markcom agency presentation 2010 revised
TRANSCRIPT
8/9/2019 Markcom Agency Presentation 2010 Revised
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A G E N C YC R E D E N T I A L
MARKCOM LTD
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We are ateam ofstrategistsand creativeminds
We are ateam ofstrategistsand creative
minds
creating bigideas and
memorablework
creating bigideas andmemorablework
Whichconnects theaudience
Whichconnects theaudience
And build a
countablebrandin the
market
And build a
countablebrandin the
market
WHO WE ARE
WHO WE ARE
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A DYNAMIC TEAMOFFERS FULL FLEDGECOMMUNICATION
SERVICE
ESTABLISHEDIN OCTOBER 2007
A NEW GENERATIONCOMMUNICATION
AGENCY
EXPERIENCEDTEAM MEMBER
OUR AGENCY
OUR AGENCY
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THE BEST RESOURCE
IS OUR SKILLPEOPLE…
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The sec ond best is our und erstand ing of ma rket,aud ienc e and med ia . To c arry out va rious op era tionswith the best possible competence in terms of bothquality and t ime frame, MarkCom maintainsadeq ua te support servic es inc lud ing :
• Up-to-da te graphic stud io• Dig ita l and interac tive d ivision• Stra teg ic p lanning tools and p eop le• Creative development process and
people• Events and ac tivations d ivision• Full fledge PR division (Mediamanagement, Strateg ic PR, crisis andissue management, VIP management,p rofile ma nag ement)
RESOURCESRESOURCES
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C H A L L E N G E S
WE TAKE ON…
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CREATEBRAND
AWARENESS
1
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COMMUNICATERIGHT
MESSAGE2
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MAKEPEOPLE
ACTIONABLE4
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TO US COMMUNICATION IS A
COMMITMENT.
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OUR SERVICESOUR SERVICES
BRANDCOMMUNICATION
ACCOUNT PLANING
ADVERTISEMENT
MEDIA BUYING
EVENTMANAGEMENT
PUBLIC RELATION
DIGITAL
AV PRODUCTION
MARKET RESERCHSOCIAL
COMMUNICATION
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BRAND
COMMUNICATION
BRAND
COMMUNICATION
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Markcom stands for 4th
dimension of communicationthat go for holistic approach inmarketing and promotionalstrategy design, selection toimplementation.MarkCom Ltd.envisage a surge of creativesolutions for the Businesscommunities that would beseamlessly integrated within theoveralls organizational prioritiesand visions.
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BRANDCOMMUNICATION
BRAND POSITIONING& PLANING
ADVERTISEMENTTVC, RDC, AV
MEDIA BUYING
MARKET RESERCH
MARKET RESERCH
BRANDCOMMUNICATION
SERVICES
BRANDCOMMUNICATION
SERVICES
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SAMPLE WORK
DESIGN & TVC
SAMPLE WORK
DESIGN & TVC
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NATIONAL PHONE
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EVENTS & ACTIVATIONEVENTS & ACTIVATION
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#8 Get a Makeover
© Rebecca Abell | Dreamstime.com
FUTURELAB
EVENT PLAN
THEME DEVELOPMENTS
DEVELOPMENT OF MARKETING AND PUBLICATION PLAN
DESIGN AND PRINTING SUPPORT
CONTENT DEVELOPMENTS
EVENT & ACTIVATION EXECUTION
EVENT DOCUMENTATION
EVENTS &ACTIVATION
SERVICES
EVENTS &ACTIVATION
SERVICES
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... While the Competition is Transforming
© Kevin Renes | Dreamstime.com
FUTURELAB
• Highly experienc e to orga nize events• Professional and skilled tea m members• Suffic ient internal resourc es to ma nag e exc lusive events• Also have enough network to outsourc e any kind of event support
• Have p repara tion to exec ute urgent c hanges within shortestpossible time
• Very intima te med ia c onnec tions to c over best possible PR• Stric tly maintain the qua lity of servic es and d ea d line to deliver
AREA OFEXPERTISE
AREA OFEXPERTISE
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1. 10 Years Celebration of
WEAB @ Dhaka Sheraton
2. Business Plan Launching
Ceremony of Centara
Hotels and Resorts @ Pan
Pacific Sonargaon
3. International Education
and Tourism Exhibition
2009 @ Hotel Sheraton
4. Brand Launching of R&R
Holdings @ SpectraConvention Center
5. Strategic PR Consultancy
of Centara Hotels and
Resorts.
MAJOREEVENTS
MAJOREEVENTS
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PUBLIC RELATIONPUBLIC RELATION
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Photo by http://www.flickr.com/photos/briansolis/
MarkCom is a new generation PRconsultancy agency, Known for its tailormade a pproa ch in every sing le issues.
Culture of stellar client service, strategiccounsel, and a culture of success. Offersstrategic communications counsel toloc a l, nationa l and internationa l c lients.
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FUTURELAB
Reconsidering the Advertising IndustryA Conversation Starter
© Lisov skaya | Dreamstime.com
Sponsored byManagement Centre Europe.
By: Alain Thys and Stefan Kolle
Corpora te Communic ations
Build ing and Protec tingbrand Ima ge
VIP Ma nag ement
Crisis and Issue Ma nagem ent
360-Degree Communications
Marketing Communica tions
CSR
Trad e Shows
Issue Ma nagement
Med ia Tour
Med ia Monitoring
Press office activities
PR SERVICESPR SERVICES
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ADDITIONAL SERVICES
Creative ServicesEvent & Promotions
Activation
SPECIAL SERVICES
Resea rch and
Measurement
PR SERVICESPR SERVICES
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PUBLIC RELATIONSUCCESS in
1) 10 yrs of weab
2) business plannninglaunching of c entara
hotel & resorts
3) Potentia lity of nursing jobabroad
PUBLIC RELATIONSUCCESS in
1) 10 yrs of weab
2) business plannninglaunching of c entara
hotel & resorts
3) Potentia lity of nursing jobabroad
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Lead storyof DS
Lead storyof NewAge
Lead storyof
Amardesh
Lead storyof Ittefaq
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SOCIALCOMMUNICA
TION
SOCIALCOMMUNICA
TION
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YOUR NEEDSYOUR NEEDS
HaveYOU a need related to your
‘Identified Audience’ toc rea te Awareness / c hange Attitude /
Reinforcing of
Attitude/ Behavior?
WEProvide your req uired
communication Strategy/ Support to meet this need
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CHALLENGESWE TAKEON
CHALLENGESWE TAKEON
• Communication to Induc e...Awareness / Behavior
Change / Compliance
• Advocac y / Communication• Discovering c hannels in loc alenvironment
• Capacity-Building
For effec tive grass-roo t level
implementationof strategies/ prog rams
• Research, Monitoring,
Assessment
Inc luding Pre-testing, Trac king,
Benchmarking
• Communic ation supp ort in
every ed ge.
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OUTDOOR
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Outdoor would be the perfectplace to hook the target group wewill hook our targets in
Bus Stand s
Inside lift (Billboard
Inside Bus ( In c ooperation w ith b uscompany, wind shield , window,)
Behind Vehic le ( Volvo, c ity bus,)
CNG BRANDING
OUTDOORBILL BOARD
VEHICLEBRANDING
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SPOT
INSTALLATION
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MARKCOMTEAM
MARKCOMTEAM
Syed Sumon Ahmed
Manager, Outdoor
Mizanur Rahman Jewel
Director, Digital
Shafiq
Office Assistant
\Courier Man
Sandipon Adhikary
Creative Director
SOHEL RANA
MANAGER, Marketing
Mintoo Lal
Copy Supervisor
TAKDIR AHMED
HEAD OF OPERATION
Mujib Huq
DTP, Executive
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Staff: Eight
Design & DTP: Two
Client Service: Two
Event: Two
Office Support: One
PC:6 Nos
Executive: 5 PC
Design: 1 PC
Internet: 256 Dedicated Bandwidth
OFFICESUPPORTOFFICESUPPORT
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CONTACTWITH US
CONTACTWITH US
Md.Sohe l Rana
Ma nager, Ma rketing.
Ma rkc om Ltd ,
185, RoseviewPlaza,
Suit~508, Birutta m CR Datta Road,Dhaka-1205
Cell: 01722771903
www.markcombd.com
sohe l@markc om bd.c om
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LEGAL ANDREGISTRATION
LEGAL ANDREGISTRATION