mastercard worldwide presentation · 2016. 10. 19. · superwallet . superwallet ©2016 mastercard....
TRANSCRIPT
![Page 1: MasterCard Worldwide Presentation · 2016. 10. 19. · SuperWallet . SuperWallet ©2016 Mastercard. Proprietary and Confidential . Title: MasterCard Worldwide Presentation Author:](https://reader035.vdocuments.site/reader035/viewer/2022071116/5fffe991da7901454f50ae60/html5/thumbnails/1.jpg)
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©2016 Mastercard. Proprietary and Confidential
Vývoj plateb zrychluje, mění styl života...
33,7
26,7
12,5
0
5
10
15
20
25
30
35
40
Čas (
seku
nd
y)
Hotovost Čip.karta Bezkontakt
Zdroj: MasterCard
![Page 3: MasterCard Worldwide Presentation · 2016. 10. 19. · SuperWallet . SuperWallet ©2016 Mastercard. Proprietary and Confidential . Title: MasterCard Worldwide Presentation Author:](https://reader035.vdocuments.site/reader035/viewer/2022071116/5fffe991da7901454f50ae60/html5/thumbnails/3.jpg)
©2016 Mastercard. Proprietary and Confidential
Vývoj plateb zrychluje, mění styl života...
Podíl bezkontaktních plateb
78%
Zdroj: SBK, 1Q 2016
![Page 4: MasterCard Worldwide Presentation · 2016. 10. 19. · SuperWallet . SuperWallet ©2016 Mastercard. Proprietary and Confidential . Title: MasterCard Worldwide Presentation Author:](https://reader035.vdocuments.site/reader035/viewer/2022071116/5fffe991da7901454f50ae60/html5/thumbnails/4.jpg)
©2016 Mastercard. Proprietary and Confidential
Vývoj plateb zrychluje, mění styl života...
Objem bezkontaktních plateb
PL
CZ
IT
NL
HU
Zdroj: MasterCard
![Page 5: MasterCard Worldwide Presentation · 2016. 10. 19. · SuperWallet . SuperWallet ©2016 Mastercard. Proprietary and Confidential . Title: MasterCard Worldwide Presentation Author:](https://reader035.vdocuments.site/reader035/viewer/2022071116/5fffe991da7901454f50ae60/html5/thumbnails/5.jpg)
Kde se platí kartou
Zdroj: MasterIndex 2016, n = 817
88%
59%
44%
43%
41%
40%
35%
24%
16%
13%
12%
Potraviny
Pumpy
Drogerie
Léky
Elektronika
eShopy
Hračky
Restaurace
Účty
Zahraničí
Služby
![Page 6: MasterCard Worldwide Presentation · 2016. 10. 19. · SuperWallet . SuperWallet ©2016 Mastercard. Proprietary and Confidential . Title: MasterCard Worldwide Presentation Author:](https://reader035.vdocuments.site/reader035/viewer/2022071116/5fffe991da7901454f50ae60/html5/thumbnails/6.jpg)
Kde lidem chybí možnost platit kartou
Zdroj: MasterIndex 2016, n = 817
51%
30%
30%
29%
23%
20%
16%
12%
12%
11%
Pošta
Více restaurací
Lékaři
Úřady
Jízdenky
Trhy
Pokuty
Kina
Sport
Taxi
![Page 7: MasterCard Worldwide Presentation · 2016. 10. 19. · SuperWallet . SuperWallet ©2016 Mastercard. Proprietary and Confidential . Title: MasterCard Worldwide Presentation Author:](https://reader035.vdocuments.site/reader035/viewer/2022071116/5fffe991da7901454f50ae60/html5/thumbnails/7.jpg)
![Page 8: MasterCard Worldwide Presentation · 2016. 10. 19. · SuperWallet . SuperWallet ©2016 Mastercard. Proprietary and Confidential . Title: MasterCard Worldwide Presentation Author:](https://reader035.vdocuments.site/reader035/viewer/2022071116/5fffe991da7901454f50ae60/html5/thumbnails/8.jpg)
©2016 Mastercard. Proprietary and Confidential
![Page 9: MasterCard Worldwide Presentation · 2016. 10. 19. · SuperWallet . SuperWallet ©2016 Mastercard. Proprietary and Confidential . Title: MasterCard Worldwide Presentation Author:](https://reader035.vdocuments.site/reader035/viewer/2022071116/5fffe991da7901454f50ae60/html5/thumbnails/9.jpg)
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Nový kanál
kontrolovaný
zákazníkem
Rozvoj akceptace,
zejm. u malých obchodníků
Online a offline konvergence
Mobil jako
...peněženka
…karta
…terminál
![Page 13: MasterCard Worldwide Presentation · 2016. 10. 19. · SuperWallet . SuperWallet ©2016 Mastercard. Proprietary and Confidential . Title: MasterCard Worldwide Presentation Author:](https://reader035.vdocuments.site/reader035/viewer/2022071116/5fffe991da7901454f50ae60/html5/thumbnails/13.jpg)
Kde lidé chtějí platit mobilem
Zdroj: MasterIndex 2016, n = 817
30%
30%
24%
22%
16%
16%
14%
13%
12%
12%
11%
MHD
Parkování
Pošta
Pumpy
Roznos jídla
Lékaři
Restaurace
Pokuty
ZOO
Taxi
Trafiky
![Page 14: MasterCard Worldwide Presentation · 2016. 10. 19. · SuperWallet . SuperWallet ©2016 Mastercard. Proprietary and Confidential . Title: MasterCard Worldwide Presentation Author:](https://reader035.vdocuments.site/reader035/viewer/2022071116/5fffe991da7901454f50ae60/html5/thumbnails/14.jpg)
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In-store
Digitál
Přidaná
hodnota
• NFC (HCE...)
• QR platby
• MasterPass
• MoneySend
• Priceless Specials
• InControl
• Dobíjení
• Platby účtů
• …
Biometrická
autentikace
SuperWallet
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SuperWallet
![Page 20: MasterCard Worldwide Presentation · 2016. 10. 19. · SuperWallet . SuperWallet ©2016 Mastercard. Proprietary and Confidential . Title: MasterCard Worldwide Presentation Author:](https://reader035.vdocuments.site/reader035/viewer/2022071116/5fffe991da7901454f50ae60/html5/thumbnails/20.jpg)
©2016 Mastercard. Proprietary and Confidential