Maison de l’Amérique Latine, ParisNovember 30, 2017

THE AGRICULTURE & FOOD SUMMIT

AGRICULTURE & FOOD Summit | November 30, 2017 | Maison de l’Amérique Latine, Paris

“PUTTING SUSTAINABILITY ON EUROPE’S FARM-TO-FORK MENU”

On November 30, 2017, POLITICO will gather farmers, policymakers and industry experts for the

first Agriculture & Food Summit, in Paris. From farms to forks, we’ll discuss the challenges and

opportunities of sustainable food production and the ways in which our growing world is

inspiring innovation and industry potential.

Europe’s agriculture and food industry is at a crossroads: It faces pressure from consumers and

government to more sustainably plant, produce, process, label and distribute the Continent’s

world-renowned food and beverages.

Right time, right place: with proposed reform of the Common Agricultural Policy (CAP), Brexit

negotiations underway, and growing consumer awareness about food traceability and safety,

how can Europe cope with population growth that may require a 70% increase in agricultural

production by 2050 and adopt sustainable practices in every link of the food chain to build a

circular economy that will protect essential resources?

ABOUT POLITICO

POLITICO is a global nonpartisan politics and policy news organization, headquartered in Washington, DC. In April

2015, a European edition of the publication launched through a joint venture with the leading digital publisher in

Europe, Axel Springer.

KEY FIGURES

▪ #1 Most-read news outlet by EU influencers

▪ @POLITICOEurope: 137,000 followers

▪ POLITICO.eu: over 2million avg monthly unique visitors

▪ WEEKLY PRINT: 20 K to major EU institutions

▪ BRUSSELS PLAYBOOK: More than 70,000 readers for

Ryan Heath’s daily must-read on what’s driving the

day in Brussels

▪ Our other newsletters— including Pro Morning Agri &

Food, are delivered to Pro subscribers and triallers

✓ The most-read and most-influential news outlet

among EU influencers by the annual Burson

Marsteller/ComRes survey

✓ A research study found that POLITICO is the most

publicly referenced EU-news outlet by MEPs one year

after its launch.

Based in Brussels, POLITICO’s European edition:

• covers the politics, policy and

personalities of the European Union

• connects the dots between the

Continent’s biggest power players

• delivers to the most influential

stakeholders in EU politics and policy

authoritative insight and analysis

WHAT’S ON THE AGENDA

AGENDAPre Summit Dinner – Nov 29, 2017

Summit program – Nov 30, 2017

Opening RemarksInterviews with Minister Stéphane Travert and Minister Sándor Fazekas

Panel: CAP Reform and a single market for foodPanel: Agriculture and trade: harvesting a level playing field

COFFEE BREAKPanel: Agriculture, sustainable land use and climate

Panel: The pesticides debateLUNCH: A FARM TO TABLE EXPERIENCE

Spotlight: Sustainability: The impact of one person’s actionsPanel: Food production, Labeling and Supply chain traceability

Panel: Investing in emerging technologies and precision agricultureA look ahead: Inspiring the future of Agri & Food

KEY QUESTIONS IN 2017

▪ What exactly would it mean to achieve a sustainable food production process in the context of the various challenges facing the agri-food industry in Europe?

▪ Will the European Commission’s Communication on CAP – due by the end of 2017 – be supportive of sustainable initiatives?

▪ With all eyes on food traceability and food security, what is the relationship between pesticides and sustainable farming in the foreseeable future?

▪ Precision farming and emerging technologies are crucial to maintaining a competitive agri industry, but how can we make these technologies more accessible and affordable?

NEW IN 2017

Sli.do

An interactive app with live Q&A, Polls and Twitter discussion

Speed networking Sessions

Meet and greet format designed to accelerate business contacts

OUR SPEAKERS - 2017 SPEAKERS INCLUDE:

Stéphane Travert

Agriculture Minister

France

Sándor Fazekas

Agriculture Minister

Hungary

Meurig Raymond

President

National Farmers’ Union (NFU)

Daniel Calleja Crespo

Director-General for Environment

European Commission

Thilo Bode

Executive Director

Foodwatch International

Sarah Singla

Vice-President

Association for the promotion of

sustainable agriculture (APAD)

Rob Greenfield

Adventurer, Environmental Activist,

and Entrepreneur

The Greenfield Group

Lucie Basch

Co-Founder and Director-General

Too Good to Go France

THE CHAIRING MODERATOR

Immediately prior to joining POLITICO, Christian worked for the Financial Times in

Brussels, covering competition policy.

He started his journalism career with Reuters in London in 2002 before being posted

to Iran and Latin America. He joined the FT as Korea correspondent in 2008 and was

the newspaper’s deputy analysis editor from 2012 to 2014.

Christian OliverSenior Policy Editor, overseeing Health Care, POLITICO

THE AUDIENCE

• Food & Beverage companies

• Agro-pharmaceutical companies

• Labelling Firms

• Agriculture companies

• Technology « agri-tech » providers

• Precision Agriculture Services

• European institutions

• National institutions

• Trade associations

• International Organizations

100 to 150 C-suite and senior leadership participants from:

POLITICO ON AGRI & FOOD

Agri & Food NewsletterThe essential source for Agriculture & Food policy news and insights across Europe.

Features: Morning Newsletter, Essential Reporting, Brussels Influence, Priority Access

Modern Farming

March 7, 2017,

• Format: Panel Debate

• Topic: the importance of innovation and

the crucial role the EU will take in shaping

the Agricultural sector

The Pesticides Debate

November 16, 2016

• Format: Oxford Style Debate

• Topic: “Slashing pesticides use will prevent

farmers from providing enough safe and

affordable food”

Sponsors:

SPONSORSHIP

✓ The most-read and most-influential news outlet among EU influencers by the annual Burson Marsteller/ComRes survey✓ A research study found that POLITICO is the most publicly referenced EU-news outlet by MEPs one year after its

launch.

POLITICO offers several levels of sponsorship.

Founding sponsors are the most visible and engaged Summit thought leaders, leveraging the continuity of a multi-year partnership for deeper program involvement, the highest level of visibility across all Summit marketing and media campaigns and on-site activation.

Presenting sponsors also engage as thought leaders, contributing to the Summit discussion and being positioned prominently throughout Summit communications leading up to and including the day of the event.

Supporting sponsors leverage the Summit platform for audience engagement and brand visibility and are aligned with the smart, balanced conversations for which POLITICO Summits are known

PROGRAMMING▪ Actively participate in pre-event Summit themes brainstorm with programming team as well as ongoing

program and speaker review sessions during the planning phase of each Summit

THOUGHT LEADERSHIP▪ Deliver opening for a panel of particular topic of interest on the agenda, setting up the framework for

discussion▪ Recognition by moderator during opening/closing remarks

▪ Four (4) Sli.do* questions or polls for participants

BRANDING AND VISIBILITY▪ Brand featured as ‘Founding Partner’ in all print and digital promotion, throughout pre-event marketing

▪ Brand additionally included up to 4 times in POLITICO Playbook marketing▪ Day-of:

▪ Branding throughout the event space, including stage, Twitter wall, signage, and delegate handbook▪ Premium POLITICO.eu homepage visibility

▪ Premium dedicated space in Summit networking space for an interactive display or to distribute information

▪ Opportunity to distribute white paper or thought leadership material in the conference room (placed on all chairs or tables)

▪ One (1) full-page spread ad in delegate book (creatives supplied by sponsor)

HIGH LEVEL NETWORKING▪ Two (2) seats at Welcome dinner the day before the event

▪ Ten (10) guest passes for executives, clients, prospects▪ Green room access prior to introductory remarks

DEDICATED MEDIA CAMPAIGN▪ Up to four (4) POLITICO policy newsletter sponsorships - pending availability▪ Three (3) full-page print ads in POLITICO weekly

▪ One sponsored content article published and promoted online + in print

FOUNDING SPONSORSHIP BENEFITS

*Interactive app with live Q&A, Polls and Twitter discussion, displayed on screens in the main room of the conference

PRESENTING SPONSORSHIP BENEFITS

THOUGHT LEADERSHIP▪ Deliver opening remarks on a particular topic of interest on the agenda, setting up the framework for

discussion

▪ Recognition by moderator during opening/closing remarks▪ Two (2) Sli.do* questions or polls for participants

BRANDING AND VISIBILITY▪ Brand featured as ‘Presented by’ in all print and digital promotion, throughout pre-event marketing

▪ Brand additionally included up to 2 times in POLITICO Playbook marketing▪ Day-of:

▪ Branding throughout the event space, including stage, Twitter wall, signage, and delegate handbook▪ POLITICO.eu homepage visibility

▪ Premium dedicated space in Summit networking space for an interactive display or to distribute information

▪ Opportunity to distribute white paper or thought leadership material in networking space (placed on a table)

▪ One (1) full-page ad in delegate book (creatives supplied by sponsor)

HIGH LEVEL NETWORKING▪ One (1) seat at Welcome dinner the day before the event▪ Seven (7) guest passes for executives, clients, prospects

▪ Green room access prior to introductory remarks

DEDICATED MEDIA CAMPAIGN▪ Up to two (2) POLITICO policy newsletter sponsorships – pending availability▪ One (1) full-page print ad in POLITICO weekly

*Interactive app with live Q&A, Polls and Twitter discussion, displayed on screens in the main room of the conference

SUPPORTING SPONSORSHIP BENEFITS

BRANDING AND VISIBILITY▪ Brand featured as ‘Supported by’ in all print and digital promotion, throughout pre-event marketing ▪ Brand additionally included 1 time in POLITICO Playbook marketing

▪ Day-of:▪ POLITICO.eu homepage visibility

▪ Branding throughout the event space, including stage, Twitter wall, signage, and delegate handbook▪ Premium dedicated space in Summit networking space for an interactive display or to distribute

information▪ One (1) full-page ad in delegate book (creatives supplied by sponsor)

HIGH LEVEL NETWORKING▪ Four (4) guest passes for executives, clients, prospects

THOUGHT LEADERSHIP▪ Recognition by moderator during opening/closing remarks

▪ One (1) Sli.do* question or poll for participants

DEDICATED MEDIA CAMPAIGN▪ Half-page print ad in POLITICO’s weekly print edition

*Interactive app with live Q&A, Polls and Twitter discussion, displayed on screens in the main room of the conference

+ MEDIA EXTENSIONS TO AMPLIFY VISIBILITY

AUG2017

NOV 30

AGRI & FOOD SUMMIT

Hosted by POLITICO

IN PARIS

JUNE2017

CAMPAIGN

LAUNCH

AGRI & FOOD SUMMIT MARKETING CAMPAIGN: 4 MONTHS

NOV2017

SUGGESTED:

NEWSLETTER

SPONSORSHIP

OCT2017

SPONSORED

CONTENT

We hope this serves as a helpful thought-starter.

We look forward to continuing the conversation.

Your POLITICO partner:

Sophia SenAccount Manager

ssen@politico.eu+33 1 43 12 36 12