media kit2016 · 2019. 2. 17. · 2016 artba media kit 3 the artba influence get your company in...

2016 ARTBA MEDIA KIT 1

MEDIA KIT2016

2 2016 ARTBA MEDIA KIT

The Transportation Design & Construction Center of Influence

Size of the Market is Significant• Transportationconstructiongenerates$508billion

intotalannualeconomicactivityforthenation—andaccountsfor1.6percentofGrossDomesticProduct

• Atotalof$273billioninhighway,bridge,portsandwaterways,airportrunwaysandterminals,transitandrailconstructionworkwascompletedintheUnitedStatesduring2015.

Reach Your Target Audience• ARTBAmembersaccountforoverhalfofthe

transportation-relatedrevenuesofthetop50transportationcontractorsontheENRtop400contractorlist.

• 75percentoftheworld’s20largestequipmentmanufacturersareARTBAmembers.

• ARTBAmembersaccountfor80percentoftransportationrelatedrevenues,or$10.4billion,forthetop50transportationplanninganddesignfirmsontheENRtop500list.

TheAmericanRoad&TransportationBuildersAssociation(ARTBA)iswherethetopexecutivesfromhighwayandbridgecontractors,engineeringfirms,trafficsafetycompanies,materialsandservicesfirms,heavyequipmentmanufacturers,researchers,educatorsandpublicofficialsallcometogetherunderonerooftomovetheindustryforward.ARTBAfocusesexclusivelyonbuildingandprotectingthetransportationinfrastructuremarket.

ARTBA’s6,800membersareamongthemostinfluentialpeopleandcompaniesinthetransportationdesignandconstructionindustry.AndbecauseARTBAmembersarevestedintheassociation’scause,theyareactivelyinvolvedandengaged.TheyrelyonARTBAforfederallegislative,safety,environmentalandregulatorynewsimpactingtransportationdevelopment.

Why Advertise with ARTBA?ThereareavarietyofreasonswhyindustryfirmsmakeARTBA’spublicationsakeypartoftheiradvertisingstrategy.

• Nearly11,000federal,state,andlocaltransportationofficialsandsafetyprofessionalsreceivethedigital“TransportationBuilder”andARTBANewsline.

“Transportation Builder” Readers Make Purchasing Decisions• Transportationconstructioncontractorsspend

nearly$7billionannuallyinequipmentpurchases,leasesandrentals,andothercapitalinvestments.

• Onaverage,transportationconstructioncontractorsspend10timesmoreonequipmentandcapitalinvestmentannuallythangeneralconstructionfirms.TheaverageARTBAcontractorannuallyspendsover$500,000onequipmentandcapitalinvestments.

Growing Your Market• AdvertisinginARTBApublicationsisaunique

opportunitytosupportthemissionoftheonlynationalassociationthatworksexclusivelytogrowandprotecttheU.S.transportationdesignandconstructionmarket.Increasedfederalinvestmentinsurfacetransportationprovidesnewmarketopportunitiesforindustryfirms.


The ARTBA InfluenceGET YOUR COMPANY IN FRONT OF 6,800 “MOVERS AND

SHAKERS” IN TRANSPORTATION DESIGN & CONSTRUCTION

CEO/President/ Vice President/Director 60.5%

2%

7.1%

0.4%

2.5%

27.5%

Project Manager

Elected & Public Agency Officials

Safety Professionals

Other

Sales/Marketing Professionals

“Transportation Builder” Print Circulation By Title:

9.4%

Potential Equipment Purchasers:

Potential Engineering & Traffic Safety Services Purchasers at Public Agencies:

STATE OFFICIALS

76.3% CONTRACTORS

16.7% PUBLIC OFFICIALS

7% MATERIALS & SERVICES

88.3% COUNTY/LOCAL OFFICIALS

2.3% FEDERAL OFFICIALS


The ARTBA Influence

Planning & Design• AECOM• ARCADIS• Benesch• CDMSmith• CH2MHILL• Dewberry• FIGG• GannettFleming,Inc.• HDREngineering,Inc.• HNTBCorporation• H.W.Lochner,Inc.• Johnson,Mirmiran&Thompson(JMT)• ParsonsConstructionGroup• ParsonsBrinckerhoff,Inc.• RK&K• RS&H• STVIncorporated• Terracon• TranSystems• T.Y.LinInternational• Volkert,Inc.

Materials & Services• AmericanBridge• AstecIndustries• HeritageConstruction&Materials• HighSteelStructures• MartinMariettaMaterials• OldcastleMaterials• SummitMaterials• VulcanMaterials• HirschfeldIndustries

Contractors• AmesConstruction• AustinBridge&Road• BalfourBeattyConstruction• ClarkGroup• Colas• CormanConstruction• C.W.MatthewsContractingCo.,Inc.• DragadosUSA,Inc.• Flatiron• Fluor• WagmanHeavyCivil• GraniteConstruction• J.D.Abrams,Inc.• JudlauContracting• KiewitCorp.• KokosingConstruction• TheLANEConstructionCorporation• NewEnterpriseStone&Lime• PCL• PeriniCorp.• SkanskaUSA,Inc.• TeichertMaterialsGroup• TheWalshGroup• UnitedInfrastructureGroup• VecellioGroup• Webber• WilliamsBrothers• WrightBrothersConstruction• ZachryConstructionCorporation

GOVERNMENT AGENCIESTheprintanddigitalversionsof“TransportationBuilder”reach10,800officialsatthefederal,state,countyandmunicipalorganizationsresponsibleforournation’shighways,bridges,transit,airports,andotherinfrastructureprojects.

Advertising in ARTBA publications and the Washington Newsline will help you reach top executives in these leading industry firms:


ARTBA Members Stay Connected in Print, Online and in Person

Transportation Builder, theflagshippublication,hasaneditorialfocusthatreflectsthemissionoftheassociation.Publishedsixtimesannually,itistheauthoritativesourceofinformationonfederaltransportationdevelopmentissues.Itisdifferentthananyotherindustrymagazinebecauseofitssingularfocusandin-depthcoverageofinvestment,policy,safety,economics,andenvironmentalandregulatoryissues—allofwhichimpactthedevelopmentofthetransportationconstructionmarket.

www.transportationbuilder.org

Transportation contractors

Consulting engineers

Subcontractors

Federal, state & local transportation officials

Asphalt, concrete, cement and aggregate producers

Construction safety professionals

Environmental professionals

Equipment manufacturers

Traffic safety manufacturers and suppliers

Researchers and educators

Elected officials

TRANSPORTATION BUILDER READERS

ReadersofARTBApublicationsarethedecisionmakersattheirfirmsorpublicagencies.AdvertisinginARTBApublicationswillhelpbrandyourproductsandservicesinfrontofthesekeyaudiences:topexecutiveswithhighwayandbridgecontractorcompanies,planninganddesignfirms,federalofficialsattheU.S.DepartmentofTransportationandmodalagencies,safetyengineersandequipmentprocurementofficersatstateandlocaltransportationdepartments,andmembersofCongressandtheirstaffs.

Leadership Directory & Buyers’ Guide confirmsthatARTBAmembersarethe“who’swho”oftransportationdesignandconstruction.Thisistheassociation’smostfrequentlyutilizedresourcethroughouttheyear.Thisconvenientdirectoryhelpsmembersconnectwitheachothereasilyandoften.TheBuyers’Guidesectionallowscompaniestoprovidemoreinformationabouttheirproductsandservicesthroughexpandedlistingsthatappearintheprinteddirectoryandonlineatwww.artba.org.ItispublishedannuallyinDecember.

www.artba.orgistheleadingonlineresourcefortransportationdevelopmentprofessionals.ARTBA’swebsitefeaturesthelatesttransportationinvestment,policy,economic,environmentalandsafetynewsfromWashington,D.C.

697 LIKES

4097 FOLLOWERS

549FOLLOWERS


Twitter: @artba

Facebook: American Road & Transportation

Builders Association

LinkedIn: www. linkedin.com/

company/artba


Digital Advertising

In addition to featuring your company in print on the pages of “Transportation Builder,” your ad can be digitally enhanced with these options:

Ad SizeDimensions are in pixels, width by height: 160px x 600px

RateHome Page + all other pages rotating with other advertisers: $725/month

28,290MONTHLY PAGE VIEWS

11,000+UNIQUE MONTHLY VISITORS

www.artba.orgAnonlinehubforinformationabouttransportationdesignandconstructionissuesandlinkedtomorethan200externalsites,artba.orgkeepsmembersuptodateonadvocacy,economicsandresearch,safety,andnews.ARTBA’swebsiteisresponsivelydesigned,providinganoptimumreadingexperienceonanymobilephoneortablet.

Ad SpecificationsFormat: JPG and GIFResolution: 72 dpiFile Size: Max 30 KBAd Submission: Please send ad materials and insertion orders to Peter Embrey at [email protected].


Digital Advertising

Washington NewslineCIRCULATION: 14,300 FREQUENCY: Weekly

Haveyourcompanylogoandcontactinformationfeaturedinthe“WashingtonNewsline,”whichkeepsmorethan14,300industryexecutivesinformedoncurrentlegislative,regulatory,environmental,safety,economics,andotheractivitiesimpactingtransportationdevelopment.Responsivelydesignedforsmartphonesandtablets,itistheassociation’smostwidelyreadcommunication.OurnewsstoriesaresocialmediaintegratedandsharedhundredsoftimesweeklywithtransportationfocusedaudiencesonTwitter,FaceBook,LinkedInandGoogle+.

EMAILAd Sizes All dimensions are in pixels, width by height.

Top Banner Sidebar 775px x 75px 300px x 350px

Rates Top Banner Top Sidebar$1,500/month $1,000/month

Bottom Sidebar$750/month

NEWSLINE STORY “READ MORE” ADSAd Size All dimensions are in pixels, width by height: 160px x 600px

Rates Lead article + all other articles$500/month

Secondary articles + all others except lead article: $400/month

Ad SpecificationsFormat: JPG and GIFResolution: 72 dpiFile Size: Max 30 KBAd Submission: Please send ad materials and insertion orders to Peter Embrey at [email protected].


Video Marketing

CIRCULATION: 14,300

Showcase in writing how your company’s innovative products, services or technologies are being used to address and solve transportation mobility and safety challenges. One case study per transmission.

Rates 1x: $1,5003x: $1,250

Video Marketing

CIRCULATION: 14,300

Use the power of your company- developed video to highlight the business solutions you can provide.

Rates 1x: $1,3003x: $1,100

Transportation Development Innovation Case Studies


2016 ARTBA Events

EVENT NAME CITY DATE

Federal Issues Program & Transportation Construction Coalition Fly-In Washington, D.C. May 9-11

21th Annual Young Executive Development Program Washington, D.C. May 9-12

8th Annual Transportation Construction Law & Regulatory Forum Washington, D.C. June

National Workshop State & Local Transportation Advocates Washington, D.C. July 13

28th Annaul Public-Private Partnerships in Transportation Conference Washington, D.C. July 13-15

National Convention Tucson, Arizona October 4-6

Dr. J. Don Brock TransOvation™ Workshop TBD November

Local Transportation Management & Safety Virtual Conference & Innovation Showcase At your desktop November

Four Regional Meetings TBD July-August

ARTBAeventsputyouface-to-facewithindustryleadership.ContactARTBAVicePresidentofMeetingsandEventsEdTarrantatetarrant@artba.orgtolearnmoreabouthigh-profilesponsorshipopportunities.Demonstrateyourcompany’scommitmenttoARTBAandmarketgrowth.

OpportunitiestopositionyourcompanyanditsbrandbeforethousandsofleadingindustryexecutivesareabundantthroughsponsorshipsatARTBA-hostedor-managedeventsthroughouttheyear,including:

U.S. Secretary of Transportation Anthony Foxx


Editorial Calendar* 2016

JANUARY/FEBRUARY

JULY/AUGUST

MARCH/APRIL

SEPTEMBER/OCTOBER

MAY/JUNE

NOVEMBER/DECEMBER

CONGRESS AND THE 2016 TRANSPORTATION POLICY AGENDA

• Transportation Project Innovation

ISSUE DATE: Mid-FebruaryCLOSE: January 16

THE BRIDGE ISSUE

• Bridge Design, Construction & Materials

• Profiles of Major U.S. Bridge Projects

• 28th Annual ARTBA P3 Conference Preview

• Federal Issues Programs & TCC Fly-In Preview

ISSUE DATE: Mid-AprilCLOSE: March 13

ANNUAL TRANSPORTATION SAFETY SOURCE

• Roadway Work Zone Safety Training & Product Innovations

• ARTBA Safety Programs & Services

• Economics of Safety

ISSUE DATE: Mid-JuneCLOSE: May 15

13th ANNUAL “THROUGH THE LENS” PHOTO COMPETITION

• Spotlighting the “Best Pictures” in Transportation Construction as Submitted by Industry Firms, and Public Agencies

• ARTBA Planning & Design (P&D) Firm Sourcebook & Sneak Peek at 2017 P&D Market

• 2016 Election Preview— Congress & President

ISSUE DATE: Mid-OctoberCLOSE: September 18

INNOVATION ISSUE

• Presidential Nominees & Transportation

• P3s in Transportation—Project Profiles

• 2016 ARTBA National Convention Preview

• Mid-Year Review: State of Transportation Design & Construction Market

ISSUE DATE: Mid-AugustCLOSE: July 17

2017 TRANSPORTATION CONSTRUCTION ECONOMIC FORECAST

• State & Local Transportation Funding Outlook for 2017

• Profile of 2016-2017 ARTBA Chairman & New Leadership Team

ISSUE DATE: Mid-DecemberCLOSE: November 13

Regular Features•President’sdesk•Chairman’scolumn•Economicsreports•Environmental&regulatoryreview•Legalnews

PR opportunities are available to the readers of “Transportation Builder” magazine. Feature your company in TB. Send your press releases and photos to ARTBA’s Jenny Ragone: [email protected].

*Subject to change

•Membernews•Q&AwithWashingtonpolicyelites•AEMcorner•State&localtransportationfunding initiatives

builder®

www.transportationbuilder.org


Ad Sizes & Specifications

SPREADTRIM 16 3/4” x 10 7/8”BLEED 17” X 11 1/8”

THIRD PAGEHORIZONTAL: 8” x 3 3/8”VERTICAL: 2 5/8” x 10”

FULL PAGETRIM: 8 3/8” x 10 7/8”BLEED: 8 5/8” x 11 1/8”

QUARTER PAGE4” x 5”

HALF PAGEHORIZONTAL: 8” x 5”VERTICAL: 4” x 10”

Applications & GraphicsAdobe PDF is the preferred format. EPS and JPEG files are acceptable. All images and PDFs must be high resolution (300 dpi) and should be provided at final size. All PDF files should be created with crop and bleed marks. Convert all RGB graphics to CMYK for printability and fonts must be embeded.

“ARTBA reserves the right, at its discretion and without liability of any nature whatsoever, to reject, cancel or suspend any advertising in whole or in part, in which case any fees paid in advance shall be refunded to the advertiser on a pro-rata basis.”

All dimensions are in inches, width by height.

Ad SubmissionPlease send MAC or PC formatted electronic files less than 10MB to [email protected].

ContactsIf you have any technical questions or need further assistance regarding the specifications in this document, please contact Jenny Ragone at 202.289.4434 or [email protected].

For more information on advertising sales, please contact Peter Embrey at 202.289.4434 or [email protected].


Ad Rates“Transportation Builder”

SIZE RATE (1x) RATE (3x) RATE (6x)

Black & White Member/Non* Member/Non* Member/Non*

Full Page $3,095/$3,700 $2,700/$3,305 $2,235/$2,860

Half Page (Horizontal or Vertical) $2,295/$2,575 $1,995/$2,575 $1,670/$2,275 Third Page (Horizontal or Vertical) $1,400/$1,975 $1,210/$1,845 $1,155/$1,615

QuarterPage $1,335/$1,900 $1,155/$1,760 $1,015/$1,590

Color Member/Non* Member/Non* Member/Non*

Full Page $4,985/$5,595 $4,585/$5,200 $4,125/$4,750

Half Page (Horizontal or Vertical) $4,185/$4,460 $3,885/$4,460 $3,560/$4,170 Third Page (Horizontal or Vertical) $3,290/$3,855 $3,100/$3,735 $3,045/$3,505

QuarterPage $3,225/$3,795 $3,045/$3,650 $2,900/$3,480

*Non-ARTBA member rate

POSITION RATE

Includes 4/Color

Back Cover (BC) +15% to Full Page

Inside Front Cover (IFC) +15% to Full Page

Inside Back Cover (IBC) +10% to Full Page

Spread +20% to Full Page

All other special positions +5%

Revisions & Proofs $50


Ad Rates2017 Leadership Directory & Buyers’ Guide

SIZE RATE (Black & White) RATE (Color)

Full Page $4,275 $6,170

Half Page (Horizontal or Vertical) $3,350 $5,240 Third Page (Horizontal or Vertical) $3,150 $5,040

QuarterPage $2,110 $4,000

PREMIUM POSITION RATE

Includes 4/Color

BC $8,400

IFC $8,200

IBC $8,030

Opposite IFC $7,770

Opposite Table of Contents $7,560

Opposite IBC $7,220

Opposite Buyers’ Guide Cover $6,325

Opposite Chairman’s Message $6,755

Opposite ARTBA Staff Directory $6,525

All other special positions +15%

BUYERS’ GUIDE RATE (Cost with one category) 50-word description & listing $600

50-word description, listing & b/w logo $880

50-word description, listing & color logo $1,075

Additional categories $110/each


Key Contacts

Pete [email protected]

Jenny RagonePublications Editor & Graphic [email protected]

Rich JulianoSenior Vice President, Strategic [email protected]

David Zachry2016 ARTBA Chairman

Brad SantSenior Vice President, Safety & [email protected]

Mark HolanEditorial [email protected]

Eileen HoulihanSenior Writer/[email protected]

Matt JeanneretDeputy [email protected]

Dave BauerSenior Vice President, Government [email protected]

Dr. Alison Premo BlackChief [email protected]

Nick GoldsteinVice President of Environmental and Regulatory Affairs [email protected]

About ARTBASince 1902, ARTBA has been aggressively and effectively advocating the need for increased surface transportation investment on behalf of the U.S. transportation design and construction industry before the Congress, White House, Executive Branch and federal agencies. ARTBA also defends the industry’s market interests when threatened by dubious litigation or regulation.

ARTBA’s expert economics and research team provides analyses of proposed legislation, regulations and budgets. Cutting-edge market intelligence reports include information on state federa-aid highway obligations, market surveys and the value of construction put in place.

ARTBA is committed to improving safety for workers, pedestrians and motorists. By meeting with national leaders, ARTBA builds understanding of the complex and intricate interaction of safety with all aspects of transportation planning, design, construction, maintenance and repair.

The MissionARTBA’s mission is simple: to grow and protect transportation infrastructure investment to meet the public and business demand for safe and efficient travel. In support of this mission, ARTBA provides programs and services designed to give its 6,800 public and private sector members a global competitive edge.

To learn more about ARTBA, visit www.artba.org.

Editorial for “Transportation Builder” is provided by key leading industry professionals, seasoned freelance writers, and top ARTBA staff, including:

media kit2016 · 2019. 2. 17. · 2016 artba media kit 3 the artba influence get your company in...

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