market report us lodging

Singapore: Hotel Market Market Report - March 2019

MARKET REPORT

US Lodging Market Overview

AUGUST 2021

Monthly Report – February 2021

Monthly Report – August 2021 Edition U.S. Lodging Market Overview

Horwath HTL | Global Leader in Hospitality, Tourism and Leisure Consulting

0

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Feb-20

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Jun-2

0Ju

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Jan-2

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Feb-21

Mar-21

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Aug-21

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Wee

kly

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ight

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Millions

Actual Demand 2019 Average Weekly Demand 3-Month Moving Average

Trend Flatterning Trend

Transient75%

Group20%

Contract5%

76% 76%72% 73% 74% 70% 75% 72% 73% 73% 73% 73% 73% 75% 75% 75% 75% 75% 76%

24% 24%

28% 27%26%

30% 25% 28% 27% 27% 27% 27% 27% 25% 25% 25% 25% 25% 24%

-

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45

Feb-20

Mar-20

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Jun-2

0Ju

l-20

Aug-20

Sep-20

Oct-20

Nov-20

Dec-20

Jan-2

1

Feb-21

Mar-21

Apr-21

May-21

Jun-2

1Ju

l-21

Aug-21

Reporting Non Reporting Room Nights Available

MillionsU.S. Lodging Demand Recovery Trend U.S. Lodging Supply Change and Reporting Participation

U.S. Lodging Market Mix/Change - August

ADR % Change

Occ. % Change

U.S. Lodging RNA/RND Change by Chain Scale

98%Portion of 2019 average weekly

demand recovered

66%YE 2019

Occupancy

55%Estimated 2021

Occupancy

Source: STR; Horwath HTL 1

% Change Occ %

Note: Data is 2021 compared to 2019.

0

10

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-35

-30

-25

-20

-15

-10

-5

0

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Luxury UpperUpscale

Upscale UpperMidscale

Midscale Economy IndependentsUnited States

Rooms Avail % Change Rooms Sold % Change Occ %

-20.6

-41.3

-16.7

12.2

4.2

-17.7

-100 -80 -60 -40 -20 0 20

Transient

Group

Contract

% Change




44.6%49.3%

44.9% 44.5%

37.6%

49.9%

9.5%

8.1% 13.8% 12.8%

13.6%

7.1%2.6%

7.6%0.6% 1.9%

3.5%

1.1%

0%

10%

20%

30%

40%

50%

60%

70%

80%

Urban Airport DestinationResort

Spa Convention Boutique

56.7%

41.6% 39.5% 37.9% 37.2%

6.7%

10.0% 12.0%12.3% 15.3%

1.4%

4.0% 4.2%4.0%

2.8%

0%

10%

20%

30%

40%

50%

60%

70%

80%

< 300 300-500 501-750 751-1000 > 1000

61.1%55.5%

50.9% 51.3% 51.3%48.4% 47.3%

51.7%

58.3%

8.5%

7.9%

7.9%10.3% 8.8%

8.6% 8.6%

9.9%

7.8%

2.3%

2.5%

1.9%2.2%

1.8%2.4%

2.0%

2.7%

2.8%

0%

10%

20%

30%

40%

50%

60%

70%

80%

NewEngland

MiddleAtlantic

SouthAtlantic

EastNorth

Central

EastSouth

Central

WestNorth

Central

WestSouth

Central

Mountain Pacific


Monthly Occupancy by Region Monthly Occupancy by Size Monthly Occupancy by Selected Type

2Source: STR; Horwath HTL




© GeoNames, Microsoft, TomTomPowered by Bing

9.1

3.1

0.3 3.0

-17.3 -3.3

6.2

-5.1

20.4

-25.2 -4.1

-5.1

-3.9-7.1

-4.1

19.4

4.2

-24.0

13.6

-13.8

28.8

1.2-8.5

3.9

1.2

-26.4

-6.3

-7.6

-6.0

-2.8

-5.7

-8.4

11.5

10.6

0.3

-6.0

4.7

1…

-3.8

-21.5

-8.9

-7.2

16.2

© GeoNames, Microsoft, TomTomPowered by Bing

62.80

179.23

63.39 46.58

119.20 116.44

83.38

61.80

120.40

74.40 66.45

60.96

49.6659.28

51.11

201.80

91.51

73.10

57.44

56.40

132.71

63.4671.25

1…

69.93

118.62

70.76

50.86

69.73

45.49

109.67

88.43

97.17

95.67

79.10

60.02

89.67

1…

79.09

98.43

64.41

82.43

136.05

Monthly RevPAR % Change by State RevPAR by State

Top 25 Performing MarketsTop 5 Markets by RevPAR Percent Change

August 2021 vs August 2019Bottom 5 Markets by RevPAR Percent Change

August 2021 vs August 2019

+∞

∞

3

–

Source: STR; Horwath HTL

2607.3

San Diego, CA, -1.8

Miami, FL, 1.2

Tampa, FL, 6.0Phoenix, AZ, 7.1

Norfolk/Virginia Beach, VA, 10.7

-3

0

3

6

9

12

15

San Francisco/San Mateo, CA,

-59.9

New York, NY, -41.0

Minneapolis, MN, -37.7

Seattle, WA, -37.6Boston, MA,

-31.2

-70

-60

-50

-40

-30




© GeoNamesPowered by Bing

140

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131134

146 140

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131 126

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148

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125

165

111

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2020

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-09-04

Milli

ons

0

50,000

100,000

150,000

200,000

250,000

300,000

350,000

6.0%

6.5%

7.0%

7.5%

8.0%

8.5%

9.0%

9.5%

10.0%

Jan'1

9Feb Mar Apr

May Jun Ju

lAug Sep Oct

Nov DecJa

n'20

Feb Mar AprMay Ju

n Jul

Aug Sep OctNov Dec

Jan'2

1Feb Mar Apr

MayJu

ne July

Augus

t

Limited-Service Avg $/ Key Full-Service Avg $/Key Total Avg $/ Key

Limited-Service Cap Rate Full-Service Cap Rate Total Hotel Cap Rate

-200%

-100%

0%

100%

200%

300%

400%

500%

$0

$2

$4

$6

$8

$10

$12

Jan'

19 Feb

Mar

Apr

May Jun

Jul

Aug

Sep

Oct

Nov

Dec

Jan'

20 Feb

Mar

Apr

May Jun

Jul

Aug

Sep

Oct

Nov

Dec

Jan'

21 Feb

Mar

Apr

May

June July

Augu

st

Bill

ions US Limited-Service Volume ($) US Full-Service Volume ($) US Hotel Volume % Change

-

500

1,000

1,500

2,000

2,500

3,000

3,500

3/1 3/22 4/12 5/3 5/24 6/14 7/5 7/26 8/16 9/6 9/2710/1811/811/2912/201/10 1/31 2/21 3/14 4/4 4/25 5/16 6/6 6/27 7/18 8/8 8/29 9/19

Thou

sand

s

2019-2020 2020-2021

4Source: TSA; RCA; BLS; CDC; Horwath HTL Horwath HTL | Global Leader in Hospitality, Tourism and Leisure Consulting

2020 Lowest Point on Apr 14(Down 96% Compared to 2019)

Total Traveler Throughput1.05 M Increase

On Sep 20(136% up)

Total U.S. Lodging Transaction Volume

Cap rates and PPU displayed as a 12 Month Average.

COVID-19 Vaccine Doses Administered per 100 People by State (As of Sep 21, 2021)

U.S. Unemployment Claims (Seasonally Adjusted) U.S. Lodging Cap Rate & Price per Key Trend

June 9, 2020 (Peak)Unemployment Claims

24.9 Million

Sep 4, 2021Unemployment Claims

2.67 Million

+∞

∞

9/20




Contact:Paul Breslin, Managing Director [email protected]

Hua Rong, Senior Consultant [email protected]

John Duran, Senior [email protected]

At Horwath HTL, our focus is one hundred percent

on hotel, tourism and leisure consulting. Our

services cover every aspect of hotel real estate,

tourism and leisure development.

We are a global brand with 49 offices in 39

countries, who have successfully carried out over

30,000 assignments for private and public clients.

We are part of the Crowe Global network, a top 10

accounting and financial services network. We are

the number one choice for companies and financial

institutions looking to invest and develop in the

industry.

Our key areas of business are:

• Hotel Planning & Development

• Hotel Asset Management

• Hotel Valuation

• Health & Wellness

• Transactional Advisory

• Expert Witness & Litigation

• Leisure

• Tourism

• Hospitality Crisis Management

5

Horwath HTL Horwath HTL ATL

Horwath HTL Atlanta

Two Ravinia Drive, Suite 350

Atlanta, Georgia 30346, USA

Tel: +1 404 410 7800

www.horwathhtl.com

Our core services are:

• Hotel Planning & Development

• Hotel Asset Management

• Hotel Valuation

• Expert Witness & Litigation Support

• Tourism & Leisure

• Wellness & Sustainability

• Hospitality Crisis Management

mailto:[email protected]



http://www.horwathhtl.com/

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