marketone international, an introduction 2014
DESCRIPTION
Think about MarketOne as five companies in one. A teleservices provider, digital marketing agency, data bureau, marketing systems integrator and business consultancy. Take your pick.TRANSCRIPT
MARKETONE INTERNATIONALIntroduction 2014
MarketOne Confidential.
OUR REGIONAL DELIVERY MODEL
BOSTONSales & DeliverySAN FRANCISCO
Sales
GUYANADelivery
BARBADOSDelivery
LONDONSales & Delivery
TOKYOSales & Delivery
SINGAPORESales & Delivery
REGIONAL HUBS ENABLE US TO
• Capture and share best practice
• Standardize reporting and roll-ups
• Achieve economies of scale
• Tap into native language speakers
• Understand regional market variations
• Deliver on global deployments
MELBOURNESales & Delivery
BANGALORESales & Delivery
MarketOne Confidential.
OUR INTEGRATED SERVICESThink of us as five companies operating as one
TELESERVICES
DATA
DIGITAL
TECHNOLOGY
CO
MM
UN
ICA
TIO
NS
We interweave human and digital conversations to create a single sales dialogue.
A better buying experience for the prospect increases response, conversion and advocacy.
OP
ER
AT
ION
S We help customers maximize the return on their technology and data investments.
Enables the measurement, analysis and continual improvement of marketing performance.
CONSULTING
&
INTEGRATED PROGRAM
MANAGEMENT
MANAGEMENTCONSULTING
TELESERVICESVENDOR
DATABUREAU
DIGITALAGENCY
TECHNOLOGYINTEGRATOR
MarketOne Confidential.
REVENUES BY SERVICE LINE
CONSULTING
TELESERVICES
DATA
DIGITAL
TECHNOLOGY
MarketOne Confidential.
TELESERVICES
TELESERVICES
Contact Discovery
Account Profiling
Sales Lead Development
Response Management
Appointment Setting
Event Recruitment
Research Surveys
Win/Loss Analysis
Regional hubs with native speakingmulti-lingual BDCs/BDRs.
Highly educated, trained in solution selling using a non-scripted approach.
100% focused on B2B.
Working directly in clients’ CRM systems.
We deliver Sales Accepted Leads, not just Marketing Qualified Leads.
MarketOne Confidential.
DATA SERVICES
DATA SERVICES
Database Audit and Analysis
Custom Database Assembly and Hosting
Data Enhancement and Segmentation
Data Planning
Lead Governance & Distribution
Event Scheduling and Booking Web Portal
Highly experienced MS certified team specializing in custom SQL database development.
Tiered Data optimization services meet most marketers’ segmentation requirements.
Proprietary matching software allows clients to customize logic based on their business and data requirements.
Building the foundation for mass one-to-one marketing.
MarketOne Confidential.
TECHNOLOGY SERVICESGlobal Eloqua & Marketing Technology Services
TECHNOLOGY
Global Eloqua Implementation
Eloqua Managed Services
API Integration Services
Eloqua Complex Programming
CRM Optimization (Salesforce, Oracle/Siebel)
ROMI Closed-loop Reporting
Lead Management Systems
Highest level Eloqua Partner certifications with over 100 Eloqua implementations and CRM integrations.
Flexible Service Model – complex programming through to competitively priced managed services.
Proprietary Salesforce ‘Funnel’ solution tracks each lead through the sales cycle.
MarketOne Confidential.
DIGITAL MARKETING SERVICESDIGITAL
Content Audit & Planning
Content Creation
Messaging Strategy
Communications Planning
Multi-touch Email Marketing
Website Design and Build
Search Engine Optimization
Custom publishing of content, using insight from search, social tools and interviews (papers, articles, surveys, video, webinars and online apps)
eCRM programs that make full use of automation, personalization, event and behavioural triggers.
Performance-driven, mobile-optimized web platforms: microsites, portals and resource centers.
Content and communications that drive sales conversations.
MarketOne Confidential.
CUSTOMER STORIES
MarketOne Confidential.
We look forward to speak to you:
10
[email protected] +44 20 3580 0000
www.marketone.com