microeconomics chapter 22: firm supply

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    Chapter Twenty-Two

    Firm Supply

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    Firm Supply

    How does a firm decide how muchproduct to supply? This dependsupon the firms

    technology

    market environment

    goals

    competitors behaviors

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    Market Environments

    Are there many other firms, or ust afew?

    !o other firms decisions affect our

    firms payoffs?

    "s trading anonymous, in a market?#r are trades arranged with separate

    buyers by middlemen?

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    Market Environments

    $onopoly% &ust one seller thatdetermines the 'uantity supplied andthe market(clearing price)

    #ligopoly% A few firms, the decisionsof each influencing the payoffs of theothers)

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    Market Environments

    !ominant Firm% $any firms, but onemuch larger than the rest) The largefirms decisions affect the payoffs of

    each small firm) !ecisions by anyone small firm do not noticeablyaffect the payoffs of any other firm)

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    Market Environments

    $onopolistic *ompetition% $anyfirms each making a slightly differentproduct) +ach firms output level is

    small relative to the total)ure *ompetition% $any firms, all

    making the same product) +ach

    firms output level is small relative tothe total)

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    Market Environments

    -ater chapters e.amine monopoly,oligopoly, and the dominant firm)

    This chapter e.plores only pure

    competition)

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    Pure Competition

    A firm in a perfectly competitivemarket knows it has no influenceover the market price for its product)

    The firm is a marketprice(taker)The firm is free to vary its own price)

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    Pure Competition

    "f the firm sets its own price above themarket price then the 'uantitydemanded from the firm is /ero)

    "f the firm sets its own price below themarket price then the 'uantitydemanded from the firm is the entire

    market 'uantity(demanded)

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    Pure Competition

    So what is the demand curve facedby the individual firm?

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    Pure Competition

    0

    12output unit

    $arket Supply

    $arket !emand

    pe

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    Pure Competition

    y

    12output unit

    $arket Supply

    pe

    p

    At a price of p, /ero isdemanded from the firm)

    $arket !emand

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    Pure Competition

    y

    12output unit

    $arket Supply

    pe

    p

    p3

    At a price of p3 the firm faces the entiremarket demand)

    At a price of p, /ero isdemanded from the firm)

    $arket !emand

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    Pure Competition

    So the demand curve faced by theindividual firm is )))

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    Pure Competition

    y

    12output unit

    $arket Supply

    pe

    p

    p3

    At a price of p3 the firm faces the entiremarket demand)

    At a price of p, /ero isdemanded from the firm)

    $arket !emand

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    Pure Competition

    0

    12output unit

    pe

    p

    p3

    $arket !emand

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    Smallness

    4hat does it mean to say that anindividual firm is 5small relative tothe industry3?

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    Smallness12output unit

    y

    Firms $*

    The individual firms technology causes it

    always to supply only a small part of thetotal 'uantity demanded at the market price)

    Firms demand curve

    pe

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    The Firms Short-Run Supply Decision

    +ach firm is a profit(ma.imi/er and ina short(run)

    6% How does each firm choose its

    output level?

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    The Firms Short-Run Supply Decision

    +ach firm is a profit(ma.imi/er and ina short(run)

    6% How does each firm choose its

    output level?A% 7y solving

    max ( ) ( ).y s s

    y py c y

    =

    0

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    The Firms Short-Run Supply Decision

    max ( ) ( ).y s sy py c y

    =

    0

    4hat can the solution ys8 look like?

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    The Firms Short-Run Supply Decision

    max ( ) ( ).y s sy py c y

    =

    0

    4hat can the solution ys8 look like?

    9a: ys8 ;

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    The Firms Short-Run Supply Decision

    max ( ) ( ).y s sy py c y

    =

    0

    4hat can the solution y8 look like?

    9b: ys8 =

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    The Firms Short-Run Supply Decision

    For the interior case of ys8 ;

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    The Firms Short-Run Supply Decision

    For the interior case of ys8 ;

    0

    So at a profit ma.imum with ys8 ;

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    The Firms Short-Run Supply Decision

    12output unit

    y

    pe

    ys8y

    $*s9y:

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    The Firms Short-Run Supply Decision

    12output unit

    y

    pe

    ys8y

    At y = ys8, p = $* and $*slopes upwards) y = ys8 is

    profit(ma.imi/ing)

    $*s9y:

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    The Firms Short-Run Supply Decision

    12output unit

    y

    pe

    ys8y

    At y = ys8, p = $* and $*slopes upwards) y = ys8 is

    profit(ma.imi/ing)

    At y = y, p = $* and $* slopes downwards)

    y = y is profit(minimi/ing)

    $*s9y:

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    The Firms Short-Run Supply Decision

    12output unit

    y

    pe

    y

    At y = ys8, p = $* and $*slopes upwards) y = ys8 is

    profit(ma.imi/ing)

    So a profit(ma.) supply level can lie only on the upwards sloping part of the firms $* curve)

    $*s9y:

    ys8

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    The Firms Short-Run Supply Decision

    7ut not every point on the upward(sloping part of the firms $* curverepresents a profit(ma.imum)

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    The Firms Short-Run Supply Decision

    7ut not every point on the upward(sloping part of the firms $* curverepresents a profit(ma.imum)

    The firms profit function is

    "f the firm chooses y = < then its

    profit is

    s s vy py c y py F c y( ) ( ) ( ). =

    s vy F c F( ) ( ) . =0 0

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    The Firms Short-Run Supply Decision

    So the firm will choose an outputlevel y ; < only if

    s vy py F c y F( ) ( ) .

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    The Firms Short-Run Supply Decision

    So the firm will choose an outputlevel y ; < only if

    ")e), only if

    +'uivalently, only if

    s vy py F c y F( ) ( ) .

    py c yv ( ) 0

    p c yy

    AVC yv s=( ) ( ).

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    The Firms Short-Run Supply Decision

    A>*s9y:

    A*s9y:

    $*s9y:

    12output unit

    y

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    The Firms Short-Run Supply Decision

    A>*s9y:

    A*s9y:

    $*s9y:

    12output unit

    y

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    The Firms Short-Run Supply Decision

    A>*s9y:

    A*s9y:

    $*s9y:

    12output unit

    y

    p A>*s9y:

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    The Firms Short-Run Supply Decision

    A>*s9y:

    A*s9y:

    $*s9y:

    p A>*s9y: ys8 ;

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    The Firms Short-Run Supply Decision

    A>*s9y:

    A*s9y:

    $*s9y:

    p A>*s9y: ys8 = *s9y: ys8 ;

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    The Firms Short-Run Supply Decision

    A>*s9y:

    A*s9y:

    $*s9y:

    p A>*s9y: ys8 = *s9y: ys8 ;

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    The Firms Short-Run Supply Decision

    A>*s9y:

    A*s9y:

    $*s9y:

    The firms short(runsupply curve

    Shutdown point

    12output unit

    y

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    The Firms Short-Run Supply Decision

    Shut(down is not the same as e.it)Shutting(down means producing no

    output 9but the firm is still in the

    industry and suffers its fi.ed cost:)+.iting means leaving the industry,

    which the firm can do only in the

    long(run)

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    The Firms Lon-Run Supply Decision

    The long(run is the circumstance inwhich the firm can choose amongstall of its short(run circumstances)

    How does the firms long(run supplydecision compare to its short(runsupply decisions?

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    The Firms Lon-Run Supply Decision

    A competitive firms long(run profitfunction is

    The long(run cost c9y: of producing yunits of output consists only ofvariable costs since all inputs are

    variable in the long(run)

    ( ) ( ).y py c y

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    The Firms Lon-Run Supply Decision

    The firms long(run supply leveldecision is to

    The st and @nd(order ma.imi/ationconditions are, for y8 ;

    ( )( )

    .0

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    The Firms Lon-Run Supply Decision

    Additionally, the firms economicprofit level must not be negativesince then the firm would e.it the

    industry) So,( ) ( )

    ( )( ).

    y py c y

    p c y

    yAC y

    =

    =

    0

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    The Firms Lon-Run Supply Decision

    $*9y:

    A*9y:

    y

    12output unit

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    The Firms Lon-Run Supply Decision

    $*9y:

    A*9y:

    y

    12output unit

    p ; A*9y:

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    The Firms Lon-Run Supply Decision

    $*9y:

    A*9y:

    y

    12output unit

    p ; A*9y:

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    The Firms Lon-Run Supply Decision

    $*9y:

    A*9y:

    y

    12output unit

    The firms long(runsupply curve

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    The Firms Lon-Run Supply Decision

    How is the firms long(run supplycurve related to all of its short(runsupply curves?

    The Firms Lon ! Short-Run Supply

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    The Firm s Lon ! Short Run Supply

    Decisions

    $*9y:

    A*9y:

    y

    12output unit

    A*s9y:

    $*s9y:

    The Firms Lon ! Short-Run Supply

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    The Firm s Lon ! Short Run Supply

    Decisions

    $*9y:

    A*9y:

    y

    12output unit

    A*s9y:

    $*s9y:

    p

    ys8 y8

    ys8 is profit(ma.imi/ing in this short(run)

    The Firms Lon ! Short-Run Supply

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    The Firm s Lon ! Short Run Supply

    Decisions

    $*9y:

    A*9y:

    y

    12output unit

    A*s9y:

    $*s9y:

    p

    ys8 y8

    ys8 is profit(ma.imi/ing in this short(run)

    s

    The Firms Lon ! Short-Run Supply

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    The Firm s Lon ! Short Run Supply

    Decisions

    $*9y:

    A*9y:

    y

    12output unit

    A*s9y:

    $*s9y:

    p

    ys8 y8

    The firm can increase profit by increasing

    .@and producing y8 output units)

    s

    The Firms Lon ! Short-Run Supply

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    The Firm s Lon ! Short Run Supply

    Decisions

    $*9y:

    A*9y:

    y

    12output unit

    A*s9y:

    $*s9y:

    p3

    ys8

    ys8 is loss(minimi/ing in this short(run)

    The Firms Lon ! Short-Run Supply

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    The Firm s Lon ! Short Run Supply

    Decisions

    $*9y:

    A*9y:

    y

    12output unit

    A*s9y:

    $*s9y:

    p3

    ys8

    ys8 is loss(minimi/ing in this short(run)

    -oss

    The Firms Lon ! Short-Run Supply

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    The Firm s Lon ! Short Run Supply

    Decisions

    $*9y:

    A*9y:

    y

    12output unit

    A*s9y:

    $*s9y:

    p3

    ys8

    This loss can be eliminated in the long(

    run by the firm e.iting the industry)

    -oss

    The Firms Lon ! Short-Run Supply

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    The Firm s Lon ! Short Run Supply

    Decisions

    $*9y:

    A*9y:

    y

    12output unit

    The Firms Lon ! Short-Run Supply

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    The Firm s Lon ! Short Run Supply

    Decisions

    $*9y:

    A*9y:

    y

    12output unit

    p

    ys8

    ys8 is profit(ma.imi/ing in this short(run)

    The Firms Lon ! Short-Run Supply

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    The Firm s Lon ! Short Run Supply

    Decisions

    $*9y:

    A*9y:

    y

    12output unit

    p

    ys8

    ys8 is profit(ma.imi/ing in this short(run)

    s

    The Firms Lon ! Short-Run Supply

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    The Firm s Lon ! Short Run Supply

    Decisions

    $*9y:

    A*9y:

    y

    12output unit

    p

    ys8

    ys8 is profit(ma.imi/ing in this short(run)

    y8 is profit(ma.imi/ing in the long(run)

    y8

    The Firms Lon ! Short-Run Supply

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    e s o ! S o u Supp y

    Decisions

    $*9y:

    A*9y:

    y

    12output unit

    p

    ys8

    ys8 is profit(ma.imi/ing in this short(run)

    y8 is profit(ma.imi/ing in the long(run)

    y8

    The Firms Lon ! Short-Run Supply

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    pp y

    Decisions

    $*9y:

    A*9y:

    y

    12output unit

    p

    ys8y8

    s

    The firm can increase profit by reducing

    .@and producing y8 units of output)

    The Firms Lon ! Short-Run Supply

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    pp y

    Decisions

    $*9y:

    A*9y:

    y

    12output unit

    The Firms Lon ! Short-Run Supply

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    pp y

    Decisions

    $*9y:

    A*9y:

    y

    12output unit

    The Firms Lon ! Short-Run Supply

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    pp y

    Decisions

    $*9y:

    A*9y:

    y

    12output unit

    The Firms Lon ! Short-Run Supply

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    pp y

    Decisions

    $*9y:

    A*9y:

    y

    12output unit

    Short(run supply curves

    -ong(run supply curve

    P " S l R i it "

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    Pro"ucers Surplus Revisite"

    The firms producers surplus is theaccumulation, unit by e.tra unit ofoutput, of e.tra revenue less e.tra

    production cost)How is producers surplus related

    profit?

    P " S l R i it "

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    Pro"ucers Surplus Revisite"

    y

    12output unit

    A>*s9y:

    A*s9y:

    $*s9y:

    Pro"ucers Surplus Revisite"

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    Pro"ucers Surplus Revisite"

    y

    12output unit

    A>*s9y:

    A*s9y:

    $*s9y:

    Pro"ucers Surplus Revisite"

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    Pro"ucers Surplus Revisite"

    y

    12output unit

    A>*s9y:

    A*s9y:

    $*s9y:

    p

    y89p:

    Pro"ucers Surplus Revisite"

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    Pro"ucer s Surplus Revisite"

    y

    12output unit

    A>*s9y:

    A*s9y:

    $*s9y:

    p

    S

    y89p:

    Pro"ucers Surplus Revisite"

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    Pro"ucer s Surplus Revisite"

    So the firms producers surplus is

    PS p p MC z d z

    py p MC z d z

    py p c y p

    s

    y p

    s

    y p

    v

    ( ) ( ) ( )

    * ( ) ( ) ( )

    * ( ) * ( ) .

    *( )

    *( )

    =

    =

    =

    0

    0

    That is, S = evenue ( >ariable *ost)

    Pro"ucers Surplus Revisite"

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    Pro"ucer s Surplus Revisite"

    y

    12output unit

    A>*s9y:

    A*s9y:

    $*s9y:

    p

    S

    y89p:

    Pro"ucers Surplus Revisite"

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    Pro"ucer s Surplus Revisite"

    y

    12output unit

    A>*s9y:

    A*s9y:

    $*s9y:

    p

    y89p:

    c y p MC z d zv s

    y p

    ( * ( )) ( ) ( )*( )

    =

    0

    Pro"ucers Surplus Revisite"

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    Pro"ucer s Surplus Revisite"

    y

    12output unit

    A>*s9y:

    A*s9y:

    $*s9y:

    p

    y89p:

    evenue= py89p:

    Pro"ucers Surplus Revisite"

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    Pro"ucer s Surplus Revisite"

    y

    12output unit

    A>*s9y:

    A*s9y:

    $*s9y:

    p

    y89p:

    evenue= py89p:

    cv9y89p::

    Pro"ucers Surplus Revisite"

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    Pro"ucer s Surplus Revisite"

    y

    12output unit

    A>*s9y:

    A*s9y:

    $*s9y:

    p

    S

    y89p:

    Pro"ucers Surplus Revisite"

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    Pro"ucer s Surplus Revisite"

    S = evenue ( >ariable *ost)rofit = evenue ( Total *ost

    = evenue ( Fi.ed *ost

    ( >ariable *ost)So, S = rofit B Fi.ed *ost)

    #nly if fi.ed cost is /ero 9the long(

    run: are S and profit the same)