MeraJob Job Portal – Social Media Strategy

MeraJob – Social Campaigns for the Candidates

Campaigns –

• Getting noticed

• Where does your CV end up?

• Switch to SmartProfile

• You are as good as your CV

• Switch to SmartProfile

Campaigns ideas for the candidate

Biggest challenge faced by the jobseekers today is to get noticed by

the right employer. This phase will talk about the pain points of

the candidates. It will address their concerns directly and provide

solutions. This is a stand alone campaign.

Campaign # 1

Getting Noticed

Phase # 1 - The pain point campaign

Your badly structured CV might not reach the right hands. Make a stronger impression and power up your job search with an infographical format SmartProfileTM.

Your chances of an interview call is nil if you send a CV that’s badly structured. Make a smarter move with MeraJob’sSmartProfile and make an impression in 7 seconds.

Will my CV make it to the HR’s hands? Will my CV lead to an interview call?

Phase # 1 - The pain point campaign

You have all it takes to get the job. But your badly structured CV might think otherwise. What you need is MeraJob’sSmartProfileTM to make an impression in 7 seconds.

You skills and qualifications look good. But your badly structured CV might spoil your chances. What you need is MeraJob’sSmartProfileTM to make an impression in 7 seconds.

Will my CV represent me properly? Shall I get an expert to write my CV?

Rationale – Most of the CVs are not structured properly and

hence might end up at the wrong / unexpected places. With

SmartProfile, you can be sure that profile ends up in the hands

of the right employer. This will feature a series of posts on

various situations.

Campaign # 2

Where does your CV end up?

‘The journey of CV’ posts

Your badly structured CV might end up in the wrong hands. Make a stronger impression and power up your job search with an infographical format SmartProfileTM.

It takes 7 seconds to judge your CV. If it doesn’t make an impact, your CV might end up getting reused. With MeraJob’sSmartProfile, you can make a positive impact on your prospective employer.

‘The journey of CV’ posts

Your badly structured CV might end up as a rough sheets. Make

a stronger impression and power up your job search with an

infographical format SmartProfileTM.

Your badly structured CV could end up as one-side sheets. With

MeraJob’s SmartProfile, you can make a fruitful impact on your

prospective employer.

Rationale – In this age of Merajob’s SmartProfile, carrying a CV is

old school. And those still carrying CV still live in the past. The

posts will show olden era images depicting the candidate with a

humorous touch. “CV ka zamaana gaya”.

Objective – Transition from a CV to SmartProfile.

Campaign # 3

CV is Old school. Switch to MeraJob’s SmartProfile

CV is old school - posts

The age of CV is gone. Its time to upgrade to Merajob’s SmartProfile. Redefine your job search and get on the rolls with the new infographical SmartProfile. To create yours today visit -link

Still typing a Black & White CV?Upgrade now with SmartProfile

RIP CV. Its time to upgrade to Merajob’s SmartProfile. Redefine your job search and get on the rolls with the new infographical SmartProfile. To create yours today visit - link

Still living in the CV era?Time to upgrade with SmartProfile

Switch to SmartProfile GIF Posts

Impress in 7 seconds with MeraJob’s SmartProfile. Click here to create yours - link

Impress in 7 seconds with MeraJob’s SmartProfile. Click here to create yours - link

Rationale – If your CV is not structured properly, it will not create

any impression and make you look bad as well. In other words,

you would look as good as your CV.

Objective – Transition from a CV to SmartProfile.

Campaign # 4

Is your CV making you look unimpressive?

Idea # 1 : Bad reflection posts

Is this how your CV represents you to the employer? Click here to get smart – link

Is this how your CV represents you to the employer? Click here to get smart – link

Idea # 1 : Bad reflection posts

Don’t end up looking bad because of your badly structured CV. Make a stronger impression and power up your job search with an infographical format SmartProfile. To make a lasting impression in just 7 seconds visit - link

You are only as good as your CV

Does your CV show you in bad light? It’s time to make a strong impression and power up your job search with an infographical format SmartProfile from Merajob. To make a lasting impression in just 7 seconds visit – link

You are only as good as your CV

Switch to SmartProfile GIF Posts

Impress in 7 seconds with MeraJob’s SmartProfile. Click here to create yours – link

Impress in 7 seconds with MeraJob’s SmartProfile. Click here to create yours – link

The landing page

All the post will lead to the respective landing page

where the user is asked to register and create

SmartProfile.

The landing page

https://goo.gl/6vF16J

The link would take the user to the landing page which

talks at length about SmartProfile and its advantages.

The users have to fill the register form and upon

clicking the submit button, they will be taken to the

Create SmartProfile page. At any point, it they have

doubt they can call the Merajob Recruitment Expert

at 092-666-1-5555

Look good in your interview with Merajob’s SmartProfile

Campaigns ideas for the employer

Rationale – The post will talk about advantages of hiring from

Merajob. Each post will talk about specific features like Knock-

out, Must-have etc to address the pain point that the recruiter

goes through.

Communication # 1

Advantage employer

The posts

Get pre-screened Smartprofile candidates who match your job requirement perfectly. To post your requirement visit –URL link

The ‘all-set-to-perform’ candidates

Every candidate has to pass through Merajob’s rigorous knock-out test. So you don’t have to waste time interviewing.

Only the ‘knock-out’ candidates get listed

We screen the candidates for MUST-HAVE criteria to match your requirement. So you don’t have to waste time interviewing the wrong candidate.

Hire better with Merajob’s ‘Must-Have’ criteria

Rationale – This Phase # 1 communication post will talk about

advantages of hiring from Merajob. Employer can get the right

candidate without spending too much time or money.

Communication # 2

First Time Right

The posts

Spend less time and money for the right candidates with pre-screened SmartProfile that matches your job requirement perfectly.

‘First time Right’ candidates

With MeraJob you only get ‘ready-to-hire” pre-screened SmartProfile to help you save time and money involved in the recruitment process.

‘Ready for hire’ candidates

The posts – addressing HR’s pain-points

Spending more time browsing CVs for the right candidate?

Switch to SmartProfile for‘Ready for hire’ profile

The hardest challenge is to find the right candidate?

Get pre-screened candidateswith “Must-Have criteria.

Thank You