minutes - brampton · 2. mr. ted brown, copeland road, brampton . mr. brown informed committee that...

Committee of the Council of the Corporation of the City of Brampton

JANUARY 7, 2003

Members Present: Regional Councillor L. Bissell – Wards 1 and 5 (Chair) City Councillor J. Sprovieri – Ward 10 (Vice-Chair)

City Councillor E. Moore – Ward 1 City Councillor B. Callahan – Ward 3 City Councillor A. Aujla – Ward 4 City Councillor D. Metzak – Ward 9 (arrived at 1:13 p.m., other municipal

business) City Councillor S. Hames – Ward 11

Staff Present: J. Atwood-Petkovski, Corporation Counsel and Director of Litigation, Legal

Services B. Campbell, Director of Building and Chief Building Official, Planning, Design

and Development L. McGinn, Manager of Plans and Permits, Planning, Design and Development C. Hammond, Sign Coordinator, Planning, Design and Development

T. Brenton, Legislative Coordinator, Legal Services

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MINUTES Sign Variance Committee


2003 01 07 MINUTES of 8 Sign Variance Committee

The meeting was called to order at 1:10 p.m. and adjourned at 2:55 p.m. After due consideration of the matters placed before this Committee, the members beg leave to present its report as follows: Item Recommendation A. SV001-2003 APPROVAL OF AGENDA B. CONFLICTS OF INTEREST C1. SV002-2003 DELEGATION – SIGN VARIANCE APPLICATION – EGO SALON – 127

QUEEN STREET WEST – WARD 4 (File G26SI) D1. SV003-2003 SIGN VARIANCE APPLICATION – AREN’T WE NAUGHTY – 130 MAIN

STREET NORTH – WARD 5 (File G26SI) D2. SV004-2003 SIGN VARIANCE APPLICATION – MATTAMY HOMES – GOREWAY DRIVE

– WARD 10 (File G26SI) E1. SV002-2003 SIGN VARIANCE APPLICATION – EGO SALON – 127 QUEEN STREET WEST

– WARD 4 (File G26SI) E2. SV005-2003 SIGN VARIANCE APPLICATION – BLOCKBUSTER VIDEO – 100 PEEL

CENTRE DRIVE, UNIT 1 – WARD 8 (File G26SI) E3. SV006-2003 SIGN VARIANCE APPLICATION – BRAMPTON WEST CHILD CARE

CENTRE (REGION OF PEEL) – 9996 KENNEDY ROAD NORTH – WARD 5 (File G26SI)

E4. SV007-2003 SIGN VARIANCE APPLICATION – PIZZA PIZZA – 164 SANDALWOOD

PARKWAY EAST, UNIT 740 – WARD 2 (File G26SI) E5. SV008-2003 SIGN VARIANCE APPLICATION – SHELL ISLAND HOMES (REGAL CREST

HOMES) – 4 STONECREST DRIVE – WARD 10 (File G26SI) E6. SV009-2003 SIGN VARIANCE APPLICATION – DAWSON CREEK HOMES (REGAL

CREST HOMES) – WARD 10 (File G26SI) F. CORRESPONDENCE G1. DISCUSSION – COUNCIL RESOLUTION C417-2002, PASSED ON DECEMBER

18, 2002 – NEW SIGN BY-LAW – INFLATABLE ROOF SIGNS (File G02) H. QUESTION PERIOD I. PUBLIC QUESTION PERIOD J. SV010-2003 ADJOURNMENT

_____________________________________________ CHAIR – REGIONAL COUNCILLOR L. BISSELL



A. APPROVAL OF AGENDA SV001-2003 That the agenda for the Sign Variance Committee Meeting of January 7, 2003 be approved, as

amended, as follows:

To delete: Delegation Item C1-1. Ms. Billy Damjanoski; and, To add: Other/New Business Item G1 – Discussion re: COUNCIL RESOLUTION C417-2002, PASSED ON DECEMBER 18, 2002 – NEW SIGN BY-LAW – INFLATABLE ROOF SIGNS (File G02).

CARRIED B. CONFLICTS OF INTEREST – nil C. DELEGATIONS

C 1. Delegations re: SIGN VARIANCE APPLICATION – EGO SALON – 127 QUEEN STREET WEST – WARD 4 (File G26SI):

1. Ms. Billy Damjanoski, Windmill Boulevard, Brampton

Deleted under Approval of the Agenda – Recommendation SV001-2003 as Ms. Damjanoski was not in attendance.

2. Mr. Ted Brown, Copeland Road, Brampton

Mr. Brown informed Committee that following consideration of the application for Ego Salon at the Sign Variance Committee Meeting of December 3, 2002, he undertook some research with respect to which level of government has jurisdiction over the content of signage, and provided information on his findings. He asked that if Committee could not consider the mural on the basis of it’s content, it be considered as a sign as defined in the Sign By-law and be subject to the provisions of the by-law. Mr. Brown expressed concern about the signage being put up without approval.

New Reports Item E1 was brought forward and considered by Committee at this time.

Committee Chair, Regional Councillor L. Bissell, brought to Committee’s attention the legal opinion contained in the current staff report that resulted in a change in the recommendation from that provided in the staff report considered at the Sign Variance Committee Meeting of December 3, 2002. Ms. J. Atwood-Petkovski, Corporation Counsel and Director of Litigation, Legal Services, and Ms. C. Hammond, Sign Coordinator, Planning, Design and Development, responded to questions with respect to provisions in the current and former Municipal Acts governing advertising devices and murals, inclusion/exclusion of murals from the Sign By-law, the process for enforcement of signage that is put up without a permit, and the calculation of wall area for purposes of signage.



Committee held a discussion on this application and expressed concern with respect to the provisions in the current Municipal Act that limit a municipality’s ability to regulate the message or content of what appears on advertising devices other than those for adult entertainment establishments.

The following motion was considered.

SV002-2003 That the delegation of Mr. Ted Brown, Copeland Road, Brampton, to the Sign Variance

Committee Meeting of January 7, 2003, re: SIGN VARIANCE APPLICATION – EGO SALON – 127 QUEEN STREET WEST – WARD 4 (File G26SI), be received; and,

That the report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated December 4, 2002, to the Sign Variance Committee Meeting of January 7, 2003, re: SIGN VARIANCE APPLICATION – EGO SALON – 127 QUEEN STREET WEST – WARD 4 (File G26SI) be received; and,

That approval be given for one 100 square foot (9.3 square metres) mural painted on the west elevation of the Ego Salon located at 127 Queen Street West.

CARRIED D. DEFERRED/REFERRED/FOLLOW-UP ITEMS

D 1. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated September 19, 2002, re: SIGN VARIANCE APPLICATION – AREN’T WE NAUGHTY – 130 MAIN STREET NORTH – WARD 5 (File G26SI).

The applicant, Mr. Jim Terkalas, BMS Enterprises, provided details on his application and signage requirements. He expressed concern about the limitations he has encountered with respect to signage for his business because of its location in a multi-tenant unit in downtown Brampton, and asked for assistance in determining his options for signage at this location.

Committee discussion and questions to staff and the applicant included provisions in the by-law with respect to signage for multi-unit commercial buildings, possibility of coverage for this business on the existing pylon sign, seeking support from the other tenants for a uniform sign scheme, and signage issues respecting downtown businesses. The following motion was considered.

SV003-2003 That the report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated

September 19, 2002, to the Sign Variance Committee Meeting of January 7, 2003, re: SIGN VARIANCE APPLICATION – AREN’T WE NAUGHTY – 130 MAIN STREET NORTH – WARD 5 (File G26SI) be received; and,

That the applicant’s request for one 142.9 square foot (3.3 square metres) awning sign on the front

elevation of the Aren’t We Naughty store located at 130 Main Street North be refused. CARRIED

D 2. SIGN VARIANCE APPLICATION – MATTAMY HOMES – GOREWAY DRIVE – WARD 10 (File G26SI).



SV004-2003 That the request from Mattamy Homes for one 160 square foot (14.9 square metres) Class B

ground sign on lot 1 of draft plan 21T-02005B, considered at the Sign Variance Committee Meeting of January 7, 2003, be refused.

CARRIED E. NEW REPORTS

E 1. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated December 4, 2002, re: SIGN VARIANCE APPLICATION – EGO SALON – 127 QUEEN STREET WEST – WARD 4 (File G26SI).

DEALT WITH UNDER DELEGATIONS ITEM C1 – RECOMMENDATION SV002-2003.

E 2. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated

December 16, 2002, re: SIGN VARIANCE APPLICATION – BLOCKBUSTER VIDEO – 100 PEEL CENTRE DRIVE, UNIT 1 – WARD 8 (File G26SI).


December 16, 2002, to the Sign Variance Committee Meeting of January 7, 2003, re: SIGN VARIANCE APPLICATION – BLOCKBUSTER VIDEO – 100 PEEL CENTRE DRIVE, UNIT 1 – WARD 8 (File G26SI) be received; and,

That approval be given for indirect illumination of the existing signs on the south and west

elevations of the Blockbuster Video store located at 100 Peel Centre Drive, Unit 1; and, That this approval is subject to the following condition: 1. a revision to the building permit shall be obtained prior to the illumination of the signage. CARRIED

E 3. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated December 10, 2002, re: SIGN VARIANCE APPLICATION – BRAMPTON WEST CHILD CARE CENTRE (REGION OF PEEL) – 9996 KENNEDY ROAD NORTH – WARD 5 (File G26SI).

Ms. C. Hammond, Sign Coordinator, Planning, Design and Development, informed Committee of

an addition to the variance request with respect to the location of the sign on the west elevation, and provided details and responded to questions in this regard.

Mr. Steve Hall, of the Region of Peel, was in attendance and provided details on their signage

requirements and responded to questions.

The following motion was considered. SV006-2003 That the report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated

December 10, 2002, to the Sign Variance Committee Meeting of January 7, 2003, re: SIGN VARIANCE APPLICATION – BRAMPTON WEST CHILD CARE CENTRE (REGION OF PEEL) – 9996 KENNEDY ROAD NORTH – WARD 5 (File G26SI) be received; and,

Whereas given the building’s location in relation to Bovaird Drive;



Therefore Be It Resolved that approval be given for the following signage for the Brampton West Child Care Centre located at 9996 Kennedy Road North:

a) one 62 square foot (5.76 square metres) non-illuminated wall sign at the top of the second

storey on the east elevation of the building facing Kennedy Road;

b) the signage on the west elevation be permitted in a location less than 2.4 metres from grade; and,

That this approval is subject to the following condition:

1. a building permit shall be obtained prior to installation of the signage.

CARRIED


December 17, 2002, re: SIGN VARIANCE APPLICATION – PIZZA PIZZA – 164 SANDALWOOD PARKWAY EAST, UNIT 740 – WARD 2 (File G26SI).

The applicant, Mr. David Brown of Pizza Pizza, was in attendance and provided details on their

application and signage requirements. He indicated that they have reviewed the recommendation in the staff report against their request and are prepared to accept what staff is recommending.



December 17, 2002, to the Sign Variance Committee Meeting of January 7, 2003, re: SIGN VARIANCE APPLICATION – PIZZA PIZZA – 164 SANDALWOOD PARKWAY EAST, UNIT 740 – WARD 2 (File G26SI) be received; and,

That approval be given for the following signage for the Pizza Pizza store located at 164

Sandalwood Parkway East, Unit 740:

a) illuminated signage, including half of the area of the signage located on the corner of the building, totalling 100 square feet (9.3 square metres) in sign area located on the parapet walls of the west elevation of the unit;

b) illuminated signage, including half of the area of the signage located on the corner of the

building, totalling 100 square feet (9.3 square metres) in sign area located on the parapet walls of the south elevation of the unit; and,

That this approval is subject to the following conditions: 1. a building permit shall be obtained prior to the installation of the signage; and, 2. The signage shall be designed and reviewed by a structural engineer as per the Ontario

Building Code 3.14.3.2.(2); and, That the applicant’s request for the following signage be refused: a) illuminated signage totaling 140.5 square feet (13 square metres) on the west elevation of

the unit; and,



b) illuminated signage totaling 140.5 square feet (13 square metres) on the south elevation

of the unit. CARRIED


December 10, 2002, re: SIGN VARIANCE APPLICATION – SHELL ISLAND HOMES (REGAL CREST HOMES) – 4 STONECREST DRIVE – WARD 10 (File G26SI).

The applicant, Mr. Art Rubino of Regal Crest Homes, requested Committee’s reconsideration of staff’s recommendation to refuse their application, and provided reasons for his request.

Committee held a discussion on this matter, asked questions of Mr. Rubino and staff, and considered the following motion.


December 10, 2002, to the Sign Variance Committee Meeting of January 7, 2003, re: SIGN VARIANCE APPLICATION – SHELL ISLAND HOMES (REGAL CREST HOMES) – 4 STONECREST DRIVE – WARD 10 (File G26SI) be received; and,

That the applicant’s request for one 80 square foot (7.43 square metres) temporary ground sign

located on the property at 4 Stonecrest Drive in conjunction with a model home be refused. CARRIED

E 6. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated December 10, 2002, re: SIGN VARIANCE APPLICATION – DAWSON CREEK HOMES (REGAL CREST HOMES) – WARD 10 (File G26SI).

The applicant, Mr. Art Rubino of Regal Crest Homes, requested Committee’s reconsideration of staff’s recommendation to refuse their application, and provided reasons for his request.

Committee held a discussion on this matter, asked questions of Mr. Rubino and staff, and considered the following motion.


December 10, 2002, to the Sign Variance Committee Meeting of January 7, 2003, re: SIGN VARIANCE APPLICATION – DAWSON CREEK HOMES (REGAL CREST HOMES) – WARD 10 (File G26SI) be received; and,

That temporary approval be given for the following signage for Dawson Creek Homes:

a) one 80 square foot (7.43 square metres) ground sign located on lot 215 of the proposed draft plan of subdivision 21T-00014B (north sign of Sandalwood Parkway, west of Torbram Road); and,

That this approval is subject to the following conditions: 1. a building permit shall be obtained prior to the installation of the signage; and, 2. the signage shall be removed by January 7, 2005 or when the site is developed,

whichever comes first. CARRIED



F. CORRESPONDENCE – nil G OTHER/NEW BUSINESS

G1. Discussion re: COUNCIL RESOLUTION C417-2002, PASSED ON DECEMBER 18, 2002 – NEW SIGN BY-LAW – INFLATABLE ROOF SIGNS (File G02).

Committee held a discussion with respect to the direction to staff in Council Resolution C417-

2002, passed on December 18, 2002, to bring back an amendment to permit inflatable roof signs, and expressed concern that their understanding was that staff be directed to investigate the possibility of permitting this type of signage. Committee Chair, Regional Councillor L. Bissell, may address this issue at the Council Meeting of January 13, 2003 and after consideration she may propose an amendment to Resolution C417-2002 to indicate that the Sign Variance Committee should review the terms and conditions under which inflatable signs are to be considered to determine if this type of signage should be permitted.

H. QUESTION PERIOD – nil I. PUBLIC QUESTION PERIOD – nil J. ADJOURNMENT SV010-2003 That the Sign Variance Committee do now adjourn to meet again on Tuesday, February 4, 2003, at

1:00 p.m., or at the call of the Chair. CARRIED


FEBRUARY 4, 2003

Members Present: City Councillor J. Sprovieri – Ward 10 (Vice-Chair) (Acting Chair) City Councillor E. Moore – Ward 1 City Councillor B. Callahan – Ward 3 City Councillor A. Aujla – Ward 4 (arrived at 1:08 p.m.) City Councillor D. Metzak – Ward 9 City Councillor S. Hames – Ward 11 (arrived at 1:10 p.m.)

Members Absent: Regional Councillor L. Bissell – Wards 1 and 5 (Chair) (vacation)

Staff Present: B. Campbell, Director of Building and Chief Building Official, Planning, Design



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2003 02 04 MINUTES Page 2 of 4 Sign Variance Committee

The meeting was called to order at 1:04 p.m. and adjourned at 1:44 p.m. After due consideration of the matters placed before this Committee, the members beg leave to present its report as follows: Item Recommendation A. SV011-2003 APPROVAL OF AGENDA B. CONFLICTS OF INTEREST C. DELEGATIONS D. DEFERRED/REFERRED/FOLLOW-UP ITEMS E1. SV012-2003 SIGN VARIANCE APPLICATION – MEGA WRAPS – 10 GILLINGHAM

DRIVE, UNIT 5 – WARD 5 (File G26SI) E2. SV013-2003 SIGN VARIANCE APPLICATION – HEART LAKE SPORTS MEDICINE AND

ORTHOPEDIC CLINIC – 180 SANDALWOOD PARKWAY, UNITS B3 AND B4 – WARD 2 (File G26SI)

F. CORRESPONDENCE G1. INFLATABLE ROOF SIGNS (File G26SI) H. QUESTION PERIOD I. PUBLIC QUESTION PERIOD J. SV014-2003 ADJOURNMENT

_______________________________________________________________ ACTING CHAIR – CITY COUNCILLOR J. SPROVIERI, VICE-CHAIR



A. APPROVAL OF AGENDA SV011-2003 That the agenda for the Sign Variance Committee Meeting of February 4, 2003 be approved, as

amended, to add: G 1. Discussion re: INFLATABLE ROOF SIGNS (File G26SI). CARRIED B. CONFLICTS OF INTEREST – nil C. DELEGATIONS – nil D. DEFERRED/REFERRED/FOLLOW-UP ITEMS – nil E. NEW REPORTS

E 1. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated January 13, 2003, re: SIGN VARIANCE APPLICATION – MEGA WRAPS – 10 GILLINGHAM DRIVE, UNIT 5 – WARD 5 (File G26SI).

The applicant, Mr. Luigi Marra of Mega Wraps, was in attendance and requested Committee’s reconsideration of the recommendation in the staff report to refuse this application and provided reasons for his request. Committee discussion and questions to staff included the previous variance request for this location and staff’s position with respect to the current and previous requests. The following motion was considered.


January 13, 2003, to the Sign Variance Committee Meeting of February 4, 2003, re: SIGN VARIANCE APPLICATION – MEGA WRAPS – 10 GILLINGHAM DRIVE, UNIT 105 – WARD 5 (File G26SI) be received; and,

That approval be given for the existing signage at the Mega Wraps store located 10 Gillingham

Drive, Unit 105:

a) one 19 square foot (1.8 square metres) illuminated oval sign to the left of the existing sign band on the side of the covered walkway; and,

That this approval is subject to the following condition: 1. the applicant shall obtain a building permit for the approved signage.

CARRIED

E 2. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated January 16, 2003, re: SIGN VARIANCE APPLICATION – HEART LAKE SPORTS MEDICINE AND ORTHOPEDIC CLINIC – 180 SANDALWOOD PARKWAY, UNITS B3 AND B4 – WARD 2 (File G26SI).



The applicant, Ms. Brenda Haarhoff of Sign-A-Rama, requested Committee’s reconsideration of the recommendation in the staff report to refuse this application and provided reasons for her request. Committee discussion and questions to the applicant and staff included the location and type of signage being requested, availability of signage on the existing sign band, concerns that other tenants in the building would put forward a similar request, the cost of replacing the existing signage versus new signage, the need for signage uniformity at this location, and the visibility of the current signage from the parking area. The following motion was considered.


January 16, 2003, to the Sign Variance Committee Meeting of February 4, 2003, re: SIGN VARIANCE APPLICATION – HEART LAKE SPORTS MEDICINE AND ORTHOPEDIC CLINIC – 180 SANDALWOOD PARKWAY, UNITS B3 AND B4 – WARD 2 (File G26SI) be received; and,

That the applicant’s request for two 75 square foot (7 square metres) illuminated wall signs

located on the exterior wall above the existing sign band on the south and east elevations of the building be refused.

CARRIED F. CORRESPONDENCE – nil G. OTHER/NEW BUSINESS G 1. Discussion re: INFLATABLE ROOF SIGNS (File G26SI)

Staff provided an overview of proposed amendments to the Sign By-law to accommodate inflatable roof signs. Committee discussion and questions to staff on this matter included compliance with the Building Code, the proposed criteria respecting inflatable roof signs, administration of permits for this signage, and the requirement for a public meeting under the new Municipal Act with respect to changes to the Sign By-law. Staff agreed to keep Committee informed on the direction they will propose with respect to amendments to the Sign By-law respecting inflatable roof signs.

H. QUESTION PERIOD – nil I. PUBLIC QUESTION PERIOD – nil J. ADJOURNMENT SV014-2003 That the Sign Variance Committee do now adjourn to meet again on Tuesday, March 4, 2003, at



MARCH 4, 2003


City Councillor E. Moore – Ward 1 City Councillor A. Aujla – Ward 4 City Councillor D. Metzak – Ward 9 City Councillor S. Hames – Ward 11

Members Absent: City Councillor B. Callahan – Ward 3 (vacation)




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The meeting was called to order at 1:07 p.m. and adjourned at 2:30 p.m. After due consideration of the matters placed before this Committee, the members beg leave to present its report as follows: Item Recommendation A. SV015-2003 APPROVAL OF AGENDA B. CONFLICTS OF INTEREST C1. SV016-2003 PERMIT APPLICATION FOR SIGNAGE – MARK’S WORK WAREHOUSE – 18

COVENTRY ROAD – WARD 9 (File G26SI) D1. SV017-2003 SIGN VARIANCE COMMITTEE RECOMMENDATION SV013-2003 – SIGN

VARIANCE APPLICATION – HEART LAKE SPORTS MEDICINE AND ORTHOPEDIC CLINIC – 180 SANDALWOOD PARKWAY, UNITS B3 AND B4 – WARD 2 (File G26SI)

E1. SV018-2003 SIGN VARIANCE APPLICATION – FORTINO’S GAS BAR – 10 BRISDALE

DRIVE – WARD 6 (File G26SI) E2. SV019-2003 SIGN VARIANCE APPLICATION – PARADISE HOMES MAHOGANY INC. –

7826 MAVIS ROAD – WARD 6 (File G26SI) F. CORRESPONDENCE G1. SV016-2003 SIGN VARIANCE APPLICATION – MARK’S WORK WAREHOUSE – 18

COVENTRY ROAD – WARD 9 (File G26SI) H. QUESTION PERIOD I. PUBLIC QUESTION PERIOD J. SV020-2003 ADJOURNMENT




A. APPROVAL OF AGENDA SV015-2003 That the agenda for the Sign Variance Committee Meeting of March 4, 2003 be approved as

amended, to add:

G 1. SIGN VARIANCE APPLICATION – MARK’S WORK WAREHOUSE – 18 COVENTRY ROAD – WARD 9 (File G26SI).

CARRIED B. CONFLICTS OF INTEREST – nil C. DELEGATIONS

C 1. Mr. Larry Catton, Acme Neon Signs, re: PERMIT APPLICATION FOR SIGNAGE – MARK’S WORK WAREHOUSE – 18 COVENTRY ROAD – WARD 9 (File G26SI).

Mr. Larry Catton, of Acme Neon Signs, in attendance on behalf of Mark’s Work Warehouse, provided details on their signage requirements and difficulties they are having in getting a permit for their signage. He indicated that the store resembles a big box operation, but because it is not a standalone building it is not considered big box as defined in the City’s Sign By-law. He requested Committee’s assistance with meeting their signage needs and provided details on the timelines for the store’s opening.

Committee held a discussion on this matter and asked questions of Mr. Catton and staff. A number of options were considered with respect to this signage request, including declaring the mall a big box operation, and approving a variance without a staff report. Concerns were expressed by staff with respect to declaring the mall a big box operation, given that it does not fit the definition of big box in the Sign By-law and could create a precedent whereby smaller stores could qualify for the same signage as a big box operation. Consideration was given to whether or not it was within Committee’s mandate to declare the mall a big box operation and whether the definition of big box in the Sign By-law should be amended.

Following discussion between Committee members, staff and the applicant, it was agreed that Committee would consider a sign variance application for this signage at this time. Mr. Catton provided the specific details of his sign request and filed a sign variance application with Ms. C. Hammond, Sign Coordinator, Planning, Design and Development.

Other/New Business Item G1 was brought forward and considered at this time.

The following motion was considered. SV016-2003 That the delegation of Mr. Larry Catton, Acme Neon Signs, Mark’s Work Warehouse, to the Sign

Variance Committee Meeting of March 4, 2003, re: PERMIT APPLICATION FOR SIGNAGE – MARK’S WORK WAREHOUSE – 18 COVENTRY ROAD – WARD 9 (File G26SI) be received; and,

That the application re: SIGN VARIANCE – MARK’S WORK WAREHOUSE – 18

COVENTRY ROAD – WARD 9, to the Sign Variance Committee Meeting of March 4, 2003, be received; and,

That approval be given for the following signage for the Mark’s Work Warehouse store located at

18 Coventry Road:



a) one 188.64 square foot (17.53 square metres) illuminated wall sign located on the parapet

wall above the main entrance to the store on the west elevation of the building; b) one 188.64 square foot (17.53 square metres) illuminated wall sign located on the east

elevation of the building; c) one 137.76 square foot (12.8 square metres) illuminated wall sign located on the north

elevation of the building; and, That this approval is subject to the following condition: 1. a building permit shall be obtained prior to installation of the signage. CARRIED D. DEFERRED/REFERRED/FOLLOW-UP ITEMS

D 1. SIGN VARIANCE COMMITTEE RECOMMENDATION SV013-2003 – SIGN VARIANCE APPLICATION – HEART LAKE SPORTS MEDICINE AND ORTHOPEDIC CLINIC – 180 SANDALWOOD PARKWAY, UNITS B3 AND B4 – WARD 2 (File G26SI).

Mr. Paul DeMelo, of Kagan Shastri Barristers and Solicitors, and Ms. Brenda Haarhoff, of Sign-A-Rama, and were in attendance representing this application. In response to concerns expressed by Committee at its meeting of February 4, 2003 with respect to uniformity of the signage for this building, Mr. DeMelo submitted a letter from the owners of the building indicating their agreement with the signage being requested by Heart Lake Sports Medicine and Orthopedic Clinic, outlining their position with respect to offering this signage opportunity to the other existing tenants at this time, stating that as individual leases come up for renewal, tenants will have the opportunity to request similar signage from the owners, and expressing anticipation that as leases are renewed and new tenants occupy the building, similar consents will be provided and it is expected that the current sign banner will eventually be replaced with the one proposed by the Clinic. Committee discussion and questions to staff and Mr. DeMelo and Ms. Haarhoff included the location and design of the building; other signage options for this applicant and the other tenants such as including the existing sign banner; the precedent that could be set through approval of this application; and signage uniformity for the building. Mr. DeMelo requested Committee’s consideration of a deferral for this application to allow more time for them to work with the owners and the other tenants with respect to a uniform sign scheme for the building. The following motion was considered.


January 16, 2003, to the Sign Variance Committee Meeting of March 4, 2003, re: SIGN VARIANCE APPLICATION – HEART LAKE SPORTS MEDICINE AND ORTHOPEDIC CLINIC – 180 SANDALWOOD PARKWAY, UNITS B3 AND B4 – WARD 2 (File G26SI) be received; and,

That the letter Mr. William Correia, Property Manager, RioCan, dated March 3, 2003, submitted to the Sign Variance Committee Meeting of March 4, 2003, by Mr. Paul DeMelo in support of the aforementioned sign variance application be received; and,



That the application from Heart Lake Sports Medicine and Orthopedic Clinic for two 75 square foot (7 square metres) illuminated wall signs located on the exterior wall above the existing sign band on the south and east elevations of the building be deferred to the Sign Variance Committee Meeting of April 8, 2003.


E 1. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated February 11, 2003, re: SIGN VARIANCE APPLICATION – FORTINO’S GAS BAR – 10 BRISDALE DRIVE – WARD 6 (File G26SI).

Mr. Harry Froussios, of Zelinka Priamo Ltd., was in attendance on behalf of Fortino’s Gas Bar, and requested Committee’s reconsideration of the recommendation in the staff report to refuse their sign variance application and provided reasons for his request. He indicated that the pylon sign being requested is in keeping with or smaller than the signage for other gas bars in the City, but that because the gas bar is part of a larger site for which a sign variance has already been given, his client does not qualify for their own pylon sign. He requested that his client be given the same advantage for signage as the other gas bars in the City and indicated there is a possibility the gas bar may be sold to another owner in which case they would qualify for a pylon sign. Committee held a discussion on this matter and asked questions of staff and Mr. Froussios, which included the signage that would be allowed for the gas bar if it were on a separate piece of property; approval granted for the size of the existing pylon sign on the basis of it being the only one on the property; other options available to the applicant to meet their signage needs; approval granted for signage to the other gas bars located in the area; and the distance between the requested signage and the existing one. The following motion was considered.


February 11, 2003, to the Sign Variance Committee Meeting of March 4, 2003, re: SIGN VARIANCE APPLICATION – FORTINO’S GAS BAR – 10 BRISDALE DRIVE – WARD 6 (File G26SI) be received; and,

Whereas the location and ownership of the Fortino’s Gas Bar presents a unique situation in that

the owners of the gas bar and the owners of the grocery store are one and the same; Therefore Be It Resolved that approval be given for the following signage for the Fortino’s Gas

Bar located at 10 Brisdale Drive:

a) one 88.2 square foot (8.19 square metres) illuminated ground sign near the southeast corner of Bovaird Drive and Brisdale Drive; and,

This is approval is subject to the following conditions: 1. the height of the signage shall conform with the Sign By-law; 2. the signage shall be located within a minimum of 100 feet of the existing pylon sign; 3. no further ground signs shall be requested for the gas station site; 4. a building permit shall be obtained prior to installation of the signage; and,



5. Region of Peel approval shall be submitted to the Building Division prior to the issuance of a building permit.

CARRIED

E 2. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated February 11, 2003, re: SIGN VARIANCE APPLICATION – PARADISE HOMES MAHOGANY INC. – 7826 MAVIS ROAD – WARD 6 (File G26SI).

Mr. Ron Baruch, of Paradise Homes Mahogany Inc., requested Committee’s reconsideration of

the recommendation in the staff report to refuse their application and provided reasons for this request. He indicated that most of the signage they are requesting confirms to the Sign By-law and Committee’s position with respect to visual appearance. He indicated that they are the only builder in this area; that the site is setback from Mavis Road, that most of the signage is internal to their site, and that the signage is of a temporary nature.

Committee held a discussion on this matter, asked questions of staff and Mr. Baruch, and

considered the following motion. SV019-2003 That the report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated

February 11, 2003, to the Sign Variance Committee Meeting of March 4, 2003, re: SIGN VARIANCE APPLICATION – PARADISE HOMES MAHOGANY INC. – 7826 MAVIS ROAD – WARD 6 (File G26SI) be received; and,

Whereas the applicant is the only builder in this area; and,

Whereas the location, aesthetic quality and temporary nature of the signage being requested is such that it will not impact the visual appearance of the area;

Therefore Be It Resolved that temporary approval be given for the following signage for the Paradise Homes Mahogany Inc. site located at 7826 Mavis Road:

a) one 18 square foot (1.67 square metres) hours of operation sign next to the walkway to

the sales office; b) two 32 square foot (2.97 square metres) entrance signs one each side of the driveway

entrance off Mavis Road; c) six additional flgas along the driveway to the parking area; d) five 18 square foot (1.67 square metres) directional Burma signs along the driveway to

the parking area; and, That this approval is subject to the following conditions:

1. a building permit shall be obtained prior to installation of the signage; 2. Region of Peel approval shall be submitted to the Building Division prior to the issuance

of a building permit; and, 3. the signage shall be removed by January 21, 2006 or at the time of removal of the sales

office, whichever comes first. CARRIED



F. CORRESPONDENCE – nil G. OTHER/NEW BUSINESS

G 1. SIGN VARIANCE APPLICATION – MARK’S WORK WAREHOUSE – 18 COVENTRY ROAD – WARD 9 (File G26SI).

DEALT WITH UNDER DELEGATIONS ITEM C1 – RECOMMENDATION SV016-2003 H. QUESTION PERIOD – nil I. PUBLIC QUESTION PERIOD – nil J. ADJOURNMENT SV020-2003 That the Sign Variance Committee do now adjourn to meet again on Tuesday, April 8, 2003, at

1:00 p.m. or at the call of the Chair. CARRIED


APRIL 8, 2003


City Councillor E. Moore – Ward 1 City Councillor B. Callahan – Ward 3

City Councillor A. Aujla – Ward 4 City Councillor D. Metzak – Ward 9 (arrived at 1:15 p.m.) City Councillor S. Hames – Ward 11




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The meeting was called to order at 1:10 p.m. and adjourned at 2:17 p.m. After due consideration of the matters placed before this Committee, the members beg leave to present its report as follows: Item Recommendation A. SV021-2003 APPROVAL OF AGENDA B. CONFLICTS OF INTEREST C. DELEGATIONS D1. SV022-2003 SIGN VARIANCE APPLICATION – HEART LAKE SPORTS MEDICINE AND

ORTHOPEDIC CLINIC – 180 SANDALWOOD PARKWAY, UNITS B3 AND B4 – WARD 2 (File G26SI)

E1. SV023-2003 SIGN VARIANCE APPLICATION – TURTLE JACK’S RESTAURANT – 200

COUNTY COURT BOULEVARD – WARD 3 (File G26SI) E2. SV024-2003 SIGN VARIANCE APPLICATION – TD CANADA TRUST – 5 WORTHINGTON

AVENUE – WARD 6 (File G26SI) E3. SV025-2003 SIGN VARIANCE APPLICATION – BRAMALEA GO STATION – 1713

STEELES AVENUE EAST – WARD 8 (File G26SI) F. CORRESPONDENCE G. OTHER/NEW BUSINESS H. QUESTION PERIOD I. PUBLIC QUESTION PERIOD J. SV026-2003 ADJOURNMENT




A. APPROVAL OF AGENDA SV021-2003 That the agenda for the Sign Variance Committee Meeting of April 8, 2003 be approved as printed

and circulated. CARRIED B. CONFLICTS OF INTEREST – nil C. DELEGATIONS – nil D. DEFERRED/REFERRED/FOLLOW-UP ITEMS

D 1. SIGN VARIANCE APPLICATION – HEART LAKE SPORTS MEDICINE AND ORTHOPEDIC CLINIC – 180 SANDALWOOD PARKWAY, UNITS B3 AND B4 – WARD 2 (File G26SI).

It was indicated that no one was in attendance on behalf of this application, and that no requests have been received for a deferral of this matter.


SV022-2003 That the request from Heart Lake Sports Medicine and Orthopedic Clinic for two 7 square metres

(75 square foot) illuminated wall signs located on the exterior wall above the existing sign band on the south and east elevations of the building located at 180 Sandalwood Parkway be refused, as considered at the Sign Variance Committee Meeting of April 8, 2003.


E 1. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated March 21, 2003, re: SIGN VARIANCE APPLICATION – TURTLE JACK’S RESTAURANT – 200 COUNTY COURT BOULEVARD – WARD 3 (File G26SI).

Mr. Stuart Beeston, representing Turtle Jack’s Restaurant, was in attendance and indicated agreement with the staff report. The following motion was considered.


March 21, 2003, to the Sign Variance Committee Meeting of April 8, 2003, re: SIGN VARIANCE APPLICATION – TURTLE JACK’S RESTAURANT – 200 COUNTY COURT BOULEVARD – WARD 3 (File G26SI) be received; and,

That approval be given for the following signage for the Turtle Jack’s Restaurant located at 200

County Court Boulevard:

a) one 5.96 square metres (64.2 square foot) illuminated wall sign over the entrance to the restaurant; and,



That this approval is subject to the following condition: 1. a building permit shall be obtained prior to installation of the signage.

CARRIED

E 2. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated March 20, 2003, re: SIGN VARIANCE APPLICATION – TD CANADA TRUST – 5 WORTHINGTON AVENUE – WARD 6 (File G26SI).

Committee confirmed that no one was in attendance on behalf of this application and considered the following motion.


March 20, 2003, to the Sign Variance Committee Meeting of April 8, 2003, re: SIGN VARIANCE APPLICATION – TD CANADA TRUST – 5 WORTHINGTON AVENUE – WARD 6 (File G26SI) be received; and,

That approval be given for the following signage for the TD Canada Trust located at 5

Worthington Avenue:

a) two 3.07 square metres (33 square foot) illuminated signs located on the north and south elevations of the drive-thru canopy;

b) one 2.79 square metres (30 square foot) illuminated sign located on the west elevation of

the drive-thru canopy; and,


1. a building permit shall be obtained prior to installation of the signage; and,

That the applicant’s request for four 2.88 square metres (31 square foot) illuminated logo signs located on all four elevations of the tower be refused.

CARRIED

E 3. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated March

21, 2003, re: SIGN VARIANCE APPLICATION – BRAMALEA GO STATION – 1713 STEELES AVENUE EAST – WARD 8 (File G26SI).

Mr. Steve Wolowich, of International Media Advertising Inc., was in attendance on behalf of GO Transit, and provided details on this application. He requested Committee’s reconsideration of the recommendation in the staff report to refuse their request for a third party advertising ground sign at the corner of Steeles Avenue East and Bramalea Road; and asked for relief from the conditions in the staff report with respect to removal of the existing third party advertising sign located on the property near the Steeles Avenue East entrance and the 10 metre setback for the entrance signs. He indicated that GO Transit would be willing to remove the existing third party advertising sign when the lease expires approximately one year from now, and requested a setback of 3 metres for the entrance signs. He provided his reasons for these requests and responded to questions from Committee.

Committee discussion and questions on this application included setbacks; existing and requested third party advertising signage; LED signage; a meeting that was held between staff, the area Councillor and Mr. Wolowich; the distance between ground signs; and precedent setting.





March 21, 2003, to the Sign Variance Committee Meeting of April 8, 2003, re: SIGN VARIANCE APPLICATION – BRAMALEA GO STATION – 1713 STEELES AVENUE EAST – WARD 8 (File G26SI) be received; and,

That approval be given for the following signage for the Bramalea GO Station located at 1713

Steeles Avenue East:

a) two 21.8 square metres (235 square foot) ground signs which include a GO Transit logo, an LED display and an 18.6 square metres (200 square foot) third party advertising sign, located near the entrances to the property off Steeles Avenue East and Bramalea Road;

b) one 1 square metre (11 square foot) LED display located near the GO Train Station; and,

That this approval is subject to the following conditions:

1. a building permit shall be obtained prior to installation of the signage;

2. all existing third party advertising signage, including the sign frame structure at the

corner of Steeles Avenue East and Bramalea Road, shall be removed prior to installation of the approved signage;

3. The height of all signage shall not exceed 9.1 metres (30 feet);

4. The setback from the property lines shall be a minimum of 3 metres (9.8 feet);

5. Approval from the Region of Peel shall be submitted to the Building Division prior to the

issuance of a building permit; and,

That the applicant’s request for one 18.6 square metres (200 square foot) third party advertising ground sign at the corner of Steeles Avenue East and Bramalea Road be refused.

CARRIED

F. CORRESPONDENCE – nil G. OTHER/NEW BUSINESS – nil H. QUESTION PERIOD

H 1. City Councillor E. Moore asked that minutes be produced for any informal meetings that take place between Building Division staff, applicants and others, and suggested that these minutes be circulated to all attendees to ensure everyone has the same understanding of the outcome. Additionally, she requested that where negotiations have taken place with applicants in advance of consideration at the Sign Variance Committee, an indication that negotiations have taken place be included in the staff report.



H 2. City Councillor E. Moore asked about the signage for the Dairy Queen located at Queen Street

East and Centre Street, and Ms. C. Hammond, Sign Coordinator, Planning, Design and Development, indicated that she would undertake a review of the signage and take the appropriate action for any signs that have been put up without permits.

H 3. Regional Councillor L. Bissell asked about the approved signage for Dundee Wealth Management

and Ms. C. Hammond, Sign Coordinator, Planning, Design and Development, provided information in this regard.

I. PUBLIC QUESTION PERIOD – nil J. ADJOURNMENT SV026-2003 That the Sign Variance Committee do now adjourn to meet again on Tuesday, May 6, 2003, at



MAY 6, 2003

Members Present: City Councillor J. Sprovieri – Ward 10 (Vice-Chair) (Acting Chair) City Councillor E. Moore – Ward 1

City Councillor B. Callahan – Ward 3 City Councillor A. Aujla – Ward 4 (arrived at 1:11 p.m.) City Councillor D. Metzak – Ward 9 (arrived at 1:11 p.m.) City Councillor S. Hames – Ward 11

Members Absent: Regional Councillor L. Bissell – Wards 1 and 5 (Chair) (personal)

Staff Present: L. McGinn, Manager of Plans and Permits, Planning, Design and Development T. Brenton, Legislative Coordinator, Legal Services

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The meeting was called to order at 1:09 p.m. and adjourned at 2:02 p.m. After due consideration of the matters placed before this Committee, the members beg leave to present its report as follows: Item Recommendation A. SV027-2003 APPROVAL OF AGENDA B. CONFLICTS OF INTEREST C1. SV028-2003 EXPIRY OF SIGN VARIANCE APPROVAL – LOUISIANA SEAFOOD

KITCHENS INC. – 1 STEELES AVENUE EAST, UNIT 16 – WARD 3 (File G26) D. DEFERRED/REFERRED/FOLLOW-UP ITEMS E1. SV029-2003 SIGN VARIANCE APPLICATION – ROYAL PINE HOMES – SOUTH SIDE OF

CASTLEMORE ROAD BETWEEN GOREWAY DRIVE AND MCVEAN DRIVE – WARD 10 (File G26SI)

E2. SV030-2003 SIGN VARIANCE APPLICATION – BANK OF NOVA SCOTIA – CITY SOUTH

PLAZA – 7700 HURONTARIO STREET, UNIT 301 – WARD 3 (File G26SI) E3. SV031-2003 SIGN VARIANCE APPLICATION – MAC’S – 10725 MCLAUGHLIN ROAD,

UNIT 1 – WARD 5 (File G26SI) E4. SV032-2003 SIGN VARIANCE APPLICATION – AIRPORT NISSAN – 3095 QUEEN STREET

EAST - WARD 10 (File G26SI) E5. SV033-2003 SIGN VARIANCE APPLICATION – LAKEVIEW HOMES – WEST SIDE OF

GOREWAY DRIVE BETWEEN CASTLEMORE ROAD AND COUNTRYSIDE DRIVE – WARD 10 (File G26SI)

E6. SV034-2003 SIGN VARIANCE APPLICATION – IMPERIAL OIL (ESSO) – 10010

MCLAUGHLIN ROAD – WARD 6 (File G26SI) F1. SV032-2003 REQUEST FOR DEFERRAL – SIGN VARIANCE APPLICATION – AIRPORT

NISSAN – 3095 QUEEN STREET EAST - WARD 10 (File G26SI) G. OTHER/NEW BUSINESS H. QUESTION PERIOD I. PUBLIC QUESTION PERIOD J. SV035-2003 ADJOURNMENT

________________________________________________________________ ACTING CHAIR – CITY COUNCILLOR J. SPROVIERI, VICE-CHAIR



A. APPROVAL OF AGENDA SV027-2003 That the agenda for the Sign Variance Committee Meeting of May 6, 2003 be approved, as

amended, to add: C 1. Mr. Steve Georgopoulos, Louisiana Seafood Kitchens Inc., re: EXPIRY OF SIGN

VARIANCE APPROVAL – LOUISIANA SEAFOOD KITCHENS INC. – 1 STEELES AVENUE EAST, UNIT 16 – WARD 3 (File G26); and,

F 1. Correspondence from Mr. Michael Gagnon, Principal Planner, Gagnon Law Bozzo

Urban Planners Ltd., dated May 5, 2003, re: REQUEST FOR DEFERRAL – SIGN VARIANCE APPLICATION – AIRPORT NISSAN – 3095 QUEEN STREET EAST - WARD 10 (File G26SI).

CARRIED B. CONFLICTS OF INTEREST – nil C. DELEGATIONS C 1. Mr. Steve Georgopoulos, Louisiana Seafood Kitchens Inc., re: EXPIRY OF SIGN VARIANCE

APPROVAL – LOUISIANA SEAFOOD KITCHENS INC. – 1 STEELES AVENUE EAST, UNIT 16 – WARD 3 (File G26).

Mr. Steve Georgopoulos, Louisiana Seafood Kitchens Inc., requested Committee’s consideration for approval for his “reader board” sign box for which the previous variance given expires on May 7, 2003. He indicated that to his knowledge no complaints about the sign have been received. Ms. L. McGinn, Manager of Plans and Permits, Planning, Design and Development, informed Committee that staff has not received any complaints about this signage. Committee held a discussion on this matter, asked questions of Mr. Georgopoulos and staff, and considered the following motion.

SV028-2003 That the delegation of Mr. Steve Georgopoulos, Louisiana Seafood Kitchens Inc., to the Sign

Variance Committee Meeting of May 6, 2003, re: EXPIRY OF SIGN VARIANCE APPROVAL – LOUISIANA SEAFOOD KITCHENS INC. – 1 STEELES AVENUE EAST, UNIT 16 – WARD 3 (File G26) be received; and

That the applicant’s request to retain the existing “reader board” sign box located on the west

elevation of the building be approved. CARRIED D. DEFERRED/REFERRED/FOLLOW-UP ITEMS – nil E. NEW REPORTS

E 1. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated April 15, 2003, re: SIGN VARIANCE APPLICATION – ROYAL PINE HOMES – SOUTH SIDE OF CASTLEMORE ROAD BETWEEN GOREWAY DRIVE AND MCVEAN DRIVE – WARD 10 (File G26SI).



The applicant, Mr. Tony Simonelli of Royal Pine Homes, requested Committee’s reconsideration of the recommendation in the staff report that his application be refused. He provided details on their signage requirements and reasons for his request.

Committee discussion on this matter and questions to Mr. Simonelli and staff included the provisions in the Sign By-law for signage for production home builders; accommodating more than one builder on the requested signage; and the Committee of Adjustment approval granted for the applicant’s sales office.



April 15, 2003, to the Sign Variance Committee Meeting of May 6, 2003, re: SIGN VARIANCE APPLICATION – ROYAL PINE HOMES – SOUTH SIDE OF CASTLEMORE ROAD BETWEEN GOREWAY DRIVE AND MCVEAN DRIVE – WARD 10 (File G26SI) be received; and,

That temporary approval be given for the following signage for Royal Pine Homes:

a) one 19.97 square metres (215 square foot) ground sign in conjunction with the Royal Pine Homes sales office located on the south side of Castlemore Road between Goreway Drive and McVean Drive; and,

That this approval is subject to the following conditions: 1. the signage must accommodate advertising for at least two home builders; 2. the signage shall be removed by May 19, 2008 in conjunction with Committee of

Adjustment approval granted for the sales office or when the subdivision is sold, whichever comes first; and,

3. a building permit shall be obtained prior to installation of the signage.

CARRIED

E 2. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated April 15, 2003, re: SIGN VARIANCE APPLICATION – BANK OF NOVA SCOTIA – CITY SOUTH PLAZA – 7700 HURONTARIO STREET, UNIT 301 – WARD 3 (File G26SI).

The applicant, Mr. Javeid Akhtar of Kwality Signs, requested Committee’s reconsideration of the recommendation in the staff report that his application be refused and provided reasons for this request and details on their signage requirements. Committee discussion and questions to Mr. Akhtar and staff on this matter included visibility of the existing sign band; the requested logo signage for the tower feature on the building; signage uniformity for commercial plazas; and previous variances granted for this plaza. The following motion was considered.


April 15, 2003, to the Sign Variance Committee Meeting of May 6, 2003, re: SIGN VARIANCE APPLICATION – BANK OF NOVA SCOTIA – CITY SOUTH PLAZA – 7700 HURONTARIO STREET, UNIT 301 – WARD 3 (File G26SI) be received; and,



That approval be given for the following signage for the Bank of Nova Scotia located at 7700

Hurontario Street, Unit 301: a) one logo sign on the south elevation of the tower feature at the front elevation of the unit; b) one logo sign on the east elevation of the tower feature at the front elevation of the unit;

and, That this approval is subject to the following condition: 1. a building permit shall be obtained prior to installation of the signage; and,

That the applicant’s request for the following signage be refused: a) one illuminated sign box on the second floor level of the south elevation of the unit; b) one illuminated sign box on the second level of the front (east) elevation of the unit. CARRIED

E 3. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated April 14, 2003, re: SIGN VARIANCE APPLICATION – MAC’S – 10725 MCLAUGHLIN ROAD, UNIT 1 – WARD 5 (File G26SI).

The applicant, Mr. Javeid Akhtar of Kwality Signs, requested Committee’s reconsideration of the recommendation in the staff report that his application be refused and provided reasons for this request and details on their signage requirements.

Committee discussion and questions to Mr. Akhtar and staff on this matter included signage uniformity for commercial plazas; timing for issuance of sign permits for the tenants in the plaza; and temporary signage to meet the applicant’s opening date.



April 14, 2003, to the Sign Variance Committee Meeting of May 6, 2003, re: SIGN VARIANCE APPLICATION – MAC’S – 10725 MCLAUGHLIN ROAD, UNIT 1 – WARD 5 (File G26SI) be received; and,

That temporary approval be given for a banner sign for the Mac’s Store located at 10725

McLaughlin Road, Unit 1; and, That this approval is subject to the following condition:

1. the applicant shall obtain the appropriate City permit for the banner sign prior to installation; and,

That staff be directed to work with the applicant to address the issues raised at the Sign Variance Committee Meeting of May 7, 2003 and report back to the Sign Variance Committee Meeting of June 3, 2003; and,

That the applicant’s request for the following signage be refused:

a) one 8.08 square metres (87 square foot) illuminated sign box on the south elevation of the

unit; and,



b) one 8.08 square metres (87 square foot) illuminated sign box on the west elevation of the

unit. CARRIED

E 4. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated April 15, 2003, re: SIGN VARIANCE APPLICATION – AIRPORT NISSAN – 3095 QUEEN STREET EAST - WARD 10 (File G26SI).

Committee brought forward Correspondence Item F1 and considered the request for a deferral outlined therein.


SV032-2003 That the correspondence from Mr. Michael Gagnon, Principal Planner, Gagnon Law Bozzo Urban

Planners Ltd., dated May 5, 2003, to the Sign Variance Committee Meeting of May 6, 2003, re: REQUEST FOR DEFERRAL – SIGN VARIANCE APPLICATION – AIRPORT NISSAN – 3095 QUEEN STREET EAST - WARD 10 (File G26SI) be received; and,

That the report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated April 15, 2003, to the Sign Variance Committee Meeting of May 6, 2003, re: SIGN VARIANCE APPLICATION – AIRPORT NISSAN – 3095 QUEEN STREET EAST - WARD 10 (File G26SI) be deferred to the Sign Variance Committee Meeting of June 3, 2003.

CARRIED

E 5. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated April 15,

2003, re: SIGN VARIANCE APPLICATION – LAKEVIEW HOMES – WEST SIDE OF GOREWAY DRIVE BETWEEN CASTLEMORE ROAD AND COUNTRYSIDE DRIVE – WARD 10 (File G26SI).

Staff responded to a question from Committee with respect to this application. The following motion was considered. SV033-2003 That the report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated

April 15, 2003, to the Sign Variance Committee Meeting of May 6, 2003, re: SIGN VARIANCE APPLICATION – LAKEVIEW HOMES – WEST SIDE OF GOREWAY DRIVE BETWEEN CASTLEMORE ROAD AND COUNTRYSIDE DRIVE – WARD 10 (File G26SI) be received; and,

That the applicant’s request for the following signage for Lakeview Homes be refused:

a) one 15 square metres (160 square foot) ground sign on Lot 258 of Draft Plan 21T-98038B on the west side of Goreway Drive between Countryside Drive and Castlemore Road.

CARRIED

E 6. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated April 14, 2003, re: SIGN VARIANCE APPLICATION – IMPERIAL OIL (ESSO) – 10010 MCLAUGHLIN ROAD – WARD 6 (File G26SI).



Mr. Arv Sestokas, Manager, Real Estate Development, Automotive, Imperial Oil, and Mr. Greg Dell, Greg Dell and Associates, represented this application and requested Committee’s reconsideration of the recommendation in the staff report that their application be refused. They provided details on their signage requirements and reasons for their request. Committee discussion and questions to staff and the applicants included the distance between the approved ground sign for this property and the requested signage; relocation of the approved ground sign; and the variance granted for the nearby Sunoco gas station. The following motion was considered.

SV034-2003 That the report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated April 14, 2003, to the Sign Variance Committee Meeting of May 6, 2003, re: SIGN VARIANCE APPLICATION – IMPERIAL OIL (ESSO) – 10010 MCLAUGHLIN ROAD – WARD 6 (File G26SI) be received; and,

That approval be given for the following signage for the Imperial Oil (Esso) gas station located at

10010 McLaughlin Road: a) one ground sign that is not more than 3 metres (9.84 feet) in height located on the

McLaughlin Road frontage of the property; and, That this approval is subject to the following conditions: 1. a building permit shall be obtained prior to installation of the signage; and, 2. the ground sign approved under the provisions of the Sign By-law for the Bovaird Drive

frontage of the property be located on the west side of the driveway. CARRIED F. CORRESPONDENCE

F 1. Correspondence from Mr. Michael Gagnon, Principal Planner, Gagnon Law Bozzo Urban Planners Ltd., dated May 5, 2003, re: REQUEST FOR DEFERRAL – SIGN VARIANCE APPLICATION – AIRPORT NISSAN – 3095 QUEEN STREET EAST - WARD 10 (File G26SI).

DEALT WITH UNDER NEW REPORTS ITEM E4 – RECOMMENDATION SV032-2003. G. OTHER/NEW BUSINESS – nil H. QUESTION PERIOD

H 1. City Councillor E. Moore asked staff to review the signage on the east elevation of the Money Mart building located at Queen Street East and June Avenue.

I. PUBLIC QUESTION PERIOD – nil



J. ADJOURNMENT SV035-2003 That the Sign Variance Committee do now adjourn to meet again on Tuesday, June 3, 2003, at



JUNE 3, 2003

Members Present: Regional Councillor L. Bissell – Wards 1 and 5 (Chair) City Councillor J. Sprovieri – Ward 10 (Vice-Chair) (arrived at 3:05 p.m.)

City Councillor E. Moore – Ward 1 (arrived at 3:05 p.m.) City Councillor A. Aujla – Ward 4 City Councillor D. Metzak – Ward 9 (left at 4:10 p.m. – personal) City Councillor S. Hames – Ward 11

Members Absent: City Councillor B. Callahan – Ward 3 (personal)


and Development L. McGinn, Manager of Plans and Permits, Planning, Design and Development C. Hammond, Sign Coordinator, Planning, Design and Development T. Brenton, Legislative Coordinator, Legal Services

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The meeting was called to order at 3:03 p.m. and adjourned at 4:48 p.m. After due consideration of the matters placed before this Committee, the members beg leave to present its report as follows: Item Recommendation A. SV036-2003 APPROVAL OF AGENDA B. CONFLICTS OF INTEREST C. DELEGATIONS D1. SV037-2003 SIGN VARIANCE APPLICATION – AIRPORT NISSAN – 3095 QUEEN STREET

EAST - WARD 10 (File G26SI) E1. SV038-2003 SIGN VARIANCE APPLICATION – REGION OF PEEL – MOBILE SIGNS –

VARIOUS LOCATIONS/WARDS (File G26SI) E2. SV039-2003 SIGN VARIANCE APPLICATION – TEE JAY’S GRILLHOUSE – 2

FISHERMAN DRIVE – WARD 2 (File G26SI) E3. SV040-2003 SIGN VARIANCE APPLICATION – LCBO – 17 WORTHINGTON AVENUE,

UNIT 15 – WARD 6 (File G26SI) E4. SV041-2003 SIGN VARIANCE APPLICATION – ROYAL PARK HOMES – 10790

MCLAUGHLIN ROAD – WARD 6 (File G26SI) E5. SV042-2003 SIGN VARIANCE APPLICATION – MARKBAR VALLEY ESTATES –

WORTHINGTON AVENUE – WARD 6 (File G26SI) E6. SV043-2003 SIGN VARIANCE APPLICATION – MARKBAR VALLEY ESTATES – 971

HIGHWAY 7 WEST – WARD 6 (File G26SI) E7. SV044-2003 SIGN VARIANCE APPLICATION – ROYAL PINE HOMES, COUNTRY SV045-2003 HOMES AND QUEENSGATE HOMES – 4025, 4035 AND 4045 EBENEZER

ROAD – WARD 10 (File G26SI) E8. SV046-2003 SIGN VARIANCE APPLICATION – BANK OF MONTREAL – 20 BRISDALE

DRIVE – WARD 6 (File G26SI) E9. SV047-2003 SIGN VARIANCE APPLICATION – DENNY’S RESTAURANT – 2452 QUEEN

STREET EAST – WARD 11 (File G26SI) F1. SV041-2003 WITHDRAWAL OF SIGN VARIANCE APPLICATION – ROYAL PARK

HOMES – 10790 MCLAUGHLIN ROAD – WARD 6 (File G26SI) G1. SV048-2003 PROACTIVE ENFORCEMENT OF ILLEGAL SIGNS ON PUBLIC PROPERTY

(File G26SI) H. QUESTION PERIOD I. PUBLIC QUESTION PERIOD J. SV049-2003 ADJOURNMENT




A. APPROVAL OF AGENDA SV036-2003 That the agenda for the Sign Variance Committee Meeting of June 3, 2003 be approved, as

amended, to add:

F 1. Correspondence from Mr. Bob Forhan, President and Senior Partner, Forhan Rogers, to Ms. C. Hammond, Sign Coordinator, Planning, Design and Development, dated June 3, 2003, re: WITHDRAWAL OF SIGN VARIANCE APPLICATION – ROYAL PARK HOMES – 10790 MCLAUGHLIN ROAD – WARD 6 (File G26SI); and,

G 1. Discussion re: PROACTIVE ENFORCEMENT OF ILLEGAL SIGNS ON PUBLIC

PROPERTY (File G26SI). CARRIED B. CONFLICTS OF INTEREST – nil C. DELEGATIONS – nil D. DEFERRED/REFERRED/FOLLOW-UP ITEMS

D 1. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated April 15, 2003, re: SIGN VARIANCE APPLICATION – AIRPORT NISSAN – 3095 QUEEN STREET EAST - WARD 10 (File G26SI).

Mr. Michael Gagnon of Gagnon, Law, Bozzo Urban Planners Ltd., and Mr. Jim Cameron and Mr. Nick Angelotti, of Airport Nissan, were in attendance and requested Committee’s reconsideration of the recommendation in the staff report to refuse their application. They provided their reasons for this request and submitted site photographs and area signage photographs in support of their application. Committee discussion and questions to staff and the applicants included provisions of the Sign By-law as they relate to this application; location of the site; access to the site; height of the proposed ground and directional signs; and the proposed use/zoning for the adjacent property.


April 15, 2003, to the Sign Variance Committee Meeting of June 3, 2003, re: SIGN VARIANCE APPLICATION – AIRPORT NISSAN – 3095 QUEEN STREET EAST - WARD 10 (File G26SI) be received; and,

Whereas the site for which the applicant is requesting signage is located in an industrial area; and, Whereas the site only has right in/right out access; and, Whereas the applicant’s proposed ground sign is smaller in square footage than what is allowed

under the provisions of the Sign By-law; and, Whereas the Sign By-law permits two directional signs per site and the applicant is only

requesting one directional sign;



Therefore Be It Resolved that approval be given for the following signage for the Airport Nissan car dealership located at 3095 Queen Street East:

a) one ground sign with a height of 30 feet 4 ¾ inches (9.3 metres) on the Queen Street

frontage of the property; b) one 10 square foot (0.93 square metres) directional sign with a maximum height of 4 feet

(1.22 metres) on the west side of the entrance to the site; and, That this approval is subject to the following conditions: 1. the existing billboard sign be removed; 2. the address number for the property be displayed on the ground sign; 3. approval from the Region of Peel shall be submitted to the Building Division prior to the

issuance of a building permit;

4. a building permit shall be obtained prior to the installation of the approved signage; and, 5. no other signs shall be permitted for this site.


E 1. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated March 21, 2003, re: SIGN VARIANCE APPLICATION – REGION OF PEEL – MOBILE SIGNS – VARIOUS LOCATIONS/WARDS (File G26SI).


March 21, 2003, to the Sign Variance Committee Meeting of June 3, 2003, re: SIGN VARIANCE APPLICATION – REGION OF PEEL – MOBILE SIGNS – VARIOUS LOCATIONS/WARDS (File G26SI) be received; and,

That approval be given for mobile signs on the road right-of-way in the following locations:

Ward Location Region of Peel Division

1 Century Gardens Recreation Centre – 340 Vodden Street

Waste Management

1 Major Oaks Park – Northwest corner of Williams Parkway and Highway 410

Public Works

2 Hurontario Street and Conservation Drive Public Works 2 Southeast corner of Hurontario Street and

Sandalwood Parkway Waste Management

3 North side of Steeles Avenue East of Kennedy Road Public Works 3 Ken Giles Recreation Centre – 370 Bartley Bull

Parkway Waste Management

4 Memorial Arena – 69 Elliott Street Waste Management 4 Centennial Recreation Centre – 80 Mary Street Public Works 5 Chris Gibson Recreation Centre – 125 McLaughlin

Road Waste Management

5 Murray Street Park – Highway 10 and Williams Parkway

Public Works



6 East side of Mississauga Road north of Queen Street Public Works 6 Huttonville School – 2322 Embleton Road Waste Management 7 Terry Miller Recreation Centre – 1295 Williams

Parkway Public Works and Waste Management

8 Avondale Recreation Centre – 55 Avondale Boulevard

Waste Management

8 Region of Peel Offices – 10 Peel Centre Drive Public Works 9 Earnscliffe Recreation Centre – 44 Eastbourne Drive Waste Management 9 Northeast corner of Steeles Avenue East and Torbram

Road Public Works

10 East side of Goreway Drive north of Castlemore Drive

Waste Management

10 Northeast corner of Queen Street and Goreway Drive Public Works 11 Corporation Drive and Airport Road Public Works 11 Southwest corner of North Park Drive and Jefferson

Road Waste Management

CARRIED

E 2. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated May 9, 2003, re: SIGN VARIANCE APPLICATION – TEE JAY’S GRILLHOUSE – 2 FISHERMAN DRIVE – WARD 2 (File G26SI).


May 9, 2003, to the Sign Variance Committee Meeting of June 3, 2003, re: SIGN VARIANCE APPLICATION – TEE JAY’S GRILLHOUSE – 2 FISHERMAN DRIVE – WARD 2 (File G26SI) be received; and,

That approval be given for the following signage for Tee Jay’s Grillhouse located at 2 Fisherman

Drive: a) one 54 square foot (5 square metres) illuminated wall sign located on the parapet wall

above the main entrance to the restaurant; and, That this approval is subject to the following condition: 1. a building permit shall be obtained prior to installation of the signage. CARRIED

E 3. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated May 15, 2003, re: SIGN VARIANCE APPLICATION – LCBO – 17 WORTHINGTON AVENUE, UNIT 15 – WARD 6 (File G26SI).


May 15, 2003, to the Sign Variance Committee Meeting of June 3, 2003, re: SIGN VARIANCE APPLICATION – LCBO – 17 WORTHINGTON AVENUE, UNIT 15 – WARD 6 (File G26SI) be received; and,

That approval be given for the following signage for the LCBO store located at 17 Worthington

Avenue, Unit 15: a) one 14 square foot (1.3 square metres) sign located on the centre awning of the east

elevation of the unit;



b) two 11 square foot (1 square metre) signs located on the outside awnings of the east elevation of the unit;

c) one 11 square foot (1 square metre) sign located on the awning of the north elevation of

the unit; d) one 30 square foot (2.8 square metres) illuminated wall sign consisting of individual cut-

out letters located on the north elevation of the unit; e) one 30 square foot (2.8 square metres) illuminated wall sign consisting of individual cut-

out letters located above the main entrance on the east elevation of the unit; and, That this approval is subject to the following condition: 1. a building permit shall be obtained prior to installation of the signage. CARRIED

E 4. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated May 13, 2003, re: SIGN VARIANCE APPLICATION – ROYAL PARK HOMES – 10790 MCLAUGHLIN ROAD – WARD 6 (File G26SI).

Correspondence Item F1 was brought forward and considered by Committee. The following motion was considered.


May 13, 2003, to the Sign Variance Committee Meeting of June 3, 2003, re: SIGN VARIANCE APPLICATION – ROYAL PARK HOMES – 10790 MCLAUGHLIN ROAD – WARD 6 (File G26SI) be received; and,

That the correspondence from Mr. Bob Forhan, President and Senior Partner, Forhan Rogers, to

Ms. C. Hammond, Sign Coordinator, Planning, Design and Development, dated June 3, 2003, to the Sign Variance Committee Meeting of June 3, 2003, re: WITHDRAWAL OF SIGN VARIANCE APPLICATION – ROYAL PARK HOMES – 10790 MCLAUGHLIN ROAD – WARD 6 (File G26SI) be received.

CARRIED

E 5. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated May 14, 2003, re: SIGN VARIANCE APPLICATION – MARKBAR VALLEY ESTATES – WORTHINGTON AVENUE – WARD 6 (File G26SI).


May 14, 2003, to the Sign Variance Committee Meeting of June 3, 2003, re: SIGN VARIANCE APPLICATION – MARKBAR VALLEY ESTATES – WORTHINGTON AVENUE – WARD 6 (File G26SI) be received; and,

That the applicant’s request for one 200 square foot (18.6 square metres) ground sign on Lot 258

located on the southwest corner of Worthington Avenue and Schooner Drive be refused. CARRIED

E 6. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated March 21, 2003, re: SIGN VARIANCE APPLICATION – MARKBAR VALLEY ESTATES – 971 HIGHWAY 7 WEST – WARD 6 (File G26SI).




March 21, 2003, to the Sign Variance Committee Meeting of June 3, 2003, re: SIGN VARIANCE APPLICATION – MARKBAR VALLEY ESTATES – 971 HIGHWAY 7 WEST – WARD 6 (File G26SI) be received; and,

That the applicant’s request for one 224 square foot (20.8 square metres) ground sign 55 feet (16.8

metres) in height at the rear of the sales office at 971 Highway 7 West be refused. CARRIED

E 7. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated March 21, 2003, re: SIGN VARIANCE APPLICATION – ROYAL PINE HOMES, COUNTRY HOMES AND QUEENSGATE HOMES – 4025, 4035 AND 4045 EBENEZER ROAD – WARD 10 (File G26SI).

Mr. Tony Simonelli, of Royal Pine Homes, requested Committee’s reconsideration of the recommendation in the staff report to refuse this application. He provided his reasons for this request and details with respect to their site and signage needs. Committee discussion and questions to the applicant and staff including the provisions of the Sign By-law as they relate to this application; confirmation that the signage for which a variance is being requested has already been installed; the number of builders being serviced by this signage; availability of A-Frame signs for the builders; and a previous variance given for the ground sign on this site. The following motions were considered.

SV044-2003 That the report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated LOST March 21, 2003, to the Sign Variance Committee Meeting of June 3, 2003, re: SIGN VARIANCE

APPLICATION – ROYAL PINE HOMES, COUNTRY HOMES AND QUEENSGATE HOMES – 4025, 4035 AND 4045 EBENEZER ROAD – WARD 10 (File G26SI) be received; and,

That the applicant’s request for the following signage for the property located at 4025, 4035 and

4045 Ebenezer Road be refused: a) a total of 27 flags on the property containing the sales offices; b) two 135 square foot (12.5 square metres) entrance feature ground signs located at the

entrance to the property off Ebenezer Road; c) six 64 square foot (5.9 square metres) ground signs along the driveway access to the

property; and, That the applicant be given approval for 18 flags for the property containing the sales office. LOST SV045-2003 That the report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated

March 21, 2003, to the Sign Variance Committee Meeting of June 3, 2003, re: SIGN VARIANCE APPLICATION – ROYAL PINE HOMES, COUNTRY HOMES AND QUEENSGATE HOMES – 4025, 4035 AND 4045 EBENEZER ROAD – WARD 10 (File G26SI) be received; and,



That the applicant’s request for the following signage for the property located at 4025, 4035 and 4045 Ebenezer Road be refused:

a) a total of 27 flags on the property containing the sales offices; b) two 135 square foot (12.5 square metres) entrance feature ground signs located at the

entrance to the property off Ebenezer Road; c) six 64 square foot (5.9 square metres) ground signs along the driveway access to the

property. CARRIED

E 8. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated May 15, 2003, re: SIGN VARIANCE APPLICATION – BANK OF MONTREAL – 20 BRISDALE DRIVE – WARD 6 (File G26SI).

Mr. Don Koster, of the Bank of Montreal, put forward a request for a deferral of this matter to allow them time to review their corporate sign policy and work with City of Brampton staff with respect to their signage needs. The following motion was considered.


May 15, 2003, to the Sign Variance Committee Meeting of June 3, 2003, re: SIGN VARIANCE APPLICATION – BANK OF MONTREAL – 20 BRISDALE DRIVE – WARD 6 (File G26SI) be deferred to the July 2003 Sign Variance Committee Meeting.

CARRIED

E 9. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated May 15, 2003, re: SIGN VARIANCE APPLICATION – DENNY’S RESTAURANT – 2452 QUEEN STREET EAST – WARD 11 (File G26SI).

Ms. Svetlana Levant, Pride Signs Ltd., was in attendance on behalf of Denny’s Restaurant, and requested Committee’s reconsideration of the recommendation in the staff report to refuse their application. She provided reasons for this request and details on their proposed signage. Committee discussion and questions to the applicant and staff included the applicant’s sign coverage on the existing pylon sign for the plaza and meeting with the plaza owner to review options with respect to the existing pylon sign for the plaza and the sign being requested by the applicant. The following motion was considered.


May 15, 2003, to the Sign Variance Committee Meeting of June 3, 2003, re: SIGN VARIANCE APPLICATION – DENNY’S RESTAURANT – 2452 QUEEN STREET EAST – WARD 11 (File G26SI) be deferred to the July 2003 Sign Variance Committee Meeting to allow time for the area Councillor to have a discussion with the plaza owner to review options with respect to the existing pylon sign for the plaza and the applicant’s sign request.

CARRIED



F. CORRESPONDENCE

F 1. Correspondence from Mr. Bob Forhan, President and Senior Partner, Forhan Rogers, to Ms. C. Hammond, Sign Coordinator, Planning, Design and Development, dated June 3, 2003, re: WITHDRAWAL OF SIGN VARIANCE APPLICATION – ROYAL PARK HOMES – 10790 MCLAUGHLIN ROAD – WARD 6 (File G26SI).

DEALT WITH UNDER NEW REPORTS ITEM E4 – RECOMMENDATION SV041-2003. G. OTHER/NEW BUSINESS G 1. Discussion re: PROACTIVE ENFORCEMENT OF ILLEGAL SIGNS ON PUBLIC

PROPERTY (File G26SI).

Committee held a discussion on the number of illegal signs being posted throughout the City and the need for proactive enforcement in this regard. Staff provided details on the current enforcement with respect to these signs. The following motion was considered.

SV048-2003 That staff be directed to undertake proactive enforcement of all illegal signs on public property, as

considered at the Sign Variance Committee Meeting of June 3, 2003. CARRIED H. QUESTION PERIOD – nil I. PUBLIC QUESTION PERIOD – nil J. ADJOURNMENT SV049-2003 That the Sign Variance Committee do now adjourn to meet again on Tuesday, July 8, 2003, at



JULY 29, 2003

Members Present: Regional Councillor L. Bissell – Wards 1 and 5 (Chair) City Councillor E. Moore – Ward 1 City Councillor B. Callahan – Ward 3 City Councillor A. Aujla – Ward 4 City Councillor S. Hames – Ward 11

Members Absent: City Councillor J. Sprovieri – Ward 10 (Vice-Chair) (vacation)

City Councillor D. Metzak – Ward 9 (vacation)

Staff Present: B. Campbell, Director of Building and Chief Building Official, Planning, Design and Development

C. Hammond, Sign Coordinator, Planning, Design and Development T. Brenton, Legislative Coordinator, Legal Services

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The meeting was called to order at 1:03 p.m. and adjourned at 3:18 p.m. After due consideration of the matters placed before this Committee, the members beg leave to present its report as follows: Item Recommendation A. SV050-2003 APPROVAL OF AGENDA B. CONFLICTS OF INTEREST C. DELEGATIONS D1. SV051-2003 SIGN VARIANCE APPLICATION – BANK OF MONTREAL – 20 BRISDALE

DRIVE – WARD 6 (File G26SI) D2. SV052-2003 SIGN VARIANCE APPLICATION – DENNY’S RESTAURANT – 2452 QUEEN

STREET EAST – WARD 11 (File G26SI) E1. SV053-2003 SIGN VARIANCE APPLICATION – ROYAL BANK – 7 SUNNY MEADOW

BOULEVARD – WARD 10 (File G26SI) E2. SV054-2003 SIGN VARIANCE APPLICATION – EAST SIDE MARIO’S – 11 RAY LAWSON

BOULEVARD – WARD 3 (File G26SI) E3. SV055-2003 SIGN VARIANCE APPLICATION – FLETCHER’S MEADOW RETAIL

CENTRE – NORTHEAST CORNER OF BOVAIRD DRIVE AND WORTHINGTON AVENUE – WARD 6 (File G26SI)

E4. SV056-2003 SIGN VARIANCE APPLICATION – PETRO CANADA – 10565 HEART LAKE

ROAD – WARD 10 (File G26SI) E5. SV057-2003 SIGN VARIANCE APPLICATION – HIGHSPRING ESTATES – SOUTHEAST

CORNER OF GOREWAY DRIVE AND CASTLEMORE ROAD – WARD 10 (File G26SI)

E6. SV058-2003 SIGN VARIANCE APPLICATION – BRAMPTON ENGINEERING – 8031 DIXIE

ROAD – WARD 8 (File G26SI) E7. SV059-2003 SIGN VARIANCE APPLICATION – ROYAL CREST MALL – 50 KENNEDY

ROAD SOUTH – WARD 3 (File G26SI) E8. SV060-2003 SIGN VARIANCE APPLICATION – URBAN RENAISSANCE HOMES – 203

QUEEN STREET EAST – WARD 3 (File G26SI) E9. SV061-2003 SIGN VARIANCE APPLICATION – ROSEDALE VILLAGE (PHASE II) INC. –

10784 DIXIE ROAD – WARD 10 (File G26SI) F. CORRESPONDENCE G. OTHER/NEW BUSINESS H. QUESTION PERIOD



I. PUBLIC QUESTION PERIOD J. SV062-2003 ADJOURNMENT




A. APPROVAL OF AGENDA SV050-2003 That the agenda for the Sign Variance Committee Meeting of July 29, 2003 be approved as printed

and circulated. CARRIED B. CONFLICTS OF INTEREST – nil C. DELEGATIONS – nil D. DEFERRED/REFERRED/FOLLOW-UP ITEMS

D 1. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated July 10, 2003, re: SIGN VARIANCE APPLICATION – BANK OF MONTREAL – 20 BRISDALE DRIVE – WARD 6 (File G26SI).


July 10, 2003, to the Sign Variance Committee Meeting of July 29, 2003, re: SIGN VARIANCE APPLICATION – BANK OF MONTREAL – 20 BRISDALE DRIVE – WARD 6 (File G26SI) be received; and,

That approval be given for the following signage for the Bank of Montreal located at 20 Brisdale

Drive:

a) one 29.3 square metres (314.9 square feet) illuminated sign box on the west elevation of the unit;

b) one 14.1 square metres (151.8 square feet) illuminated sign box on the east elevation of

the unit;

c) one 7.15 square metres (76.9 square feet) illuminated sign box on the south elevation of the unit;

d) one 6.64 square metres (71.5 square feet) illuminated sign box on the west elevation of

the canopy tower over the drive-thru; and, That this approval is subject to the following conditions: 1. a building permit shall be obtained prior to the installation of the signage;

2. the illuminated sign boxes shall be manufactured with an opaque background to appear like individual cut-out letters; and,

3. the illuminated sign box on the west elevation of the canopy tower shall be manufactured

with raised letters/logo. CARRIED

D 2. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated May 15,

2003, re: SIGN VARIANCE APPLICATION – DENNY’S RESTAURANT – 2452 QUEEN STREET EAST – WARD 11 (File G26SI).



Committee was reminded that this matter was deferred from the Sign Variance Committee Meeting of June 3, 2003 to allow time for the area Councillor to have a discussion with the plaza owner to review options with respect to the existing pylon sign for the plaza and the applicant’s (Denny’s) sign request.

City Councillor S. Hames provided details on her discussion with the plaza owner with respect to advertising on the existing pylon sign and the signage request from Denny’s. She indicated that the owner has plans to change the existing pylon sign to reflect their business (garden centre) more than the others and is agreeable to remove the Denny’s signage from the existing pylon sign. She provided details on the layout of the plaza and the proposed location for Denny’s requested signage and indicated that because the plaza is located in a commercial area and is set back from the main road, she doesn’t anticipate any concerns from the public with respect to this requested signage.

Committee discussion followed during which time Councillor Hames and staff responded to questions.


May 15, 2003, to the Sign Variance Committee Meeting of July 29, 2003, re: SIGN VARIANCE APPLICATION – DENNY’S RESTAURANT – 2452 QUEEN STREET EAST – WARD 11 (File G26SI) be received; and,

Whereas the plaza for which the applicant is requesting signage is located in a commercial area

and the buildings within the plaza are setback from the main road; and, Whereas the owner of the plaza has agreed to remove the Denny’s signage from the existing pylon

sign; Therefore Be It Resolved that approval be given for the following signage for Denny’s Restaurant

located at 2452 Queen Street East:

a) one 8.8 square metres (94.5 square feet) ground sign near the entrance to the restaurant at the western portion of the property; and,

That this approval is subject to the following conditions: 1. a building permit shall be obtained prior to the installation of the signage; and,

2. that advertising of the Denny’s Restaurant be removed from the existing pylon sign for the plaza.


E 1. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated July 8, 2003, re: SIGN VARIANCE APPLICATION – ROYAL BANK – 7 SUNNY MEADOW BOULEVARD – WARD 10 (File G26SI).


July 8, 2003, to the Sign Variance Committee Meeting of July 29, 2003, re: SIGN VARIANCE



APPLICATION – ROYAL BANK – 7 SUNNY MEADOW BOULEVARD – WARD 10 (File G26SI) be received; and,

That approval be given for the following signage for the Royal Bank located at 7 Sunny Meadow

Boulevard:

a) one 8.7 square metres (94.1 square feet) illuminated wall sign located on the south elevation of the drive-thru canopy; and,

That this approval is subject to the following conditions:

1. a building permit shall be obtained prior to the installation of the signage; and,

2. the dark blue background of the sign box shall be opaque.

CARRIED

E 2. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated July 11,

2003, re: SIGN VARIANCE APPLICATION – EAST SIDE MARIO’S – 11 RAY LAWSON BOULEVARD – WARD 3 (File G26SI).


July 11, 2003, to the Sign Variance Committee Meeting of July 29, 2003, re: SIGN VARIANCE APPLICATION – EAST SIDE MARIO’S – 11 RAY LAWSON BOULEVARD – WARD 3 (File G26SI) be received; and,

That approval be given for the following signage for the East Side Mario’s Restaurant located at

11 Ray Lawson Boulevard: a) one 11 square metres (119 square feet) mural on the north elevation of the building. CARRIED

E 3. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated July 10, 2003, re: SIGN VARIANCE APPLICATION – FLETCHER’S MEADOW RETAIL CENTRE – NORTHEAST CORNER OF BOVAIRD DRIVE AND WORTHINGTON AVENUE – WARD 6 (File G26SI).

Mr. Craig Beattie of First Gulf Development Corporation provided details on their signage request and requested Committee’s reconsideration of the recommendation in the staff report that only one of their requested “for lease” signs be approved. He provided reasons for his request, indicating that they want to advertise that they still have approximately 50,000 square feet available for lease.

Mr. Beattie expressed their willingness to reduce the number of “for lease” signs being requested to two; one of which is to be located in the back of the property where they have about 25,000 square feet of available leasing space, and indicated that they would be agreeable to a smaller size sign for this location.

Committee discussion and questions to staff and Mr. Beattie included the number of “for lease” signs permitted under the Sign By-law; the size of the applicant’s property and the number of streets that it fronts; and the specific request for the sign for the back of the property and its location in relation to the nearby residential area.





July 10, 2003, to the Sign Variance Committee Meeting of July 29, 2003, re: SIGN VARIANCE APPLICATION – FLETCHER’S MEADOW RETAIL CENTRE – NORTHEAST CORNER OF BOVAIRD DRIVE AND WORTHINGTON AVENUE – WARD 6 (File G26SI) be received; and,

That approval be given for the following signage for Fletcher’s Meadow Retail Centre located on

the northeast corner of Bovaird Drive and Worthington Avenue:

a) one 15 square metres (160 square feet) “for lease” sign near the Bovaird Drive West entrance to the retail centre;

b) one 0.9 square metres (9.7 square feet) “for lease” sign at the back of the property

(Grovewood Drive); and, That this approval is subject to the following conditions: 1. a building permit shall be obtained prior to the installation of the signage;

2. Region of Peel approval for the signage near the Bovaird Drive West entrance shall be provided to the Building Division prior to the issuance of a permit; and,

3. the signage shall be removed within 48 hours of the buildings on the property no longer

being for lease or by July 29, 2006, whichever comes first. CARRIED

E 4. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated July 8, 2003, re: SIGN VARIANCE APPLICATION – PETRO CANADA – 10565 HEART LAKE ROAD – WARD 10 (File G26SI).

Mr. Guy Bonney of Petro Canada provided details on their application and signage needs. He requested Committee’s reconsideration of the recommendation in the staff report to refuse their request for one wall sign for the car wash, two promotional signs on the property, and one instructional sign for the car wash, and provided reasons for this request. Committee discussion and questions to staff and Mr. Bonney included signage permitted for gas stations under the Sign By-law; safety issues related to the requested location for the wall sign for the cash wash and provisions under the Ontario Building Code relating to this proposed location; an alternative location for the requested car wash wall sign; the requested promotional signage and the proliferation of illegal promotional signs at gas station locations throughout the City; the requested instructional sign for the car wash; and, the number of signs that would be on this property if the application were approved as submitted.


“That the report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated July 8, 2003, to the Sign Variance Committee Meeting of July 29, 2003, re: SIGN VARIANCE APPLICATION – PETRO CANADA – 10565 HEART LAKE ROAD – WARD 10 (File G26SI) be received; and,

“That approval be given for the following signage for the Petro Canada gas station located at 10565 Heart Lake Road:



“a) two 1.9 square metres (20.5 square feet) non-illuminated wall signs on the west elevation of the convenience store located less than 2.4 metres (7.9 feet) above ground level; and,

“That this approval is subject to the following condition:

“1. a building permit shall be obtained prior to the installation of the signage; and,

“That the applicant’s request for the following signage be refused:

“a) one 2.6 square metres (28 square feet) illuminated wall sign on the north

elevation of the car wash located less than 2.4 metres (7.9 feet) above ground level;

“b) two 1.9 square metres (20.5 square feet) non-illuminated promotional signs, one

located on Heart Lake Road and the other on Sandalwood Parkway; and,

“c) one 0.7 square metres (7.5 square feet) illuminated instructional sign located on the southeast corner of the property near the entrance to the car wash.”

The motion was split and voted on as follows:

That the applicant’s request for the following signage be refused:

a) one 2.6 square metres (28 square feet) illuminated wall sign on the north

elevation of the car wash located not less than 2.4 metres (7.9 feet) above ground level.

CARRIED That the applicant’s request for the following signage be refused:

b) two 1.9 square metres (20.5 square feet) non-illuminated promotional signs, one

located on Heart Lake Road and the other on Sandalwood Parkway; and, CARRIED That the applicant’s request for the following signage be refused:

c) one 0.7 square metres (7.5 square feet) illuminated instructional sign located on the southeast corner of the property near the entrance to the car wash.

LOST

That the applicant’s request for the following signage be approved:

c) one 0.7 square metres (7.5 square feet) illuminated instructional sign located on the southeast corner of the property near the entrance to the car wash.

CARRIED

That the report from C. Hammond, Sign Coordinator, Planning, Design and

Development, dated July 8, 2003, to the Sign Variance Committee Meeting of July 29, 2003, re: SIGN VARIANCE APPLICATION – PETRO CANADA – 10565 HEART LAKE ROAD – WARD 10 (File G26SI) be received; and,



That approval be given for the following signage for the Petro Canada gas station located at 10565 Heart Lake Road:

a) two 1.9 square metres (20.5 square feet) non-illuminated wall signs on the west

elevation of the convenience store located less than 2.4 metres (7.9 feet) above ground level; and,


1. a building permit shall be obtained prior to the installation of the signage. CARRIED

The recommendation was passed as follows:


July 8, 2003, to the Sign Variance Committee Meeting of July 29, 2003, re: SIGN VARIANCE APPLICATION – PETRO CANADA – 10565 HEART LAKE ROAD – WARD 10 (File G26SI) be received; and,

That approval be given for the following signage for the Petro Canada gas station located at 10565

Heart Lake Road:

a) two 1.9 square metres (20.5 square feet) non-illuminated wall signs on the west elevation of the convenience store located less than 2.4 metres (7.9 feet) above ground level;

b) one 0.7 square metres (7.5 square feet) illuminated instructional sign located on the

southeast corner of the property near the entrance to the car wash; and, That this approval is subject to the following condition: 1. a building permit shall be obtained prior to the installation of the signage; and, That the applicant’s request for the following signage be refused: a) one 2.6 square metres (28 square feet) illuminated wall sign on the north elevation of the

car wash located less than 2.4 metres (7.9 feet) above ground level; and, b) two 1.9 square metres (20.5 square feet) non-illuminated promotional signs, one located

on Heart Lake Road and the other on Sandalwood Parkway. CARRIED


2003, re: SIGN VARIANCE APPLICATION – HIGHSPRING ESTATES – SOUTHEAST CORNER OF GOREWAY DRIVE AND CASTLEMORE ROAD – WARD 10 (File G26SI).

Mr. Shawn Leonard of Highspring Estates provided details on their application for signage on behalf of five builders and requested Committee’s reconsideration of the recommendation in the staff report to refuse their request for one ground sign and nine flags for each of the builder’s sales pavilions. He provided reasons for his request, indicating that if each of the five builders represented in this application requested signage separately they would be permitted under the Sign By-law to have one ground sign and nine flags for each sales pavilion if they were located on separate lots.



Committee discussion and questions to staff and Mr. Leonard included the provisions under the Sign By-law for signage for production homebuilders; the existing ground sign on the property; provisions under the Sign By-law related to signage attached to a sales pavilion; a request that no further sign variance requests be made for this property; and a suggestion that the number of requested flags be reduced. Mr. Leonard indicated his willingness to reduce the number of flags being requested and agreed to ensure that no further sign variance requests would be submitted for this property. The following motion was considered.


July 11, 2003, to the Sign Variance Committee Meeting of July 29, 2003, re: SIGN VARIANCE APPLICATION – HIGHSPRING ESTATES – SOUTHEAST CORNER OF GOREWAY DRIVE AND CASTLEMORE ROAD – WARD 10 (File G26SI) be received; and,

Whereas this application represents five separate production homebuilders; and, Whereas if each of the five homebuilders located their sales pavilions on separate lots they would

be permitted under the Sign By-law to have one ground sign and 9 flags for each sales pavilion; and,

Whereas the applicant has agreed to ensure that no further sign variances are requested for this

property; Therefore Be It Resolved that approval be given for the following signage for the Highspring

Estates property located at the southeast corner of Goreway Drive and Castlemore Road:

a) one 20 square metres (215 square feet) consolidated ground sign near the corner of Goreway Drive and Castlemore Road;

b) five 8.9 square metres (96 square feet) ground signs located along the parking area of the

site; c) a total of 23 flags on the property; and, That this approval is subject to the following conditions: 1. a building permit shall be obtained prior to the installation of the signage; 2. the signage and flags shall be removed at the time of removal of the sales offices or by

July 29, 2006, whichever comes first. CARRIED


2003, re: SIGN VARIANCE APPLICATION – BRAMPTON ENGINEERING – 8031 DIXIE ROAD – WARD 8 (File G26SI).

Mr. Paul Carter of Brampton Engineering provided details on their application and requested Committee’s reconsideration of the recommendation in the staff report to refuse their sign request. He provided reasons for this request and clarified that their application is for a non-illuminated sign and not illuminated as stated in the staff report. In response to questions from Committee he provided details on the high bay on which the signage is to be installed. The following motion was considered.




July 11, 2003, to the Sign Variance Committee Meeting of July 29, 2003, re: SIGN VARIANCE APPLICATION – BRAMPTON ENGINEERING – 8031 DIXIE ROAD – WARD 8 (File G26SI) be received, as amended to reflect that the applicant’s request is for a non-illuminated sign; and,

Whereas the structure on which the signage is to be installed is located inside the building walls; Therefore Be It Resolved that approval be given for the following signage for Brampton

Engineering located at 8031 Dixie Road:

a) one 22.8 square metres (245 square feet) non-illuminated wall sign (4.3 metres [14 feet] high) above the roofline of the addition to the main building; and,

That this approval is subject to the following condition: 1. a building permit shall be obtained prior to the installation of the signage. CARRIED


2003, re: SIGN VARIANCE APPLICATION – ROYAL CREST MALL – 50 KENNEDY ROAD SOUTH – WARD 3 (File G26SI).

The applicant was not in attendance at the meeting.

Staff responded to questions from Committee with respect to the signage being requested under this application and the overall percentage of signage at this plaza. The following motion was considered.


July 11, 2003, to the Sign Variance Committee Meeting of July 29, 2003, re: SIGN VARIANCE APPLICATION – ROYAL CREST MALL – 50 KENNEDY ROAD SOUTH – WARD 3 (File G26SI) be received; and,

That the Sign Variance Application from Royal Crest Mall be deferred to the Sign Variance

Committee Meeting of September 10, 2003 (Committee of the Whole) to allow time for staff and the area Councillor to meet with the applicant to determine if there are options available to accommodate this signage request.

CARRIED


2003, re: SIGN VARIANCE APPLICATION – URBAN RENAISSANCE HOMES – 203 QUEEN STREET EAST – WARD 3 (File G26SI).

Mr. Phil Mete, Construction Manager, Urban Renaissance Homes, requested Committee’s reconsideration of the recommendation in the staff report to refuse their application and provided reasons for his request. Committee discussion and questions to staff and Mr. Mete included the requested roof sign; use of the existing ground sign; the previous use for this site and the need to re-identify it for Urban Renaissance Homes; the proposed location for the requested directional sign in relation to traffic site lines; permitted signage on the sales trailer; and, consultation with the City’s Traffic Division.





July 11, 2003, to the Sign Variance Committee Meeting of July 29, 2003, re: SIGN VARIANCE APPLICATION – URBAN RENAISSANCE HOMES – 203 QUEEN STREET EAST – WARD 3 (File G26SI) be received; and,

Whereas the location of the applicant’s property is such that a directional sign is necessary; Therefore Be It Resolved that the applicant’s request for a directional sign be approved with the

size and location to be determined by staff of the Planning, Design and Development and Works and Transportation Departments; and,

The applicant’s request for the following signage be refused:

a) one 22.3 square metres (240 square feet) sign on the roof of the sales office.

CARRIED

E 9. Report from C. Hammond, Sign Coordinator, Planning, Design and Development, dated July 7, 2003, re: SIGN VARIANCE APPLICATION – ROSEDALE VILLAGE (PHASE II) INC. – 10784 DIXIE ROAD – WARD 10 (File G26SI).

Mr. Silvio Dallan of Rosedale Village (Phase II) Inc. requested Committee’s reconsideration of the recommendation in the staff report to refuse their request for signage and flags for this property. He provided reasons for this request; details on their site indicating that the property is set back from the road; and requested that the staff report be amended to indicate that their request is for 22 flags and not 21 as noted therein. Committee held a discussion on this application; asked questions of staff and Mr. Dallan; and considered the following motion.


July 7, 2003, to the Sign Variance Committee Meeting of July 29, 2003, re: SIGN VARIANCE APPLICATION – ROSEDALE VILLAGE (PHASE II) INC. – 10784 DIXIE ROAD – WARD 10 (File G26SI) be received, as amended to indicate that the applicant’s request is for 22 flags; and,

Whereas the property for which the applicant is requesting signage and flags is set back from the

main road; Therefore Be It Resolved that approval be given for the following signage for the Rosedale

Village (Phase II) Inc. site located at 10784 Dixie Road:

a) one 18.58 square metres (200 square feet) ground sign near the south end of the property containing the sales office;

b) two 1.86 square metres (20 square feet) directional signs at the driveway entrance to the

property; c) one 1.7 square metres (18 square feet) “hours of operation” ground sign near the sales

office building; d) a total of fifteen flags along the driveway and parking area of the property; and,



That this approval is subject to the following conditions: 1. a building permit shall be obtained prior to the installation of the signage; 2. Region of Peel approval shall be provided to the Building Division prior to the issuance

of a permit; and, 3. the signage and flags shall be removed at the time of removal of the sales offices or by

July 29, 2006, whichever comes first. CARRIED

F. CORRESPONDENCE – nil G. OTHER/NEW BUSINESS – nil H. QUESTION PERIOD – nil I. PUBLIC QUESTION PERIOD – nil J. ADJOURNMENT SV062-2003 That the Sign Variance Committee do now adjourn to meet again during Committee of the Whole

on September 10, 2003 at 9:00 a.m., or at the call of the Chair. CARRIED

minutes - brampton · 2. mr. ted brown, copeland road, brampton . mr. brown informed committee that...

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