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MEDIA INFORMATION 2018

The magazine for e-mountain bikers

PRICE LIST No. 3

2SUMMARY

Any changes to the price list can be found at: www.dk-mediasales.de/mediadaten

EMTB PRINT

The magazine 3

Readership 4

Dimensions / Rates

Editorial section 5

Ad Specials 6

Publication schedule 7

DK-Brand-Combination 8

Details of printing 9

EMTB DIGITAL

EMTB App 10

EMTB App FlexSlider 11

Specifications App 12

Display Ads 13

Display Ads Mobile 14

Video Advertising 15

Newsletter 16

Online-Specials

Advertorial 17

Specifications Website / Newslette

DisplayAds / VideoAds / Newsletter 18

HTML5-Ads 19

CONTACT

Specialized customers 20

Branded clients 21

Click content

for instant information

3THE MAGAZINE

Published since2016

Reach*ca 66,720 readers

Sold circulation**about 27,800 copies

Frequency of publication4× per year

Magazine size230 mm × 300 mm

ProcessingPerfect binding

Copy price€ 6.50

*Readers Survey 2016 / 2,4 LpA **According to the publisher

THE MAGAZINEA quick trip to the mountain shelter

after work. An ambitious mountain bike

tour with the less fit partner. A family

trip with the trailer. High alpine tours at

an older age. Uphill, singletrail surfing.

The boundries, encountered by the

conventional mountain bike, are turned

into 100% enjoyment of every single

meter covered. EMTB, the magazine

for e-mountain bikers, conveys the

fascination of this new bicycle category

in all its dimensions, answers the most

urgent questions regarding the complex

equipment, delivers the most qualified

benchmark tests and offers guidance

in the thick forest, that is the range of

e-mountain bikes on the market.

EMTB – the new addition to the portfolio

of the Delius Klasing publishing house

– is the reference for all fans of electro

assisted mountain bikes.

THE MARKETThe industry has recognized the potential

of this market. Even traditional mountain

bike companies with an athletic image

put all their innovative capacity into

this new sector. Motors become more

powerful, battery performance is being

increased and the chassis are getting

racier. System-level integration is a

top priority: The motor is supposed to

support, when needed, and not be a

disturbance, when it’s unnecessary.

Manufacturers work closely with motor

suppliers in order to reach the ideal

mergence.

The market now offers models for the

complete range of application: From the

low priced hardtail for beginners to effi-

cient tour fullies to long-stroke downhill

e-mountain bikes and e-fat bikes.

4READERSHIP

70%bring their bike on vacation

89% MEN Ø AGE: 44.7 YEARS

Ø SINCE 16 YEARS MOUNTAINBIKER

LEVEL OF EDUCATION

58% secondary general school or Highschool graduate

PLANNED INVESTMENT COSTS FOR THE NEXT BIKE

Ø 4,135 €

CONSUMER BEHAVIOUR (49% use their bike as a piece of sports equipment)

38% plan to buy an Enduro

22% plan to buy a Cross Country (XC)

31% plan to buy a Trail

3% plan to buy a Fat Bike

7% plan to buy a Downhill

Source: Market Research / Readers survey 2017 / 5,854 participants

NET HOUSEHOLD INCOME IS HIGH ABOVE AVERAGE

Ø 3,461 €

EMTB-READERS ARE:

• large-minded

• well-funded

• opinion leader

• quality conscious

• multiplicators

• brand affine

• door opener

5DIMENSIONS / RATES

2/1 pageTrim size* 460 × 300

1/1 pageTrim size* 230 × 300

1/4 page 4-columnsTrim size* 230 × 72

1/2 page verticalTrim size* 112 × 300

1/2 page horizontalTrim size* 230 × 147

1/3 page verticalTrim size* 73 × 300

1/3 page horizontalTrim size* 230 × 97

1/4 page 1-columnTrim size* 54 × 300

1/4 page 2-columnsType area 98 × 129

EDITORIAL SECTION

DISCOUNTS

FREQUENCY DISCOUNTS VOLUME DISCOUNTS DK-BRAND-COMBINATION

2 adverts 3 % 2 pages 5 % 2 issues 5 %

3 adverts 5 % 3 pages 10 % 3 issues 10 %

4 adverts 10 % 6 pages 15 % 4 issues 15 %

5 issues 20 %

FORMAT B/W 4C INCL. DIGITAL/ APP

1/1 3,600.00 € 5,400.00 € 5,600.00 €

1/2 2,160.00 € 3,240.00 € 3,440.00 €

1/3 1,440.00 € 2,160.00 € 2,360.00 €

1/4 1,290.00 € 1,950.00 € 2,150.00 €

2/1 6,500.00 € 9,700.00 € 9,900.00 €

SPECIAL POSITIONS

4C INCL. DIGITAL/APP

inside front cover 6,100.00 € 6,300.00 €

inside back cover 5,700.00 € 5,900.00 €

Back cover 6,250.00€ 6,450.00 €

Opening Spread 10,150.00 € 10,350.00 €

The prices quoted are exclusive VAT.

Overview DK-Brand-

Combination Discounts on page 8

AGENCY COMMISSION 15%

SERIES DISCOUNTS

Series discounts, extended volume discounts and sales bonus are available

upon request.

Reprints and pdfs of editorial content on request.

Please ask for our price list.

* All advertisements with bleed format must have a trim of 3 mm around the page. All important elements have to be 10 mm away from the trim. All format specifications in mm (Width x Height)

Additional information about our Ad Specials on www.dk-mediasales.de/ad-specials

6AD SPECIALS

ADHESIVE INSERTS

SIZE PRICE

postcard 47.00 € per thsd.+ costs for the 1/1 page carrier advertisement

+ additional costs when booking the subscription circulation

Please send stand samples and 10 adhesive inserts for a test run before the closing date.

booklet 68.00 € per thsd.

product sample from 77.00 € per thsd.

CD/DVD 102.00 € per thsd.

BOUND INSERTS

SIZE PRICE

2-pages 85.00 € pro Tsd.

Paper quality: 70-150g/m2

Format: Please contact the media sales department for specifications

Insertion: only overall.

4-pages 110.00 € per thsd.

6-pages 130.00 € per thsd.

8-pages 150.00 € per thsd.

12-pages 170.00 € per thsd.

16-pages 190.00 € per thsd.

The prices quoted are exclusive VAT.

INSERTS

WEIGHT PRICE* MAXIMUM SIZE BOOKINGMINIMUM BOOKING

SUBSCRIPTION CIRCULATION

up to 25 g 90.00 € per thsd.

190 x 270 mm3 samples

upon issuing of the order

Partial booking based on Nielsen areas possible.

20,000 copies

Domestically, can only be booked

as a whole.

up to 50 g 120.00 € per thsd.

up to 75 g 145.00 € per thsd.

up to 100 g 195.00 € per thsd.

up to 125 g 265.00 € per thsd.

*Further on request. Additional costs when booking the subscription circulation.

Transfer your insert in the APP. Find more information on page 10.

AGENCY COMMISSION 15%

IMPORTANT DETAILS:

Machine processing of loose inserts requires a closed edge. For inserts excising the width of the magazine this has to be the

longside. For inserts that have to be added manually extra costs will be charged. Extra costs for subscription circulation.

Ad Specials are not valid for discount!

Loose inserts and bound inserts containing ads of third parties only after consultation with the publishing house.

All others special insertions on request.

The material must be delivered at least three weeks before the on-sale date (duty paid and delivered free to the printers).

Shipping documents are obligatory! Please include the following details: reason for transfer, magazine, number of issue, total

weight, volume and pack size.

7PUBLICATION SCHEDULE

ISSUE FIRST SELLING DAY SPECIAL TOPICS* BOOKING DEADLINE PRINT DATA DEADLINE

01/2018 13.03.2018Hardtails

Trailbikes 30.01.2018 09.02.2018

02/2018 15.05.2018Highend Trailbikes

Fullys for Beginners28.03.2018 11.04.2018

03/2018 07.08.2018Enduros

Highend Hardtails26.06.2018 06.07.2018

04/2018 16.10.2018 Eurobike Highlights 03.09.2018 13.09.2018

ISSUE FIRST SELLING DAYBOOKING DEADLINE AND DATA

DELIVERY FOR PRODUCT ITEMSBOOKING DEADLINE

FOR ADSPRINT DATA DEADLINE

FOR ADS

01/2018 15.02.2018 13.12.2017 10.01.2018 18.01.2018

E-BIKE – THE CATALOGUE

*no guarantee

8DK-BRAND-COMBINATION

THE DK-BRAND-COMBINATIONUnder the brand of DK, 14 other special interest magazines are

being published. Many of them are market leader within their field.

COMBINATION DISCOUNTSapply for a customer’s advertisments and offer an enormous po-

tential for saving up to 20%. With an identical volume of advertising

placements you may vary and change the advertising motive and

the date of publishing.

NUMBER

OF MAGAZINES

DK-BRAND-

COMBINATION-DISCOUNT

2 issues 5 %

3 issues 10 %

4 issues 15 %

5 issues 20 %

9DETAILS OF PRINTING

AD MANAGER SUPPORT MEDIA SALES PRINT & APP

Caroline Vogt

Tel.: +49/521/559-274

Fax: +49/521/559-88274

c.vogt@delius-klasing.de

TERMS OF PAYMENT

Payment in advance is much

preferred, sometimes compulsory.

It can be made either by credit card

(Visa or Master Card) or money

transfer (bank account):

Commerzbank Bielefeld

BIC DRES DE FF 480

IBAN DE20 4808 0020 0208 3942 00

Postbank Hannover

BIC PBNKDEFFXXX

IBAN DE65 2501 0030 0109 0213 01

STANDARD TERMS AND

CONDITIONS

The current terms and conditions are

available at www.delius-klasing.de/agb

PRINTING PROCESS

Content: Web-fed offset (profile: ISO Coated V2, max. 280% area coverage)

Cover: Sheet-fed offset (profile: ISO Coated V2, max. 280% area coverage)

European colour scale. Slight tone values depend on the printing process.

FILE FORMATS

Adobe-PDF /X-4 /X-3 /X-1a

Mode: CMYK

FONTS

All used fonts have to be integrated or changed into pathways.

RESOLUTION

300 dpi for b/w or colour images

1200 dpi for line illustrations

IMPORTANT INFORMATION

All important elements (texts, images, illustrations) have to be placed at least 5 mm away from the trim.

Advertisements across gutter – automatic back margin allowance

The binding method will be taken into account by the printing plant. Copy should be 2 mm removed from gutter.

Costs for data generation are not included in the advertisement price. Special colours and data in the RGB-Mode are not

processable. The customer is responsible for the correct data transfer and the replication quality. The printer does not conduct any

corrections.

PROCESSING

Perfect binding

DATA DELIVERY EDITORIAL SECTION

anzeigen.dk@bertelsmann.de (up to 10 MB)

anzeigen@mat.mohn.bertelsmann.de (files larger than 10 MB)

10EMTB APP

The EMTB App is available parallel to the printed issue.

The App isn’t a simple adaption. It’s enriched with additional

interactive features.

The advertisements and special insertions can be adopted

for the EMTB App. Multimedia-based content such as videos,

picture galleries and interactive charts provide additional value

for the readers.

EMTB App readers/users act multimedia-based. The use of

digital media guarantees additional contacts and allows for a

target-oriented and effective sales approach. App users on

average are younger, have higher incomes and are much more

likely to spend higher amounts than e.g. readers of the print

magazine.

(source: Readers Survey 2017, Market Research)

KEYFACTS*

• 1,439 sales per issueØ

• 12,140 readers per issue

• 131 App user per day

*according to the publisher, Ø 06/2016 – 06/2017

ADVERTISEMENTS

PRINT-/APP COMBINATION*

RUNTIME ADVERTISEMENT EXTRA CONTENT PRICE

1 issue

1:1 takeover of the print

advertisement (min. 1/4 page in the editorial

section)

Link activationGallery integrationVideo integration

200.00 €

INSERTS

PRINT-/APP COMBINATION

RUNTIME PACKAGE ADVERTISING SIZE PRICE

1 issue

Basic1 insert up to 16 pages plus

1 Link activation300.00 €

Premium

1 insert up to 32 pages plus

1 Link activation,1 Video integration1 Gallery integration

450.00 €

AGENCY COMMISSION 15%

The prices quoted are exclusive VAT. Additional multimedia features (audio files, videos, galleries and links) on request.

*All discounts of bookings in the print edition apply.

See booking deadline and delivery schedule for data on page 7.

CONTACTS

• 3,930 monthlyas of September 2017

The prices quoted are exclusive VAT.

11EMTB APP FLEXSLIDER

In addition to the regular advertising options in our digital Apps, we offer the

opportunity to book the FlexSlider as a display ad.

This element is a conventional slider, which can be used by advertisements as well as

for editorial content.

• innovative advertising medium for all mobile devices

• prominent presentation

• up to 3 different motifs/products/functions possible

• enables sales directly out of the App

• high contact frequency and - quality

FLEXSLIDER

POSITION 1

POSITION 2

POSITION 3

EXCLUSIVE (Pos. 1-3)

230.00 €per month

140.00 €per month

90.00 €per month

350.00 €per month

CROSSMEDIA DISCOUNT 10% (on App-price)

AGENCY COMMISSION 15%

FlexSlider. . . .

12SPECIFICATIONS APP

DATA DELIVERY

• Print-/App-combination: Your print ad will automatically

taken over into the digital app issue.

• Inserts: Please send us your insert as a PDF-file with

single pages. The supplement should preferably be in

portrait mode to ensure the best possible presentation.

Functionalities such as slides or swipes are added by us.

In all types of app integrations you have the opportunity to

provide additional information. The additional content is always

indicated with icons.

LINK ACTIVATION

Up to 3 links possible. Please inform us about the desired

positioning of the links.

Make sure that your links refer to a landing page without flash

as these cannot be displayed on iOS devices otherwise.

GALLERY

JPG, max 1MB/photo, max. 30 photos, please number the

pictures if an image order is desired

VIDEO

Codec H.264, 720p, anamorph, Quicktime- and Mpeg formats

are possible. max. 1 video. Please deliver the video as a file or

a download link. YouTube-videos are also possible.

DELIVERY DATE

We need the data until the deadline of the print magazine.

FLEXSLIDER

Banner must be checked and provided in a good condition.

We need the banner four business days prior the start of the

campaign.

DATA FORMAT

JPG, PNG

DATA WEIGHT

max. 150 KB per file

Please note that we need three Banners with different sizes:

• 1536 × 600 Pixel

• 2048 × 600 Pixel

• 1242 × 900 Pixel

AD MANAGER SUPPORT MEDIA SALES PRINT & APP

Caroline Vogt

Tel.: +49/521/559-274

Fax: +49/521/559-88274

c.vogt@delius-klasing.de

AD MANAGER SUPPORT MEDIA SALES DIGITAL

Robin Döberl

Tel.: +49/521/559-310

Fax: +49/521/559-88310

r.doeberl@delius-klasing.de

13DISPLAY ADS WWW.EMTB-MAGAZIN.DE

Page Impressions279,428

Visits110,374

according to the publisher 08/17

FULLSIZE BANNER 468 × 60 (max. 700 x 60)

MEDIUM RECTANGLE300 × 250

SKYSCRAPER / HALFPAGE AD120/160 × 600 / 300 × 600

LAYER AD400 × 400

BANDEROLE AD770 × 250

WALLPAPER728 × 90 + 120/160 × 600

FIREPLACE ADdepending on the website

BILLBOARD AD900 × 250

FLOOR AD1200 × 200

XXL BANNER728 × 90

Additional online-ads on

request.

FORMS OF ADVERTISING SIZE IN PIXEL CPT

Fullsizebanner 468 × 60 (max. 700 x 60) 10.00 €

Medium Rectangle 300 × 250 40.00 €

Skyscraper / Wide Skyscraper 120/160 × 600 40.00 €

HalfpageAd 300 × 600 49.00 €

XXL Banner 728 × 90 30.00 €

AdBundle 300 × 250 / 160 × 600 / 728 × 90 37.00 €

BillboardAd 900 × 250 49.00 €

Wallpaper 728 × 90 und 120/160 × 600 59.00 €

PushdownAd 900 × 90 and 900 × 300 55.00 €

SidekickAd 300 × 250 and 800 × 600 55.00 €

FireplaceAd depending on the website 70.00 €

Background Reveal depending on the website 75.00 €

Parallax 630 x 840 (630 × 300 visible) 45.00 €

LayerAd 400 × 400 70.00 €

BanderoleAd 770 × 250 70.00 €

FloorAd 1200 × 200 70.00 €

CPT = Costs per Thousand. All prices exclusive VAT, subject to change without notice.

+ Targeting per criterion 2.50 € CPT

+ Sticky 2.50 € CPT

+ Expandable 5.00 € CPT

AGENCY COMMISION 15%

Creation of the advertisement with a surcharge.

VOLUME DISCOUNTCOMBINATION

DISCOUNTCROSSMEDIA

DISCOUNT

200,000 AI 5% 2 Websites 5%

Crossmedia discount print / online 10 %

(on online price)

400,000 AI 7% 3 Websites 7%

650,000 AI 10% 4 Websites 10%

800,000 AI 15% 5 Websites 15%

The placement shown serves as an example and therefore is not binding.All format specifications in pixel.

Additional forms of advertising onwww.dk-mediasales.de/digital-formate

×

×

×

14DISPLAY ADS MOBILE

Traffic share mobile50.35%

Traffic share desktop49.65%

according to the publisher 08/17

MOBILE BANNER 6:1 320 × 50

MOBILE BANNER 4:1320 × 70

MOBILE BANNER 2:1320 × 150

OVERSLIDE AD100 × 200

PARALLAX320 × 150

CATFISH 320 × 100

INTERSTITIAL320 × 416

MEDIUM RECTANGLE MOBILE300 × 250

FORMS OF ADVERTISING SIZE IN PIXEL CPT

Mobile Banner 6:1 320 × 50 30.00 €

Mobile Banner 4:1 320 × 70 30.00 €

Mobile Banner 2:1 320 × 150 35.00 €

Medium Rectangle Mobile 300 × 250 40.00 €

OverslideAd 100 × 200 60.00 €

Parallax 320 × 150 45.00 €

Catfish 320 × 100 50.00 €

Interstitial 320 × 416 70.00 €

CPT = Costs per Thousand. All prices exclusive VAT, subject to change without notice.

Additional mobile-ads on

request.

VOLUME DISCOUNTCOMBINATION

DISCOUNTCROSSMEDIA

DISCOUNT

200,000 AI 5% 2 Websites 5%

Crossmedia discount print / online 10 %

(on online price)

400,000 AI 7% 3 Websites 7%

650,000 AI 10% 4 Websites 10%

800,000 AI 15% 5 Websites 15%

+ Targeting per criterion 2.50 € CPT

AGENCY COMMISSION 15%

Creation of the advertisement with a surcharge.

The placement shown serves as an example and therefore is not binding.All size specifications in pixel.

Additional forms of advertising onwww.dk-mediasales.de/digital-formate

15VIDEO ADVERTISING

InPage Video Ads are great if you have video content which

should be delivered eye catching with a high reach. We deliver

a display ad with an integrated video clip on our websites.

Depending on the format, other functionalities such as full

screen or expandable can be activated for the campaign.

You only have to provide us with a banner as well as a video

which are linked and delivered by us. As a result, there is no

need for complex programming or embedding of the video in

the ad.

For the Video Banner as well as Video InRead even the delivery

of only one video is necessary.

VIDEO BANNER300 × 250

VIDEO INREAD640 × 480

VIDEO BACKGROUNDdepending on the website

VIDEO FLOORAD1200 × 200

FORMS OF ADVERTISING SIZE IN PIXEL CPT

Video Banner 300 × 250 55.00 €

Video InRead 640 × 480 50.00 €

Video FloorAd 1200 × 200 75.00 €

Video Background depending on the website 80.00 €

INPAGE VIDEO ADS

CPT = Costs per Thousand. All prices exclusive VAT, subject to change without notice.

VOLUME DISCOUNTCOMBINATION

DISCOUNTCROSSMEDIA

DISCOUNT

200,000 AI 5% 2 Websites 5%

Crossmedia discount print / online 10 %

(on online price)

400,000 AI 7% 3 Websites 7%

650,000 AI 10% 4 Websites 10%

800,000 AI 15% 5 Websites 15%

AGENCY COMMISSION 15%

Additional video-ads on

request.

The placement shown serves as an example and therefore is not binding.All size specifications in pixel.

Page Impressions279,428

Visits110,374

according to the publisher 08/17

×

16NEWSLETTER

The EMTB newsletter regularly informs the subscribers about

brand-new events, new developments on the market, and

provides a preview of the upcoming print edition.

The fact that the users have subscribed to our newsletters

on their own is the reason for exceptionally good results of

advertising in the newsletters.

Newsletter offers:

• High opening rates

• Advertising surrounded by editorial context

• Exclusiveness (max. 3 presenter placements per newsletter)

• Frequency: monthly

SIZE IN PIXEL

PRESENTER 1

PRESENTER 2

PRESENTER 3

600 x 150 600 x 150 600 x 150

75.00 € CPT 65.00 € CPT 55.00 € CPT

CPT = Costs per thousand subscriptions. All prices exclusive VAT.

CROSSMEDIA DISCOUNT 10% (on newsletter price)

AGENCY COMMISSION 15%

Placement without commitment.

Subscribers2,618

Opening rate50.29%

(as of September 2017)

17ONLINE SPECIALS

ADVERTORIAL

Catch our users with your comprehensive product information

in an editorial environment.

Use the high receptivity of the reader for your brand/product.

The integration of an advertorial is possible on our websites.

An AdBundle is included in the package to increase the reach

of the advertising special. If the user clicks on the ad he will be

forwarded to the ad special. The landing page and all sub-

pages of the special are marked as an advertorial.

Additional display ads can be booked.

POSSIBLE INTEGRATION COMPONENTS

• Picture gallery

• Video-Integration

• Raffle

• Links to your website

• E-Paper Integration

OPTIONS

Online-Advertorial A

• incl. AdBundle with 100,000 Ad Impressions

• incl. technical costs (2,500.00 €)

• incl. feature-element in the side column

6,900.00 €

Online-Advertorial A

• incl. BilllboardAd with 100,000 Ad Impressions

• incl. technical costs (2,500.00 €)

• incl. feature-element in the side column

7,500.00 €

The screenshot is just an example, since it is an individual product. All prices exclusive VAT.

Featureelement

VideoIntegration

Galleries

18SPECIFICATIONS WEBSITE / NEWSLETTER

DELIVERY OF THE BANNER

By e-mail, no later than 4 working days prior the booked

starting date. We need the link separately.

Delius Klasing reserves the right to postpone the campaign if

the delivery of an advertisement is delayed or the banner does

not comply with the technical specifications. In that case we

will postpone the campaign to the number of days that the ad

content arrived late. Therefore the contractually agreed runtime

and ad impression volume stays the same.

CALCULATION BASE

If you book a CPT campaign, please consider the calculation

base of Ad Impressions determined by our Adserver.

SOUND

If you wish to use sound in your banner material please notice

that the sound only may start and stop after a user interaction

(Mouse-Over or User-Click).

CHANGE OF THE BANNER CREATIVE

It is no problem to change your banner motif during your

campaign runtime. It is also possible to place more than one

ad on your booked banner space

DISPLAY ADS – WEBSITE

Format: JPG, GIF, Redirect-TAG, Image-TAG, HTML5

File size: max. 80 KB per ad

MOBILE ADS – WEBSITE

Format: JPG, GIF, HTML5

File size: max. 80 KB

INPAGE VIDEO ADS

Format: mp4 or VAST-Redirect

File size: max. 6 MB

Please deliver the video and the banner as a file or a download

link (no YouTube link).

We also require a target URL for your video.

NEWSLETTER

Format: JPG, GIF, PNG

File size: max. 100 KB

Banners, which will be placed in the newsletter, may only be

delivered as an image file such as JPG, GIF or PNG, as these

cannot be viewed otherwise. Please note that animations can

only be implemented via an animated GIF.

Since not every e-mail program (e.g. Outlook) is able to play

an animated GIF, it is recommended to integrate the important

information in the first sequence of the file or to provide a static

picture.

19SPECIFICATIONS WEBSITE / NEWSLETTER

AD MANAGER

Robin Aljoscha Döberl

Tel.: +49/521/559-310

Fax: +49/521/559-88310

r.doeberl@delius-klasing.de

HTML5-ADS

Content of the HTML5 Banner

Here is a list of items you will find in most HTML5 creatives:

• a main html file, typically named „index.html“

• the assets: image files (e. g. png), video files (e. g. mp4) etc.

• a css file

• a javascript file

HTML5 ZIP file

Please bundle the HTML5 creative into a ZIP file following these

rules:

• Name the main html file „index.html“ (without the quote

characters)

• Place the index.html file into the root of the ZIP file (do not

place it in a sub-folder)

• Place the assets into sub-folders or into the root of the ZIP

file; if you choose sub-folders, do not compress them

• Only use assets used by the HTML5 creative (do not use

„orphan“ assets)

• Keep the ZIP file as light as possible

Supported file formats in HTML5 ads

For HTML5 video assets, the most common formats are

H.264/MP4 and VP8/WebM. At a minimum, HTML5 video

should be transcoded into these two formats.

File format

HTML, CSS, Javascript

Image

Flash

Video/Audio/Playlist

Other

File name extension

html, css, js

jpg, jpeg, png, gif

swf, flv

mp4, m4v, wmv, m4a, avi,

webm, 3gp, ogg, mp3, aac,

ogv, m3u8

txt, zip, xml

20CONTACT SPECIALIZED CUSTOMERS

ALL GERMAN STATES EXCLUDING

BAVARIA AND BADEN-

WÜRTTEMBERG

Ingeborg Bockstette Tel.: +49/521/559-270 Fax: +49/521/559-88270 i.bockstette@delius-klasing.de

Marion Bertelmann Tel.: +49/521/559-372 Fax: +49/521/559-88372 m.bertelmann@delius-klasing.de

Larisssa ViktorTel.: +49/521/559-271 Fax: +49/521/559-88271l.viktor@delius-klasing.de

Delius Klasing Verlag Siekerwall 21 D - 33602 Bielefeld

BADEN-WÜRTTEMBERG, BAVARIA,

AUSTRIA, SWITZERLAND

Christiane Müller Tel.: +49/89/72 960-261 Fax: +49/89/72 960-58261 c.mueller@delius-klasing.de

Marion Hellmann Tel.: +49/89/72 960-237 Fax: +49/89/72 960-58237 m.hellmann@delius-klasing.de

Delius Klasing Verlag Media Sales SüdSteinerstr. 15 DD - 81369 München

BENELUX

Marion Bertelmann Tel.: +49/521/559-372 Fax: +49/521/559-88372 m.bertelmann@delius-klasing.de

Delius Klasing Verlag Siekerwall 21 D - 33602 Bielefeld

SPAIN

Eckart May Tel.: +34/93 4 12 62 92 Fax: +49/721 151 418 468 info@cemedia.net

Consulting Eckart May, SL Plaza Duque de Medinaceli, 2-3-1 E-08002 Barcelonawww.cemedia.net

FRANCE

Marc Jouanny Tel.: +33/1/43 55 33 97 Fax: +33/1/43 55 61 83 marc-jouanny@wanadoo.fr

International Media Press + Marketing 16, rue Saint Ambroise F-75011 Paris

ITALY

Ediconsult Internazionale S.R.L Tel.: +39/010/58 36 84 Fax: +39/010/56 65 78 sport@ediconsult.com

Piazza Fontane Marose, 3 I-16123 Genova

GREAT BRITAIN, USA,

AUSTRALIA, NEW ZEALAND,

TURKEY

Claire Beattie Tel.: +44/1428/74 16 33 Mobile: +44/7768 583 368 c.beattie@delius-klasing.de

Delius Klasing Verlag Media Sales UK 1 Drakeley`s Field, Milland West Sussex, GU30 7NH, UK

TAIWAN

Mrs. Grace Ruan Tel.: +886/47/35 05 00 Fax: +886/47/35 78 60 grace@mail.wheelgiant.com.tw

Wheel Giant Inc. 193, Tze-Chiang Road P.O. Box 23-80 Changhua/Taiwan

DELIUS KLASING

PUBLISHING HOUSE

Siekerwall 21 D - 33602 Bielefeld Tel.: +49/521/559-0 Fax: +49/521/559-88114

PUBLISHING DIRECTOR

Olaf Klinger

HEAD OF MARKETING AND SALES

Nicole Schwenck n.schwenck@delius-klasing.de

DIRECTOR MEDIA SALES

Ingeborg Bockstette

i.bockstette@delius-klasing.de

EDITORIAL OFFICE

Editor-In-Chief Jochen WelzSteinerstraße 15 DD - 81369 MünchenTel.: +49/89/729 602-0Fax: +49/89/729 602-40bikemag@bike-magazin.de

21CONTACT BRANDED CLIENTS

DELIUS KLASING

PUBLISHING HOUSESiekerwall 21 D - 33602 Bielefeld Tel.: +49/521/559-0 Fax: +49/521/559-88114

PUBLISHING DIRECTOR

Olaf Klinger

HEAD OF MARKETING AND SALES

Nicole Schwenck n.schwenck@delius-klasing.de

DIRECTOR MEDIA SALES

Ingeborg Bockstette i.bockstette@delius-klasing.de

GROUP HEAD BRANDED CLIENTS

Ann Katrin Richard a.richard@delius-klasing.de

EDITORIAL OFFICE

Editor-In-Chief Jochen WelzSteinerstraße 15 DD - 81369 MünchenTel.: +49/89/729 602-0Fax: +49/89/729 602-40bikemag@bike-magazin.de

BAVARIA, BADEN-WÜRTTEMBERG,

AUSTRIA, SWITZERLAND

Ann Katrin Richard Tel.: +49/521/559-275 Fax: +49/521/559-88275 a.richard@delius-klasing.de

Katrin Jaeger Tel.: +49/521/559-282 Fax: +49/521/559-88282 k.jaeger@delius-klasing.de

Delius Klasing Verlag Siekerwall 21 33602 Bielefeld

SCHLESWIG-HOLSTEIN,

HAMBURG, BREMEN, LOWER

SAXONY, MECKLENBURG-

POMERANIA, BERLIN,

BRANDENBURG, SAXONY,

SAXONY-ANHALT, THURINGIA

Bettina Gebhard, Dirk Struwe Tel.: +49/40/28 05 80 60 Fax: +49/40/28 05 80 89 info@struwe-media.de

Struwe Medienvermarktung Poelchaukamp 8 D - 22301 Hamburg

NORTH RHINE-WEST-

PHALIA, HESSE, SAARLAND,

RHINELAND-PALATINATE,

NORTH BADEN

Bettina Gebhard, Dirk Struwe Tel.: +49/211/698 023 30 Fax: +49/211/698 023 30 info@gs-medienservice.de

Delius Klasing Verlag Office Düsseldorf / Frankfurt G+S Medienservice oHG Grafenberger Allee 342 D - 40235 Düsseldorf

ONLINE MARKETER

Christian Klein Tel.: +49/69/710 73 02 Fax: +49/69/710 73 50 christian.klein@onvista.de

OnVista Media GmbH Wildunger Str. 6a D - 60487 Frankfurt am Main