mkb presentation + supplement
TRANSCRIPT
TUNING YOUR ENGINE OF INNOVATION & GROWTHDRS. ROBERT DE BRUIJN, MBA @ MKB CONGRESS, UTRECHT, MARCH 2014BUSINESS SCHOOL UTRECHT, LECTURER MANAGEMENT & INNOVATIONFOUNDER, PATH INSTITUTE FOR MANAGEMENTRobert de [email protected]
"Somewhere out there is a bullet with your company's name on it. Somewhere out there is a competitor, unborn and unknown, that will render your strategy obsolete. You can't dodge the bullet – you're going to have to shoot first. You're going to have to out-innovate the innovators."
Gary Hamel
DISRUPTIVE INNOVATION
93%
CEO’S ON INNOVATION
LONG TERM SUCCESS DEPENDS ON ABILITY TO INNOVATE
ARE SEEING INVESTMENTS IN INNOVATION PAYING OFF
18% 46%
ARE BECOMING RISK AVERSE TO BREAKTHROUGH IDEAS
“ENTREPRENEURSHIP IS MANAGEMENT UNDER EXTREME UNCERTAINTY”
ERIC RIES
“THE SAME PRODUCTS, SERVICES OR TECHNOLOGIES CAN FAIL OR SUCCEED DEPENDING ON THE BUSINESS MODEL. EXPLORING POSSIBILITIES IS CRITICAL TO FINDING A SUCCESSFUL BUSINESS MODEL. SETTLING ON 1ST IDEAS RISKS THE POSSIBILITY OF MISSING POTENTIAL THAT CAN ONLY BE DISCOVERED BY PROTOTYPING AND TESTING DIFFERENT ALTERNATIVES.”
ALEXANDER OSTERWALDER
LEAN INNOVATION METHODOLOGY
LEAN INNOVATION METHODOLOGY
LEAN INNOVATION METHODOLOGY
W.L. GORESELF DIRECTING TEAMS & EMERGENT LEADERSHIP
AT&T FOUNDRY “VENTUREPRENEURSHIP”
THANK YOU FOR YOUR ATTENTION
DRS. ROBERT DE BRUIJN, MBA @ MKB CONGRESS, UTRECHT, MARCH 2014BUSINESS SCHOOL UTRECHT, LECTURER MANAGEMENT & INNOVATIONFOUNDER, PATH INSTITUTE FOR [email protected]
SUPPLEMENTARY SLIDES
BEST SOLUTION IS MISSED
REFINE
TIME SPENT BUILDING STUFF * RISK FROM BUILDING WRONG STUFF
EXPERIMENTATION
"I AM ALWAYS DOING THAT WHICH I CANNOT DO, IN ORDER THAT I MAY LEARN HOW TO DO IT."
Pablo Picasso
REFINE FROM HERE
MANY ALTERNATE SOLUTIONS SEARCH
