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MERGERS AND

ACQUISITIONS

What is Mergers?

Collaborationmutual benefits

What is Acquisition?

Complete authorityones benefits Reasons for Mergers-Acquisitions

Growth

Diversification

Access to large funds Access to user base

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ACQUISITIONS BY

FACEBOOK

Instagrams:-

Increasing user base

Access to wide range of photos

Source-emarketer(march 27 2014) Instagram Usage in the US Surges 35% in 2013, Rivals Twitter for SmartphoneAudience -

http://www.emarketer.com/Article/Instagram-Usage-US-Surges-3537-2013-Rivals-Twitter-Smartphone-Audience/1010713

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Whatsapp:-

Increasing no. of user

Pure message platform

Excess popularity

February 20, 2014 by Lakshmi Sivadas in inspirationFacebookAcquires Whatsapp: 4 Numbers & 4 Tweets that are

Lessons for a Lifetime

http://www.nextbigwhat.com/facebook-whatsapp-4-numbers-and-4-tweets-297/

http://www.nextbigwhat.com/author/lakshmi/http://www.nextbigwhat.com/inspiration/http://www.nextbigwhat.com/inspiration/http://www.nextbigwhat.com/author/lakshmi/http://www.nextbigwhat.com/author/lakshmi/

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Private core:-

For security purpose

Little Eye Lab:-

Monitoring tool for android

Oculus VR:-

For gaming enthusiast

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ACQUISITIONS BY

TWITTER

Bluefin Lab:-

Social TV analytics

Trendrr:-

Advertising solutions

GNIP:-

Accumulated data from other social media

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