MAINTAINING THE RENDERING/PET

FOOD RELATIONSHIP

An Inbred’s Perspective…

Scope

Greeting and Salutations (disclaimer)

Perspective of acquiescences

What is what…

Plowed ground (what we know)

Challenges, randomness, opportunities, (gleanings of

colleagues)

Maintenance vs. the Mission

Its 5pm somewhere…

A Humorous Digressions

I have become a masochist and enjoy self-deprecation

I will likely say something dumb

ADHD, jack’d on Mountain Dew

I try not to take myself too serious

AND…. I like what we get to do

Perspective Background

Let’s not sugar-coat this… its a commercial slide!

Simmons is Poultry, Rendering, and Pet Food with

expertise in…

Large pool of practitioners, experience, insight,

advisement, and accountability

Chicken Food Service

Protein Conversion Waste Management

Nutrition Food Safety

Regulatory Pet food

R&D Innovation

Standardizing the Vernacular

What is Rendering…

A culmination of thermal and mechanical insults

where conditions of time, temperature, or pressure

are sufficient to remove water, kill bacteria, and

separate oils

We recycle, refresh, and

distribute nutrients that

are highly nutritious and

well qualified…quickly

Standardizing the Vernacular

What is Pet Food…

A commercial feed that contains animal or plant based

ingredients formulated and processed to meet the

nutritional needs of dogs, cats, and snacks for R&D

Symbiotic Relationship

Why Rendering needs pet food and the livestock sectors or vice-versa…

50 billion-plus pounds of raw materials annually

Not enough real-estate if non-existent

Safely concentrates valuable nutrients

www.nationalrenderers.org Infographic Brochure

Market Share in Pet Food

Animal Proteins

Veg & Fruit

Grain & Oilseeds

Additivies

Other

Vit & Min

Symbiotic Relationship

Where we have come from…

Where have come from and now going?

Pet Food is changing, and rendering has an invite!

1987 • Feather

• Fd-Grade

• Poultry-by

• Poultry Fat

1

• Turkey & turkey-by

• Chicken & Ch-by

• Fat (turkey & chicken)

• PRO*CAL

• PRO-TEMP

• Fresh/Frozen

• Palatants

• SPEC

Innovation

2015+

Before you throw them out…

The U.S. pet population

~ 78 million cats

~ 86 million dogs

< ~9%

In 2015…

~$14 billion will be spent on pet food (US; all pets)

It increased 2% from last year.

Pet owners spend…

$330 for dog food and treats

$297 for cat food and treats.

Within most retailers the Pet Food section ranks 8th in total store sales volume.

Symbiotic Relationship

Why Pet Food need Rendering…

Pets and Pet Foods are unique

One product or source is not ubiquitous

We have to goods… they have the customer

Humanization Genetic Implications

Comfort & Affection Balance Rations

Dry Kibble Lifestyles

Wet or canned Treats

Plowed Ground…Quality

HACCP (like), GMPs, TWIs, and other “ACROS”

Plenty of oversight…

Quality has to be more than documents,

procedures, rituals, and……tonnage

Mission, Culture, Priorities, and Relationships

Quality is NOT….

Programs, policies, or books

The responsibility of an individual

Plowed Ground…Quality

“Quality happens when someone is responsible for it”

It is not where the raw material’s start or end, but

what happens in the “between”

Traceability Freshness (just in time)

Hazards (Bio, Chem, Phys) Foreign Material

Conversion (Mech & Thermal) Uniformity

Q-control Q-assurance

Customer

Plowed Ground…Quality

Quality assurances

Validated Metrics Proximates

Stability Nutrient Values

Sensory Evaluations

The “People” element

It not the program, plant, science, or innovations that is quality… It ours & your People!

Plowed Ground…Value

Protein meals deliver

Moisture – Currently a good indicator of freshness and

stability of finished goods

Protein – building blocks, essential amino acid, and

stimulate palatability reactions

Fat - compact energy source, essential fatty acids, assist in

texture and stability

Ash – mineral components serves to facilitate growth,

performance, and mediate cellular reactions

Plowed Ground…Value

Significant of Nutrients

Exceeds protein and energy needs for formulation

Concentrated Protein, energy, minerals, and vitamins

We break more than bad….

Nutrient availability

Digestibility of proteins and stability of lipids

“Reset Button” & Renewable

Customer perception

Social media…

Plowed Ground…Value

Digestibility

Animal Proteins are the standard

Process affects value

Ingredient synergies

Availability of Value

Stabilization

Delivery

Animal performance

What our Pets really want!

0

25

50

75

100

Biological Value

Whey & ISOs

Cheese

Fish

Beef

Poultry

Oilseeds

Cereals

Remember me!

Plowed Ground…Value

The Message

There’s nothing crude our products

Presence of Industry (rhetorically)

Who is the audience and controls our success?

How to we educate, innovate, and rise to the challenges?

How are we preparing for our future?

Integration

Strategic partnerships

The relationship as to be intentionally defined and

managed

Now to the point… Challenges

AAFCO Changes

Tolerances

Competitive Landscape

Label

Humanization of pet food

Our customers are changing

Nutrients

Disposition & Variability

Regulatory

Label, claims, & food safety

Challenges to the Relationship

AAFCO- Breeds, plane of nutrition, & lifestyles

Challenges to the Relationship

AAFCO Continued

Minerals

Cal-Phos Ratio (Poultry

Meals)

• Large breed <

• Calculi issues

• Joint issues

• Cellular mediation

• Vitamin balance

• Overall wellness

Iodine (Beef)

• Hypo & hyper

thyroidism

• Large Breed

sensitivity

• Vitamin balance

• Nervous mediation

Challenges to the Relationship

AAFCO Continued

Vitamins – over abundance or activity

Vitamin issues (Marine)

• Mineral interactions

• Antagonist

• Blood issues

• Vision issues

• Weigh gain or loss

Competitive Landscape

Humanization of Pet Food

Being #1

Grain vs starch free

Ancestral diets

Ungoverned identifiers

The logic of our pet’s reality

Our Customers have changed

Who owns who

Opportunities

Improved sourcing & processing

Omega Fatty acids

Amino Acids

Vitamins

Blending vs variability

Typical vs Min/Max

Heartburn all around

We make it vs. they buy it

Everyone is at fault..

Regulatory…ugh!

Ingredients names (adjectives)

Dried, rendered, etc…

Cleverness is getting us in trouble

Supplier confidence

Primary vs brokers

Traceability

Process validations

Reality vs Science

Value standards

Quality testing

Maintenance vs. Mission

Feeding the monsters…

Need to lead with intent

Need to be consistent &vigilant

Headlights vs taillights

Being cautious and relevant

Partnerships, strategy, solutions

No always products or processes

Investment in the unknown

Innovation

It is 5pm somewhere!