metehan sekbanworld education market may 2003 istanbul bilgi university e-mba program metehan...
TRANSCRIPT
Metehan Sekban World Education Market May 2003
Istanbul Bilgi Universitye-MBA Program
Metehan Sekban, Ph.D.
Director- MBA Programs
Metehan Sekban World Education Market May 2003
TURKEY – Selected StatisticsTURKEY – Selected Statistics Population 65,700,000
Rural population 1999 (% of total pop.) 25.92 %
GDP per capita (PPP) US$6,870
GNP per capita US$2,900
Global Competitiveness 2001–02 54
Main telephone lines per 100 inhabitants 27.99
Internet hosts per 10,000 inhabitants 10.64
Personal computers per 100 inhabitants 3.81
Percent of PCs connected to Internet 2.80 %
Internet users per 100 inhabitants 3.04
Cell phone subscribers per 100 inhabitants 24.55
Av. monthly cost – a 20 hrs. Internet access US$11.20
Metehan Sekban World Education Market May 2003
ICT Infrastructure ICT Infrastructure IIndicatorsndicatorsReadiness for the Networked World 41
• Network Use Index 39• Network Enabling Factors Index 44
• Network Access 45– Information Infrastructure 33– Hardware, Software, and Support 57
• Network Policy 45– Business and Economic Environment 41– ICT Policy 48
• Networked Society 45– Networked Learning 38– ICT Opportunities 35 – Social Capital 62
• Networked Economy 44– e-Commerce 33– e-Government 46
• General Infrastructure 52
Metehan Sekban World Education Market May 2003
Istanbul Bilgi UniversityIstanbul Bilgi University
Established in 1996Private non-profit institution
Bilgi Graduate Students
MBA students
31%
e-MBA students
41%
Other graduate programs
28%
In 2002-2003 Academic Year
4 MBA Programs 4 MBA Programs – Total – Total 688 students688 students
Executive MBA ($14500) 24 students 61 grads
Bilgi MBA ($9200) 244 students 143 grads
e-MBA (English $6800) 124 students 30 grads
e-MBA (Turkish $5300) 256 students
4 Faculties4 Faculties
13 Departments 25 Programs 6722 students
12 Grad Programs 958 students
Metehan Sekban World Education Market May 2003
Drivers of Drivers of MBA Education in TurkeyMBA Education in Turkey
Changing demographics
Globalization and decentralization – resulting in challenges
Structural shift toward new service economy
Transformation of traditional managerial roles
High-velocity and more complex business environment
Lean and flatter organizations
The knowledge divide – shortage of know-how and skills
Metehan Sekban World Education Market May 2003
Bilgi e-MBABilgi e-MBA
Increasing demand for MBA degree
Competitive edge – skills, knowledge and continuous learning
Time and place constraints
Changing work demand - need for retraining
Geographical dispersion
Internet penetration increasing
Need for integration of work and learning
Metehan Sekban World Education Market May 2003
Technology Plan
Technology Platform
Technical Support
Maintenance
On-going development of e-MBA technological infrastructure
e-MBATechnical
Specification
Metehan Sekban World Education Market May 2003
Course design and delivery
Content and technology
Review process and quality assurance
Course development team
Difficulties students faced
Student contribution to evaluation and content improvement
Overall philosophy
e-MBATechnical
Specification
CourseDevelopment
Metehan Sekban World Education Market May 2003
Initial orientation program for adapting to on-line self-learning processes
Course structure and pedagogy chose to facilitate adaptation
On-line advice and support
Academic and career advice
e-MBATechnical
Specification
CourseDevelopment
CourseInduction/Orientation
Metehan Sekban World Education Market May 2003
Learning activities/assignments
Feedback on projects, assignments and questions
Interactivity of the program
Personal feedback – information; praise or criticism of progress
Multi-faceted communications and technical service
e-MBATechnical
Specification
CourseDevelopment
CourseInduction/Orientation
CourseDelivery
Metehan Sekban World Education Market May 2003
Institutional communication
Effective communication and interaction among students and faculty
Investment to digital library support
Convenient access to technical support provided
System for addressing student complaints & needs
e-MBATechnical
Specification
CourseDevelopment
CourseInduction/Orientation
CourseDelivery
StudentSupport
Metehan Sekban World Education Market May 2003
Program assessment and accreditation
The assessment process used with course / program delivery
Q.A. mechanism the lecturers use to assess knowledge transfer.
Learning outcomes assessment
Use of technology to assist the process
e-MBATechnical
Specification
CourseDevelopment
CourseInduction/Orientation
CourseDelivery
StudentSupport
Assessment&
Evaluation
Metehan Sekban World Education Market May 2003
Pedagogic Feedback & ReviewPedagogic Feedback & Review
Teaching & Learning Drive The Use Of Appropriate Technologies
e-MBATechnical
SpecificationCourse
DevelopmentCourse
Induction/Orientation
CourseDelivery
StudentSupport
Assessment&
Evaluation
Design / ApplicationsRequirements
Metehan Sekban World Education Market May 2003
e-MBA e-MBA quality assurance processquality assurance process
Faculty collaboration with content team critical – development of content, guides, templates..
Approval by curriculum committee
Informatics and Accreditation committee approval
Continuous peer review
Students provide feedback
Revision for updates
Supervision of Higher Education Council
Metehan Sekban World Education Market May 2003
Some statisticsSome statistics
e-MBA students – from 32 different cities
Istanbul has 67% of students
Average age of MBA students approx 26 yrs – e-MBA students’ average approx 30 yrs
LES (graduate admission test scores ) no significant difference
Metehan Sekban World Education Market May 2003
IT Infrastructure at BilgiIT Infrastructure at Bilgi Networked campus with access to Internet 22 Mbs. – 2 Mbs. allocated to e-MBA program
Totally automated LMS - no campus delivery except for orientation and final exams
8500 journals in 15 databases, 20000 e-books available for remote access
Well-equipped teaching labs and student workrooms – extended hours
Software library for teaching and developer staff
Metehan Sekban World Education Market May 2003
Financial PictureFinancial Picture
Well ahead of expected enrollment with 390 students
Expect to reach annualized b/even in 2003
Initial software, hardware, content, IT investments completed
Second-cycle capital requirement provisions
Profits returned to be reinvested in new programs, course development and connectivity
Metehan Sekban World Education Market May 2003
What have we learned?What have we learned?
A planned orientation program is a must
E-learning is a holistic project – content and technology teams have to collaborate
Technology is not an end in itself, should be developed/modified to suit the needs
Content development is a major challenge
Synchronic elements do not contribute as much as interactivity in a graduate program
Metehan Sekban World Education Market May 2003
What have we learned?What have we learned?
Course development for e-learning requires a “new way of thinking”
CRM is beneficial, building personalized communication channels enhances the program
Connectivity is still a problem
Student progress should be tracked and frequent feedback should be provided
Metehan Sekban World Education Market May 2003
Future Outlook & CommitmentsFuture Outlook & Commitments Develop new graduate and certificate programs – improve future program structure
Reinvest profits/surpluses in program development
Increase quantity and quality of communication
Research on how better content design and delivery can enhance learning (reflective learning; formative assessment; student support)
Develop animations, simulations and a more collaborative development and learning environment
When connectivity problems are solved – then consider integrating synchronic elements
Cooperation with other institutions for joint programs
Metehan Sekban World Education Market May 2003