marketing 2017, special interest publishing & omr
TRANSCRIPT
STRATEGIESFOR GERMAN
MARKETING
COMPANIESW HAT ARE W E
GOOD AT?
PERFORM AN CE
M ARKETIN G
EVERYONE
Source: Imgur
IS ONLINE.
LET’S DECONSTRUCT WHAT SUCCESSFUL PRODUCTS AND BRANDS DORIGHT.
PRODUCT
LET’SDECONSTRUCTWHAT SUCCESSFULPRODUCTS ANDBRANDS DORIGHT.
Goods or Services Marketing & Sales Payment & Fulfillment
Marketing & Sales
Goods or Services
Marketing & Sales
Payment & Fulfillment
Payment & Fulfillment Goods or Services
PRODUCT
PAID
RESEARCH
PODCAST
ADVERTISIN G
JOB BOARD/ LISTIN G
M ERCHAN DISESEM IN ARS
SUBSCRIPTIONEVEN T
M ON ETIZATION IS DIFFEREN T FROM VERTICAL TO VERTICAL
AN D FROM BRAN D TO BRAN D
SPORTS M O TO RPEOPLEW OM EN
POLITICS ECON OM Y FEUILLETON SCIEN CE
ECON OM Y
1
M EM BERSHIP AS THE N UM BER ON E REVEN UE STREAM
v
SUBSCRIPTION AS THE N UM BER ON E REVEN UE STREAM
v
SUBSCRIPTION AS THE N UM BER ON E REVEN UE STREAM
SPORTS
M ERCHAN DISE AS THE N UM BER ON E REVEN UE STREAM
M ERCHAN DISE AS THE N UM BER ON E REVEN UE STREAM
PODCAST AS THE N UM BER ON E REVEN UE STREAM
SCIEN CE
USER SUPPORT AS THE N UM BER ON E REVEN UE STREAM
USER SUPPORT AS THE N UM BER ON E REVEN UE STREAM