Designated Market Area (DMA) Index

Raleigh-Durham (Fayetteville), NC 144

Austin, TX 154

140Denver, CO

122Rochester, NY

122Monterey-Salinas, CA

120Lafayette, IN

117Tucson (Sierra Vista), AZ

139Butte-Bozeman, MT

122Seattle-Tacoma, WA

124Washington, D.C. (Hagerstown, MD)

125Madison, WI

126Jackson, MS

130Atlanta, GA

115Houston, TX

115Baltimore, MD

What are the top markets to find fans streaming NCAA games online?

Source: Experian Simmons

For more information, visit www.experian.com/marketingforward

© 2012 Experian Information Solutions, Inc. All rights reserved.Experian and the marks used herein are service marks or registered trademarks of Experian Information Solutions, Inc.Other product and company names mentioned herein may be the trademarks of their respective owners.

Experian Marketing Services delivers best-in-breed data, analytics and platforms into multiple regions around the globe. It is focused on helping marketers more effectively target and engage their best customers through email, digital advertising, customer data management, customer and competitive insight, data enrichment and list rental, modeling and analytics, and strategic consulting. Through these capabilities, Experian Marketing Services enables organizations to encourage brand advocacy, create measurable return on investment and significantly improve the lifetime value of their customers.