membership packages 2022 - mrbta.com

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Membership Packages 2022 MRBTA.COM

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Page 1: Membership Packages 2022 - mrbta.com

Membership Packages 2022

M R B T A . C O M

Page 2: Membership Packages 2022 - mrbta.com

Membership Package Benefits

PRIMARY (Core Tourism Package)

Cost: $599

Essential for businesses whose primary customer base is visitors, including: Accommodation; Tours; Attractions; Wineries; Breweries;

Distilleries; Galleries; Restaurants/Cafes; Gourmet Producers;

Taverns; Spa & Wellness; Hire Businesses

SECONDARY (Supporting Tourism Package)

Cost: $299

Suitable for businesses where visitors are their secondary customer base, including: Retailers; Artisans; Allied Health & Other Services

DESTINATION MARKETING & VISITOR SERVICING

Priority inclusion in 'native' content (blogs and editorial) at margaretriver.com ✓ ✗

Priority inclusion in marketing campaign activity (costs/criteria may apply) ✓ ✗

Opportunity to feature bookable products via your margaretriver.com listing ✓ ✗

Priority inclusion in media famils ✓ ✗

Famil opportunities with MRBTA visitor servicing & marketing team ✓ ✗

Business listing on margaretriver.com with direct link to your website ✓ ✓

Listing on MRR touring map (inclusion criteria applies) ✓ ✓

Year-round referrals via MRBTA visitor centres and central reservations ✓ ✓

Access to destination image library and brand-aligned marketing tools ✓ ✓

PRODUCT DEVELOPMENT & BUSINESS SUPPORT 

Access to 1-1 mentoring (costs/criteria may apply) ✓ ✗

Letters of support (advocacy, funding etc.) ✓ ✗

Access to discounted rates with MRBTA partners offering specialist business services ✓ ✓

Access to workshops, online training resources & member toolkit ✓ ✓

Industry insights and the opportunity to share your news and offers via member newsletters ✓ ✓

REGIONAL TOURISM COMMUNITY

Invitations to MRBTA networking events ✓ ✓

Access to MRBTA Member Facebook Group ✓ ✓

AGM Voting Rights ✓ ✓

ANCILLARY

Cost: $99

This non-tourism membership is suitable for businesses and individuals wishing

to promote products and services to other members.

Listing as preferred supplier on mrbta.com ✓

Industry insights and the opportunity to share your news and offers via member newsletters

Invitations to MRBTA networking events ✓

Invitations to training and development opportunities ✓

Access to MRBTA Member Facebook Group ✓

Page 3: Membership Packages 2022 - mrbta.com

Additional OpportunitiesAlongside the Tourism Membership Packages, MRBTA offers a range of add-on marketing and visitor servicing benefits for businesses wishing to gain extra exposure to visitors through its channels.

To join, contact the MRBTA Membership team, who will take you through the application and induction process. The team is available Monday-Friday from 9am-5pm via (08) 9780 5959 or [email protected].

TOP 3 LISTING ON MARGARETRIVER.COM

Ensure that your business stands out against your competitors by featuring in the top three search results for your category. This is suited to businesses in highly competitive categories such as accommodation, tours and wineries. Results are proven to increase views of your listing at margaretriver.com.Reach: Varies according to webpage. Statistics available via Membership Team.

Get noticed with top of page display advertising as visitors navigate some of the most frequented pages of margaretriver. com – e.g. accommodation, activities, touring, events, dining options and town information.Reach: Varies according to webpage. Statistics available via Membership Team.

If you have multiple businesses, or your business offers more than one activity type (e.g. winery and accommodation), you can promote your offerings distinctly through purchasing additional listings on margaretriver.com and the regional printed map (criteria applies).Reach: 280,000 copies of regional map printed each year. Website statistics vary according to webpage. Statistics available via Membership Team.

A traditional DL brochure display (210mm x 99mm) to showcase your business at the MRBTA managed visitor centres at Busselton, Dunsborough and Margaret River (most suited to tours and experiences).Reach: 227,000 visitors per year.

Showcase the experience you offer visitors who are in the region and looking for things to do via a 30 second teaser of video footage or an image slideshow via digital TV screens at the region’s visitor centres. You provide the video or image content and the MRBTA team takes care of the rest.Reach: 57,000 visitors per quarter.

Build your brand and product awareness through a piece of editorial dedicated to your business’s unique story at margaretriver.com. The number of dedicated blogs published each year is limited and selection criteria applies.Reach: Website statistics vary according to webpage. Statistics available via Membership Team.

Cost: $1,000 per quarter

Cost: $399 per quarter

Cost: $199 per year for map & website listing Cost: $150 per year

Cost: $399 per quarter

Cost: $699 per editorial

SEASONAL DISPLAY ADVERT ON MARGARETRIVER.COM

ADDITIONAL BUSINESS LISTINGS

DEDICATED BLOG ARTICLE

SEASONAL VISITOR CENTRE TV SCREEN ADVERT

BROCHURE DISPLAY

Page 4: Membership Packages 2022 - mrbta.com

100 Bussell Highway, Margaret River WA 6285

T: +61 8 9780 5959 E: [email protected]

ABN: 62 934 317 700

M R B T A . C O M