Contact us today at 888-437-4564 or www.epiloglaser.com/mmr.htm

Systems starting as low as $7,995

Come see us at Summer NAMM 2009 in Nashville - Booth# 429

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Wholesaler GuideNorth Fort Myers, FL 33903(877) WDMUSICFax: (239) 543-5874(800) 449-9348 E-mail: [email protected] site: www.wdmusic.comWendy Davis, pres.Larry Davis, v.p.

Categories: S & F, ACC

Principal Brands: Kent Armstrong Pickups, Kluson Tuners and accessories, L.R. Baggs, “Q” Parts, TonePros, Steelbender, Stromberg Jazz Guitars, TKL Cases, WD Fender-Licensed Replacement Necks, Moses, WD Finished Bodies, WD Cus-tom Pickguards, CTS electronics, Switch-craft Electronics, Oak and CRL switches, Mallory, Sprague, WD guitar parts.

IDAHOChesbro Music Co. 327 W. Broadway St.P.O. Box 2009Idaho Falls, ID 83403-2009(208) 522-8691(800) 243-7276Fax: (208) 522-8712

E-mail: [email protected] site: www.chesbromusic.comVanetta Chesbro Wilson, CEOTana Jane Stahn, CFO

Categories: S&F, PS/R, ACC, PRC, PM, P/KB, ETH

Principal Brands:Tama, Ibanez, Anthem, Eleuke. CMC Perc., books & sheets of all publishers, consignment music pro-grams, major-brand music instrument and accessories, display fi xtures/litera-ture racks, Futore Primitive, Musi*Key reference publication, Chesbro Music, Designer Gifts, accessories incl. Hohner, Lee Oskar, Rico, Remo, Vic Firth, Vater, Pro-Mark, Macrolus, Mike Balter, TKL, Rapco, Dunlop, Martin, LR Bags, Ernie Ball, Mighty Mite guitar parts, Cleartone Strings

ILLINOISAdvantage Wholesale3319 N. Ridge Ave.Arlington Heights, IL 60004(800) MUSICAL (687-4225) (847) 398-5480Fax: (847) 398-5441

E-mail: [email protected] site: www.advantagewholesale.com

Categories: All categories musical mer-chandise

Principal Brands: California, Eleca, Oscar Schmidt, Silvertone, Kansas Guitars, S101, Dunlop, Dean Markley, Audio-Technica, Advantage, LP, Martin, Morley, Kyser, D’Addario, Pyle Pro, Rico, Amati, Wittner, MXR, Pyramid, Rhino, Ace, Roy Benson, Pignose, Jim Dandy, Pro-Co, Qwik Tune, Attack Heads, Pro-Mark, Basix, Royce, Stick Handler, NRG, TKL, Lauren, Gorilla, LM Straps, Mighty Mite, Ultra, D-Tech, Herco, Tastee-Reeds, MTS, Leeder, lolite, Trick, Area 51, and many other instruments and accessories.

DANSR818 W. Evergreen AvenueChicago, IL [email protected] Skinner - President

Categories: B&O, ACC

Principal Brands: Vandoren, Denis Wick, Hamilton Stands

Vibration TuningAt It’s Finest!

800-475-7686

5 Models To Choose From!

Call Toll Free

Tunes Almost Anything!

or order online @ shsint.net

Guitars - Bass - Banjo - MandolinResonator - Violin - Viola - Cello

Brass - Woodwinds

See us at NAMM Booth 426 See us at NAMM Booth 1711

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See us at NAMM Booth 1307

Not just

EXCELLENT PRODUCT...

Experts agree that you should evaluate an investment’s track record over a five year history. Lava Cable continues to grow and strengthen not only through it’s innovation of new and exciting products, but also through it’s increase in brand awareness, customer loyalty and unmatched customer service.

But the benefits don’t end there. Lava Cable offers products to cover every budget from standard to boutique, and backs them all with a no questions asked lifetime warranty. All orders are manufactured on demand in the USA and delivered in attractive packaging to help ensure a short shelf life. And, in addition to a rising demand, Lava Cable products have above average margins with further discounts for large orders.

Discover how Lava Cable products can add to your store’s bottom line. Give us a call at 910-797-7317 or visit www.lavacable.com.

WWW.LAVACABLE.COM | 910.797.7317

Lava Solder-Free Pedal Board Kit

Lava Blue Demon™ Cable

Lava ELC™

Clear Connect Cable

The Lava Flow™ by PSIONIC AUDIO

VOVOX™

Sonorus Cable

LAVA CABLE IS A VETERAN OWNED COMPANY

VISIT US AT SUMMER NAMM!

BOOTH #1307, MAIN FLOOR

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WEB FEATURES

CBS featured Vic Firth on the Sunday Morning Show: Russ Mitchell visited the Vic Firth plant to learn more about Vic, his company and his success. www.vicrth.com/features/CBS_3-29-09.html

Our Dealer and Distributor Support section features new key dealer information such as available merchandising displays, high rez photos and much more. www.vicrth.com/b2b

Check out the recent photos/video of Vic Firth artists at the Frankfurt Musik Messe, New England Metal Festival and the Meinl Drum Festival in Russia!vicrth.com/features/MESSE09.html www.vicrth.com/features/NEMHF09.html www.vicrth.com/features/meinldrumfest.html

Many make claims, Vic Firth makes sticks. See how the best sticks are made during your factory tour. Get a factory tour DVD for your store’s customers! www.vicrth.com/features/factorytour.html

PROMOTIONAL SUPPORT

Vic Firth created new posters featuring the much discussed Family Table ads. See the new posters and their ordering numbers at: www.vicrth.com/b2b

Current Vic Firth Value Packs help introduce new products and allow you to give FREE sticks to the drummers in your shop. www.vicrth.com/promo.html

NEW PRODUCTS

More TOP artists join the VF family every month. Watch the web site and your email announcing the 3 new signature sticks VF will launch during the Summer NAMM show!

Vic Firth’s Sales Support Helps You Earn More Money

FEATURED ARTISTS MEDIA COVERAGE

VALUE PACKS AND PROMOTIONS

VIC FIRTH DEALER NEWS

Vic Firth, Inc. remains committed to providing multiple layers of support designed to increase your sales at the margins you require. We know how important stock replacement is to satisfy all customer demand—all orders are shipped within 24 hours of receipt to distribution partners with a 99% line item ll. We invest in VF marketing programs, educational programs and web activities to increase customer pull through for the #1 selling brand in the world. Read on to see which activities customers and artists are viewing today.

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Harris-Teller, Inc. 7400 S. Mason Ave.Chicago, IL 60638(708) 496-2100(800) 252-4004Fax: (708) 496-2130E-mail: [email protected] site: www.harristeller.comJon Harris, pres.

Categories: Gen’l. music mdse. and printed products.

Westheimer Corp. 3451 W. Commercial Ave.Northbrook, IL 60062(847) 498-9850Fax: (847) 498-5370E-mail: [email protected] site: www.westheimercorp.com

Categories: BI, S & F, P/KB, PM

Principal Brands: Basix, Cort, Mighty Mite, Roy Benson, Royce, Kansas.

INDIANAAmerican Way Marketing LLC P.O. Box 1681Elkhart, IN S/B 46515(574) 295-6633(800) 331-0664Fax: (574) 293-9888E-mail: [email protected] Musselman, pres.Jim Klingler, v.p.

Categories: ACC, BI

Principal Brands: Superslick, Partner, Faxx (proprietary); Al Cass, Alisyn, Antigua Stands, Bach, Bari, Berp, BG France, Blue Juice, Bobcat, Bo-Pep, Chop Saver, Claude Lakey, Denis Wick, Emerald, Fibracell, Hamilton, Harmon, Hetman, Hodge, Jones Reeds, Jo-Ral, Kratt, Mahasset stands, MARCA, Meyer, Micro, Mighty Bright, MTS, Neotech, Otto Link, Pack A Stand, Peter Ponzol, ProHands, Red Label, Reka, Rovner, Ruryon, Selmer, Super Sensitive Strings,Tom Crown, Trophy, Valentino, Vandoren and Yamaha.

Black Mountain Musical Enterprises, Inc.3250 North Post Rd., Suite 279Indianapolis, IN 46226(317) 899-1524(866) 885-0881Fax (317) 899-3837E-mail: [email protected]

Wholesaler Guide

www.bariwoodwind.comwww.myspace.com/bariwoodwind

N E W !H Y B R I DBARI Saxophone MouthpiecesA truly unique fusion of hard rubber and metal. The comfort and feel of hard rubber with the dynamics of a metal mouthpiece.

AVAILABLE IN:HIGH POLISH AND VINTAGE FINISH

FOR:ALTO SAX AND TENOR SAX

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Wholesaler GuideWeb site: www.blackmountainmusical.com

Categories: PS/R, S&F, PRC, KB, ACC

Principal Brands: Spencer Instruments, Asheville Instruments, Miller Amplifi ers, Guardian Cases, Onstage Stands, Danelectro, US Blues, Perfektion, Dean Markley, Eleca, Korg, Intellitouch, Wittner, Pamlico Sound, Matrix, Seiko, Qwik Tune, Sabine, Signal Flex, Ping, WD Products, Wedgie, Dunlop, Fred Kelly, Picks by the Pound, Golden Gate, National, Martin, D’Addario, Black Dia-mond, Ernie Ball, Kyser, Shubb, Paige, Blitz,

Clayton, Steven Steel, Eddie Bell, Chopsaver, String Swing, LM Straps, Fort Bryan, Mel Bay, Cassette & Video, Audio Technica, CAD, Hohner, Casio, General Percussion, Groove Juice, Zildjian, TKO Percussion, Sticks by the Pound, Beatnik, Mighty Brite, Anton Breton, Super Sensitive, Hamilton, Players, Rico, Van Doren, Grover, Trophy, Flinthill, Finger Ease, Remo.

Conn-Selmer, Inc. P.O. Box 310Elkhart, IN 46515

(574) 522-1675Fax (574)522-0034Web site: www.conn-selmer.comJohn Stoner, pres.

Categories: BI, PRC, ACC, S&F

Principal Brands: Bach, Selmer (USA), C.G. Conn, Leblanc, King, Selmer (Paris), Holton, Armstrong, Martin, Yanagisawa, Vito, Lewis, Emerson, Noblet, Benge, Artley woodwinds and brasswinds. Glaesel, Sherl & Roth, and Wm. Lewis string instruments. Ludwig drums and Musser percussion instruments and accessories. Accesso-ries: Bach, Selmer, C.G. Conn, Bundy, E. Rousseau, Primo, Gigliotti, Jo-Ral, Ridinour, Vandoren, Fibracell, Gon-zalez, Hemke, LaVox, Mitchell Lurie, Wolfpack, Charles Davis, Brilhart, Goldentone, Gigliotti, Rico, Ridenour, Vinson, Rovner, Kooiman, Kiwi, Ol-ivieri, Gill, Slide-o-Mix, Roy J. Maier, Cordier, BiNak, H.W., Al Cass, Hamil-ton, Manhasset, B.G., Petersen, Pack-a-stand, Korg, Trombotine, Glaesel, Lewis, RAO, Scherl & Roth, Pirastro, Prim, Thomastik, Jargar, Super-Sensi-tive, Glasser, Wolf, Resonans, Kun, Kadenza, Fortissimo.

Folkcraft Instruments, Inc. 22133 Main StreetP.O. Box 302Woodburn, IN 46797(800) 433-3655Fax: (317) 245-2378E-mail: [email protected] site: www.folkcraft.com

Categories: S&F, ETH, ACC, PRC, PM, ocarinas, Renaissance flutes, early insts.

Principal Brands: Folkcraft Appalachian Dulcimers, Legend Hammer Dulcimers, Pathfi nder Hammer Dulcimers, Claren-bridge Folk Harps, Psalteries, FolkRoots Appalachian dulcimers, bodhrans, panpipes, most folk inst. & folk-related items.

B & SAmerican Way MarketingP.O. Box 1681Elkhart, IN 46517(574) 295-7466(866) 594-8664FAX: (574) 293-9888John Musselman, pres.Categories: BI

Cremona bowed instruments have set the pacefor the vibrant student and rental markets for over25 years. Strict adherence to international sizingrequirements, domestic educational set-up standardsand continuous quality improvement have madeCremona Violins, Violas, Basses and Cellos provensales leaders.

Our best-selling, ebony fitted SV-175 CremonaPremier Violin Outfit has again been upgraded toinclude the new LaSalle LB-15 Octagonal Bow andthe TL-33 deluxe rectangular Travelite case.

Meeting the Needs of Studentsfor More Than 25 Years ...

Our Best-Selling SV-175 Cremona Violin!

SV-175

[800] BUY-SAGAwww.sagamusic.comDealer inquiries invited.

•Six sizes from 4⁄4 to 1⁄16

•Long lasting ebony fittings

•Finetuner tailpiece for precise, easytuning

•Rugged TL-33 Travelite case

•All-solid carved, graduated construction

•Well-balanced LaSalle LB-15 bowwith ebony frog

Cremona SV-175 Violin Outfit:

$195Suggested Retail

Still

See us at NAMM Booth 1100

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See us at NAMM Booth 1531

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AUGUST 2009 MMR 57

Wholesaler Guide KENTUCKYDavitt & Hanser Music (A Division of Hanser Music Group) 2395 Arbor Tech Dr.Hebron, KY 41048 Orders: (800) 999-5558(859) 817-7100Fax: (800) 451-4944 E-mail: [email protected] Hanser, chairman/CEO Bill Xavier, v.p. of sales

Categories: PS/R, ACC, BI, PRC, S&F, video & instruction books

Principal Brands: Excel music products, Woods guitars/mandolins/banjos, Musino violins/cellos/violas, TourGrade stands/cases/bags, Shure, Audio-Technica, Ernie Ball, D’Addario, Martin, Dean Markley, Kyser, Rico, Vandoren, Dunlop, Remo, Pro-Mark, Regal Tip, Vic Firth, Hohner, Lee Oskar, Super-Sensitive, Helicore, Pro Arte, Hamilton, Manhasset. Note: B.C. Rich, Kustom, Michael Kelly, Traben, and OLP are separate divisions of HMG.

Musicorp Louisville Distribution Center 11400 Interchange Dr.Ste. 101Louisville, KY 40229Web site: www.musicorp.com Dan Roberts, v.p., sls.

Principal Brands:(Please see South Carolina listing)

MARYLANDInternational Violin Company, Ltd. 1421 Clarkview Rd., Suite 118Baltimore, MD 21209(410) 832-2525(800) 542-3538Fax: (410) 832-2528E-mail: [email protected] site: www.internationalviolin.comLori S. Kirr, pres.Ken Wise, g.m.

Categories: S&F, ACC, repair parts, tone wood, tools, bow hair, books

Principal Brands: Karl Hofner, Ernst Heinrich Roth, Aubert Lutherie, Dorfl er, Wittner, Geipel, Strunal, Semmlinger, Engelhardt-Link, Calvert Violins, Pro-Tec, Gottfried Sturm, Hans Royner, Arcadia Violins, P&H Fiberglass bows, Glasser bows, Motrya Gold, Kun, Despiau, Bausch, Aubert, A. Mirecourt, Hill, Playonair, Intellitouch, Sound-

boni™, Micro Mesh, Herdim, Ibex, Grobet, Hacklinger, Bend-a-Light, Dunlop, Grover Rotomatic Machines, L.R. Baggs, Henry Strobel, Harry Wake. Strings: Super-Sensitive, Dr. Thomastik, D’Addario, Pirastro, Kaplan, La Bella, Prim, Larsen, Jargar, Corelli, Black Diamond.

Score MarketingP.O. Box 34431Bethesda, MD 20827301-765-7788

Fax [email protected] Ingber - President

Categories: S&F, ACC, BI,PRC

Principal Brands:

Corriciadan, Shubb, Dolsey, Facelift, Lizard Spit, Lute Hole, Mighty Moe, Redland, Rick Rock, The Snake, Wrap-N-Strap, Mollard, ChopSaver, Chormatic Watch, GigLight, O-Tray, Peterson Metronomes & Tuners, Robokey, and Mighty Grip.

See us at NAMM Booth 1611

MMR_57 57 7/1/09 3:50:39 PM

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Wholesaler GuideMASSACHUSETTSHarris Musical Products Inc.49 Rose StreeetStoughton, MA 02072(781) 341-0776Fax: (781) 341-0778E-mail: [email protected] site: www.harrismusical.comMarc Harris

Categories: S & F, ACC, PRC, BI

Principal Brands: Picks by the Pound, Sticks by the Pound, US Blues, Bucka-roo, Feel no Fret, Famous #351, Narra-gansett, Innersoul, Guitarlamp.

Shoreview Distribution 69 Elm StreetFoxboro, MA 02035800.558.3877Fax: 781.784.4680E-Mail: [email protected] Site: www.shoreviewdistribution.comLuke Furr, President

Categories: Professional Audio, Profes-sional Video, Consumer Electronics, Projectors, DJ & Lighting, Video Con-ferencing

Principal Brands: Anton Bauer, Audio Accessories, Canon, Comprehensive, Da-Lite, Denon, Echo, FEC, IDX, IK Multimedia, Inter-M, JVC, Mackie, Mar-tin, Miller, Miranda, Monster, Motorola, Optoma, Panasonic, Peerless Mounts, Petrol, Phoenix Audio, Philips, Pioneer, Premier Mounts, Sachtler, Samsung, Sandisk, Sharp, Sonnox, Sony, Tascam, Tecnec, Toshiba, TV One, VFI, Vinten

MICHIGANCastiglione Accordion Co. 13300 E. 11 Mile, Suite AWarren, MI 48089-1367(586) 755-6050Fax: (586) 755-6339E-mail: [email protected] site: www.castiglioneaccordions.comJohn Castiglione, pres.

Categories: S&F, ETH, ACC, B&O, PM, accordions, concertinas, button boxes, amps, pickups, folk instruments, reed instruments, used accordions, MIDI instruments, wireless MIDI systems, Ro-land reedless accordions, Roland amps.

Principal Brands: Beltuna, Excelsior,

Scandalli, Paolo Soprani, Guerrini, Dal-lape, Bugari, Hohner, Melodjia, Stras-ser, Karntnerland, Castiglione, Stagi Concertinas, Tyrolean, Master MIDI’s, Musictech MIDI’s, Logic MIDI Systems, Polytone Amplifi ers, Centaur Amplifi -ers, Delicia & Halavecek, Ciao Electron-ics with reedless and reed accordions, Sem Accordions, Orla Keyboards, Or-lavox Reedless Accordions, Orla Arrang-ers, Midivox III Excelsior Accordions, E. Soprani Accordions, Roland FR 5 and FR 7 Virtual Accordions.

LPD Music International 32575 Industrial Dr.Madison Heights, MI 48071(248) 585-9630(800) 527-5292Fax: (248) 585-7360E-mail: [email protected] site: www.lpdmusic.comSonia Vallis, pres.Tom Vallis, v.p.

Categories: PS/R, S&F, ETH, ACC, BI, PRC

Principal Brands: AKG, Amati band instruments, American DJ, Atlas, Audio-Technica, Audix, Belcrest band

MMR_58 58 7/1/09 3:50:44 PM

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(Paid to our Licensed Affi liates)The fi nancially stable program of choice for discerning dealers

whose eye is on the future.

Now is the time to get out from under thefi nancial RISK and BURDEN

of running your own rental program.

$30,579,118.00

The NEMC Affi liate Program Offers:

� A No Fee Licensed Affi liate Rental Program.� Rental agreements that are customized to the specifi c laws of the Affi liate’s state. � State licensing and/or registration of the Affi liate’s rental program at NEMC’s expense.� Only one quality level of name brand instruments in New and Like-New condition only.� The restoration of all rental returns to Like-New condition at NEMC’s service facility.� Multi-colored Promotional & Educational handouts provided.� Motivational mailings to the Affi liate’s customers.� No inventory investment and all normal freight costs are paid by NEMC.� One of the largest staffs of skilled repair technicians dedicated only to rental instrument service. � Hands-on repair training in our NJ repair center with one-on-one private instruction (FREE).� Billing and collecting rental fees for the Affi liate’s accounts.� Ability to review customer accounts 24/7 through a dedicated web site.� The NEMC Calling Plan for collections. Working for the Affi liates from 9:00 a.m. to 9:00 p.m.� The Platinum Plan Plus - to increase commission percentage. � The Annual Rental Bonus Plan - for an additional cash bonus.

Plus:

� Each Affi liate is able to create a Custom, Competitive, and Profi table price schedule for theAffi liate’s individual marketplace. NEMC does not post rental prices on the Internet. � Business is promoted into the Affi liate’s retail store, not onto the Internet. NEMC does not

compete against its own Affi liates by renting ‘On-Line’. � An Affi liate’s territory is protected. NEMC will not set up its own retail stores in an Affi liate’s territory.

For Complete Information: Call Toll Free (800) 526-4593 Ext. 240 Ask For Gene Garb

Why We’re #1

NEMCNational Educational Music Company1181 Route 22, Box 1130Mountainside, New Jersey 07092 www.nemc.com

NEMC

SINCE 1957

NEMC

QU

ALI

TY

SERV

ICE

Over

50 Years

Be A Part Of Our Next Successful

50 YEARS!

See us at NAMM Booth 838

Full Ads_aug.indd 59 7/1/09 4:31:25 PM

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60 MMR AUGUST 2009

instruments, Blessing, Casio, City Limits Straps, Community, Conquest, Crestwood guitars, Crown, Danelec-tro, Darling Divas Guitars, Dunlop, Electro-Voice, Englehardt, EPM, Vic Firth, Furman Sound, Galaxy Audio, GCI Technologies, Korg Tuners, Grab Bag, Hal Leonard, Hohner, Hosa, Italia Guitars, Josef Bremen Stringed Instru-ments, Latin Groove percussion, Latin Percussion, Lexicon, Lonestar Guitars, L.R. Baggs, Middle Atlantic, Nady, Neo-tech, Lee Oskar, Oscar Schmidt, Pignose, Pro-Co, Pro-Mark, Qwik Tune, Remo, Rhythm Tech, Rolls, Seiko, Selmer ac-cessories, Sennheiser, Shadow, Shure, SKB, Soundcraft, Sparrow Guitars, Sperzel, String Swing, Switchcraft, Tara Guitars, Tascam, Telex, Thomastik, TKO Percussion, Tube-Tech Stands, Ultimate Support, Windsor band instruments, Yamaha, Zildjian accessories.

M&M Distributing Co. 2465 S. Industrial Hwy.Ann Arbor, MI 48106-1411(800) 98-STRAD (987-8723)Fax: (800) 99-STRAD (997-8723)E-mail: [email protected] Avsharian, pres.

Categories: S&F, wholesale distributor of all bowed instruments, cases, strings, and accessories

Principal Brands: Pirastro, Thomas-tik, Jargar, Super-Sensitive, Sensicore, Larsen, Dominant, Prim, D’Addario, Cushy, American Case Co., Play-on-Air, Carlsson, Heritage, Tourte, Kun, Otto Ernst Fischer, Children’s Music Series, Finkel, Schneider, Hoffmann, H.R. Pfretzschner bows, Stretto Humidifi ers, Nilton music stands, John Cheng work-shop violins, Evy Lavrent Bows, Toshiba Cases, Overture Strings, Presto Carbon Fiber Bows, Embassy Cases, Plug ‘N Play Electric Violins, Cellos, Amps; Suzuki.

MINNESOTA Midwest Music Distributors, Inc.6801 W. Lake St. Minneapolis, MN 55426(952) 925-1928 (800) 332-9872 Fax (952) 925-2541. E-mail: [email protected] site: www.midwestmusic.bizJeff Alvord, pres.

Categories: S&F, BI, ETH, PRC

Wholesaler Guide

TIMELESS.

Engineered and Built in the U.S.A. A classic in its own time, the

sophisticated new Equitek E100S

has the lowest noise floor in its

class (3.7 dBA), and the smooth,

rich tone with full low end CAD

is known for. The bootstrapped,

full differential Quadra-FET™

front end, plus CAD’s proprietary

circuitry ensures the highest

performance. Vintage cherry case

and stealth shock mount included.

NAMM Booth 318

Because an ear is a terrible thing to waste.

C A D M I C S . C O M

Half the weightof the original Shubb Capo!

[email protected]

707-843-4068

See us at NAMM Booth 318

See us at NAMM Booth 1010

MMR_60 60 7/1/09 3:50:50 PM

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AUGUST 2009 MMR 61

Wholesaler Guide Instruments: Strunal, Amati, Hohner, Montana, HiLo, LPD, Danmar, Jida, Lat-in Percussion, Lee Oskar, Whitehall, and Cannon. Fretted and Combo Accessories and Supplies: Picks by the Pound, Feel No Fret, Famous 351’s, LM Straps, Dun-lop, Sheehan Enterprises, Shubb, Kyser, Fender, C.F. Martin, D’Andrea, Evans, Remo, Planet Waves, National, Black Diamond, Snarling Dogs, Vic Firth, Pro-Mark, Hot Sticks, Sticks by the Pound, Danmar, Universal Percussion, Duplex, Grover, Dixon, Trophy, Korg, Thomastik-Infeld, Dampits, Herco, D’Addario, Qwik Tune, Signal Flex, On-Stage, Perfektion Music, Flight Form, TKL, Schaller, Ping, Ace, Konig & Meyer, Intellitouch, Hamilton, Performance Plus, Dean Markley, and Ingles. Band and Orchestra Accessories and Sup-plies: Super-Sensitive, Rico, Vandoren, Emerald, Jones Double Reed, La Voz, Dampits, Kun, D’Addario, Pirastro, Bari, Playonair, Kinder Chinder, Resonans, Wolf, Dresden, Bausch, Tourte Mutes, Glasser, Wittner, Becker, Kafko, Pop’s, Sherman, Hidershine, RAO, Petz, Hill, Rockstop, Bach, Selmer, Blessing, Bundy,

Runyon, Neotech, Harmon Mutes, Micro, Fort Bryan, Hamilton, Prop-It, Belmonte, Pack A Stand, Prestini, Herco, Original Swab Co., American Plating, Blitz, Center Pitch, Al Cass, Holton, D.E.G., Roche- Thomas, King David Ba-tons, H.W. Padsavers, Corder, Yamaha, Cambridge, Tudor, Mike Balter, Remo, Grover, Trophy, Duplex, Dominant, Konig and Meyer, Wm. Kratt Pitchpipes, Modular Cases, TKL, Mitchell Lurie, Frederick Hemke, Shastock, Free Tone, Sacconi, Matrix, Seiko, Pacifi c Trends, Band Stand, and Universal Klip Light.

MISSOURIKC Music Supply LLC 1300 QuebecN. Kansas City, MO 64116(816) 309-8870Order Line (toll-free) 1-877-424-9060Fax: (816) 781-7312E-mail: [email protected] Grimm, pres.

Categories: S&F, ACC, PRC

Brands: Shoal Creek Guitars, Kyser, Her-cules, Shubb, Eleca, Performance Plus,

Intellitouch, Qwik Tune, TKL, S101 Guitars, Intelli, Trophy, Ultra, Seiko, Kay, Applecreek Dulcimers, Grover, Perris, California Guitars/ Amps, Might Brite, and many more.

MMB Music 9051 Watson Road Suite 161St. Louis, MO 63126(314) 531-9635(800) 543-3771Fax: (314) 531-8384E-mail: [email protected] site: www.mmbmusic.comMichelle Kruggel, President

Categories: PRC

Principal Brands: Studio 49 Orff Instru-ments, Exclusive US Distributor

St. Louis Music(Owned by U.S. Band and Orchestra Supplies)1400 Ferguson Ave.St. Louis, MO 63133(314) 727-4512Fax: (314) 727-8929E-mail: [email protected] Site: www.stlouismusic.com

Wholesalers of:

Juzek Stringed InstrumentsBowsCasesStringsAccessories

P.O. BOX 1415STOWE, VT 056721.866.846.5461 [email protected]

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62 MMR AUGUST 2009

Mark Ragin, CEOStan Morgan, PresidentGail Rose, Sr. Vice President, OperationsChris Meikle, Sr. Vice President, Market-ing and Brand DevelopmentJim Eaton, Vice President, Knilling String Instrument DivisionRich Dumstorff, Vice President, Sales

Categories: Orchestral Instruments and Accessories, Woodwind and Brass Accessories, MI Accessories, Acoustic Guitars, Electric Guitars, Amplifi ers, Percussion

Principal Brands: Marketplace Accesso-ries, US Band and Orchestra Accessories, Austin Guitars, Knilling String Instru-ments, Engelhardt String Instruments, Zonda Reeds, Apollo Drums

Principal Proprietary and Distributed Brands: Apollo Drums, Audio Technica, Austin Guitars, D’addario, Danelec-tro, Dean Markley, Dunlop, Furman, Hamilton Stands, Hohner, Hosa, Korg tuners, Kyser, LaBella, Lace Pickups, Martin Strings and Accessories, Middle Atlantic, Nady, Paiste, Peterson, Planet Waves, Players Products, Pro Mark, Remo, Rhythm Tech, Rico, Sennheiser, Shubb, St. Louis Stage Hardware, TKL, Vandoren, Vic Firth, Wittner

NEW JERSEY Gary Castelluccio & Assoc. 57 Crooks Ave.Clifton, NJ 07011(973) 772-3333(800) 888-1899Fax: (973) 772-5410E-mail: [email protected] Castelluccio, pres.

Categories: PS/R, S&F, ACC

NEW YORK Creative Stage Lighting Co., Inc. P.O. Box 567149 Rte. 28 N.North Creek, NY 12853(518) 251-3302Fax: (518) 251-2908E-mail: [email protected] site: www.creativestagelighting.comGeorge B. Studnicky III, pres.

Categories: Lighting Supplier, Rentals, Fixtures, Lamps, Consoles, Rigging hardware.

Principal Brands: Dura-Flex, Entertain-

Wholesaler Guide

Find it in the Hot News section of MMR’s Web site,

Breaking News

www.MMRmagazine.com

See us at NAMM Booth 336

MMR_62 62 7/1/09 3:51:01 PM

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AUGUST 2009 MMR 63

Wholesaler Guide ment Industry Tape, Cam-Lok, Altman, High End Systems, Osram-Sylvania, GE, ETC, James Thomas Engineering, Suspension Solutions, Entertainment Power Systems, Rosco, Lee Filters, Clear Com Systems, Northern Case.

Entertainment Music Marketing Corp. (EMMC New York) 770-9 Grand Blvd.Deer Park, NY 11729(631) 243-0600(800) 345-6013Fax: (631) 243-0605Email: [email protected] Saltzman, pres.

Categories: S&F

Brands: Mathias Thoma, Marco Briere, Leon Aubert, Revere

Ideal Musical Merchandise Co. 150 W. 22 St., 2nd fl oorNew York, NY 10011(212) 675-5050Fax: (212) 989-9275E-mail: [email protected] site: www.emmcmusic.comKate Loeb, pres.

Categories: S&F, BI

Principal Brands: Stringed instruments by Josef Lorenz, Andreas Morelli, Jan Kulik, G. F. Heberlein, Hermann Lowendall, Roma, Wenzel Kohler Cellos & Basses, Roman Teller, Ernst Heinrich Roth, T.G. Pfretzschner, G.A. Pfretzschner, Enesco Stringed Instruments, Artur Teller Violins & Violas, Emanuel Wilfer Basses, Lothar Semmlinger, Rudy & Josef Schuster Cellos. Basses 1/10 to 3/4 size by Enesco & Roma. Cases by Gordge, Gewa, Jaeger & Winter. Wittner Metro-nomes, Music Stands & Tuning Forks, Bows by Joseph Richter, Heinz Doll-ing, Otto Durrschmidt, Horst Schicker, Herbert Wanka, Willhelm Raum, Alfred Knoll, Lothar Seifert and C.F. Durro Carbon Fiber Bows. Strings by Pirastro, Prim, Kaplan, Jargar, Thomastik and Larsen. Cadet Band Instruments, Musica Rotary Band Instruments, Amati Band Instruments, Aubert Mirecourt & Des-piau Bridges, Rosin by Hill, Liebenzeller, Pop’s, Nyman. Shoulder Rests by Kun, Wolf & Resonans, violin maker’s wood & tools, Ideal Instrument Products.

International Music CaféCo- Presidents- Barrie Kolstein and Jef-frey Saltzman795 Foxhurst RoadBaldwin, NY 11510Phone: (516) 546-9300Phone: (631) 243-0600Fax: (631) 243-0605Email: [email protected] Mathias Thoma, Marco Briere, Kolstein, Leon Aubert

Lou Capece Music/Music World Ent. Inc. 2555 North Jerusalem RoadEast Meadow, NY 11554(516) 221-5596(800) 321-5584Fax: (800) 573-3630 E-mail: [email protected] site: www.loucapecemusic.comLou Capece, pres.

Categories: PS/R, S&F, ETH, ACC, BI, PRC, P/KB

Principal Brands: Di Palo violin, Oxford violin, viola, cello, double bass, New York Pro guitar, mandolin, electric bass, Dan-ville amp, Daphon effects pedal, New York Pro gig bag, New York Pro drumsticks,

SCORE Mktg.Booth # 323

Marketing popular, unique products to the music industry.

Visit our booth for the chance to win a

CORRICIADAN Medicine Bottle Guitar Slides

SHUBB Capos

Dolsey Rotating 3-Guitar display stand

Facelift Guitar Overlays

Lizard Spit Polishes and cleaners

Lute Hole Decorative wood feedback reducers

Mighty Moe AmpStraps

Redland AxeMats and Guitar Workstations

Rick Rock Guitar Picks and Accessories

The “Snake” Fast Guitar Stringwinder

Wrap-N-Strap Cable Organizers

MOLLARD Conducting Batons

ChopSaver Natural Lip Balm

Chromatic Watch Company

GigLight Portable Music Stand Lights

O-Tray Mic stand accessory holder

Peterson BodyBeat Metronome &

Tuner Pick-up clip

Robokey 4X Fast drum key

Mighty Grip Drum Gloves and stick powder_________________________________________________

SCORE Mktg. P.O.B. 34431 Bethesda, MD 20827

Phone: 301-765-7788 Fax: 301-765-7790

Web: www.scoremktg.com Em: [email protected]

FREE iPod - No Purchase Required

MMR_63 63 7/1/09 3:51:07 PM

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64 MMR AUGUST 2009

Wholesaler GuideIntelli Tuners, Intelli metronome, Kyser Capos, Shubb Capos, New York Pro tenor sax, alto sax, trumpet, clarinet, pocket trumpet, trombones, Mr. Music stands, Mr. Tambourine, Gliga Vasile violin, Ox-ford violin, viola, cello strings, Panasonic batteries, Schaller strap lock, Fort Bryan strap, American Pro rosin, Wittner, Loud Mouth speakers, Dean Markley Strings, Parrott Harmonicas, Super-Sensitive, Buffalo Products, Sky Products, Music Net Work Products, Drum Boy bongos & congas, Play-On Tunes.

Micro Musical Products Corp. 180-08 Liberty Ave.Jamaica, NY 11433(718) 658-1030Fax: (718) 658-5942

Categories: BI

Principal Brands: Duplexo, Free-Tone, Le Pectole, Nu-Shine, SPIVAK, Shastock, Thermo-fl ox.

New Sensor Corp. (Electro-Harmonix/Sovtek)32-33 47th Ave.Long Island City, NY 11101(718) 937-8300(800) 633-5477Fax: (718) 937-9111E-mail: [email protected] site: www.newsensor.com and www.ehx.com

Categories: PS/R, ACC

Principal Brands: Sovtek vacuum tubes, Electro-Harmonix vacuum tubes, Tungsol vacuum tubes, Mullard vacuum tubes, Genelex Gold Lion vacuum tubes, JJ vacuum tubes, Svetlana vacuum tubes, JJ Electronic vacuum tubes and others. Eminence speakers, EH speakersDunlop sound effects, Pro Co sound effects, E-Bow sound effects JJ capacitors, Sprague Capacitors, Illinois capacitors, Xicoa capacitors, F & T capacitors, Switchcraft Parts, Carling Parts, CTS Parts, Alpha Parts, Marshall parts, Fender parts, Craig chemicals, Duracell batteries

Rhythm Tech, Inc. 29 Beechwood Ave.New Rochelle, NY 10801(914) 636-6900(800) 726-2279Fax: (914) 636-6947Web site: www.rhythmtech.comRichard Taninbaum, pres. & CEO

Categories: PRC, ETH, ACC, BI

Principal Brands: Rhythm Tech Conga, Bongos, Rhythm Tech Tambourine, Solo Tambourine, Dst Drum Set Tambou-rine, True Colors Tambourines (10” and 8”), Traditional Tambourines (headed), Trigger Mount, DSM2 Universal Mount, DSM Quad Mount, MGT Mountable Gig Tray, Wireless Mic Clip, Active Snare System, Balance, Bass Drum Beater, Hat Trick, IT Tuners, Memokey, Studio Shaker, Live Shaker, Studio Series Cowbell, Moon Block, Rhythm Tech Cabasa, Rhythm Tech Piccolo Cabasa, Bar Chimes, Studio Chimes, Trigger Triangle, Claves, Rain Maker, Barbell, Maracas, Pete Engelhart Metal Percus-sion, Sideman, Skrather, The Laptop.

Tone King Corp. P.O. Box 1095Wyandanch, NY 11798(631) 643-8333(800) 662-3478

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AUGUST 2009 MMR 65

Wholesaler Guide Fax: (631) 643-8005Evelyn Conrad, pres.

Categories: S&F, ETH, ACC, PRC, BI

Principal Brands: Ace, Adamas, Alaska Pic, Aranjuez, Blessing, Cable Corp., Augustine, Blitz, Buckaroo, Clayton, Danmar, Darco, Dava, D’Andrea, D’Angelico, Deadringer, Dean Markley, DEG, Dr. Stringfellow, Dr. Thomastik, Dunlop, Duplex, E-Bow, Emerald Reeds, Ernie Ball, Eudoxa, Fender, Finger Ease, Flageolet, Franz, Frost Rosin, Gibson, Gill, Glasser, Gorilla Snot, Grover, Guild, Guitar Now, Hamilton, Har-mon, Hearos, Herco, Hohner, Holton, Huang, H.W. Pad Saver, John Pearse, K & M Stands, Kratt, Kun, Kyser, La Bella, Latch Lake, Ludwig, Manhasset, Martin, Mel Bay, Micro, MVP, Neotech, Pac-A-Stand, Pignose, Pirastro, Pocket Tones, Pro-Mark, Regal Tip, Remo, Rhythm Tech, Rico, Rotosound, Rovner, Run-yon, Sageman, Savarez, Schaller, Selmer, Shubb, Signal Flex, SKB, Sonic II, Stephi, String Swing, Super-Sensitive, Super-Slick, TKL, Trophy, Ultra, Universal Percussion, Vega, Vic Firth, W.D. Parts, Wittner, ZerOring.

NORTH CAROLINARowdy Pickers Musical Products PO Box 4899Mooresville, NC 28117Phone 850-380-3438Email [email protected] Site www.rowdypickers.comContact Lawson Peets

Categories Strings, Books, Replacement Tuners, and Accessories

Principle Brands-- COB Picks, Dean Markley, Osborne Banjo Heads, Morrell Books, and PegHeds® Geared Tuners.

OHIOV.J. Rendano Co. Inc.755 E. 82nd St.Cleveland, OH 44103(216) 881-0599(800) 321-4048Fax: (216) 432-3642

Categories: S&F, ACC, BI, PRC, P/KB, amps

Principal Brands: Galveston, Monique, T.J. Percussion, Texarkana, Casio, Pro Co, Audio-Technica, Karera, Shure Microphones.

Universal Percussion Inc. 1431 Heck Rd.Columbiana, OH 44408(330) 482-5750(800) 282-0110Fax: (800) 979-3786E-mail: [email protected] site: www.universalpercussion.comTom Shelley, pres.

Categories: ACC, PRC, two full lines of drums sets

Principal Brands: Cannon, Mega, JAMM, Attack, Zildjian, Vic Firth, Pro-Mark, Vater, Regal Tip, Mike Balter, Drum Workshop, Rhythm Tech, Mic-Eze, RealFeel, Sound Off, Percussion Publications, Wuhan, Handzon Latin Goods, Istanbul, Beato Bags, Innova-tive Percussion, Black Swamp Percus-sion, Slug Percussion, Ayotte, Videus & Dud’s, Holz, Cymbal Cleaners Asst., Lug Lock, Latin Percussion, Ludwig, Noble & Cooley, Pure Sound, Tree Works, Trick, XL Products, Qwik Time, Evans Products, Now a Full Distributor of Zildjian Cymbals and Remo Drum Heads.

See us at NAMM Booth 1209

MMR_65 65 7/1/09 3:51:16 PM

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66 MMR AUGUST 2009

Wholesaler GuidePENNSYLVANIAAIM Gifts/ Albert Elovitz Inc. 3001 Penn Ave.Pittsburgh, PA 16066(800) 233-2800Fax: 412-683-3110E-mail: [email protected] site: aimgifts.comAlbert Elovitz, pres.

Categories: ACC, general music gift mer-chandise, accessories

Principal Brands: AIM, Albert Elovitz Inc.

Breezy Ridge Instruments Ltd. P.O. Box 295Center Valley, PA 18034(610) 691-3302Fax: (610) 691-3304E-mail: [email protected] site: jpstrings.comMary Faith Rhoads-Lewis, CEO

Categories: S&F, ACC, ETH, PM, video courses

Principal Brands: John Pearse Music Strings & Acc., John Pearse Books

&Video Lessons; Breezy Ridge Hammer Dulcimers, Ol’ Reliable Capos, D’Angle, Artiste Strings & Rosins, Weissenborn Strings, Nuages Gypsy Strings, Lil’ Nip-per, K’Saire, John Pearse Armrests, JP Acoustic Pickups, Wood, Horn & Bone Fancy Picks, Jazz & Studio Flat Picks, The Edge Slide, Brass KingPins, Horn Bridge Pins, Bone Bridge Pins, Faux Tortoiseshell Bridge Pins, John Hartford Banjo Strings, Vintage Thumbpicks, Hi-Rider Fingerpicks.

Hoshino USA P.O. Box 886Bensalem, PA 19020(215) 638-8670(800) 669-8262Fax: (215) 245-8583E-mail: [email protected] site: www.ibanez.comwww.tama.comBill Reim, pres.

Categories: S&F, PRC, Guitar/Signal Processing, Guitar and Bass Amplifiers

Principal Brands: Ibanez Guitars & Basses, Ibanez Electronics & Amplifi ca-tion, Tama Drums & Hardware.

SOUTH CAROLINAMBT Lighting & SoundStreet Address: 2456 Remount Road, Suite 305North Charleston, S.C. 29406Mailing Address: P.O. Box 63366North Charleston, S.C. 29419-3366(843) 745-8501(800) 845-1922Fax: (843) 745-8502Web site: www.musicorp.comDan Roberts, v.p., sls.

Categories: S&F, PS/R, BI, PRC, ACC, KB

Principal Brands: Barcus-Berry, J.B. Play-er, Percussion Plus, Arbor, J.Reynolds, RMS, Amigo, Lauren, MBT Light-ing & Sound, Sierra Guitars, Samson, Zoom, Hartke, Yamaha guitar packages and portable keyboards, Sabian, Dean Guitars, Remo Crown Percussion, Luna Guitars, Stageline.

Musicorp2456 Remount Road, Suite 305North Charleston, S.C. 29406Mailing Address: P.O. Box 63366North Charleston, S.C. 29419-3366(843) 745-8501

MMR_66 66 7/1/09 3:51:22 PM

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Wholesaler Guide (800) 845-1922Fax: (843) 745-8502Web site: www.musicorp.comDan Roberts, v.p., sls.

Categories: S&F, PS/R, BI, PRC, ACC, KB

Principal Brands: Barcus-Berry, J.B. Play-er, Percussion Plus, Arbor, J.Reynolds, RMS, Amigo, Lauren, MBT Lighting, Sierra Guitars, Stageline, MBT Cases, Samson, Zoom, Hartke, Yamaha guitar packages and portable keyboards, Sabian, Dean Guitars, Luna Guitars, Shadow, Fender Accessories, Groove Tubes.

Categories: PS/R: Pro Sound/Recording; Stringed & Fretted: ETH, Ethnic: ACC, Accessories: BI Band Instruments: PRC: Percussion: PM Print Music: P/KB: Piano/Keyboard

M&A Sales, LLC 2456 Remount Road #305N. Charleston, SC 29406(800) 323-6500 Fax: (800) 646-1950 Dan Roberts, Vice Pres.

Categories: S&F, PS/R, BI, PRC, ACC, KB

Principal Brands: MBT Lighting & Sound, Barcus-Berry, Stageline, Dean Guitars, Sabian, RMS, Percussion Plus, Adam, Lauren, J. Reynolds

TENNESSEEEMD Music, Inc. P.O. Box 487 LaVergne, TN 37086(866) 871 5800(615) 793-8787Fax: (877) 231-6653E-mail: [email protected] Web site: www.staggmusic.com

Categories: PS/R, S&F, ETH, ACC, BI, PRC

Principal Brands: Stagg

KMC Music, Inc.1042A Fred White Blvd.Portland, Tenn. 37148(615) 325-7104

Principal Brands:(Please see Connecticut listing.)Morrell Music Distributing Co.2306 W. State St.

Bristol, TN 37620(423) 968-5811Fax: (423) 968-5409Curtis Morrell, pres.

Categories: S&F, ACC, PRC, PM, guitars, cases, videotapes

Principal Brands: Morrell, Martin, Dunlop, Super-Sensitive, Anton Breton, Mapes, Hohner, D’Andrea, TKL, La Bella, Flinthill, Kyser, Lou Capece, Eleca, Saga, Onboard, L&M, Long Hollow.

The Music Link Corp. 2526 Quality Lane Knoxville, TN 37931 Toll Free 1-888-552-5465 E-mail: [email protected] Web site: www.themusiclink.net

Principal Brands: (Please see California listing.)

TEXASAllparts 13027 Brittmoore Park Dr.Houston, TX 77041(800) 327-8942Fax: (713) 466-5803

Petrof is in its fifth generation of creating handmade European pianos and has been wholly family owned and

operated since 1864.

A NEW WORLD OF PRECISION

Asymmetrically crowned, tapered soundboard extends under all bridges resulting in superior transfer of vibrations.

The (front and rear) duplexes are tuned up to higher harmonic intervals as quints, octaves andtheir sums.

Ebony bridge caps in the descant (treble) section assures richer, more dynamic high notes.

145 PETROFyear s sounds

MMR_67 67 7/1/09 3:51:28 PM

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68 MMR AUGUST 2009

Find it in the Hot News section of MMR’s Web site,

Breaking News

www.MMRmagazine.com

Wholesaler GuideCategories: S&F

Principal Brands: Allparts, ABM-Mueller, Bartolini, Bigsby, Buzzstop, CTS, Dan-electro, Earvana, Gotoh, Graph Tech, Grover, Gurian, Hipshot, Leo Quan, Razor, Switchcraft, Schaller, Sperzel, Joe Barden, Tremol-No, Lace, Fender, Gibson, Tone-Pros, Moses Graphite, Q-Parts, Bourns.

M&M Merchandisers Inc. 1923 Bomar Ave.Fort Worth, TX 76103(800) 299-9035Fax: (800) 687-0203E-mail: [email protected] site: www.mmwholesale.comMarty Stenzler, CEO, pres.Chuck Franklin, COO

Categories: Acoustic, electric, bass guitars and accessories, amplifi ers, banjos,mandolins, percussion, horns and reed instruments, instructional books and videos, DJ lighting and sound, retail supplies.

Principal Brands: Trinity River, Kona, Oscar Schmidt, Alpine, B.A Starr, Brand X, Fender, Pyle Pro, Danelectro, Qwik Tune, Harris Musical Products, Black Diamond, GP Percussion, Zildjian, Camber, Musician’s Workshop, Watch and Learn, Hal Leonard, Mirage, Shure, Gemini, Audio-Technica, Audix, Chauvet, Gem Sound, Phonic, Ernie Ball, D’Adario, Washburn, GHS, Mae-stro, Huang, Casio, Hohner, Barraza, Main Street, Fat Boy, Merano, Zebra, Audiopipe, MTX, Yamaha, Grover , Dean Markley.

UTAHPriddis Music P.O. Box 345Pleasant Grove, UT 84062-0345(800) 326-3062Fax: (801) 785-6705E-mail: [email protected] site: www.priddis.comRichard L. Priddis, pres.

Categories: Professional performance music for singers.

Principal Brands: Prosound

VERMONTMetropolitan Music Co.P.O. Box 14154861 Mountain Rd.

booth 1249

See us at NAMM Booth 1704

MMR_68 68 7/1/09 3:51:33 PM

Page 71: MMR August 2009

(Paid to our Licensed Affi liates)The fi nancially stable program of choice for discerning dealers

whose eye is on the future.

Now is the time to get out from under thefi nancial RISK and BURDEN

of running your own rental program.

$30,579,118.00

The NEMC Affi liate Program Offers:

� A No Fee Licensed Affi liate Rental Program.� Rental agreements that are customized to the specifi c laws of the Affi liate’s state. � State licensing and/or registration of the Affi liate’s rental program at NEMC’s expense.� Only one quality level of name brand instruments in New and Like-New condition only.� The restoration of all rental returns to Like-New condition at NEMC’s service facility.� Multi-colored Promotional & Educational handouts provided.� Motivational mailings to the Affi liate’s customers.� No inventory investment and all normal freight costs are paid by NEMC.� One of the largest staffs of skilled repair technicians dedicated only to rental instrument service. � Hands-on repair training in our NJ repair center with one-on-one private instruction (FREE).� Billing and collecting rental fees for the Affi liate’s accounts.� Ability to review customer accounts 24/7 through a dedicated web site.� The NEMC Calling Plan for collections. Working for the Affi liates from 9:00 a.m. to 9:00 p.m.� The Platinum Plan Plus - to increase commission percentage. � The Annual Rental Bonus Plan - for an additional cash bonus.

Plus:

� Each Affi liate is able to create a Custom, Competitive, and Profi table price schedule for theAffi liate’s individual marketplace. NEMC does not post rental prices on the Internet. � Business is promoted into the Affi liate’s retail store, not onto the Internet. NEMC does not

compete against its own Affi liates by renting ‘On-Line’. � An Affi liate’s territory is protected. NEMC will not set up its own retail stores in an Affi liate’s territory.

For Complete Information: Call Toll Free (800) 526-4593 Ext. 240 Ask For Gene Garb

Why We’re #1

NEMCNational Educational Music Company1181 Route 22, Box 1130Mountainside, New Jersey 07092 www.nemc.com

NEMC

SINCE 1957

NEMC

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50 Years

Be A Part Of Our Next Successful

50 YEARS!

See us at NAMM Booth 838

Full Ads_aug.indd 59 7/1/09 4:31:25 PM

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70 MMR AUGUST 2009

Wholesaler GuideFuture Primitive, Pro-Mark, Regal Tip, Camber, Stick Handler, Trick, Neary Drum Torque, Duplex, Cannon, Leeder, Guitool, Hamilton, Fibracell, Martin, Mike Balter, Ultimate Support, Crown, La Voz, Hamilton, Middle Atlantic, Gemini/LyteQuest, Winston, Dunlop, Vater, 3M, D’Andrea, Atlas, Remo, Glass-er, Leblanc, Moshay, Littlite, Rhythm Tech, Sho-All, Wolfpak, HQ Percussion, Zildjian, Furman, Latin Percussion.

PUERTO RICOTropical Music of Puerto Rico P.O. Box 8733Fernandez Juncos StationSanturce, Puerto Rico 00910(787) 726-1750Fax: (787) 727-8181Lourdes Vila, pres.

Categories: PS/R, S&F, ACC. BI, PR, P/KB

CANADAB&J Music Ltd.(Subsidiary of KMC Music Inc.)2360 Tedlo St.Mississauga, ON L5A 3V3, Canada(905) 896-3001(800) 268-8147Fax: (905) 896-4554, (800) 777-3265 E-mail: [email protected] Kroke, sr. v.p., gen. mgr.

Categories: S&F, BI, PRC, ACC

Principal Brands: Adamas, Antigua, Ap-plause, Augustine, Austin City, Becker, Belmonte, Big Idea Guys, Bridget, CAD Professional Mics, CB Educational Percussion, CB Percussion, Celebrity, Cherub, Corelli, Darco, Durro, Eldon, E.M. Winston, Firstnote, Genz Benz, Gi-braltar, Gretsch, Grover, Hamer, Hearos, Herco, Hercules, Hirade, Hohner, Ingles, Intellitouch, Jasmine, Jim Dunlop, La Bella, Lee Oskar, LP, Manhas-set, Martin, Matrix, Mighty Bright, Montana, Music Boy, Ovation, Perri’s Leathers, Ping, Proel, Ramirez, Remo, Retro Parts, Rimshot, Rodam, RTOM, Seiko, Sierra, SignalFlex, SKB, Sousa Band, Takamine, TKL, Toca, Tranzamps, Treeworks, Trophy, Ultra, V-Tech, Vega, Vic Firth, Wittner, Zildjian, Fender.

Beda Sales 2634 Shaughnessy St.Port Coquitlam, BC V3C 3G6(604) 942-1257(800) 663-5800Fax: (604) 942-4022E-mail: [email protected] site: www.bedasales.caDonna L. Barina, pres.

Categories: S&F

Principal Brands: Thomastik, Pirastro, Hofner, Wittner, Jargar, Kun, Skylark, Aubert, Dorfl er, Hidersine, Hill, Aubert, Dick, Wittner, Weidler, Super-Sensitive, Larsen, Glasser.

Canadian Print Music Dist. Suite 204 - 7481 Woodbine AvenueMarkham Ontario L3R 2W1(416) 293-1200(800) 668-5767Fax: (416) 293-4318Fax: (800) 565-1816E-Mail: [email protected] site: www.canadianprintmusic.com

Categories: PM, video instruction

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Wholesaler Guide Principal Brands: Print Music: Jamie Aebersold, Alfred Publishing, Mel Bay, Blue Rodeo, Bold Strummer, Boston Music, Bourne Music, James F. Chap-in, Cole Harbour Music, Cranford Music, Creative Concepts, Edwards Music, FJH Music, Carl Fischer, Joe Goldfeder, Ron Greene Music Dials, Groove Tubes, Henle, Frederick Harris Music, Karamar, Kendor, Kjos, Koala, Koneman, Hal Leonard, Mayfair Music, Minstrel Press, Montgomery Music, Music In Motion, Music Sales, Ottawa Folklore, Plymouth Music, Reader’s Digest, Santorella, Shawnee Press, Sher Music, Sing Out, George B. Stone, Vinland Music, Vocal Power, Bob, Vopni, W.W. Norton, Walton Music, Warner Bros., Waterloo Music, Willis Music, Video: Alchemy Pictures, Homespun, Hot Licks, MacMaster Music, MVP, Rumark Video.

Coast Music (a division of Jam Industries Ltd.) 21000 TransCanada Highway,Baie D’Urfe, Québec H9X 4B7. Tel: (514) 457-2555. Toll-free tels (sales): 800-363-8460Fax: (514) 457-0055.and 800-263-5851. E-mail: [email protected]. Web: www.coastmusic.ca. and www.coastmusic.com Martin Golden, Chairman of Jam Industries Ltd.; Eddy Shenker, President of Jam Industries Ltd.; Marty Szpiro, Senior Vice-president, Jam Industries; Manuel Senra, Vice-president of Coast Music. Product Managers: Alex Kundakcioglu, band & orchestral; Scott Atkins, Sonor and percussion , Gil Karout, Marketing Manager .

Product specialty: Fretted Instruments, Brass and Woodwind, Drums and Per-cussion, Amplifi ers and Accessories.

Brands: Alabama (banjos, mandolins); Alegria (violins, violas, cellos); Amy Birch (rosin); Angel (recorders and educational); Apple Creek (Dulcimers), Aubert (string instrument accessories), Augustine (strings), Bausch (violin ac-cessories), Bespeco (effects and pedals), Boblen (cases)Bravo (guitars); Can-non (percussion parts), CNB (bags and cases), Crafter ( guitars ); Dean Markley (Strings), Delta Blues (harmonicas and accordions); Dunlop (strings, effects and

pedals, guitar accessories), Elixir (strings), EPM (pickups), Falcone (Pianos), Finger Ease (Lubricants), Fiore (accordions), Generation (penny whistles),GHS (strings and accessories), Graph Tech (Guitar Parts), Grover (Fretted Instrument Ac-cessories), Hobart M. Cable (pianos), Gypsy Rose (guitars), Herco (Mainte-nance products), Hill (rosin), Hindersine (Rosin), Hohner (harmonicas, accordions and accessories), Jay Junior (guitars) Jay Turser (guitars); Kun (shoulder rests), Jupiter (band instruments), Leem

(cables), Mahalo (ukuleles), Manhas-set (stands), Mano Percussion (congas, quintos, tumbadoras, bongos, djembes, accessories); Martin (strings), Mega (amplifi ers) Menzel (violins, double bass-es, cellos, and accessories); Mighty Bright (LED lights), Neotech (straps), Pacifi c Trends (Piano Lamps), Paganini (Rosin), Procussion (drums); Profi le (parts, stands, accessories , tuners ); Rhythm Band (percussion, brass accessories); RB (drums, sticks and percussion accessories), Rhythm Tech (percussion and acces-

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Wholesaler Guidesories), Sabian (cymbals and accesso-ries), Samick (guitars), Savarez (strings), Segovia (guitars), Shubb (capos and accessories), Sinclair (brass instruments), Snap Jack (cables), Solar (cymbals), Sonor (drums and percussion accessories), Sonor Orff (educational percussion), SX (guitars and accessories), Thomas-tik-Infeld (strings), Trak (drums, hard-ware, drumsticks, accessories); Trophy (accessories), Univox (microphones, amplifi ers, headphones); Valencia (classical guitars), Vandoren (reeds and mouthpieces), Vic Firth (drum sticks and accessories), Walden (guitars), Westbury (drums, hardware, accessories) and Wittner (metronomes and accessories).

Contact Distribution Ltd. 38 Thornmount Dr., Unit 1Scarborough ON M1B 5P2(416) 287-1144 Fax: (416) 287 1204E-mail: [email protected] site: www.contactdistribution.comBill Coons, dir.

Principal Brands: APB Dyna-sonics, Countryman Assoc., Face Audio, Op-tocore, Projectiondesign, Production Intercom, Rane, Renkus-Heinz, Timax.

Counterpoint Musical Services 2650 John St. #24Markham, ON L3R 2W6(905) 415-0515(800) 690-0515Fax: (905) 415-9232E-mail: [email protected] Ullmann, pres.

Categories: S&F, ACC, BI

Principal Brands: Thomastik, Bohemia, Amati, Blessing, Superslick, Stentor, Wittner, Pirasto, Hidersine, Kun, Wolf, Skyinbow, Mirage, Chopsaver.

D’Addario Canada 50 W. Wilmot St., #13Richmond Hill, ON L4B 1M5(905) 889-0116(800) 268-6855Fax: (905) 889-8998E-mail: [email protected] Davidson, pres.

Categories: S&F, ACC, BI, PRC

Principal Brands: D’Addario, D’Addario Bowed, Planet Waves, Rico, Evans, HQ Percussion, Puresound, Archives,

Vater, BeaverCreek, Danelectro, Tycoon, Qwik Tune/Time, Shadow, Suzuki Har-monicas, Suzuki Melodions, Solutions, Peace Stands, Dava, Guitar Workstation, Play Sound, Typhoon, Verona, Wedgie, Music Stamp, Windy City

Efkay Music Group 2165-46th Ave.Lachine, PQ H8T 2P1 (514) 633-8877(800) 343-0353Fax: (514) 633-8872Howard Kalisky, pres.

Categories: S&F, B&O, PM, P/KB, amp

Principal Brands: Ibanez guitars, basses, amplifi cation; Orange amplifi cation, Tama drums & accessories, Wuhan cymbals & gongs, Pro-Mark sticks, Casio keyboards, Morley effect ped-als, Warwick basses, Rocks bags, Carlos Giordano Silenzia Violins, Ebtech signal processing, J. Michael wind instruments, Framus guitars & amps, Groove Juice cymbal cleaner, J. Michael Wind Instru-ments, 2 Box electronic drums.

Erikson Audio21000 Trans-Canada Hwy.Baie-D’Urfé, PQ H9X 4B7(514) 457-2555Fax: (514) 457-0055Web site: www.eriksonaudio.comEmail: [email protected] Carman, div. mgr.

Principal Brands: Abelton, Audio Technica, Ashly, Cerwin-Vega, Focus-rite, Fostex, Gator Pro, KRK, Mix-VibesNetCIRA, Novation, PreSonus, Quad Industrial, Quik Lok Pro, Stanton, Surgex, Vestax, Wharfedale Pro.

Erikson Music 21000 Trans-Canada Hwy., Baie D’Urfé PQ H9X 4B7(514) 457-2555Fax: (514) 457-0055E-mail: [email protected] site: www.eriksonmusic.comMartin Golden, chmn., Eddy Shenker, pres., Martin Szpiro, sr. v.p., Michael Golden, v.p., Peter Patrick, g.m.,Paul Fredrick, perc. mgr., Andrew Bujold, promotions coordinator

Products: Digitech, Gator, Protechtor, Seymour Duncan, D-Tar, Headhunter, Marshall, Vox, Mark Bass, Hagstrom, Washburn, Oscar Schmidt, Pearl, Pho-

See us at NAMM Booth 1500

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Wholesaler Guide nic, Quik Lok, Wharfdale, Sonic Décor, Lightsnake.Branch (Vancouver) 580 Ebury PlaceDelta, BC V3M 6M8 (604) 520-0568 Fax: (604) 520-6176

Erikson Pro21000 Trans-Canada Hwy.Baie-D’Urfé, PQ H9X 4B7Western Headquarters:580 Ebury PlaceAnnacis Island, Delta, BC V3M 6M8(514) 457-2555Fax: (514) 457-4986Web site: www.eriksonpro.comChristian Bouchard, div. mgr.

Principal Brands: Allen & Heath, Aphex, Compulite, DOD, JEM, KV2, Martin, Mach, Powersoft, Swefog, SLS, Doughty, Omnimount.

Geo. Heinl Co., Ltd.201 Church St.Toronto, ON M5B 1Y7(416) 363-0093Fax: (416) 363-0053E-mail: [email protected] site: www.georgeheinl.comRic Heinl, pres.

Categories: S&F

Principal Brands: Aubert, Carlsson, Corelli, Goldbrokat, Nyman Harts, Pops, Pyramid, Sacconi, Heinl, Handorff, Roth, Dvorak, Jaeger, Gewa, Gordge, Winter, Kolstein, Pirastro, Thomastik, Jargar, Schatten, D’Addario, Augustine, Hannabach, Savarez, Martin, Dean Markley, Wittner, Heinrich, Hohner, Wolf, Menuhin, Beare, Kun, Hill, Schaller, Hidersine, Grover, Gotoh, Glasser, Dunlop, Intellitouch, Prim, Yamati, Strunal, Petz, Bam, Hamil-ton, Gill, Dorfl er, Boblen, Bobelock.

Korg Canada 21000 Trans Canada Hwy. Baie D’Urfe, PQ H9X 4B7 (514) 457-2555 Fax (514) 457-0055 Web site: www.KorgCanada.com Martin Golden, chmn.Eddy Shenker, pres. Michael Golden, v.p. George Capone, nat. sls. mgr.

Categories: PS/R, S&F, ACC

Principal Brands: Korg pianos, keyboards,

digital recording workstations, guitar effects & accessories.

Martin Canada Professional Lighting 21000 Trans Canada Hwy.Baie D’Urfe, PQ H9X 4B7(514) 457-2555Fax: (514) 457-0055Web site: www.martincanada.comMarty Golden, chmn.Eddy Shenker, pres.

Categories: Lighting supplies, movie fi xtures, scans, DJ effects, controllers,

tracking systems, fog, haze machines.

Principal brands: Martin Professional, JEM, MACH.

Musiquip Inc. 325 BouchardDorval, PQ H9S 1AP(514) 780-2070Fax: (514) 780-2111E-mail:[email protected]

Categories: S&F, ACC

Principal Brands: Tanglewood Guitar

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Company UK, Accessories: Digifl ex Cables.

Omnimedia Corporation Ltd.1875 55th Ave.Dorval, PQ H9P 2W3(514) 636-9971Fax: (514) 636-5274E-mail: [email protected] site: www.omnimedia.caDavid S. Joseph, pres.

Categories: PS/R

Principal Brands: Samson Audio, Samson Wireless, Rane, Hartke, Expedition, Whirlwind, PAS, Zoom, Brownsville.

Power Group, Ltd. 7105A Edwards Blvd.Mississauga, ON L5S 1Z2(905) 405-1229Fax: (905) 405-1885E-mail: www.power-music.comWeb site: [email protected] Larcombe, pres. & CEORick Carlson, Director of Sales and Marketing-US Division

Categories: S&F, PS/R,

Principal Brands: Ashdown Engineering, Audix, Body Glove Bags, Elixir Strings, Highland Guitar Company, Michael Tobias Design (MTD) Kingston Series, Monster Cable, Solo Music Gear, String Swing, Stagecraft Designs

Radial Engineering, Ltd.1638 Kebet WayPort Coquitlam, BC V3C 5W9(604) 942-1001Fax: (604) 942-1010E-mail: [email protected]: www.radialeng.comwww.zebracase.comwww.primacoustic.comPeter Janis, pres.

Categories: S&F, PS/R, PRC, P/KB, PS/R, ACC, interconnect

Principal Brands: Radial, Mogami, Sonex, Jensen, Telecast Fiber Systems, VAC Brick, Audio Accessories, Senior Indus-tries, ITT Cannon, EDAC, Ace Patch Bays, Acoustical Interiors, Primacoustic, Tonebone, Broadway.

Scott’s Highland Services Ltd. 143 Stronach CrescentLondon, ON N5V 3G5

(519) 453-0892(519) 453-6303E-mail: [email protected] site: www.scottshighland.comBev Scott, CEOIan Scott, sls. mgr.

Categories: PRC, Scottish & Irish ethnic music and instruments.

Principal Brands: Pipers’ Choice Bag-pipe Accessories, McCallum Bagpipes, Chieftain whistles, Walton’s whistles & bodhrans, Sousata Whistles.

S.F. Marketing Inc. 325 Boul. BouchardDorval, PQ H9S 1A9(514) 780-2070Fax: (514) 780-2111E-mail: [email protected]

Categories: PS/R, S&F, BI, ACC, P/KB, PRC

Principal Brands: Lighting: Antari, Leprecon, Leviton, Lumi, SGM, Socapex, WDMXAccessories: Barkan Mounts, Canare, Digifl ex, Furman, Goo Systems, K&M, Littlite, Marinco, Neutrik, NTI Instru-ments, Raxxess, Rean, Spacetek.Pro Audio: Aviom, Dolby Lake Proces-sor, EAW, EAW Commercial, EAW Smaart v.6, Genelec, Light Viper, Pioneer Pro DJ, QSC Audio, Shure, Symetrix, Telex, Xantech Musical Instruments: Cleartone, Due-senberg, Line 6, Mapex drums, Moog Music, NS Design, N-Tune, Schecter, Spector, Steph Accessories, Tanglewood Guitar Company UK, The Original Gig Bag Company, Tone Pros.

Wes-Can Music Supplies Ltd. 2677-192nd St., Units 117-120Surrey, B.C. V3S 3X1(800) 661-9960 (North America)(604) 543-2633 (Worldwide)Fax: (800) 600-6646Fax: (604) 543-2604 (Worldwide)E-mail: [email protected] Sallay, Leslie Sallay,Paula Lemke, Cathy Lasllo

Categories: S&F, PRC

Principal brands: Raimundo, Kohno, Sak-urai, Aria, AER, DiMarzio, John Pearse, Vinci, Audio 2000, Odyssey, Maxell, Gotoh, New Media, L.R. Baggs, B-Band, Blade, THD, Morgan, D’Aquisto, G7th, Clayton, CBI, Onerr, Trem King

Wholesaler Guide

Delta Series

AVAILABLE IN A VARIETY OF FINISHES & STYLESSend $4 US for COLOR CATALOG 13027 Brittmoore Park Drive, Houston, Texas 77041

by GOTOH1:21 ratio

America’s Premier Guitar & Bass Parts Supplier

See us at NAMM Booth 1006

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AUGUST 2009 MMR 7575 MMR AUGUST 2009

Products/Brands found in store:Lovell Custom, Red Star, Yorkville, Shure, Washburn, and Ludwig, among others. Doo Wop rents and sells karaoke machines, pro audio products, guitars, amps, and horns. “We also import direct from China in our buying group.”

Musical beginnings: Himbaugh start-ed playing violin in the grade school orchestra, then later moved to string bass.

I knew I wanted to be in the music in-strument business when… “I looked up 10 years later and I was still doing it.”

Karaoke ups and downs: “We got in on the big karaoke craze in 1995, and still do some business in kara-oke, though let me say that things were great around 2003, but have since died off.”

The biggest misconception about kara-oke: “You have to be drunk to do it.”

Family biz: Wife Cheryl; son Bill and his wife Sarah; daughter Mary and her husband Sam; and mother-in-law Mary all work at the store.

When I’m not working, you’ll likely fi nd me: “At Forest Park Baptist Church or watching ‘Dancing with the Stars.’”

People might be surprised to know:“I own a Segway.”

Favorite meal: Nachos BelGrande.

My proudest achievement: “Beingintroduced as ‘Bill and Mary’s dad’ rather than ‘the guy that owns the Doo Wop Shop.’”

Career low point: “I remember taking the top row of guitars down and pawn-ing them to pay for a tax bill. Then and there I realized that, when I die, the government is going to take the business away rather than let me pass it on – death tax and all, you know.”

Career high point: “48 years of working with my wife and family, day in and day out.”

Best thing about my job: “It’s good being the boss.”

Most unpleasant part about my job:“It’s tough being the boss.”

The most important thing about man-aging a music store: “Treating the customers right. It all boils down to people.”

If I could change one thing about how MI business is done, it would be … “Every store would pay the same price for instrument prod-ucts regardless of quantity, and suppliers would not try to tell you how to run your business.”

Biggest pet peeve about the busi-ness: “The stores build brand names and then the factories tear down the brand by selling to Bed, Bath and Beyond, Sam’s Club, and Target.”

Who I admire most in this business:“Yorkville’s Jack Long and Hartley Peavey.”

Favorite musician joke: “NAMM … oh give me a break, it’s a joke.”

Words to live by: “Ready, Shoot, Aim.”

Who: Victor Himbaugh

What: Doo Wop Shop

Where: Louisville, Ky.

When: Founded 1971

At A Glance: Doo Wop Shop’s Victor Himbaugh

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Low Country Music & the Bluegrass Guru

For the past 20 years, Low Country Music has been the place for musicians of all ages and skill levels to gather, learn, and play. While his two long-time em-ployees watch the store, Chip teaches be-tween 50 and 60 students per week in his 2,200 square-foot shop, aptly nicknamed “Low Country Bluegrass Academy.” Since the store opened, Chip has taught nearly 800 students, ranging in ages fi ve to 75. Chip teaches his students the same way he learned to play – by ear. However, he does encourage them to learn to read music and take on a classical instru-ment. Chip has become somewhat of a father fi gure to his younger students — he even inspects their report cards. He has had students who were doing poorly in school, but after spending some time at the “Bluegrass Academy,” things changed. Chip says that the majority of his students are “A” students, graduate high school, and attend college.

Richard “Chip” Chipman and students Ali Klynes Schmieding, Aurie Engels Schmieding, Dee Dee Cumbee, and Ashleigh Borden performing on the state senate fl oor in Columbia, S.C.

Richard Chipman, better known as “Chip” or the “Bluegrass Guru,” has owned Low Country Music in Moncks

Corner, S.C. since 1987. A musician himself, Chip began develop his playing skills at the age of 10, learning

how to play by ear, watching and listening to his older brother play guitar. He plays all of the bluegrass

instruments: banjo, fi ddle, mandolin, guitar, and bass. Chip is passionate about playing and, since opening

his store, he has shared that passion with his community. His shop offers a wide range of Saga stringed instruments

including, Goldstar banjos, Kentucky mandolins, Cremona fi ddles, and Blueridge guitars, which are his strongest

sellers. However, the instruments are not the primary focus for this retailer, as Chip says, “I’ve never really counted on

instrument sales to sustain me.”

RETA I L

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AUGUST 2009 MMR 77

He is very proud of his students and loves to show them off, taking them to perform at schools, nursing homes, churches, and the South Carolina State Senate. Chip frequently visits local schools and demonstrates the techniques and instrumentation of bluegrass music. Chip is also the organizer and presenter of the annual “Pickin’ in the Park Music Festival” held at Old Santee Canal Park in Moncks Corner. This daylong pro-gram of bluegrass music features bands from across South Carolina and the re-gion. Part of the program includes an hour-long performance by Chip and his students. Some of Chip’s former students have gone on to be music teachers them-selves. One of his students placed fi rst in the 2007 National Youth Competition in Greensboro, N.C. Another student re-cently earned a music scholarship and is now attending the College of Charleston.

In April, 2008, in recognition of his bluegrass advocacy, Chip was presented with the Jean Laney Harris Folk Heritage Award, which honors distinguished prac-titioners and passionate advocates of South Carolina’s diverse cultural traditions. Chip was the twentieth recipient of the award; past recipients include James Brown, hon-ored in 2002. This past December, South Carolina’s governor granted Chip the Order of the Silver Crescent — the state’s highest civilian honor for volunteering and community service. Chip is grateful for and proud of these awards, but at the end of the day, his students and spreading the gospel of bluegrass music are the re-wards that truly matter.

Find it in the Hot News section of MMR’s Web site,

BreakingNews

www.MMRmagazine.com

A Keyboard Player’s Dream

Clik

View the complete line atwww.wwpaigecapo.com

TM

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Introducing

Get in the "Clik"

Made in the USA

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See us at NAMM Booth 1406

See us at NAMM Booth 1542

MMR_77 77 7/1/09 3:53:57 PM

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78 MMR AUGUST 2009

SR2:

growing mar-ket for used musi-cal instruments, due in part to the fl agging economy, and Stairs feels that the time is right for this new endeavor.

“Our fi eld reports indicate that be-cause of the economy dealers are doing a lot more business with used cymbals than they were before,” he notes. “Ev-erything just fell into place in terms of the timing for implementing this kind of program, but we’ve been thinking of do-ing something like this for at least a few years. We have a lot of cymbals that, for instance, might be at trade shows around the world, and some that might be on consignment for any number of different reasons. Cymbals also get returned to us

Sabian Enters the Used Cymbal Market

“We’ve been hearing about the market for used or reconditioned

cymbals for some time now,” says Peter Stairs, Sabian’s vice

president of sales. “We’ve been looking at how to enter that

market formally; up until now, we’d

never really fi gured out

exactly how we were

going to do it.”

What Sabian has come up with is a new

brand: the SR2. Sabi-an is going to “recondi-

tion” playable cymbals that are sent back to the factory, stamp

them with the SR2 logo, and release them back onto the market. There is a

DRUMS & PERCUSS ION

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AUGUST 2009 MMR 79

from bands and orchestras that had them on a loaner basis, or from stock swap-outs by stores or distributors. In addi-tion, we occasionally have cymbals that come through our production depart-ment with cosmetic or surface defects that don’t affect the sound. In the past, all of these cymbals would be cut up, melted down, and just put it back into the mix, but we can now refi nish them and market them as SR2.”

When a cymbal is returned to the factory, Sabian’s

product specialists will fi rst deter-

mine if the sound qual-

ity of the cymbal is still intact and up to

the com-pany’s qual-

ity standards. Small surface de-

fects, such as nicks, dings, or light scratches, can be fi xed with the reconditioning process, by which cym-bals are placed onto a lathe and the sur-face is etched or lightly scratched until the original fi nish, along with any surface defects, are removed. Sabian will only apply this process to cymbals from their professional lines made of cast bronze: AA, AAX, HH, HHX, and Vault series.

The SR2 cymbals have a distinct look and, notably, will not carry the Sabian logo or any other of their previously ex-isting demarcations. “The way we’re ap-proaching this is that the price of these cymbals is not based on the series they

used to be, but the size that they are,” ex-plains Stairs. “The process which we put these cymbals through in effect masks whichever line the cymbal originally came from, although that isn’t the pri-mary reason we refi nish them. The cym-bal is put on a lathe and we apply a tool that is a little abrasive. When the cymbal comes off, the entire surface has been, say ‘neatly scratched,’ so that you can’t really tell what it was previously. The cymbal’s sonic properties are not affected at all; all that is changed is the appearance. We are applying this process, so that we can make sure that no one will confuse the SR2 for anything other than what it is, and that is a reconditioned cymbal. We do a little bit of lathing after the fi rst piece of cosmetic work is done, and af-ter that, it’s basically the same as it was when it was returned to us. The bell we do leave untreated, or un-etched, so by looking at that, it’s fairly easy to tell if the cymbal was hand hammered or an AA, but by looking at the body of the cymbal, it’s fairly diffi cult to determine what se-ries the cymbal was originally from.

“Normally, there’s a fairly substantial price difference between one of our hand-hammered cymbals and one of our AA lines, but the SR2 are priced according to size and weight only – the only markings on the cymbal will be the SR2 logo and the cymbal’s size and weight. Each cym-bal will either be thin, medium, or heavy. Really, when consumers are browsing SR2 cymbals in a music store, they gener-ally know the weight they’re looking for, but one of the interesting things about this idea is that the sound they’ll get out of these cymbals will vary greatly. This

is why we’re not calling it a ‘series.’ This is not a new series from Sabian, because every cymbal in a series is going to have the same basic characteristics, to vary-ing degrees. And that isn’t the case with the SR2, because that cymbal may have been an HH, it might have been an AAX, it might have been a Vault, it could have come from any one of a number of lines, so there isn’t any one trait in terms of sound characteristics that these cymbals will have in common with each other.”

Unlike all Sabian series or lines of cymbals, SR2 may not be available con-tinuously in all sizes and weights. While consumers may engage in something of a treasure hunt for top line cymbals recon-ditioned as SR2, Sabian also expects to have periods of low or limited inventory because the company has no intention of manufacturing cymbals and putting the SR2 logo on them; inventory is en-tirely driven by cymbals being returned to the Sabian factory. However, because the company has been anticipating the implementation of this product for some time, current inventory is strong.

Sabian is deliberately making it clear that these cymbals are, in fact, used. “We didn’t want to just take these used cym-bals, clean them up, leave the Sabian logo on them and stick them back out in market as used,” explains Stairs. “That isn’t the way that we wanted to approach it. When somebody buys an SR2 cymbal, we want that person to know exactly what he or she is getting, and that’s the reason for the look of it. We want the consumer to know that

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these are not brand new Sabian cymbals, that these are cymbals which have been previously owned and previously played, and all we are doing is reconditioning them to go back out into the market.”

Stairs indicates that Sabian does not intend to set MAP pricing for the SR2. “There’s a net price, and a cost to dealer, and the dealers are completely on their own to decide what kind of margin they want to make on them,” he elaborates. “And if you look at used cymbals today, and we obviously did our research before we came up with this concept, the prices for used cymbals are all over the map. It’s not like there is any particular level that used cymbals go for – like, for example, $50 off normal street price, or something like that – so it will vary depending on where the dealer wants to position this.”

It’s not Sabian’s intent to fi x broken cymbals and label them SR2; this program is only for cymbals that are already in very good condition. “The criteria for the cym-bals that are going to be converted into SR2s is that, number one, it’s a returned cymbal, and, number two, it is playable with great sonic properties,” says Stairs. “We’re not looking to put something out there that we don’t want to stand behind just to fi ll a price point; that’s not the intent. These cymbals are all good, they’re all tested by our team in the Vault, and once our prod-uct specialists give the ‘okay,’ we’ll send the cymbals back out to our production team to have the process applied so they can re-enter the market as SR2.”

Find it in the Hot News section of MMR’s Web site,

Breaking News

www.MMRmagazine.com

See us at NAMM Booth 1201

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SURVEY: M I RETA I L 2009

What’s your forecast for sales during the remainder of the year?“Not really sure… I think business might continue to be fl at. The economy is still a very slow thing these days. People are watching what they spend in our area.”

Greg AllenLong Island Drum Center of Nyack,

Nyack, N.Y,

“Seems to me that it’s looking up. We picked up a couple lines that cater to beginners, since there has been all this talk of the economy being really down – the theory behind it being that people are looking for things they can do at home instead of go-ing out and spending money on entertainment. If you pay atten-tion to the trends, any type of game – whether it is video games, board games, anything that makes for home entertainment – is really booming right now. So far this approach has paid off for us. Guitars that are $300 or under in electrics, and guitars at $139 or under in acoustics are fl ying off the walls. This also helps us to compete with the local Wal-Mart, we actually have a couple Jay Turser models that we sell for less than Wal-Mart

is selling their comparable size guitars for, and these are much nicer instruments.”

Jon HillerCowabunga Music

Anna, Ill.

“Over the counter sales will continue to be down until late Au-gust when the back-to-school market kicks in. Early indicators are that 90 percent of our programs will still be in place – not well funded, but in place.

Nick RailNick Rail MusicSouthern Calif.

“My forecast is not so good. We’d hoped to ride a good wave of rental renewals this summer, as last September rentals were strong. But so far, we’re only renewing about 15 percent of con-tracts. I suspect we’ll feel it in our other categories too.”

Spike KleinThe Magic Flute

San Rafael, Calif.

Don’t Look Back in Anger…With the fi rst half of 2009 behind us and (knock on

wood) some early indicators of a potential bottoming out

to the current recession, things are (again, knock on wood.

Vigorously beat upon any and all wooden objects) possibly

beginning to look up for the U.S. and global economies.

MMR recently asked over 2,000 retailers to summarize

their observations on the fi rst six months of the year and

to offer their projections as to how 2009 will wind up.

In the past six months, your sales numbers are:

Down63%

Flat15%

Up22%

What level of product is selling best?

Entry70%

Flat:9%

Intermediate21%

Pro

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82 MMR AUGUST 2009

“The consumer will continue to buy conservatively perhaps buying a step down from normal. We need to convince them that music is one of their necessities for happiness and well be-ing. We also need to show them that it is cheap entertainment in a troubled world economy. I believe that this downturn will last longer than expected. The recovery will be very slow.”

Ken GraysonGrayson’s Tune Town

Montrose, Calif.

“I expect things will remain pretty fl at. We’re still recovering from an awful Christmas – sales were down and then we had a big snowstorm that paralyzed the city one week before Christ-mas. We’ve also seen two of our best lines go from being inde-pendent friendly to jumping into G.C. and Musicians Friend.”

Jack DolanSluggo Music

Tacoma, Wash.

What trends have you noticed in online vs. in-store purchases?“We don’t care about online anymore, we are focused on what we have and try to give the best that we can. We are working the schools and the area around us. If someone can buy or get a better deal else-where, so be it. If it ends up in our shop, then that person wasted what her or she saved on the initial purchase and I get to make it right at a cost to the customer. That seems to be the trend!”

Kenn GillettL&W Music

Beaver Dam, Wis.

“Customers are getting tired of the run-around with online or-dering. There’s no support, no one helps them with operation, and the full potential of the product is never realized.”

Joel KippMusicians Pro Shop

Burlington, Iowa

“There has been a slight increase in our store traffi c from cus-tomers that normally shop online. However, I think many con-sumers do not understand the importance of shopping for items from local retailers and the signifi cant impact their purchases and sales tax revenue has on local schools and governmental services. When consumers continue to purchase out-of-state to avoid sales tax, they are taking from local and state government’s ability to serve the people.”

Randy KingKing MusicRandy, Ill.

“Personal service is so much a part of the success of our sales ef-fort that online shopping has become less signifi cant.”

Mark LisleLisle Violin Shop

Houston, Texas“Craigslist seems to be gaining popularity over eBay as a com-petitor. I am not sure what to attribute that too.”

Jack R. MelvinKeyboard Connection

Jacksonville, Fla.

What types of promotions have you found to be successful in the past six months?“Fiddle Fair, Horn Extravaganza (step-up band sales), Summer Sidewalk Sale, e-mail blasts, Summer classes and workshops (Garage Band, piano class, kids percussion and LOTS more), live band contest is store parking lot (summer), etc.”

Russ BeacockBeacock Music

Vancouver, Wash.

“Outside sales have worked to some extent. Results less than usual but at least some results. In store piano recitals and work-shops have also resulted in sales but to a lesser degree. No magic bullet has been found.”

Sonny WittkoffMusic City Spokane, Inc.

Spokane, Wash.

“Monthly Jam Session and Open Mic Monthly sound system training classes A ‘musician’s stimulus sale’ involving free re-strings of their guitars with a donation to our local food bank Free introductory group guitar lessons Performing artist clin-ics/workshops”

James NardiUptown MusicN. Keizer, Ore.

“That’s top secret…”Patrick Redd

Funky Munky MusicShawnee, Kans.

“VIP customer events Flatscreen TV giveaway we’ve also done an aggressive mystery shopping program to help ensure that we’re doing our best with the customers that we ARE seeing. we can’t advertise enough to get tons of folks through the doors so we need to maximize the opportunities we are getting.

Peter SidesRobert M. Sides Co.

Williamsport, Pa.

“I just try to be on the sales fl oor and interact with the custom-ers. I see if I can sweeten any deals to make the sale. I also let them know times are tough for me too and that I’m trying to work with them.”

Jack J. DolanSluggo Music

Tacoma, Wash.

What’s the most signifi cant recent trend you’ve noticed in MI retail?

“The continued trend of product available online at very low margin pricing, with free freight and NO SALES TAX. The customer will come to my store to actually see, feel, and check out the product, only to expect me to match the online price.”

Dan JeffersonStrait Music Co.

Austin, Tex.

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AUGUST 2009 MMR 83

“eBay is huge. We feel it’s killing business on some level because a lot of retailers are out there putting a stick mark on a drumhead on a drum set and calling it ‘used.’ That way, they can get around MAP policies and sell it online for slight-ly cheaper. eBay is VERY misleading to us sometimes.”

Greg AllenLong Island Drum Center of Nyack

Nyack, N.Y.

“The web has become the world’s store-front.”

Scott FreilichTop Shelf Music

Buffalo, N.Y.

“down demand and Map reductions from the manufacturers to let the Inter-net capture greater share of the market& manufacturers selling the products di-rectly to the consumer at Map and be-low.”

Roger SparksSparks MusicSparks, Nev.

“Manufacturers starting to listen more to independent dealers that got them there to begin with. The big box stores are ob-viously not carrying the weight.”

Steven R. MillerTri State Music

Bryan, Ohio

What’s your biggest concern for the remainder of 2009?“Customers! Where are they? Delinquen-cies and defaults on our band and orches-tra rentals are through the roof. This is getting to be a very serious problem.”

J.G. JensmaLynch Music

Fairview, Pa.

“That the economy may get much worse before it gets better. Here in Il-linois, our state’s economy is not good, and our state government can’t seem to make up their mind on a budget for the year. We have a state-funded mental institution, and a state-funded Veteran’s home in our community, if they lose funding because of our state government’s ability to balance a bud-get, it could be really hard on our com-munity, and our state.”

Cowabunga MusicAnna, Ill.

“What, me worry? We’re opening a new store; it’s a fantastic time to negotiate a lease. Our biggest concern continues to be not so much the world economy but the state budget in California; all bets are off on how that will go.”

Nick RailNick Rail MusicSouthern Calif.

“Sales or the lack thereof. It’s hard to look forward and fi nd the light at the end of the tunnel. There isn’t enough good news out there to make a prediction that we are turning the corner. Keeping our staff and re-inventing the way we do business to remain successful is our utmost goal.”

Sonny WittkoffMusic City Spokane Inc

Spokane, Wash.

“Over the last two years, we have seen three of our suppliers go out of busi-ness, making us have to “scurry around” fi nding other distributors that can fi ll our product requirements. Greatest fear is that the remaining suppliers may not

weather the economic recession and go out of business as well.”

Michael TylerComputer Music Products

Brunswick, Ga.

“As fl oor planning is no longer available - small to mid size dealers will not be able to offer the selection that consumers are used to seeing. Also - if the current online retailers continue to offer prices that are so close to cost - they will put increased pressure on the industries ability to serve the BEGINNING market - it has yet to be proven that the “majority” of the begin-ner market can be served by online retail-ers. MOST of this demographic prefers to shop at their local store - the stores that handle the BIGGEST share of beginners - as the industry continues to cut-off these stores, there will be fewer entry level players that will then, in turn, erode sales across the entire spectrum of music buy-ers. (Intermediate to Professional).”

Robert R. KingKing Music, Inc.

Bradley, Ill.

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MMR_83 83 7/1/09 3:55:33 PM

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WEBWISE

84 MMR AUGUST 2009

Do It Yourself SEO: Increase Your Web Traffi c Now

“Search Engine Optimization” Made Easy

By Kevin M. Mitchell

T imes might be a little slow, budgets tight

– yet the importance of your Web site is still

increasing exponentially. The yellow pages

are dead as the vast majority of consumers

turns first to the web before venturing out to their

neighborhood store to make a purchase, so getting

people to your site is more important than ever. This

means “Search Engine Optimization,” which has a

fancy technical definition, but for our purposes means

doing things large and small so when a parent in your

town types in “clarinet rentals,” your store ends up

near the top of the list.

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AUGUST 2009 MMR 85

Big things can involve big money, big groups of people, and big re-sources. Big companies – Amazon.com anyone? – have teams of pro-fessionals on staff dedicated solely to art and science of Search Engine Optimization (SEO). But there are important, effective small things that can and should be done by the average retailer. Gradiva Couzin and Jennifer Grappone had that average retailer in mind when they wrote their book, Search Engine Optimiza-tion: An Hour a Day.

Gradiva Couzin has been in the SEO business since 1998, and has improved the search presence of organizations from small businesses working on a shoestring (that would be us) up to For-tune 500 companies. Jennifer Grappone has a background that includes corpo-rate videos, and has been SEO-ing for large-scale web development projects since 2000.

Grappone, who has musicians in her family and frequents MI stores, spent some time looking at various retailer Web sites. She said the fi rst thing that struck her is that so many are unfi nished or sport “coming soon” pages. So the fi rst priority should be cleaning up any bro-ken links, “under construction,” or out-date pages.

“I know it’s not realistic for Mom and Pop shops to compete with bigger opera-tions,” she says. “They just have to set re-alistic expectations. Either keep your Web site updated or don’t even try to have up-to-date content. It’s bad public relations to post out-of-date specials or talk about ‘back to school time’ in April, and its just bad form to have lots of incomplete pages on your site. You might want to use some of your down time to fi gure out how to make the content you display on your Web site ‘evergreen’ – pages that will read fi ne all year round. I think it’s much bet-ter to have a small, complete, evergreen site than an incomplete site that’s trying and failing to be dynamic.”

That situation resolved, here are six do’s and two don’ts you can do imme-diately that will increase those potential customers who land on your site.

TagsA “Title Tag” goes in the “head” sec-

tion of the web page, above the “body” section. The information contained in the title tag appears at the top of the web browser, and when chosen well (and stra-tegically), this 50- to 70-character section can be key to getting favorable search en-gine rankings. Grappone says it’s critical to make your town’s name part of your title tag along with your address and

phone number. This basic but often over-looked information help those searching locally for “trumpets Indianapolis” get to your page and consequently you’re door.

“Local music shops are more prone to walk-in traffi c, people who want to fl ip through the print music books and touch the instruments,” says Grappone. “So make sure that the name of your busi-ness, and the city and state it’s in, are all present on your home page in HTML text so that the search engines can read it.”

Google and Yahoo Tools Couzin points out several useful tools

on Google that are easy to take advantage of. Goggle.com/local/add allows you to in

effect claim your own business in the separate search engine list that Google maintains. Yahoo has one too and this should be taken advantage of as well. “Both are free, and every brick and mortar retailer should do it because it ensures a higher ranking and your site comes up with a map,” which will drive customers to your door.

“My next favorite tool is Google Search Alert (google.com/alert),” Couzin adds. She encourages all businesses to put the name of their

store in that alert engine so that you are notifi ed whenever someone reviews, comments, or blogs about your store. Then when someone gives a ringing en-dorsement of your store, you not only know about it, but you can then link to it which further builds interest, excitement, and traffi c. Also, while it’s never pleasant to learn of someone having a negative ex-perience with your store, knowing about it is better than not, and when possible and appropriate, you can then reach out to that person to explain or offer to make it up to them.

There’s another free Google tool that can help people understand key words. “We’ve been doing SEO work for such a long time that even we can take things for granite. But go to goggle.com/insights/search and type in a word that represents an important aspect of your inventory, like ‘clarinet,’ and it gives you some other related words that are popular, and give you some more advanced information and a complete picture.”

YelpGrappone says that while it’s mostly

active in the larger metropolitan areas, yelp.com is a good site to monitor. The growing site features “real people, real reviews,” and notes that her local coffee shop after left a card with yelp.com on their tables and encouraged customers to go on and write a review. “MI retailers could add the Yelp URL to their business cards, and when it’s obvious that someone is especially pleased with their service or instrument, give it to them and encour-age them to write a review,” she says. This turns customers into promoters.

“It’s much better to have a small, complete, evergreen site than an incomplete site

that’s trying and failing to be dynamic.”

Gradiva Grappone

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86 MMR AUGUST 2009

Form for Help“Chances are you don’t have your en-

tire catalog online, nor do you have the time to keep an updated version of your inventory online,” says Grappone. “But you can make it easier for people to con-tact you to ask if you have what they’re looking for. Make sure your phone num-ber is displayed prominently on every page of your Web site. Use a ‘call to action’ on every page like a ‘We want to help you fi nd what you need! Call us if you want to know if we carry something in particular.’ One Web site I saw even had an inquiry form, which I thought was a terrifi c idea. But this will only be effective in getting new customers but only if someone in the shop is checking and responding to those form inquiries several times a day.”

Who’s Linking to You? Go to backlinkwatch.com and put in

your own Web site and see who out there is linking to your site and ensure that not only are all on the up-and-up, but also determine if there might be some you might want to partner with more. (And to be really sneaky, do it to your competi-tion but you didn’t see that here.)

“Friending” Your Friends“A lot of these stores depend on re-

ferrals from band directors and music teachers, many of whom I’m willing to bet have their own Web sites and/or pages on Facebook and MySpace,” says Grap-pone. “If my son’s violin teacher likes to have us to go to Old Town Music here in Pasadena [Calif.], I bet she would also link her site to theirs if they asked.” The more links, the more important search engines think your site is, the higher the ranking, and thus the more people come to your site.

Making sure all the teacher’s who pa-tronize your shop regularly have “friend-ed” you on Facebook and MySpace or linked their site to yours is a “fairly pain-less and easy little favor to ask” and this simple outreach will increase traffi c to your site.

Google AdWord“If you are selling the exact same

products as other stores, don’t ex-pect to rank number one in Google as you can’t expect to beat amazon.com, 8notes.com, musiciansfriend.com, etc.” says Couzin. “However you can target

very specific geographic regions with Google AdWords, which will keep your advertising focused, add a city name to the ad, and it will reduce your cost. It is realistic to expect to rank well for the name of your business, or at least the name of your business plus the city it’s in.”

And the Don’ts:The pair of SEO experts add two

words of caution:Don't hire an SEO who charg-es $29.95 or makes any types of promises about high ranks and submitting to thousands of search engines. If you do choose to pay somebody to help you with SEO, be sure to speak with his or her previous clients. As a gen-eral rule, avoid anyone who ap-proaches you with an unsolicited email talking about improving your ranks.Don’t participate in any link-exchange or link-purchasing schemes. You should only link to sites that are genuinely valuable or interesting to your site audience.

MMR_86 86 7/1/09 3:56:11 PM

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NewproductsFretted

Travel Guitar’s Escape Traveler Guitar’s Escape EG-2 is a full

25 ½” scale electric guitar featur-ing a compact traditional double-cutaway body shape and classic three-ply pick guard, which pro-vide vintage looks and modern comfort.

At 29 ½” long, the EG-2 stows easily in airline overhead compart-

ments and weighs less than fi ve pounds. Two precision-placed single-coil pickups feed into the EG-2’s built-in Pocket RockIt headphone amplifi er, which is custom-designed to produce clean distortion sounds through

headphones or amplifi er. Players can also go passive into their amp of choice. The EG-2’s onboard electronics include a 1/8” AUX IN jack for external devices such as an mp3 or CD player. Additional controls include tone and volume knobs and a three-way pickup selector. The Traveler Guitar Escape EG-2 also features an alder body, American Hard Maple neck, ebon-ized rosewood fretboard, standard strap pin, and a fully adjustable truss rod. In-cludes gig bag, 9V battery, and comes stan-dard with D’Addario EXL-110 strings. www.travelerguitar.com

Kala Brand Music’s U-BassU-Bass from Kala Brand Music Co is a short-scale bass on a baritone ukulele body. It produces the same pitches as a standard bass guitar and is tuned in tra-ditional bass tuning.

This product is the re-sult of a collaborative effort between Kala Brand Music Co. and Owen Holt of Road Toad Music. This instrument is based on Owen’s design fea-turing a 20 inch scale with 16 frets and is 1 13/16” wide at the nut. Proprietary polyurethane strings are said to incorporate a great bass feel, with balanced tension. This instru-ment is designed to create a deep, soulful sound that falls some-where between an upright bass and a standard electric bass. It has custom Hipshot tuners and a passive Shadow pickup system that features four individual piezo elements and four

The “magic” found in some (but not all) classic vintage pickups

was created by accident. Don’t let anyone tell you different.

And over time, some pretty stellar accidents happened. The

only way to recreate that magic is to study more than a few

exceptional examples of all the classic pickup types, while

acquiring a thorough understanding of exactly what materials

were used and precisely how each pickup was constructed and

wound. Only then is the “magic” repeatable, if you are willing to

spend the time and money required to chase the dragon. I am.

I personally design and wind over 30 different pickup models,

including all the vintage classics, many obscure works of art

known only to lap and pedal steel players like Robert

Randolph, and even a few of my own designs that never

existed in the past.

I invite you to call or visit our web site to obtain a free catalog.

Lollar Guitars PO Box 2450 Vashon Island, WA 98070 (206) 463-9838 www.lollarguitars.com

the Straight Truth About Pickups by Jason Lollar

MMR_87 87 7/1/09 3:56:40 PM

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88 MMR AUGUST 2009

Newproductsindividual compensated saddles. It has a solid mahogany body and neck, rose-wood fi ngerboard and bridge. The U-Bass comes with a custom hard-foam case. The retail price is $599. www.kalaukulele.com

JT Sound Inc. AmpsJohn Tomaszewicz, founder of JT Sound Inc., has created a selection of amps that

are said to offer a new level of tone defi nition utiliz-ing original cir-cuitry inspired from micro-phone design and high-end studio equipment. The amps feature 35 watt power, and dynamic range control provides

tones from full volume to bedroom levels. Extended tube life and roadworthy reliabil-ity are provided by the use of an oversized transformer and lower supply voltages. www.jtsoundinc.com

Revival Guitars from Major Music SupplyMajor Music Supply debuts the new Revival RG-8 ¾ and RG-10 dreadnought guitars. Re-vival is offering an inexpensive ¾ size laminate. The RG-8’s ¾ size makes it a good fi t for younger players and travel-ing musician. Both models have spruce tops and ma-hogany back and sides and come complete with gig bags. The RG-10 retails at $219.99 and the RG-8 re-tails at $199.99.www.majormusicmusicsupply.com

Hughes & Kettner Edition Tube 25th Anniversary AmpBeing in business for a quarter of a century in 2009 Hughes & Kettner cel-ebrates this festive occasion with the Silver Jubi-lee series of the popular Edi-tion Tube com-bo. Hughes & Kettner Edition Tube 25th An-niversary amp is equipped with two channels, two EL84 tubes in the power amp, and delivers 20 watts of pure tube power in conjunction with a Celestion G12T100 speaker. The combo comes with a three band equalizer, an Accu-tronics spring reverb, an fx loop as well as an output for additional cabinets.www.hughes-and-kettner.com

See us at NAMM Booth 1231

New Products.indd 88 7/1/09 4:30:06 PM

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AUGUST 2009 MMR 89

Band & OrchestraPJLA Music Sales Sax DakotaThe Sax Dakota baritone saxophone fea-tures sleek power forged double arm key cups, an oversized graduated 7.48”, and solid stainless steel long hinge rods for fast/positive torque action throughout all bell notes with instant pad closure. The left hand pinky table was designed for fast/smooth and easy action to handle diffi cult

performance pas-sages. All key cups are custom sized for the slim, low-profi le pads fabricated from im-ported Italian leathers with hardened steel boosters that maxi-mize sound projection and enhance tonality throughout the horn.

The entire body, bell, and neck of this sax are fabricated from 77 percent copper content brass alloy for resonance and pu-rity of sound. All springs and pivot screws are machined from black oxide steel.

The Sax Dakota baritone saxophone is fi nished with gray onyx metallic fi nish on all bodies coupled with a satin silver matte fi nish on all keys, key cups, key guards, and trim. All fi nishes are protect-ed by a proprietary clear lacquer coat.www.pjlamusic.com

jj Babbitt’s Otto Link Vintage MouthpieceThe jj Babbitt Company, Inc. has introduced the Otto Link Vintage mouthpiece for tenor sax to commemorate its 90th anniversary.

The sound of the old Otto Link has been recaptured through a combination of

minor adjustments to the mouthpiece. The body shape, bore, chamber, baffl e, side rails, and tun-ing are all different from current Otto Link mod-els. Otto Link Vintage is available with the same standard tip openings as current Otto Link models and comes in a choice of

metal with 24-karat gold plating or hard rubber. Each mouthpiece is indi-vidually serial numbered and comes with a ligature and cap. The metal Otto Link Vintage is specially wrapped in a black & gold

box and hard rubber models are packaged in a red and white box.www.jjbabbitt.com

Sonaré Winds’ Intermediate TrumpetsSonaré Winds’ new 500 and 600 Series of intermediate trumpets feature a Black-

See us at NAMM Booth 1304

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Newproducts

burn designed brass leadpipe and the MicroLok adjustable valve guide system, now exclusive to all Sonaré trumpets. The 500 model horn comes with a lacquer fi nish and black pearl buttons. The 600 model is silver plated and comes with gold plated valve caps and fi ngers but-tons. A backpack style case and a 5C mouthpiece are included with each 500 or 600 trumpet.

Retail prices are $899 for the 500 model (TRB-500) and $999 for the 600 model (TRB-600). www.sonarewinds.com

Adagio Violin from Major Music Supply Major Music Supply’s Adagio EM-150 violins boast a solid-spruce top with highly-fl amed back and sides along with an ebony fi ngerboard and all-ebony appoint-ments. Included is an octagonal brazilwood bow and an oblong-shaped violin case. www.majormusicmusicsupply.com

The Electric Kazoo from KazoobieKazoobie’s Electric Kazoo features the HUMMbucker custom kazoo pickup and

allows users to plug their kazoo into any type of ef-fects box, pedal, or straight into any amp using the sup-plied ¼” connector to create sounds and effects. The fi rst electric kazoo of its kind to use a professional grade dynamic pickup is perfect for the guitar player, bass player or any musi-cian looking for something new to add to their arsenal of sounds. Every electric kazoo is made in the U.S. and comes with the HUMMbucker custom kazoo pickup and detachable 15’ cord.www.classicamericankazoos.com

PercussionSupernatural’s Cymbal LineSupernatural Cymbals is a new per-cussion company introducing Hand

Diril Cymbals

THE BEST QUALITY CYMBAL FROM THE

HAMMER OF TURKISH MASTERS

Visit us in NAMM Booth 605

Discover The Real Sound

www.dirilcymbalsusa.comSee us at NAMM Booth 1630

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Crafted Turkish Cymbals at afford-able prices. The product launch will showcase seven distinct cymbal lines. The Aura series, Mystic, Relic, Divine, Universal, Heritage, and Prodigy lines are conceptually named and designed for all types of players. Supernaturals are raising the bar of cymbal design to the entry level market by offering professional cymbals at competitive prices with the Prodigy Pro Packs. The Prodigy line will provide a superior cymbal voice and professional finish with pack upgrades and add-ons avail-able.

Prodigy Pro box sets will be offered exclusively at NAMM with introductory prices.

Sonor’s Danny Carey Signature Snare The Danny Carey Signature Snare Drum from Sonor is constructed of a 1 mm bronze shell and comes with artist series snare drum style lugs. The 2.3 mm Power Hoops allow the snare to breath open. All hardware comes in chrome fi nish. With a diameter of 14” and a depth of 8”, it pays homage to the “vintage” signature line snare drum that Danny has pre-ferred throughout his career. The shell is covered by unique talisman symbols between the lugs. Also engraved around the air hole is Danny’s signature, giving the signature snare drum his fi nal, per-sonal touch. The snare drum retails for $1,079.99.www.hohnerusa.com

Sabian Adds Artisan Hats To Vault CollectionSabian debuts Artisan hi-hats in 13-inch, 14-inch, and 15-inch sizes. Consisting of a medium top and heavy bottom, these pairings feature high-density hand ham-mering with a touch of innovation and are said to deliver a dry, dark, and com-plex traditional tone with a touch more character and great sticking response. The 14-inch pairing delivers a combi-nation of soft, warm sticking and pedal response; the 13-inch set is tighter, more

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Newproductsdefi ned; and the 15-inch produces a big-ger, deeper, slushier sound.

Vault Artisan Hats are hand crafted from Sabian B20 bronze, available in nat-ural or brilliant fi nish and quality-pro-tected by the Sabian two-year warranty.www.sabian.com

Print

Mel Bay’s First Jams Series and Parking Lot PickersThe First Jam series from Mel Bay was created to give beginners of all ages a book of simple, common tunes to learn. These are standard “Jam” tunes in the bluegrass/old time music styles. First Jams series books can be used for gui-tar, mandolin, banjo, ukulele, dulcimer, or dobro. Each book offers the melody for that particular instrument as well as back-up chords for another instrument

to accompany the player. Each song is represented in tab, notation, and chord symbols. The accompanying CD has two tracks for each song - the fi rst playing the song with the melody line, the second track offers just the backup.

Also newly released are two more edi-tions of the Parking Lot Pickers series for fi ddle and dobro. Parking Lot Pickers is a collection of over 200 bluegrass, old time, country, and gospel standards played by jammers and performers all over the world. Melodies are presented with stan-

dard notation, lyrics, and chords. Park-ing Lot Pickers book and CD sets are now available for guitar, banjo, mandolin, fi ddle and dobro.www.melbay.com

Mixing the Hits of Country from Hal LeonardHal Leonard and MusicPro Guides have released the fi rst volume in a series fo-cusing on mixing techniques - Mixing the Hits of Country. Grammy-nominated engineer Dave Martin guides readers through a comprehensive course that explains, in fully illustrated detail, all the cur-rent recording, engi-neering, and mixing techniques for pro-ducing hits in the Nashville mold.

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Mixing the Hits of Country includes two DVDs with complete WAV fi les for every instrument and vocal track to 10 contemporary country hits, including songs by Kenny Chesney, George Strait, Carrie Underwood, Rascal Flatts, Brooks & Dunn, Faith Hill, and more. The choice of songs represents a wide swath of modern country music, and each song offers its own unique facet of the mix. The WAV fi les emulate the original artist recordings, and the DVDs are compatible with both PC and Mac platforms and ready to be imported into the digital recording software of your choice. Using these tracks, Dave Martin guides you step-by-step through numer-ous mixing exercises that are all fully il-lustrated with screenshots and charts. He discusses why certain sounds and tech-niques are foolproof and why others are not. Though the course is geared towards

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Find Breaking News in the Hot News section of MMR’s Web site, www.MMRmagazine.com

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Newproductsdigital recording platforms, the concepts also translate to analog processes.www.halleonard.com

Behind the Glass, Volume IIBehind the Glass, Volume II: Top Record Producers Tell How They Craft the Hitsby Howard Massey presents another col-lection of fi rsthand interviews with the world’s top record producers and engineers, sharing their creative secrets and hit-mak-ing techniques – from the practical to the

artistic. In these pages you’ll fi nd Daniel La-nois (U2, Bob Dylan) discussing the future of digital record-ing; T-Bone Burnett (Robert Plant and Alison Krauss) shar-ing his unique view of creating complex low end; and Hugh

Padgham (Police, Genesis) analyzing the state of the business today. Howard Massey gets real-world advice on everything from home recording to mixing to coaching a nervous singer, in his conversations with Mark Ronson (Amy Winehouse), Tony Brown (Reba McEntire), Gus Dudgeon (Elton John), John Simon (The Band), Russ Titelman (Steve Winwood), Bruce Swedien (Michael Jackson), Rodney Jerkins (Mary J. Blige), Simon Climie (Eric Clapton), Matt Serletic (Matchbox Twenty), and more.www.backbeatbooks.com

AccessoriesCoil’s LevelHeaded Volume-Leveling Technology LevelHeaded, guitar volume-leveling technology from Coil, provides a sepa-rate volume control for each setting of a guitar’s pickup switch. When coupled

with Coil’s fi ve-way Tonefl y E/P switch, it provides fi ve separate, independent vol-ume controls.

LevelHeaded is unlike other mecha-nisms that adjust the levels of individu-al pickups separately, because it adjusts each different combination of pickups, which is a harder technical problem to solve but more useful to musicians. LevelHeaded can be applied to any gui-tar; it works with any pickup organiza-tion, including SSS, HH, HSH, SSH, and works with two-lead, three-lead, and four-lead pickups. It comes in two configurations - passive and active. The passive configuration works by reducing the volume of louder settings but uses a non-standard volume circuit that does not alter tone. The active con-

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figuration uses a special preamp circuit on-board the guitar to boost the vol-ume of softer settings.

Retail prices for LevelHeaded tech-nology is $199 for passive confi guration, $298 for active confi guration (active con-fi guration includes preamp).www.coil-guitars.com

JamHub’s “Silent Rehearsal Studio”JamHub is an electronic device that al-lows bands to rehearse silently anytime and anywhere. JamHubs easily intercon-nect instruments and microphones for quiet rehearsing. By using the MyMix controls, each band member creates their own clear and balanced mix.

JamHub comes in three models. Jam-Hub BedRoom is made for musicians on a budget with inputs for up to fi ve play-ers. JamHub GreenRoom is for serious musicians with inputs for seven, one My-

Mix remote, and an USB audio out for digital recording. JamHub TourBus has all the capabilities of GreenRoom and includes two MyMix remotes plus a built in recorder. JamHub will be available in August in the US and September inter-nationally.www.jamhub.com

GuitarGuard’s Guitar Skins & Cable Management DeviceGuitarGuard has introduced the Tele and Acoustic Dreadnaught style guitars skins. GuitarGuard skins offer protection for gui-tars with minimal surface coverage. Guit-

arGuard fi ts around the guitar’s contours and won’t interfere with the instru-ment’s look, sound, or playability

In addition, GuitarGuard continues its commitment to offering inexpensive protective and organizational solutions for players and pros with the launch of NeverKink Cable

Management Device - their fi rst non-skin gear offering. NeverKink allows for secure control of a guitar and bass cables on stage or off. NeverKink can be cus-

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Newproductstom imprinted with a band or company’s logo.www.guitarguard.net

Lashbrook’s New Piezo TechnologyLashbrook Guitars launches their Lash-brook Naturacoustic piezo bridge for electric guitars. Lashbrook’s Tune-O-

Matic style Naturacoustic bridge features a main structure and saddles made of select tone woods (East Indian Rose-wood or Gaboon Ebony) and features a unique method of resonance transfer. Six adjustable saddles allow fi ne tuning the intonation, and specially developed piezo

elements power this bridge in a passive circuit – there is no need for a battery or preamp. The player can just plug the gui-tar straight into the amplifi er. www.lashbrookguitars.com

The Guitar Hanger The Guitar Hanger provides quick and easy access to a guitar while also protect-ing it. It can store a guitar anywhere with a closet rod or hook, and by uti-lizing a non-me-chanical locking yoke, the Guitar Hanger securely holds the guitar in place. The Gui-tar Hanger frees up fl oor space, but also allows for quick and easy in-strument changes.

On the road, the Guitar Hanger can hang in a garment case for convenient storage and accessibility.

The Guitar Hanger is made of durable stainless steel and nylon fi ber and retails for $30.99. www.theguitarhanger.com

SwirlyGig’s Chrome Beverage HoldersSwirlyGig Industries, maker of the Origi-nal SwirlyGig beverage holder, introduc-es a new chrome line. Lighter than the original SwirlyGigs, which are coated in black PVC, the new chrome SwirlyGigs match microphone stands, instruments, and other equipment on stage. SwirlyGig is a cup and beverage holder for musicians and stage artists. SwirlyGig Industries of-fers the Original SwirlyGig, SwirlyGig II for larger microphone stands and tubing, and SwirlyShtick drumstick holders. www.swirlygig.com

UNLOCK THE POTENTIAL OF YOUR GUITAR.The components found in Graph Tech’s Electric Supercharger Kits are specifically designed to unlock the harmonics and tone of any guitar.

www.graphtech.comp 604.940.5353

The Evolution of Guitar Performance.See us at NAMM Booth #1528

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Rolling Shockmount Mac Pro Tower Case from SKBSKB’s 1SKB-R04WMAC Rolling Shock-mount Mac Pro Tower Case is designed to accommodate the new Mac Pro Towers and the Mac G5 Tower, providing portabil-ity along with shock absorbing protection.

The interior of the Rolling Shockmount Mac Pro

Tower Case features a custom frame, which accommo-dates the unique shape of the Mac Pro Tower. Steel rack rails front and back en-sure a secure mount and eight elastomeric

corner shocks effec-tively absorb vibration

and cushion the ride. The case is rotationally molded for durabil-ity and features SKB’s patented, recessed

TSA Trigger Release Latching System. A low profi le injection molded, retractable pull handle and roller blade wheels com-bine for transport mobility. The molded-in design contours provide extra stiffness in the lids and sides and engage for secure stacking. The rack depth is 20” from rail to rail, and each lid is 2-1/4 inches deep. The full-size doors make it easy to access the Mac Pro’s multiple front and rear I/O ports. An ambient pressure relief valve and gasket sealed front and rear doors protect the Mac Pro Tower from moisture and the oversized snap-down handles on each side make for easy lifting.www.skbcases.com

Integrated Case Brace Guitar StandSHELFactory LLC has announced the latest version of its hardshell guitar case accesso-ry, the Integrated Case Brace guitar stand. This integrated version of the original Case Brace comes as standard equipment direct-

ly installed by the manufacturer on select hardshell cases. Unlike the original Case Brace, which required guitarists to place a corner bracket on their opened case before the guitar could be secured, this integrated version is built into the guitar case lid and makes the Case Brace immediately avail-able upon opening. The Integrated Case Brace is designed as a ready-to-install unit for case manufacturers. www.casebrace.com

Lava Cable’s Black & Gold Solder-Free PlugLava Cable introduces a new version of its solder-free plug. This new plug comes with a black anodized housing, gold-plated

See us at NAMM Booth 1506

Stability. Convenience. Your Guitar Shouldn’t Stand for Anything Less.

Traveling with a separate guitar stand just became obsolete.

The Case Brace fastens to the outside corner of your guitar case providing a sturdy and protective zone where your axe can rest between sets.

When the gig’s over, simply remove it and stash it inside your case.

It’s sturdy. It’s convenient. It’s the guitar stand that fits inside your case.

Why stand for anything less?

Visit www.CaseBrace.com to see the Case Brace in action,order inventory or learn how to become a distributor.

Introducing the Case Brace.

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stem, grounding sleeve, and is available in both right angle and straight versions .The gold plating is said to offer a minor increase in conductivity over nickel to provide for slightly increased sonic performance. Like the nickel-plated version, this plug is small for the tightest spacing of pedal using sol-der-free plugs. The new Black Gold Lava Plug retails for $9.50 each and comes in kits with 10’ of Lava Mini ELC Cable, 10 Plugs plus a stripping tool for $113.95.www.lavacable.com

Mad Professor Sweet Honey OverdriveMad Professor Sweet Honey Overdrive (SHOD) is a touch sensitive low gain over-drive pedal hand made in Finland. It is de-

signed to overdrive distorted amplifi ers and give dynami-cally controlled light overdrive on clean sounds. Dis-tortion level can be controlled by pick attack and pickup strength - harder picking for over-drive and softer for cleaner tone.With the Focus control you can adjust the feel and dynamics of the pedal as well as overall EQ. Turning Focus CCW you need to play harder to get distortion and the tone is softer. Focus turned CW gives a slight tre-ble boost and earlier distortion. The Mad Professor SHOD is designed to work with all kinds of guitars and amplifi ers. Like all Mad Professor pedals, SHOD is hand made in Finland. www.mpamp.com

Jammin’ Lollipops from Aim GiftsAim Gifts has added Jammin’ Lollipops to its music gift accessory line. Each box has 12 different musical shapes and fl avors. The attractive box design display. Flavors range from Acoustic Guitar Apple to Rock Star Rasp-berry. Jammin’ Lollipops are exclusively available from AIM Gifts and come in a box design display. www.aimgifts.com

ACCESS’ Brandit Removable Pocket The Brandit™ removable pocket fl ap al-lows dealers to easily and cost effectively customize ACCESS Stage One Brandit bags with logos and other marketing messages.

Newproducts

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“Imprinting guitar gig bags with logos is a great addition to any store’s marketing mix but prohibitive minimum order require-ments and costly graphics setup fees often discourage smaller dealers from taking advantage of these programs,” says Marty Harrison, Sr. VP of ACCESS Bags and Cas-es. “The Brandit pocket removes all of those barriers. Brandit pocket fl aps zip on Stage One Brandit gig bags in seconds. A 24-unit master pack of custom imprinted Brandit pocket fl aps stores in about the same space as a small combo guitar amp. And the same

Brandit pocket fi ts all of the most popu-lar Stage One bags styles—Dreadnaught Acoustic, Solidbody Electric & Solidbody Bass. Dealers can ‘will-call’ Brandit bags as they need them. Bran-dit pockets are also

available unprinted for customers who pre-fer bags without logos. The ACCESS Brandit is a brand new way for dealers to brand their stores, programs and events.”www.accessbagsandcases.comNAMM Exhibitor # 1122

Pedal Stop from Flask of Oil Flask of Oil, LLC, a new face on the re-tail keyboard accessory music scene, has announced the launch of their new Web site, featuring their electronic keyboard accessory the “Pedal Stop.” The product allows the keyboard musician to play with confi dence whether at home, rehearsal studio or stage, knowing that the sustain-ing pedal is right where he or she left it.

Patent Pending, the Pedal Stop comes in two styles – one for the X-style stands and the other for the Apex – and attaches dis-creetly to the base of the stand where the pedal slips in and is held in place. A rub-berized base prevents further movement

regardless of the type of fl ooring it is placed on.

The Pedal Stop is small enough to simply fi t the pedal and attach to the base of the stand. It can be placed confi -dently in your keyboard case or bag. Made from high impact poly-carbon the same material football helmets are made from, it is quite sturdy. The unit is priced at 19.95 for both the X-style and the Apex stands.www.pedalstop.com

Guitar Cases from Broermann’s Music Dealers Resource Group Broermann’s Music Dealers Resource Group (MDRG) has made a special one-time purchase of assorted acous-tic and electric guitar cases. Due to their large network of partner factories,

See us at NAMM Booth 436

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MDRG is often asked to help clear fac-tory overstocks as well as “B” stock goods at substantial savings.

These cases are of wood construction and feature quality latches and handles. All have attractive and protective linings and come in rectangular, arched wood top

and at top con gurations. Models include 6/12 string Dreadnought, Classic, Acous-tic Electric, as well as a wide selection of popular electric style and many that were custom built to t those uniquely shaped solid body electric guitars and basses. NAMM exhibitor booth #334

Light & SoundAmerican Audio Releases XSP Series of Powered Speakers American Audio’s new XSP series of high-power professional speakers are available in four sizes, the models feature built-in amplifi ers, which can be con-nected directly to a mixing console or sound source without the need for a typi-cal amp. Featuring an invisible full grill design, and fl yable and fl oor-mount op-tions, the XSP speakers are great for in-stalls too. They offer an array of choices for DJs, bands, clubs, lounges, bowling centers, houses of worship, and more.

The XSP series four size options ad-dress a range of mobile entertainment and installation needs. The XSP-8A or 10A can provide background music for a corporate event or smaller club; for a big hall gig or outdoor party of a couple

hundred people, the 12A or 15A will of-fer the optimum choice. The 8A and 10A are suitable for smaller venues, such as lounges and sports bars, offering users an economical solution for providing a background music system. The 12A and 15A fi t the needs of dance clubs, live mu-sic venues, churches, bowling centers, roller rinks, and other larger venues.

All four speakers in the series can be used as stand mounts, are fl yable, and can be wall or truss mounted (using op-tional metal brackets). The ABS nylon fi ber cabinet and full grill is heavy-duty enough to hold up to the rigors of set-up and tear-down.www.americanaudio.us

Audio2000’s Recordable All-In-One Karaoke/PA SystemsThe recordable all-in-one karaoke/PA systems with rechargeable batteries, AKJ780A and AKJ780B, by Audio2000’s

Newproducts

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will be delivered in August 2009. The all-in-one karaoke/PA systems contain the following features: built-in high-ca-pacity rechargeable batteries; 1/4 inch guitar and keyboard inputs with indi-vidual volume controls; and digital echo with repeat and delay controls for vocal enhancement. The built-in USB and SD card readers play VCD, WMA, AVI, MP4, DAT, MPG, and JPG fi les. A multi-for-mat player with the direct track access supports DVD, CDG, DVD-R, DVD-RW, VCD, MP4, DIVX, Photo-CD, CD, CD-R, and CD-RW formats. www.audio2000s.com

Samson’s Zoom R16 PortableThe Zoom 16 is a USB and battery pow-ered, portable recording device with si-multaneous eight track recording, 16 track playback, and 100+ built-in mas-tering effects. The R16 is three produc-tion tools in one device: a multi-track re-

corder, an audio interface, and a control surface. Additionally, the R16 runs on six AA batteries for multi-track portability. The R16 can record up to 32 GBs on an SD card. It can also connect to a laptop or desktop computer via USB and sup-ports Windows XP/Vista and Mac op-erating systems. Other features include: 16/24-bit/44.1kHz linear PCM recording in WAV format; eight mic inputs and two outputs; preamp with phantom power on two channels; and Steinberg Cubase LE 4.www.samsontech.com

DPA’s 4099 Performance Series MicsDPA Microphones new range of instru-ment microphones, the 4099 series, are multipurpose microphones with mounts designed to ensure the nest possible

audio reinforcement is achieved when performing live.

The 4099 series of condenser mi-crophones feature super-cardioid polar patterns for superior gain-before-feed-back. Capable of handling extremely high SPLs, these microphones are said to live up to their pedigree of sound as accurate as DPA’s other world-class microphones.

The 4099 models are extremely rug-ged with discreet size and elegant, light-weight design. The versatile gooseneck provides stable positioning so the micro-phone won’t stray from the instrument’s sweet spot, yet can easily be unclipped and repositioned. The mounting system will never mar or scratch the nish of your valuable instrument. www.dpamicrophones.com

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SuppliersceneMusic & Arts Re-Opening CelebrationMusic & Arts recently re-opened their store in Marlton, New Jersey after a relo-cation and hosted “On Stage in Marlton, New Jersey” to celebrate. Two musical competitions were held and winners were crowned in the Individual and Garage Band categories. Festivities for those not competing in the musical contests in-

cluded live entertainment, raffl es, and Guitar Hero contests. Bizarre Silence took home the top prize in the Garage Band competition, while seven-year-old Ryan McLaughlin took home fi rst place in the Individuals Competition.

For additional information on the event and the relocation www.weinbergharris.com.

CF Martin Grills Out For MusicorpMusicorp was recognized for sales achievement with a cookout from CF Martin at Musicorp headquar-ters in Charleston, S.C. on June 11, 2009. CF Martin director of sales and marketing for the string and ac-cessory division, Tim McNair, held the cookout for Musicorp to show appreciation for Musicorp’s success in being the top-growth wholesaler

for CF Martin Strings. Along with grill-ing burgers and hot dogs for the Musicorp employees, cowboy hats and other fun gifts were enjoyed by all. A CF Martin bean bag toss game was raffl ed off and won by Musi-corp sales representative, Jesse Johnson.

To fi nd out more, visit www.mguitar.com.

Aguilar Amplifi cation Artist Series Master ClassesAguilar Amplifi cation will hold their Art-ist Series Master Classes on Tuesday, July 14, 2009, in New York City, with endorsing artists Steve Jenkins and Matt Rubano. Steve Jenkins is a popular fi gure in the modern jazz and jam/funk scenes. He has toured extensively with guitar heroes Ver-non Reid and David Fiuczynski and still maintains a rigorous teaching schedule. Matt Rubano is a member of Taking Back Sunday, who have recently released New

See us at NAMM Booth 821

HarpsicleTM

HarpsThe Original

Easy to play. Easy to sell. Starting at $349 (retail list)

See us at NAMM Booth #821HarpsicleHarps.com

Introducing

Mel Bay’sHarpsicle® Harp Method Book & DVD

(One included with every harp ordered at NAMM!)

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Again on Warner Bros. Records and is a program host on the Fuse Network.

Close friends and fellow Berklee Col-lege of Music grauates, Matt and Steve will be discussing different aspects of making a living as a New York session musician as well as demonstrating some of the great bass lines they have written for artists such as Taking Back Sunday, Lauryn Hill, Ver-non Reid, The Screaming Headless Torsos, and Steve’s own solo album, Mad Science.

For more information, visit www.aguilaramp.com.

Dampp-Chaser Achieves ISO 9001-2008 Certifi cationDampp-Chaser Corporation, manufac-turer of the Piano Life Saver System, a pia-

no humidity control system, has achieved the prestigious ISO 9001:2008 Certifi ca-tion. Dampp-Chaser Vice President, Rog-er Wheelock, has worked with employees and processes for nearly fi ve years, which culminated in passing the three-day com-pliance audit for certifi cation.

ISO Certifi cation is a major undertak-ing in terms of time, commitment and money. As the world-recognized standard for quality management, ISO 9001:2008 improves product quality by ensuring the entire organization’s adherence to stan-dardized practices and documentation.

The real achievement however, is “a workable internal quality system that cre-ates continuous improvement and cus-tomer satisfaction,” said Gayle Mair, com-pany president. “Dampp-Chaser accepted this huge challenge voluntarily because we are committed to the manufacture of out-standing, high-quality products. It will

make a real difference in our international markets, though it doesn’t get a lot of rec-ognition in the US. “

For more information, visit www.pi-anolifesaver.com.

SCORE Marketing Free iPod DrawingSCORE Marketing, a company which markets a number of popular, unique products to the music industry, will be giving away a free iPod to the lucky winner of a business card drawing at NAMM. No purchase is necessary. Some of the lines represented by SCORE Mar-keting include: Dolsey Rotating 3-Guitar display stand; Facelift Guitar Overlays; Lizard Spit; Wrap-N-Strap Cable Orga-nizers; ChopSaver Natural Lip Balm; Gi-gLight Portable Music Stand Lights; and much more.

For more information, visit www.scoremarketing.com.

You can wait a couple of years and play “Follow the Leader” or you can take a chance now and

BE THE LEADER!

F_ _ _ _ R • V_X • M_ _ _ _ _LL

TOMASZEWICZwww.jtsoundinc.com

Phone: 954-752-8737Email: [email protected]

Come See us at Booth

#1439

See us at NAMM Booth 428

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Steve Weiss Music, Inc. Launches Redesigned Web SiteSteve Weiss Music, Inc. has redesigned their Web site to enable customers to have a better buying and information gathering experience, and more op-portunity for vendor partners to reach potential customers with their product information. The redesigned site will al-low customers to purchase percussion products, see the latest books and mu-sic literature on percussion, and sample

sounds and video of products. Special deals on many products along with hun-dreds of free product offerings will also be offered

To check out the new site, visit www.steveweissmusic.com.

Flaxwood Guitars Receives Premier Guitar’s Premier Gear Award Flaxwood Guitars, maker of environmen-tally-friendly guitars made of molded wood material that captures the warmth

and resonance of traditional hardwoods, has captured a Premier Gear Award for the month of June with the Flaxwood LI-T ‘Liekki’. The Flaxwood Liekki is a unique guitar made of particulate wood matter rather than large pieces of wood. We’re absolutely thrilled for the guitar to have been awarded the Premier Gear Award,” says Rick Nelson, Director of Sales for North America. “We recognize the importance that it brings to the read-ership, and we’re confi dent that it will bring these truly remarkable guitars to a much broader audience.”

To fi nd out more, visit www.fl axwood.com.

SurgeX Appoints Sound Vision and Online As Manufacturer’s RepsSurgeX has announced the appoint-ment of Sound Vision Marketing and Online Marketing/CRM as its newest independent manufacturer’s represen-tatives. Effective immediately, Florida-based Sound Vision Marketing now represents SurgeX in Florida and Puer-to Rico, while Online Marketing/CRM of Wadsworth, Ohio services the brand throughout Indiana, Kentucky, Ohio, West Virginia, Western Pennsylvania and Michigan.

For more information, visit www.surgex.com.

GHS David Gilmour Signature Boomers Awarded “Best String”GHS David Gilmour Signature Boom-ers have been awarded the “Best Elec-tric Guitar String” from the M.I.P.A. International Press Awards, otherwise known as the “Grammy” of the Music Instrument/Pro Audio Industry. More than 100 magazines from all over the world got together to vote the BEST products of 2008/2009 and the award was presented at a special awards cer-emony in Germany at the recent Frank-furt Musikmesse. GHS has enjoyed a long time relationship with Pink Floyd guitarist, David Gilmour, dating back to their famous album, The Wall. There are two sets of the David Gilmour Signa-ture Strings with one set designated for use with Gibson guitars and the other

Supplierscene

See us at NAMM Booth 827

MMR_104 104 7/1/09 3:58:55 PM

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AUGUST 2009 MMR 105

for Fender guitars. They are the same strings used by Gilmour and designed to meet his specifi cations.

For more information visit www.ghsstrings.com.

Amedia Cymbals New Line & U.S. LocationAmedia Cymbals USA unveils their cym-bal line and introduces their U.S. location.

Stock is on the way to the states to facilitate shipments to dealers without the delay of shipments originating from Istanbul, Turkey. Boasting 20 different models of cymbals, breaking down to over 650 types including sizes, weights, and fi nishes, the line features rides, crashes, hi-hats, chinas, splashes, and bell cymbals. Classics, rock and jazz models are all available with custom con-fi gurations as well. Amedia’s cymbals are handmade, produced by hammer smiths and lathe men.

For more information, visit www.amediacymbals.com.

Hartke Sponsors Wooten’s “Groove Workshop” TourVictor Wooten, in between his Wooten Woods inaugural event and the next SMV tour, packed in an eight-city “Groove

Workshop” tour sponsored by Hartke and Hudson Music that took his unique style of performance and musicianship to Southeast and Mid-Atlantic states in May.

Wooten was joined by Anthony Wel-lington on a road trip that featured clin-ics at Georgia Music Warehouse, Savan-nah, Ga.; Bass Central, Orlando, Fla.; Andy Owings Music, Myrtle Beach, Ga. and Alpha Music in his hometown of Virginia Beach, Va. Four Sam Ash stores also hosted Groove Workshops in Nash-ville, Miami, Tampa and Raleigh.

Victor Wooten took his unique phi-losophy of teaching music from Groove Workshop, his new DVD from Hudson Music, and brought it to life in front of packed Hartke dealers at every stop. The clinics featured a complete master class where Victor — along with bassist/edu-cator Anthony Wellington and players from the crowd — used his personal ex-perience and expertise to delve deeper into rarely discussed, yet vitally impor-tant, aspects of music making.

“The road trip clinic tour was really Victor’s idea,” says Mark Wilder, Director of Marketing for Hartke. “He and Welling-ton went well over two hours each night and spent additional time signing autographs and taking pictures with the crowds. And at every event he drew at least 250 people. He is a true ambassador not only for us, but for the art of playing bass.”

Hartke dealers can look forward to additional clinic dates in late summer and the fall. For more information, visit www.samsontech.com.

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See us at NAMM Booth 1546

Victor Wooten goes home to Alpha Music, Virginia Beach, Va. with Anthony Wellington (left).

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106 MMR AUGUST 2009

Classifi eds

The beleaguered economy has made available one of the industry’s most respected executive sales management professionals. If you are a forward-thinking company looking to bolster your pool of talent,

this is your perfect opportunity. Contact [email protected]

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To place an ad, please call Maureen at 800-964-5150 x34

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Payment by:Visa, MC, Amex or Check

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Needham, MA 02494 Fax: (781) 453-9389

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MMR_106 106 7/1/09 3:59:45 PM

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AUGUST 2009 MMR 107

Visit the Classifi eds on the Web: www.MMRmagazine.com

For Classified Sales Call Maureen 800-964-5150 ext. 34 • [email protected]

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MMR_107 107 7/1/09 3:59:51 PM

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108 MMR AUGUST 2009

Visit the Classifi eds on the Web: www.MMRmagazine.com

Help Wanted DVDs

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check www.mmrmagazine.com for daily updates!

MMR_108 108 7/1/09 3:59:57 PM

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AUGUST 2009 MMR 109

Visit the Classifi eds on the Web: www.MMRmagazine.com

CLASSIFIEDS on the MOVE!check www.mmrmagazine.com for daily updates!

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MMR_109 109 7/1/09 4:00:03 PM

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Visit the Classifi eds on the Web: www.MMRmagazine.com

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MMR_110 110 7/1/09 4:00:09 PM

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AUGUST 2009 MMR 111

Visit the Classifi eds on the Web: www.MMRmagazine.com

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MMR_111 111 7/1/09 4:00:14 PM

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COMPANY NAME E-MAIL/WEB ADDRESS PAGE COMPANY NAME E-MAIL/WEB ADDRESS PAGE

AAc-Cetera Inc. www.ac-cetera.com 80Access Bags and Cases www.accessbagsandcases.com 27Al Cass 104Allparts www.allparts.com 74Amati’s Fine Instruments www.Amatis.us 55Amedia Cymbals USA www.amediacymbals.com 42America Longxing Inc. www.huntermusical.com 94American DJ Supply Inc. www.americandj.com 39American Way Marketing LLC [email protected] 95Anderson Silver Plating 100Antigua Winds, Inc. www.antiguawinds.com 30

BBlue Book Publications Inc. www.bluebookinc.com 86BreezSong LLC www.JamHub.com 43Breezy Ridge Instruments Ltd. www.jpstrings.com 74Bridgecraft www.xmusicpro.com 103

CCAD Professional Microphones www.cadmics.com 60Lou Capece Music www.loucapece.com 64Casio America, Inc www.casiousa.com 5Cecilio Musical Instruments www.ceciliomusic.com 69Chem-Pak Inc. www.chem-pak.com 94Coil Guitars www.coil-guitars.com 90Collings Guitars www.collingsguitars.com 80

DD’Addario & Co. www.daddario.com 33The Dava Co. www.davapick.com 60Dean Markley Strings www.deanmarkley.com 47Dillion Guitars www.dillionguitars.com 63Diril Cymbals www.dirilcymbalsusa.com 90DPA Microphones www.dpamicrophones.com 16Dunlop Manufacturing Inc. www.jimdunlop.com 32

E/FEleca International www.eleca.com 65Epilog Laser www.epiloglaser.com 49Essential Sound Products www.essentialsound.com 83Fishman Transducers, Inc. www.fi shman.comFishman Transducers, Inc. www.fi shman.com 70Fishman Transducers, Inc. www.fi shman.com 20Flaxwood www.fl axwood.com 68Flea BassUSA, Inc www.fl eabass.com 71

G/HGeorge L’s www.georgels.com 17Good for the Goose Products www.chopsaver.com 53Graph Tech Guitar Labs www.graphtech.com 96Guitar Folks www.theguitarfolks.com 57Guitar Guard www.guitarguard.net 105Guitar Hanger www.theguitarhanger.com 92H & F Technologies Inc. www.audio2000s.com 15Hal Leonard Corp. www.halleonard.com 9Howard Core www.howardcore.com 104

J/KJack Rabbit Technologies www.jackrabbittech.com 105Jody Jazz www.JodyJazz.com 32Jones Double Reed Products www.jonesdoublereed.com 8JT Sound Inc. www.jtsoundinc.com 103Kala Brand Music Co. www.kalaukulele.com 96Kazoobie Inc. www.kazoos.com 92Kyser Musical Products Inc. www.kysermusical.com 89

LLashbrook Guitars, LLC www.lashbrookguitars.com 31Lava Cable www.lavacable.com 51Levy’s Leathers Ltd. www.levysleathers.com 21Lollar Guitars www.lollarguitars.com 87LPD Music International www.lpdmusic.com 34

MMad Professor Amplifi cation www.mpamp.com 88

Major Music Supply www.majormusicsupply.com 65Mel Bay Publications Inc. www.melbay.com 38Metropolitan Music Co. www.metromusic.com 61Music Dealers Resource Group, LLC www.mdrgUSA.com 73Musician’s Wholesale America www.musicianswholesaleamerica.com 66

N/ONAMM www.namm.com 22-23National Educational Music Co. www.nemc.com 59Nova Strings www.novastrings.com 99OnBoard Research Corp. www.tuners.com 98

PP & D Wholesale www.PDWholesale.net 53Paige Musical Products www.paigecapo.com 77Paul Shelden Global Productions [email protected] 62Peak Music Stands www.peakmusicstands.com 41Pearl River Piano Group www.PearlRiverUSA.com 45Pedal Stop www.pedalstop.com 77Perri’s Leathers Ltd. www.perris.ca 56Petrof USA www.petrof.com 67PJLA Music Products www.pjlamusc.com 45Pro-Mark Corp. www.promark.com cov 3PZtronics www.pztronics.com 99

Q/RQMP Sales www.qmpsales.com 42Rolls Corporation www.rolls.com 101

SSabian Ltd. www.sabian.com 11Saga www.sagamusic.com 54Samson Technologies Corp. www.samsontech.com cov 2-1Schatten Design www.schattendesign.com 40Score Marketing www.scoremktg.com 63SHS International www.shsint.net 50Shubb Capos www.shubb.com 60S.I.T. Strings Corp. www.sitstrings.com 28SKB Corp. www.skbcases.com 44Sonaré Winds www.sonarewinds.com 37Stets Metal Arts Inc www.stetsbar.com 102Super-Sensitive Musical String Co. www.cavanaughcompany.com 53Supernatural Percussion Inc www.supernaturalcymbals.com 101Swirly Gig Industries www.swirlygig.com 17

TTanglewood Guitars www.tanglewoodguitars.com 48Taylor Guitars www.taylorguitars.com 7The Case Brace Company www.casebrace.com 97TKL Products Corp. www.tkl.com 3Tone King Corp. [email protected] 41ToneGear www.theStringCleaner.com 50Traveler Guitar www.travelerguitar.comom 97Tregan Guitars www.treganguitars.com 20Tunerguard, Ltd www.tunerguard.com 68

VVandoren www.dansr.com 93Vandoren www.dansr.com 46Vandoren www.dansr.com 58Vic Firth, Inc. www.VicFirth.com 52Visual Sound LLC www.visualsound.net cov 4Voyage-air Guitar www.VoyageAirGuitar.com 72

W/Y/ZW.D. Music Products Inc. www.wdmusic.com 98Walking Bird Repair Forms www.walkingbirdmusic.com 88Warburton Music Products www.warburton-usa.com 62Weaseltrap Records www.weaseltrap.com 36Wittner GmbH & Co. KG www.wittner-gmbh.de 91Wm. Rees Instruments www.harpsicleharps.com 102Wyman Piano Company www.wymanpiano.com 36Yamaha Corp. of America www.yamaha.com 13Zero Crossing www.NTUNE.com 77Avedis Zildjian Co. www.zildjian.com 19

Adindex

Ad Index August.indd 112 7/6/09 10:41:46 AM

Page 115: MMR August 2009

DF12 – Stack-It Unit• 19” wide x 13.5” tall x 15.75” deep.

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THE ONLY EXTRA SLOTS YOU’LL NEED WILL BE IN YOUR CASH REGISTER.No other company offers you as many models of sticks or as many ways to sell them.

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Full Ads_aug.indd COV3 7/6/09 10:13:52 AM

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See us at NAMM Booth CLUB

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MMR_COV4 COV4 7/1/09 4:01:27 PM