market research report : tire market in china 2014 - sample

13
Tire Market – China December 2014

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For the complete report, get in touch with us at: [email protected] Abstract : Netscribes’ latest market research report titled Tire Market in China 2014 describes the dynamics of tire production and sales in China. Tires can be pneumatic, semi pneumatic, retreaded, solid or of cushion type based on manufacturing process. Based on structure, they can be either bias ply or radial. Radial tires help to reduce costs, and China has the world’s largest truck and bus radial market in terms of production capacity. China has huge export demand for its tires, and US is the largest customer of Chinese tire exports. Growth in overseas markets is facilitated by the fact that China-made tires provide dealers with a better margin and profit than the tires produced by global majors. Demand for China tire is driven by huge growth in automobile sales, with tire manufacturers in China capitalizing on the opportunities provided by original equipment manufacturers as well as replacement demand of tires. Challenges faced by the tire industry in China include trade restrictions in overseas markets, competition from foreign players in the domestic market and volatile prices of raw materials. Government of China has laid down several standards for production of tires, which should help domestically produced tires to compete in foreign markets. Though retreading of tires is hardly practised in China, it is an upcoming trend in the tire industry along with players’ focus on radial tires, tubeless tires and green tires. Table of Contents : Slide 1: Executive Summary Macroeconomic Indicators Slide 2: Current Account Balance: Annual (2010 – 2015e), Exchange Rate: Half Yearly (Jan 2014 – May 2014) Slide 3: Lending Rate: Annual (2010 – 2013), Trade Balance: Annual (2009 – 2012), FDI: Net Inflow (2009 – 2012) Slide 4: GDP at Current Prices: Annual (2010 – 2015e), Inflation, Average Consumer Prices: Annual (2010 – 2015e) Introduction Slide 5-7: Introduction Market Overview Slide 8-9: Market Overview – Global Slide 10-13: Market Overview – China Import and Export Slide 14-19: Import and Export Drivers and Challenges Slide 20: Drivers and Challenges – Summary Slide 21-25: Drivers Slide 26-28: Challenges Government Initiatives Slide 29-36: Government Initiatives Trends Slide 37: Trends – Summary Slide 38-41: Trends Competitive Landscape Slide 42: Porter’s Five Forces Analysis Slide 43-47: Competitive Benchmarking Slide 48-67: Major Public Players Slide 68-76: Major Private Players Market Opportunities Slide 77-78: Market Opportunities Strategic Recommendations Slide 79-80: Recommendations Appendix Slide 81: Key Ratios Description Slide 82: Sources of Information

TRANSCRIPT

Page 1: Market Research Report : Tire market in china 2014 - Sample

Tire Market – China

December 2014

Page 2: Market Research Report : Tire market in china 2014 - Sample

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Executive Summary

Market Overview

Drivers and Challenges

Competitive Landscape

Drivers:

Increase in Automobile Sales

Replacement Demand

Scope in Radialization

Export Demand

Availability of Low-cost Skilled Labour

Improvement in China’s Road Network

Challenges:

Barriers to Trade

Surging Costs of Raw Materials

Competition from Foreign Players

In 20--, domestic tire production in China reached x1 mn units

Chinese tire market is represented by more than x2 tire manufacturing enterprises, which contributed to nearly x3% of the global revenue from sales in 20--

The market is dominated by passenger car tires, and possesses significant capacity to produce truck tires

Chinese tires are highly in demand in overseas markets, creating strong export potential

TIRE MARKET IN CHINA 2014.PPT

Major Players

Player A Player B Player C

Player D Player E Player F

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•Macroeconomic Indicators

•Introduction

•Market Overview

•Import and Export

•Drivers and Challenges

•Government Initiatives

•Trends

•Competitive Landscape

•Market Opportunities

•Strategic Recommendations

•Appendix

TIRE MARKET IN CHINA 2014.PPT

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Market Overview – China (1/4)

• Domestic tire production in China reached x1 mn in 20--

It is expected to reach nearly x2 mn in 20--, growing at a CAGR of x3% between 20-- and 20--

• Tire production is concentrated along the east coast regions of China, with Shandong, Jiangsu and Zhejiang

accounting for nearly two-third of the entire output volume in the country

• Chinese tire makers are expected to put more emphasis on brand development as well as focus on exports to

support domestic production

Chinese tires are characterized by their low price, but players are now focused on improving their brand image

TIRE MARKET IN CHINA 2014.PPT

Tire Market – Size and Growth (Volume)

n1 n2

n3 n4

n5 n6

0

100

200

300

400

500

20-- 20-- 20-- 20-- 20-- 20--

units

p1

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Drivers

Increase in Automobile Sales

Replacement Demand

Scope in Radialization

Export Demand

Availability of Low-cost Skilled Labour

Improvement in China’s Road Network

Challenges

Barriers to Trade

Surging Costs of Raw Materials

Competition from Foreign Players

Drivers and Challenges – Summary

TIRE MARKET IN CHINA 2014.PPT

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Government Initiatives (-/-)

• Text

Radialization Target

Government Policies and Regulations

• Text • Text • Text

Permit Restriction

• Text

• Text

– Text

– Text

Advantage

Disadvantage

Impact on Global Players

SAMPLE

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`

Emergence of Tubeless Tire

Focus on Upscale Models

Retreading of Tires Key Trends

Advent of Green Tires

Players Focusing on Radial Tires

Trends – Summary

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Key People

Name Designation

Person A MD, CEO

Person B. Director

Person C Director

Person D Director

Products and Services

Company Information

Corporate Address

Company A, Street A

City B

State C

Tel No. 91 124 7239

Fax No. 91 124 4734111

Website www.company.co.in

Year of Incorporation 1767

Ticker Symbol 123456

Stock Exchange ABC

Category Products/Services

Tires

• Off-the-road tires

• Truck and bus radials

• Passenger car radial tires

• Tires for use in the military

• Tires for use in agriculture

• Tires for use in forestry

Offices and Centres – China

Headquarter

SAMPLE Public: Domestic Company – Company A (1/4)

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SAMPLE Financial Snapshot Key Ratios

Financial Summary

Key Financial Performance Indicators

Indicators Value (dd/mm/yyyy) Market Capitalization (USD mn) u

Total Enterprise Value (USD mn)

v

EPS (USD) w

PE Ratio (Absolute) x

Particulars y-o-y change

(2013-12) 2013 2012 2011 2010

Profitability Ratios Operating Margin

Net Margin

Profit Before Tax Margin

Return on Equity

Return on Capital Employed

Return on Working Capital

Return on Assets

Return on Fixed Assets

Cost Ratios Operating costs (% of Sales)

Administration costs (% of Sales)

Interest costs (% of Sales)

Liquidity Ratios Current Ratio

Cash Ratio

Leverage Ratios Debt to Equity Ratio

Debt to Capital Ratio

Interest Coverage Ratio

Efficiency Ratios Fixed Asset Turnover

Asset Turnover

Current Asset Turnover

Working Capital Turnover

Capital Employed Turnover

Public: Domestic Company – Company A (2/4)

Improved Decline

Net Profit/Loss Total Income

0

5,000

10,000

15,000

20,000

-1,000

-500

0

500a

R1

USD units USD units

20--

d

R4

20--

c

R3

20--

b

R2

20--

The company incurred a net loss of USD d units in FY 20--, as compared to net loss of USD c units in FY 20-- The company reported total income of USD R4 units in FY 20--, registering an increase of m% over FY 20-- The company earned an operating margin of f% in FY 20--, an increase of g percentage points over FY 20-- The company reported debt to equity ratio of d in FY 20--, a decrease of h% over FY 20--

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SAMPLE Key Business Segments Key Geographic Segments

Business Highlights

Public: Domestic Company – Company A (3/4)

0%

50%

100%

20--

Y4

X4

20--

Y3

X3

20--

Y2

X2

20--

Y1

X1 100%

50%

0%

20--

c4

a4 b4

20--

c3

a3 b3

20--

c2

a2 b2

20--

c1

a1 b1

N M L B A

Description News

Overview • Founded in 1965, Company A is located in Jiaozuo and has a total space of p1 sq. m for manufacturing

and research and development

• Company A ranks x1 among the top x2 global ranking tires

Products • Main products of the brand consist of Henan brand, Company A brand off-the-road tire, radial off-the-

road tire, truck and bus radial tire, light truck radial tire, truck and bus bias tire, military tire, among others

Recognition • Over the years, Company A has received multiple industry certifications and recognitions including ISO

9002, ISO 14001, CCC certification (China tire production compulsory certification), ISO /TS16949, among others

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SAMPLE

T O

W S

Public: Domestic Company – Company A (4/4)

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Recommendation 1

• Text

• Text

• Text

Recommendation 2

• Text

• Text

Strategic Recommendations (-/-)

• Focus on specific 1 due to high profitability from specific 2

SAMPLE

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Thank you for the attention

About Netscribes Netscribes is a knowledge-consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment & business research, business & corporate intelligence, content-management services, and knowledge-software services. At its core lies a true value proposition that draws upon a vast knowledge base. Netscribes is a one-stop shop designed to fulfil clients’ profitability and growth objectives.

Tire Market – China report is part of Netscribes’ Automotive and Logistics Industry Series. For any queries or customized research requirements, contact us at:

Disclaimer: This report is published for general information only. Although high standards have been used in the preparation, “Netscribes” is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes and prior permission is required for guidelines on reproduction.

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TIRE MARKET IN CHINA 2014.PPT