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© 2016 Net-Results Marketing Automation | Proprietary and Confidential

Marketing Automation

PARTNER PROGRAMS


At Net-Results it’s all about our partners. First. Last. Always.

Marketing Automation Net-Results Channel Partner Programs

Choosing the right program for your organization when shopping for a marketing automation vendor is a

challenging endeavor.

As a channel-focused marketing automation platform provider, Net-Results knows that every partner’s needs

are different. Thus we have created the most comprehensive set of programs available today.

Read on to learn about our five channel partner programs:

White Label: Brand, market, sell, support your own branded marketing automation solution.

Agency: Perfect for agencies who provide turn-key marketing solutions for their clients.

White Label Agency Hybrid: A hybrid of white label and agency. Manage Net-Results on behalf of your

clients AND brand your client reports.

Reseller/Solutions: Use Net-Results for your own business and earn recurring commissions on every new

deal you close, for the life of the deal.

Referral: Refer a new client or a new partner to Net-Results and get paid.



White Label Partner Brand, market, sell, and support your own branded marketing automation solution

How it works…

• Net-Results software is rebranded with the white label partner’s (WLP) logo, branding and URLs

• WLP owns the client relationship and takes responsibility for all aspects of the client relationship including

sales, onboarding/training, and tier 1 customer support

• WLP pays Net-Results on a per instance, wholesale level and may sell their rebranded solution at the

price they wish to control the margins they generate

• One-time initial training and set-up fee, plus an ongoing monthly maintenance fee

• Net-Results offers tier 2 and 3 support to the partner for indirect higher level support questions

• Complimentary instance of Net-Results for partner’s own lead capture and nurturing efforts

• WLPs can rebrand and utilize sales and training tools in the Partner Development Center

Who is it works for…

This is the ideal solution for full-service organizations that want to keep their brand identity intact and “own”

a software solution. WLPs have strong subject matter knowledge (demand generation, inbound marketing,

marketing automation, etc.) and can commit dedicated resources to marketing, selling, and servicing their

marketing automation clients.



Agency Partner Perfect for agencies who provide turn-key marketing solutions for their clients

How it works…

• Agency Partners provide turn-key marketing services for their clients and generally include the cost of

Net-Results into a bundled solution for their clients

• Agency Partners manage and perform all marketing automation platform tasks on behalf of their clients

and “feed” mission critical info (reports and sales-ready leads) to their clients

• Agency partners set their own pricing to control the margins they generate

• Requires a one year minimum commitment

• Training and technical support for clients is provided by the agency partner

• Net-Results offers training and support to the partner and limited sales support upon request

• Access to the Partner Development Center includes training and sales enablement tools

• Eligible to receive end-user leads


Perfect for an agency that wants to combine their unique services with our software as part of a complete

package. We highly recommend agency partners use Net-Results for themselves and their own lead

management efforts.



White Label Hybrid Agency A hybrid of white label and agency—manage Net-Results on behalf of your clients AND use branded client reports

How it works…

• This program is similar to an agency partnership because the agency manages Net-Results for their

clients

• This program is similar to a white label partnership because the reports sent by the agency to their clients

are branded for the agency

• Clients (end-users) do not have access to the Net-Results platform, which cuts down on costs, because

we train and support the partner who manages the software for the client

• WL Agency partners set their own pricing to control the margins they generate

• One-time initial set-up fee for the white labeling process


• Access to the Partner Development Center includes training and sales enablement tools


Agencies who want the benefits of white label branding and reporting at a lower price point often choose this

hybrid partnership.



Reseller / Solutions Use Net-Results for your own business and earn recurring commissions on every new deal you close, for the life of the deal

How it works…

• Solutions Partners resell the Net-Results software and earn commissions based on gross revenue for

every new deal they close – commissions are recurring for the life of the deal, not just one year

• Clients have full access to their instance of our platform

• Solutions Partners use Net-Results’ end-user retail pricing, but often add complimentary, value-added

services

• Net-Results provides all training and support for Solution Partner clients

• Solutions Partners are eligible to receive end-user leads



Companies already providing products and services complementary with marketing automation. This includes

CRM integrators, web design firms, SEO agencies, content creation teams and marketing strategists.

Companies that don’t want to manage marketing automation accounts for their clients and who would prefer

for Net-Results to handle end-users instead.



Referral Partner Refer a new client or a new partner to Net-Results and get paid

How it works…

• Refer prospects to Net-Results and get paid on closed deals resulting from those introductions

• Referral Partners often promote Net-Results via their own website, their sales and marketing materials and

word of mouth

• Once the introduction is made, Net-Results nurtures and progresses the lead and pays the Referral once

we receive payment from the new deal

• Commissions are delivered once payment is received from the new client

• No fees necessary, just a signed contract


Organizations that have existing relationships with companies they feel could benefit from marketing

automation software.

As you’ve read, Net-Results provides an array of programs that can fit you and your clients’ needs. If one of

these models doesn’t fit your exact business model, we’ll work with you to tailor a program. This dedication

and flexibility is a large part of why we are the most partner friendly marketing automation vendor in the

industry.

Questions?

Reach out to us at [email protected] or visit https://www.net-results.com/partner-inquiry.

mailto:partners%40Net-Results.com?subject=

https://www.net-results.com/partner-inquiry

marketing automation · marketing automation net-results channel partner programs choosing the...

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