making your blog social

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How to make your blog social. @BrianBreslin http://brianbreslin.com Wordcamp Miami 2010

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Tips on making your blog social from Brian Breslin's wordcamp Miami 2010 presentation.

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Page 1: Making your blog social

How to make your blog social.

@BrianBreslin http://brianbreslin.comWordcamp Miami 2010

Page 2: Making your blog social

1. What does it mean to be social

Page 3: Making your blog social

1.What does it mean to be social

•Integrating the social graph

•Connecting your site to social networks

•Making your blog as sociable as you

Page 4: Making your blog social

2. Social Networks? Build up

or build on

Page 5: Making your blog social

Social Networks, build up or build on?

•Do you build your own social network? (Buddypress)

•Or do you jump into existing ones (facebook connect)

Page 6: Making your blog social

3. Putting the social in to your

media

Page 7: Making your blog social

Putting the social in your social media

•Bookmarking sites (Delicious, Digg, Reddit)

•Social browsing sites (StumbleUpon)

Page 8: Making your blog social

4. Turning your blog viral.

Page 9: Making your blog social

Turning your blog Viral

•Make reading your blog infectious

•Turn your readers into promoters

Page 10: Making your blog social

5. Best Practices

Page 11: Making your blog social

Best Practices

•Understand the culture of social networks

•Treat the community with respect

•Engage your community wherever THEY want to

Page 12: Making your blog social

6. Things to avoid

Page 13: Making your blog social

Things to avoid

•Spamming. seriously.

•Treating it as a 1 way outbound communication

•Diving in without testing things out first

Page 14: Making your blog social

7. Simplifying social

Page 15: Making your blog social

Simplifying Social

•Plugins to integrate

•Sharethis

•Sociable

•Disqus

Page 16: Making your blog social

8. The role of SEO in social

Page 17: Making your blog social

Role of SEO in social blogging

•Prepare your content for consumption

•Prepare your content for distribution

Page 18: Making your blog social

9. The future of the social blog

Page 19: Making your blog social

The future of the social blog

•Distributed social networks (DISO)

•Identity Providers (OpenID)

•Activity hubs (activity.streams)

Page 20: Making your blog social

10. Useful Tips

Page 21: Making your blog social

Useful Tips

•Setup a list of goals (traffic, audience, engagement)

•Focus your efforts on your niche (where do they hang out)

•Its all about the content

Page 22: Making your blog social

More info

•http://brianbreslin.com search Wordcamp