media kit // 2017 - stoner...
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M E D I A K I T // 2 0 1 7
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OUR FOCUS AND OUR PASSION IS ON LOCAL CANNABIS NEWS + STORIES
StonerMagazine
www.stonermag.com |
StonerOverviewOVERVIEW OF HERBAL PUBLISHING, LLC | STONER MAGAZINE
Stoner Magazine is a popular Pacific Northwest recreational cannabis magazine that serves both B2B and B2C readers/consumers by relevantly covering:
Cannabis Lifestyle + Culture Features
Cannabis Industry Expert/Influencer Interviews
Local, Regional, National, and International Cannabis News
Cannabis Laws and Legislation
Cannabis Business and Marketing Ideas, Insights, and Strategies
Strain, Dispensary, Lab, Processor, Producer, Wholesaler, and Research Spotlights
Grow Tips and Tutorials
Cannabis Cuisine and Delectables
Cannabis Event Calendar
National Cannabis Industry Association Updates
This media kit describes opportunities for advertisers to reach this unique, valuable audience.
www.stonermag.com |
StonerMagazine
StonerVision
is a progressively popular cannabis print and online magazine publication thatattracts and engages enlightened adult cannabis consumers and cannabisbusiness owners from unique and ever-evolving canna-cultural and lifestyleperspectives. Stoner Magazine features exclusive industry expert interviews,cutting-edge cannabis industry news; breaking cannabis legislative updates,cannabis grow tips, cannabis strain spotlights, cannabis business strategies, NCIA advisories, entertainment, product reviews, and much more.
STONER MAGAZINE composes fresh, fun, and unparalleled cannabis-centric story lines to discriminant readers through print and mobile devices across a fluidly expanding cannabis landscape. We are encouraged by a uniquely loyalreadership that seems to devour the latest in cannabis lifestyle, culture, education, direct and honest news, exclusive cannabis community events, and B2B and B2C collaborative relationships. In a nutshell, STONER is all about love, peace, kindness, knowledge, fun, and openness to new imaginations, fresh theories, and the respect for all people, everywhere.
STONERMAG.COMOREGON
JANUARY '17
NEW YEAR'SISSUE
The Art of the Joint
STONER MADNESSKILLER STRAINS TO
SMOKE IN 2017
FUTURE TIMELINENEW RELEASES & ENTERTAINMENT
RESOLUTIONSSTAKE YOUR CLAIM IN THE NEW YEAR
STONERMAG.COMOREGON
FEBRUARY '17
LOVE & WEEDFUN CANNABIS
EVENTS
A WINE & WEED PAIRING GUIDE
GIFT GUIDESENSUAL & PRACTICAL
GIFT SUGGESTIONS
KEEP PDX WARMREACH OUT AND MAKE
A DIFFERENCE
Fruit&Flower
HOLIDAY TRIPSCANNABIS VACATION DESTINATIONS
POT COUTURE2017 HOT HEMP FASHION TRENDS
CHECK IT OUTPOLLINATING WITH STALLION GENETICS
12GREAT GIFTSTHE STONER GIFT GUIDE
OREGON NOVEMBER '16
THEHOLIDAY ISSUE
FREE
www.stonermag.com |
StonerDeadlines
AdPackages
Premium Placement
AD DEADLINE
20THDAY OF THE MONTH
PRESS DATE
25THDAY OF THE MONTH
ISSUE AVAILABLE
3RDDAY OF THE MONTH
1MONTH PACKAGE AVAILABLE
3MONTH PACKAGE AVAILABLE
6MONTH PACKAGE AVAILABLE
12MONTH PACKAGE AVAILABLE
Inside Front Cover
Inside Back Cover
Back Cover
Section or Story Pairings
Request a quote from your Account Manager for all custom inserts and pricing.
Please inquire about our waitlist for these premium positions.
www.stonermag.com |
StonerDemographicsMALE
58%MEDIAN AGE
26–52MEDIAN INCOME
$48,000
FEMALE
42%MEDICAL AND RECREATIONAL CANNABIS CONSUMERS (OVERVIEW)
B2B LOCAL, NATIONAL AND INTERNATIONAL
Dispensaries
Labs
Processors
Producers
Wholesalers
Researchers
CONSIDERATIONS AND CONCLUSIONS
Readers/Consumers of Stoner Magazine are highly targeted, and are attracted and converted primarily through B2B direct mail, B2C statewide dispensary distribution, and via our web property at: StonerMag.com (browser bookmarks, targeted search engine queries, social media interactions and engagements, and highly relevant inbound links. In short, our physical and digital marketing and distribution channels are uniquely positioned to offer your organization consumers who are receptive and responsive to your cannabis-centric advertising message.
Stoner Magazine has continued to generate increased traffic growth since its launch in September 2016.
www.stonermag.com |
StonerMagDistributionOREGON, WASHINGTON, CALIFORNIA
www.stonermag.com |
PRINT DISTRIBUTION PLAN
Starting in Oregon, Stoner Magazine has begun to spread into Washington State and California. Market saturation in Oregon is present with projection to cover California and Washington in 2017.
Please request a current market projection from your Account Representative.
15,000PRINTED COPIES
RATES + OPPORTUNITIES
Stoner Magazine offers numerous advertising opportunities for advertisers to reach our valuable, targeted audience. Please contact your Stoner Magazine representative to gain immediate access to our current rate card.
STANDARD ADVERTISING OPPORTUNITIES
Ad prices are listed in CPM (cost per 1,000 impressions) or flat rate. Please refer to Herbal Publishing Advertising Worksheet for standard ad sizes, file size limits, rates, and additional information pertaining to current advertising rates, availabilities, and specifications.
For more information, please contact Herbal Publishing at [email protected] or via phone at 503-585-5582.
StonerOpportunities
Please use the following information to either build your own ad or to send us components for a custom ad build.
IF YOU ARE BUILDING YOUR OWN AD:Please send digital files only
Press-ready PDF, TIFF or EPS file accepted
For bleed, allow 1/8" beyond trim size
Keep live text 3/8" away from all page edges
All elements must be at least 300dpi
IF WE BUILD YOUR AD, WE WILL NEED:• An idea about what you want your ad to portray
• Any image you send must be at least 300dpi
• Unformatted text in an MS Word doc
Only full page and double page spread may bleed.
Please send all files to your sales rep.
Text Safe Zone
Full page trim size
Full page only bleed
3/8" 1/8"
8.5” BLEED
8.375" TRIM
11.12
5" B
LEE
D
10.8
75"
TR
IM
www.stonermag.com |
CONTACT
Stoner Magazine is owned and published monthly by Herbal Publishing, LLC. Editorial, advertising and administrative offices are located at 3190 Lancaster Dr. NE, Salem, Oregon 97305. Telephone: 503-585-5582. For sales and advertising inquires please contact [email protected] Our office hours are Monday through Friday, 9:00 AM – 6:00 PM Pacific. You can normally expect a response within 4 hours.
www.stonermag.com
@Stoner_Mag
@StonerMag
@Stoner_Mag
@StonerMag