MAY 2014 /

MEDIA INFORMATIONINTRODUCTION P.2 / THE TOURNAMENT P.3 / THE FIELD P.6 / THE COURSE P.9 / THE EVIAN RESORT P.10 / FOLLOW THE TOURNAMENT P.11 / SPONSORS CLUB P.13 / DIGITAL COMMUNITY P.17 / PRESS GUIDE P.18

PRESSKIT

1 1 - 1 4 S E P T E M B E R 2 0 1 4

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The largest names in women’s golf have been crowned at Evian in the tournament launched 20 years ago by Antoine Riboud. Since 1994, the event has proven itself amongst the highest levels of world golf. Rechristened The Evian Championship, it made its entry last year into the very closed circuit of 5 Major tournaments on the world women’s golfing tour. Franck Riboud has always held this long term vision for the tournament and knew how to position it as a reference in terms of sport, accessibility and worldwide promotion.

In constant evolution, The Evian Championship is organizing in June its first qualifying event ahead of the tournament in order to provide an opportunity for two players to enter the field of the most prestigious players in the world. The only Major ever organized in continental Europe, The Evian Championship is strategically positioned at the end of the season and, for the first time in the history of world golf, will crown

with the LPGA and Rolex, via the Rolex Annika Major Award, the most consistent, highest performing player across all the Major tournaments.

“Our status, more than ever, demands even greater focus, ambition, expectation, responsibility, and commitment to continue to innovate and invent, to write the future with enthusiasm, particularly as we are about to celebrate our 20th year!”

Franck Riboud – President of The Evian Championship Chairman and CEO of Danone.

The Evian Championship will welcome the top 120 female golfers in the world from 11 to 14 September this year.

THE EVIAN CHAMPIONSHIP

Evian-les-Bains – France

From 11 to 14 September 2014

Tournament structure: 4 rounds of stroke play 120 players 18 holes a day with a cut after 36 holes (70 players plus any with equal scores)

THE ONLY WOMEN’S GOLF MAJOR IN CONTINENTAL EUROPE IS CELEBRATING ITS 20TH ANNIVERSARY FROM 11 TO 14 SEPTEMBER 2014 AT EVIAN, FRANCE

INTRODUCTION SUMMARY

Franck RIBOUD Franck Riboud, Annika Sorenstam with major sponsors and the officials

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LAUNCH OF THE ROLEX ANNIKA MAJOR AWARDThe Evian Championship holds a strategic position, at the end of the season, for all the top players in women’s golf. It’s at this moment that the world number 1 position will be determined, and, from now on, it’s at Evian that the best player over the 5 Majors will be crowned. For the first time in history, the LPGA American tour with Rolex, a key partner of international golf, and Annika Sorenstam are launching the Rolex Annika Major Award. The Trophy presentation will be made in a formal ceremony on the Saturday evening.

Today (May 2014), after her victory on the 1st major of the season, the Kraft Nabisco Championship, Lexi Thompson is in the lead to win the Award.

Attribution of points at each Major:

1st place : 60 pts / 2nd place : 24 pts / 3rd place : 18 pts / 4th place : 14 pts / 5th place : 12 pts / 6th place : 10 pts / 7th place : 8 pts / 8th place : 6 pts / 9th place : 4 pts / 10th place : 2 pts

NEW SELECTION OPPORTUNIY 10-11 JUNE 2014The Evian Championship is launching, for the first time in its history, an international qualifying competition.

“An exceptional opportunity for the 2 best players in the competition to join the prestigious tournament and to play in a Major alongside the best female players in the world” explains Jacques Bungert, Director of the tournament. “The qualifications will take place the Tuesday 10 and Wednesday 11 June 2014, on the Major course of the Evian Resort Golf Club with a field limited to 120 players, including 3 amateurs.”

WINNERS OVER THE PAST 20 YEARS1994: Helen Alfredsson (Swe) // 1995: Laura Davies (Eng) // 1996: Laura Davies (Eng)

1997: Hiromi Kobayashi (Jap) // 1998: Helen Alfredsson (Swe) // 1999: Catrin Nilsmark (Swe)

2000: Annika Sörenstam (Swe) // 2001: Rachel Hetherington (Aus) // 2002: Annika Sörenstam (Swe)

2003: Juli Inkster (USA) // 2004: Wendy Doolan (Aus) // 2005: Paula Creamer (USA)

2006: Karrie Webb (Aus) // 2007: Natalie Gulbis (USA) // 2008: Helen Alfredsson (Swe)

2009: Ai Miyazato (Jap) // 2010: Jiyai Shin (Kor) // 2011: Ai Miyazato (Jap) // 2012: Inbee Park (Kor)

The Evian Championship 2013: Suzann Pettersen (Nor)

Fifth and final Major, the Evian Championship closes the season after the Kraft Nabisco Championship, the US Women’s Open, the Women’s British Open and the LPGA Championship. An ideal position for the only Continental European Major which presents the final challenge of the season for the 120 female golfers in attendance.

The Evian Championship, co-sanctioned by the American and European circuits (LPGA and LET respectively) will be contested in stroke play over 4 days (18 holes a day). After the first 2 rounds, a cut will be made selecting the top 70 players and their equals.

THE EVIAN CHAMPIONSHIP, PRIMARY OBJECTIVE

SCHEDULE OF THE MAJORS

• April (3-6) :Kraft Nabisco Championship, Rancho Mirage, California, USA

• June (19-22) :US Women’s Open, Pinehurst, North Carolina, USA

• July (10-13) :Ricoh Women’s British Open, Southport, Lancashire, United Kingdom

• August (14-17) :Wegmans LPGA Championship, Pittsford, New York, USA

• September (11-14) :The Evian Championship, Evian-les-Bains, France

Jacques Bungert, Suzann Pettersen, Franck Riboud

THE TOURNAMENT SUMMARY

Suzann Pettersen

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The Evian Championship Juniors Cup maintains the unique experience of high level golf by welcoming, on 16 and 17 September, the best international players under 14 years. Twenty teams of four players, comprising two girls and two boys, each representing their nation, are expected to take to the Major course at the Evian Resort Golf Club to contest, over two rounds of stroke play, the 8th edition of the event. The United States, winners in 2013, will defend their title. India, Mexico, China, and Japan have equally confirmed their participation.

Note: The American Jordan Spieth, 2nd in the Masters 2014 was selected to play with the American team in the 2007 Juniors Cup.

Further information: www.evianchampionship.com

La Haribo Kids Cup will follow with a brilliant confrontation of the best golfers between 8 and 12 years old who will contest the final on the 20 and 21 September at the Evian golf course. Following 12 selection rounds across France and one in Belgium, run between the 16 April and 18 June, the little champions will be celebrating, as they should, the 5th anniversary of this competition.

Further Information: www.haribokidscup.com

Two competitions dedicated to young talent will close the 15 days of grand golf at Evian Resort Golf Club. The opportunity to, once again encourage the biggest talents of tomorrow.

THE TOURNAMENTS’ DEDICATION TO DEVELOPMENT, THE EVIAN CHAMPIONSHIP GALAXY

THE TOURNAMENT

Haribo Kids Cup 2013

USA, winner of The Evian Championship Juniors Cup 2013

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THE EVIAN CHAMPIONSHIP 2014

MONDAY 8 SEPTEMBER:

Player training sessionEvian Pro-Am (by invitation only)

TUESDAY 9 SEPTEMBER:

Player training session

WEDNESDAY 10 SEPTEMBER:

Player training session Official Rolex Pro-Am (by invitation only)

THURSDAY 11 SEPTEMBER:

The Evian Championship 1st RoundFootball match 6pm, Camille Fournier stadium

FRIDAY 12 SEPTEMBER:The Evian Championship 2nd RoundAnnounce Cut to 70 and their equals

SATURDAY 13 SEPTEMBER:The Evian Championship 3rd RoundPresentation of the Rolex Annika Major Awardat the Grange au Lac (by invitation only)

SUNDAY 14 SEPTEMBER:The Evian Championship 4th RoundPrize-giving ceremony on the 18th green.

THE TOURNAMENT

Stacy Lewis

Lydia Ko

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THE GLOBAL ELITE

One thing to note at the start of the season is that the world hierarchy is quite open given the determination and performance of the youngest players which monopolize the podiums. With the young champions who have in common the fact that they’ve been selected or invited to play at Evian, the tournament truly fulfilling its promise as being a promoter of talent and window to world golf! Lexi Thompson, who played her first “Evian” at the age of 15, in 2010, where she came in 2nd, has just won (at 19 years of age) the Kraft Nabisco Championship, the first Major of the season. Michelle Wie (24), invited at the age of 14 and one of the most popular players with the media ever since, took out the PLGA Lotte Championship in Hawaii in April. Already in the limelight, Cheyenne Woods (23), niece of the grand Tiger, took out the Volvik RACV Ladies Masters at the end of January. Already considered a prodigy of female golf, Lydia Ko (17), who chose to become Pro in October 2013 after a very sweet 2nd place at the inaugural edition of The Evian Championship, has just celebrated her first professional victory at the San Francisco Swinging Skirts competition. One should also mention British Charley Hull (18), winner of the Lalla Meryem Cup and currently No. 1 player in Europe.

The sure bets will also be there keeping their hand in, like the Korean Inbee Park, still World No.1 and Evian Champion in 2012, winner of the World Ladies Championship in China, in March, the American Paula Creamer, winner of the HSBC Women’s Championship in Singapore in March, the Australian Karrie Webb and her two victories, at the Women’s Australia Open in February then at the JTBC Founders Cup in Arizona in March, or even Stacy Lewis, winner of the North Texas LPGA.

Rankings at 5 May 2014

For 20 years, Evian has welcomed the best female players in world golf: Annika Sörenstam, Laura Davies, Paula Creamer, Ai Miyazato, Helen Alfredsson… they have all lifted the Trophy from this great tournament. For this second edition as a Major, the 120 best players in the world will be present, all determined to take over the title from Suzann Pettersen, World No. 4 and 2013 winner.

THE FIELD

Lexi Thompson

Suzann Pettersen

SUMMARY

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World N°1: Inbee Park - South Korea - 25 years old (12/07/1988) • Number of times participated at The Evian Championship: 6• Position at The Evian Championship 2013: 67th, winner in 2012• Number of victories on the LPGA tour: 9• Number of Major victories: 4• Best performance in 2014: 2nd at the Honda LPGA Thaïland (February 2014)

World N°2: Stacy Lewis - United States - 29 years old (16/02/1985) • Number of times participated at The Evian Championship: 5• Position at The Evian Championship 2013: 6th

• Number of victories on the LPGA tour: 9• Number of Major victories: 2• Best performance in 2014: Winner of the North Texas LPGA ShootoutPresented by JTBC (May 2014)

The phenomenon World N° 3: Lydia Ko - New Zealand - 17 years old (24/04/1997) • Number of times participated at The Evian Championship: 1• Position at The Evian Championship 2013: 2nd

• Number of victories on the LPGA tour: 3• Best performance in 2014: Winner of the Swinging Skirts LPGA Classic 2014 (April 2014)

Defending champion: Suzann Pettersen – Norway - 33 years old (16/04/1981) • Position on the Rolex Rankings: N°4• Number of times participated at The Evian Championship: 11• Position at The Evian Championship 2013: winner• Number of victories on the LPGA tour and LET: 14 LPGA Tour and 7 LET• Number of Major victories: 2• Best performance 2014: 4th at the HSBC Women’s Championship (February 2014)

Cheyenne Woods - United States - 23 years old (23/07/1990) • Position on the Rolex Rankings: N°143• Number of times participated at The Evian Championship: 2• Position at The Evian Championship 2013: Cut• Number of victories on the LPGA Tour et LET: 2• Best perforance 2014 : winner of the Volvik RACV Ladies Masters (February 2014)

Winner of the 1st Major of the season: Lexi Thompson United States - 19 years old (10/02/1995) • Position on the Rolex Rankings: N°6• Number of times participated at The Evian Championship: 4• Position at The Evian Championship 2013: 3rd

• Number of victories on the LPGA tour: 4• Number of Majors victories: 1• Best performance in 2014: winner of the Kraft Nabisco Championship 2014 (April 2014)

European N°1: Charley Hull - England - 18 years old (20/03/1996) • Position on the Rolex Rankings: N°48• Number of times participated at The Evian Championship: 1• Position at The Evian Championship 2013: Cut• Number of LET victories: 1• Best performance in 2014: winner of The Lalla Meryem Cup (March 2014)

French N°1: Karine Icher - 35 years old (26/01/1979) • Position on the Rolex Rankings: N°28• Number of times participated at The Evian Championship: 10• Position at The Evian Championship 2013: Cut• Nombre of LET victories: 5• Best performance 2014 : 3rd at the ISPS Handa Women’s Australian Open (February 2014)

Michelle Wie - United States - 24 years old (11/10/1989) • Position on the Rolex Rankings: N°12• Number of times participated at The Evian Championship: 6• Position at the The Evian Championship 2013: 37e

• Number of victories on the LPGA tour: 3• Best performance in 2014: winner of the LPGA LOTTE Championship (April 2014)

FOCUS ON THE HIGH-PROFILE PLAYERS

IN THE LIMELIGHT

Inbee Park

Lydia Ko

Karine Icher

Suzann Pettersen

Michelle Wie

Lexi Thompson

Cheyenne Woods

Stacy Lewis

Charley Hull

THE FIELD

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SELECTION CRITERIA

1. The Top-40 Players on the Rolex Rankings as of Tuesday, August 12, 2014

2. Active Evian Masters Champions and active The Evian Championship winners

3. Winners of the 2014 Kraft Nabisco Championship, 2014 Wegmans LPGA Championship, 2014 U.S. Women’s Open and 2014 Ricoh Women’s British Open

4. Winners of LPGA Official Tournaments from the conclusion of the 2013 The Evian Championship through the 2014 Evian Championship.

5. Winners of LET Official Tournaments from the conclusion of the 2013 The Evian Championship through the 2014 The Evian Championship.

6. Top-five (5) players on the 2014 LET Order of Merit as of the commitment deadline

7. All Players who finished Top 10 and ties in the 2013 The Evian Championship

8. Winner of the 2014 U.S. Women’s Amateur; (must compete in The Evian Championship as an amateur to be eligible)

9. Winner of the 2014 British Ladies Amateur; (must compete in The Evian Championship as an amateur to be eligible)

10. Four (4) The Evian Championship Invitations

11. Two (2) positions determined by a 36-hole qualifying tournament to be held June 10-11, 2014 at the Evian Resort Golf Club

12. If the field is not complete, the remainder of the field will be filled by LPGA members who have committed to the event, ranked in the order of their position on the 2014 LPGA Official Money List as of the commitment deadline.

THE FIELD

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THE COURSE

THE COURSE AT THE EVIAN RESORT GOLF CLUB SCORECARD

Just finished in time to welcome The Evian Championship 2013, it has really benefitted from ideal conditions this winter with relatively mild temperatures which have enabled it to settle into its environment.

“ We led this project under difficult conditions. It’s now time for Naturel to do its job, and we will work on the course each and every year, injecting energy and ressources to maintain the standards of a Major course.“ Yannick Le Hec, Superintendent of the tournament.

The surrounding nature, which little by little is reclaiming its rights, magnifies this. More mature for the second edition of the Evian Championship, this par 71 course will fulfill the objectives of a Major course, particularly with its tricky, well defended greens.

Some minor work has been carried out over the winter. Focused on the welcoming of the large crowds, the hospitality areas and the desire to maintain the simplicity and not to have imposing buildings during the tournament, the work has in particular modified the model around the 18th in order to position the Evian Championship chairs on a purposefully adapted hill and to optimize the visibility of the game.

A putting green and a chipping green are situated close to the start of the 1st hole, so that the public can observe the players up close.

Training for all players will take place on the Academy infrastructure, 5 minutes from the course. Open to the public.

The course at the Evian Resort Golf Club was totally redesigned last year by a team of international architects. The objective was to give a strong signature to these 18 holes positioned in the heart of an exceptional natural setting. The course is today a true Major course, difficult, with a very clear and spectacular view of all the holes.

HOLE PAR YARDS METERS

1 4 395 361

2 3 165 151

3 4 343 314

4 4 414 379

5 3 179 164

6 4 377 345

7 5 529 484

8 3 189 173

9 5 475 434

IN 35 3066 2805

10 4 406 371

11 4 353 323

12 4 428 391

13 5 499 456

14 3 221 202

15 5 527 482

16 3 155 142

17 4 331 303

18 4 442 404

OUT 36 3362 3074

TOTAL 71 6428 5879

SUMMARY

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THE EVIAN RESORT

A RESORT FIRMLY CENTERED AROUND THE GOLF

The EVIAN RESORT, with its luxury hotels (The Hôtel Royal***** and The Hôtel Ermitage****), top of the range golf infrastructure (Major course of the Evian Resort Golf Club, the Academy, a unique training centre) strengthens its position whilst supporting the Major status of the tournament. An offer and an unequalled experience for international guests.

The champion Helen Alfredsson has become the ambassador of the Resort which organized a private event to her at the start of the season (13/15 May 2014). The Helen Alfredsson Invitational, inviting key actors in golf and tourism to come and discover the Major experience at the Evian Resort Golf Club.

The Hôtel Royal*****, closed since October 2013, will reopen its doors in July 2014 after a total renovation « A true makeover which, whilst respecting the identify of the Hotel Royal and its Belle Epoque style, will bring a modern touch and all the comforts of a 5 star establishment” explains Laurent Sacchi, President of the Evian Resort. We have entrusted the project to Francois Champsaur, interior architect and Francois Chatillon, architect and head of historic monuments, who are supported by numerous artisans. The idea was to preserve the soul of the palace at the start of the 20th century, between luxury and tradition, and to highlight the exceptional panoramic view of the lake. We wanted a natural palace, a unique position in this universe of grand luxury hotels.”

THE 100% GOLF PROGRAM AT THE EVIAN RESORT

• May (13-15): The Helen Alfredsson Invitational (invitation only, new in 2014)

• July (12-14): The Evian Resort Pro-Am

• September (11-14) : The Evian Championship

• September (16-17) : The Evian Championship Juniors Cup

• September (19-21): Final of the Haribo Kids Cup

• Octobre (3-5): The International Couples Challenge

Registration and reservations:

golf@evianresort.com / www.evianresort.com

SUMMARY

Franck Riboud & Helen AlfredssonFranck Riboud & Helen Alfredsson Academy

Evian Resort Golf Club Hôtel Royal

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FOLLOWING THE TOURNAMENT

Thanks to the tailored TGV packages, The Evian Championship has never been so close to Paris. Each spectator can create their own package and return to Paris on the TGV specially chartered by the tournament in order to stay in the heart of the action until the last putt for victory!

The official agency of The Evian Championship is available to spectators to help them create and tailor their stay.

For example, the « weekend » package Single return TGV in 2nd class:• Paris-Evian - Friday 12 September 2014, departure 4:15pm • Evian-Paris – Sunday 14 September 2014, departure 7:00pm• Transfer Station/Hotel/Golf• 2 nights single hotel room (to star onwards)• 1 « weekend pass »• Price: 620 € - Member price (-10%)

Information and reservations: Voyages C. Mathez - Caroline BoinnardTel. : +33 (0)1 43 18 28 28 - caroline.boinnard@mathez-viazur.com

Online ticket sales are open at www.evianchampionship.comBy buying a ticket in advance, the public can benefit from preferential rates. Preferential rates will also apply to both French and Swiss licence holders, free for under 18 years old and exclusively to celebrate the 20 years of the tournament, for all those who turn 20 in 2014.

NEW, THE « WEEKEND » PACKAGE TGV BETWEEN PARIS AND EVIAN

TICKET SALES: DISCOUNTED RATES AVAILABLE ON THE WEBSITE

2014 TICKET PRICESThurs 11th Fri 12th Sat 13th Sun 14th 4-day Pass Weekend

Pass Free

Licence-holder pre-sales

12 12 17 17 40 28

Under-18s-

PGA Tour Pros

-20 year-olds during 2014

General public pre-sales

15 15 20 20 50 35

Licence-holders (on-site)

15 15 20 20 50 35

General Public (on-site)

25 25 35 35 60 50

COMING TO THE TOURNAMENT

SUMMARY

The Public Village has been reorganized around a gathering point. Numerous booth and golf focused activities will be on offer to celebrate the 20th anniversary of the tournament.

Several gourmet options are proposed to the spectators- Seated restaurant area- A covered terrace looking out over the players’

chipping green.- Take away pop up stations situated at the heart

of the competition, located at the 6th hole and on the 15th fairway.

RESTAURANTS ANIMATIONS

PRACTICAL INFORMATION

GETTING TO EVIAN

36 500 VISITORS IN 2013

53 % BETWEEN 26 AND 60 YEARS OLD

62,5 % PLAY GOLF

75 % WANTED TO RETURN TO THE EVENT IN 2014

81 % RATE THE TOURNAMENT AS PRESTIGIOUS, SPORTS ORIENTATED AND INTERNATIONAL

FOCUS GRAND PUBLIC

By plane- Geneva Cointrin International Airport 45 km from Evian-les-Bains.- Lyon Airports less than 200 km from Evian-les-Bains.- Annecy-Meythet Airport 80 km from Evian-les-Bains.—By train- Evian-les-Bains Station is 5 minutes away from the golf club- Numerous daily connections the a TGV : Paris-Geneva (3h05), Paris-

Lausanne (3h40), Paris-Evian (4h15) direct on weekends —By car- PARIS 580 km, taking the A6 / A40 / N 206 / RN5- ANNECY 85 km, taking the A41 / N206 / RN55- GENEVA 45 km, taking the RN5 or the Swiss motorway (Villeneuve exit 25 km)

By boat- Lausanne-Evian (regular shuttles every 35 minutes, up to 27 transfers a day). - Information on the transfers: www.cgn.ch—Park and Ride - “Cité de l’eau” car park (620 places)- “Frontaliers” car park, under the Hilton (50c/hour)A shuttle service between the center of town and the golf club.

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FOLLOWING THE TOURNAMENT

A new collection of merchandising sportswear and accessories has been created for the 2014 edition of The Evian Championship. On sale, on site in the Mall, Proshop and the tournament boutiques! The 20th anniversary capsule collection will also be unveiled.

SOUVENIR

25€

75€ 75€ 75€ 25€

20€

25€ 85€ 150€ 95€

5€ each / 12€ the box of 3

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SPONSORS’ CLUB

MAJOR PARTNERS

Last year’s successful inauguration of the newest Major in women’s golf marked the beginning of a new era for the Evian Championship, and Rolex is delighted to accompany the tournament as it consolidates its status as one of the sport’s leading showcases. Rolex is positioned at the heart of golf thanks to its association with the most important and prestigious players, governing bodies, professional tours and competitions in the golfing world. The Evian Championship holds a privileged position among our many partnerships and we are not only proud to be celebrating the tournament’s second edition as a Major, we are looking forward to continuing our long-standing association, forged back in 2000.

With its second edition, the Evian Championship reinforces its role as one of the Majors in women’s golf, gaining in prominence among the top-level tournaments in the sport. The legitimacy of the Evian Championship’s Major-level status is deep-rooted, considering its long and rich heritage in women’s golf, a quality that is not only appreciated but also shared by Rolex. Considering our commitment to golf since the 1960s, Rolex is honoured to be joining the Evian Championship in celebrating 20 years of golfing success.

It is with a great feeling of pride and a real enthusiasm that we are supporting this new edition of The Evian Championship. Beyond being a major sponsor of the tournament since its creation, we are obviously particularly attached to this alpine region, spectacular setting of this competition and source of our brand benefits. Thanks to the tremendous involvement of the tournament’s organization, this event perfectly celebrated its accession to the status of Major, and has become the leading showcase for women’s golf, allowing the “Live Young” spirit to shine worldwide.

Since the creation of this event 20 years ago, our teams promote this partnership in all countries where the brand is present. This year, a global coordination will provide to all of our markets ready-to-use contents, in order that they powerfully support the tournament and promote our birthplace. For this 20th anniversary, our partnership which is a long-term project, will witness an increased commitment with the creation of a dedicated evian® ProAm before the competition and an enlarged visibility through the tournament’s course. Finally, we will celebrate this major step with Evian Championship Organization during a “Live Young” Party which will be the finest way to terminate this magnificent event.

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MAJOR PARTNERS:

OFFICIAL PARTNERS:

OFFICIAL SUPPLIERS:

ARNAUD BOETSCHDIRECTOR COMMUNICATION & IMAGE, ROLEX SA

The Sponsors Club of The Evian Championship brings together the loyal and engaged partners who, through their involvement, enable the tournament to progress each year and to gain further notoriety and visibility.

LAURENT HOUELEVIAN GLOBAL BRAND DIRECTOR

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QUESTION TIME:

1 - What are the new challenges, the impacts for your brand in terms of partnership with the tournament, involvement, reputation?

2 - How will you prepare this 2nd edition of the Major and the 20th anniversary of the tournament?

SUMMARY

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We are delighted with the high reputation of the tournament, became Major last year. Women’s golf has always been part of our brand’s DNA. in particular through the praiseworthy titles won by Simone Thion de la Chaume and Catherine Lacoste. The Evian Championship perpetuates this natural relationship, since 1993, and strengthens the brand’s image with its public.The tournament increases its visibility in France and around the world year after year, this audience provides high exposure to the brand which we benefit on a prime target.

After 2013 dedicated to the celebration of the 80th anniversary of Lacoste, 2014 is the launch of our new brand tagline «Life is a beautiful sport». We will communicate about this new campaign during the tournament.This 2014 edition also allow us to showcase our Lacoste champions, including Yani Tseng, Cristie Kerr and Azahara Munoz, who provide a channel of communication for our products and are benchmark figures in their respective country.

Société Générale loves sport. Since the creation of the Group in 1864, the links between the organisation and the sport have not stopped, offering many shared stories and meetings between the two universes.

Today, the group Société Générale brings its support to sports development and practice in 3 different territories: rugby, golf and handball. This engagement enables Société Générale to provide a strategy of sporting partnerships in keeping with the diversity of its functions and its presence in 76 countries, 154 employees and 32 million clients.

The first individual sport played in the world, golf integrated itself progressively into the landscape at Société Générale at the end of the 90s. An association which was approved in 2001 via a partnership with the French Federation of Golf. Since then, Société Générale, as much the retail bank in France as the private bank and the international finance and investment Bank, are more and more active and visible on the course. The Group has supported this dynamic since 2008 becoming partner of the only Major tournament taking place in continental Europe. The Evian Championship is the opportunity to rise and make the promise resonate of the relational bank with one priority objective: to share and celebrate with all the public present.

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BERTA DE PABLOS-BARBIERVICE PRESIDENT GROUP MARKETING & BRANDING LACOSTE

CAROLINE GUILLAUMINHEAD OF GROUP COMMUNICATION

SPONSORS’ CLUB

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In the world evolution today, IBM helps its customers in their transformation thanks to the innovation to realize the growth which they needs. IBM France celebrates its centennial in 2014! The sports partnerships of IBM allow at the same time to be a laboratory of ideas and experiments, and a technological window for our customers. That is why IBM has a partnership with Evian tournament since 2000, in particular to transform it in a more unique and powerful event, and to bring value to the tournament based on information technology. IBM allows the collection and the immediate broadcasting of the scores on Web site, television and boards of electronic display. Every year, IBM integrates new solutions by using the expertise developed with The Evian Championship but also with Augusta’s Masters and US Open.

UWE HOCHGESCHURTZDIRECTOR CORPORATE SALES DIVISION

The 2013 edition of the tournament, now a Major, demonstrated its increasing importance in terms of attendance, and also media coverage. This year, we’re taking our new Twingo along, icon of our brand, totally reinvented. Fun and ultramanoeuvrable, it will have just been released in our show-rooms, in France and overseas.

Our partner in the Renault Nissan Alliance, the premium Infiniti brand, will equally be present, demonstrating the perfect synergy of our range of vehicles, everywhere in the world.

The tournament and Twingo have grown up together and they both celebrate their 20th anniversary this year. But above all, this edition will mark our 15th year in partnership. Our loyalty to the tournament is explained by our shared values, such as respect for the environment, the promotion of all forms of diversity and, of course, the spirit of performance: the future one-man Formula E Spark-Renault, 100% electric, is the perfect and most recent illustration of this.

The Evian Championship, by its renown, enables us to invite clients and partners who are passionate about golf, and each year more « international ».

The 2nd largest human resources services company in the world, Randstad France is present in all sectors of activity and offers a full range of services: recruitment, interim, direct approach, consultancy, training, redeployment…

For Randstad, The Evian Championship provides an opportunity to spend time with clients who are golf enthusiasts course on a marvelous golf. It is also a fantastic occasion to enable group applicants and temporary staff to discover golf in an exceptional setting. Official Partner for several years, Randstad is proud to take part in the prestigious, acclaimed The Evian Championship tournament.

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OFFICIAL PARTNERS

Among the sixty or so major cultural and sporting events that the Department of Haute-Savoie supports each year, The Evian Championship has historically held a special place. This competition inspires excellence, its organizers pay attention to perfection, it receives global recognition and is popular with increasingly large numbers and different sectors of the public… all of these factors not only contribute to providing an event in Haute-Savoie but also contribute to its promotion. It is with this in mind that the Departmental Council will take advantage of its presence in the Partners’ Village to promote all that the region has to offer and increase its tourist attractiveness, summer and winter alike. It is also an opportunity for the Departmental Council to promote golf among young people and inspire future champions. Once again this year, the Departmental Council will therefore give the most talented young female golfers in Haute-Savoie the chance to play in the Pro-Am alongside the top women players on the planet.

SPONSORS’ CLUB

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Accenture is a global management consulting, technology services and outsourcing company, with more than 289,000 people serving clients in more than 120 countries. Combining unparalleled experience, comprehensive capabilities across all industries and business functions, and extensive research on the world’s most successful companies, Accenture collaborates with clients to help them become high-performance businesses and governments. Accenture is proud to be a partner of The Evian Championship and to associate its values of excellence and high performance to this worldwide famous competition.

SFR, a long term sponsor of the Evian Masters will jointly partner with Vodafone, the world’s leading telecommunications brand for the second edition of the 2014 Evian Championship. Today’s world is always connected. People to people and machine to machine thanks to mobile technology, mobile devices and the internet. SFR reinforces its position since 2012 to provide communication services to both consumers and businesses to support the digital age. A major supporter of golf in France, in 2014, SFR will reconfirm its commitment by the SFR Golf Days, the SFR Stableford Golf Day competitions open to guests of «space SFR» and once again the prestigious Evian Championship.

SPONSORS’ CLUB

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THE EVIAN CHAMPIONSHIP DIGITAL COMMUNITY#EVIANCHAMP

THE SOCIAL MEDIA NETWORKS :

SUMMARY

facebook.com/evianchampionship Instagram.com/evianchamp youtube.com/TheEvianChampionshiptwitter.com/EvianChamp

Official website www.evianchampionship.com

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MEDIA FIGURES 2013 167 countries broadcasted the event live or the highlights 876 hours of direct broadcasting (+19 % vs 2012)52 % Asia, 30 % Europe, 8 % USA330 international journalists on site representing 19 countries.

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YOUR CONTACTSPress Agency - The Evian Championship

Agence Olivia Payerne / Olivia PAYERNE T. +33 (0)1 46 04 08 62 - contact@agence-op.fr

Media relations - Evian Resort

Karine ZEGRIRT. +33 (0)4 50 26 96 88 - kzegrir@evianresort.com

Communications – The Evian Championship Organization

Laurence FROGER T. +33 (0)1 42 47 95 62 - lfroger@evianchampionship.com

Benjamin TUR (digital)T. +33 (0)1 42 47 95 57 – btur@evianchampionship.com

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PRESS CREDENTIALS

Opening of credentials: from10 May 2014 onwards

www.lpgamediacredentials.com/http://www.evianchampionship.com/fr/media/

The press credentials give access to:

Press Room – from Monday 8 to Sunday 14 September 2014. Free Wi-Fi access.

Upon request – kzegrir@evianresort.com- Desk reserved in the press room- Landline, ADSL or ISDL, Installation and use, at cost price.- Airport transfer from Geneva to Evian

Meals

Lunch at the press restaurant from Monday 8 to Sunday 14 September and snacks available in the press room.

Courtesy cars Available for the center of town / Evian Resort Golf Club.

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ACCOMODATIONList of Evian hotels and tourist boards: Be sure to reserve as quickly as possible

http://www.evianchampionship.com/fr/media/

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PRESS RELEASES Register to receive press releases and daily results: contact@agence-op.fr

Press releases are accessible and downloadable in the press section:

http://www.evianchampionship.com/fr/media/

PRESS CONFERENCES

The first of series of press conferences with The Evian Championship directory board and the top ranked will take place on Tuesday 9 September in the press conference room.

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PHOTOS5 photos, free of rights, will be made available daily throughout the event at:

http://www.evianchampionship.com/fr/media/

Mandatory reference : KMSP / The Evian Championship.

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TV FILMINGAll the accredited national and international channels can film at the tournament. The press service is in charge of organizing interviews with the players, the tournament directory board and personalities present. However, images of the competition can only be filmed by the accredited televisions unless an agreement is reached beforehand with the press service.

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THE POSTER

The Evian Championship “LIVE” downloadable on:

http://www.evianchampionship.com/fr/media/

The 2014 poster emphasises the emotion of a powerful moment, the victory of Suzann Pettersen in 2013; the unique feeling that all the greatest champions know and share with the public.

A “LIVE” tagline which invites you to follow this global event:- “Live” on the magical Evian site, getting closer to the players thanksto natural stands- “Live” via digital networks- “Live” across nearly 170 countries worldwide.

MEDIA GUIDE SUMMARY