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MANGT 660 (A): Supply Chain Planning and Control Chapter 12 Manufacturing Focused Supply Chain Integration (2/2)

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Page 1: MANGT 660 (A): Supply Chain Planning and Control Chapter 12 Manufacturing Focused Supply Chain Integration (2/2)

MANGT 660 (A): Supply Chain Planning and Control

Chapter 12Manufacturing Focused Supply

Chain Integration (2/2)

Page 2: MANGT 660 (A): Supply Chain Planning and Control Chapter 12 Manufacturing Focused Supply Chain Integration (2/2)

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Supply Chain Integration

• SC excellence cannot be achieved without an integrated SC P&C system involving:1. Information sharing across the SC• Coordination of purchasing, manufacturing, and

resource-planning information

2. Systems design and implementation of relevant processes• Example: Supply Chain Operations Reference

(SCOR) model– Provides a supply chain framework for integrating supply

chain processes with related terminology, metrics, and best practices.

Page 3: MANGT 660 (A): Supply Chain Planning and Control Chapter 12 Manufacturing Focused Supply Chain Integration (2/2)

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1. Information Sharing

• The 3 aspects of information sharing:1) Information-sharing support

technology2) Information content3) Information quality

Page 4: MANGT 660 (A): Supply Chain Planning and Control Chapter 12 Manufacturing Focused Supply Chain Integration (2/2)

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1-1. Information-Sharing Support Technology

• Investment in information technology (IT)

• Three categories based on the length of the planning periods:1) Supply chain execution• Focuses on short-term daily activities• Examples: Efficient warehouse

management, transportation management, and collaborative manufacturing

Page 5: MANGT 660 (A): Supply Chain Planning and Control Chapter 12 Manufacturing Focused Supply Chain Integration (2/2)

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1-1. Information-Sharing Support Technology (cont’d)

2) Supply chain planning• Focuses on medium- to long-term activities

3) Supply chain execution management• Supporting tools bridging “supply chain

execution” and “supply chain planning”

Page 6: MANGT 660 (A): Supply Chain Planning and Control Chapter 12 Manufacturing Focused Supply Chain Integration (2/2)

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1-2. Information Content

• Choosing the appropriate information to share

• Can be classified by content

Manufacturer

information

Distribution information

Retailer information

Supplier information

Customer information

Page 7: MANGT 660 (A): Supply Chain Planning and Control Chapter 12 Manufacturing Focused Supply Chain Integration (2/2)

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1-3. Information Quality

• The degree to which the information shared meets the needs of the organizations

• The 9 aspects of information quality1) Accuracy2) Availability3) Timeliness4) Internal connectivity5) External connectivity6) Completeness7) Relevance8) Accessibility9) Frequency of updates

Page 8: MANGT 660 (A): Supply Chain Planning and Control Chapter 12 Manufacturing Focused Supply Chain Integration (2/2)

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Information Sharing and Supply Chain Practice: Example 1

• Dell– Customer information• Direct receipt of customer order information

from website• Real time price updates• Customization

–Manufacture information• Direct sharing of order information

– Supplier information• backlog and inventory

Page 9: MANGT 660 (A): Supply Chain Planning and Control Chapter 12 Manufacturing Focused Supply Chain Integration (2/2)

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• Virtual manufacturing model– Outsourced more than 50% of production

capacity

• Customer information– Orders through online customer interfaces

• Manufacture information– Electronic order sharing with component

suppliers

• Supplier information– Suppliers are involved in Cisco’s product

design process

Information Sharing and Supply Chain Practice: Example 2

Page 10: MANGT 660 (A): Supply Chain Planning and Control Chapter 12 Manufacturing Focused Supply Chain Integration (2/2)

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2. SCOR Model

• Supply chain operations reference (SCOR) model– Integrating the business planning

function with the production function (S&OP)

– Includes customer interactions, physical transactions, and market interactions

Page 11: MANGT 660 (A): Supply Chain Planning and Control Chapter 12 Manufacturing Focused Supply Chain Integration (2/2)

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2. SCOR Model (cont’d)

• Supply chain operations reference (SCOR) model– A process reference model

developed by PwC and endorsed by the Supply-Chain Council (SCC)

– A cross-industry de facto standard diagnostic tool for supply chain management.

– A management tool, spanning from the supplier’s supplier to the customer’s customer

Page 12: MANGT 660 (A): Supply Chain Planning and Control Chapter 12 Manufacturing Focused Supply Chain Integration (2/2)

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2. SCOR Model (cont’d)

• Supply chain operations reference (SCOR) model (cont’d)– Integrating the business planning

function with the production function (S&OP)

– Includes customer interactions, physical transactions, and market interactions

– Enables users to address, improve, and communicate SCM practices within and between all interested parties in the extended enterprise

Page 13: MANGT 660 (A): Supply Chain Planning and Control Chapter 12 Manufacturing Focused Supply Chain Integration (2/2)

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2. SCOR Model (cont’d)

• The Benefits– Faster cycle times, less inventory– Improved visibility of the supply

chain– Access to important customer

information in a timely fashion

Page 14: MANGT 660 (A): Supply Chain Planning and Control Chapter 12 Manufacturing Focused Supply Chain Integration (2/2)

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2. SCOR Model (cont’d)

• Levels of the SCOR model

Level 1 (Process Types)

Defines the scope and content

Level 2(Process

Categories)Choose the Configuration of processes

Level 3(Decompose Processes)

Specify the best practices of each process

Level 4(Decompose Process

Elements)

Define practices to achieve competitive advantage

Page 15: MANGT 660 (A): Supply Chain Planning and Control Chapter 12 Manufacturing Focused Supply Chain Integration (2/2)

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Level 1 (Process Types)

Plan

Source(Buyer–Supplier

Relationship)

Make(Transformation Process)

Deliver(Outbound Logistics)

Business Plan

Supply Chain

Page 16: MANGT 660 (A): Supply Chain Planning and Control Chapter 12 Manufacturing Focused Supply Chain Integration (2/2)

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1) Plan (Planning)

• Processes intended to develop a course of action that best meets sourcing, production, and delivery requirements– Balance aggregate demand and supply to

develop a course of action which best meets sourcing, production, and delivery requirements

– Use historical data for demand forecast development

– Information gathering and re-balance supply chains in real time

Page 17: MANGT 660 (A): Supply Chain Planning and Control Chapter 12 Manufacturing Focused Supply Chain Integration (2/2)

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2) Source (Buyer–Supplier Relationship)

• Processes that procure goods and services to meet planned or actual demand– Connects manufacturers with suppliers

• Good practices– Use designated cross-functional procurement

team– Establish long-term supplier–buyer

relationships– Reduce the supplier base– JIT delivery from suppliers– Supplier performance evaluations and

providing feedback

Page 18: MANGT 660 (A): Supply Chain Planning and Control Chapter 12 Manufacturing Focused Supply Chain Integration (2/2)

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3) Make (Transformation Process)

• Processes that transform raw materials into finished goods to meet supply chain demand

• The 4 groups of practices – JIT production– Total preventive maintenance (TPM)– Total quality management (TQM)– Human resource management (HRM)

Page 19: MANGT 660 (A): Supply Chain Planning and Control Chapter 12 Manufacturing Focused Supply Chain Integration (2/2)

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4) Deliver (Outbound Logistics)

• Processes that provide finished goods and services to meet planned or actual demand

• Good practices– Share real-time information with supply

chain partners– JIT delivery– Using a single contact point for all order

inquiries