Military Saves Week19-26 February 2012

Are you ready?

Military Saves Update• Objectives– Website Re-organization– New Welcome letter– Expectations/How to Run a Successful Campaign– Reporting Forms– Questions?

Military Saves Website Reorganization

Main Changes to be made:

Home page rearrangeTwo distinct ways to enter site: individuals and organizations

add Facebook and Twitter icon links on HomepageResource Kits for organizations (3 separate kits)

Update and rearrange Individual Saver Tools

Left-side Menu Rearrange/Reorganizeadd lists of participating financial institutions and installations

Move Military Youth Saves to menuUpdate with 2012 materials

Two ways to enter new website

Organizations- Enter Site Here Page

Family Readiness CentersPFMs/PFRs/PFCs (volunteers)

Military Youth Saves- on main menu

Individual Saver Resources

Organization Resources

Participating Organizations – Who participated last year. Banks/Credit Unions & Installations

Updated Media and new Press Room

Left Side Menu Changes

New Welcome LetterYou’ve taken the pledge, now what?Theme for 2012: Set a Goal, Make a Plan, Save Automatically!• Step 1: Build your savings • Step 2: Make a plan to reduce debt • Step 3: Save for retirement• Step 4: Look at saving for other occasions• Step 5: Encourage others to take the pledge • Step 6: Share a savings storyEach step offers links and other information

Expectations for Campaign• Commit to running the campaign/Sign-up on

www.militarysaves.org• Work with all resources available• Utilize Graphic Materials• Market the Campaign• Report Data

Commitment• Sign up on website– Participating Organization page - installation

• Receive monthly communication• Have a Saver Drive and Collect Pledges– Financial Fairs, Classes, Seminars, Workshops– Use QR Codes/Mobile friendly Military Saves

pages to encourage Savers to pledge during Campaign Week events.

• Incorporate the Theme for 2012n

Theme for 2012

Set a GoalMake a Plan

Save Automatically!

Work with all Resources availableBanking Liaison Offices/Financial Institutions FINRA (AFCPE) Military Spouse FellowsTake the Campaign to the People• Units/organizations- work with CC, 1st Sgts, other enlisted leadership• Spouse Groups• Public Affairs• Youth Programs• Make it a community event. START today!

Work with local America Saves Campaigns• Seek out local Campaigns in your area or let us help you• USDA/NIFA Extension Offices (many are running local

campaigns and are interested in partnering with Military)

Use Graphics Package

Marketing• Utilize PA offices- they can connect to local

news sources• Press page – new material– Military Saves information/background– Fact sheet– Research and Statistics

Reporting Data• Reporting worksheets– Fill-able– Collected and Tracked by Service PFM/PFR– Information about data that needs to be reported

will be on website

Questions?