Managing Your Future E-Book Collection

A Publisher/Aggregator Perspective on Opportunities and Challenges

Melanie Schaffner, Marketing and Sales Manager, Project MUSEPVLR Interest Group, ALA Annual 2011

http://muse.jhu.edu

Celebrating 15 Years ofProject MUSE!

Originated from a grant-funded joint effort of the library and university press at JHU to deliver the JHUP journals in an electronic format

First collection of 40 JHUP journals offered on the web in Fall 1996

Early adopters included VIVA, OhioLINK, the Oberlin Group, California Digital Library, CAUL (Australia)

Expanded in 2000 to incorporate journal content from other not-for-profit scholarly presses, with initial group including 11 major university presses

http://muse.jhu.edu

Celebrating 10 Years of Successful Partnership with Publishers

Well over 100 not-for-profit scholarly publishers now have journals in MUSE collections

Contributors include UPs, scholarly societies, independent research institutes, departments

MUSE has returned over $70m in royalties to participating publishers -$100m in savings to libraries

MUSE royalties sustain small/specialized publishing programs, support broad dissemination of scholarship, and help publishers retain journals

http://muse.jhu.edu

MUSE Journal CollectionsTodaySix collections available for subscription

Four interdisciplinary, for varying research needs Two subject-specific (Humanities, Social Science)

Content included from over 500 peer-reviewed journals in the humanities and social sciences

Content is stable, and subscriptions include all available archival volumes at no additional cost

Tiered pricing offered for collections, based on library type and usage

Libraries own content and retain archival rights

http://muse.jhu.edu

Why e-Book Collections on Project MUSE?

Project MUSE has a successful 15-year track record serving libraries, publishers, and users

The JHU Press has strong publisher relationships via both MUSE and Hopkins Fulfillment Services

End users want an integrated experience; MUSE is already a “go to” source for many

Library customers have been asking for some time that MUSE content expand to books

http://muse.jhu.edu

Project MUSE + UPeC =UPCC eBooks Collections on MUSE

http://muse.jhu.edu

University Press eBook Consortium Led by directors at NYU, Temple, Penn,

Rutgers, Nebraska Multi-year Mellon-funded study on

feasibility of collaborative UP e-book platform

LOIs from 60+ North American UP’s expressing interest in participating

November 2010: RFP for an implementation partner to bring their vision to fruition

Project MUSE Editions Research and planning began in 2008 Initial meeting of interested presses in

February 2009 Program announced in fall 2010; core

premise to fully integrate book content with journal content on MUSE platform

Early spring 2011: 28 publishers contracted, with planned launch July 1 2010

January 2011: MUSE among small group of finalists for UPeC RFP

March 2011: MUSE selected as UPeC partner and projects merged

University Press Content Consortium:65 Publishers Confirmed

http://muse.jhu.edu

Baylor University PressBrookings Institution PressCork University PressDuke University PressDuquesne University PressELT PressThe Feminist PressFordham University PressThe Franciscan InstituteGallaudet University PressGeorgetown University PressHong Kong University PressIndiana University PressJewish Publication SocietyJohns Hopkins University PressKent State University PressMichigan State University PressMinnesota Historical Society PressNUS Press LtdNew York University PressNorthwestern University Press

Ohio University PressOregon State University PressPennsylvania State University Press Purdue University PressRussell Sage FoundationRutgers University PressSlavica PublishersSouthern Illinois University PressSUNY PressSyracuse University PressTemple University PressTexas A&M University Press Texas Christian University PressUniversity of Akron PressUniversity of Alabama PressUniversity of Arizona PressUniversity of Arkansas PressUniversity of Georgia PressUniversity of Hawaii PressUniversity of Iowa PressUniversity of Massachusetts PressUniversity of Michigan Press

University of Nebraska PressUniversity of Nevada PressUniversity of New Mexico PressUniversity of North Texas PressUniversity of Notre Dame PressUniversity of Pennsylvania PressUniversity of Pittsburgh PressUniversity of Texas Press University of Virginia Press  University of Washington PressUniversity of Wisconsin PressUniversity Press of ColoradoUniversity Press of KentuckyUniversity Press of Mississippi University Press of New EnglandUtah State University Press Vanderbilt University Press  Wayne State University Press Wesleyan University Press West Virginia University PressWilfrid Laurier University Press

*Also have journals in MUSE

What will UPCC eBook Collections on Project MUSE offer?

Scholarly books from not-for-profit organizations with rigorous peer-review and editorial processes

Digital books released simultaneously with print Ownership and perpetual access rights Books in PDF format, searchable and retrievable to the

chapter level Unlimited simultaneous usage, downloading and printing Books fully integrated on the MUSE platform, with seamless

searching across both book and journal content COUNTER-compliant statistics; free MARC records

http://muse.jhu.edu

How will I purchase UPCC eBook Collections on MUSE?

http://muse.jhu.edu

Calendar-year collections of all available academic titles, and calendar-year subject-based collections

Initial collections of books from 2010, 2011, and forthcoming 2012 titles, with very special pricing on bundles of books from all three years

Pre-purchase of future years’ frontlist titles Comprehensive and subject-based archival collections of

backlist titles, with library-friendly terms, at very affordable prices

UPCC eBook Collections:Opportunities

http://muse.jhu.edu

Synergies and discovery paths created by bringing critical mass of many thousands of UP scholarly books into the same platform with over 200,000 articles from 500+ journals

Exposure of book content to base of millions of installed users worldwide

Built-in customer base for books product; familiar and trusted vendor for libraries

Ability to apply lessons learned in e-journal world to create user-friendly, library-friendly product offering and business model, expand dissemination and grow revenue for publishers

Opportunities to leverage existing partnerships, form new ones

UPCC eBook Collections:Challenges #1: Data, Data, Data

http://muse.jhu.edu

Availability.Timing of availabilityInconsistent approaches, lack of standards

eISBNs BISAC codes “List price”

Moving target Publishers choosing participating titles List will grow and change

UPCC eBook Collections:Challenges #2: Still Data

http://muse.jhu.edu

Sharing With whom? (New partners, new contacts) How? (Opt-in? Push?) How often?

MARC recordsTimeliness of holdings informationComplexity of holdings informationDe-duping concerns

UPCC eBook Collections:Challenges #3: Pricing and Collections

http://muse.jhu.edu

Subject Collections How granular? How big? Interdisciplinary titles

Frontlist collection details not final at time of pricing; libraries need to know what they can expect for price

What’s the formula for appropriate guaranteed delivery? Publisher estimates v. actual submissions Late submissions?

UPCC eBook Collections:Challenges #4: Thorny Issues

http://muse.jhu.edu

Keeping sales simpleCurrent books supply chaineILLDDA/Approval Plan and other forms of single

title purchasingInstitutional Platform customization