m_com i to iv sem
TRANSCRIPT
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Scheme and Courses of Reading for Master of Commerce (M.Com) under Semester System
w.e.f. 2012-2013.
COURSE STRUCTURE
Note !here wi"" #e eight ($) %uestions in a"". !he first %uestion is com&u"sory and consists of
ten (10) short-%uestions ha'ing four () mars each. *nswer to these %uestions shou"d not
e+ceed ha"f &age. !he candidate wi"" #e re%uired to attem&t any four %uestions out of remaining
se'en (,) %uestions and each %uestion carries ten (10) mars each.
M.Com (re'ious)
M.Com. st Semester
Course Code Course !it"e /+t. nt. !ota" Mars
MC 101 rganisationa" eha'iour $0 20 100MC 102 usiness /n'ironment $0 20 100
MC 103 Manageria" /conomics $0 20 100
MC 10 Com&any aw $0 20 100
MC 10 *ccounting for Manageria" 4ecisions $0 20 100
MC 105 Mareting Management $0 20 100
M.Com. nd Semester
Course Code Course !it"e
MC 201 6uman Resource Management $0 20 100
MC 202 nternationa" usiness /n'ironment $0 20 100
MC 203 Strategic Mareting $0 20 100
MC 20 7inancia" Management 8 o"icy $0 20 100
MC 20 Cor&orate *ccounting $0 20 100
MC 205 usiness Statistics $0 20 100
MC 20, 9i'a-9oce cum Case Study --- --- 0
M.Com (7ina")
n M.Com. (7ina"): a student wi"" tae si+ &a&ers in a"" taing one com&u"sory &a&er and not
more than two &a&ers from each of the three o&tiona" grou&s.
M.Com rd Semester
Com&u"sory a&ers
MC 301 Com&uter *&&"ications in usiness (0 !h.;30 r.;20 nt.) 100
&tiona"
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&tiona"
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MC 101
R
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MC 102
@SN/SS /N9RNM/N!
External Marks: 80Internal Marks: 20
Time : 3 Hours
Note !here wi"" #e eight ($) %uestions in a"". !he first %uestion is com&u"sory and consists of ten (10) short-%uestions ha'ing four () mars each. *nswer to these %uestions shou"d not e+ceed ha"f &age. !he candidate wi""
#e re%uired to attem&t any four %uestions out of remaining se'en (,) %uestions and each %uestion carries ten (10)mars each.
usiness en'ironment nature and im&ortanceA nteraction matri+ of different en'ironment
factorsA /n'ironmenta" scanning.
/conomic &"anning in ndia o#>ecti'es: strategies and &ro#"emsA ri'ati?ationA
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MC- 103
M*N*or consumer
dura#"e and non-dura#"e &roductsA 4emand forecasting techni%ues.
roduction ana"ysis and cost ana"ysis roduction functions in short run and "ong run. Cost
conce&ts: Cost #eha'ior in short run and "ong run.
rice 4etermination @nder 4ifferent Maret Conditions Characteristics of different maret
structuresA rice determination and firmDs e%ui"i#rium under &erfect com&etition: mono&o"y 8
discriminating mono&o"y: mono&o"istic com&etition and o"igo&o"y.
usiness Cyc"es Nature and &hases of #usiness cyc"e: theories of #usiness cyc"e-
&sycho"ogica": &rofit: monetary: inno'ation: Co#we#: Samue"son and 6ics theories.
nf"ation 4efinition: characteristics and ty&esA nf"ation in terms of demand-&u"" and cost-&ush
factorsA /ffects of inf"ation.
R/7/R/NC/S
eterson: ewis: Manageria" /conomics: rentice 6a"" of ndia: New 4e"hi
Sa"'atore: Manageria" /conomics in
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MC 10
CM*NH *E
External Marks: 80
Internal Marks: 20Time: 3 Hours
Note !here wi"" #e eight ($) %uestions in a"". !he first %uestion is com&u"sory and consists of ten (10) short-%uestions ha'ing four () mars each. *nswer to these %uestions shou"d not e+ceed ha"f &age. !he candidate wi""
#e re%uired to attem&t any four %uestions out of remaining se'en (,) %uestions and each %uestion carries ten (10)mars each.
Company Law: History and administration; Meanin! "#ara"teristi"s $ types o% "ompanies;&romotion and in"orporation o% "ompanies; Memorandum o% 'sso"iation: "lauses andpro"edure %or alteration! (o"trine o% )ltra *ires! 'rti"les o% 'sso"iation: 'doption o% Ta+le '!(o"trine o% indoor manaement! &rospe"tus: &owers o% ,E-I! "ontents and lia+ility %ormisleadin statements.
,#are Capital: pro/isions reardin issue! allotment and trans%er o% s#ares! +uy +a"k o% s#ares!Mem+ers#ip! -orrowin powers! mortaes and "#ares.
(ire"tors: appointment! powers and leal position; Company meetins kinds! 1uorum!/otin! resolutions! minutes.
e"onstru"tion and 'malamation.
&re/ention o% oppression and mismanaement! indin up o% "ompanies.
R/7/R/NC/S
4ower L.C.-.! &rin"iples o% Modern Company Law: ,te/ens $ ,ons London.5apoor 6.(.! Company Law In"orporatin t#e pro/isions o% t#e Companies 'mendment'"t: ,ultan C#and $ ,ons! 6ew (el#i.5u"#al M.C.! Modern India Company Law: ,#ri Ma#a/ir -ooks! 6oida.Ma7umdar! '.5. 5apoor! 4.5.! Company Law and &ra"ti"e.amaiya '.! 4uide to t#e Companies '"t: ad#wa $ Co! 6apur.,#arma! 's#ok 5umar: Company Law! *5 India9 Enterprises! 6ew (el#i.,in# '/tar! Company Law: Eastern -ook Co.! L:u"know.
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MC 10
*CC@N!N< 7R M*N*
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MC 105
M*RG/!N< M*N*
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MC 201
6@M*N R/S@RC/ M*N*ecti'es and
functions: 6RM in dynamic en'ironmentA ui"ding u& si""s for effecti'e 6R managerA
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MC 202
N!/RN*!N* @SN/SS /N9RNM/N!
External Marks: 80
Internal Marks: 20Time : 3 Hours
Note !here wi"" #e eight ($) %uestions in a"". !he first %uestion is com&u"sory and consists of ten (10) short-
%uestions ha'ing four () mars each. *nswer to these %uestions shou"d not e+ceed ha"f &age. !he candidate wi""#e re%uired to attem&t any four %uestions out of remaining se'en (,) %uestions and each %uestion carries ten (10)
mars each.
nternationa" #usiness nature: im&ortance and sco&eA 7ramewor for ana"y?ing internationa"
#usiness en'ironment geogra&hica": economic: socio-cu"tura": &o"itica" and "ega" en'ironmentA
Mu"tinationa" cor&orations nature and ro"eA !echno"ogy transfers im&ortance and ty&esA
7oreign n'estment nature: ty&es and #arriers.
*n o'er'iew of nternationa" economic institutions E!: @NC!*4: M7: Eor"d anA
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MC-203
S!R*!/
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MC 20
7N*NC* M*N*ecti'es and sco&e of financia" management:
functions of finance e+ecuti'e in an organi?ation: !ime 'a"ue of money and recent
de'e"o&ments in financia" management.
7inancia" "anning and forecasting Need 8 im&ortance of financia" &"anningA financia"&"anning &rocess: drafting a financia" &"anA 7inancia" forecastingA meaning: #enefits and
techni%ues of financia" forecastingA Sources of finance.
Cost of Ca&ita" Significance: com&utation of cost of ca&ita" inc"uding C*M: &ro#"ems in
com&utation of cost of ca&ita".
Eoring Ca&ita" Management and Contro" Need: !y&es 8 determinants: assessment of
woring ca&ita" re%uirementsA Management of cash: mareta#"e securities 8 recei'a#"es:
financing of woring ca&ita" B #aning norms.
Ca&ita" udgeting 4ecisions Nature 8 im&ortance: factors inf"uencing ca&ita" e+&endituredecisions: ca&ita" #udgeting &rocess: /'a"uation criteria and ris ana"ysis: ca&ita" e+&enditure
contro".
R/7/R/NC/S
Ra'i M. Gishore 7inancia" Management: !a+mann u#"ications 't. td.: New 4e"hi.
Sinha: radi& Gumar 7inancia" Management: /+ce" oos: New 4e"hi.
9an: 6orne 7inancia" Management and o"icy: rentice 6a"" of ndia: New 4e"hi.
6am&ton 7inancia" 4ecision Maing: rentice 6a"" of ndia: New 4e"hi.
rasanna: Chandra 7inancia" Management: !ata Mc
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MC 20
CRR*!/ *CC@N!Nusting time series data for
seasona" 'ariations: /stimation of seasona" 'ariations.
!heory of ro#a#i"ity ro#a#i"ity as a conce&tA a&&roaches to defining &ro#a#i"ityA addition
and mu"ti&"ication "aws of &ro#a#i"ityA Conditiona" &ro#a#i"ityA ayes !heorem.
ro#a#i"ity distri#utions ro#a#i"ity distri#ution as a conce&tA inomia": oisson: and Norma"distri#utions- their &ro&erties and &arameters.
R/7/R/NC/S
oonia: 9irender *d'anced Statistics: 9is'a#harti u#"ication: New 4e"hi.
6ein?: Goh"er Statistics for usiness 8 /conomics: 6ar&er Co""ins.
awrence . Morse Statistics for usiness 8 /conomics: 6ar&er Co""ins
e'in: Richard .8 4a'id S Ru#in Statistics for Management: rentice 6a"" of ndia: 4e"hi.
Chou-Ha-un Statistica" *na"ysis: 6o"t: Rinchart and Eins"on.
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MC 301
CM@!/R *C*!NS N @SN/SS
!6/RH
Ma+ Mars 0
nterna" *ssessment 20
!ime 3 hours
Note !here wi"" #e eight ($) %uestions in a"". !he first %uestion is com&u"sory and consists of ten (10) short-
%uestions ha'ing four () mars each. *nswer to these %uestions shou"d not e+ceed ha"f &age. !he candidate wi""#e re%uired to attem&t any four %uestions out of remaining se'en (,) %uestions and each %uestion carries ten (10)
mars each.
Com&uter System Meaning: sco&e: ty&esA asic com&uter organi?ation Centra" rocessing
@nit: in&ut: out&ut: and storage de'icesA ntroduction to softwareA System software - o&erating
system: user interface and its ty&esA *&&"ication software - word &rocessing: s&readsheetsA
ntroduction to data#ases: ta#"es: %ueries: re&orts and form generation. 7u??y ogic: etc.nformation !echno"ogy in usiness Conce&t of information techno"ogyA oca" *rea
NetworB media 8 to&o"ogies and Eide *rea NetworsA /"ectronic data &rocessingA ntranet
and e+tranet: conce&t and e'o"utionA Eor"d Eide Ee#A Mu"timedia techno"ogiesA 9ideo
conferencingA road#and networsA "anning and designing we# &ages .
R*C!C*
Ma+. Mars 30
So"'ing #usiness &ro#"ems using MS-Eord: MS-/+ce": MS-*ccess. /+terna" e+aminer wi""
conduct the &ractica" e+amination. * "ist of the &ractica"s is suggested as under
1. Erite a "ea'e a&&"ication to your rinci&a" Chair&erson in MS Eord.2. Mae a "etter head of your com&any 8 &re&are a sa"es re&ort of "ast one month.
3 Mae a circu"ar to the shareho"ders of *ani Nag /-commerce B !he Cutting /dge of usiness: !ata Mcay * 7irst Course in Com&uter: 9ias u#"ication 6ouse () td.: New 4e"hi.
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MC 302
*49*NC/4 7N*NC* M*N*
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MC-303
S/C@R!H *N*HSS 8 N9/S!M/N! M*N*
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MC-30
7N*NC* NS!!@!NS *N4 M*RG/!S
External Marks: 80
Internal Marks: 20Time : 3 Hours
Note !here wi"" #e eight ($) %uestions in a"". !he first %uestion is com&u"sory and consists of ten (10) short-
%uestions ha'ing four () mars each. *nswer to these %uestions shou"d not e+ceed ha"f &age. !he candidate wi""#e re%uired to attem&t any four %uestions out of remaining se'en (,) %uestions and each %uestion carries ten (10)
mars each.
ntroduction Nature and ro"e of financia" systemA 7inancia" system and 7inancia" maretsA
7inancia" system and economic de'e"o&mentA ndian 7inancia" System-an o'er'iew.
Money MaretA Ca&ita" Maret &rimary and secondary maretsA ecti'es and functions of de'e"o&ment #ansA &erationa" and
&romotiona" acti'ities of de'e"o&ment #ansA 7C: CC: 4: R: S4: State
de'e"o&ment #ans and state financia" cor&orations.
Merchant aning Conce&t: functions and growthA
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MC 30
7@N4S M*N*
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MC-305
M/RC6*N! *NGN< *N4 7N*NC* S/R9C/S
External Marks: 80
Internal Marks: 20Time : 3 Hours
Note !here wi"" #e eight ($) %uestions in a"". !he first %uestion is com&u"sory and consists of ten (10) short-%uestions ha'ing four () mars each. *nswer to these %uestions shou"d not e+ceed ha"f &age. !he candidate wi""
#e re%uired to attem&t any four %uestions out of remaining se'en (,) %uestions and each %uestion carries ten (10)mars each.
Merchant aning Nature: organi?ation and management of merchant #aning in ndiaA
Regu"ation and registration of merchant #ansA Code of conduct: duties and "ia#i"ities of "ead
managers in ndiaA S/ guide"ines for merchant #ans.
7inancia" Ser'ices Nature: features and ty&esA Riss in financia" ser'icesA Regu"atory
framewor of financia" ser'ices.
Merchant aning Ser'ice Management of e%uity issue: de#enture issue: underwriting
arrangements: cor&orate restructuring and &ro>ect financing.
4e&ository and custodia" ser'ices: "easing ser'ices: 6ire &urchase ser'ices: 7actoring and
forfeiting ser'ices: Credit rating ser'ices and ser'ices re"ating to 'enture ca&ita" fund and
mutua" funds.
R/7/R/NC/S
ansa": .G Merchant aning and 7inancia" Ser'ices: @nistar oos 't. td.: Chandigarh.
hatia: .S and atra
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MC 30,
*49*NC/4 !*I *ES *N4 R*C!C/
External Marks: 80Internal Marks: 20
Time : 3 Hours
Note !here wi"" #e eight ($) %uestions in a"". !he first %uestion is com&u"sory and consists of ten (10) short-
%uestions ha'ing four () mars each. *nswer to these %uestions shou"d not e+ceed ha"f &age. !he candidate wi""#e re%uired to attem&t any four %uestions out of remaining se'en (,) %uestions and each %uestion carries ten (10)
mars each.
Eea"th !a+ Charge of wea"th ta+: assets: deemed assets and assets e+em&ted from ta+:
'a"uation of assets: Com&utation of net wea"th and wea"th ta+ "ia#i"ity: Return of wea"th and
&ro'isions concerning assessment.
9a"ue *dded !a+ (9*!) Fustification: o#>ecti'es and #enefits of 9*!: !y&es and methods of
com&utation of 9*!: 9*! Methodo"ogy and 9*! B Registration: returns: audit and &ena"&ro'isions.
Ser'ices !a+ Need: Statutory &ro'isions: ta+a#"e ser'ices: 'a"uation: administrati'e
mechanism and &rocedura" as&ects: rates and com&utation of ta+: &ayment 8 ad>ustment of
ser'ice ta+: ena"ties under ser'ices ta+: Cha""enges #efore ser'ices ta+ administration in ndia.
Centra" e+cise "aws asis of chargea#i"ity of duties of centra" e+cise- c"assification and
'a"uation of e+cisa#"e goods: assessment &rocedure: reco'ery and refund of duties. C"earance
of e+cisa#"e goods: fi"ing of returnsA C/N9*!.
Custom "aws "e'y of and e+em&tion from custom duties: 'a"uation and assessment of duties:reco'ery and refund of custom duties: rohi#ited: s&ecified and notified goods: s&ecia"
&ro'isions 8 ru"es re"ating to #aggage: rocedure for c"earance of im&orted and e+&orted
duties.
ut"ine of &ro&osed 4irect !a+es Code and ay ndirect !a+es: Ga"yani u#"ishers: New 4e"hi.Singhania: 9inod G. and Singhania: Monica Cor&orate !a+ "anning and usiness !a+ rocedures:
!a+mann u#"ication: New 4e"hi
*hu>a
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MC 30$
M*RG/!N< R/S/*RC6External Marks: 80Internal Marks: 20
Time : 3 Hours
Note !here wi"" #e eight ($) %uestions in a"". !he first %uestion is com&u"sory and consists of ten (10) short-%uestions ha'ing four () mars each. *nswer to these %uestions shou"d not e+ceed ha"f &age. !he candidate wi""
#e re%uired to attem&t any four %uestions out of remaining se'en (,) %uestions and each %uestion carries ten (10)mars each.
ntroduction to Mareting Research Nature: sco&e and im&ortanceA Mareting research
&rocess.
7ormu"ating the ro#"em: Research 4esign /+&"oratory: e+&erimenta" and descri&ti'e
research: Sam&"ing designA Sources of informationA 4esigning %uestionnaireA Methods of data
co""ectionA Sca"ing techni%uesA Sam&"ing and non-sam&"ing errors.
Kua"itati'e Research Meaning: &rocess and methodo"ogies.
Kua"itati'e Research !echni%ues #ser'ation: Sur'ey.
R/7/R/NC/S
*aer: 4a'id *.: 9. Gumar and
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MC 30=
*49/R!SN< M*N*ecti'es and udget 4etermining ad'ertising o#>ecti'esA Methods of
determining ad'ertising #udget.
Co&y 4e'e"o&ment and !esting 4etermining ad'ertising message and co&y head"ines: #ody:
co&y "ogo: i""ustration: Creati'e sty"es and ad'ertising a&&ea"s.
Media "anning rint: #roadcasting media and other mediaA Media &"anning B media se"ection
and schedu"ing.
rgani?ation and contro" of *d'ertising /ffort Ro"e of ad'ertising agenciesA *d'ertising
agency and c"ient re"ationshi&A /'a"uating ad'ertising effecti'eness B re and &ost-tests.
R/7/R/NC/S
*aer: 4a'id: et a". *d'ertising Management: rentice 6a"": New 4e"hi.
atra: Ra>ee': Fohn
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MC-310
N!/RN*!N* M*RG/!Nect feasi#i"ity studyA ro>ect &"anning: ect. /R!CM. ro#"em of time and cost o'errun:
ro>ect im&"ementation &ractices in ndia.
R/7/R/NC/S
ryce: MC ndustria" 4e'e"o&ment: Mcects "anning *na"ysis: 7inancing: m&"ementation: and Re'iew !ata Mcect *na"ysis in 4e'e"o&ing Countries.
./.C.4 (i) Manua" for re&aration of ndustria" 7easi#i"ity Studies. (ii)
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MC 05
N!/RN*!N* 7N*NC* R/R!N< S!*N4*R4S
External Marks: 80
Internal Marks: 20Time : 3 Hours
Note !here wi"" #e eight ($) %uestions in a"". !he first %uestion is com&u"sory and consists of ten (10) short-
%uestions ha'ing four () mars each. *nswer to these %uestions shou"d not e+ceed ha"f &age. !he candidate wi""#e re%uired to attem&t any four %uestions out of remaining se'en (,) %uestions and each %uestion carries ten (10)
mars each.
nternationa" financia" re&orting standards !he structure of the nternationa" *ccounting
Standards oard (*S)A !he standard setting &rocessA !he ro"e of the nternationa" 7inancia"
Re&orting nter&retations CommitteeA rogress towards internationa" harmoni?ation A !he
*S O7ramewor for the re&aration and resentation of 7inancia" StatementsP A first time
ado&tion of internationa" financia" re&orting standards.
nternationa" financia" re&orting standards *sset recognition and measurement: "ia#i"ity
recognition and measurement: recognition of economic acti'ity: measurement of inf"ation:
grou& accountingA S&ecia"ist organi?ations and industries ans and financia" institutions:
agricu"ture: insurance contracts.
resentation and additiona" disc"osures /'ents after the #a"ance sheet dateA /arnings &er
share A Re"ated &arty disc"osures A nterim financia" re&orting A /ffects of changes in foreign
e+change ratesA &erating segments. re&aration of e+terna" financia" re&orts for sing"e entities
ncome statements and discontinued o&erationsA Cash f"ow statementsA Statement of changes ine%uity
re&aration of e+terna" financia" re&orts for com#ined entities and >oint 'entures 4efinitions of
su#sidiaries: in'estments in associates and >oint 'enturesA re&aration of conso"idated #a"ance
sheets and income statementsA /%uity accountingA ro&ortionate conso"idation and >oint
'entures
R/7/R/NC/S
nternationa" 7inancia" Re&orting Standards (7RSs) - &u#"ished #y !a+mann u#"ications td. *
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MC-0,
S!CG M*RG/! /R*!NS
External Marks: 80
Internal Marks: 20Time : 3 Hours
Note !here wi"" #e eight ($) %uestions in a"". !he first %uestion is com&u"sory and consists of ten (10) short-
%uestions ha'ing four () mars each. *nswer to these %uestions shou"d not e+ceed ha"f &age. !he candidate wi""#e re%uired to attem&t any four %uestions out of remaining se'en (,) %uestions and each %uestion carries ten (10)
mars each.
Security Marets rimary and secondary maretA rimary maret B its ro"e and functionsA
Methods of se""ing securities in &rimary maretA New financia" instrumentsA S/ guide"ines
for &u#"ic issuesA Stoc e+changesA isting of securities in stoc e+changesA !rading
mechanism B screen #ased tradingA nternet #ased trading.
Nationa" Stoc /+change and om#ay Stoc /+change B ro"e: organi?ation and managementA
isting &rocedure: *ccounting records for #uyingse""ing transactionsA Nature of transactions B
cash and forwardA Sett"ement of trades. Share rice ndices Need and im&ortanceA Com&i"ing
of inde+ num#ers and inter&retation.
4e&ository Ro"e and needA !he 4e&ositories *ct: 1==5A S/ (4e&ositories and artici&ants
Regu"ation) 1==5A S/ (Custodian of Securities) Regu"ation 1==5A Nationa" Securities
4e&ository td. (NS4).
4eri'ati'e !rading 7uture and o&tions B conce&t: meaning and im&ortance: Methods oftradingA 9a"uation of o&tions.
Raising funds from nternationa" Marets 7!s: /uro issues: *4RDs:
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MC 0$
CNS@M/R /6*9@R
External Marks: 80
Internal Marks: 20Time : 3 Hours
Note !here wi"" #e eight ($) %uestions in a"". !he first %uestion is com&u"sory and consists of ten (10) short-%uestions ha'ing four () mars each. *nswer to these %uestions shou"d not e+ceed ha"f &age. !he candidate wi""
#e re%uired to attem&t any four %uestions out of remaining se'en (,) %uestions and each %uestion carries ten (10)mars each.
Consumer eha'iour !heory and a&&"icationsA Consumer #uying &rocessA /+tensi'eA "imited
and routine &ro#"em-so"'ing #eha'iours.
nterna" 4eterminants of Consumer eha'iour Needs: moti'ation and in'o"'ement:
nformation &rocessingA Consumer erce&tionA earning *ttitude and attitude changeA
ersona"ityA sychogra&hicsA 9a"ues and "ife-sty"e.
/+terna" 4eterminants of uying eha'iour 7ami"y: reference grou& and socia" c"assA
nf"uence of cu"tureA Su#-cu"tura" as&ects of consumer #eha'ior.
&inion eadershi& and 4iffusion of nno'ations &inion "eadershi&-&rocess: measurement:
&rofi"eA nno'ation: diffusion and ada&tation &rocess: Mode"s of #uyer #eha'ior.
R/7/R/NC/S
*ssae": 6. Consumer eha'iour and Mareting: South Eestern u#"ishing Co.: hio.
ennett: .4. and 6.6. Gassar>ion Commerce eha'iour: rentice 6a"": New 4e"hi.
"oc and Roering /ssentia"s of Consumer eha'iour: 4ryden ress: Chicago.
/nge": Fames 7.: Roser: 4. "acwe"" and ua" E. Miniard Consumer eha'iour: 4ryden ress:
Chicago.
audon: 4.. Consumer eha'iour: !ata Mc
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MC-0=
S*/S M*N*ecti'es and functionsA ntegrated sa"es and mareting
managementA ersona" Se""ing Conce&t and c"assification of sa"es >o#sA uyer se""er
dyadsA ersona" se""ing &rocessA !heories of se""ing.
Sa"es "anning m&ortance: a&&roaches and &rocess of sa"es &"anningA Sa"es forecastingA Sa"es
#udgeting.
Sa"es rgani?ation ur&ose: &rinci&"es and &rocess of setting u& a sa"es organi?ationA Sa"es
organi?ationa" structuresA 7ie"d sa"es organi?ationA 4etermining si?e of sa"es force.
!erritory and Kuota Management Need: &rocedure for setting u& sa"es territoriesA !ime
managementA RoutingA Sa"es Kuotas ur&ose: ty&es of %uotas: administration of sa"es %uota.
Managing the Sa"es-force RecruitmentA se"ectionA trainingA com&ensationA moti'ating and
"eading the sa"es-forceA Sa"es meetings and contests.
Contro" rocess *na"ysis of sa"es: costs and &rofita#i"ityA Management of sa"es e+&ensesA
/'a"uating sa"es-force &erformance: /thica" issues in sa"es management.
R/7/R/NC/S
*nderson: 6air: ush rofessiona" Sa"es Management: Mc
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43/52
MC 10
S/R9C/S M*RG/!N