marketpoint whitepaper - hiring - a game of cat and mouse 2016 july

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    A MarketPoint Whitepaper

    Hiring: A Gameof Cat and Mouse

    Hiring: A Gameof Cat and Mouse

    20162016

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    There are many business aphorisms

    related to employees. (If you dont

    believe me, check your LinkedIn feed,

    where most of them seem to be at-

    tributed to Richard Branson.) My personal

    favorite is Hire slow; re fast. Im not quite as

    fond of People are your greatest asset too

    simplistic. But one I think we can all agree on is

    Talent is expensive. So if talent is so expensive,

    why do so few employers invest comparatively

    little focus on screening and interviewing?

    Well, thats not true for us! you say. We spend

    a lot of time, from the executive level down,

    screening and interviewing our people. And it

    would certainly seem that way, given the fact

    that most of us feel its a signicant interruption

    to our daily operations. But thats precisely the

    problem: Hiring is not an interruption to our

    operations it is central to our missions. And

    in recent years, it has become increasingly chal-

    lenging.

    Assuming youve done everything in

    your power to identify and attractqualified candidates (and your

    job oppor tunity is potentially re-

    warding), you should find yourself swimming

    in a sea of resumes and applications. Unfor-

    tunately, the sea in which you are swimming

    may present grave, hidden dangers for your

    organization.

    According to Career Builder, 58 percent of em-

    ployers have caught applicants lying on theirresumes, and one-third have seen that number

    increase since the economic recession, which

    began in 2008 (Career Builder). False claims

    include names of previous employers, dates

    of employment, job titles and responsibilities,

    skills, awards and recognitions, credentials and

    degrees and even military records (Olson). All

    industries seem to be affected, from nancial

    services to manufacturing, to nonprots, to re-

    tail, to healthcare and accounting.

    Hiring: A Game of Cat and Mouse

    Resumes: Fabrications, Deceptions and Lies

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    But lying might be a good strategy for the applicant.

    While more than half of employers surveyed report

    catching somecandidates in lies, they likely dont try to

    validate every applicants claims before the rst phone

    screen or interview. Whats more, only 51 percent of

    employers said they would automatically dismiss a

    candidate caught lying. 40 percent said that it would

    depend on what the candidate lied about, [and] seven

    percent said theyd be willing to overlook a lie if they

    liked the candidate (Career Builder). Recognizing the

    obvious fact that not all exaggerations and misrepre-

    sentations are caught and often, a candidates claims

    go unchecked the lying applicant has better than a

    50/50 chance of being successful.

    Keep These Federal

    Regulations in Mind

    Organizations doing business with

    the federal government face stringent

    record-keeping and reporting require-

    ments. Equal opportunity and afrmative

    action are no longer feel-good recruitingeuphemisms. Government contractors,

    for example, may be required to have can-

    didates self-identify, with respect to race,

    ethnicity, gender, disability and veteran

    status; they may be required to report

    on the diversity of their workforce and

    to take compensatory action to achieve

    or maintain a balance of representation;

    and they may need to keep logs of all

    applicants, tracking their classications

    to ensure that recruiting practices pro-

    vide equal opportunity to all potential

    candidates (U.S. Equal Employment Op-

    portunity Commission).

    The requirements for all other businesses

    are much simpler. All employers, regard-

    less of size, are required to provide equal

    pay to all genders, for equal work. Or-

    ganizations with 15 or more employees

    may not discriminate on the basis of race,

    color, religion, sex (including pregnancy),

    national origin, disability or genetic infor-

    mation, and employers with 20 or more

    employees may not discriminate against

    candidates age 40 or above (U.S. Equal

    Employment Opportunity Commission).

    Individuals or organizations with

    fewer than 15 employees are not spe-

    cically covered by Equal Employment

    Opportunity Commission (EEOC) or af-

    rmative-action standards, unless they

    contract or subcontract with the feder-

    al government. However, all employers

    are encouraged to consult with legal

    counsel to determine how federal regu-

    lations apply to their organization, and to

    contact the EEOC for nal determina-

    tion.

    Fabrications, Deceptions and Lies

    of employers

    have caught alie on aresume

    7%40%

    of employers have

    seen an increase inresume

    embellishmentspost-recession

    58% 33% 51%

    of employers said

    that they wouldautomatically

    dismiss candidatescaught in a lie

    of employers say it woulddepend on what thecandidate lied about

    say theyd be willing tooverlook a lie if they liked

    the candidate

    (Career Builder)

    https://www1.eeoc.gov/contact/index.cfmhttps://www1.eeoc.gov/contact/index.cfm
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    As any human resources professional will attest,sorting through applicants is a tedious process.

    Or, to introduce another aphorism, Narrowing

    can be harrowing.

    Forty-two percent of employers report spending at least two

    minutes reviewing each resume they receive, and 86 percent

    have more than one employee review each resume. By the

    time a hiring decision is made, one in ve employers will in-

    volve four or more employees in reviewing that candidates

    resume (Career Builder).

    Telephone screens, skills tests, intelligence tests, personality

    tests, drug tests, background checks (including social media)

    and candidate presentations are just a sample of the screening

    processes used by employers. Dr. Andrew Chamberlain, chief

    economist at Glassdoor, reports that the percentage of job seek-

    ers reporting background checks has grown from 25 percent in

    2010 to 42 percent in 2014, and nearly a quarter of todays ap-

    plicants receive drug tests and/or skills tests (Glassdoor).

    In the U.S., 56 percent of qualied candidates applicants

    who have been selected to advance for consideration of em-

    ployment receive telephone interviews, and two-thirds of

    those who advance are screened in person" (Glassdoor).

    These kinds of screens perform many important functions.

    Alison Green, who publishes the Ask a Managerblog, cites

    seven basic objectives. Some of them should be obvious

    to the applicant: ensuring your salary expectations are in

    line with the position being offered; validating your under-

    standing of the job; clarifying issues from your resume or

    application; conrming availability; and establishing quali-

    cations. But some may be less anticipated, including making

    sure that you're sane and reasonably intelligent, and seeing

    if you'll say or do anything obvious that takes you out of the

    running (Green).

    Screening and Interviewing

    Applicants

    What Do

    Candidates

    Lie About?

    Skill sets

    57%

    Awards and accolades

    18%

    Companies worked for

    26%

    Responsibilities

    55%

    Academic degrees

    33%

    Job title

    34%

    Dates of employment

    42%

    (Career Builder)

    http://www.askamanager.org/http://www.askamanager.org/
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    In the U.S., employers take an average of 22.9

    days interviewing the successful candidate

    (Glassdoor). Of course, the successful can-

    didate is seldom the rst one interviewed,

    so the entire process can take several months.

    As evidence, 39 percent of employers report

    having jobs that stay open at least four months,

    for lack of qualied applicants (Career Builder).

    Positions that have the longest interview cy-

    cles include police ofcers (128 days), assistant

    professors (59 days), senior vice presidents (56

    days) and program analysts (52 days); where-

    as the shortest interview cycles are enjoyed

    by entry-level marketers (4 days), entry-level

    sales (5 days), servers and bartenders (6 days),

    entry-level account managers (6 days) and dish-

    washers (7 days) (Glassdoor).

    ***At this point, any self-respecting marketing

    major should be wondering why employers would

    invest two more days hiring a dishwasher than an

    entry-level marketer.***

    Thirty-eight percent of employers require can-

    didates to interview with a C-level executive; 23

    percent will dismiss candidates they feel do not

    t the organizations culture; 18 percent will l-

    ter candidates based on salary expectations; and

    a commanding 58 percent will expect a thank-

    you letter after the interview (Career Builder).

    The Waiting Game

    Candidates Wait for the Call

    127.6 days

    for PoliceOfficers

    87.6 days

    for PatentExaminers

    60 days

    for GovernmentEmployees

    58.7 days

    for AssistantProfessors

    55.5 days

    for SeniorVice Presidents

    51.8 days

    for ProgramAnalysts

    (Glassdoor)

    Employers Take Their Time(Career Builder)

    require candidatesto interview with

    a C-level executive

    dismiss candidateswho dont fit their

    company culture

    eliminate candidates

    whose salary expectationsaretoo high

    expect athank-you note

    after an interview

    have held jobs open four

    monthsor longer, for lackofqualified candidates

    38% 58%

    39%

    23%

    18%

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    Employers expectations of a candidate

    may be patently obvious. They usual-

    ly include job competence, likability,

    cultural t, work ethic, team orienta-

    tion, probable longevity with the organization,

    and willingness to endure the negatives of the

    job (Green, What Employers Are Looking For

    When They Hire). But a survey of 1,200 of the

    worlds top employers reveals that a majority

    of large employers look for ve other determin-

    ing characteristics in a successful candidate:

    professionalism (86 percent), high energy (78

    percent), self-condence (61 percent); ability to

    self-monitor (58 percent) and intellectual curi-

    osity (57 percent) (Casserly).

    And as the world is becoming increasingly social,

    employers are raising their expectations about

    a candidates social skills, connections and net-

    working experience. Ninety-three percent of

    employers now report checking social media

    proles, including LinkedIn, Facebook and Twit-

    ter, as part of the vetting process (Harris). In

    fact, 44 percent of employers surveyed report-ed nding candidates through social media.

    Applicants beware: Employers have come to rely

    on social media posts as windows into a candidates

    true personality, as indicators of a candidates

    probable behavior on the job or in the commu-

    nity, once employed. For example, a candidates

    network may be viewed as an indication of her

    level of connection or prominence in her eld. Or

    a prole picture may provide clues as to whether

    a candidate is sensible, or approachable, or cre-

    ative. Some employers will read what a candidate

    shares, to determine whether he is insightful and

    articulate. And 42 percent of employers surveyed

    said they have declined to make a job offer, based

    solely on what they have seen online (Harris).

    Clearly, the evidence suggests that both the em-

    ployer and the job applicant have upped the ante

    in this cat-and-mouse game we call hiring. Yet, as

    each side struggles to gain the advantage, victory

    becomes harder for both to attain. Perhaps, one

    day, new systems and technologies will make it

    easier for organizations to achieve their ultimate

    goal: putting the right person in the right job, for

    the good of the employee and the organization.But in the meantime, may the best players win.

    Great Expectations

    What Do Employers Say Theyre Looking For?

    Professionalism

    High-energy Ability to self-monitor

    Confidence Intellectual curiosity86%

    78%

    61%

    58%

    57%

    (Casserly)

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    Tracy Giordano contributed research for this whitepaper.

    About the Author

    Michael Zimmerman is the Senior Marketing Strategist at MarketPoint

    LLC, a business consulting rm specializing in strategic communica-

    tions, brand management and outsourced marketing. Calling on 36years of management experience, including two CEO positions and

    several marketing leadership roles, Michael is a regular contributor to SmartCEO

    Magazine(New York, Philadelphia, Baltimore, and DC editions); he has been pub -

    lished in Social Media Today, Technorati, The Social Customer, and Sales and Marketing

    Management Magazine, and speaks frequently at area universities.

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    WORKSCITED

    Career Builder. Fiy-eight Percent of Employers Have Caught a Lie on a Resume. 7 August 2014. Press Release. 3 June 2016.

    .

    . New CareerBuilder Study Reveals Nine Lessons for Job Seekers and Recruiters That May Surprise You. 17 October 2013. Press

    Release. 3 June 2016. .

    Casserly, Meghan. Top Five Personality Traits Employers Hire Most. 4 October 2012. Column. 3 June 2016.

    .

    Glassdoor. Why Is Hiring Taking Longer?June 2015. Andrew Chamberlain. Research Report. 3 June 2016.

    .

    Green, Alison. What Employers Are Looking For When They Hire. 10 October 2012. Blog. 3 June 2016.

    .

    . Why Employers Do Phone Interviews. 9 September 2012. Blog. 3 June 2016. .

    Harris, Peter. The top three things that employers want to see in your social media proles . 5 April 2015. Arcle. 3 June 2016.

    .

    Olson, Lindsay. The Top 10 Lies People Put on Their Rsums. 2 October 2013. Blog. 3 june 2016.

    .

    U.S. Equal Employment Opportunity Commission. Coverage of Business/Private Employers. 2016. Regulaons. 3 June 2016.

    .

    . Employers. n.d. Regulaons. 3 June 2016.

    Please pass it on!

    Copyright 2016, MarketPoint LLC, Havre de Grace, MD. Reprints by permission: 410.942.0600