marianna kupść pr & project manager - portfolio
DESCRIPTION
My portfolio.TRANSCRIPT
![Page 1: Marianna Kupść PR & Project Manager - Portfolio](https://reader034.vdocuments.site/reader034/viewer/2022051322/545c2216af7959b4098b466c/html5/thumbnails/1.jpg)
Marianna Kupść - PR Manager / Project Manager
P O R T F O L I O
![Page 2: Marianna Kupść PR & Project Manager - Portfolio](https://reader034.vdocuments.site/reader034/viewer/2022051322/545c2216af7959b4098b466c/html5/thumbnails/2.jpg)
MY NAME IS MARIANNA, I AM 28 YEARS OLD
AND I AM A PR AND PROJECT MANAGER.
FAITH IN FATE
SINCE I WAS A LITTLE GIRL I ALWAYS WANTED
TO DO SOMETHING SPECIAL WITH MY LIFE,
BUT I HAD A LOT OF TROUBLES FIGURING
OUT WHAT’S THERE FOR ME. I ALWAYS
THOUGHT OF ALBERT EINSTEIN, WHO IS MY
ALL TIME HERO: HE MUST HAVE BEEN SO
LUCKY, KNOWING THAT THE WHOLE
UNIVERSE NEEDED HIM. I WANTED TO GET TO
KNOW IF THERE’S ANYTHING FOR ME OUT
THERE TOO, OR IS IT JUST… A THEORY. ON
SOME LEVEL I THINK I ALWAYS KNEW THAT
THERE MUST BE SOMETHING THAT I CAN DO
PASSIONATELY IN MY LIFE. I JUST HAVE TO
FIND THE RIGHT ANSWEAR. I ALSO HAD
ANOTHER HERO WHO SUPPORTED ME WITH
LIFE LESSONS – MARK TWAIN. BOTH OF THEM
MADE A GREAT IMPACKT ON MY LIFE AND
SHOWED ME THE WAY TO FIND MY OWN
SELF. I LISTNED TO THEIR WISE WORDS AND
STARTED LOOKING FOR MY DESTINATION.
ADVERTISING?
THROUGH A NUMBER OF SCHOOLS,
TRAININGS, COURSES AND JUST LOADS OF
Q&A, I FINALY CAME ACROSS ADVERTISING. I
KNEW RIGHT AWAY THAT I FOUND THE
RIGHT ENERGY. AFTER READING A LOT OF
ARTICLES AND BOOKS ON THIS SUBJECT, I
KNEW THAT IT’S NOT GOING TO BE EASY TO
EVEN GET AN INTERNSHIP IN THIS BUSINESS. I
FIGURED THAT I HAVE TO GET AS MUCH
EXPERIENCE THAT WOULD GET ME CLOSER
TO MY GOAL, AS POSSIBLE. THAT’S HOW I
GOT MY FIRST REAL JOB AS A PART TIME
JUNIOR EVENT MANAGER.
AN ARTIFICIAL CHRISTMAS TREE, CV IN A
BOTTLE AND ALL THAT EXTRAVAGANZA
AFTER NEARLY HALF OF A YEAR OF DOING
MOST SURPRISING TASKS I HAVE EVER HAD TO
DO IN MY LIFE (FOR EX. ORDERING A 20
METERS TALL ARTIFICIAL CHRISTMAS TREE – IT
TAKES ABOUT 1 MONTH TO BUILD IT!), I
TOOK A CHANCE IN FINDING A JOB IN
ADVERTISING. AS SOON AS I SAW AN AD IN
AN INTERNET MAGAZINE, THAT SAID THAT
THE LOKAL AGENCY IS LOOKING FOR
CREATIVE PEOPLE FOR AN INTERNSHIP, I
IMMEDIATELY CREATED MY OWN ORIGINAL
APPLICATION AND SENT IT IN A BOTTLE. THE
POSSITION WAS MINE THE NEXT DAY!
PR & PROJECT MANAGER
![Page 3: Marianna Kupść PR & Project Manager - Portfolio](https://reader034.vdocuments.site/reader034/viewer/2022051322/545c2216af7959b4098b466c/html5/thumbnails/3.jpg)
ADVERTISING!
DURING THE TWO YEARS I HAVE BEEN
WORKING IN AN ADVERTISING AGENCY, I
HAD A CHANCE TO TRY DIFFERENT JOB
POSSITIONS. I WAS CONTINOUSLY CLIMBING
UP A CAREER LADDER. STARTING AS AN
INTERN, AFTER HALF OF A YEAR I WAS
OFFERED A POSITION OF AN ACCOUNT
EXECUTIVE, AND LATER ON - A PROJECT
MANAGER. I ALSO HAD A CHANCE TO GET TO
KNOW A LITTLE BIT OF PR AND HAVE
INSTANTLY FALLEN IN LOVE WITH THIS AREA
OF BUSINESS AND MARKETING.
STILL CURIOUS
I WANTED TO INDULDGE IN PUBLIC
RELATION SO I STARTED A POST GRADUATE
STUDIES AT THE UNIVERSITY OF GDAŃSK.
AFTER I GRADUATED I BECAME A PR MANAGER
AT THE ADVERTISING AGENCY. I MANAGED
ALL THE PR JOBS WE HAD.
OWN FROWN
AFTER TWO YEARS OF WORKING FOR MY
LOVELY AND SUPPORTING BOSS, I THOUGHT
THAT IT’S THE BEST TIME TO TRY IT ON MY
OWN. AT THE BEGINNIG OF MARCH 2012 I
OPENED A LOCAL FASHION PR AGENCY
NAMED: LOVELIFE PR. AS MY OWN MANAGER I
REALLY ENJOYED REALIZING INTERESTING
PROJECTS AND I HAVE MANAGED TO CREATE
A BUZZ AROUND THE BRAND THAT I
CREATED. EVEN THOUGH I CAME ACROSS A
LOT OF TROUBLES AND DIFFICULT
SITUATIONS, I STILL BELIVE IN LOVELIFE, ONLY
NOWADAYS I ENJOY MORE CREATING
VALUABLE CONTENT ON MY FAN PAGE AND
BLOG, CONSISTENTLY BECOMING AN EXPERT
IN FASHION PR AND DOING INNOVATIVE
PROJECTS WITH OPEN-MINDED YOUNG
PEOPLE IN OUR SPARE TIME, RATHER THAN
KILLING THE PASSION BY THE INDIFFERNET
INDUSTRY.
STILL
NOW, AFTER MORE THAN 3 YEARS OF
WORKING IN ADVERTISING AND PUBLIC
REALTIONS, I STILL FEEL THE NEED TO
EXPLORE MORE AND MORE IN THOSE
SUBJECTS – THIS IS THE MOST FASCINATING
ATTRIBUTE OF IT ALL. LIKE MY LATE MENTORS,
I JUST NEVER STOP CHALLENGING MYSELF
WITH NEW PROJECTS IN MY AREA OF
INTEREST.
PR & PROJECT MANAGER
![Page 4: Marianna Kupść PR & Project Manager - Portfolio](https://reader034.vdocuments.site/reader034/viewer/2022051322/545c2216af7959b4098b466c/html5/thumbnails/4.jpg)
DURING THE RECENT YEARS I HAD A CHANCE TO CREATE, ORGANIZE AND PROMOTE A NUMBER OF EVENTS. HERE ARE SOME EXAMPLES.
FUNDRAISING FOR THE LIVING WIHT A PUMP FOUNDATION. POLISH CELEBRITIES, BOTH LOCAL AS WELL AS NATIONAL, WERE ENGAGED TO
DECORATE THE OSTRICH’S SHELLS. ALL OF THE PIECES WERE LATER BIDDED DURING A FORMAL AUCTION.
EVENTS
![Page 5: Marianna Kupść PR & Project Manager - Portfolio](https://reader034.vdocuments.site/reader034/viewer/2022051322/545c2216af7959b4098b466c/html5/thumbnails/5.jpg)
KOBIECE HECE . LITTLE FASHION MARKET IN SOPOT. EDITION I & II. TOGETHER WITH TWO OTHER GIRLS, WE CREATED A SMALL GATHERING PLACE
FOR FASHION LOVERS. DURING THE EVENTS PEOPLE WERE ABLE TO, BOTH SALE AND BUY CLOTHES WITHIN THE PRICE UNITS FROM 1 TO 15 PLN.
THE BRAND SHORTLY GAINED A REPUTATION OF AN EVENT TO BE AT.
EVENTS
![Page 6: Marianna Kupść PR & Project Manager - Portfolio](https://reader034.vdocuments.site/reader034/viewer/2022051322/545c2216af7959b4098b466c/html5/thumbnails/6.jpg)
KOBIECE HECE
LITTLE FASHION MARKET
EDITION I & II
EVENTS
![Page 7: Marianna Kupść PR & Project Manager - Portfolio](https://reader034.vdocuments.site/reader034/viewer/2022051322/545c2216af7959b4098b466c/html5/thumbnails/7.jpg)
WHAT DOES
THE ART TASTE LIKE?
THE VALENTINE’S DAY
CELEBRATIONS AT
A LOCAL SHOPPING
CENTER.
WITHIN ELEVEN HOURS
WE CREATED A PICTURE
OUT OF 5000
CUPCAKES WITHOUT
TOUCHING
THE GROUND.
WE ALSO ESTABLISHED
POLISH RECORD IN
MAKING THE BIGGEST
EATABLE PICTURE.
EVENTS
![Page 8: Marianna Kupść PR & Project Manager - Portfolio](https://reader034.vdocuments.site/reader034/viewer/2022051322/545c2216af7959b4098b466c/html5/thumbnails/8.jpg)
WHAT DOES
THE ART TASTE LIKE?
EVENTS
![Page 9: Marianna Kupść PR & Project Manager - Portfolio](https://reader034.vdocuments.site/reader034/viewer/2022051322/545c2216af7959b4098b466c/html5/thumbnails/9.jpg)
SOUNDRIVE FESTIVAL 2012 – FIRST EDITION OF AN ALTERNATIVE MUSIC AND EXTREME SPORTS FESTIVAL IN GDYNIA. I HAD A PLEASURE OF
SUPPORTING THE ORGANIZERS IN PROMOTIONAL ACTIVITIES, PR, SOCIAL MEDIA AND ORGANIZATION TASKS. I HAVE BEEN A PART OF THE CREW
FOR OVER 2.5 MONTHS.
EVENTS
![Page 10: Marianna Kupść PR & Project Manager - Portfolio](https://reader034.vdocuments.site/reader034/viewer/2022051322/545c2216af7959b4098b466c/html5/thumbnails/10.jpg)
AS A PUBLIC RELATION MANAGER I HAVE MANAGED TO GAIN A NUMBER OF PUBLICATIONS. SOME OF THEM ARE PRESENTED BELOW.
PUBLIC RELATIONS
![Page 11: Marianna Kupść PR & Project Manager - Portfolio](https://reader034.vdocuments.site/reader034/viewer/2022051322/545c2216af7959b4098b466c/html5/thumbnails/11.jpg)
FUN WITH AUGMENTED REALITY. HAVING TO GET TO KNOW A LITTLE BIT ABOUT THIS NEW TECHNOLOGY I STARTED LOOKING FOR THE
POSSIBILITIES TO PUT IT IN USE AT OUR AGENCY. AT ONE OF THE HIDE PARKS I WENT TO (PECHA KUCHA) I SAW THOSE PHISICISTS TALKING
ABOUT AUGMENTED REALITY. I THOUGHT I NEED TO GET IN TOUCH WITH THEM, SO I’VE FOUND THEM ON THE INTERNET AND OFFERED A
COOP. THAT’S HOW WE BECAME ONE OF THE FIRST ADVERTISING AGENCIES IN POLAND THAT COULD OFFER THIS TECHNOLOGY FOR THE
COMMERCIAL PURPOSES. LATER ON I ALSO ADDED MOTION DETECTION AND QR CODES TO OUR OFFER.
NEW TECHNOLOGIES
![Page 12: Marianna Kupść PR & Project Manager - Portfolio](https://reader034.vdocuments.site/reader034/viewer/2022051322/545c2216af7959b4098b466c/html5/thumbnails/12.jpg)
SPONSORED ARTICLES AND COMMERCIAL PUBLICATIONS. WORKING AT THE ADVERTISING AGENCY I HAD A LOT OF OPPORTUNITIES TO PUT MY
LITERARY SKILLS TO USE. I WROTE A NUMBER OF ARTICLES FOR THE BIG COMPANIES, THAT WERE PRINTED IN BIG CIRCULATIONS (FOR EX. 50 000
ISSUES OF THE MAZOVIA MAGAZINE). I ALSO HAVE BEEN GETTING COPYWRITING JOBS FROM PRIVATE CLIENTS.
COPYWRITING
![Page 13: Marianna Kupść PR & Project Manager - Portfolio](https://reader034.vdocuments.site/reader034/viewer/2022051322/545c2216af7959b4098b466c/html5/thumbnails/13.jpg)
SPONSORED ARTICLES AND COMMERCIAL PUBLICATIONS.
COPYWRITING
![Page 14: Marianna Kupść PR & Project Manager - Portfolio](https://reader034.vdocuments.site/reader034/viewer/2022051322/545c2216af7959b4098b466c/html5/thumbnails/14.jpg)
PUBLICATION OF AN ARTICLE TITLED: A VIEW ON THE LATEST JAPANESE ARCHITECTURE ON PAGES OF ARCHITECTURAL STUDIES, EDITED BY DR
JOANNA KUCHARZEWSKA. THIS ARTICLE WAS WRITTEN BY ME, AND IT’S BASED ON MY MASTER’S THESIS.
COPYWRITING
![Page 15: Marianna Kupść PR & Project Manager - Portfolio](https://reader034.vdocuments.site/reader034/viewer/2022051322/545c2216af7959b4098b466c/html5/thumbnails/15.jpg)
A LECTURE GIVEN IN THE CITY’S CULTURAL INSTITUTE. SUBJECT-MATTER: NEW TECHNOLOGIES FOR NON PROFIT ORGANIZATIONS • A LECTURE GIVEN
ON THE SUBJECT: WORKING IN AN ADVERTISING AGENCY • IMPROVISED SPEACH GIVEN DURING THE CLASS AT THE UNIVERSITY. WE HAD ABOUT 10
MINUTES TO MAKE UP A SUBJECT TO TALK ABOUT. I WENT FOR MINIMALISM IN ADVERTISING, ART AND LIFE.
PUBLIC SPEACHES
HYPERLINKS ZONE
![Page 16: Marianna Kupść PR & Project Manager - Portfolio](https://reader034.vdocuments.site/reader034/viewer/2022051322/545c2216af7959b4098b466c/html5/thumbnails/16.jpg)
„YES, SHE THOUGHT […] I HAVE HAD MY VISION.”
VIRGINIA WOOLF, TO THE LIGHTHOUSE (1927)
SUMMARY