media kit 2020...sophia amoruso sophie dahl stella mccartney susie cave timothy corrigan the...

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MEDIA KIT 2021

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Page 1: MEDIA KIT 2020...Sophia Amoruso Sophie Dahl Stella McCartney Susie Cave Timothy Corrigan The Cultivist Vanessa Hudgens Wes Gordon INFLUENTIAL FOLLOWERS OF @THEWORLDOFINTERIORS Social

MEDIA KIT 2021

Page 2: MEDIA KIT 2020...Sophia Amoruso Sophie Dahl Stella McCartney Susie Cave Timothy Corrigan The Cultivist Vanessa Hudgens Wes Gordon INFLUENTIAL FOLLOWERS OF @THEWORLDOFINTERIORS Social

The World of Interiors has been bringing

together the widest variety of the most

sumptuous houses and architectural projects for

over 30 years. Often imitated by competitors,

it remains fi rmly acknowledged as the most

infl uential, authoritative and intelligent design

and decoration magazine money can buy.

For trade insiders as well as general readers

interested in exactly how others live, its scope

and style remain beyond comparison.

RUPERT THOMAS, EDITOR

Page 3: MEDIA KIT 2020...Sophia Amoruso Sophie Dahl Stella McCartney Susie Cave Timothy Corrigan The Cultivist Vanessa Hudgens Wes Gordon INFLUENTIAL FOLLOWERS OF @THEWORLDOFINTERIORS Social

Social Platforms

worldofi nteriors.co.uk/interiors-index

Supplements and Special Sections

JULY/AUGUST 2020

GARDENS, PLANTS AND OUTDOOR LIVINGGARDENS, PLANTS AND OUTDOOR LIVING

THE WORLD OF

EXTERIORS

07-20ExteriorsCover_1222762.indd 47 13/05/2020 16:39

Charlie Smallbone and Damien Lawrence created Rock & Bone to fulfil a desire to

produce visionary design for contemporary living. Working to an ethic where nothing is

absolute except for craftsmanship, the design team of artists and artisans can deliver

excellence directly to architects, specifiers and private clients.

H O U S E O F D E S I G N A N D A R T

WWW.ROSEUNIACKE.COM

THE WORLD OF

ART & ANTIQUES

WWW.JAMESGRAHAM-STEWART.COM

06-19ArtsAndAntiquesCover.indd 69 12/04/2019 12:23

MAY 2020

THE WORLD OF

KITCHENS & BATHROOMS

05-20KBCover_1105659.indd 61 10/03/2020 20:59

Event Partnerships, Talks & Seminars

The Interiors Index is an online directory of shops, galleries and services

Page 4: MEDIA KIT 2020...Sophia Amoruso Sophie Dahl Stella McCartney Susie Cave Timothy Corrigan The Cultivist Vanessa Hudgens Wes Gordon INFLUENTIAL FOLLOWERS OF @THEWORLDOFINTERIORS Social

66% UK / 34% Overseas

Female 68% / Male 32%

48%AB Readers

60% of UK readership London and South East

Total Circulation : 55,110

Total Readership : 155,000

PRINT

Page 5: MEDIA KIT 2020...Sophia Amoruso Sophie Dahl Stella McCartney Susie Cave Timothy Corrigan The Cultivist Vanessa Hudgens Wes Gordon INFLUENTIAL FOLLOWERS OF @THEWORLDOFINTERIORS Social

A UNIQUE AUDIENCE

Dedicated, Loyal, Professional Readership

25,173 Subscribers (46%)

High Solus Readership

87% of The World of Interiors readers don’tread ELLE Decoration

82% of The World of Interiors readers don’tread House and Garden

International

Over one third of copies are sold overseas

Page 6: MEDIA KIT 2020...Sophia Amoruso Sophie Dahl Stella McCartney Susie Cave Timothy Corrigan The Cultivist Vanessa Hudgens Wes Gordon INFLUENTIAL FOLLOWERS OF @THEWORLDOFINTERIORS Social

AN AFFLUENT AUDIENCE

81% own original art

74% own Antiques

64% have bought art for their home in the past year

Readers have spent over £1.2 billion on decoration their home in the past 3 years

95% agree that it’s worth paying more for quality

85% consider quality as an in�uence when thinking about home brands they buy from

Average Personal Income £160,000

Source: PAMCo Jan - Dec 1 Source: Condé Nast Home Interest Survey 2018

Page 7: MEDIA KIT 2020...Sophia Amoruso Sophie Dahl Stella McCartney Susie Cave Timothy Corrigan The Cultivist Vanessa Hudgens Wes Gordon INFLUENTIAL FOLLOWERS OF @THEWORLDOFINTERIORS Social

EDITORIAL CALENDAR

February 2021

March 2021

April 2021

May 2021

June 2021

July 2021

August 2021

September 2021

October 2021

November 2021

New Season’s Designs

International Design Preview

March Design Week London

Kitchen’s & Bathrooms

The Art & Antiques Guide

The World of Exteriors

Furniture Special

Design Preview

London Design Festival

Furniture Special

December 2021

January 2022

Collector’s Issue

New Year Previews

Page 8: MEDIA KIT 2020...Sophia Amoruso Sophie Dahl Stella McCartney Susie Cave Timothy Corrigan The Cultivist Vanessa Hudgens Wes Gordon INFLUENTIAL FOLLOWERS OF @THEWORLDOFINTERIORS Social

DIGITAL & SO CIAL

Adwoa Aboah Alex Eagle

Alexa Chung Alexandra Tolstoy

Ashley Hicks Bunny Williams

Christie’sConran Shop

Dolly Alderton Edie Campbell Garance Doré

Gywneth PaltrowHelena Christensen

Isabelle DubernJacquemus

JW Anderson Katy England

Kelly Wearstler Laura Jackson Lucy Williams

Luke Edward Hall Lydia Forte

Margherita Missoni Martyn Bullard

Matthew Williamson Misha Nonoo

Nicholas Ghesquiere Rashida Jones

Royal Academy of Art Sabine Getty

Sarah Jessica Parker Scott Schuman

Sophia Amoruso

Sophie DahlStella McCartney

Susie Cave Timothy Corrigan

The CultivistVanessa Hudgens

Wes Gordon

INFLUENTIAL FOLLOWERS OF @THEWORLDOFINTERIORS

604,000 Instagram followers

1,990,745 Facebook followers

105,800Twitter followers

5,000Pinterest followers

10,549Solus Newsletter recipients

Page 9: MEDIA KIT 2020...Sophia Amoruso Sophie Dahl Stella McCartney Susie Cave Timothy Corrigan The Cultivist Vanessa Hudgens Wes Gordon INFLUENTIAL FOLLOWERS OF @THEWORLDOFINTERIORS Social

Social Media

Campaigns from £1,500

Social Native

Partnerships start from £3,500

Social Video Meet the Makers - Video Series Supplied from £3,500

Produced from £7,500

Bespoke Solus E Newsletter Campaigns

The World of Interiors solus newsletter reaches the inbox of 11,000 loyal subscribers. Clients have the opportunity to take 100% ownership of the solus newsletter, delivering a bespoke message to our database. Partnerships from £1,000

DIGITAL PARTNERSHIPS

Page 10: MEDIA KIT 2020...Sophia Amoruso Sophie Dahl Stella McCartney Susie Cave Timothy Corrigan The Cultivist Vanessa Hudgens Wes Gordon INFLUENTIAL FOLLOWERS OF @THEWORLDOFINTERIORS Social

The World of Interiors has always been a library of

sorts – a unique visual archive of lifestyles past and

present, and a repository of images, information and

objects for readers to browse, build on and buy.

Launched in 2019, The Interiors Index is an online

directory of shops, galleries and services whose ethos

of quality and style mirrors that of the magazine itself.

Advertisers are able to choose from two levels of

memberships: Gilt Edge and Folio to introduce

discerning Interiors devotees to their brand and craft.

worldof inter iors .co.uk/inter iors-index

THE INTERIORS

INDEX

Page 11: MEDIA KIT 2020...Sophia Amoruso Sophie Dahl Stella McCartney Susie Cave Timothy Corrigan The Cultivist Vanessa Hudgens Wes Gordon INFLUENTIAL FOLLOWERS OF @THEWORLDOFINTERIORS Social

PRINT PRODUCTION SCHEDULE

ISSUE

FEBRUARY 2021 4TH JANUARY 27TH NOVEMBER

18TH DECEMBER

29TH JANUARY

26TH FEBRUARY

1ST APRIL

1ST FEBRUARY

4TH MARCH

1ST APRIL

6TH MAY

MARCH 2021

APRIL 2021

MAY 2021

JUNE 2021

ON SALE DATE CREATIVE

JULY 2021

AUGUST 2021

SEPTEMBER 2021

OCTOBER 2021

NOVEMBER 2021

DECEMBER 2021

JANUARY 2022

3RD JUNE

1ST JULY

29TH JULY

2ND SEPTEMBER

7TH OCTOBER

4TH NOVEMBER

2ND DECEMBER

28TH MAY

25TH JUNE

23RD JULY

3RD SEPTEMBER

1ST OCTOBER

29TH OCTOBER

30TH APRIL