mHEALTH: REDEFINING HEALTHCAREA prescription to boost patient satisfaction, improve treatment outcomes & scale-up revenue.

The mHealth Market is Growing

14,000.0

12,000.0

10,000.0

8,000.0

6,000.0

4,000.0

2,000.0

0.02012 2013 2014 2015 2016 2017 2018 2019 2020

Monitoring Services

Healthcare Systems Strengthening

Diagnosis Services

Others

Factors Fuelling mHealth Growth

Increase in smartphone and Tablet penetration

Increased demand from patients and physicians

Focus on patient-centered care

Innovation in technology

Expansion of high speed wireless access, like 4G

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2

3

4

5

Major Challenges in Healthcare Industry

Regulations such as Affordable Care Act

Shortage of human resources

Soaring patient expectations and pressure to deliver

affordable care

Competition from foreign countries where healthcare is

better and cheaper

Mobile is the Answer

Automatic collecting, verifying, and entering data via Barcode reader, sensors etc., to minimize staff workload.

Boost collaboration and coordination among staff for better patient experience.

Real-time collection and sharing of data for quick decision making for improved patient care.

Mobile is the Answer

Mobile EMR, electronic prescribing to boost physician effeciency and help him cover more patients per day.

Asset tracking, demand & capacity management, analytics etc., for new efficiencies in hospital administration.

Cost efficiency by enabling cloud, PaaS and SaaS.

Top Reasons for Patients to Adopt mHealth Apps

Ability to access my healthcare providers more conveniently/effectively46%

Ability to reduce my own healthcare costs43%

Ability to take greater control over my own health32%

Ability to obtain information that is difficult or impossible for me to obtain from other sources28%

Ability to access better quality healthcare25%

Top Reasons for Physicians to Adopt mHealth AppsImproved quality of care/better health outcomes

Easier access to care for existing patients

Reduction in administrative time for medical personnel, allowing greater time for patients

More efficient internal processes/communication

Ability to reach previously unreachable patients

Patient expectations/demand

Lower overall costs of care for patients

Opportunity to provide new services/tap into new markets

Ubiquity of smartphones and applications in all areas of life

Encouragement by regulators

Expectation/demand of medical personnel or employees

36%

32%

32%

29%

29%

26%

25%

17%

16%

14%

13%

Opportunities in Mobile Healthcare

Patient records Collecting and displaying patient records at point-of-care through mobile technologies.

Administration Asset tracking, demand & capacity management, job scheduling & tracking, business analytics

Mobile integrated devices Devices to check sugar levels, blood pressure and other vital parameters.

Patient monitoring Using mobile technology to manage, monitor, and treat a

patient’s illness from a distance with the help of remote sensors and imaging devices linked to mobile phones.

Appointment scheduling and reminders For patients to schedule or remind to attend an

appointment.

Treatment compliance Sending reminder messages to patients with the aim of

achieving treatment compliance.

Decision support systems Software to advise healthcare professionals on clinical diagnoses of patients based on health history and medical information, such as prescribed drugs. Mobile devices are used to input data and obtain

targeted health information.

SERVICES

Popular mHealth Solutions

Patient Engagement

• Boosts patient-physician relationship

• Empowers patients for self care

• Improve treatment outcomes.

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Remote Patient Monitoring

• Improves post discharge care

• 24X7 monitoring for chronic conditions

• Cuts hospital readmissions and costs

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Hospital Asset Management

• Easy management of equipments and other assets

• RFID based equipment tracking

• Lower inventory expense

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Physician Productivity

• Access patient medical record

• Prescribe tests directly to diagnostics and get reports

• Get alerts and reminders from nursing staff.

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Barriers to mHealth Adoption

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People may misinterpret their own data and make poor decisions

Legal risks

People may get poor information and make poor decisions

Potential additional cost for individuals

Potential additional cost for institutions

Social media and mobile communications could hurt medical professionals

People will feel self-conscious/embarrassed about having wearable devices

I do not have any concerns about mobile health technology

What is your biggest concern regarding mobile health?

Source: Economist Intelligence Unit survey, September 2014

Data privacy risks

50%54%

50%52%

Public sector

Private sector

12%27%

15%21%

10%12%

17%8%

10%11%

4%3%

8%2%

Future of mHealth

Internet of Things & wearables to drive connected healthcare.

Mobile to become central to care delivery model.

After fitness, patient engagement etc., mobile apps to play role in complex treatment procedures.

Higher adoption of mobile tech by providers, physicians, payers and patients.

Case Study

A pathbreaking solution that revolutionized STEMI/STROKE care by putting an entire emergency network in the palm of patients, resulting in:

• 22% reduction in door to balloon time • 30% reduction in average door to lytic time • D2B time < 90 minutes from 78% to95% • D2B time < 60 minutes from 56% to80%

Read the case study

Pulsara

Case Study

Integrated with EMR and powered with our proprietary mobile user engagement and analytics platform, the app empowers UHG members to make informed decisions in choosing drug alternatives and pricing. It features:

• Drug price comparison • Compatibility check of a drug with other drugs • Phramacy locator • Medication reminder & alerts • Customer engagement

Read The Case Study

ScriptHub

Case Study

An IoT app that integrates with 24 hour Fitness’ proprietary hardware device

and works as a companion piece to the bodybuggSP Personal

Calorie Management System. The app communicates with an armband

device through Bluetooth protocol to receive data on calories burned,

steps taken, activities and calories consumed from the website via a

secured connection, over the air, to provide users real-time data on their device.

Read The Case Study

bodybuggSP

[x]cube LABS

WE DELIVER MARKET SUCCESS

INTERNATIONAL AWARDS

20+ VALUE CREATION

$2B+

EMPLOYEES

400+ APPS & GAMES

700+

MILLION INSTALLS

100+ CLIENTS

500+

Headquartered in Dallas, U.S, [x]cube LABS is a

leading enterprise mobile consulting company.

With expertise across all mobile, cloud,

wearables and IoT, [x]cube has delivered over

700 apps till date and has an enviable client list

comprising of some of the biggest names in

healthcare including UHG, GE, Pulsara, Teleslim

and 24 Hour Fitness etc.

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