media kit 2016 - oxford american¥ web banners are featured on the home page of oxfordamerican.org,...
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M E D I A K I T 2 0 1 6
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A B O U T T H E O X F O R D A M E R I C A N
The Oxford American is one of the South’s most iconic and acclaimed magazines. Published quarterly since 1992, Oxford American has distinguished itself as a periodical dedicated to exploring Southern culture and is a two-time National Magazine Award winner. A must-read for anyone interested in the region, the Oxford American includes features covering cultural, social, and environmental issues; insightful reporting on Southern thought leaders and personalities; and important new fiction and poetry.
Readers can access the digital version of the Oxford American on the e-reader of their choice, including Kindle, iPad, and Nook. Our website, OXFORDAMERICAN.ORG, keeps us in touch with readers between quarterly print issues and is updated weekly, allowing us to keep readers in the loop concerning all things Southern, including the latest developments in music, film, literature, fashion, art, and food.
“The Oxford American may be the liveliest literary magazine in America.”
—The New York Times
“Endearing and polished…thoughtful, surprising…. It vaults into the upper tiers of American magazines.”
—Washington Post
“One of the brightest periodicals to appear on the American literary scene. A fabulous…magazine of passionate, quirky writing about the South.”
—Los Angeles Times
“At a time when culturalists warn that the South has lost its singular personality, that it suffers from regional sameness, the Oxford American presents a compelling argument otherwise.”
—Miami Herald
The best and most original new American magazine of the last 25 years … It’s worth pausing to revisit why this
quarterly matters, and why so many people, not just in the South, will be
paying attention.
—The New York Times
The Oxford American is thriving today because its vision has always been passionate and true. Readers still
yearn for good stories well told.
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P L A T F O R M S
OXFORDAMERICAN.ORGOur website keeps us in touch with readers between quarterly print issues and hosts archival pieces, as well as exclusive online material.
www.OxfordAmerican.org
PRINT ADVERTISINGBe a part of the Oxford American through our print advertising. Not only are you getting in front of a dedicated and engaged audience; advertisers are enshrined in the magazine forever after.
WEEKLY e-NEWSLETTEREach week, the OA sends out an e-newsletter featuring online content, previews of upcoming issues, magazine news, and exlusive offers to our loyal fan base of approximately 30,000 opt-in subscribers. Sign up!
Like us on Facebook / Follow us on Twitter
SPONSORED CONTENT E-NEWSLETTERThe OA’s “Somewhere in the South” Sponsored Content e-Newsletter goes out to approximately 30,000 opt-in subscribers once a month. It offers advertisers an exclusive opportunity to reach an audience of attentive and interested readers.
OXFORD AMERICAN MISSION STATEMENTThe mission of the Oxford American magazine and the Oxford American Literary Project is twofold: cultural and educational. The Oxford American aspires to study, explore, and elucidate Southern culture via writing, music, food, photography, and art. The Oxford American Literary Project aims to promote the literary arts and encourage young and mature minds to pursue literature and literary journalism through fellowships, educational programs, and other unique projects.
OXFORDAMERICAN.ORG expands our mission to explore Southern culture (music, literature, art, film, and food) through good writing like never before. We see OXFORDAMERICAN.ORG as a tremendous addition to our beloved printed issue.
THE OXFORD AMERICAN MAGAZINEA must-read for anyone interested in the region, every issue of the Oxford American includes features covering cultural, social, political, and environmental issues; in-depth interviews with Southern thought leaders and personalities, and important new fiction and poetry. Our circulation strategy is aimed at an audience of engaged and active “cultural creatives”—connoisseurs of Southern writing, culture, and lifestyle.
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C A L L T O D AY ! Kelsey White | 501-416-6525 | [email protected]
2 0 1 6 E D I T O R I A L C A L E N D A R A N D P R I N T S P E C S
2016 ADVERTISING RATES
FREQUENCY/DISCOUNT 1X 2X/20% 4X/30%
COLORSpread $7,975 $6,380 $5,583Full page $3,650 $2,920 $2,5552/3 page $2,315 $1,852 $1,6211/2 page vertical $2,265 $1,812 $1,5861/2 page horizontal $2,155 $1,724 $1,5091/3 page $1,755 $1,404 $1,2291/6 page $1,190 $952 $833
PREMIUM PAGE
Inside front cover $4,630Inside back cover $4,380Back cover $4,870
PREFERRED PLACEMENT: Add 15%. Contact your account executive for availability.
INSERTS: Special rates apply for supplied inserts, gatefolds, and any pre-printed materi-als from advertisers. For quotes and availability, contact your account executive.
PRINTING & FILE SPECIFICATIONS
PRINTING PROCESS: Web offsetBINDING: Perfect boundLINE SCREEN: 175PAGE TRIM SIZE: 8.375” x 10.75”BLEED: 1/8”LIVE MATTER: 1/2” from trim on all sides (5/8” from bleed on all sides). 1/2” from gutter on spreads.
AD DIMENSIONS: WIDTH X HEIGHT
Spread (w/ bleed) 16.75” x 10.75” ad plus bleed = 17” x 11”
Full page (w/ bleed) 8.375” x 10.75” ad plus bleed = 8.625” x 11”
2/3 page 4.769” x 9.75”1/2 page vertical 4.769” x 7.259”1/2 page horizontal 7.375” x 4.769”1/3 page vertical 2.292” x 9.75”1/3 page square 4.769” x 4.769”1/6 page vertical 2.292” x 4.769”1/6 page horizontal 4.769” x 2.275”
FILES: Digital files are required. PDF/X-1a preferred (all images 300dpi, all fonts embedded, all colors CMYK process or grayscale—no spot colors).
Delivery by e-mail preferred. (Mac-formatted CD-R accepted.)Only one ad per file. Native application files not accepted.
Full page (bleed)8.375 X 10.75
(plus bleed 8.625 x 11)
1/3 vertical2.292 X 9.75
1/3 square4.769 X 4.769
1/6 vertical2.292 X 4.769
1/6 horizontal4.769 X 2.275
2/3 page4.769 X 9.75
1/2 horizontal7.375 X 4.769
1/2 vertical4.769 X 7.259
P R I N T A D S P E C I F I C A T I O N S
2016 CLOSING DATES
ISSUE AD CLOSE MATERIALS DUE ON SALE
#92 Spring Issue 15 Jan ’16 22 Jan ’16 Mar ‘16
#93 Summer Issue 15 Apr ’16 22 Apr ’16 Jun ’16
#94 Fall Issue 15 Jul ‘16 22 Jul ’16 Sep ‘16
#95 18th Annual Southern Music Issue 15 Oct ’16 22 Oct ’16 Dec ‘16
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OXFORDAMERICAN.ORG expands our mission to explore Southern culture (music, literature, art, food, and personalities) through good writing like never before. We see OXFORDAMERICAN.ORG as a tremendous addition to our beloved printed issue.
BANNER OPTIONS: width x height cost per week cost per month
The Box 300 x 250 $125 $400Small Banner 300 x 50 $75 $250Skyscraper 300 x 600 $175 $600
ADVERTISING SPECIFICATIONS:Home Page PNG/JPEG/GIF Placements Max File Size
300 x 250 30K 300 x 50 5K 300 x 600 30K
Max File Size: PNG/JPEG/GIF, 30KFlash: No Flash filesThird Party Ad Server: NoThird Party Tags Accepted: Yes Sound Allowed: Opt in
BOX(300 X 250)
SKYSCRAPER(300 X 600)
SMALL BANNER(300 X 50)
BOX(300 X 250)
• Web banners are featured on the home page of OXFORDAMERICAN.ORG, as well as on selected interior pages. • Click-through and impression reports are available to web advertisers upon request.
2 0 1 6 W E B A D S P E C I F I C A T I O N S
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In reaching your market there is an incredible need for media opportunities that are immediate and go directly to your target audience. To meet this need, the Oxford American is making available advertising space in its weekly e-newsletter, which goes out to our loyal fan base of approximately 30,000 opt-in subscribers.
The OA e-newsletter includes weekly updates on new web-only content at OXFORDAMERICAN.ORG; previews of upcoming editions of the Oxford American; news about special events and concerts hosted by the Oxford American; and exclusive subscription offers, giveaways, and more! Full analytic reports are available to e-newsletter advertisers upon request.
T H E O X F O R D A M E R I C A N W E E K L Y e - N E W S L E T T E R
BANNER SIZE: 585 x 120 (width x height) BANNER RATES: • $750 for 1x placement • $500 per banner for 2x or more placements
BANNER SPECS:
• .GIF or .JPEG file • RGB color profile
Sign up for the
Oxford American e-Newsletter!
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S O M E W H E R E I N T H E S O U T H S P O N S O R E D e - N E W S L E T T E R
Because of the popularity of our weekly e-newsletter, Oxford American is now offering the Somewhere in the South sponsored edition, which goes out once a month and is open to select advertisers.
Somewhere in the South offers advertisers an exclusive opportunity to reach an audience of attentive and interested Oxford American readers. It’s a perfect platform for showcasing your destination, attractions, product, or experience.
• Rate is $1,450 per mailing
• Reaches approximately 30,000 opt-in subscribers
• Goes out on the 2nd Thursday of each month
• Full analytic reports available to Sponsored Content e-Newsletter advertisers upon request
SPONSORED EDITION SPECS:
• 200 - 400 total words of copy
• 2 - 3 high-res images for the header (300 dpi or higher)
• 1 video to be embedded
- OR -
• 1 additional high-res image
MATERIALS DEADLINE:
1st Thursday of the month
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South on Main is a restaurant and performance venue that features the very best of Southern culture and cuisine.
The Oxford American organizes and presents programming at South on Main related to the content of the magazine, including musical performances and other multidisciplined events.
Oxford American’s Local Live series at South on Main—a free to the public concert series that showcases local and regional musicians each Wednesday night—celebrated its two year anniversary in September 2015. In addition, our 12-concert subscription series brings numerous renowned and up-and-coming artists to Little Rock—many of whom had never performed in the city previously—for unique and intimate concert experiences. Highlights include Rosanne Cash , Rodney Crowell, Iris Dement, Ruthie Foster, The Dirty Dozen Brass Band, Rhonda Vincent & The Rage, Pokey LaFarge, Marcus Roberts Trio, The Bad Plus, Indigo Girls, Rhett Miller, Lera Lynn, Warren Wolf, Patterson Hood, and St. Paul & The Broken Bones. Contact your Oxford American representative for programming partnerships and sponsorship opportunities.
Join us at 1304 Main Street, Little Rock, AR.
Like us on Facebook.
Sign up for the “Oxford American Presents” e-newsletter.
Visit SouthonMain.com/Events for our full calendar of upcoming performances.
2 0 1 6 S O U T H O N M A I N
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TOWNES VAN ZANDTT H E S O U N D O F T E X A S
Sunshine Boy: The Unheard Studio Sessions & Demos 1971-1972 (2-CD)
The Late Great Townes Van Zandt (LP & CD)
High, Low And In Between (LP & CD)
Available from Omnivore Recordingswww.omnivorerecordings.com
Deep Ellum is the Soul of Dallas.
From blues legends like Blind Lemon Jefferson and Lead Belly to today’s diverse scene of rock,
punk, electronic, hip-hop, and alt-country,Deep Ellum continues its legacy as a place
where music is made.
www.deepellumtexas.comwww.facebook.com/deepellum
Born into poverty in Mississippi at the close of the nineteenth century, Charley Patton and Jimmie Rodgers established themselves among the most influential musicians of their era. In Tune tells the story of the parallel careers of these two
pioneering recording artists—one white, one black—who moved beyond their humble origins to change the face of American music.
For 17 days and nights, Spoleto Festival USA brings an international roster of musicians to Charleston, South Carolina, for America’s premier international arts festival. The eclectic music program features jazz, blues and roots acts alongside its famed classical music and opera offerings, presented in Charleston’s most charming indoor and outdoor
spaces. The 2015 Festival culminates June 7 with the Wells Fargo Festival Finale, featuring St. Paul and the Broken Bones as headliners.
The Georgia Review features the finest in contemporary fiction, poetry, and essays—
as well as visual art. Contributors range from Nobel laureates and Pulitzer Prize winners
to emerging voices.
(800) 532-3481 | garev.uga.edu
Sketc
hes o
f a Small T
ow
n…
Cir
ca 1940
Clifto
n K
. Mead
or
For a boy coming of age during the 1930s and ’40s, Greenville, Alabama, a small cotton-farming town in the Deep South, was a wonderfully rich environment. Greenville may have been small, but for author Cli! on K. Meador, MD, life growing up there was anything but dull.
In his memoir Sketches of a Small Town…circa 1940, Meador lovingly retells the stories that formed his values and shaped his life.
For young Cli! on and his friends, there’s plenty of trouble to stir up, ranging from a " eld " re, to buzzard hunting, to " ghts between the “country boys” and the “city boys,” and, of course, girls. # ere are also poignant moments, such as the loss of his best friend because of the impenetrable wall of segregation. And there are quirky characters—the town’s sole, somewhat frightening taxi driver; the intriguing, cross-dressing homosexual; and the eccentric agronomy professor turned failed farmer.
Sketches of a Small Town…circa 1940 not only tells one man’s story, but also beautifully captures the remarkable people, places, and events that characterized a unique lifestyle in a bygone era.
M
“What we have here is a poignant, very funny, yet respectful look back at small-town life and characters in the Deep South in the ’30s and ’40s, pre-prosperity, before it was a recognized condition. Meador is a Mark Twain without the river and a Garrison Keillor without the snow... and Baptists instead of Lutherans. I loved this book.”
—Harold Chambliss - freelance writer, humorist, and former magazine publisher
http://amazon.com/author/cli! onkmeador www.cli! onkmeador.com www.doctorswholisten.net
Dr. Cli! on K. Meador is the best selling author of Med School, A Little Book of Doctor’s Rules, Symptoms of Unknown Origin, True Medical Detective Stories and Fascinomas. Sketches of a Small Town is his 14th book.
www.cliftonkmeador.com | [email protected]/author/cliftonmeador
SKETCHES OF A SMALL TOWN… CIRCA 1940. A MEMOIR.by Clifton Meador
Though it is an autobiography, this book reads like a novel…
plotting and pacing are superb and the humor reminds me of Mark Twain. —Amazon Reviewer
Readers who enjoyed Russell Baker’s Growing up and Ferrol Sam’s trilogy on Southern life, will love Clifton Meador’s Sketches of a Small Town…circa 1940. A memoir. I don’t know when I have enjoyed a book so much. —Amazon Reviewer
IN TUNE: CHARLEY PATTON, JIMMIE RODGERS, AND THE
ROOTS OF AMERICAN MUSICby Ben Wynne
$38.00 hardcover | www.lsupress.org
I N D E P E N D E N T L I S T I N G S
The Tattooed Lady and the Alligator Man is the rollicking, soulful new release from beloved Texas roadhouse queen Marcia Ball. It’s
available now at www.alligator.com, where you can also browse Alligator Records’ huge catalog of blues and roots music recordings, including classics from legendary Texas musicians like Johnny Winter, Albert Collins, Delbert McClinton and Clarence “Gatemouth” Brown. Discover all of our “genuine houserockin’ music” titles and hear them on our online jukebox.
www.alligator.com
SCREAMING DIVASby Suzanne Kamata
Trudy, Cassie, Esther, and Harumi form a punk rock band in 1980s Columbia, South Carolina. Together they are The Screaming Divas. But will music heal them, or tear them apart?
“A novel for the Riot Grrrl in all of us!” —MTV.com
SPOLETO FESTIVAL USAMay 22 through June 7
In 1930, William Faulkner bought Rowan Oak and lived there with his family
until 1962. Rowan Oak is a National Historic Landmark owned and operated by
The University of Mississippi in Oxford.
Rowan Oak is open Tuesday through Saturday, 10 a.m. to 4 p.m., and Sunday, 1 to 4 p.m.
Summer Hours: June 1 to August 1, Monday through Saturday 10 a.m. to 6 p.m., and Sunday 1 p.m. to 6 p.m.
(662) 234-3284 www.museum.olemiss.edu/historic-homes/rowan-oak/
NOBEL PRIZE–WINNER WILLIAM FAULKNER’S ROWAN OAK
Great Christmas Gift!
ISBN: 978-1-4405-7279-1$17.99 cloth – F + W Media/Merit Press
www.meritpressbooks.comwww.suzannekamata.com
Tickets available Jan. 6 from spoletousa.org | 843.579.3100
Like a classified section but bigger and in full color, this section is for independent record labels, publishers, university presses, and cultural experiences who want to reach our dedicated readers for less money.
You supply: color, hi-rez PDF of the product or your logo &Copy (50-75 words)
We’ll put your listing together for you and send a pre-press proof of the listing as a whole for your approval.
$295 per listing if you book 4$350 for one listing only
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WEST/ MOUNTAIN: 9%
CENTRAL/MIDWEST: 12%
CENTRAL/SOUTH: 13% SOUTH
ATLANTIC: 34%
EASTERN/CENTRALSOUTH: 23%
NORTHEAST: 9%
Circulation & distribution for spring, summer, and fall issues: 35,000 Annual winter music issue circulation: 55,000
OA READERS ALSO ENJOY THESE OTHER MAGAZINES:The New Yorker, Southern Living, Time, Newsweek, National Geographic, Vanity Fair, Virginia Quarterly Review, Art in America, The Atlantic, and Garden & Gun
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