manufactured housing: an industry overview - naco ii... · manufactured housing: an industry...
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Manufactured Housing: Manufactured Housing: An Industry OverviewAn Industry OverviewAn Industry OverviewAn Industry Overview
National Association of Counties Rural Housing Forum
Western Interstate Region ConferenceSanta Fe, NM
Presenter:Presenter:Jason Boehlert
Manufactured Housing InstituteMay 16, 2012
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Manufactured Housing: America’s Sustainable and Reliable Housing Solution
Manufactured housingManufactured housing critical to housing market and
AAmerican economy• What is Manufactured HousingWhat is Manufactured Housing• Economic Contribution• The Market We Serve• Historical Industry Trends• Industry Outlook• Policy Areas of Interest
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Manufactured Housing: America’s Sustainable and Reliable Housing Solution
What is Manufactured Housing• Homes built in a factory to the Federal y
Manufactured Home Construction & Safety Standards (the “HUD Code”)Th HUD C d i h l f d ll• The HUD Code is the only federally-regulated residential building code
• Distinctive business model: Homes built• Distinctive business model: Homes built indoors in a climate controlled setting, sold through a retail network, finished at gthe site by installation professionals
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Manufactured Housing: America’s Sustainable and Reliable Housing Solution
Advantages in Quality and Cost• Precision Built
H i h d b il i h• Homes are tighter, stronger, and built with greater dimensional accuracy than site‐built homes
• Quality• Quality• QC oversight is continuous, with three layers of oversight nationally administered by HUD
• Efficient Use of Skills/Resources• Efficient Use of Skills/Resources• High Volume, skills integrated production and volume materials purchasing
• Green• Green• Optimal material use, minimal waste and recycling makes factory building inherently greengreen
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The Perception
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The Reality
Newport Beach, California
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Raleigh, North Carolina
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Chantilly, Virginia
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Tampa, Florida
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Grayslake, Illinois
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Germantown, Wisconsin
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Tucson, Arizona
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Mobile, Alabama
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Manufactured Housing: America’s Sustainable and Reliable Housing Solution
E i P filEconomic Profile(as of May 2012)
• 46 corporations46 corporations• BRK, CVCO, SKY
• 122 home building facilitiesg• 4,000 home sales centers• 50,000 land‐lease communities (REITs), ( )
• ELS, UMH, SUN
• 51,606 homes built in 2011• 14% of all new housing in 2011
• Approximately 75,000 full‐time U.S. based employeesbased employees
Source: U.S. Census, IBTS, MHI
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Manufactured Housing: America’s Sustainable and Reliable Housing Solution
Serving a Vital MarketServing a Vital Market
2011 M f t d h i• 2011: Manufactured housing accounted for
• 30% of all new homes sold under $200,000
• 50% of all new homes sold under $150,000$150,000
• 71% of all new homes sold under $125,000
2 f 3 f t d h• 2 of every 3 manufactured homes are in rural areas
Source: MHI, U.S. Census
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Manufactured Housing: America’s Sustainable and Reliable Housing Solution
Serving a Vital Market
• Best Value Proposition• Average Price Without Land
• Manufactured Home ‐ $62,800 or $41.45 per SF• Site‐Built Home ‐ $206,560 or $84.07 per SF
• Homes Placed Anywhere• Homes Placed Anywhere• 70‐75 percent on private property20 25 i id i l l d l• 20‐25 percent in residential land‐lease communities
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Manufactured Housing: America’s Sustainable and Reliable Housing Solution
Serving a Vital MarketAll Home Owners MH Owners
$60,000$60,000
$70,000
All Home Owners MH Owners
$32,000$40,000
$50,000
,
$10 000
$20,000
$30,000
$0
$10,000
73% of manufactured home
Source: U.S. Census, American Housing Survey
73% of manufactured home households earn less than $50,000
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Manufactured Housing: America’s Sustainable and Reliable Housing Solution
Historical Trends
ll h h ld h ll• 8.7 million households with 22 million people live in manufactured homes (6 7% f ti ’ h i t k/9% f(6.7% of nation’s housing stock/9% of single family housing stock)Si 1989 M f t d h i• Since 1989: Manufactured housing accounted for 21.5% of all new single family homes soldfamily homes sold
• 2002‐ 2005: Market imbalance due to b i ti it i it b ilt k tsubprime activity in site‐built market
Source: U.S. Census, American Housing Survey, MHI
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Manufactured Housing: America’s Sustainable and Reliable Housing Solution
Historical Trends
• New single family site‐built homes sold in the US has declined by 76%
ksince its peak in 2005• New manufactured homes sold in the US has declined by 57%
Source: U.S. Census
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Manufactured Housing: America’s Sustainable and Reliable Housing Solution
Industry Outlook Positive
• Manufactured housing is back on the rise over the past two years,
b lsince bottom in 2009. Currently at 25% of 2011 sales and 31% increase
l f fin sales over first quarter of 2011• 2011: Manufactured housing gaccounted for 14% of all new single family homes soldy
Source: U.S. Census, MHI
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Manufactured Housing: America’s Sustainable and Reliable Housing Solution
Industry Outlook Positive
• Industry is responding to current housing market demands and stresses
• Rapid growth in population over p g p pnext decade looking to maximize housing value propositiong p p
• As demand for our homes grows, more U.S. jobs createdj
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Manufactured Housing: America’s Sustainable and Reliable Housing Solution
Policy Areas of Interest
• Energy Efficiency• Tax Issues• Dodd‐Frank/SAFE Act ImplementationImplementation
• GSE ReformHUD/FHA• HUD/FHA
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Manufactured Housing: America’s Sustainable and Reliable Housing Solution
Please Visit Us
wwwmanufacturedhousing org
d
www.manufacturedhousing.org
Manufactured Housing Institute
MHIupdate
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Manufactured Housing: America’s Sustainable and Reliable Housing Solution
Please Contact Us
J B hlJason BoehlertVice President, Government Affairs
jboehlert@mfghome [email protected]
Manufactured Housing InstituteMa u actu ed ousi g I stitute2111 Wilson Blvd.
Suite 100Arlington, VA 22201
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Manufactured Housing: America’s Sustainable and Reliable Housing Solution
“If home buyers throughout the country had behaved like our [manufactured] buyers, America would not have had
the crisis that it did.”
“The government wants high quality, low cost housing and manufactured o o ou i g a a u a u ehousing provides that product.”
Warren Buffett– Warren Buffett