making learning alive at work - ignite session and debate
DESCRIPTION
Slides from Brightwave's Ignite session at Learning Technologies 2013 - 'Making Learning Alive at Work'. Session Chaired by Brightwave's Charles Gould and featuring leading experts in workplace learning from M&S, TUI, 20-first and Towards Maturity.TRANSCRIPT
Making Learning Alive at WorkIgnite session and debate
www.brightwave.co.uk
Session Chair
Charles Gould Managing Director Brightwave
Work
3-day residential course
Life
Multimedia e-learning
A mosaic approach
Work-based learning evolves
Self-paced CBT
F2F course at work
Learner expectation gapUse of
technology and social media
Employer
Employee
Ignite in 5 mins
Introducing our panellists• Jasmine Rose - Learning & Development Manager
Marks & Spencer
• Jennifer Flock - Chief Operating Officer20-First
• Henrietta Palmer - e-Learning ManagerTUI UK Ltd
• Dr Genny Dixon - Head of ResearchTowards Maturity
Making Learning @ Work
Jasmine Rose Learning and Development Manager Marks and Spencer
Perspective – Making Learning @ work
Past (1895-1950) (1950-2010)
© Marks and Spencer plc 2011
Present (2012-today) Future (2015-2020 and beyond)
Structure
1. Store Profile 3. Format ofLearning 4. Accessibility2. Employee
Profile
M&S Store Profile
Departmental Stores High Street Stores
The Past The FutureThe Present
Quality Value Service Innovation Trust
M&S Store Profile
© Marks and Spencer plc 2011
Home
The Past The FutureThe Present
Lingerie
Kids Food
Ladies Wear
Men’s Wear
The Employee Profile
© Marks and Spencer plc 2011
In 1933 the Training
Department was set up to
help employees
learn new skills and develop team spirit
The Past The FutureThe Present
The Format of Learning
© Marks and Spencer plc 2011
The Past The FutureThe Present
1950’s
1960’s
Learning Accessibility
© Marks and Spencer plc 2011
The Past The FutureThe Present
M&S Store Profile
© Marks and Spencer plc 2011
Multi Channel
The Past The FutureThe Present
The Employee Profile + Customer Profile
© Marks and Spencer plc 2011
The Past The FutureThe Present
The Format of Learning
© Marks and Spencer plc 2011
The Past The FutureThe Present
On the Job Coaching
Workbooks
Worksheets
Learning Cards
The Format of Learning
© Marks and Spencer plc 2011
The Past The FutureThe Present
E-learning
& DVD
Workshops
Learning Accessibility
© Marks and Spencer plc 2011
QR Codes
The Past The FutureThe Present
© Marks and Spencer plc 2011
M&S Store Profile
The Past The FutureThe Present
One Two Three
© Marks and Spencer plc 2011
The Employee Profile
The Past The FutureThe Present
The Format of Learning
Speed Personalised
Targeted
Technology
Engaging Bite size
© Marks and Spencer plc 2011
The Past The FutureThe Present
© Marks and Spencer plc 2011
The Past The FutureThe Present
The Format of Learning - Network Learning
© Marks and Spencer plc 2011
The Past The FutureThe Present
The Format of Learning – Martini Learning
Any time Any placeAny where =
Accessibility
© Marks and Spencer plc 2011
The Past The FutureThe Present
© Marks and Spencer plc 2011
Why does it make commercial sense?
The Past The FutureThe Present
Service
Standards
Sales
People
Costs
Making Learning @ work
Questions for Jasmine?
20-first © 2008
The Bottom Line on Gender BalanceIgnite Presentation
Jennifer Flock
29
20-first © 200830
www.20-first.com© 20-first 2013
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www.20-first.com© 20-first 2013
20-first © 200832
www.20-first.com© 20-first 2013
20-first © 200833
www.20-first.com© 20-first 2013
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www.20-first.com© 20-first 2013
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www.20-first.com© 20-first 2013
60% GLOBAL
GRADUATES
20-first © 200836
www.20-first.com© 20-first 2013
60% GLOBAL
GRADUATES
20-first © 200837
www.20-first.com© 20-first 2013
20-first © 200838
www.20-first.com© 20-first 2013
80% CONSUMER PURCHASES
20-first © 200839
www.20-first.com© 20-first 2013
80% CONSUMER PURCHASES
20-first © 200840
www.20-first.com© 20-first 2013
20-first © 200841
www.20-first.com© 20-first 2013
DO YOU KNOW WHO YOUR CUSTOMERS ARE?
20-first © 200842
www.20-first.com© 20-first 2013
50% 50%+
= OPTIMAL INNOVATION
Source: London Business School, 2009
20-first © 200843
www.20-first.com© 20-first 2013
56% BETTER PROFITABILITY
41% BETTER RETURN ON EQUITY
Source: McKinsey, 2010.
20-first © 200844
www.20-first.com© 20-first 2013
50% / 50%
<20%
Men
Women
>80%
PROMOTION TRENDS
20-first © 200845
www.20-first.com© 20-first 2013
50% / 50%
<20%
Men
Women
>80%
PROMOTION TRENDS
20-first © 200846
www.20-first.com© 20-first 2013
IMBALANCE AT THE TOP
20-first © 200847
www.20-first.com© 20-first 2013
DO YOUR
MANAGERSGET IT ?
20-first © 200848
www.20-first.com© 20-first 2013
Questions for Jennifer?
Page 50
Henrietta Palmer
Digital Learning ManagerTUI UK & Ireland
Page 51
19,000People
• Retail Outlets• Contact Centres• Overseas• Airline• Head Office
TUI UK & Ireland
Page 52
Retail
850 Retail Outlets+ Superstores
5 Contact Centres 5 MillionHolidays &
Flights sold a year
Page 53
Overseas
3,500 peopleAcross 80 Countries
Page 54
Thomson Airways
• UK’s biggest holiday airline
• Fly from up to 22 UK airports
• Fleet of 65 aircraft• Fly to 100 destinations
Page 55
Head Office
1,750 People inHead Office
Environments
Page 56
•HQ in UK•49,000 employees
• Operating in 180 countries
• 30M customers• 27 key source
markets
TUI Travel PLC
Page 57
Benefits
Page 58
In-house v external
Page 59
Sustainable Design
Page 60
Sustainable Design
Page 61
Sustainable Design
Page 62
Sustainable Design
Page 63
Sustainable Design
Page 64
Multi-platform
Page 65
Meeting Learner Need
Page 66
Meeting Learner Need
Page 67
Meeting Learner Need
Page 68
Meeting Learner Need
Page 69
Summary
Questions for Henri?
Exploring the gap What we want vs. what we get
Towards Maturity Benchmark 2012-13
gennydixon
Benchmark Research 2200 organisations 3000 learners
2003/4
20082006
20112010
2012
Why are some organisations more successful than others?
72
Towards MaturityBenchmarking good practice since 2003
The Towards Maturity 2012 Benchmark
6th survey in 2012
73
• Share good practice • Respond faster• Improve talent
Increased a lot!
• Increase productivity• Improve quality• Comply with new regulations• Greater value for money
Increased
We want so much more...
74
22%
DefiningNeed
LearnerContext
WorkContext
BuildingCapability
EnsuringEngagement
DemonstratingValue
TM Index
What difference does maturity make?
30%
4 out of 5 learners are happy to share
Image courtesy of pakorn via freedigitalphoto95% want to increase sharing good practice
Sharing good practice
95% 25% 20x more
likely to actively encourage
collaboration
25%
Under halfUse social media or allow full access
to the internet
79
Individual goals
Team goals
Business unit goals
Organisation goals
Organisation strategic vision
Improving talent and performance management
91% 20% 27x more likely
to encourage staff to develop their own personal learning
strategies
1 in 5 Support on-boarding and recruitment
20%
81
Tools of the trade
Rapid application developmentMobile3rd Party social media SharePointVirtual meetingsOff-the-shelf e-learning
PodcastingE-portfolios
Virtual worldsSerious games
Virtual classroomsIn house social media 82
What (or should we ask WHO)
are the top barriers inhibiting development of
the learning culture?
2004 IT infrastructure
2006 Cost of set up
2008Staff reluctance
2010Lack of knowledge of potential
2011L&D staff skills
2012Learner skills to manage own learning
Image courtesy of pakorn via freedigitalphoto
6 out of 10 report
It’s time we understood our learners better
39%28%
19% 23%
Benchmarking
• Review and measure own practice• Compare with top learning companies• Act and implement improved practices
Let’s benchmark
1 10Line managers encourage and make time for their staff to study on the job
REVIEW
Let’s benchmark
1 10Line managers encourage and make time for their staff to study on the job
COMPARE
Scoring 7 or more:
• Average: 1 out of 5• Top learning companies : 1 out of 2
“Time invested in benchmarking is never wasted – it helps us build performance and future-proof our L&D strategy.”
Rachel Sparrow, EDF Energy
www.towardsmaturity.org/mybenchmarkTM Index
“Learning should be integrated into the doing, as part and parcel of everyday work. It should
also be energising, stimulating and fun. Getting the best out of everybody, including
yourself to meet the challenges ahead.”David Skyrme, October 1995.
Connect with [email protected]@towardsmaturity.org
LT Stand 99
www.towardsmaturity.org2012-13 Benchmark Reportwww.towardsmaturity.org/2012benchmark
ACT!
Questions for Genny?
Panel discussion
Come and see us on stand 146www.brightwave.co.uk / @brighttweet